The canonical “living room furniture” in Spain in the 80s and 90s is dead. That says more about us than it seems.

There is an object that disappeared from Spanish homes within a generation or two, without almost anyone noticing: the living room furniture. I’m not talking about a base for the TV but about that solid wood architecture that occupied an entire wall, with its display cases, shelves, drawers, space for the TV and, in the most ambitious models, even an integrated minibar, the only thing in my childhood home that seemed like a luxury to me. For decades that piece of furniture was the nerve center of the home. It housed books, television, mini chain (another vestige of another era), family memories and the boy’s judo medals. Today it is a relic that no one millennial buys and that Generation Z doesn’t even recognize. The obvious explanation is practical: televisions grew much faster than the space that these pieces of furniture reserved for them. It became impossible to fit a 42 or 55 inch screen where barely 21 could fit.. Apartments shrank while prices skyrocketed, and dedicating four square meters to a cherry monolith no longer made sense. Furthermore, moves have multiplied because job insecurity forces people to change cities more than in the past, and no one wants to carry a piece of furniture that requires a truck and three rocks. But That doesn’t explain why no one misses them.. What died with the living room furniture was something deeper: the idea that the home should display who we were. These displays were, in addition to functional display cases, a showcase: the good dishes that were only used at Christmas, the collection of porcelain figurines, the religious motifs if the family was a believer, the bound volumes of encyclopedias that no one read but that let visitors know that culture is valued in this house. The shelf with the VHS carefully arranged, the crystal glasses, the framed photos. It was all there to be seen by those who came to see us, to say, “This is our family, this is our status, this is what we value, this is who we are.” That today is, at best, a piece of melanin furniture with some funkos and the Switch. Image provided by an acquaintance. In this case, a 55″ TV covers more than what the furniture manufacturer had planned and there is no room for more. In this case, the tradition of furniture and tea sets coexist with the modernity of consoles, the yoga mat or souvenirs definitely different from those of yesteryear, such as the Japanese torii or the Mexican mask. Where was the ceramic with ‘Memory of Torrelavega’. Today we exhibit on Instagram, or in our profile photo and WhatsApp statuses, but not in the living room. Identity is no longer constructed through physical objects arranged in a display case, but through selected images on a screen. It is no longer necessary to demonstrate to visitors that you have good taste (visits, in fact, are increasingly rare) because your followers They have already seen it in the stories. The other thing is a matter of our parents and in-laws. The living room furniture was a gesture of permanence and stability: We bought one that we knew would last a lifetime, we even inherited it. Now we live in forced flexibility, in rental apartments with annual contracts, in Ikea as religion and in the imperative to travel light. It’s not just that it doesn’t fit. It is that its very logic (the solid, the definitive, the expository) belongs to a time that no longer exists. The space where the furniture used to be is now occupied by a giant television mounted on the wall, a minimalist shelf from Amazon or, directly, nothing. And that absence is not coincidental. It is the symptom of a culture that stopped believing in the idea of ​​the home as a personal museum. and he began to conceive it as a provisional set for a life that happens, above all, elsewhere. On the screens. In Xataka | The 17 photos that explain the 90s as if you had lived them Featured image | Xataka

If Spain wants to imitate China and be a “country of engineers”, this map reveals the extent to which it has a problem

An essential requirement for an energy and digital transition to occur in Spain is that there are enough engineers to cover demand. While it is true that there are more and more degrees that have the last name of engineering, the reality is that there are fewer and fewer professionals with the legal capacity to execute the transformation of the state, such as collects the Third Report from the Institute of Graduates in Engineering and Technical Engineers of Spain. In addition, the offer is being concentrated in specific communities. And that is a problem. Why is it important. Enabling engineering is that which grants legal powers for infrastructure and safety, for example what is behind ensuring that a bridge does not fall. With classic branches such as Civil, Mining or Naval Engineering decimated, Spain would lose autonomy and competitiveness by having to resort to imports to sign its essential projects. Jose Antonio Galdón, president of INGITE, deepen on the consequences of this fact: “On the students, who access Degrees with an Engineering denomination without a clear professional exit, and on society, which needs engineers with powers and responsibility to guarantee the safety, quality and sustainability of infrastructures and services.” On the other hand, the lack of complete supply in certain communities forces talent to emigrate, emptying technical capacity to regions that need engineering professionals to develop and establish their industry. Engineers are going to be needed. Two decades ago, those studying engineering represented 24% of the total number of university students and today that weight has fallen to 17%. as detailed by the COIGT. The engineering They are the ones that have lost the most students and also this one concentrates around computer engineering and emerging technological branches. Although the global female quota in engineering is 23%, it is precisely in these branches where it is most concentrated. On the other hand, Engineering such as Mining and Energy, Topography, Civil or Naval continue to decline and in some Autonomous Communities they already have less than 10 graduates. Although there are thousands of graduates each year, it is estimated that in Spain will have a deficit of 200,000 engineers in the next decade to meet demand. More engineering but less enabling. The IGNITE report confirms a phenomenon that has been registering for a long time in previous analyzes: Non-qualifying degrees, that is, those that do not allow the exercise of the regulated profession, have increased massively and now reach 53% of the total. On the other side of the scale, those enabling them are stagnating and even decreasing in some autonomous communities. The decline has been especially serious in places such as Asturias (-28.56%), Castilla y León (-28.79%) or Extremadura (-34.02%). The report makes a special mention: La Rioja. The small upstate community takes the cake with explosive 190% growth in engineering. But in small print: the fault lies with the non-qualifying degrees, which have grown by 431%, going from 433 to 2,289 enrolled. At the opposite extreme is Extremadura, which has the greatest drop in students, with 20.25% less. Engineering students from CCAA in Spain. INGITE Spain at two speeds. According to the reportthe Autonomous Communities that concentrate the largest number of engineering students and graduates are in Andalusia, Catalonia, the Valencian Community and the Community of Madrid. In addition to obviously because its population is larger, also because only Andalusia, Madrid and Catalonia have all the branches of engineering, revealing a territorial inequality in access to studies. The gap between public and private. The phenomenon of non-qualifying degrees is especially important in private universities, a type of center that grows out of control in the statealthough unevenly. Thus, while in the Balearic Islands, Castilla-La Mancha and Extremadura there is no this type of center and Galicia opened the first in 2022-2023, in Madrid there are 13 according to data from the Community itself. Since the 2015 – 2016 academic year, the autonomous communities where the number of degrees in private entities has grown the most has been Andalusia (from two to nine), Aragón (from three to nine) and La Rioja (from two to seven). In Xataka | If the question is which countries have the most workers with higher education, the answer is not Spain In Xataka | The university degree with the most job opportunities in 2025 looks into a great abyss: that of a future conditioned by AI Cover | INGITE

There is a lot of criticism of Cruzcampo in half of Spain, but it is one of the few breweries that are growing right now

Heineken has announced an epoch-making global adjustment: up to 6,000 jobs will disappear amid a series of drastic cuts and a simplification of the structure around the world. All over the world? No, a village populated by irreducible Sevillians still and always resists the crisis in the sector. Despite the alcohol crisis and the general joke, Cruzcampo endures. The question is why. A market in recession. The beer market he is not living his best moment in Spain: per capita consumption fell from 55.5 liters to 52.8 in 2024. And, in fact, if it holds up it is thanks to the 90 million tourists who visit us every year. This is very clear when we see what is happening in the mass consumption sector: the sum of inflation and the boom of private labels (or distributor) has meant that, for the first time, commercial brands do not reach 70%. Faced with this, Heineken Spain is going like a shot. Cruzcampo (and the rest of the group’s brands) have managed to fight very well on several fronts: they have been leaders in share gain in the food channel (a growth of 0.8 in 2024), but they have also managed to position themselves in the premium sector (under the idea that they do not sell beer, but moments). Furthermore, we must not forget that Spain is one of the markets where the sin and 0’0 have the greatest power with up to 14% of total consumption. And, in that context, Cruzcampo is one of the greats: the first beer with lemon (one without for all intents and purposes) was the shandy of the brand and it came out, pay attention to the fact, in 1986. And not only that: Cruzcampo has become international. In the United Kingdom the figures are clear: Sevillian beer managed to find its way into one of every four bars and nine of every 10 supermarkets (always according to Heineken itself). It is not the only one, of course: Mahou or Estrella Galicia are in the same play. And the results are clear: imports of Spanish beer into the UK have grown by 155% in ten years. He who laughs last laughs best. Because we already know that Cruzcampo has become a meme and there is half of Spain that prides itself on rejecting it on an identity level. And yet, at the brand level Cruzcampo already appeared as the only Spanish one that rose slightly in value in a Brand Finance ranking. Something is happening under the radar: it is the spearhead of a group that is gaining momentum because it is growing right where it needs to grow. Image | Adam Jones In Xataka | A German abbey had been producing one of the oldest beers in the world since 1050. Now it has had to be sold

Spain and Portugal have “free” energy right now. If we do not share it with Europe it is due to only one reason: France

While the Iberian Peninsula registers a surplus of unprecedented renewable energy at bargain prices, the rest of the continent continues to be suffocated by triple-digit bills. In the middle of these two realities a wall rises, not of stone, but of political and nuclear interests: France. The northern neighbor acts as a plug that prevents cheap energy from the south from flowing north, protecting its atomic industry at the expense of European consumers’ pockets. Two Europes disconnected. The data from February 11 are a blow to the table of European integration. According to the records of OMIE and ESIOSthe average daily market price in Spain has plummeted to €4.23/MWh, with hours in which producers have had to pay for injecting energy (negative prices of -€0.42/MWh). The situation in Portugal is even more extreme: the megawatt hour is paid at €0.34, that is, practically free. However, it is enough to cross the Pyrenees for reality to change drastically. The price map ESIOS turns central and northern Europe red: Germany pays electricity at €100.62/MWh, Belgium at €72.04/MWh and the Netherlands at €88.70/MWh. France, strategically located in the middle, enjoys a comfortable price of €13.61/MWh, benefiting from buying cheaply from the south without missing out on the flow to its northern neighbors. This disparity perfectly visualizes the concept of “energy island”: a peninsula overflowing with resources that does not have enough bridges to share them. The great uncoupling of February. What we are experiencing these first two weeks of February is what experts call a “total decoupling.” According to the analysis of Aleasoft Energy Forecastingthe arrival of several Atlantic storms has triggered wind and hydroelectric generation on the peninsula. By adding the solar contribution, the supply has far exceeded the internal demand. The Iberian market (MIBEL) has seen how their prices They fell by 43% in Spain and a staggering 74% in Portugal in just one week, reaching daily averages of €0.54/MWh, values ​​that had not been seen since April 2024. Meanwhile, the Energy Charts graphs show that Germany has continued with prices oscillating above €100/MWh for much of January and early February, still depending on non-renewable sources. The drama of throwing away energy. Having cheap electricity seems like excellent news for the domestic consumer, but it hides a serious systemic inefficiency. As there are not enough cables to export this surplus to a Europe thirsty for cheap energy, Spain is forced to carry out curtailment (technical discharges). As we have already explained in Xatakawe are literally throwing away around 7% of clean energy because it “does not fit” into the grid and has no outlet. This scenario causes zero prices that, paradoxically, can ruin renewable investors, who need profitability to continue deploying parks. Furthermore, the situation has uncovered the seams of the Spanish internal network. The network is administratively “collapsed”: the CNMC has had to delay until May 2026 the publication of the capacity maps because, under the new security criteria, 90% of the network nodes appear saturated. Only 12% of connection requests are being approved, which means that we have the energy, but the cables are missing to bring it to new industries and homes. The French nuclear “bunker”. If there is excess energy in the south and lack in the north, why not build an electric highway? The answer has its own name: nuclear protectionism. President Emmanuel Macron has declared that interconnections They are a “false debate”arguing that Spain’s problem is a “100% renewable model that its own network does not support.” However, the data refute the Elysée story. As expert Joaquín Coronado explainsSpain is not 100% renewable (it closed 2025 at 55.5%) and, in fact, it was Spain that came to the rescue of France in 2022 and 2025, exporting electricity through its combined cycles when the French nuclear park failed due to corrosion and heat problems. The reality, according to the CEO of RedeiaRoberto García Merino, is that the blockade “is not technical, it is pure geostrategy.” France needs to make profitable a pharaonic investment of 300,000 million euros in its nuclear park and fears that the massive entry of Spanish solar energy, much cheaper, will sink the prices and competitiveness of its reactors. Therefore, Paris has explicitly excluded of its 2025-2035 network plan the key interconnection projects for Aragon and Navarra, keeping the Iberian Peninsula as an island with only 2.8% interconnection, very far from the European objective of 15%. Any solution on the table? Brussels’ patience is running out. The European Commission has already issued an ultimatum to Francegiving him a period of nine months to unblock the situation and present a political declaration of commitment. Meanwhile, the only project that advancesalthough slow, is the submarine cable through the Bay of Biscay. Redeia confirmed that the laying campaigns will begin this summer of 2026, with an eye on its entry into operation by 2028. An unsustainable contradiction. Within the European Union, it is happening that while one member country desperately seeks energy autonomy and competitive prices for its industry, it allows another of its key partners to keep the door to the south closed. Spain could be Europe’s green battery, but without export capacity, that wealth is diluted in negative prices and technical waste. Everything happens while France acts as a strict customs officer that protects its atoms, preventing the European Union from truly being an energy union. Image | freepik Xataka | The great electrical jam in Spain: we have plenty of electricity, but there are no cables to build houses and invest more

Spain has started its most ambitious defense program. It is not a tank or a drone, it is the brain to control Europe’s troops

Spain built its land defense looking outward, integrating into foreign programs and adapting doctrines from when the tank symbolized power, deterrence and industrial sovereignty. From joining NATO in 1982 to the missions in the Balkans, Iraq and Afghanistan, the Army was accumulating operational experience, but always with one constant: the key technology came from outside. Today, the debate no longer revolves around how many vehicles you have, but rather What role do you want to play? now that the war changes again. From cannon to code. The Ukrainian experience has finished burying the idea of ​​the battle tank as an isolated and self-sufficient platform, pushing Spain to rethink its land doctrine from the roots. Instead of investing in more armor and weight, the Ministry of Defense has opted for a conceptual leap: prioritizing information, connectivity and speed of decision as key factors of survival in a “transparent” battlefield, saturated with sensors, drones and smart munitions. In that context PAMOV is bornnot as a new tank or a combat drone, but as the nervous system that must govern all those that come after. PAMOV, the brain. The Superior Ground Combat System program, awarded to Indraseeks to define the digital architecture of the future Spanish armored combat beyond 2040. We are talking about an initial investment around the 45 million euros and a strong R&D component, one whose objective is not yet to manufacture platforms, but design and mature subsystems that will allow the integration of manned and unmanned vehicles, sensors, weapons and command and control into a single cooperative tactical network. The tank, therefore, stops being the physical center of combat and becomes just another node within a distributed “system of systems.” INDRA The tactical cloud. One of the pillars of PAMOV is the creation of a combat tactical cloud capable of fusing in real time information from on-board sensors, aerial and ground drones and external sources. As? Through artificial intelligencethe system detects, classifies and prioritizes threats, reducing crew cognitive overload and accelerating decision-making in high-pressure environments. The 360 degree visionsupported by AI and augmented reality, allows you to “see through” the armor and regain freedom of maneuver against the proliferation of drones and loitering munitions. Less tons, more platforms. Plus: the lessons of Ukraine have highlighted the limits of the continued growth in weight of battle tanks, some already close to 80 tons, with enormous logistics costs and restrictions of mobility. In this sense, Indra’s approach is committed to distribute capabilities between multiple lighter platforms, many of them unmanned, that operate in tandem with the main tank. Here are names that are common today in the Ukrainian war, such as UGVs and UASwho would advance ahead “taking on the most exposed missions and acting as extenders of ISTAR capability“, in addition to (obviously) reducing human risks. Modularity and weapons of tomorrow. The PAMOV is conceived as an open architecturemodular and scalable, one capable of being integrated into different present and future vehicles. This allows on paper to progressively incorporate new technologies, from advanced active protection systems to directed energy weapons and, in more distant phases, even future hypersonic systems without having to redesign the entire platform. Hence, it is emphasized that the key is not in the specific weapon, but in the system being able to govern, coordinate and exploit it within the tactical network at the right time. Technological sovereignty. The concept is going to be repeated more and more in the old continent. In the case of Spain, with a 95% of national developments and the participation of SMEs, startups, universities and technology centers spread across several autonomous communities, PAMOV is presented as a strategic commitment for the country. As we remembered yesterday, the nation seeks to stop being just a simple buyer or late integrator to become technology provider criticism in European programs like MARS and, in the long term, the MGCSseeking to be on par with France and Germany. The final objective is that the Spanish contribution to the European car of the future is not only steel, but intelligence that governs it. Another way to fight. Finally, and if you will, beyond technology, the impact of PAMOV points above all to doctrinal. For the Army it means moving from individual platforms to cooperative networkschange the way we command, train and operate, and prepare for high-intensity scenarios with fewer personnel and greater dependence on software. From that perspective, the future Spanish battle tank will not be defined by its caliber or its weight, but by its capacity. to connect systemsdominate the information and decide faster than the opponent. Image | Rheinmetall Defense, Oscar in the middleIndra In Xataka | Spain has been a weapons exporting power for decades. Now he has made a decision: keep them In Xataka | Ukraine has found what it needed in an unexpected ally. Spain had the missing piece against the shahed drones

Mercadona and the white label had been setting the course for supermarkets in Spain for years. Until the “ultra low cost” arrived

When we Spaniards go out shopping we value above all two factors. The first, proximity. The second, the price. Even above the quality. It is not at all surprising if we take into account that we come from a inflationary crisis and there are items of common consumption (cocoa, coffee either eggs) who have experienced a real storm in recent months. The chains know how much they are risking with each euro and have acted accordingly. For example with a bet on the white label that has been especially good to Mercadona. There is, however, another strategy that has been gradually making its way into the world. retail Spanish, one also focused on prices, but that does not rely on white label or short assortment: supermarkets “ultra low cost“. “Ultra low cost“? Exact. It sounds somewhat far-fetched (almost, almost cacophonous) but that is the label that best defines certain supermarket chains that have focused their strategy basically on product discounts. double digit. After years of inflation and with costs becoming a decisive factor When families decide where to shop, most chains try (to a greater or lesser extent) to be competitive in prices. In fact in the rankings Cheaper stores usually include brands such as Alcampo, Family Cash or Aldi. In the case of super “ultra low cost“The price is, however, more than just a front on which to compete. It represents the great differentiating factor. And it is to such an extent that it conditions the approach, the offer and the way the chain operates. In a recent article, Five Days reviewed the billing data of two relatively young firms that fit this pattern: Sqrups and Primaprix. What differentiates them? That in a sector (that of supermarkets) in which it seemed that everything had been said, with Mercadona expanding your domain and the white label gaining market sharethe “ultra” chains low cost“have found an alternative path of growth. Their strategy involves offering items from recognized brands (nothing from Hacendado, Deliplus, Auchan or similar), but with surprisingly low prices. As an example, Sqrups boasts of offering its customers “significant discounts” that move between 30 and 80%. How do they work the miracle? With your business model. More like its supply model. Unlike most supermarket chains, they supply surpluses that are left ‘off the hook’ or have no place on the shelves of companies such as Carrefour, Eroski, Mercadona or Hipercor, among others. These are surplus stocks, items that do not quite work, merchandise that has been left out of the circuit due to a change in packaging or not meeting presentation standards… In short, items in good condition that manufacturers need to liquidate and cannot (or want) to distribute through ‘conventional’ chains. Their destination ends up being Sgrups or Primaprix, where they add to a catalog marked by rotation, speed and discounts. But… How do they do it? “Large international brands usually have surplus stocks in their warehouses, left over from promotions (Christmas, summer, events…), from new launches or simply products with a much lower price in one country than in another. At Primaprix we travel throughout Europe hunting for these opportunities,” details the companywho remembers that he opened his first store in Madrid in 2015 and in just ten years he has built a network of 260. Sgrups’ explanation is similar. “We recover products that, under normal conditions, distribution throws away,” clarifies its general directorRaúl Espinosa, who boasts that thanks to its discounts the chain sells products with prices much lower (50-80%) than those on the market. The company ensures that its assortment comes from three sources: “production surpluses, image changes and quality control.” It also incorporates “short-dated” products. “In the last year we have rescued more than 26 million products, preventing them from being destroyed and giving them a second chance for consumption,” the company specifiesborn ago just over a decade and that works with food, but also drugstores, stationery and hygiene items. The big question: why? Because this formula has allowed them to connect with a part of the market and expand in a sector, that of retail Spanish, in which a small number of brands have been expanding their dominance. “Companies like Sqrups or Primaprix break the differentiation with the rest of the operators thanks to this supply model,” explains to Five Days Javier Pérez de Leza, good knowledge of the sector. “Mercadona, Lidl or Aldi have dedicated themselves to a type of discount that leaves room below, because the price trend is upward. You can be much cheaper than all of them, although with risks.” What risks? One (fundamental) is the pressure that operators in the sector can exert to reduce the surpluses that these chains feed on, although it is not the only limit that the model of companies like Primaprix faces. Relying on stocks makes it very difficult to guarantee the continuity of an ever-changing assortment. Furthermore, the fact that customers encounter different products every so often may increase their interest in visiting stores but also complicates such basic issues as logistics. What do your accounts say? That neither of the two chains are doing badly at all. Primaprix data we know them also thanks to Five Dayswhich a few days ago revealed that during the 2024 financial year the company had a turnover of 347 million euros. Maybe it’s far from billions from Mercadona, but it represents a year-on-year growth of 24%. If we look further back, the company’s sales quadrupled between 2020 and 2024, a period during which it went from managing 110 stores to 245. Now it is on its way to 300 establishments. The key: your business modelwhich is nourished by the surpluses accumulated in the warehouses of large manufacturers. Your catalog is completed with purchases you make in other countries, looking at prices, discarded items despite being completely suitable for consumption, or products that will expire soon. A bet not very different from what fashion or furniture outlets have been making for years. They are merchandise (many … Read more

Spain agreed with Germany and France to bypass the US. And it will end with a fleet of F-35s because of a French name

Since the end of the Cold War, Europe has tried several times to build large joint military programs capable of rivaling those of the United States, almost always clashing with national interests, different industrial cultures and, of course, technological egos that are difficult to fit into. Each generation of fighters has promised more integration and less external dependence. Few have managed to fulfill it, and now it was not going to be less. The surprise that was not. He FCAS was born as a high-caliber strategic ambition: France, Germany and Spain agreed to promote a new generation combat air system to get ahead of the United States and reduce European dependence of American fighters, with the ubiquitous F-35 in all pools. It was an explicit attempt to surprise technological, industrial and political in front of Washington. Today, that project more than 100,000 million of euros staggers to the point of threatening the opposite result: that Europe will continue buying F-35s and that Spain will end up reinforcing a US fleet just when it had opted for its own alternative. Dassault, the constant. Here comes an actor with a name of his own who has turned everything upside down. The main blockade does not come from Berlin or Madrid, but from a historical constant in the French military industry: Dassault Aviation. The Financial Times recalled this morning that the company, controlled by the Dassault family for generations, has demonstrated time and time again that its priority is maintain absolute control of the design and production of French fighters. He already did it in the eighties abandoning the Eurofighterand today he repeats the pattern at the FCAS, refusing to give up technical leadership or accept a shared governance with Airbus. Dassault Rafale A project broken from within. Furthermore, the FCAS was designed as an integrated system: a manned fighter, drone swarms, advanced weapons and communication networks, with Dassault leading the aircraft and Airbus the rest. That balance was blown up when disputes began on specifications, distribution of work and industrial control. France wanted a plane lighter and navalizableGermany another heavier and more versatile one. The technical differences masked a possibly deeper clash: who is really in charge at the heart of the system. France does not rule as much as it seems. Here another crux appears to understand the mess: although the French State is Dassault’s main client and controls exports, its real capacity to impose decisions is limited. Yes, the company has survived nationalization attempts, political pressures and merger projects for decades, always prioritizing independence and control. Hence, presidents have passed and ministers have changed, but Dassault remains the same. President Emmanuel Macron has tried rescue the FCAS in multiple diplomatic rounds, but his room for maneuver has narrowed as he nears the end of his term. Spain, trapped in collateral damage. The Spanish nation entered the FCAS as a partner convinced that the project would allow it break the dependency technology of the United States. That agreement with Germany and France meant resigning in the short term to the American F-35 in exchange for their own European future. If now the FCAS ends up failing as it seems and Spain ends up resorting again to American fighters, the irony is bitter: because the fault would not be in Washington, but in “home” of an ally. The outcome that no one wanted to admit. As we counted yesterdaywith the project running aground, Germany is already slipping that it could go on your own or look for other partners, while France protects to their national champion. From that perspective, the FCAS has become the closest thing to a failed test of European credibility in common defense. For Spain, the risk is now double: losing years betting on a blocked program of billions of euros and being forced to knock on Washington’s door again, although now with less political margin and worse conditions. He surprise European will have to wait and for now it is diluted, and the old Atlantic balance is imposed again, this time not due to lack of ambition, but because of excess control. Image | José Luis Celada Euba In Xataka | Spain, France and Germany could not depend on the “button” of the F-35. So the future European fighter aims for something else In Xataka | If the question is where is the 100 billion European fighter, the answer is simple: stuck on a dead-end runway

In Spain to talk about “white label” is to talk about the Valencian chain

In Spain, buying in the supermarket is equivalent (increasingly) to buy white label. And buying white label means (also increasingly) doing so at Mercadona. That is the conclusion left by the latest studies on the sector and that basically ratify the double trend that has been marking the sector for years. retail homeland First, the unstoppable advance of the Valencian chain. Second, how the distribution brand has become a pillar of baskets of the purchase. Both trends complement each other and have allowed Juan Roig’s company to achieve a milestone in the sector: hoarding half the business of the white label. A percentage: 50.4%. The news the newspaper has advanced it theEconomist. Mercadona said goodbye to 2025, reaching a key milestone: it already covers more than half of the market share in the distribution brand business. To be more precise, your ‘footprint’ on the lucrative (and growing) The private label business grew several tenths last year to stand at 50.4%. The data is based on a study by the consulting firm Worldpanel by Numerator and confirms that Juan Roig’s firm has not yet found a ceiling in its struggle to dominate one of the businesses. juicier for supermarkets: the sale of their brands, such as Hacendado (Mercadona) or Auchan in the case of Alcampo. Market share on private labels (2025) Mercadona 50.4% Lidl 13.1% Carrefour 8.2% Day 5.9% Eroski 3.1% Alcampo 1.8% Others 14.3% What exactly does that mean? theEconomist assures that 50.4% corresponds to Mercadona’s “quota” on the total value of the distribution brands. Even if the data refers only to food, leaving aside other sections of mass consumption, it would represent an astonishing percentage. It means that a little more than half of the money we spend on the white brands that fill our refrigerators and shelves come from Mercadona. Growing… and with ample advantage. That 50.4% is not the only striking percentage in the Worldpanel study. There are two others just as curious. The most surprising is the one that reveals the considerable advantage that Mercadona has over its direct rivals. The second chain with the largest market share in the private label business is Lidl, with ‘barely’ 13.1% of the pie. It is followed in third place by Carrefour (8.2%), Dia (5.9%), Aldi (3.3%) and Eroski (3.1%). In addition to consolidating itself in first place, the Valencian chain has managed to expand its footprint: in 2024 that same share was 50.2%, two tenths below what it registered in 2025. Lidl and Aldi grew at the same rate and Dia expanded its total share from 5.5 to 5.9%. Carrefor stepped back slightly. Other percentage: 46.6%. That Mercadona has taken half of the market share is curious, but the data would not go beyond a simple statistical curiosity if the general market for private labels was shrinking in Spain. He Worldpanel study by Numerator reveals that this is not the case. On the contrary. We Spaniards buy more and more items from Hacendado, Auchan, Seleqtia and the rest of the brands directly linked to supermarkets, which are gradually imposing themselves on the pulse that they have had for years with the brands associated with large manufacturers outside the distribution channel. If in 2021 the private label had a market share (in terms of value) of 35.8%, in 2023 it already exceeded 40% and last year it stood at 46.6%. Why’s that? The million dollar question. And there is no simple answer. The expansion of white label in Spain probably responds to a combination of factors, including its lower cost (often the chains themselves they favor them on its linear lines) and the makeover that they have experienced in the Spanish market. In a short time, the distributor’s brand has managed to shake off the stigmas that associated it with the idea of ​​’cheap’, ‘mediocre’ and ‘doubtful quality’ to compete face to face with large brands from external manufacturers. A perfect symbiosis. That the white label is becoming so strong in Mercadona or Lidl is not a coincidence either. Both commercial chains are (along with Aldi and Dia) the ones that have opted the most for this type of products. another study from Wordlpanel reveals that last year Mercadona’s white brands (with Hacendado at the helm) represented 77.8% of all its sales. At Aldi that percentage was 74.5%, and at Dia it was 65.1%. Lidl dominates, with 80.7%. Many of these companies fit into what is called ‘short assortment chains’supermarkets with a limited selection of products and a clear commitment to their own genre. The customer has fewer options when choosing (there are not dozens of brands of oil, just one or two), but in exchange their experience is simplified and, above all, they can benefit in price. The formula works so well that (coincidentally or not) Mercadona, Lidl and Aldi are precisely the chains that more have been expanding its influence on the market. Image | M. Peinado (Flickr) In Xataka | The white label has been conquering supermarkets for years. It has done so well that it is now the pillar of the Spanish diet

There is a Spain built on urbanizations. And this INE map reflects it graphically

The graphics are just that, graphics, but there are some that reflect reality better than the most polished of mirrors. The INE has just demonstrated it with an infographic which summarizes the key ideas of his last gazetteerits detailed catalog of “towns”, a broad and diverse label that includes both municipalities (from capitals to towns) and smaller and more isolated nuclei. It may seem like a simple statistical curiosity, but it reveals questions about the history, demographics, and the social and economic challenges of each community. One country, a thousand strays. If you walk around your municipality and pay attention to the license plates that identify each neighborhood, you will see that there are certain words that are repeated over and over again: road, place, valley, cove, path… If you take the car and go to the other side of the country, it is likely that this list of terms will change completely. The reason? A cocktail of linguistic, demographic, social and historical factors. The topic is so interesting that the INE dedicates it a whole section. The Spain of urbanizations. What does it show the database from the INE? That there is a part of Spain in which the most used word is not ‘vega’, nor ‘valley’, nor ‘source’, nor ‘cove’, but a term that has more to do with the hand of man than with geographical features: ‘urbanization’. To be more precise, what the INE analyzes is the most repeated word in the names of the singular entities of each autonomous community. That is, all that “habitable area” of a municipal area that is clearly differentiated from its surroundings. So to speak, it is the most basic unit, formed by nuclei and which are then grouped to make up parishes, councils and towns. Going down to detail. When analyzing each region, INE technicians verified that the most repeated term to designate these nuclei varies greatly from one point to another in the country. For example, in Galicia it is ‘outeiro’in Asturias ‘riba’, in Castilla y León ‘vega’, in Extremadura ‘vera’, in the Balearic Islands ‘cala’, in the Canary Islands ‘lomo’ and in Andalusia ‘fuente’. If we look at Catalonia the most frequent word is ‘can’ (house of), in the Basque Country ‘elexalde’ (a reference to the antechurches) and in the Community of Madrid the most used term is ‘valley’. The surprise comes when we look at Murcia, Castilla-La Mancha, Aragón and the Valencian Community. In these four regions, the most frequent name does not refer to geographical features or natural enclaves, such as ‘sources’. No. The majority word is ‘urbanization’, which tells us about its nomenclature, but also about development at an urban, historical and socioeconomic level. Does it show anything else? Yes. The INE graphs reflect that the population is not distributed equally throughout the Spanish territory. What’s more, there are profound differences between one region and another. The clearest case is made by the comparison of Galicia and Castilla y León. Although the latter is the largest community in the country, with about 94,244 km2‘only’ 6,181 unique population entities are distributed throughout its territory. They may seem like many, but they pale when compared to the 30,518 in Galicia, which does not reach 29,600 km2. The data is interesting because it gives us a clue about the territorial structure of each region and its level of fragmentation. After all, and in the words of the INE itselfa singular entity is a “clearly differentiated” inhabited area within a municipality, to such an extent that it has its own specific name. After Galicia, the region with the highest number of settlements of this type is the Principality of Asturias (6,983), Castilla y León (6,181) and Catalonia (3,910). Despite its size, Castilla-La Mancha has ‘only’ 1,708 and Aragón does not reach 1,600. More than just curiosity. The data is striking, but if the INE calculates it it is not out of statistical curiosity. Their tables demonstrate that singular entities tell us a lot about the population structure of a territory… and its aging, with all the challenges that this implies. The smaller the settlement, the older its neighborhood appears to be on average. For example, in singular entities with less than 50 residents the average age is 54.4 years, but the figure drops to 46.6 if we talk about entities where between 500 and 1,000 people live. If we go to those of more than 10,000, the average age drops to 44.1 years. Although in Spain there are thousands and thousands of unique entities made up of only a few dozen people, their weight at the population level is very low: they host only 1.2% of Spaniards. Images | Google Earth and INE In Xataka | In Burgos they have had an idea so that emptied Spain does not devour it: take care of food for the elderly

Spain does not know if it has too many or too few rabbits. But this town of Toledo has declared war on them at their own risk and expense.

In Villa de Don Fadrique, province of Toledo, the town hall you have just activated an extraordinary authorization to shoot down rabbits daily. In fact, it is inviting volunteers to reduce its population to a minimum. It is a total war against these rodents that are becoming a real headache for farmers across the country. And it is curious because, if we look at the data, the truth is that the European rabbit entered the red list of threatened species from the IUCN in 2019. Can you be endangered and an indiscriminate pest at the same time? And the answer is yes, of course yes. A few days ago, it was the Union of Farmers and Ranchers of Castilla la Mancha the one that warned that “the proliferation of rabbits is a problem that has been going on for ten years, they speak of a ‘pest’ that is threatening olive groves and pistachio and almond trees, and they demand that the populations of these animals be controlled.” It is not an anecdotal impression, in a sectoral report points out that rabbits account for 64% of agricultural insurance payments for wildlife damage and averages of tens of thousands of hectares damaged per year are cited. And yet, the decline of the rabbit at a general level it’s clear. And that not only impacts the “bug” itself: whether we like it or not, there is the base of the food chain of more than 30 species (from the Iberian lynx to the imperial eagle) and its disaster alters the functioning of the Mediterranean forest. He’s been altering it for decades. Because what is clear is that this is not something recent. The decline of the European rabbit is associated with myxomatosisfirst (mid-20th century); then continue with the rabbit hemorrhagic disease in the 80s; and is complicated by the arrival in 2012 of a new variant (RHDV2) that affects populations just when they were beginning to recover. To this we must add the changes in the landscape and the disappearance of boundaries, fallow lands and traditional shelters. However, when God closes a door he opens a window. And, despite the general decline, rabbits have known how to use the gaps in human infrastructure to create authentic breeding sites. The slopes and shoulders of the roads have become tremendously favorable habitats (and even in motion vectors) and areas with constant food (irrigation/crops) are natural attractors of these reduced populations. That is to say, the explanation is simple: the populations are smaller, but they have been rearranged in areas that cause more damage to farmers. And thus, the conflict is served. While conservationists and scientists ask to recover the rabbit in the mountains, farmers ask to expel it from its areas of influence. But the curious thing is that both sides are partly right and we do not have stories that allow us to understand what is happening. Something that is also happening with all the bugs on the mountain. Image | Sönke Biehl In Xataka | In 1940 Japan removed this island from the maps to keep its activities secret. Now your creatures are dying

Log In

Forgot password?

Forgot password?

Enter your account data and we will send you a link to reset your password.

Your password reset link appears to be invalid or expired.

Log in

Privacy Policy

Add to Collection

No Collections

Here you'll find all collections you've created before.