Three chains are devouring the supermarket business in Spain year after year: Mercadona, Lidl and Aldi

From ugly duckling to goose that lays the golden eggs. The white label revolution seems to find no ceiling in the retail Spanish. Until not so long ago, the brands associated with supermarkets carried a stigma in Spain compared to items from manufacturer brands clearly recognized by customers. It was not even strange for words like “Estandado” to be used in a pejorative way. Buying white was synonymous with buying ‘poor quality’‘option B’. Not anymore. Spanish families are increasingly betting on white label. And that is making gold for some of the country’s big chains. What has happened? That the white label is experiencing his particular revolution in it retail Spanish. And that is still striking if you take into account that until not so long ago, firms like Hacendado or Auchan carried a certain stigma compared to their competitors, the brands associated with manufacturers. It’s nothing new. For a long time we have been confirming how the white label is driving some chains of “short assortment”supermarkets that are committed to offering customers a limited selection of items. That is, instead of including a dozen different brands of cookies (or other items) on their shelves, they offer only two or one, among which they include their own brand. Chain Market share in value Difference (PP) compared to the 2024 quota Mercadona 37.0% 0.9 Carrefour Group 12.3% -0.2 Lidl 8.0% 0.5 Day Group 4.7% 0.1 Consum Group 4.5% 0.0 Eroski Group 4.4% -0.1 Alcampo Group 3.6% -0.3 aldi 2.5% 0.4 Bon Preu Group 2.4% 0.0 You save 23% 0.1 Gadis Group 1.7% 0.0 Magnifying glass 1.1% -0.1 El Corte Inglés Group 1.0% -0.2 dinosol 0.9% 0.0 Froiz 0.8% 0.0 Alimerka 0.8% 0.0 Rest of Modern distribution 12.0% -1.1 Why is it news? Because the latest data from 2025 reveal that this strategy is driving some brands to catapult them to unprecedented market shares. This is suggested by at least one recent report from Algori on consumption prepared with data from the first ten months of the year. The study shows that at the end of October the three chains that were gaining the greatest market share (in terms of value) in Spain were Mercadona (0.9 percentage points), Lidl (0.5 pp) and Aldi (0.4). Between the three, they also held a market share of 47.5%, a share clearly led by Juan Roig’s company, which alone holds 37%. DIA and Ahorramás are also growing, while others like Carrefour, Alcampo or Eroski are stagnating or decreasing. Chain % of white label sales 2023 % of white label sales 2024 % of white label sales 2025 Lidl 79.7% 81.9% 80.7% Mercadona 72.9% 74.5% 77.8% aldi 68.8% 69.1% 74.5% Day 54.2% 56.3% 65.1% consumption 33% 35.9% 37.4% Carrefour 29.3% 31.4% 33.3% Eroski 25.6% 28.4% 31.2% Alcampo 21.5% 24.3% 23.8% Why is it important? Because Mercadona, Lidl and Aldi are not just any chains. They are precisely the ones that give the greatest prominence to their own brands. At least according to another recent study from Worldpannel by Numerator, which shows that if we talk about the weight of private labels in total sales, Lidl heads the list with 80.7%, followed by Mercadona (77.8%) and Aldi (74.5%). In summary: the chains that gained the greatest market share in 2025 were the ones that most clearly opted for their own products, a strategy that often arrives backed by aggressive price differentiation. elEconomista.es precise Furthermore, Mercadona, Lidl and Aldi have increased their market shares to record figures. Their 47.5% share is more than two percentage points higher than last year, when they accounted for a total of 45.2% of the market. Everything, they explain from Algori, while the entire sector experiences growth both in terms of volume and value. And what are the forecasts? The sector is optimistic. AECOC, the consumer association, states in one of its latest reports that 44% of companies expect to close 2025 with growth data above 5%. 28% expect to increase their activity, although to a lesser extent, and 11% expect to fall. They are led by Lidl and especially Mercadona, which has been expanding its market share until it approaches or even surpasses 30% thanks to a strategy based on white label, territorial dispersion and ready-made foods. Images | Wikipedia and Vitaly Gariev (Unsplash) In Xataka | Mercadona has found a vein to grow beyond its white label and prepared food: tourism

how to use it to see which ones are activated in real time in Spain

Let’s tell you how to use the V-16 beacon map with which you can see in real time all the ones that are activated in Spain. As of January 1, 2026, V-16 beacons They are mandatory in Spain, so that if we have an accident or breakdown we can activate them and so that the DGT signs on the roads notify the rest of the cars of our position. But you can also check the data sent by the beacons in real time with a map. It is not about DGT mapbut from a third party that uses public data from official sourcesalthough it does not seek to replace official traffic information warnings or assistants. It is also not a map linked to any specific brand of beacons, and shows all those that have been activated at any given time. It is, therefore, an information tool created by an individual. See activated beacons in real time To access the V-16 beacon map you have to enter the website Mapabalizasv16.es/#mapa. This will take you to a map of all of Spain, including the archipelagos, and you can navigate through it and zoom in to see specific areas of the country. On this map, you will be able to see currently active beacons and those that were recently activatedso that you can have a context of current problems and others that have been recent. Also, at the top you will have a button to update it at any time. When you click on one of the active beacon icons (the ones that are on) or the recent ones (their icon is off), it will open a window with event information. You will be able to see what time it was activated, the road, the direction and the province and municipality. Additionally, in the window that opens you will also have buttons to open the exact location in a map application, and you will have a share button to send the incident to someone. In Xataka Basics | V16 beacon without eSIM or connectivity: what the DGT says about them from 2026

The great plan of Chinese brands to open hundreds of dealerships in Spain: a movement against the current

Search, compare and if you find something better, buy it It was the 80s and Colón’s detergents had snuck their famous slogan into every house in Spain. 40 years later, a BYD worker explained to me how they sought to break down prejudices in Spain: “We are letting people take the car home. We don’t want to do the typical 20-minute test with the salesperson inside the car. We tell the customer not to be afraid, to take the car and bring it to us the next day” BYD barely had a handful of points of sale in Spain those days in 2023. Shortly before we had attended the official presentation of the brand. The Chinese company arrived with three electric cars (two of them with a clear premium focus) and I saw it clearly: the brand had to attract the customer to the dealership. Let him sit in the car, touch it and feel it. It was the only way to dynamit prejudices. We are just over a month away from the end of 2025. At the end of October, BYD has sold 22,357 exclusively plug-in units in Spain according to data from Anfac. They easily double Fiat. They surpass Mazda and Volvo. They left Tesla behind a long time ago. They have Opel or Cupra on the near horizon. They begin to approach Ford. At the same time, BYD will close 100 dealerships this year (96 are already active throughout Spain) and they plan to open another thirty next year. At the same time, Chery has placed 31,493 cars in our country at the end of November between Ebro, Omoda and Jaecoo. And we are facing the first full year in which they have sold cars in our country. The sum of all of them also easily exceeds one hundred points of sale. MG adds 38,989 units between January and October 2025. With 11 points of sale available throughout Spain. The irruption is such that 10% of the cars purchased in Spain they are Chinese. It was a figure that was difficult to imagine just a few years ago. A figure that has been achieved by taking the customer to the dealership. And dynamiting their prejudices. The importance of being on the street There are many factors that explain the brutal growth of Chinese brands in our country. We can talk about its low prices, about offering a gateway to a technology (electric or plug-in hybrid) that has made the product more expensive or the extensive equipment offered in each car. But in addition to the price, which overrides all the previous arguments, we find an expansive effort by all these brands to be on the street, at the customer’s feet, with the dealers. “We had been waiting for its arrival for a long time. Already 15 years ago, in the brand’s first foray, we had one of its models, now I don’t remember exactly the name. In terms of volume, manufacturing capacity and development, it is a really excellent product. We think it is above the rest of the Chinese brands that are arriving in our country.” The speaker is José María Blitz, Project Director at the dealership that BYD has on Concha Espina Street in Madrid (next to the Santiago Bernabéu) and which belongs to Astara Retaila distributor with a presence in 19 countries and that sells you a Bentley or a Rolls-Royce as well as a BYD. This time it is the Chinese brand he is referring to. He tells us that the public has welcomed the company with open arms and that since they opened their first dealership, this one next to the Madrid stadium, interest has only increased. “The client It has already surpassed that of ‘unknown brand’. There could have been one at the beginning, three or four years ago, but I think it is practically expired. What’s more, the customer’s perception of the brand is excellent,” he explains. Added to that, “the European product was very expensive and the equipment was very fair. Chinese brands offer a quality product at a competitive price with a much higher level of equipment. We can easily be 20% or 25% below competing brands with higher equipment levels,” says Blitz. BYD is just one of the Chinese brands that sell in our country. Together with MG and the Chery Group (Omoda, Jaecoo and Ebro) they form a kind of quintet representative of the 28 Chinese brands that already sell in our country, according to Faconauto. The dealer association of our country says it has about 600 points of sale right now, between dealers and official services. Of course, they point out to us that “it is convenient to contextualize this figure: the majority of points of sale in Spain continue to correspond to consolidated manufacturers – European, Japanese, Korean or American – whose presence is structural and has developed over decades. Right now, Faconauto has 28 Chinese companies selling cars through 600 dealerships spread throughout the country. What happened to find us with this explosion? Blitz is clear, the product, he assures, is part of the success. But also who these brands have partnered with. “Their strategy has been to close agreements with large groups of dealers, people who are really professional,” they say from this dealership owned by Astara. The same is the opinion of Faconauto, who point out that “they have decided to enter our market with a ‘traditional’ model, taking advantage of the establishment of business dealers. And the key is the word ‘businessmen’, who choose where to invest their money. It is evident that many dealer groups have seen a good opportunity in investing in the distribution of Chinese brands.” This commitment generates trust in the customer, which has allowed them to grow “to the level of any other European brand,” for Blitz. The key: a disruptive product and good after-sales service. “They are very agile and they want their employees to be agile too. There is a sense of … Read more

This is the DGT map to visualize where there are active V16 beacons in Spain. There is another more useful unofficial map

We are in 2026 and that means goodbye (or not) of the signal triangles in favor of the beacons v16 to signal accidents or breakdowns on the road. Don’t you take it? Well fine of 80 eurosalthough these first days Pere Navarro assured that “they would be flexible“(sic). In addition to avoiding accidents, the great advantage of the V16 beacons is their connectivity: it is true that It’s half-connectedness.but it does allow the DGT to notify the vehicles with signal V-27 and the rest of the drivers through light panels. And an interactive map to accurately geolocate the V16 beacons active in the state. The DGT traffic map also shows the beacons. Go ahead that the officer It is much more than the map where we can see these luminous devices: we can visualize closed roads, detours, landslides and meteorological events such as low visibility due to fog, accidents or stopped vehicles. Precisely here the beacons would come in, marked in the legend of the map with the danger traffic sign. However, if we tap on the ‘Filters’ area (the button with the three stripes in the upper right corner) you can alleviate the display a little. DGT traffic map As you can see below these lines, when you touch the icon, information appears such as the cause (by default the vehicle appears stopped), which road and direction it is on, the orientation, since when the notification has been operational, the province and the municipality. It is worth remembering that the data is anonymous as long as the DGT only receives the location of the stopped vehicle and not the identity of the occupant or other personal data such as the license plate or policy data. Beyond zooming, selecting areas or screening, this is what the DGT map allows you to create. You just have to activate it. To see your V16 beacon on the map, simply touch the button so that the signal is sent to DGT 3.0 platform: The function is technical and automatic, transmitting data such as the device ID, its GPS coordinates, the exact time of activation and the status, but not the cause (it could be a puncture, a mechanical breakdown, you have run out of fuel, an accident). The person who categorizes the cause of the incident is the roadside assistance operator, such as the tow truck, with the signal V-24 and the obligation to inform the DGT when they arrive at a service and what type of incident they are attending to. A reminder: you can fine up to 30,000 euros for a false positive, that is, activating the beacon as a test and leaving it activated for more than 100 seconds. The unofficial map of the beacons If you just want to see the beacons, there is another map. The data collected by the DGT 3.0 platform is public through the DGT 3.0 API. So the cybersecurity engineer Hector Julián Alijas has created a specific map for the beacons with some extra advantages from public data and official sources, such as explains in their FAQ. This beaconmapv16 displays all devices that are currently or recently active, regardless of beacon manufacturer and operator. The map shows active beacons in yellow and those that have recently been operational in dark, updating periodically to report changes in the status of the beacons and the activation of new units (you can check the latest update in a message located in the upper area). As with the DGT map, you can tap on the beacon icon to see information related to that device. The information provided by this alternative map is exactly the same, but it has an extra that can be useful if you want to go there: the possibility of sharing it with a GPS navigator such as Waze, Google Maps or Apple Maps. I want to see the beacons on Google Maps and Waze. GPS navigators do not offer the option of viewing activated beacons on the road per sebut they do warn of incidents on the road such as stopped cars or accidents. The DGT 3.0 platform itself explains that: “It facilitates the interconnection of all the actors that are part of the mobility ecosystem. Vehicle manufacturers, navigation service providers, mobility applications, city councils, public transport platforms, fleet management systems, etc.” Furthermore, both Google (behind Maps and Waze) and Apple uses information from the authoritiesso technically they can do it. And it has a great advantage: ruling out false incidents, which may be reported by mistake or intentionally, and which can later be verified through the platform. In Xataka | From today, connected V-16 beacons are mandatory in Spain: what should be clear between controversies and doubts about the rule In Xataka | The DGT’s great plan does not end with the V16 beacons: it wants to connect all traffic as they already do in China Cover | DGT and V16 Beacons Map Hector Julián Alijas

Poland and Spain are the European countries that have increased their contribution to space the most. For very different reasons

“Europe wants to get its act together in space matters and become independent from States, so in 2025 it has launched the ambitious 15-year plan.”Strategy 2040: Elevating Europe’s future“, ha merged its largest companies and has approved a historic budget of more than 22,000 million euros. In this new budget of the European Space Agency, there are two countries that have taken a step forward in investment: Poland and Spain. Spain and Poland take a step forward. With a contribution of 1,854 million euros, the Spanish state goes from fifth to fourth positiononly behind Germany, France and Italy. Since 2022 it has surpassed the United Kingdom, the only member state that has been reducing its contribution since 2022. Poland has gone from twelfth place to become the eighth largest contributor. Although the objective of Spain and Poland is the same, their motivations are different: while the former’s priority is to support its industrial base, for the latter security and autonomy are essential. The success of ESA’s budget request lies in the programs it houses and how each country and its priorities can influence the general space spending trends of the old continent. The jewel in the crown: EOGS-ESA. One of the great engines is Earth Observation Governmental Service (Government Earth Observation Service), a key program of the European Space Agency focused on Earth observation with satellite data, but not only for science or climate, but also for defense and security in what they call dual use, civil and military. The economic injection from Poland and Spain was significant: 325 million euros for the Spanish state and 109 million euros for the Eastern country, more than half of what it put in 2022. But both financed different components of the project that align with their interests. Each country has its reasons. Thus, Poland was allocated to shared European systems and resilience networks (services that work even if there are failures or sabotage), which fits with its concern for national security, the protection of strategic infrastructures and obviously, the context of the war in Ukraine. For its part, Spain opted for a part of the most tangible project: building satellites, more specifically the “Atlantic Constellation“, a constellation of small satellites shared with Portugal to observe the Atlantic. Missing launchers. In Europe, traditionally the launching countries have been France, Germany and Italy through Ariane and Vega, but in recent years the panorama has become more complicated. On the one hand, the success of SpaceX has overshadowed European work and on the other, the gap in launches that has existed in recent years, as a result of Ariane 6 delaysthe breaking of collaborations with Russia and the stoppage of Vega-C. So other countries with less tradition have taken a step forward, improving competitiveness. In the case of Spain, it has allocated 169 million to miuraa reusable small satellite launcher from the company PLD Space. Poland has increased its contribution to the Future Launcher Preparatory Programme, an ESA program focused on new innovative launcher technologies. From 2022 to 2025 it has gone from providing three million to 48. Bringing historic programs to life. Although they had not previously been a priority for both countries, Poland and Spain have set their sights on older programs such as ‘Celeste’ or ‘Iris2’. ‘Celeste’ is an ESA mission based on low orbit satellites that reinforces Galileo in achieving more precise and difficult to interfere navigation, with a scope of application in the development of autonomous vehicles, drones and critical infrastructures. Poland has made its debut with a contribution of 10 million and Spain has tripled its investment. ‘Iris2‘ is something like the European Starlink, made up of a network of about 300 satellites that will provide secure, fast and resilient communications to EU governments and companies. With supervision from ESA, the objective is to guarantee European digital sovereignty. Its first launch is scheduled for 2029. In this mission, Spain has emerged by contributing much more than any other member state to Element 3, which focuses on user terminals, new services and missions, with 140 million euros. More R + D + i. Likewise, both states have gained weight in FutureEOESA’s R&D program for Earth observation focused on climate change, ecosystem collapse, human health and the impact of resource consumption. Thus, Poland and Spain went from 8.5 and 20 million respectively in 2022 to 35 and 110 million in this new budget. Poland’s space exploration. Poland has risen from 12.5 million to 61 million euros in just three years, with more than half of that increase (30 million) allocated to lunar exploration. However, they have just send its first astronaut in decades: Sławosz Uznański-Wiśniewski, on an Ignis trade mission. The pioneer was Mirosław Hermaszewski, in 1978. In Xataka | “Elon Musk can monopolize everything,” warns Arianespace, which has been launching all of Europe’s satellites for 40 years In Xataka | A space war looms over our heads and Europe is the power that invests the least in defense technology Cover | Image from freepik

In the last three years, Spain has gained 1.2 million singles. In exchange it has added… 105,000 married people

Spain is (increasingly) a country of singles. Although there are still more married than divorced, separated, widowed or people without an ‘official’ partner, the latest statistics from the INE reveal that the sum of these last categories already exceeds that of those who have said ‘yes I want’. Logical if you take into account that in the last three years the number of married people has grown by 0.5% while the number of single people shot up by 9.2% and the number of divorced people by another 8.8%. These are data that must be handled with some caution, but they show that something is changing. New times, new ways of living. A country of singles. That singleness is gaining strength as a vital plan is nothing new. We have been talking about the ‘great recession’ of romantic love, spin entry of traditional courtship or even how (despite the rise in prices and the difficulty of accessing credit) more and more people You choose to buy your home alone, without sharing expenses with a partner. Despite all of the above, it is still interesting to take a look at the INE statistics on the marital status of the population, especially when (how it just happened) show a newly updated photo. Year Singles Married Widowers Separated 2024 14,532,528 19,058,788 2,909,384 3,228,054 2023 14,357,158 19,017,938 2,911,402 3,141,053 2022 14,058,103 18,877,848 2,912,811 3,049,715 2021 13,304,355 18,953,251 2,899,639 2,966,450 One figure: 14,357,158. The definitive records of the INE show that last year there were 19.06 million married people residing in Spain, 14.53 million single people, 2.91 million widowers and 3.23 million divorced and separated people. If the ‘adult’ population of the country, over 16 years of age, is taken into account, the conclusion is clear: people who have said ‘I do’ continue to represent the largest group. They assume 45.8%compared to 34.9% of singles, 7.8% of divorced people and 7% of widowers. Does the marriage last? Yes. And no. It is true that it is still the largest group if we talk about marital statuses and it is also true that there are more married people in Spain today than in 2021, but the tables from the INE leave another, much less flattering reading: the married population has grown less than the single or divorced population. In 2024 there were in Spain 105,537 marrieds more than three years earlier, representing a growth of 0.55%. If we talk about singles, their number has grown by 1.23 million people during the same period, which translates into a rebound of 9.23%. The group of divorced or separated people has gained 261,604 people in three years, with a growth that is close to 8%. Year Average age of first marriage (men) Women 2023 37 34.9 2018 35.6 33.5 2013 34.4 32.2 Beyond the INE. The INE is not the only indicator that something is changing in Spanish society. Another (also of a statistical nature) is Eurostat, which has been documenting for a long time how we get married later and later. According to your dataIn 2023, on average, Spaniards said ‘I do’ for the first time at the age of 37 and Spanish women at 34.9. It is interesting for several reasons. To begin with, because these data place Spain as the European country in which we later made relations official. If we talk about men (37 years) we are tied with Sweden, but if we focus in women (34.9 years) we are above the Nordic nation, where the average is 34.8. We not only delay our passage through the altar. He has also done it motherhood. In fact, pregnancies among women over 40 years of age have skyrocketed in recent decades to represent close to 10% of the total. The way we face our life horizon has changed so much that there is more and more leisure on offer focused on singles or it is easier, for example, to meet people who decides to buy a home without having a partner. Less ‘I do’. The trend is also reflected in the last yearbook of the Spanish Episcopal Confederation, although in their case the figures reflect religious links. In 2024 the Church registered 31,462 Catholic weddings, below the 33,500 a year before and far from the more than 110,000 in 2007. They are values ​​in line with the latest statistics from the INE, although when handling them it is advisable to keep certain keys in mind: their record only tells us about “civil statuses”, so, remember in 20Minutes Pau Miret, CED researcher, does not include those singles who have decided to change marriage for “non-marital cohabitation.” That is, settled couples who share a home and function in practice as a marriage, but choose not to make it official. Image | Ismail Hamzah (Unsplash) In Xataka | The slow but inexorable “Japanization” of Spain: births have fallen by 50% since the time of the baby boom

With the “late” eating into the Christmas holidays, a new phenomenon gains weight in Spain: the Australian New Year’s Eve

The year changes with the twelve bells midnight on December 31st. That has no discussion. What is questionable is that the New Year has to be celebrated at night. If you are more of a daytime person than a night person, if you don’t want to go to bed in the wee hours of the morning, hungover and resigned to spending the first morning of 2026 tossing and turning in bed… Why not bring the party forward a few hours? What if instead of gathering our family and friends for dinner we meet at noon? What if we ring in 2026 (or any other New Year) when they do it in Sydney, where the 12 bells ring when we are having lunch? What has happened? Bells, grapes, firecrackers, the first advertisement of the year, the trappings of the star presenter on duty, whether the layer of Ramonchu either the dress of the Pedroche… In Spain, New Year’s Eve has its traditions (apparently immutable), but that does not mean that more and more people choose to rethink how and especially when they celebrate the change of year. In fact, for a long time there has been a way to celebrate it that has gained followers: “Australian New Year’s Eve”. And what does it mean? It sounds exotic, but it’s actually very simple. The “Australian New Year’s Eve” consists of nothing more nor less than bringing forward the celebration of the New Year by a few hours. There is a 10-hour lag between Madrid and Sydney, which means that while in mainland Spain we sit at the table to eat in the most populated city in Oceania, there are in full transition of year. It is a simple geographical curiosity, but there are those who have seen in it a perfect hook to rethink when we celebrate the New Year in this corner of the planet. Instead of doing it at midnight, after an extensive dinner, they join the “Australian New Year’s Eve” and uncork the cava when the residents of Sydney or other regions of Australia, where they govern, do so. multiple time zones. One celebration does not have to exclude the other (a Spaniard can celebrate the New Year at 2:00 p.m. and 12:00 a.m.), but it does help to shift the focus away from the night. It is similar to the “pre-grapes” that have been celebrated for years, but in a somewhat different way: with food, parties and using Australian time as a pretext. But… Is it successful? Yes. At least in certain regions of Spain, where the concept of “Australian New Year’s Eve” seems to have caught on. A quick search shows chronicles about early celebrations in Teruel, Castellon, Valencia, The Palm…but if there is a place where the ‘Australian-style’ party has found fertile ground, it is Alicante. It has been organized there for a long time a few years and has expanded to several municipalities. The celebration has become so profound, in fact, that it moves so many people in restaurants and at night parties. So many people? The newspaper recently Information asked that same question to hoteliers and found a surprising response. According to the president of the Alicante Restaurant Association (ARA) reservations for lunch and dinner on December 31 are already practically equal in number, which shows that more and more people are bringing forward the celebration of the New Year. What’s more, part of the nighttime demand appears to be shifting to midday, when customers find more diversity in exchange for cheaper rates. “In the evening pack, the normal thing is set menus, which are somewhat more expensive,” says the hotelier. Prices are around 100 or 110 euros, practically double that of lunch, which is also usually served without a set menu and includes a drink. At first glance it may seem that restaurants are losing, but the reality is that if the daily clientele and the dinner clientele are added, businesses gain demand. Furthermore, New Year’s Eve menus may be more expensive, but they also entail more expenses for the establishments, which reduces their final profitability. From another association of hoteliers in the province of Alicante, Apeha, confirm There are starting to be more reservations at midday than at night. Is it just business? No. The phenomenon is not only seen in bars and restaurants. Daytime celebrations, including symbolic grapes, music and “chimes” are also celebrated with institutional support of the town councils. In Senija they present them for example as “Bells in the Sun” and in Crevillent the City Council advertises both the “Australian Chimes” as the “New Year’s Eve Party”. They are not unique or isolated cases. In Alicante you can find other towns that have taken their festivals beyond nighttime hours. Why this success? The big question. Costs aside, Apeha provides a key piece of information: the regular customer who books a restaurant on the 31st at noon is usually, clarifypeople of a certain age or with small children. “It’s not so much young people who go to clubs as people who prefer to go out at noon to get home at a productive time.” The truth is that the “Australian New Year’s Eve” is not an isolated phenomenon. It coincides with two others that are going in the same direction. The first is the afternoon boom. As the supply (and demand) of leisure diversifies and is no longer monopolized at night, more and more people choose to visit bars and clubs earlier. Instead of going out at night he does it in the afternoon, which is felt at Christmas itself. “Australian New Year’s Eve” may be expanding, but so is the “Good Afternoon” and “New Year’s Afternoon”advanced versions of Christmas Eve and New Year’s Eve. More partying, less cooking. The other trend has to do with how we organize our Christmases and our habits in the kitchen. We start enjoying before December 24 or 31 because we are less willing to spend hours in the kitchen to prepare … Read more

In Spain, couples no longer have children, they have pets. So they are spending millions of euros on gifts for them

Recently the Royal Canine Society of Spain made an experiment curious. He asked pet owners about their Christmas plans and found that the vast majority, 85% of the dog owners surveyed, planned to buy some “detail” for their furry companions, gifts on which they planned to spend an average of 35 euros. Not only that. Good part of the people with whom the institution spoke (56%) recognizes that on occasion he has spent more money on details for his dogs and cats than for family and friends. It may seem anecdotal, but these figures tell us a lot about an expanding business that is already moving billions of euros: that of pets. Pets and Christmas gifts. Studies are just that, studies, with their strengths and weaknesses, but they help us better understand some trends. Hence the survey posted last week by the Canine Society is so interesting: 85% of those interviewed plan to buy “some detail” for their pets this Christmas, spending on average about 35 euros per head. “More and more people understand Christmas as a time to share with family… also with them,” slide the organization, which estimates that above all, toys, special snacks, beds and blankets will be purchased. Is this something so strange? No. And for two reasonsmostly. The first is that in Spanish homes it is increasingly easier to find pets than children. The second is that we think less and less about spending hundreds or even thousands of euros on our four-legged companions. It comes with taking a look at the data from the sector or even from the INE to verify it. Right now the statistical institute has 1.8 million children under four years of age registered in Spain. If we talk about pets, however, the REIAC, the Spanish Network for the Identification of Companion Animals, had around 10.2 million dogs and 967,000 cats registered in 2023. There are many, but the data falls short when compared to those managed by other institutions, such as the Statista portalor ANFAC, the Spanish association of feed manufacturers. The latest report from the employers’ association concludes that in Spain there are around 20 million petsamong which dogs (6.96 million), fish (five million), cats (4.93 million) and birds (3.23 million) stand out. A growing business. These data are interesting because they do not only tell us about the love of Spaniards to surround themselves with pets. Together they form the basis of a business that is rapidly expanding: the care of pets. He latest report of Anfaac in fact shows a growing industry, which in 2024 had a turnover 2,053 million5% more than in 2023. Spending on cat food alone skyrocketed in one year about 12%which raised the total turnover of that business niche to more than 900 million. One figure: 175,000 million. “A household with a dog or cat spends, on average, between 160 and 220 euros per year on their food, to which we must add everything related to their care and health,” they clarify to elDiario from the NIQ consulting firm. Their estimates suggest that in Spain pet food already represents a business worth more than 2.2 billion euros, a figure that rises to around 175 billion euros if we value the market internationally. Is there more data? Yes. Another clue is given to us the last barometer of petparent published by Aedpac, the Spanish Association of industry and commerce in the pet sector. Their report shows that if all the money we invest in pets is taken into account, including food, veterinarians, insurance, hairdressers, hygiene items or toys, on average a dog owner spends 1,908 euros per year. In the case of cats it is around 1,728. “It is a growing market. We have not yet reached a bubble or saturation point because it is a solid reality, not a two-day whim,” explained recently to the newspaper Five Days Ignasi Solana, general secretary of Aedpac. The sector saw “an uptick” during the pandemic, but the growth of the pet care business appears to go beyond COVID. Redirecting the business. So much so that there are already toy stores and hair salons that have redirected their businesses to focus on pet care. Even some traditional manufacturer of traditional nougat has been launched this year for the first time to the lucrative (and above all growing) pet food sector. and the experience not seem to be doing badly altogether. “In our vision of petfood “We are talking about a business that represents more than 1,600 million and has been growing by close to 30% in recent years,” comments to elDiario Pauline Worbe, from the firm Worldpanel by Numerator, who remembers that in Spanish homes there are now more pets than children. “We are talking about a sector with promising prospects.” Beyond Spain. The phenomenon is not (far from it) exclusive to Spain. In fact, it is already being felt in such powerful markets. like chinesesupporting a billion-dollar market that expects to grow strongly over the coming years. In 2023 Bloomberg Intelligence estimated that the pet industry was already around 320 billion dollars globally and would reach around 500 billion by 2030. An understandable figure if you take into account that its analysts estimate that in a few years the pet food business will grow by 52%. Images | Xan Griffin (Unsplash) and Matt Nelson (Unsplash) In Xataka | Spain is filling up with buildings with pets. The Horizontal Property Law clarifies what to do when they cause nuisance

In Spain there are many graduates. The problem is that they are not the ones that companies need.

a study on educational quality in Europe has put in black and white one of the keys to what is happening in the labor market in Spain: Graduate rates in Spain have exceeded the European average. However, the data suggests that these graduates have studied the wrong races. The result is a mismatch in the labor market and a inefficient use of talent because an important part of those who have spent years training end up in positions that either do not require that level of education or have nothing to do with the studies they completed. ​Many university students, many vacancies. According to the report ‘Education and Training Monitor‘ Prepared by the European Commission, in the age group of 25 to 34 years, 52.6% of people in Spain have higher education. This places Spain above the EU average, with 44.1%, and the European goal of 45% set for 2030. This is great news since Spain has already exceeded the European goal for graduates, and even so it continues to expand that advantage year after year. The problem is that all these graduates do not respond to what the labor market is demanding. According to Eurostat data By 2024, 35% of higher education graduates aged 20 to 64 are working in jobs for which their level of qualification is not required, compared to an EU average of 21.9%. Spain is at the rate of highest overqualification in all of Europe. What is studied and what is needed. The European Commission emphasizes that this mismatch between the higher education courses being taken in Spain and the demand from companies is structural and that the Spanish economic system is not being able to absorb the volume of graduates it generates. ​The European report describes a low employability of graduates in humanities, social studies and arts, who are more likely to end up in jobs below their educational level or far from the field they studied. In parallel, it is noted that overqualification affects women to a greater extent than men, which aggravates the gender inequalities in qualified employment. On the other hand, the demand for specialists in STEM subjects (science, technology, engineering and mathematics), grows much faster than the supply of graduates. In 2024, the number of vacancies per worker in the green and digital sectors will exceed the average by 52% and 212% respectively, showing a growing gap between the skills coming out of the education system and those requested by companies. ​FP is taking off, but it’s not enough. The Vocational Training figures in Spain progress positivelybut they have not yet reached the point of balance between the supply of training and the demand for professionals. According to the study, only 10.1% of adults aged 25 to 64 have a mid-level VET qualification, well below the 34.6% average in the EU. This lower presence of intermediate qualifications translates into worse employment results. The data suggests that the average employment rate in 2024 of recent VET graduates is 68.6%, compared to the 80.0% European average and far from the target of 82%. Connecting education and business improves job placement. The dual vocational training reform It does seem to show signs of a positive impact on job placement. According to data From the Ministry of Education, Vocational Training and Sports, 73.8% of mid-level vocational training graduates in dual modality from the 2019-2020 academic year were working four years after finishing, compared to 66.5% of those who completed non-dual vocational training programs. Furthermore, 33.8% of dual vocational training students got a job in the first year after graduating, which confirms that direct contact with the company facilitates the transition to the labor market. In Xataka | Spain has a big problem with the generational change in the labor market: there is a lack of 3.5 million young workers Image | Unsplash (Christian Lendl)

Spain produces more electricity than it can manage

Spain has gone from being the renewable envy of Europe to becoming a case study in the dangers of saturation. This summer, the country reached a historic milestone where the combined generation of sun and wind exceeded 10,500 GWh per month. This disconnection has caused an unexpected effect: there is so much electricity that its value has plummeted. For companies that invested millions in solar panels, the business has ceased to be profitable, transforming what was a success story into a “saturation crisis” that puts the Spanish market in check. The “discount” market and its collapse. The current outlook for solar park owners is bleak. “It’s discount season,” says Carmen Izquierdo, co-founder of nTeaser, speaking to the Financial Times. The saturation is such that operational solar plants have seen their valuation fall from €916,000/MW at the beginning of 2024 to just €648,000/MW today. The situation is more dramatic in “ready to build” projects (with land and permits but without work). As detailed by the Financial Timesthe market is so flooded that some developers, desperate to avoid government sanctions for not being able to execute agreed construction plans, have gone so far as to offer projects for the symbolic value of 1 euro. This situation has led to a wave of fire sales or liquidation sales, where companies sacrifice part of their portfolios to try to save the rest of their capital. Anatomy of a bottleneck. Why does the bill continue to rise if there is too much energy? The answer lies in outdated infrastructure. According to an analysis by EmberSpain only invests 30 cents in electrical networks for every euro allocated to renewables, a figure that is less than half of the European average. Added to this lack of investment is the impact of the “Great Blackout” of April 28. After that incident, Red Eléctrica began to operate in “reinforced mode”activating (more expensive) gas plants constantly to stabilize the network tension. This emergency strategy has cost consumers an additional billion euros. Furthermore, given the inability of the grid to absorb all the energy generated at noon, the curtailment (clean energy that is wasted) has tripled, going from 1.8% to 7.2% in just a few months. The race for flexibility. The industry is no longer looking to install more panels, but rather to survive the ones it already has. According to the Financial Timesthe great hope is the batteries. Installing storage allows producers to “save” unprofitable projects by storing energy when the price is zero—or negative—during the day and selling it at night. Other solutions in progress: PPA Contracts: Companies like Zelestra sign long-term agreements with giants like Microsoft or Amazon to power data centers, although the prices requested by buyers are falling dangerously below the profitability threshold of €30/MWh. Export: Spain seeks to break its “energy isolation” with projects such as the submarine cable with Irelandscheduled for 2030, which will allow the solar surplus to be sent to northern Europe. Regulatory reforms: After the rejection of Royal Decree-Law 7/2025 in Congress, the Government is looking for alternative ways to encourage microgrids and grid forming (technology so that batteries stabilize the network as if they were traditional power plants). A structural “January Cost”. Despite technological advances, the citizen’s pocketbook faces a contradictory scenario. According to the latest resolution of the CNMCthe total remuneration that companies will receive for maintaining the transport and distribution networks will rise by 4.1%, reaching 6,608 million euros. However, the final impact is a puzzle of forecasts. The CNMC estimates that for homes (2.0 TD rate) tolls could drop by 1.3%, as long as their forecast that energy demand rises by 3.6% is met. but here conflict appears: while the Ministry for the Ecological Transition is very optimistic and proposes an increase in charges of 10.5% based on a consumption growth of 4.5%, the regulator (the CNMC) is more cautious. This imbalance of figures is dangerous. If demand does not grow as much as the Government expects, the system will not collect what is expected to cover the costs of renewables and networks. This would once again open the door to the feared tariff deficit, a historic debt that took Spain more than a decade to absorb. Furthermore, for those who sought refuge in self-consumption, the lesson of the April blackout was bitter: only the 33% of domestic installations In Spain they have batteries. Without that extra outlay, the solar panels automatically disconnect during a general outage due to safety regulations, leaving the user in the dark despite having the sun on their side. Europe’s energy laboratory. Spain has become the world showcase of the energy transition. It has shown that coal can be expelled from the system — taking place since July without generating it for the first time in 140 years—, but it has also shown that abundance without management is inefficient. How Ember’s analysis concludesthe challenge for 2026 is not to install more panels, but to modernize the network and focus on flexibility. As an executive cited by the Financial Times summarizes:the mistake was not putting up panels, but forgetting about the networks. The bill we pay at the end of the month is not going to improve by breaking production records, but by being able to take advantage of every ray of sunshine. Today, the future of our energy does not depend on it getting warmer, but on cables and batteries finally arriving on time. Image | Unsplash Xataka | 2026 has not yet started but it has already managed to produce the first bad news: the light goes up

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