High speed in Madrid is at risk of collapsing. And that’s why Adif wants to send her to Parla

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Parla has 134,833 inhabitants, 24.43 km² in area and one goal: to become the nerve center of high speed in the south of Madrid. The idea was presented yesterday by Óscar Puente, Minister of Transport, and is part of the profound renovation that the Government wants to carry out on the high-speed line between Madrid and Barcelona. The plans. Announced yesterday by Puente: a Madrid-Barcelona in less than two hours. That is the goal and the big headline. At the moment what we know is that two feasibility studies have been requested. They will study the possibility of introducing improvements in the infrastructure so that trains can reach 350 km/h top speed and both cities can join in less than 120 minutes. The investment should be reflected in “more services, less time, more users, more territorial structure and flexibility of exploitation, according to Puente’s own words. For this, the construction of two new stations will be key, which will also be the key to introducing two new variants at the entrance to both cities. Parla. It would become the reference for the municipalities in the south of Madrid. And the construction of a large caliber station in the southern zone would not only impact the more than 130,000 residents of the municipality. The key is in everything that is nearby: Getafe, Leganés, Fuenlabrada or Pinto. Alcorcón and Móstoles are further away but there are connections with Cercanías. From Transport they say that Parla has “an area of ​​influence of more than 1.26 million inhabitants and in which, within a range of 15 minutes, 4.7 million people would have access and in less than 1 hour, about 6 million potential users.” In these moments, and if no delays or breakdowns occurthe connection between the Parla and Atocha Cercanías stations is covered in 29 minutes. And it takes 33 minutes to get to Sol station, in the heart of Madrid. Decongest. It is the last objective of the new station. If built, the idea is to offer an alternative to intern services. That is, those who travel from Barcelona to Seville directly. These trains would need less time to travel the distance since they would travel fewer kilometers and could travel faster as they would not have to deal with speed reductions at the entrance to the city and passing through Atocha. Besides, Puente pointed out in his speech that with this new station the station can be used as an intermediate stop on the Madrid-Seville and Madrid-Levante services (its neighbors would not have to go to the center of the capital to return back having boarded the high-speed train) and it can serve as an alternative station in case of incidents. Right now, Transport assures, 250 trains circulate through Madrid or its surroundings. With this variant an alternative would be created to the high-speed route already existing between Madrid and Andalusia or Levante. In addition, it would improve the service for the increase in traffic expected with the improvements in the Extremadura corridor. Parla, you are not alone. Parla’s action, as we said, is not the only one that Transport plans to reduce the time between Madrid and Barcelona. With the same arguments, the idea is to create a new station near Barcelonaspecifically in El Prat de Llobregat. The idea is that this new station would allow the Madrid-Barcelona-French border high-speed train to connect with the Josep Tarradellas Barcelona-El Prat airport. Regional trains would also stop at this station through the corresponding adaptation of the lines. The other action in Catalonia involves linking the Lleida-Pirineus station with Barcelona with a new line that would enter the city through La Sagrera, north of Barcelona. In this way, trains would not necessarily have to pass through Camp de Tarragona, freeing up part of the traffic that already circulates there and, therefore, offering a new variant to Barcelona very similar to that of Parla in Madrid. Many trains, little investment. Although the study of these actions has raised some controversy when it is understood that other Spanish roads still need significant improvement to lighten travel times, the truth is that investment in Adif’s infrastructure has been requested for a long time. It must be taken into account that both alternatives in large cities, and especially south of Madrid, represent a good escape route to decentralize the network. The arrival of Ouigo and Iryo has exponentially increased the number of trains on the tracks but they face the problem of Adif has not invested enough money to absorb traffic. own Puente assured last August that “6 trains circulated per day on the Madrid-Seville line, in each direction. Today, 289 trains circulated at the Torrejón de Velasco point on the Madrid-Seville high-speed line (…) When there is an incident you have 25 trains in both directions within a radius of one hour.” Photo | Smiley.toerist and Google Maps In Xataka | A Spain literally at two speeds: while the Madrid-Barcelona AVE goes at 350 km/h, the rest of the network languishes

We are more outraged by their mistakes than by humans.

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The death of Kit Kat, a beloved stray cat in the Mission district of San Francisco, has unleashed a wave of outrage against Waymo. The feline was hit by a self-driving taxi on October 27, generating a debate that goes far beyond an accident with an animal. And poor Kit Kat is not to blame for anything, but the event shows how we judge the errors of machines very differently compared to those of humans. A double standard. According to local data, human drivers killed 43 people in San Francisco last year, including 24 pedestrians. As the NYT reflects in your articlelocal authorities estimate that hundreds of animals are killed by vehicles each year in the city. However, none of those cases have generated the level of media attention, makeshift sanctuaries or political debates that the death of a single cat at the hands of a Waymo has provoked. Reactions. “Waymo? No way. I’m terrified of those things,” declared to the New York Times Margarita Lara, a waitress at the bar where the feline used to walk. Outside Randa’s Market, where the animal lived, a memorial was erected with flowers, photos and a drawing of the feline with a halo. “Save a cat. Don’t use Waymo!” read one sign. Just like assures The media, City Supervisor Jackie Fielder, who represents the Mission district, presented a resolution so that residents can decide by vote whether to allow autonomous cars to circulate in their area. “A human driver can be considered responsible, he can get off, apologize,” Fielder argued to the American media. Figures. Waymo does not deny the incident. The company recognized that the cat “jumped under the vehicle as it started” and sent his condolences. However, the firm defends its data, ensuring that its vehicles register 91% fewer serious accidents compared to human drivers who travel the same distances in the same cities, according to a study peer reviewed and published in the specialized journal Traffic Injury Prevention. San Francisco Mayor Daniel Lurie defended the technology, commenting that “Waymo is incredibly safe. It’s safer than you or me driving.” claimed in an interview. Click on the image to go to the post The paradox of technological innovation. As we said at the beginning of this article, the event has generated a debate beyond the unfortunate accident: it reflects a fundamental tension when adopting disruptive technologies. And each failure of an autonomous system receives a hundred times more media bashing than a hundred equivalent human failures. In this sense, when a human driver hits an animal, it is an individual tragedy that rarely goes beyond the neighborhood. When a robot does it, it becomes a symbol of uncontrolled technological advancement, even though statistics prove otherwise. San Francisco Animal Control Agency reported to the New York Times that in just one week it had the bodies of 12 cats hit by conventional vehicles in its facilities. An autonomous future. Waymo now operates a fleet of 1,000 vehicles in the San Francisco Bay area and has announced expansions to highways and airports. What two years ago were small technological showcases has become a tourist attraction and the preferred option of many people. A survey by the political group Grow SF showed that citizen support for Waymo jumped from 44% in September 2023 to 67% last July. Perhaps the death of Kit Kat has generated detractors, but it is a technological innovation that is increasingly convincing on the streets. Next year will have its litmus test in Europein a much stricter regulatory framework, so it remains to be seen how things progress. Cover image | Waymo and Daniel Zeidan In Xataka | In case the electric car was not enough, Europe is missing another train: that of autonomous cars

What are the news about Google’s new artificial intelligence model?

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Let’s tell you what they are the main news of Gemini 3the new version of the model artificial intelligence announced by Google. We already have the first data on its main characteristics. As always, the flashes will go to Gemini 3 Pro, which will be the most advanced version. Here, one thing you want to know is that You will notice few of these new developments when you are using Gemini in a conventional way. Most of these changes are aimed at advanced users. Gemini 3 news A step forward in all areas: Google has presented the results of its model in various types of tests, comparing it with the previous version and its direct competition. He is ahead of everyone in everything, from mathematics to understanding what is happening on the screen or creating code. Reason “at the doctoral level”: That is what the test results also indicate, although where it advances the most is in the mathematical results, with a score of 23.4% for the MathArena Apex test compared to 1.0% for GPT 5.1 or 1.6% for Claude Sonnet 4.5. Integrates with Google Search: Gemini 3 is linked to Google’s AI Mode, integrating into the search engine. Generate visual elements: Gemini 3, has the ability to create interactive visual elements, such as calculators, simulations or widgets in real time. Something especially useful when integrated into the search engine. Sometimes it may not respond to you with text, but with an interactive webapp. More direct answers: Google has fine-tuned the way its model responds, offering more concise responses that offer more valuable information and less flattery, clichés and clichés. Improvements in “Deep Thinking”: Another of the most notable improvements is in deep thinking, in addition to advances in code execution, abstract reasoning and visual understanding. Larger context window: This model has a context window of up to one million tokens, being able to analyze large code repositories or very long texts on which you can later work. Better contextual reasoning: Reasoning is improved, especially with long contexts, to avoid hallucinations. Parallel reasoning improvements: Abilities to reason with visual and textual data at the same time are improved, improving accuracy when interpreting tables, diagrams and interfaces. Improvements in its multimodal mode: The analysis of all types of information is improved. For example, you can decipher and even translate handwritten recipes in different languages, and use them to create a cookbook that you can share. You can also analyze sports matches, scrutinize research data and generate code from it. Programming improvements: As we said at the beginning, one of the biggest improvements of this model is in its ability to program. Improved your agent mode: Your ability to use tools and operate a computer through the terminal using agent mode has also been improved. Agents with Gemini can now autonomously plan and improve more complex software tasks. Gemini 3 will begin to be available in the coming daysalthough as we told you at the beginning, it is possible that many of the differences will not be noticed unless you are going to try to take advantage of them in an advanced way. In Xataka Basics | The best prompts to save hours of work and do your tasks with ChatGPT, Gemini, Copilot or other artificial intelligence

Gemini 3 promises more quality and precision than ever in its responses. The question is whether we will really notice the difference

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Google has announced the launch of Gemini 3its new artificial intelligence model. in the company They claim it is their most advanced reasoning model because it is “designed to understand depth and nuance.” Gemini 3 will also be available as standard as part of AI Mode in the renewed Google search engine (in this case and for the moment, only in the US). It is the first time that Google offers the benefits of its AI model from day one in the search engine, but it also reaches the Gemini app and the developers who work with AI Studio and Vertex AI. Behind him success of Gemini 2.5 Pro and Flashthe new version arrives in 30 new languages, including Catalan, Basque and Galicianand as we say you can start testing today in the United States… or outside of there via a VPN. Gemini 3 promises. At least in the tests Google highlights how the model’s behavior has been outstanding in various synthetic tests. Thus, Gemini 3 leads the LMArena classification with 1,501 points—the first to overcome the 1,500-point barrier. According to Google, the Gemini 3’s test results put it ahead of all its competitors in virtually all scenarios. In fact, he manages to reason “at the level of a PhD” according to the tests of Humanity’s Last Exam (exceeds 37.5% of the test without tools) and GPQA Diamond (91.9%). It also makes spectacular progress in mathematics, as demonstrated by the 23.4% on the MathArena Apex test: GPT 5.1 scores 1.0% and Claude Sonnet 4.5 1.6% on the same test, for example. The model also wants to be more direct: his answers are more “concise (…) and he prefers to offer valuable information instead of resorting to clichés and flattery. Tells you what you need to hear, not just what you want to hear“. Gemini 3’s ‘Deep Think’ mode goes even further in tests: in Humanity’s Last Exam it achieves 41.0%, but it also in the demanding ARC-AGI 2 It achieves 45.1% (with code execution), which also demonstrates progress in abstract reasoning and visual understanding. Gemini 3 explains the world to you in a simple way The model has a context window of up to one million tokens, which allows it to be used, for example, to analyze huge repositories of code or text and then work on that data. Its multimodal support allows you to analyze all types of information. For example, Gemini 3 can decipher and translate handwritten recipes in different languages ​​to create a family cookbook that you can share. Or analyze your pickleball games (we assume the same thing happens in other sports) and identify areas where you can improve and generate a training plan. Or scrutinize the data from a research paper and from it generate code for an interactive guide that helps us better understand those studies. In fact, integration with Google Search is an especially important part of Gemini 3, which being “embedded” in AI Mode It has the capacity to generate interactive visual elements (widgets, calculators, simulations) in real time. At Google they want the search to be more interactive than ever, and that will mean that sometimes the answers will not be just text, but rather a small interactive webapp that allows us to better understand the answer. Programming (and agents) to power The other crucial element of the model is its capacity in the area of ​​programming. Its results in tests of this type are once again outstanding, and for example it tops the WebDev Arena leaderboard with a score of 1,487 ELO. The model now behaves much more powerfully in the visual part. It also scores 54.2% on Terminal-Bench 2.0, which evaluates a model’s ability to use tools and operate a computer through a terminal. Additionally, it far outperforms 2.5 Pro in SWE-bench Verified (76.2%), a benchmark test that measures the effectiveness of scheduling agents. These Gemini 3 programming capabilities are intended to be used in a new agent development platform called Google Antigravity. The developer experience is using a “conventional” AI integrated development environment (IDE), but your agents can have access to the editor, terminal, and browser. That means these agents can autonomously plan and execute complex software tasks and validate their own code, making it easier for human developers to review and audit that code than ever before. The real challenge of the most recent models On paper Gemini 3 is postulated as a model that can really make a difference compared to its competitors. The test results and Gemini’s own trajectory make us think that the behavior of this model will indeed be remarkable. However The question is whether we will really notice the difference. In recent months we have seen how other AI companies have launched new models, but the impact for a large majority of users has been discreet: the previous models already performed really well, and although the new ones undoubtedly provide improvements, for many consultations these improvements allow us to perceive that jump in performance. Here we see two ways for Google to effectively demonstrate the capabilities of these models. The first opportunity for Gemini 3 will likely be in the area of ​​programming, and it will be these professionals who will likely be able to get the most out of those additional capabilities. But for the rest of the users, it will be that new AI Mode and the Gemini app that will have to make us notice those features. We are intrigued by this ability to respond with small interactive elements —graphics, widgets—, and perhaps with them we will really discover this new capacity of this chatbot. In Xataka | Let’s say goodbye to Google Assistant a decade later. Google has begun to delete its code to leave only one option: Gemini

Cambricon was a dying company in 2019. Today it is worth 68 billion thanks to an unexpected partner: the US

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Chen Tianshi has multiplied his fortune by more than twelve in two years until reaching 22.5 billion dollars. Your company, Cambricon Technologieshas seen its shares soar 765% in 24 months and its revenues have grown more than 500% in the last year. Why is it important. Cambricon’s meteoric rise is not so much a story of disruptive innovation as of strategic protectionism. And it well exemplifies how US technology sanctions have become the best trading partner for some Chinese companies. The context. In 2019, Cambricon depended more than 95% on Huawei, which canceled all its contracts at once. The company seemed doomed. Then came the US restrictions of 2023 and 2024, which cut off the supply of NVIDIA chips to China. The Chinese government responded by requiring companies to buy “at home.” And that’s how Cambricon went from dying business to national champion. Between the lines. The case shows the difference between competing in a free market and thriving in a protected one. Cambricon has not beaten NVIDIA in technology: its chip Siyuan 590 is several years behind A100. But in a market sealed by government decree, it doesn’t need to be better, just available. The company has accumulated inventory of 2.76 billion yuan ($380 million), something that would be worrying in any sector. But with NVIDIA chips locked, that stocks It has become bargaining power. Some customers pay up to 30% extra for immediate delivery. Yes, but. The question that divides analysts is how long it will last. “Cammbricon’s explosive growth is primarily due to a very low base, and its current valuation may be inflated without sustained political support,” explains Shen Meng, director of investment bank Chanson & Co. Cambricon’s chip works well for inference (when an AI model makes predictions), but it lacks scalability for model training, the most computationally intensive phase. NVIDIA not only sells chips, it sells a complete ecosystem with CUDA which is “extraordinarily difficult to replicate quickly”, according to Sunny Cheungresearcher at the Jamestown Foundation. The contrast. Cambricon has a market capitalization of 558 billion yuan (about $68 billion), 60% less than that of Intel. But it generates just 1.6% of Intel’s revenue. Investors are not buying fundamentals, they are buying national hope. The alarm signal. Cambricon herself has tried to cool the frenzy. In August, with its stock soaring more than 130% in a month, it issued an official warning: its trading price had “deviated markedly” from its fundamentals and investors “could face substantial risks.” When a company warns that its valuation no longer makes much sense, it is worth listening. What does this say about technological warfare?. The Cambricon case shows that US technological sanctions are not holding back China, but rather reorganizing its industry. They are creating a new class of state-aligned tech elites, years after the Chinese government crushed its private giants. The US government has cut off China’s access to advanced chips, but in exchange has given away captive markets to companies like Cambricon. The result is a Chinese semiconductor industry that is weaker technically but more dependent on the government. It’s not the free market that chooses the winners, it’s political favor. The big question. What happens when protectionism is no longer enough? Cambricon achieved its first quarterly profit in the fourth quarter of 2024, four years after going public. It’s not bad either. But its growth depends on the government tap remaining open and Chinese companies having no alternative. If US restrictions are eased or if domestic competitors like Huawei gain traction, the party could end quickly. Chen Tianshi has built a fortune of 22.5 billion on political arena. The history of technology suggests that these types of foundations do not usually last decades. Featured image | Cambricon In Xataka | China was no longer supposed to be able to get its hands on NVIDIA’s most advanced chips. Until he found a shortcut in Indonesia

the only thing we are interested in is going to concerts

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He SGAE 2025 Yearbook It comes with its data about the general state of culture in our country, and a series of figures stand out above the rest: those of the music scene. While cinema and television plummet, portraying a state of affairs that cannot overcome not only the pandemic, but the 2008 crisis, the concert and pop events scene demonstrates absolutely enviable health. Music yes. The growth that music has shown in all its aspects has been overwhelming: 32.3% in number of concerts, 20.6% in audiences and 77.1% in income, all compared to 2019, before the pandemic. Ticket sales have almost tripled if we compare it with 2008, an absolute moment of prosperity before the last recession on a global scale and it is the only sector that has fully completed the recovery and continues to rise. It is a phenomenon that goes beyond pop music: classical music is also having a good time, although attendance remains slightly below previous levels, at 9% less. Still, the upward trend is indisputable. More data. For example, according to figures presented by the Association of Music PromotersSpain closed 2024 with a record turnover of 725.6 million euros in ticket sales, a jump of 25.32% compared to the previous year. It is the third consecutive year surpassing historical marks, consolidating a trend that places our country as one of the most powerful markets in Europe. The festivals generated 398 million euros, growing by 30.9% year-on-year in 2024. The progression is spectacular: from 459 million in 2022 to 579 million in 2023until reaching the current 725 million. If we compare with 2008, the pre-pandemic reference year, Collection has practically tripled. The film festival. While music celebrates, Spanish cinema goes through one of his worst moments: falls in most indicators in 2024 and has not reached the box office revenue of 2019. Theaters registered between 71 and 73 million spectators in 2024, with a drop of 5-6% compared to 2023 and a collection that barely It touched 477-485 million euros. The figure contrasts with the 105 million viewers in 2019, showing that post-pandemic recovery has stalled. Among other causes, the strike of scriptwriters and actors in Hollywood during 2023 delayed key premieres, leaving a catastrophic first semester. We don’t watch television. Traditional television is not immune to the debacle either. Average consumption fell to 163-171 minutes per day per viewer, marking a historic low. Compared to a decade ago, the drop reaches 30%. It is obvious who is behind this fall: the massification of audiovisual entertainment through streaming platforms. streaming. Because. The triumph of live music responds to a demand for unique, non-canned experiences that domestic consumption does not satisfy. Spain has established itself as a mandatory stop on the big international tourswith an infrastructure of festivals that attracts cultural tourism during all year. The tax incentives implemented since 2019 and improved in 2021 have facilitated investments in increasingly ambitious productions. In other areas the physical format may have disappeared, but in musical terms the live show has become a premium experience: young audiences prefer to spend 80 euros on a festival than 8 on a movie ticket. The music takes over. Pop live shows emerge as the only Spanish cultural industry with sustained growth, although behind its figures there are not so positive realities: as the analysis of the SGAE yearbook has made clear, job insecurity persists in all sectors and at all levels (from technicians to creatives) despite the million-dollar records. And another thing: the tendency to gigantism of musical events brings with it its own risks, with festivals becoming the minimum unit of expression of music and sweeping away what was previously the norm, small and medium-sized venues for artists of not so colossal sizes. According to Pollstar dataonly the hundred most successful tours in the world (that is, all macro concerts) achieved a combined collection of 9.5 billion dollars. That is, once again we are talking about something that is not exactly music. Header | Tijs van Leur in Unsplash In Xataka | Cinemas yes, festivals no: where the battle is being won to bring in food and drink from abroad

How China has managed to rescue its astronauts in record time when it took the US months

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Last year, Boeing starred in a space drama that kept the world in suspense: the Starliner crisis. After discovering leaks and failures in its propellers, NASA took months between deliberations, tests and safety meetings to finally decide that the astronauts Butch Wilmore and Suni Williams They would not return in their ship, but would wait for SpaceX’s Crew-9 mission to return. Now, China has faced a similar scenario that it has resolved in a few days. The haste has its explanation. A cracked window. The news broke on November 5. The Shenzhou-20 mission, crewed by Chen Dong, Chen Zhongrui and Wang Jie, was preparing to return to Earth after six months at the Chinese Tiangong space station. However, during inspections prior to undocking, the astronauts detected an anomaly that so it was not made publicbut that we now know: “small cracks” in the external glass of one of the capsule windows. After analyzing photographs and running simulations in wind tunnels, CMSA (China Manned Space Agency) engineers determined that the damage had possibly been caused by the impact of micrometeoroids or small fragments of space junkcompromising the structural integrity of the ship. The conclusion put Chinese astronauts in a bind: the capsule “did not meet the conditions for a safe manned return.” The game of chairs in orbit. Unlike the International Space Station, the Tiangong space station cannot accommodate six astronauts for a long time, so the Shenzhou-20 crew had to be brought in as soon as possible. China always maintains a Shenzhou ship and a CZ-2F rocket ready to take off in case of emergency. However, on this occasion, the CMSA ruled out launching the new Shenzhou-22 spacecraft to bring back the three stranded astronauts because it “included instrument upgrades for which the outgoing crew had not been trained.” The solution chosen to bring the crew back was, therefore, to do so aboard the Shenzhou-21 ship that had arrived with three other astronauts two weeks earlier. A literal change of chairs (they had to move the adapted seats from one ship to another) and with a single sacrifice: leaving the three crew members of the Shenzhou-21 at the mercy of a compromised ship (the Shenzhou-20) in the event of an emergency. In summary. The three outgoing astronauts They landed safely on November 14 aboard the ship of his three incoming companions. The reason why this exchange of ships was faster than in the case of the Starliner or, a year earlier, the Russian Soyuz MS-22, was, on the one hand, that the Tiangong station is not yet large enough for six people to live in, and on the other, that the replacement ship was already there. What cost NASA months of risk analysis and public relations management with Boeing, China solved in a matter of days thanks to the availability of spacecraft. The logistical sacrifice is that the crew of the Shenzhou-21 (which will stay in space for six months) has had to give up their “lifeboat” until the Shenzhou-22 spacecraft is launched without a crew as a new return vehicle. The Shenzhou-20 will return empty to analyze its damage on the ground, if it ultimately survives re-entry. Image | CGTN In Xataka | The only photo you need to understand the scale of what Blue Origin, Jeff Bezos’ company, has just done

follow the opposite recipe to IKEA

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The Danish chain JYSK has reached 172 stores in Spain and Portugal after opening 28 new ones last year, already billing 221 million euros. Their plan: reach 300 stores in the coming years. Known as ‘the Danish IKEA’, its big difference compared to the Swedes is that IKEA opens large commercial temples that usually require specific trips as they are in very specific locations, while JYSK multiplies points of sale in medium-sized cities and provincial capitals with smaller stores. Why is it important. JYSK has become IKEA’s great competitor in Spain without trying to imitate it. Its capillarity strategy allows it to cover areas where its rival is not present, capturing impulsive purchases and quick renovations that do not justify a trip to the outskirts of the city. The result: it grows in billing while expanding its network at an accelerated pace. The contrast. IKEA is a planned excursion. JYSK is a casual purchase. The Swedish giant is betting on a few megastores that concentrate thousands of products. The Dane prefers premises of 1,000-1,500 square meters that are more accessible from home. They are opposite models that pursue the same client at different times. Between the lines. The key is in positioning: JYSK sells “hygge“Danish —Nordic comfort—at competitive prices, but without the logistical complexity of IKEA. Reduced catalogue, without exhibition labyrinths. The customer comes in, buys and leaves. The company has 3,500 stores around the world and aims for 5,000. On the peninsula it has invested 12 million euros to create 250 direct jobs. His recent landing in Calatayud (Aragón) is a good reflection of its strategy: it is its fourth store in the community, and it follows a pattern: strategic cities without commercial saturation. The opening in Almenara (Castellón) of a logistics center of 274,000 square meters, with an investment of 300 million, will supply Spain, Portugal and Morocco from 2028. It will be the new headquarters for the Peninsula, with 250 employees and capacity for 182,500 pallets. Yes, but. JYSK is still far from IKEA in turnover: the Swedes earned 1,986 million in Spain last year, almost nine times more. The difference lies in the average ticket: IKEA dominates in large purchases (kitchens, complete bedrooms, etc.) JYSK is strong in partial renovations and add-ons. The question is whether JYSK can maintain this pace without cannibalizing its own stores. Capillarity has a limit: opening too many points in nearby areas reduces profitability. At the moment it works because Spain still has untapped commercial gaps. In Xataka | After DANA, underground parking is under scrutiny in Valencia. And there is already a reference: the “IKEA model” Featured image | JYSK

We have very good offers if we are looking for a new gaming laptop

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Now that we are in full Black Fridayone of the best times of the year to renew a device has arrived and yes, also gaming laptop. If we are looking for a new team to play, we have a very good opportunity, thank you to MSI’s Black Fridaynew promo that offers very good prices on this type of computers. Beyond the discounts that we have active, one of the things that stands out the most about this promo is that it has laptops for all types of needs or budgets, so we will have a very easy time finding one that fits us well. To make your task a little easier, we leave you below three examples of computers with very interesting Intel processors: MSI Raider 18 HX AI A2X by 3,299 eurosa team designed for those gamers looking for the best possible experience. MSI Stealth 16 AI A2HW by 2,199 euroslaptop with a more discreet design and very balanced features. MSI Cyborg 15 B2RW by 1,199 eurosone of the best options we can choose in terms of quality-price. MSI Raider 18 HX AI A2X We start with this MSI Raider 18 HX AI A2X. MSI’s Raider line is ideal for those users looking to have the best experience while gaming, which translates into having both outstanding performance as well as very good graphic quality. That’s exactly what we can expect from this laptop, one that’s coming out right now. 3,299 euros (a good discount if we take into account that its RRP is 3,999 euros). This device, which comes with Windows 11 installed as standard, stands out for coming with the Intel Core Ultra 9 285HX processor, one of the best processors for gaming that we can currently buy. In addition, it has an NVIDIA RTX 5080, has 32 GB of RAM and a 1 TB SSD. This entire set is completed with an 18-inch screen with UHD+ resolution. The price could vary. We earn commission from these links MSI Stealth 16 AI A2HW A device from the Stealth line may be more suitable for us, made up of computers that have more sober and not so flashy designsbut they still contain components capable of offering great results while we play. This one in question, model MSI Stealth 16 AI A2HW, we have it available for 2,199 euros in its version without an operating system, the cheapest of the two available (we can get it for 2,499 euros if we want it with Windows 11). This device, which also has the same Intel Core Ultra 9 285H processor, comes this time with an RTX 5070 as a graphics card. In the same way as the previous one, it is also a computer that comes with 32 GB of RAM and a 1 TB SSD, so we will be well covered. Its chassis is made of a magnesium and aluminum alloy, so we can expect durability and lightness in equal parts. All without forgetting its screen, a 16-inch panel with QHD+ resolution. MSI Stealth 16 AI A2HWGG-047ES The price could vary. We earn commission from these links MSI Cyborg 15 B2RW We may be undemanding gamers or we may be looking to get our laptop and want something cheaper. So, betting on the Cyborg line can be ideal for us, since it is made up by equipment that stands out in terms of quality-price. This one that we bring you as an example, the MSI Cyborg 15 B2RW, is available right now for 1,199 eurosa good discount if we take into account that its RRP is 1,399 euros. For less than 1,000 euros we have a device that is perfect for playing at 1080p with good performance. As a processor, in this case, we have an Intel Core 7 240Ha CPU that will perform great for us for a long season. In addition, it has 32 GB of RAM and a 1 TB SSD, as well as an RTX 5060 as a graphics card. All rounded off with a 15.6-inch screen with Full HD resolution. The price could vary. We earn commission from these links There are three alternatives that are designed to enjoy our favorite video games, but offering three different experiences so that we can choose the one that best suits us. This is just a small sample of everything we have available on sale – if you want to see all the discounted equipment, just take a look to MSI’s Black Friday. Some of the links in this article are affiliated and may provide a benefit to Xataka. In case of non-availability, offers may vary. Images | MSI In Xataka | Best gaming laptops in quality price. Which one to buy based on use and six recommended models In Xataka | Cheap gaming laptops. Buying guide for gaming computers in 2024 with best recommendations for less than a thousand euros

Disney’s most profitable business for years has been amusement parks. And Netflix is ​​going to follow in their footsteps

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In a turn that will not be too surprising to those who closely follow the finances of entertainment giants like Disney, Netflix has made the leap to the physical world. Last Wednesday, the platform inaugurated its first permanent entertainment center in King of Prussia, a town located 25 kilometers from Philadelphia. A real dive into Netflix products that makes it clear that there are no authors or stars here, but a single corporation with things very clear. What does it consist of? Netflix House is a two-story complex with a surface area equivalent to a football stadium and that allows visitors to tour replicas of scenes from series such as ‘Wednesday‘, ‘The squid game‘ either ‘Stranger Things‘. For example, there is a replica of the room that Wednesday shares with Enid at Nevermore Academy, where visitors solve a murder with Thing through their cell phones, or a escape room based on ‘One Piece’. There is also a nine-hole mini golf course with automatic ball tracking technology, whose courses are themed to series such as ‘Bridgerton’ or ‘The Squid Game’. Finally, there are virtual reality rooms. As a culmination, a restaurant with dishes inspired by the series, and the TUDUM theater, with 229 seats for screenings. The company already plans to open a second headquarters in Dallas on December 11 and a third in Las Vegas in 2027. Admission is free, although the experiences have a cost: from $15 for a game of mini golf to $39 for the main immersive attractions. On the go. The flexibility of the model was demonstrated before the inauguration. The success of ‘The K-pop Warriors’ It caught those responsible for the installation by surprise, but its presence was incorporated into the venue on the fly with life-size figures of its protagonists and merchandising exclusive. And of course, more dedicated content is promised in the coming months. It is one of the strong points of the project: that although there is always the presence of timeless hits such as ‘The Paper House’ or ‘The Squid Game’, last-minute audience bombshells can be incorporated to make it an experience that breathes a certain life of its own. British roots. This concept that Netflix exploits does not come from the United States, but from the United Kingdom: for example, Fabien Riggall founded Secret Cinema in 2007 with the idea of ​​making your childhood wish come true of “living inside a movie.” Its first event brought together 400 people in an abandoned railway tunnel to screen a film whose title was kept secret until the last moment, with stages and actors decorated to give the atmosphere. Since then, the company has raised over £130,000 for charitieswith increasingly spectacular and complex installations. A few years before, in 2000, Punchdrunk already existed, immersive theater collective where the public was not limited to passively observing the work, but went on a tour of spaces where the action took place. London has ended up consolidating itself as global epicenter of these interactive experiences. Like a virus. Of course, this idea did not come from Netflix: its rivals have been operating comparable facilities for decades. Disney is the clearest example given its long experience in amusement parkswill allocate 60,000 million dollars to its experiences division over the next decade. Universal invested 7 billion in its recently inaugurated Epic Universe, based on franchises such as Harry Potter or Super Mario. Let us remember that Disney’s parks division contributes 70% of the profits of the company. Of course, be careful with the powerful comparative advantage of the Netflix proposal: entry to Netflix House is free. It’s just the beginning. This is not an isolated experiment or an extra next to Netflix’s main business: the platform’s decision to stop communicating its number of subscribers should give us a clue about how they have peaked in certain aspects, and need to continue expanding their reach. Netflix has reached agreements with cinema chains in the United States and sporting events have become core part of its offer. He has already made it clear that the plan is to open up to 25 of these Netflix Houses around the world and to continue releasing plays like ‘Stranger Things: The First Shadow‘. We are going to continue hearing about Netflix for a long time. Header | Netflix In Xataka | The chaos of streaming is causing a phenomenon that we thought was in recession: downloads are increasing

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