strategy

Apple and Samsung have been fleeing from China for years to save costs. Tariffs just torpedo their strategy

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The Trump administration has announced New tariffs. Some that expand the Commercial War to even more countries and that, inevitably, will have severe consequences in the production and distribution chain of large technological ones. Some of them, such as Apple or Samsung, had been trying to reduce their dependence on Chinese manufacturing, moving part of production to countries like Vietnam. A new tariff of almost 50% for countries like Vietnam has just launched its strategy through the air. The new tariffs. Donald Trump has announced a new set of tariffs for all those products that are imported to the United States. The most affected is the main commercial enemy of the country At the moment: China. Adding previous movements, tariffs to the Asian country amount to 54%. Attending to the rest of the victims on the list, there is a country that is specially injured: Vietnam. The United States has imposed a 46% tariff on one of the barracks of the two technological giants, Apple and Samsung. China’s escape. The production of Apple and Samsung products has been linked to China for years. To reduce this unit, both companies have been trying to diversify the supply chain Moving manufacturing to countries like India or Vietnam. This last country has become one of the most attractive destinations for large technological ones, mainly due to their economic but highly qualified workforce. Its port proximity with China also makes it a strategic point, minimizing friction when importing electronic components. Key products. Apple has been manufacturing the AirPods for years of Vietnam, and the assembly of some key products, such as iPad, has been starting its steps in the country for a few years. Some of its strategic business partners, such as Foxconn, They have been investing for years millions of dollars in the Asian country. More relevant if possible is the case of Samsung, who produces much of its phones in Vietnam. The Korean company has been betting on this country for almost 20 years, having consolidated as one of the main producers of electronic components and devices in the country. Leaving Vietnam, pointing out that India was another strategic points in the supply chain of both manufacturers. One in seven iPhone is already manufactured in Indiaand Samsung carries Since 2018 giving life to Galaxy devices in this country. No one was prepared. Apple and Samsung had been moving production out of China for years not only to minimize costs, but to avoid the consequences of the commercial war between the United States and China. Diversifying the supply chain was key to avoid depending on a single region, as well as to bring production closer to emerging markets with great growth margin. Vietnam, Malaysia, Thailand, India … Each and every one of the alternative destinations to China will suffer a very high tariff load. After years of strategy focused on running from China, the new tariffs make the foundations they had been building for years staggered. And the question is clear. What consequences will they have? Who will pay the duck. Although it seems unlikely that both companies kindly invite consumers to accept an increase in the cost of between 26 and 46%, which seems inevitable is that the products of both manufacturers rise in price not only in the United States, but globally. The tariff storm will force a complete readjustment of the current margins of the main Big Tech, since they will have a significant impact on the global supply chain. Voices of the sector, like Mark Gurman, point out what is “essentially impossible” That there is no price increase in the United States, and members of the Federal Regulations Code (CFR), they point out that these rates will mean an increase in about $ 150 per device. Image | Xataka In Xataka | In full tariff war, the EU has found a weapon to press the United States: soybeans

If we want to eat less, eating more slowly is a valid strategy. In Japan they are investigating how to achieve it

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Losing weight, or maintaining our weight under control is more than solving the simple calorie equation consumed against burned calories. Numerous more or less hidden factors can unbalance this balance, factors ranging from the metabolic to the sociological. The other factors. A Japanese researchers team He has investigated in how factors such as the number of bites, the rhythms we perceive in our environment and gender affect the duration of food. The goal is to eat more slowly to make us easier to have our weight under our control. Slowly. The idea of ​​stopping the rhythm with which we eat to eat less and be able to lose weight is not new but we can find it in guides and recommendations of More than a decade ago. It is not an infallible recipe, but According to expertsaid. The logic behind has to do with how the stomach and other organs of the digestive system transmit information to the brain and how it processes it. This occurs in two ways: first through nerve impulses, and then through the chemical signal that some hormones transmit. Replicating one of the hormonal signals that indicate that food has satiated us is precisely one of the mechanisms for which the consumption of Drugs like Ozempic makes us lose weight. An aid. Now, even when we talk about a “trick” like this, say it is easier than doing so. That is why the new study has analyzed how different factors affect the speed with which we swallow food. And in this, men and women have differentiated guidelines. “While the science of nutrition often deals with the metabolism and absorption of food, and dietary content, there are limited evidence in Japan that eating behavior connects both (points). This intrigue led me to study eating behavior, which involved gender differences,” pointed in a press release Katsumi Iizuka, co -author of the study. 33 participants. To put these ideas to the test, the team responsible for the study He put pizza portions to 33 participants, healthy adults between 20 and 65. They measured the number of bites and the times they already chewed what rhythm. They also used metronomes and headphones to induce more or less accelerated rhythms to check the response of the participants. As expected, the team observed important differences in the habits of men and women: on average these took longer to eat their portion (87 seconds in front of the 63 d them men). They also chewed more (107 times against 80 on average) and took more bites (more than double). Change the rhythm. However, gender was not the only factor that affected eating habit: rhythmic stimuli affected the time required to consume food. A 40 pulse tempo per minute (BPM) markedly elongated the duration of food compared to those who ate without rhythmic stimulation. The details of the study were published In an article In the magazine Nutrients. Facilitating work. Now, there are also reasons why being cautious when generalizing the results of the study. First, we must take into account the limited sample (33 participants). Second, also for the existence of cultural differences between our context and Japanese. These differences both to gastronomic culture and gender differences between men and women and the way in which each society expects to behave when they eat in public. Despite this, the results can help us design strategies to facilitate weight loss that best suits each person, taking into account, for example, their gender. The study can also allow us to know more about how changes in context can help us influence our eating behavior, such as using music with slow tempos to force more leisurely meals. In Xataka | Beyond tobacco: we have just discovered that food can also affect the risk of developing lung cancer Image | Surprising_media

Google’s strategy to be the perfect partner of writers and programmers

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Artificial intelligence chatbots (AI) have come to lend us a hand when words do not come out or the code stuck. They can help write that speech that does not finish flowing or solving doubts in the middle of a programming line. But there is a problem: to move forward with Prompts, one after another, it can end up being an obstacle, especially when we want to focus on a concrete part of the project. So much Chatgpt as Claude They have faced this challenge With a function that acts like a canvas, allowing to work directly on specific parts of the content. Now is Google’s turn, which has just presented the canvas of Gemini. As in the other proposals, we find an interactive window aimed at helping us to improve our work in real time thanks to several commands and format tools. It all starts with a draft. Returning to the example we mentioned at the beginning, if you are thinking of writing a speech to honor someone special, you can start creating a rather basic draft and gradually work the text. We will not have to elaborate a very precise prompt to indicate to Gemini to modify this or that part. It will be enough to mark a paragraph and ask him to rewrite him with a new style. And in programming? If we are working in software development, Gemini Canvas also promise to be very useful. In addition to receiving the classic, it helps to chop code that the wizard can offer us, the “canvas” will allow us to generate and prevail HTML/React code. This will result in that we can have a visual prototype of our web applications, which should help us in programming tasks. But this does not end in the preview. Once we have the preview of our project we can ask Gemini to modify input fields or add action buttons more easily. The combination of Gemini + Canvas should allow us, according to Google, work with Python scripts, as well as creating games that we can try directly in the browser window and run simulations. When will Canvas available in Gemini? Google has just announced the function and is now available worldwide, including the European Union. Acting it is as simple as having a Gemini or Gemini Advanced account. Once inside, you just have to look at the bottom of the chatbot text box, where a new button next to Deep Research now appears. From there, you can directly access this tool. Images | Google In Xataka | The videos of AI have broken the Instagram and Tiktok algorithms. Welcome to the new “AI landscape”

The US strategy before China’s unstoppable naval growth has an unexpected protagonist: Japan

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The United States has been lagging behind in a field that previously dominated with iron fist. Its Marina fleet (sub) has been reduced to the same time as its budget. While China, Russia or even North Korea have been developing A new type of “war” Under the sea giving special importance to the “nuclear” theme in the UUV, Washington was still paralyzed. He Arctic case It is another perfect example. Perhaps for this reason, the approach has turned radically: Japan. Japan as an example. Before the growing Maritime Power of China And the difficulties facing the naval industry of the United States, Congress is evaluating the possibility of Adopt the Japanese model of constant production of submarines. Unlike the American system, where the amount of built vessels varies annually according to the budget, Japan (next to South Korea) has maintained for decades a production rate of A submarine per yearan approach that has provided stability to its naval industry and cost efficiency. The Naval Congress Specialist, Ronald O’Rourke, presented this model at a hearing of the Subcommittee for the Projection of Forces and Maritime Power of the House of Representatives, arguing that the Japanese strategy allows to maintain an constant acquisition rate Without affecting the total size of the fleet. Instead of increasing production, Japan manages the number of submarines in service through the extension of its useful life. The success of the Japanese model. To understand the formula we must go back in time. For decades, Japan has followed this strategy for protect your maritime interestsespecially in the soybeans, Tsugu and Tsushima, key routes where Russian and Chinese ships travel. Initially, its fleet consisted of 16 operational submarines and two training, but in 2010 it extended its objective to 22 submarines without increasing productionsimply prolonging your service time from 16 to 22 years. There is another key: the Japanese system allows Mitsubishi Heavy Industries and Kawasaki Heavy Industries alternate the manufacture of submarineswhich avoids fluctuations in the workload of the shipyards and guarantees the maintenance of a highly specialized workforce. This strategy has caused the Japanese naval industry to be efficient, competitive and adaptable to changes in defense needs without generating extra costs or logistic problems. In front of the US decline. On the other sidewalk we have Washington. While Japan maintains its stability in naval production, the United States Navy faces A worrying scenario. The construction of your ships has become increasingly expensive and slowand the data corroborates it, since the total cost of the 46 ships currently under construction was tripled in a single year, from 3.4 billion to 10.4 billion dollars. But there is more. The aircraft carriers, which used to take 8 years to build, now They require 11 years. Here, China is advancing on the right too, As we explain. The attack submarines, whose construction took six years in the 2000s, now take nine. Even the Navy faces the shortage of personnel, both in the shipyards and in the crews, which further aggravates delays. All challenges that make the option of adopting the Japanese approach or that of South Korea, two of the world’s largest naval builders, win traction in Washington, especially when the number of US attack submarines is on the way to decrease in the coming yearswhich could affect the balance of power in the Pacific. Japan as a strategic complement. All this leads us to the proposal of Congress. In addition, the strengthening of the Japanese underwater fleet not only reinforces Tokyo’s defense, but also benefits the United States By having a better prepared ally in the region. O’Rourke pointed out that if Japan decided to expand its fleet to 30 submarines, it could do it maintaining its current production rate and extending the useful life of their vessels at 30 years. The recent delivery of RAIGEI Submarineof the Taigei class, by Kawasaki Heavy Industries to the Japan Ministry of Defense, it is a sample of the efficiency of the system we are talking about. Mitsubishi did the same with him Jingei submarinereflecting a constant production scheme that contrasts with the problems of the American naval industry. The challenge in an uncertain political context. While the Japanese model offers clear solutions, its implementation in the United States is not so simple. The main reason? The American system depends on annual budget negotiationswhat generates fluctuations in naval production and hinders long -term planning. In addition, political and economic uncertainty, including possible commercial restrictions and Threat of new tariffs On the part of the Trump administration, they could further complicate any attempt to stabilize the industry. Thus, the things already measure that competition with China in the maritime field intensifies, the US Congress is forced to reconsider its naval construction strategy. Adopting the Japanese model could represent a viable solution to improve efficiency, reduce costs and ensure that the Navy keeps its position on the global stage. A complicated equation that would require deep structural changes In the way in which the country finances and manages its industry, a challenge that is yet to be resolved. Image | Tom Dennison In Xataka | The US Navy faces an unprecedented threat: China, Russia and North Korea are developing a new type of underwater war In Xataka | Eight Rompehielos have turned Russia into the power of the Arctic. Your secret: Nuclear force to operate all year

The Z generation has returned to the office with a new strategy against stress: pretend to be very busy

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In general, all employees are suffering, in one way or another, their own process of Adaptation to the office. However, generation Z is the only one that has not had a Previous work experience Since that context since it has joined the labor market in the middle of the teleworking. That has generated that 36% of Genzers has adopted a new strategy for face the office: The “tasking”. A tactic, which consists in appearing to be superocupated, without really being to fill out the free time they have left after doing their job. Tasking Tasking: The art of looking occupied. If you have been sailing lately for the Instagram or Tiktok reels, they will probably have appeared Some videos (Medium in a half joke seriously), showing how to look very busy in the office, without really doing anything productive. This phenomenon has gained importance as companies require more time in the office, which leads some employees to find ways to demonstrate their worth without necessarily increase their real productivity. Actually, what is hidden after this practice is a deeper problem related to time management, workload and business culture. Returning to the office has no impact on productivity. According to A recent survey carried out by the Workuman Human Resources Platform among 3,000 US participants, the United Kingdom and Ireland, 36% of young people admitted to appear who worked, when in reality he had already finished their assigned work. 70% of them acknowledge that Tasking Tasking has had no effect on their rhythm to carry out their usual work and the tasks assigned in a time below their day have ended. But having to spend more time in the office, they must appear that they still work on them so that their bosses Do not overload them With more work. Yes, in reality, they are more productive. If you have reached this point, having read the two previous paragraphs probably your conclusion, they have managed to do your work in less time of the expected. That makes them more productive employees. Why mask that quality? According to experts consulted by Fortunethe lack of commitment to the values ​​of the company and the belief that their work is not being valued enough, is what could be leading young people to implement this variant of the Silent resignation. The young people only do the work assigned to them, filling the rest of the day with a show in the “productivity theater“That has brought the return to the office. It is not limited only to employees. Pretending to be very busy is not something that is limited to younger employees. The workhuman study has revealed that 38% of senior executives and 37% of intermediate managers pretend to be more busy for the gallery than they really are. Gene generation employees feel their worth It is measured by its presence in the office and their apparent dedication, instead of the real results they deliver. This perception is reinforced by the culture of some companies that The hours worked more value than efficiency. “Your career is not built on the hours you spend on your desktop, but about the results, relationships and reputation. If you do not see the value of being in the office, have an open conversation with your employer. If the culture continues declared to Fortune Victoria McLean, founder of the Labor CITY CV. The causes that cause it. According to the answers obtained by the workhuman study, the main reason for this behavior is to improve the balance between personal and work life, something that generation Z values ​​above all. If your bosses find out what they can do More work in less timethey will assign them much more. When they cannot face him, they must sacrifice personal time to get him forward. That is a red line that They do not plan to transfer. The stress cycle. However, pretending to be productive so that bosses do not assign more work and grow their stress, it contributes precisely to generate a new focus of stress: the constant mental burden involved in maintaining a credible appearance of being busy. Jenni Field, founder and executive director of Redefining Communications assured Fortune that: “If people must be in the office, there must be a clear purpose beyond just being seen, especially if the work could be done from home. If there is no that purpose, employees and managers should work together to define how the witness work should be and address the fundamental causes of the task masking.” In Xataka | Generation Z is being a challenge for companies: 95% of young people manage to escape Image | Unspash (RAD MINE)

It is a strategy and it is working

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Work and pleasure are often Like water and oilthat are hardly mixed. However, LinkedIn has tried to break the laws of physics (labor) integrating a series of games into a social network very focused on the professional and workplace. At first that squeak a little slide through the Timelineof LinkedIn hoping to find publications of a former partner who has changed their jobs, or that a company is looking for candidates for cover a vacancy And suddenly, zas! A publication in which your co -worker presumes to have achieved the maximum score in a game. But, we hadn’t come to talk about work? Surprisingly, the play of integrating games is working very well. You do networking, you are looking for a job or … you start a game In May 2024, the company announced the integration of a series of free games accessible to all users registered on the platform. However, we talk about a corporate platform, so its focus is not offers triple A games, but maintain their productive spirit. From LinkedIn they point out that the objective of his social network “has always been to connect professionals around the world to make them more productive and successful. And, like the work world has changed in the last 22 years since the creation of LinkedIn, This has also done the way people connect with each other. “ That change of habits in communication and in the way to face the working day It has served as a support lever for the social network to pivot towards a more playful approach. “The objective of LinkedIn games is to encourage professionals to take a short break from work and stimulate their mind, while motivating them to connect with others,” they point out from the company. A recreation for the brain The catalog of LinkedIn games It is not very extensive. It is limited to four simple titles at a graphic level, but that propose different challenges at the mental level and a good dose of cognitive skills. Among the games that LinkedIn has integrated are: CrossClimb: A question and answers game in which you have to use clues to correctly guess each word of the stairs. The goal is to form groups of words based on tracks, in which only one letter differs with the previous word. Once you have organized the correct sequence of words, the clues will be unlocked for the beginning and end words. And the challenge is to decipher the words as quickly as possible. Pinpoint: It is a word association game in which you should try to guess (or “locate”) the common category or theme that unites a set of words. There are five clues to find out this common category. The challenge is to guess the category with the least possible number of revealed tracks. Queens: It is a logic game in which you have to fill in the grid so that there is only one crown per row, column and color region, not being able to coincide with any other crown of the attached segments. Tango: It has been the last game to join LinkedIn, and it is a logic game where you must fill a grid making sure that each row and column contains the same number of soles as moons. The complication is that there can be no more than two soles or adjacent moons, neither vertical nor horizontally. But what do these games paint on LinkedIn? According to Paolo Pasco, LinkedIn games editor the games seek to encourage Benefits of short pauses during the working day. “Various studies underline the importance of work pauses and cognitive benefits of the puzzles. Therefore, with our series of games we seek to offer professionals a space to make a brief pause and revitalize their mind. “ A investigation of the University of Exeter and the King’s College in London discovered the memory benefits that the crosswords, sudokus and other types of puzzles provide such as those proposed by LinkedIn in its recreational offer. Therefore, this may be a good way to foster a Status to take the brain to its “playground” in which abstract concepts and knowledge are connected to Generate new ideas. “It’s curious how something as simple as a game can be the impulse we need to return to energy with energy, desire to learn, connect and talk to others,” said Pasco. The fact of Improve cognitive abilitiessuch as the attention, concentration and mental flexibility, together with the social component that the social network provides, they make the games become a more socialization component between professionals or among classmates of the same office, breaking the ice in interpersonal relationships in The work spaces. According to A survey From Yougov, the puzzles and puzzle games are the most popular among users in the US, ahead of card games, action or adventure. Within these data, the puzzles were preferred, by far, by LinkedIn users, so it is not strange that the social network has chosen to integrate them into its platform. LinkedIn is still a business Beyond the productive component and Induction to labor interactions With the excuse of competitiveness in the games, the introduction of this new section on LinkedIn also Pursues an economic interest. In this sense, LinkedIn has followed the steps from The New York Times, which only a few months before also integrated a section of games in its application, continuing with the Wordle success. Such and As I counted Axiosthe games have allowed the New York Times to stabilize the number of subscribers to their platform, while the figures of the rest of their competition chopped. He Financial Times estimatedthat with the implementation of these games in LinkedIn a “record commitment” of 1.5 million content interactions per minute in June 2024 had been recorded. The LinkedIn Games Rachas system fosters the daily visit and sharing the results, so the return of users and their active participation in the platform increases, even if it is only for a few … Read more

The last time that US invaded Panama did it with an unexpected strategy: Guns’n’rose as a psychological torture

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At the end of 2024, in Panama you surely breathed calmer. As soon as the new year starts, the enclave has gained an unusual geopolitical importance. While the country has stressed that “its” channel is a neutral territory, Donald Trump’s statements and China’s movements They put the focus on a space and their crossroads between two global powers. It is possible that it does not pass from rhetoric, but if finally the United States tries to “invade” the territory, history reminds us that there was already a similar event with music to every pill. Invasion to Panama: pumps and rock. In December 1989, United States launched the so -called Operation Causa Causaa massive military invasion in Panama with the aim of overthrowing the dictator Manuel Noriega. With an overwhelming demonstration of war power, Washington sent 26,000 soldiersbombarded parts of the city of Panama and finally submitted Noriega through an unpublished psychological war tactic. Context: The American friend. Noriega had been A strategic ally of the United States during the Cold Warserving as a CIA informant about drug trafficking and regional issues. Despite his links with organized crime, Washington tolerated him for years due to his usefulness in the fight against communist influence in Latin America. However, in the late 80s everything changed, and its growing autonomy and the possibility of shaking ties with the Soviet Union began to worry the White House. Although Noriega was accused of drug trafficking and electoral fraud, the murder of an American soldier for Panama’s defense forces was the perfect pretext that triggered the invasion. The administration of George Bush decided that it was time to actdespite the opposition of agencies such as the CIA and the DEA, which still saw in Noriega a valuable source of intelligence. Operation Cause. Panama’s invasion was a disproportionate force display. Panamanian defense had just 3,000 soldiers with light weaponswhile the United States deployed furtive airplanes, helicopters with artillery and thousands of marines and army troops. The American offensive devastated entire sectors of the city of Panama, with a balance of hundreds of dead and scenes of bodies shattered through the streets. Historians tell that the brutality of The invasion was influenced by the so -called Vietnam Syndromea doctrine that prioritized the use of overwhelming force to avoid long and expensive interventions such as Vietnam. To seal the capture of Noriega, the Navy destroyed her yacht and her private jet, eliminating any escape route. And the decibels arrived. After the US invasion of Panama, Noriega took refuge in the Vatican Embassy in Panama Cityrefusing to surrender despite the presence of American troops surrounding the building. As international law prevented them from entering the building, the United States Army implemented an unprecedented psychological war strategy to break their resistance: They installed speakers in military vehicles and began bombing the area with a sound wall without stopping. The repertoire, carefully selected by the military station Southern Command Network, included songs with ironic messageslike I FOUCHT THE LAW OF THE CLASH, PANAMA DE VAN HALEN, ALL I WANT IS YOU OF U2 AND IF I HAD A ROCKET LAUNCHER DE BRUCE COCKBURN. And above all, the two -band classics: Guns N ‘Roses (Welcomo to the Jungle were heard dozens of times) and The Doors. The thunderous sound was such that the Holy See formally protested against tactics, which led to music after three days without stopping. By then, Noriega (who was also an opera lover) had already undergone extreme psychological pressure. On January 3, 1990, he finally delivered. Torture or tactics? US military forces have always defended the practice, arguing that musical torture is a non -lethal technique that, like sleep deprivation, does not leave permanent physical sequels. However, former detainees have testified otherwise. I counted a while ago to the BBC Binyam Mohamedformer prisoner of Guantanamo, to have endured 20 days of music at full volume, including The Real Slim Shady by Eminem and Forgot About Dre by Dr. Dre, causing several detainees to lose their reason. Another prisoner, Haj Ali, described how he underwent the constant repetition of the Babylon phrase … Babylon … Babylon … by David Gray, until he feels that his head was going to explode. In this regard, organizations such as Amnesty International consider that musical torture is a form of inhuman and degrading abuseprohibited by the UN and the European Court of Human Rights. According to expert Sara Macneice, This technique has nothing to do with music In its traditional sense, it is a sound assault designed to intimidate and break the victim psychologically. Consequences and legacy. Yes ok The fair cause was a strategic success for the United Statesthe international community condemned the violation of Panamanian sovereignty and the brutality of the attack. The invasion left between 500 and 4,000 deadaccording to different sources, and the destruction of entire neighborhoods such as Chorrillo. Political level, Washington adopted Panama’s invasion as a model for future interventionsinfluencing the military doctrine used in Iraq, Afghanistan and the so -called war on terrorism. That said, its impact on national sovereignty and international law remains a matter of debate. It was the day that it was shown that bombs are not needed to bend the enemy, and that Even music can be an instrument of war. Image | Carlos Varela, Nara, LLS In Xataka | China and the US want the same territory of South America. China has offered an ambitious project, Trump enters by force In Xataka | Mexico plans 3,000 new kilometers of train for goods and passengers. The big question is what happens to the drug traffickers

As in any battle, you have to be prepared with a strategy

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Ask for a salary increase is one of the most tense moments for employees, especially in Latin culture, where salary negotiation It is almost a taboo. However, it is a moment that, sooner or earlierall professionals face throughout their career regardless of WHAT IS YOUR POSITION. Coaling the moment correctly, and the attitude with which that request is addressed, is a important part for your success. To ask for an increase, look at the calendar According to Nicola Weatherhead, vice president of people’s operations and talent acquisition at The Stepstone Group, in An interview For the British Dailymaila petition for salary improvement can never be the result of improvisation. The first step is to choose the right time for both the person in charge of human resources, and for the company. For example, if you have evidence that the company A bad financial moment passesit is less likely to have Ability to increase your salary. Instead, a good moment can be just after making a positive economic balance public. On the other hand, regardless of the financial health of the company, it is also important to choose well the date on which the increase is proposed. For example, many companies prepare their annual budgets at the end of the year, and close at the beginning of the year. Therefore, the first months of the year may not be the best to request a salary increase because the budget items are already assigned. On the other hand, the perfect moment to request it will be just before the company begins to prepare those budgets for next year. In this way, your request may be taken into account and included in the accounts of the following year. Appointment to talk about your salary From the indeed labor platform, They point How important as choosing the right time for the company, is to choose it to speak with the head of human resources that manages it. Have one Conversation about your salary next to the coffee machine It is not the best of ideas, so the ideal is to set an appointment enough to ensure that whoever should collect your request is paying all their attention to a quiet and private environment. During that meeting, he speaks safely and assertively, but avoids aggressive or too shy. A balanced tone It generates empathy and facilitates establishing open and respectful negotiation. Companies may have quarterly or annual evaluation programs, and that can also be a good time to address the salary increase, since your performance data will be on the table to endorse it. That takes us to the next point. Do not compare yourself, let your work speak “Prepare a detailed summary of what you have achieved during the last year and what you plan to contribute to the future,” said Weatherhead. Take this List with your achievements It allows you to show, objectively and based on results, the worth of your work and the added value you contribute to the company. It mentions concrete figures, such as increases in sales or improvements in operational efficiency, if you have led new projects or everything that is relevant in your position or that has contributed to the team. The personal economic situation should never be the reason that justifies the request for salary increase. One of the most frequent errors is compare with other colleagueseven with those with similar tasks. Each employee fulfills their function and their metrics can be oriented to different objectives, although similar functions are apparently done. “In addition, refrain from making demands or ultimatums, since this can tighten your relationship with your employer,” says the expert. The last thing you want is to be a focus of problems for those who must manage their salary increase. On the other hand, involve a supervisor to validate your work, it is a good strategy since it is someone whose objective is precisely to report your performance. This confirmation of your results will have more weight than your statements when considering a salary increase. “They will need evidence and, if you have a high -ranking manager in the company to help you defend your position, the bosses will be convinced much more easily among them,” says Weatherhead. Investigate and ask accordingly Another important aspect is not to leave in the air the percentage of salary increase that you have in mind. Therefore, it is convenient to make a previous investigation of the average salary of your position in the sector, in your region and in the type of companysince wages vary depending on these factors. Knowing that data will allow you to present A reasonable proposal. Use tools such as salary comparators, Consult colleagues or review job offers similar to your profile and knowledge to obtain An adequate salary range. Avoid asking for an exact amountit is more appropriate to talk about salary ranges or increase percentages. That gives margin to negotiate and shows flexibility on your part. For example, you can say: “I have investigated and I think that an increase within the range of X A and would be fair considering my responsibilities and performance within the team.” A negative is not a defeat One of the communication strategies in this type of negotiation is not to propose the increase as a question of whether or not. If you do, the easiest thing for the company is to stand in the No. Instead, you can raise it as a goal to achieveIn that way, even if at that time you receive a negative, a schedule is drawn for a new request in the future. In an assertive and calm way, he asks the person in charge of what objectives and improvements he considers to achieve to obtain that increase in the future. That not only denotes a positive attitude of growth, but also highlights the commitment to the company. In fact, even in case of obtaining a salary increase, it may be below your initial expectations. Knowing that roadmap can serve … Read more

The AI ​​fires Microsoft’s income at the expense of huge investments. And now China threatens its strategy

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Microsoft has presented Its quarterly resultsand thanks to them we already know what he won in 2024 thanks to the AI: 13,000 million dollars. Of course, it is also investing 22.6 billion dollars in infrastructure … each quarter. As if that were not enough, you also have to deal with the threat of Chinese innovation. Why is it important. The figures leave a clear reading: the Financial Equation of AI remains very complex. Generating interesting income – the current ones are already, grow 175% year -on -year – requires huge infrastructure investments. And now Chinese innovation threatens to leave a part of that investment obsolete. The context. Microsoft dominates the business market thanks to its early alliance with Openai, but Deepseek’s irruptionwhich has developed more efficient and cheap models, and open source, has caused a small earthquake in the sector. Microsoft is in a race against time: it needs to monetize its great investment in AI as soon as possible, but now it receives increasing competitive pressure from China. The figures: 13,000 million dollars (annualized) in revenue per year. 22.6 billion dollars invested per quarter in infrastructure. 31% Azure growth, below expectations. 24,110 million dollars of quarterly net profit, 10% more interannual. Exceeded expectations. Marking Agenda. The consolidation of Microsoft as a leader in corporate AI is thanks to Copilot, its Microsoft 365 assistantwhich already has more than 160,000 companies using it … and have created more than 400,000 custom agents, according to the figures published by the company. Microsoft is in full transition to a model where AI is integrated into all its business lines: Windows will incorporate AI capacities in 15% of high -end laptops. LinkedIn uses AI to improve its hiring platform. Xbox Cloud Gaming continues to break records with 140 million hours transmitted. Github co -ilot It has more than 150 million active developers. And the AI ​​stars in a striking contrast in the company’s accounts: while Azure’s income, the great winner of the Nadella era, are growing slower than expected, new business lines based on AI are growing explosively: 157%. Deepen. One of the questions that leave these results is whether Microsoft will be able to maintain this level of investment if Chinese efficiency advances force a price war in AI services. Microsoft defends its strategy arguing that the demand for AI will continue to grow exponentially as the costs are reduced, thus compensating the current investments. The question is whether investors share that optimism. Outstanding image | Microsoft In Xataka | I have tried Deepseek on the web and in my Mac. Chatgpt, Claude and Gemini have a problem

The 13 keys to ‘Plan Mexico’, Mexico’s strategy to protect itself from China and wink at Trump

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“Continue making Mexico the best country in the world.” That is the ambitious objective of Claudia Sheinbaum, current president of Mexico, who will face a complicated panorama in the coming weeks due to the tariff plans of a Donald Trump who has entered the White House stomping. And to achieve that goal, Sheinbaum has presented his government’s 13 goals to reduce poverty and inequality, while turning the country into an attractive destination for investors. Mexico Plan. On January 13, Sheinbaum advertisement to the nation that “Mexico has a plan and is united forward.” He commented that there is a portfolio of intention of national and foreign investments and that, to attract all possible capital, they have created 13 goals to continue developing the country. These points of the Mexico Plan are the following: Go from the 12th economy to the tenth in the world. Raise the proportion of investment to GDP, above 25%. Generate 1.5 million jobs. 50% of what is consumed in the country are products “made in Mexico” in the textile, footwear, furniture and toys sectors. Increase national content by 15%. 50% of public purchases will be of national production. Vaccines made in Mexico thanks to advanced biotechnology programs. Going from 2.5 years to one year the time it takes to process a new business, also with the requirements for this reduced by 50%. Increase 150,000 additional professionals and technicians annually to those already generated. Business environmental sustainability. 30% of SMEs with access to financing from both private and government banks. Be one of the five most visited countries worldwide. Reduce poverty and inequality. Billionaire. One of the legs on which Plan Mexico will be based is to attract investments. According to the Government, nearly 2,000 projects are being contemplated by companies seeking to establish themselves in the country, which implies national and foreign investments of 277,000 million dollars. “Made in Mexico”. Something that is mentioned several times in the plan is the concept of “made in Mexico”, and as we see in BBCit is something that has every intention. One of the main focuses of this strategy is to return to manufacturing elements in Mexico to develop an industry that has been left aside. For example, prioritizing the textile sector that had been relegated to what Mexico imported, mainly from countries like China. Over the last decades, the country stopped producing what it consumed to import it from Asia and Rogelio Ramírez, Secretary of the Treasury, declared that “10% of exports currently have Mexico as a destination.” Playing both sides. Ramírez commented that “this loss of participation cost us, especially Mexico and the United States, a lot of industry and loss of activity. “Entire sectors were lost.” This is why a plan that favors the national business fabric can benefit both Mexico and its main trading partner, the United States. In the Government document it was specified that China had cornered the international industry and that the objective was to make Mexico recover the lost ground. Ramírez explained that, if replace 10% of China’s exports to North America with Mexican products, the country’s GDP would increase by 1.2%, that of the United States by 0.8% and that of Canada by 0.2%. The problem is that Mexico and China have been strengthening their relations for years. So much so that Trade between both countries skyrocketed during 2024turning Mexico into the gateway for Chinese products to the United States and, therefore, the Asian giant as a valuable trading partner. An example is companies electric cars like JAC or SEV, which have already announced million-dollar investments to open factories in Mexico. AND BYD is also very clear that, to enter the US market, they need to make the leap to Mexico. “No recipe for Donald Trump”. Despite Trump’s threats, Mexico can be crowned as an important US trading partner to get rid of China. We will see what happens with the protectionist policies that the new American president has promised during his campaign, since they may not have been just lip service. The reason is that Trump has no expectations of re-election, so he can go in with everything, giving free rein to his most aggressive ideas and policies. He has threatened Mexico on several occasions, as well as Canada, and Carlos Pérez Ricart, from the Center for Economic Research and Teaching, believes that “there is no recipe or adequate response for Donald Trump. Nobody has the key here and there is so much uncertainty in terms of rates and interventionism that there is nothing clear that can be planned.” What is evident is that Sheinbaum is clear that, coinciding with the arrival of the new president of the United States, citizens should know that there is a plan B in the medium and long term. We will see if it is enough and to what extent the promised US protectionism affects Mexico. Images | White House, Aeneas of Troy In Xataka | China and the US want the same territory in South America. China has offered an ambitious project, Trump will enter by force

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