In three months of 2026 he has earned more than in all of 2025

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There are brands that are part of our routine almost without us realizing it. Samsung is one of them. For many, it is the cell phone we carry in our pocket, the television in the living room or that appliance we use every day. Therefore, when we look at what is happening with the company in the first months of this year, the surprise is inevitable. In a context where a good part of the technology industry deals with rising costs and certain instability, Samsung is projecting results that have significantly exceeded forecasts. And this is where the story is truly understood. This mismatch with the more restrained tone that a good part of the sector carries is not coincidental, and the data helps put it in context. We are not just talking about an impression, but something that is clearly seen. As soon as we stop to look at the numbers calmly, the picture changes and what is happening with Samsung these days begins to make sense. The rise of artificial intelligence has clear winners and Samsung is one of them The South Korean giant estimates that its operating profit in the first quarter of 2026 could be around 57.2 trillion won, about 37.9 billion dollars, compared to 6.69 trillion won (4.525 million dollars) recorded in the same period of the previous year. The figure exceeds the 43.6 trillion won that the company obtained in all of 2025, which implies that In just three months he has earned more than in the entire previous year. In parallel, revenue would also advance strongly with growth of nearly 70% year-on-year, and above 100 trillion won in a single quarter for the first time. The impressive jump in Samsung’s profit in 2026 after several years of ups and downs | Graphic: Xataka | Source: Samsung/Blooomberg It is important to understand well what we are talking about. Operating profit measures how much a company earns from its core business, before taxes, interest and other financial factors. That is, it gives us a pretty clean idea of ​​how the business itself is working. It is not the same as the net profit, which does include all those adjustments and is the final figure. In the case of Samsung, these data are still preliminary: the company will publish its complete results, with the breakdown by divisions, on April 30. But it’s not enough to look at the accounts, you also have to look at the business. Samsung not only sells devices, it is also one of the largest memory manufacturers in the world, an essential piece in any technological infrastructure. And this is where the story changes scale: a good part of that memory does not end up in cell phones or televisionsbut on servers and data centers that support AI services. It is a business that is less visible to the general public, but much more decisive at this time. What we are seeing, in reality, is the direct impact of that other Samsung, the one that operates at the base of the current technological revolution. The key is to understand that production capacity is limited. As Micron explained a few months agomanufacturers cannot multiply their production from one day to the next, so they have to prioritize. And right now a good part of the industry is directing its resources towards AI. The systems that make it possible need large amounts of advanced memory, especially HBM, and that has pushed manufacturers to focus on that segment. It is not only a technical issue, but also an economic one, because these chips offer better margins and much more intense demand. The side effect appears immediately. If an increasing part of the capacity is dedicated to that advanced memory, other products take a backseat and supply becomes strained. That is exactly what is happening with DRAM, one of the most widespread types of memory in consumer electronics. According to Citigroup, quoted by Bloomberg, its global average price rose by 64% in the first quarter compared to the previous one. The consequence is direct: manufacturing mobile phones, computers and other equipment becomes more expensivewhich puts pressure on margins and forces us to review costs, configurations or prices. It is not worth losing sight of the fact that Samsung is a South Korean company, and that is more important than it seems. We are talking about the largest company in the country and one of the best reflections of the technological muscle that South Korea has built around semiconductors. In addition, it does not play alone: ​​it competes in the same league as other large memory manufacturers such as SK Hynix, also South Korean, and Micron, in the United States. A good part of the memory used by the world is shared between these actors, which turns their decisions into something that goes far beyond their own accounts. If we think about it for a moment, it makes a lot of sense. All of this AI fever is being built on top of data centers filled with very specific hardware. NVIDIA is the clearest example, because its chips are at the center of that infrastructure and have captured much of the attention. But those systems don’t work alone. In order to train models and operating on a large scale require enormous amounts of memory, and that’s where Samsung fits. It does not occupy the symbolic place that NVIDIA has today, but it does benefit from the same wave of investment from a less visible and, as we have seen, very profitable position. Images | Xataka with Bano Bana | Samsung In Xataka | Europe cannot be a “technological vassal of the United States”, and the CEO of Mistral is clear about the path

We have turned WhatsApp into an “emotional pacifier”. And science warns that it is making us more fragile

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A message sent, a double check blue and, suddenly, silence. In that period of time, which can last minutes or days, the stomach shrinks. The immediate reaction for many is instinctive: unlock the screen of the smartphoneimmersing yourself in social media, sending looping messages seeking solace. We have turned our devices into an “emotional pacifier” to calm the anxiety of “not knowing.” In an era where hyperconnection promises us instant answers, science and psychology issue a clear warning: our inability to tolerate uncertainty is making us increasingly fragile. The brain in the face of chaos. To understand what happens to us, we have to look at our biology. As psychologist Regina López Riego explainsour brain is evolutionarily designed to look for patterns and make sense of everything around us. “This was key to our survival as a species: identifying threats and anticipating dangers,” he says. However, in today’s world, that need for certainty translates into constant suffering. The problem is that we live in a universe governed by entropy. From the team of Nalu Psychology remember thatbased on chaos theory and thermodynamics, systems tend toward disorder. “The future is uncertain and, one way or another, we deal with it as best we can,” they explain. When changes threaten, fear takes center stage, alerting us to possible danger. To mitigate that fear, we resort to a patch: control. However, it is a trap. The brain processes the symptoms of anxiety in the same way that it relates to uncertainty, releasing large amounts of norepinephrine that affect our nervous system. The more we try to tie down the future, the more discomfort we generate. The trap of overthinking. When the mind has no data, it invents it. The psychologist Marta Valle In his blog he explains that overthinking not as a lack of intelligence, but as a failed protection mechanism born of fear of error and low tolerance for uncertainty. It manifests itself in two ways: ruminating on the past or worrying in anticipation about the future. “You think that if you think about it enough, you will avoid a problem,” he details, but the end result is paralysis, insomnia and disconnection from the present. Experts from Harvard Mental Health Services (CAMHS) They have a name for this phenomenon: “toxic time travel.” Dr. Rue Wilson, a psychologist at this institution, describes how we try to feel in control by imagining different outcomes. “We get stuck ruminating, overwhelmed by ‘what ifs,’ and disconnected from the present, which is where we really have the most certainty.” Feed a bigger monster. This loop ends in what psychologist Laura Marín defines as generalized anxiety disorder (GAD)where concern is constant and fueled by overestimating the risks. Marín illustrates this with a clear example: two women, Alicia and Brenda, undergo a medical test. While Alicia asks whatever is necessary and continues with her daily life, Brenda compulsively searches for information on the Internet and needs her partner to continually reassure her. It is the so-called “reinsurance search”. Checking emails, postponing decisions or constantly asking for opinions are strategies that give false relief in the short term, but in the long run make us unable to tolerate the slightest doubt. The cell phone as an escape route. The need to escape from uncertainty has found in smartphones your best ally, but at a high cost for mental health. Rigorous research supports this claim. In a couple of published studies in the scientific journal Science Direct (led by Jon D. Elhai and colleagues in 2017), it was demonstrated through systematic reviews that the severity of depression and anxiety are strongly linked to problematic mobile phone use. One of the most revealing findings of Elhai’s research differentiates between “social” use of the phone (messaging, networks) and “process” use (consumption of news, entertainment, scroll passive). The study found that anxiety is much more related to process use than social use. That is, people with anxiety use the non-social functions of their devices as an avoidance mechanism (such as doomscrolling or addictive consumption of news) to avoid facing stress, this “use of process” being the direct bridge to mobile addiction. In fact, Dr. Leigh W. Jerome warns precisely about this habit. In the face of global chaos, doomscrolling It does not prepare us for the future, but “can cause headaches, muscle tension, high blood pressure, and difficulty sleeping.” Leon Garber, mental health counselor, adds a vital reflection on compulsive doubt avoidance: “Avoidance, in and of itself, is not negative (…) but imagine how many missed opportunities for growth or connection, over time, add up to a lost relationship.” Garber points out that even therapy has a limit if the patient is only seeking definitive answers. “We have to learn to live with uncertainty. Fundamentally, we have to learn to live,” he says. The trap of the hyperconnected world. The desire for certainties not only affects the individual, but shapes our society. An analysis published in The Conversation reminds us thatAccording to Maslow’s pyramid, security is a primary need. However, the obsession with eliminating all risks has a dark side. “There are desires that should not be fulfilled and that of radical security is a desire that can never and should never be satisfied,” the article underlines. Trying to control everything, whether through algorithms, surveillance cameras or the transfer of freedoms, strips us of our humanity and leads us to voluntary servitude. Instead of delegating control to technology to avoid panic, experts advocate a “pedagogy of responsibility”, appealing to the values ​​of Kant and Rousseau, where we assume that zero risk does not exist. How to inhabit the void. Since uncertainty is inevitable, the solution is not to find all the answers, but to change our relationship with the questions. According to institutions such as Harvard CAMHS and diverse psychology professionalsthere are four keys to navigate the uncontrollable: Focus on what you control: challenge the illusion of absolute certainty. If you lose your job, you can’t control when you’ll be hired, but you … Read more

LaLiga has been at war with Cloudflare for years over piracy. It has just joined forces with its main competitor

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We have bad news and worse news. The bad thing is that condemnation of the indiscriminate blocking of LaLiga IPs continues to occur more than a year later. The bad thing is that probably go more. Above all, after the agreement that LaLiga has reached with Fastly. what has happened. LaLiga yesterday announced an agreement with the company Fastly, a direct competitor of Cloudflare in the market “edge cloud“. Both provide CDN and content acceleration services as well as web security, but their philosophies are different. While one has become a great defender of the privacy of its clients and users, the other has teamed up with LaLiga to help it in this crusade against the broadcasts of football matches on IPTV platforms. In reality LaLiga He already made a similar move a year ago. AI to detect illegal emissions. According to the announcement, Fastly “has developed a smart, targeted detection system that leverages AI and content signals from owners to identify illegal broadcasts in near real-time.” This solution, they say in LaLiga, will allow the elimination of “illegal content (…) with greater precision and drastically reducing the scope for piracy.” The glitch that makes speed everything. The data from the Grant Thornton study cited in the press release are revealing: in 2024 at least 10.8 million unauthorized retransmissions were detected, 81% without broadcast suspension, and only 2.7% addressed in less than thirty minutes. An illegal issue of this type has a very short window of value. If it is not removed within the first few minutes, the damage has already been done. AI to detect… and a hammer to block? The system that Fastly has created promises surgical detection of these IPTV broadcasts, but there are no details or evidence that it actually fulfills that promise. The real question will then be another: if this detection information will end up contributing to the massive and indiscriminate blocking of IPs being even more massive and indiscriminate, or if it will improve that precision. It does not seem likely, because shared IPs are still the root of the problem: when LaLiga orders to block a Cloudflare IP, in reality that IP is shared by dozens, hundreds or even thousands of websites. Knocking down the guilty makes many innocent people They are punished again and again. The enemy of my enemy is my friend. LaLiga has been trying to force Cloudflare to collaborate for years through judicial means. That has had legal costs, collateral damage and a public relations battle that has clearly impacted the organization’s reputation. The alternative sought is to go to someone who precisely understands perfectly how the segment in which Cloudflare operates works. Not only that, if successful, Fastly may end up attracting other leagues and television producers from around the world. The real solution would probably be another. In Xataka | “We have gone from earning 70,000 euros a month to 40,000”: LaLiga’s IP blocks are bleeding many companies dry

clone humans using digital avatars

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Big tech companies are clear that, to promote their AI services, need content creators. At the same time, a good part of content creation goes through influencers created with AI. In case we thought that the loop couldn’t be solved, there are companies obsessed with achieving another goal: that content creators can create their own content creators… with AI. Heygen. If you’re not into the world of digital avatars, Heygen may not sound familiar to you, but the Los Angeles-based company is reliving the ChatGPT moment, but with avatars. Founded in 2020 as MovioLab, with Joshua Xu as CEO and a valuation of more than $500 million, Heygen competes head-to-head with giants like runway e ElevenLabs in the generative video space. Avatar V. Heygen has been obsessed with creating the best avatar model for years. And this week they published what, according to them, is the most advanced model in the world, Avatar V. They have data to support it, since as the company shows in a 30 page paperthe company has solved micro-expressions, gestures and lip synchronization (especially at the rhythm level) better than the rest. There is a real war between American and Chinese companies over digital avatars. a real war. As the paper shows, Heygen is not alone. Kling AI, Veo 3, OmniHuman, Seedance… Some of the most relevant companies worldwide are betting on the generation of avatars. And it’s not a random whim. Heygen has more than 40,000 companies paying for corporate video generation using avatars. The barrier to entry is falling lower and lower, the savings compared to productions with influencers are quantifiable, and production times are compressed from weeks to minutes. The key is to offer the most competitive model and an interface that works at the drop of a hat. What’s coming. Currently, avatars work with a handicap: their latency. The direction set by the paper is clear: solve this problem to achieve an avatar connected to LLMs in order to maintain conversations in real time (meetings, interviews, conferences…). The avatar industry is still emerging, but winning it is essential for a goal that AI Big Tech wants in the future: for AI to stop being a chatbot and become as close to a person as possible. In Xataka | How to create a character in ChatGPT and Gemini to use it in all the images you make with artificial intelligence

to be the first city in Europe with an “astroport”

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In a matter of months (if the deadlines) Europe will premiere a shiny new starporta facility designed to accommodate stratospheric flight aircraft. The curious thing is not the complex itself, which can be used to work with airships capable of flying at 20,000 m altitude. It’s not even the enormous size of his hangar and ship. What is striking is that this starport It will not be in any of the metropolises or industrial centers of Europe, but in Teruel. And it is already taking shape. From Teruel to the stratosphere. Although half the planet is awaiting the mission Artemis II and his pioneering flight over the hidden side of the moonin Aragon the NASA program is sharing headlines with another major aerospace adventure: the construction of the starport of Teruel, a complex designed for operations with the stratosphere. Their works started a little over a year ago, in March 2025but the installation has been in the news again these days for a visit of the acting Minister of Development of Aragon, Octavio López. Clearing the calendar. López’s was not just a formal act. During the meeting, the project schedule was cleared: the idea is that the work will be ready before the end of this year and the installation can be launched (after some procedures still pending). throughout 2027. “The works are going smoothly and on schedule, as can be seen. Everything suggests that in the last quarter of 2026 the tender can be launched so that the aerospace complex can be operational and active in the first quarter of 2027”, celebrated the Aragonese counselor. And as a picture always says more than a thousand words, the ad was accompanied by photographs in which you can see how the metal skeleton of the complex is already silhouetted on the horizon. “Singular and unique”. There are many aeronautical facilities, but from the Aragonese Government it is insisted that this one in particular will be “singular and unique in Europe”. The complex will provide the Teruel airport with capacity for stratospheric aircraft flights with dirigibles HAPS typeships designed to operate at 20,000 meters of altitude. Hence the word ‘astropuerto’ (or ‘stratoport’). “Teruel is going to be the center of construction, commissioning and assembly, recycling and maintenance of those units that are going to be the reference in Europe,” stands out López, who during his visit to the works was accompanied, among others, by the mayor of Teruel, Emma Buj, and the director of the airport. Why is it important? Basically because of its scope, pioneering nature and what it means for the entire region. “It will allow the airport to be provided with capacity for stratospheric flight aircraft, obtaining the characteristics of starport for the launch, landing, control, manufacturing and maintenance of spacecraft”, precise the communication portal of the Junta de Aragón. It is estimated that in its hangar some 35 airships stratospheric every year. Its use is interesting both for scientific research and for atmospheric observation, monitoring and communications tasks. And what will it be like? starport? Its measurements are certainly surprising. The hangar and the airship production hall will occupy a total of about 2.66 hectares. Its shape is rectangular and its plan dimensions are around 376.2 x 70.8 m. On the sides it will include offices and assembly and maintenance workshops. “In front of the east façade of the hangar, a platform for an airship is designed with dimensions of 330 x 220 m, another 6.6 ha more,” precise the Government. Shaping such a titan will require mobilizing tons and tons of materials. Teruel Diary assures that 2,266 tons of steel and 12,000 bars and balls will be used in the metal structure alone. One of the most impressive pieces will be the hangar doorwhich will measure 60 x 52 m and will be handled with a folding system. Only that piece will require a millionaire investment. Thinking about the future. The first stone of the complex was laid on March 11, 2025, after the works were awarded by 39.8 million (without VAT) to a UTE formed by Aldesa and Ideconsa. The execution period is 20 months, which would be completed at the end of this year. The Government wants to launch the tender to operate the facilities, thinking as early as 2027. The idea, remember The Aragon Newspaperis to transfer them for 40 years to the successful bidder, who will have to pay a fee. “Between October or November we will be able to issue the specifications to coincide the end of the construction of the warehouse with the start of the corresponding activity,” recognize the counselor. The aerospace company Sceye has shown your interest to be installed at the Teruel airport, but the Aragonese Executive wants the tender to be opena, so that any interested company in the world can opt. Images | Teruel airport and Government of Aragon In Xataka | Qatar Airways flight to Teruel: the Aragonese airport has become a refuge from the war in Iran

France has taken all its gold from the US: it has gained from the transfer

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The Bank of France confirmed yesterday something that had been brewing in silence for a long time: he has withdrawn every last gold bar he had stored in the vaults of the New York Federal Reserve. An operation that normally could have lasted two decades but has suddenly accelerated. The trigger has its own name: Donald Trump. What initially began as a technical operation to update its gold reserves, with the latest movements of the US against its European allies, including France, has become the first major geopolitical movement that has left half of Europe looking at each other. Furthermore, the play has left them with more money than they had. The key is to sell at the right time and place. The first thing to understand is that France did not charter any plane loaded with gold to bring it back to Europe. Instead of physically moving the bullion, the Bank of France made a smarter decision. As the bank explained in a statementbetween July 2025 and January 2026, they have been selling the 129 tons of old gold that was stored in the New York Federal Reserve in the North American gold market. In Xataka The gold of discord: why 14 municipalities of Guadalajara have rebelled against the plan "mineral sovereignty" from Europe In this way, the French have taken advantage of higher gold prices at historic highs. With these income, France has been purchasing gold bars that met the new higher quality standard in the European market, which registered more contained prices, to store those bars directly in its vaults in Paris. The operation was completed in 26 different transactions and generated extraordinary income of 11 billion euros for the French central bank. A result that transformed the 7.7 billion euros in losses that it registered in 2024, into a net profit of 8.1 billion of euros in 2025. Why was there European gold in the US? The history of this gold in New York goes back at the end of World War II. After the conflict, the dollar became the axis of international trade and having reserves in New York allowed countries to sell them quickly and obtain currency to facilitate payments in global trade. Furthermore, with the Cold War raging and the USSR looming, many European governments preferred their gold reserves to be kept in distant New York rather than in Paris or London, protecting their treasury from hypothetical invasions Russian. A first major reduction of that gold reserve came in the sixties, when De Gaulle made the decision to repatriate part of the reserves French and other countries imitated it. But they didn’t take everything. France still maintained 5% of its total reserves on the other side of the Atlantic, a figure that may seem small but is equivalent to a mountain of ingots. With the latest move, France now concentrates all of its 2,437 tons in Paris, becoming the world’s fourth largest holder of gold. In Xataka The safest and most profitable investment you can make today is the same as 3,000 years ago: buy gold The spark that has ignited Europe. This same year It has been known that India has already repatriated 274 tons of gold since 2023, and currently around two-thirds of its total 880.8 tons are in national territory, driven by geopolitical risks and the need for greater control and liquidity. From OMFIF they point out that the location of gold storage has once again become a priority for central banks, especially since Russian assets deposited in third countries were seized following the invasion of Ukraine. However, the spark that has ignited the machinery of repatriation of European gold has been the erratic attitude of Donald Trump. His attacks public to Jerome Powell and its repeated attempts to interfere in monetary policy have generated a growing concern between European central banks over who really controls the institutions that custody their gold. {“videoId”:”x90yx2y”,”autoplay”:false,”title”:”THE LARGEST GOLD MINE IN EUROPE IS IN SPAIN AND NO ONE DARES TOUCH IT”, “tag”:”WEBEDIA-PROD”, “duration”:”483″} Germany and Italy: the next ones in the spotlight. Following France’s move, attention has turned to the central banks of Germany and Italy, the two countries with larger gold reserves on American soil. Germany preserves 1,236 tons in the vaults of New York, 37% of its total reserves, while Italy has 1,053 tons there, 43% of the total. Together, both countries accumulate the equivalent of $245 billion in bullion in New York. Michael Jäger, Vice President of the German Taxpayers’ Federation (Bund der Steuerzahler) and President of the European Taxpayers Association (TAE) declared that “Trump’s unpredictability and his relentless pursuit of revenue means our gold is no longer safe in the Federal Reserve vaults. What happens if the provocation over Greenland continues? The risk that the Bundesbank will not be able to access its gold is increasing. That is why it should repatriate its reserves.” For now, neither country has announced an official decision on the future of its gold in the US. In Xataka | They don’t call him the “gold tycoon” for nothing: he is 82 years old and has won 746% betting on a mine that doesn’t even work Image | Unsplash (Samuel Regan-Asante, Scottsdale Mint) (function() { window._JS_MODULES = window._JS_MODULES || {}; var headElement = document.getElementsByTagName(‘head’)(0); if (_JS_MODULES.instagram) { var instagramScript = document.createElement(‘script’); instagramScript.src=”https://platform.instagram.com/en_US/embeds.js”; instagramScript.async = true; instagramScript.defer = true; headElement.appendChild(instagramScript); – The news France has taken all its gold from the US: it has gained from the transfer was originally published in Xataka by Ruben Andres .

Alzheimer’s leaves its mark decades before showing its face:; keeping vitamin D at bay is already a promising shield

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Alzheimer’s and other forms of dementia remain one of the most complex medical puzzles of our era, standing out above all for the absence of treatments that completely stop the disease or even reverse it. But science continues to advance and has now focused on a preventive factor that could be in our hands from a young age: vitamin D. It keeps moving forward. The main study that has sparked interest was published at the beginning of this month of April in the magazine Neurology. And the objective of this was none other than to shed light on how our brain behaves decades before the classic symptoms of dementia appear. To get here, a total of 793 participants from the renowned Framingham Heart Study with an average age of 39 years were monitored. From here, the serum vitamin D of the patients began to be measured between 2002 and 2005, and then, at the age of 16, they underwent different scans to check the state of the brain. What was seen. In conclusion, the study pointed out that maintaining higher levels of vitamin D, greater than 30 nanograms per mL, during the ages of 30 to 40 is associated with less subsequent accumulation of the tau protein in the brain. Because it matters. The relevance of this discovery is crucial and to understand it, you just have to know that Alzheimer’s occurs because two factors mainly come together: Beta-amyloid protein plaques, which accumulate outside neurons. Neurofibrillary tangles of tau protein, which form within the brain cells themselves and are closely linked to neuronal death and cognitive decline. In this way, the effort of science right now is focused above all on blocking the formation of beta-amyloid plaques around neurons or preventing the tau protein from accumulating in our neurons. Although it is something really complicated. There is a nuance. Interestingly, the study found no association between midlife vitamin D levels and beta-amyloid accumulation. The protective effect is limited exclusively to the tau protein, especially in the brain regions where Alzheimer’s usually strikes its first blows. This is good news, as it narrows down the biological mechanisms involved and suggests that vitamin D could play a specific role in the pathways that regulate how tau is produced or eliminated over the years. There is small print. As they warn in the press release itself, this is a simple observational study. This means that it is true that people with higher vitamin D in middle age accumulated less tau protein, but the study cannot categorically state that vitamin D destroys tau protein on its own. Furthermore, the authors of the study themselves are categorical: this finding is not a medical prescription. There is no current evidence to justify that massively supplementing with vitamin D pills at age 40 will protect the brain against dementia. This simply paves the way for future research to truly test this relationship in a clinical trial and lead to new treatments. Images | catalyststuff freepik In Xataka | More than half of the population in Spain has a vitamin D deficiency. Now a study questions the benefits of supplementation

the psychological effect of “observing the Earth”

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The return trip of the Artemis II astronauts will end today, around 8:07 p.m. EDT (2:07 a.m. CET). The four members of his crew will finally return home. It’s been a little over a week since they were separated from their families. to make history. However, the people who return today are far from those who left that day. That little blue marble. Three of the four Artemis II astronauts had previously traveled to space. Only Jeremy Hansen, the Canadian astronaut, has made his debut as a space traveler with this mission. This means that most of them had already seen the Earth from outside, but not from as great a distance as they have now. They have seen in all its splendor that little blue marble that our planet becomes when the observer moves away from it. Overview effect. Although many of them had already seen the Earth from outside, with each new observation the overview effect intensifies, a concept that refers to the change in perspective on life that many astronauts claim to have experienced after this peculiar experience. The term was first coined in 1987 by space philosopher Frank White and since then many space travelers have claimed to have experienced it. When we see our planet from the outside, borders suddenly disappear. We understand that deep down we are a tiny point in the immensity of the universe and we relativize many problems, while we give more importance to others. A shared atmosphere. One of the Artemis II crew members, Christina Koch, spoke before the trip about this effect. She is the woman who has spent the most days in space, so she knows very well what it’s like to observe the Earth from outside. “What you realize is that every person you meet is held within that green line (the atmosphere) and everything else outside of it is completely inhospitable. You don’t see borders, you don’t see religious lines, you don’t see political boundaries. All you see is the Earth and you see that we are much more alike than different.” Seeing the Earth from space helps put many issues in life into perspective. Does not have a medical description. Although this effect has a certain psychological origin and has attracted the attention of psychologists for decadesit cannot be considered a disorder or anything like that. It is not included in the DSM-V, the manual that includes the diagnostic criteria and descriptions of all mental disorders. In this case there is simply a change of perspective and, in turn, great relaxation. Changes in the brain. There are studies in which the brain waves of people have been analyzed while they undertake a space trip in virtual reality. Using electroencephalography, a decrease in beta and gamma bands has been observed. This effect on brain waves occurs when there is very intense relaxation. In fact, A similar effect has been observed through activities such as meditation. In a way, observing the Earth from outside is a form of meditation. See life differently. After returning to Earth, many astronauts have made drastic changes in their lives because of the Overview Effect. For example, It was the case of Edgar Mitchellone of the astronauts of the Apollo missions. When he returned to Earth, he claimed to have felt the need to embrace a more spiritual lifestyle. Not only in space. The Overview Effect occurs when we see something magnificently amazing that makes us put everything else into perspective. Above all, astronauts experience it when they see the small Earth in the immensity of space. However, similar cases have also been described in front of a majestic landscape in nature. The 10 most intense days of their lives. During the 10 days that the mission lasted of Artemis II, its four crew members have been exposed to the normal inclemencies of a space trip. However, it has been much more extreme than other missions. They have broken the record for distance from Earth that a human being has traveled. If all goes well, they will also break the speed record for a manned spacecraft. On that return home there will be critical points such as trajectory correction, impact with the atmosphere or parachute deployment prior to landing. Very intense experiences, concentrated in one of their shortest missions. For Hansen, this is all new and he may be the one who has experienced the Overview Effect the most. But none of them will be the same person as a few days ago. They have seen what no human has ever seen. Images | POT In Xataka | Artemis II has five different hot sauces on board: the reason is a radical change in what we consider “space food”

OpenAI swore that ads on ChatGPT were its “last resort.” Now they are your survival plan

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a couple of years ago Sam Altman said that placing ads on ChatGPT was “the last resort for our business model.” Well then, ChatGPT ads are here and OpenAI is sure that it will be the business of the century, one that will generate a whopping $100 billion. what has happened. He leaked it Axios; During a presentation with investors, OpenAI has confirmed its forecasts for the newly released advertising model in ChatGPT. During 2026 they expect to generate 2.5 billion dollars and this will increase in the coming years until reaching 100 billion in 2030. This is the progression they project: 2026: 2.5 billion 2027: 11,000 million 2028: 25,000 million 2029: 53,000 million Why it is important. Advertising has gone from being the last resort of its business model to directly being its business model. OpenAI is losing money at an unsustainable rate and has been making profound changes to be more profitable, such as focus more on enterprise customers, but it may be too late. Advertising is your way to profitability. In other words, your survival depends on this going well. butterfly effect. If it works for them and they achieve their goal, it can change the rules of online advertising. 100,000 million is many millions, enough for Google and Meta’s business to end up being affected. Furthermore, advertising within a chatbot like ChatGPT can be much more profitable because the user says in a much more direct and detailed way what they are looking for. On the other hand, advertising on Instagram or Google Ads requires work to collect data to guess the user’s tastes. If it doesn’t work for them, the outlook looks bad for the technology sector. We talk about the most valuable private company in the world and Its possible bankruptcy can cause a domino effect that freezes investments and punctures the expectations placed on AI. Users. To achieve these numbers, OpenAI estimates that it needs its weekly user base to reach 2.75 billion by 2030. Right now ChatGPT has 900 million weekly active usersthat is, they have to triple them in four years. We talked about ChatGPT having to be at the level of WhatsApp or YouTube. There is already 6 billion people with internet accessAs far as there are users, the question is whether it is feasible for OpenAI to attract almost half of them. The mass adoption of AI is already in a more mature phase and, although it is the most used, ChatGPT is no longer the pretty girl; Now it coexists with equally capable competitors and most importantly: The image of the company has been eroding. The double edge of advertising. Advertising can be tremendously lucrative for OpenAI, but it puts user trust at risk, and that is just what they need to fulfill their plans. We have normalized seeing ads everywhere, but having them appear in a conversation with a chatbot threatens to erode their main promise: to be assistants that respond solely to the user’s interest, and not to the commercial priorities of those who pay to advertise. Two things can happen here: that the rest of the AI ​​companies jump on the bandwagon and we normalize that the free versions have ads (the ideal scenario for OpenAI), or that OpenAI is left alone and people end up going to other ad-free chatbots. Anthropic said it would not advertisewe will see if in a few years they continue to maintain it. Image | Xataka In Xataka | Before, advertising was to monetize. Now it is to punish you and YouTube has taken it to the extreme

They no longer have helium and they have liquefied natural gas left for 11 days

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Taiwan has run out of helium. And has a reserve of liquefied natural gas for 11 days at best. It is a very serious problem that is of great concern to Taiwanese semiconductor manufacturers. In fact, the Taiwan Semiconductor Industry Association (TSIA) has asked the Government of the island that set up a strategic reserve of these two resources capable of guaranteeing their availability for a long period of time. The origin of this problem is the war between the US, Israel and Iran. These countries have agreed to a two-week ceasefire agreement, but Taiwan remains on the ropes. The blocking of Strait of Hormuz has disrupted the supply of helium and liquefied natural gas on which many Asian countries depend, and the Taiwanese integrated circuit industry is deeply dependent on these two resources. Taiwan cannot afford to have such a fragile supply chain More than 40% of Taiwanese power plants use liquefied natural gas. And chip factories need a stable supply of electricity to sustain their activity. Additionally, these facilities require the use of helium in several critical stages of the IC production process, and Taiwan currently does not have a helium reserve. The US and Japan have already created a strategic inventory of liquefied natural gas and helium, and TSIA has requested the Taiwanese government to do the same. There is a lot at stake. The production of cutting-edge chips gives Taiwan enormous relevance from a geostrategic point of view And the semiconductor industry is strategic for Taiwan for three fundamental reasons: it represents among 13% and 15% of the gross domestic product of the country; is the engine of its exports with a value close to 40% of the total; and finally, the production of cutting-edge chips gives the country enormous relevance from a geostrategic point of view. For this reason, it is crucial for this Asian country that TSMC, UMC and its other companies involved in the integrated circuit industry have the resources they need. TSIA has noted that Taiwan must diversify its energy sources: “We propose to the Government the need to continue diversifying our energy sources and the supply of critical materials to prepare for the uncertainty of the current situation (…) Our Association also supports the Government’s decision to reopen nuclear power plants to have a more stable energy supply as long as the processes meet legal requirements and safety is guaranteed.” Be that as it may, the underlying problem that Taiwan faces is that its economy, as we have seen, is deeply dependent on the semiconductor industry. And their supply chain is fragile. Very fragile. The Administration closed the last nuclear power plant in May 2025, and since then more than 95% of the island’s electricity depends on imported resources. The temporary ceasefire agreement reached by the US, Israel and Iran is likely to alleviate some of the pressure on Taiwan, but its integrated circuit industry is too important to allow it to be so sensitive to the international situation. Image | Generated by Xataka with Gemini More information | Nikkei Asia In Xataka | We already know what the chips that will arrive until 2039 will be like. The machine that will allow them to be manufactured is close

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