tiktok

YouTube risked a lot trying to be more like Tiktok. 200,000 million visualizations have proved him right

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The future of the video is brief. You just have to look at the disproportionate growth of short video platforms such as The Almighty Tiktokwith 1.6 billion users on a global scale and a sustained growth that will lead to 113.2 million in the US in 2023 to 121.1 in 2027. So it has nothing strange that the rest of video apps go behind, behind, exactly the same with Netflix and its competitors in streaming. Many of Tiktok’s rivals are going well: YouTube, for example, not to grow thanks to its open tiktokization. Shorts better. YouTube Shortsthe section of short videos of the platform (no more than 60 seconds – then extended to three minutes – and with vertical format) has reached a new maximum when averaging 200,000 million daily viewsas announced by the CEO of YouTube, Neal Mohan, during his speech at Cannes Lions International Festival of Creativity 2025. It represents a growth of no less than 186% compared to the previous year: in March 2024 the platform spoke of 70,000 million daily visualizations from the launch of Shorts in 2021. Now, with Ia. In this growth context, Mohan made another announcement that can make an important difference between Tiktok and YouTube: the arrival of I see 3 To YouTube Shorts this summer. The Google video generation model will allow users to create funds and clips, something that already did the previous version, Dream Screen, but I see 3 exceeds it in many aspects, from the technical quality to the audio implementation also generated by AI. The usual youtube is eaten. The rise of YouTube Shorts has been generating a debate about the possible “cannibalization” of the traditional long YouTube content. As in Tiktok, Shorts favors content discovery and rapid consumptionwhich has captured the attention of younger audiences and with mobile devices as the main platform. The expansion of the maximum short duration of 3 minutes in 2025 reduced the gap between both formats and has allowed content creators to develop more complex ideas, tending a bridge between the traditional YouTube and shorts and between Shorts and Tiktok, a platform that has been experiencing with the Creation of videos of up to 30 minutes. He lacks a boil. Although growth is unstoppable, the truth is that Tiktok has an unmatched capacity to discover new videos to the user. All thanks to a much more refined algorithm, as anyone who spends some time on both platforms and demands not an avalanche of videos for anyone, but content thought a little more specifically for him. At the moment the trends, musical discoveries or memes continue to be born in Tiktok, and shorts are following the wake, still without algorithm. There are multiple reasons for it to be like this: The Tiktok algorithm Analyze thousands of user behavior signals (likes, comments, visualization time, repetitions, all to customize the content that appears in you). The possibility that any creator, however unknown, is viralize is what favors experimentation and creativity. In that same way, applied to music, Tiktok has revolutionized how songs are discovered and popularized: The platform is now the main way for new themes and artists to be known, thanks to how the platform reuses music, favoring the creation of Challengesmemes or choreographies. There is a game. YouTube, however, has some advantages over Tiktok, all structural and business. On the one hand is the eternal fear that Tiktok is prohibited In territories such as the United States, which would allow Shorts (and Instagram) to occupy that space. Besides, Monetization is much more worked On YouTube, where money reaches the creators more robust and predictable. It is a negligible detail, and has made Influencers and Streamers They end up returning to the platform after passing through others, thanks to the advantages offered by YouTube (and despite the inevitable ups and downs). In Xataka | The PAU is over, so the true students’ festival has begun: react to their notes on Tiktok

You are still in time to turn your failure into a viral video into Tiktok

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The Pau notesformerly known as selectivity, they are very important because they suppose the key for entry into an academic future that some students have been preparing for years. It is one of the few transgenerational events that we have left. It doesn’t matter if a completely analog generation is belonged to one that has already been born between screens: the selectivity notes mark. Although, obviously, experience adapts to new times. Exhibition of notes. Before the Internet, go to the place where the notes were and gather in front of a showcase in search of a surname was the most usual way to find out about the notes. At present, the qualifications not only arrive by mobile, but we record our reactions to raise them to the corresponding social network and expose ourselves in the infinite showcase of Tiktok or Instagram. Thus, search terms such as “Reaction Pau 2025“(or any of its variants according to Autonomous Community: ebau, Evau, Pevau, Abau or Eau) have become viral. 11 tricks to dominate Tik tok Blood, sweat and tears. The format is always the same: he or the young woman who star in the video does not know his notes, and a friend is revealed one by one, after who has examined he tries to guess the score as he believes that the exam has come out. The viewer also has two more data: THE CUTTING NOTEthat is, the one needed to access the desired race, and the high school, which will mediate with the one obtained in the PAU. Then the chaos begins. The format remembers, nothing casually, to a television contest mixture (with someone very nervous to the camera trying to guess answers and falling apart as it fails) and reality morbid. Like to suffer. Because of course, the most extreme or involuntarily comic reactions are the ones that sweep. They abound, above any other type of video, who expect extraordinary notes and HE They go disinflanding. There are lots of details that convert videos into authentic sociological experiments. They captivate me, for example, the reactions of friends who cannot avoid nerve laugh or They try to cushion the impact. And of course, there are many good grades or people who exceed expectations, although as a general rule those who have the most visualizations are the more disastrous results. The problem of the fingerprint. Some psychologists consulted by means as cursed.es They speak of a possible pernicious effect of these videos. For example, the psychologist at a Yolanda García Secondary Institute ensures that these videos are part of the “background of people born with mobile instead of pacifier.” But at the same time it is “part of a public overexposure mechanism that is used as an antidote to frustration.” @Carapene7 Reacting to the notes of the Evau 2024 #Santjordi2024 #evau #for you #physics #fyp ♬ Original sound – 😎👌🏽🤰🏽Carapene🫦✨😜 The notes hide other problems. Yes there is a detail that attracts the attention of the videos with very low notes, and that is that many of these students came from average notes of remarkable and outstanding high school. How are possible results in the PAU in which a few tenths are barely scratched above zero? It is a problem that puts on the table One of the issues that are being commented With respect to the grades in recent years: studies that celate that the outstanding of the private and the concert is deflated in selectivity rather than those of the public, which normally have more continuity in the notes between baccalaureate and selectivity. One more variable that gives a very specific background to these videos. In Xataka | The selectivity of 2025 promised to be more fair than ever: students feel that Pau is the opposite

A TIKTOK TYPE AND SEARCH WITH THE CONVERSATIONAL

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In a few weeks – or maybe a few months – you may be trapped in an infinite series of series like ‘Bridgerton‘,’Black Mirror‘ either ‘Adolescence‘. And it won’t be Tiktok The app you have open. It is also possible that you are asking for recommendations with phrases “I want to see something fun and with good vibes”, and not Chatgpt Where are you writing that. It is Netflix, which is renewing in an ambitious way. The American platform He has more paid users than any of his rivals. In other words: he leads the streaming market with weight competitors such as Amazon Prime Video, Disney+ or Max. However, he is striving to maintain that leadership. And he does not only with more content, but also renewing his experience of use. A good part of these changes has to do with technical decisions and integrating concepts that are already familiar to us. Everyone has ever used a Tiktok style feed or chatted with an AI. The company founded in 1997 by Marc Randolph and Reed Hastings, now bets on combining them within its own platform. He is not inventing anything, but stepping on the accelerator. A new way of searching. One of the most relevant changes is the new natural language -based search. It will no longer be necessary to know the exact name of the content. Netflix’s generative AI wants to help you just write something like “I want to see something fun and with a good vibes.” An interesting point is that Netflix has not developed this technology completely. The company has confirmed that it works with different suppliers to enhance its artificial intelligence functions. In the case of generative search, the system relies on OpenAI technology. Netflix’s ‘tiktokization’. A new vertical feed with infinity scroll also arrives. These are short content of content of the platform itself, selected by the algorithm according to your tastes. It is not a social network, but it behaves like one: you can save the content, see it instantly or share it with whoever you want. Many users recognize They spend more time choosing what to see than seeing something. Netflix wants to attack right there. Vertical feeds have something that hooks: time drains between clips and recommendations. Now it remains to be seen how this formula fits on a platform like Netflix. A new experience for televisions. Netflix has also redesigned its TV app. Now it will be easier to find something interesting to see. Useful labels have been added such as “winner of an Emmy prize”, direct accesses have been moved such as searching and my list to the upper part, and everything is wrapped in a cleaner and more modern aesthetic. When will these news arrive? Netflix says it will display all these functions “in the coming weeks and months.” The good news is that they will not be limited to certain countries: the deployment will be global. And yes, Europe is included. Images | Netflix In Xataka | Unraveling the financial “miracle” of Spotify: how he has declared benefits after 18 years losing money

In Tiktok there are men shaving the eyelashes to look more masculine. Science has bad news for them

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There is nothing written about fashion. On health yes. And in one of the latest trends that has gained strength in networks among men, both (fashion and health) collide so clearly that medicine professionals already They are warning of its risks. The reason is simple: the Trend It consists neither more nor less than to rise the eyelashes to achieve One more “manly” appearance. Aesthetic issues apart, experts remember that it is a horrible idea for health. “Ojito with this”, warn. Tessels and fashion. The relationship between eyelashes and fashion is old. A lot in fact. In the nineteenth century the perfume Eugène-primel already invented a Mask for them So popular that his last name was linked to the world of cosmetics. Since then the industry has devised false, curizers, serums and a long etc. of products designed for eyelashes. It is not surprising. After all, they have helped to lock great stars like Elizabeth Taylor. 11 tricks to dominate Tik tok Goodbye tabs (male). Perhaps because of that ancient association between long eyelashes and female faces, on Instagram, Tiktok and X has begun to be the opposite: men who are shaved. Arrives A quick search To find a good handful of videos (especially on the Bytedance platform) of boys determined to get rid of the hairs that border their eyelids. They do it with the help of barbers, machinillas or scissors. @billybeebaddestbitch Eyelashes are not their to show masculine or femininity, they are Needed to Protect Your Eyes! This is a whole New Level of Stupid. What’s Next Removal Maple? Ridiculous! 😳 #ToxicMsCulinity #Masculinity #Masculine #Feminine #Crazy #trend #WTF #omg #Sick #Eyelashes #Beauty #Menshealth #Mentalhealth #insecurities #MenophtikTok #fyp #Shocking #badidea #Awful #SCary #ToxicMSCulinityCck ♬ Disease – Lady Gaga But … What is the reason? Supposedly look for an aspect “More masculine”as the CNN chain explained recently in an article about the trend. The same idea can be read in some videos that circulate through networks. The Truth The Barber Artist specialized account He has shared one for example in which he ensures that the Trend He is “totally true” and recounts a specific case: “I saw a client to ask a barber to shave the eyelashes. He said he did not like how long they were and that his wife criticized them because they seemed feminine.” Another account of an Auckland Barber (New Zealand) has shared a video in which a hairdresser can be seen by profileing the tabs of a teenager with a machinilla. “I wanted to look more masculine by cutting the eyelashes,” Comment. They are not unique cases. Tiktok circulate More pieces that basically show the same: men shaking their eyelashes to have a “Virile” appearance. History is complicated. That’s how it is. Not everyone believes that the objective of those who shave the eyelashes is to strengthen their masculinity. There is Who slides that the end (at least part of the videos) is another good: strengthen hair. According to them they do it with the belief that he will return to grow longer and thick. The most widespread theory points, however, in the first direction, which relates the Trend with the search for a more virile aspect. “No, they don’t do it for their eyelashes to grow thicker. They do it for toxic masculinity and because they believe they look more masculine with shaved eyelashes,” he says Another user. @halal.barbers Client Wanted to look masculine by Trimming His Eyelashes #Eyelashes #Barber #Halalbarbers #halalbarber #viral #trend #trending #barbershop #Explore #perthbarber #AUCKLANDBARBER ♬ Way Down We Go – Kaleo Where are they doing it? In Tiktok they can be found above all pieces in Englishbut that does not mean that the phenomenon is limited only to countries like the US. Fashion has extended enough to find also Videos in Spanish and has caught the attention of media as New York Post, Buzzfeed either The CNN. Yeah The viral video That supposedly the trend was or not a trolley, the truth is that it has extended so much that the CNN gives it for a practice that other men are replicating. Not just that. He has also made the alarms jump. “Don’t do it!” You can find videos of men paying for their tabs to be shaved and videos of health professionals can be found (more and more) warning that it is a lousy idea. In February Helena Rodero, a pharmacist with about 1.2 million followers on Instagram, Warning of risks of the tendency to ocular health. “The eyelashes have a very important function, which is to protect the eye. They avoid the entry of particles and sweat.” In a similar line they have ruled Nurse Jorge Ángel either Fernández Pharmacistwho warn that shaving the eyelashes can lead to a greater risk of eye irritation and contract infections. It is not even a good idea for those who want hair to improve its growth. “Shaving the eyelashes will not make them grow stronger or long. In fact it could damage the follicles and affect their normal growth,” remember Fernández Pharmacist. @juanitoecutz Let me know for you Eyelash Trim Needs i’m Located Here In Grand Prairie Tx📍 Link In Bio Too Book‼ ️💈 #Arlingtonbarber #Gandprairiebarber #DallasBarber #dfwbarber #fyp ♬ Original Sound – Dallas Barber Think twice. “Is it a tendency to wear a more masculine look? Explain Markys tend their 2.5 million followers in Tiktok. The surgeon Vickie Lee Add a reason To better think of saying goodbye to the eyelashes: “In addition to acting as a barrier and triggering the protective reflex of flickering, the eyelashes help reduce air flow over the eyes, keep moisture and healthy eyes, filtering sunlight, reducing glare and improving visual quality.” The trend coincides with a reinforcement of the PERICA and its stereotypes about masculinity in social networks. Images | Tiktok In Xataka | “I do not go out again with a Span

Through the nuns of Tiktok

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The death of Pope Francis is promoting The reproduction figures of ‘conclave’but it is not the only recent manifestation of Catholicism in networks. In recent months we are attending the growth of a new (not young) generation of Influencers that communicates the vericuetos of his faith adapting the teachings to the new times: his last visible head are nuns who use Tiktok to give details about life in the monastery, prayer and other issues that until now remained hidden. More cases. The last to viralize, following the recipe book of the Italian Sor Claudia and its more than 113,000 followers It has been Sr. Martaa Spanish nun with 64,000 followers in Tiktok and 38,000 on Instagram that focuses on advice for young people to face issues such as prayer or vocation and that makes special emphasis on the products that cook the nuns of its congregation. It also uses the profile to answer unusual questions, such as “How much do the nuns charge?”which explains naturally, or to enter issues that have some controversy coming from a nun, from tattoos to sexuality. Many of these more extensive issues Treat them on YouTube. To Jesus. “If Jesus were at this time he would use social networks because in his time he sought all ways to reach people” affirms One of the most followed religious in Tiktok, the sister Josefina Cattaneo (More than 208,000 followers), Argentine nun who is another of the great stars of this trend. It defines itself as a “nun of the town” and shares style with the rest of the Tiktok nuns: they explain how life is within the convent by removing all the mystique, as if they were a group of friends who spend the day praying. Routines, celebrations and leisure moments and monastic life is demystified. Monacal life versus influencer life. Undoubtedly, the striking of the large number of nuns who tell their life in Tiktok accounts is the contrast that, for the rest of mortals, there is between the supposedly prison and secret life within an order and the very nature of the social network, which consists of expose yourself as much as possibleeven with a point of vanity and exhibitionism that, of course, we do not associate the religious. What many of these nuns have achieved is to appropriate the tics and language of social networks (Trendsfilters, memes), which follow in their own way, and with a very clear objective: a face washing for the Catholic Church. Less nuns. The number of vocations It has decreased Notably in recent years. In 2022, the last year of which you have data, the number of nuns and Closing monks It was about 7,906. Throughout the last decadebetween 2012 and 2019, the number decreased by 19.8%, from 10,889 to 8,739. The vocations have also fallen: the Middle Ages of the nuns It already exceeds 75 years In most communities, which betrays the lack of generational relief. The lack of nuns reaches the point that in Spain closes more than one female convent per month for lack of vocations. Catholic wave. Not only does this type of account have propelled the death: there is a whole trend of Influencers Catholics that propose a very similar content, making the language of Tiktok and subviring it in the unexpected direction of prayer and recollection. Perhaps the most popular are the Twin Melody, famous for their dances, but also Very devout When the time comes. Of course, there are also crew of priests Network fans, although one of the most unique is Judith de Jesusbiotechnological and ex-monja engineer that focuses its content, however, on very didactic videos about Catholicism and its customs. Why they go viral. The question is obvious: what is attractive to this content, beyond the religious affiliation of each one, so that it is viral and disseminate. Without a doubt the spontaneity of the nuns and the Revelation of “secrets” of the convent (the schedulesthe routinesfun, sense of humor) It seems to be counterintuitive: to the solemnity and mysticism that is supposed to a convent, these inevitably attractive personalities are opposed, since we are fascinated to see what is hidden in monasteries and in a way of life that is increasingly common. In Xataka | From nuns Reposteras to rebels: why these religious from Burgos cut with Rome and deny the last six popes

There is a revival of the two thousand aesthetics in Tiktok. And that includes something that has alarmed the EU: extreme thinness

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Social networks They have become In the main mirror of society, reflecting obsessions and beauty ideals. If less than ten years ago It was celebrated The rise of the “postive body” movement, which fought for the inclusion and acceptance of all kinds of bodies, the current reality It seems to go back until the beginning of the century. What seemed to be a closed stage has revived under a new format that is worrying experts, governments and digital platforms: the phenomenon Skinnytok. The viral trend. The hashtag #Skinnytok accumulates more than 57,000 videos in Tiktok, in which young girls appear mainly giving advice on how to lose weight quickly, often through extremely restrictive diets either Excessive exercises. In all of them, most women are visibly thin, promoting these behaviors as if they were healthy practices. This type of content has been associated with an increase in eating disorders among the youngest, generating a growing alarm around the harmful effects of these trends, According to Libération. One more background problem. When you are looking for the hashtag, the first thing that appears is a message that says: “Your weight does not define you”, but then all the videos are observed where you can listen to phrases such as: “If you want to be skinny? You have to do skinny activities” either “Fat trauma”the latter accompanied with photographs of how they were before. In short, it is another sample of the normalization of eating disorders. Charlyne Buigues, nurse specialized in eating disorders, He explained For The Guardian that this type of clips not only encourages restrictive diets, but also creates a culture that glorifies physical suffering as a synonym for success. Also Dr. Also Chema, specialist in internal medicine, has detailed For Forbes that the advice of Skinnytok They can teach young people to interpret hunger as a sign of success, which is actually a natural biological signal. Eating disorders, such as anorexia, are having an alarming prevalence among adolescents, and this type of content exacerbates an existing problem. The target audience. The main problem is that the Tiktok base is teenagers. According to data from the Spanish Society of General and Family Physicians1 in 20 young people in Spain may suffer a problem of eating behavior. In addition, a study has demonstrated that visualizing this type of videos can cause damage to self -perception, only with eight minutes of Thininspiration It is enough to increase body dissatisfaction in young women. This adds to what He explained For Forbes, the mental health expert Stephen Buchwald: “Constant bombardment with unattainable beauty standards can create a vicious circle of self -criticism and low self -esteem, seriously affecting mental health, especially in adolescents.” The responsibility of the platforms. Before the growth of #SkinnytokEuropean governments and institutions have begun to take strict measures. According to politicianthe Arcomen France regulator, together with the European authorities, is investigating the phenomenon to determine if Tiktok is complying with current regulations for protection for minors, especially the EU Digital Services Lawthat forces platforms to mitigate the risks of harmful content. As mentioned, the social network has added a warning when looking for the label. However, some experts They have assured That these measures are not enough, since the algorithms of the platform continue to prioritize the most viral contents, without considering the consequences of spreading dangerous messages on body image. The 2000s revival. It is not just a phenomenon of social networks. The resurgence of the beauty canons of the 2000s has returned to the catwalks with the figure in the purest Kate Moss style: Ultradelgada. From The return of the Victoria’s Secret parade last year, with Adriana Lima’s transformationto the change of celebrities like Christina Aguilera, who recognized Using Ozempic to lose weight, reappear the aesthetic codes that dominated two decades ago, where extreme thinness is associated with success and glamor. It is not just about being thin, but about adjusting to a set of trends that prevails the image on health. The dangerous cult of extreme thinness. One of the central concerns around the Skinnytok phenomenon is the perpetuation of the Gordophobia in society. Social platforms, like the fashion and advertising industry, continue to promote thinness as the only ideal of beauty. This biased vision of aesthetics leads many people to be ashamed of their bodies for not adjusting to an unreal standard. Before this trend there was a filter known as “Chubby Filter”which ends up being deleted from the platform after numerous complaints of users who denounced humiliation. Now, with #skinnyTok, the effect is inverse: extreme thinness stands out as a personal improvement goal showing the long road that must be traveled again. Image | Tiktok Xataka | People are fed up with Skincare’s thousand steps so the last Beauty trend is just one thing: exosomes

The phenomenon of the year in Tiktok Spain is an influencer dressed in the nineteenth -century maiden mode

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The phenomenon of Inés de Robles (better known as Inesdrobles) It is particular for very different reasons. On the one hand, it is a fashionable Tiktaker who, however, remains faithful to a style that cannot even be described as Vintagebut hugs the rancid and little strident as a sign of identity. Second, those who have raised their commentators. And now, he is riding the wave of fame Tiktaker. The template. Inés de Robles videos are always the same, which has undoubtedly helped you establish a definite style. For example, never speak; simply, with unusually current background music (Quevedo, Mar Lucas, J Balvin, Ozuna … a whole Playlist own of a young woman of tastes mainstream), which accompanies of often frightful playbacks. Dressed in clothing Vintagethat sometimes they touch the directly typical of the last century (although, as we will see, not quite), it always makes a characteristic gesture: it bends a foot on the knee of the opposite leg, and stretches it and supports the ground as if it were a ballet step. 11 tricks to dominate Tik tok The comments. However, what has made it viral are its commentators: with a very white and nothing offensive sense of humor, they joke about the outdated aesthetics of videos. “She does not do history exams, she does Storytimes“,” I have gone so much that I have reached the Renaissance “,” I came out in ‘For his illustrious’ and I gave me ‘me’ “,” Fonograph of the lady? “,” This video has reminded me of the summer of 1874 “,” That is the treaty of newly signed tordesillas, right? ” 300,000 ‘Like’ and several thousand comments. Famous (and promotions) arrive. Fame is knocking on the door of Inés de Robles in the form of faranduleo, with collaborations where other people poses with her and makes her famous gesture with her foot. Some of them have been Beéle, Violeta Mangriñán, Omar Montes and even Iker Casillas. And of course, promotions have arrived, some more naked (Grefusa!a Futurist optics), and others more appropriate (Carolina Herreraa online copying where Gutenberg’s Bible says there). His last nine videos, all of April, are guests or promotions paid. An inimitable attraction. The result of this whole mixture is a fascinating account, since Inés de Robles never speaks, which makes her look like a young woman trapped in a bubble. The curious use of artists as inappropriate as the Zowi or Bad Gyal in the background in their videos contrasts with the descriptions of the videos, halfway between naivety (“enjoying sunset”, “excursion day”) and the consciously rancid (“APPOINTMENT for Thursday Tea”, “Tuesday of Mandados”). Or it is one Performance very careful or one of the last traces of spontaneity of Tiktok. And if so … What do you want to tell us exactly? @inesdrobles Recording some themes to the rhythm of @beéle 🤘🎶 #INESDOBLES #INESDEROBLES #Classicgeneration ♬ Sobloove – Beéle Inés: Origins. To discover the answer you just have to go back to the beginning of your account, not far behind in time (July last year), where we see elements such as fashion music and trap display, but in line unquestionably more modernaccompanied by their Two sisters. Some photo linked to rhythmic gymnastics also makes it clear where it comes from The famous and enigmatic gesture with the leg. The outfits They are, above all the last ones, already directly out of a period of the 1st period, possess to continue with the joke of the traveler in time. The Old Money style. As Absolutely everything can be categorizedInés de Robles aesthetics It can be framed In a recent current known as Old Moneya style with connection points with fashions Cayetana, PREPPYCatholic or prick and that is inspired by the lifestyle of American rich families, with luxurious leisure exhibition: golf, equestrian or tennis. Table skirts, poles, pearls … Everything that implies a social category in which it does not just enter, but carries generations in the family abounds (hence the “old money”, not very successful literal translation). Of course, here the ingenious account comments have twisted the concept and have taken Inés to dress with clothes that go beyond the merely aristocratic to get into the directly nineteenth. Header | Tiktok In Xataka | We have been waiting for years at airports for years. Tiktok’s “airport theory” believes that it has been a mistake

There are women on Tiktok measuring their menstrual cycles with an intelligent ring: the popularization of ondoing

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The smart ring has gained ground in the daily life of many people. This device Wearable It has proven useful to monitor health indicators, but the real impact has been among women. The ring During the last months, Tiktok has been filled with women’s videos talking and testing Oura Ring. This ring monitor in ovulation, menstrual cycles and pregnancy. The device Monitor various physiological parameters such as body temperature, resting heart rate and heart rate variability. Thanks to these indicators you can know the hormonal levels and the menstrual cycle. They all want it. This fever responds to a demand for many women to avoid being behind calendars, making accounts or having to aim it in a app. In this way, women can have control of its most adjusted cycle and is able to identify the hormonal patterns with precision for those that They want to conceive. However, some of these videos, Very shared In networks, they are being labeled as “Pay Commission” By Tiktok himself, indicating that a good part of the reviews and positive comments are undercover advertising. It is not the only ring. This new fever on the monitoring of the menstrual cycle is not specific to the OURA. He Ultrahuman Ring It is also gaining popularity among the different users, while the most famous watches, such as Apple Watch or those of Samsung, have not yet bet on this function. Comparing both rings, a user has pointed out That the main differences are aesthetic and the subscription model: while Oura requires a monthly payment, Ultrahuman no. In the era of measuring everything. In full boom of the Wearable And to measure all the parameters of the body, there was a technological blind spot that was leaving out in the middle of the population. According to A Scientedirect studyonly 12% of female health apps met basic medical standards. From the medium Cityam lo has attributed to a gender bias in Silicon Valley: “It was prioritized monitoring running on ovulation.” In this way, startups like Clue or Oura Ring They are trying to correct it, because technological ones had not yet noticed to cover this niche market, According to Femtech. To what extent can we trust? The Wearable Like Oura Ring with Natural Cycles They have represented A technological leap in monitoring the menstrual cycle, allowing women to have greater control over their reproductive health. However, Your reliability collapses Before irregular cycles, inconsistent use or factors such as stress, as well as in women with polycystic ovary syndrome (SOP) or endometriosis. Calculating the days. Some women have indicated That it is a good contraceptive alternative without hormones, but it is not. The United States Food and Medicines Administration (FDA) He has approved as an alternative without hormones for those women with regular cycles who wish to get pregnant with the rhythm method. In other words, the ring calculates that days is more or less likely, but it is not a contraceptive method as They explain Some gynecologists. In addition, some Tiktok users They have become pregnant for believing that this method worked. Although technology has advanced to satisfy a need for female health, it is important that the users are aware of the limitations and the “small print” that comes with this new device. Image | Tiktok Xataka | Oura arrived from the cold but is burning: the company prepares to win the war of the smart rings

Tiktok was hours again in the US. Donald Trump has just extended the prohibition period again

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Millions of Tiktok users in the United States woke up this Friday without knowing if the next day they could continue using the application. Bytedonce, the social network’s parent company, had a deadline on Saturday, April 5 to sell its operations in the country. If not, a law approved in 2024 would technically prevent him from continuing to operate in US territory. Donald Trump, who had already stopped the veto on his first day of mandate, has intervened again. This time he has done it through an executive order that extends in 75 days the deadline before the measure enters into force. It is a temporary respite not only for those who use it by entertainment, but also for many content and merchants who use it regularly. The sale of Tiktok wins time. “My administration has worked hard to reach an agreement to save Tiktok and we have made considerable progress. The agreement requires more work to ensure that all the necessary approvals are signed,” said the White House tenant in a publication in Truth Social. “We hope to work with Tiktok and China to close the agreement,” he added. Several interested buyers. The possible sale of Tiktok in the United States has aroused the interest of several technological giants. In recent days they have sounded Names like Walmart, Amazon, Oracle and Applovin. Investment signatures such as Blackstone have also appeared. Although there is no official confirmation, Trump has already advanced that “There are many potential buyers.” Tariffs as a weapon. Tariffs imposed by the Trump administration are news again for its international impact. In the case of China, which already faced a 2 %rate, new taxes of 34 %have been recently added, which raises the total of 54 %. In this context, Trump has suggested that he is willing to soften them if the Chinese government collaborates to facilitate the Tiktok sales agreement. China must authorize the agreement. Tiktok initially refused to sell its operations in the United States, but it seems that the position has begun to move. Today, a possible agreement no longer seems so far or unlikely. Of course: any decision must inevitably happen by the Chinese government, which does not go through its best moment in relations with Washington due to the current tariff war. How have we get here? The current situation has its origin in a lEy approved in 2024, during the mandate of Joe Bidenthat forces Bytedance to sell Tiktok operations in the United States or face its ban. The central argument of American legislators is the risk to national security: they fear that the Chinese government can force the parent company to deliver user data. In January, Tiktok was inaccessible for about 14 hours After the first deadline without agreement expired. Application stores removed the app, but access was restored after Donald Trump’s promise to postpone the measure. The day he assumed the position, he signed an executive order that extended the prohibition period for 75 days, which won on Saturday and has been extended. Images | Solen Feyissa | Brandon Day | The White House In Xataka | How will the end of Tiktok in the US: without updates, outside stores and a progressive degradation until its total shutdown

Prime video wants ‘Operation Triunfo’ to be a success again. And that’s why castings by Tiktok again

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The last edition of ‘Operation Triunfo’, despite how opaque Amazon was when communicating his audience figures, was a success at all levels. Not only did it achieve considerable scope in terms of public (although Not so massive would have fit Given the audiences of previous editions), but razed on social networks. Therefore, it has all the meaning that this new edition settled settled, one more year, exclusively in Tiktok. Official data. He only audience data That Amazon gave at the end of the first edition on its platform was that the weekly galas were seen, on average, for more than 3.5 million viewers, a considerable decrease from 20 million on average in 2017. But Amazon works for Amazon, because what interests him is to attract more people better to his platform, and in that sense the program worked, since it allowed him to implement, for example, for example, for example, for example, for example. generous sponsorships. But there is another more relevant fact: success in networks. 11 tricks to dominate Tik tok In sight. Here, Obviously Amazon has not been able to hide the data: thanks to the Tiktok consumption and to keep the YouTube figures (between both platforms they came to add more than 700 million views at the end of the first season, According to Amazon), ‘Operation Triunfo’ folded its digital impact with respect to the previous edition. 538’5 million users consumed ‘OT’ content in Tik Tok, with peaks of more than 40 million views in one day. To this are added the accounts of the artists themselves: Naiarathe most popular on Instagram, for example, already has almost 500,000 followers (he has folded them since the edition ended). We are interested in Tiktok. And that is where one of the strategic points of ‘OT’ is revealed for prime video: not so much that many people see it but to make a brand image and that the spectators associate the program with Amazon, which results in benefit for the Authentic company businessthe store. And for that purpose, social networks are essential. Therefore, this year ‘OT’ has turned from the beginning on social networks, specifically in Tiktok. Auditions in Tiktok. Amazon has opened the call for pre -selection for castings, as already done in 2017, consolidating the platform as a dissemination core of the program. The process to enter is that the applicants, from April 1 to 7, upload a 45 -second video (15 seconds of presentation and 30 of musical interpretation) with the Hashtag #OTCOVER2025. Those who pass this initial phase will receive a prime pass, which will allow them to directly access the face -to -face casting. @operaciTriunfo 💥 Finally the time came! From April 1 to 7 (both included) you can go up to Tiktok your #OTCOVER2025 and get a prime pass that allows you to skip your tail in face -to -face castings. The director of the Academy explains all the details, @Noegalera. OTCOVER2025, can happen to you. 💙🎤🎶 📄 Consult the legal basis in the biography link or here 👉🏻 https://bit.ly/otcover2025 ♬ Original sound – Operation Triunfo 🎤 An appropriate platform. Do not forget that the impact of ‘OT’ on social networks is historical: the first auditions of Bisbal already They had meme wood before the memesand in fact they were recovered in social networks. Then, the fame in Tiktok of ‘OT’ is proportionally greater than the one on the Amazon platform itself, it is because the Tiktok short videos format is perfect for the consumption of the program’s performances. Although the galas conform to the inevitable toll (with which Amazon also shows that it has sufficient financial muscle to produce traditional television programs), Tiktok’s thrust is essential. And ‘OT’ appreciates it, this year too, that the program takes off exclusively from there. Header | Prime video In Xataka | Prime video is becoming an “aggregator” of other platforms. And the arrival of Apple TV+ is the last example

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