continues

There is an island that has been prohibiting cars for more than a century and continues to use horses. And it’s doing pretty good

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Before entering the subject, let’s make a game: Open Google Maps, Type “Mackinac Island” And let the search engine transfer you to a small island in Lake Huron, in Michigan, USA. Then approximate and handle Street View to take a virtual walk through its streets. In their wide avenues you will see people walking, people by bicycle and people mounted in carriages thrown by horses, but what you will not find are cars. Very lucky maybe CACES some (few) of those used promptly to provide certain services. After all Mackinac is known worldwide Therefore: have banished motor vehicles and stay, in the middle of 2025, such as the reign of horses. In a Michigan place … Mackinac is a fantastic example of how history is full of ironies. The island known inside and outside the US for its aversion to cars is located in the middle Ford, General Motors either Chrysler. In fact Detroit, the “Motor City” It is located just 400 k, in a straight line. However, despite this influence of the industry 127 years ago the island authorities made a peculiar decision: they prohibited the use of combustion vehicles. Petarders no, thanks. The veto was promulgated the July 6, 1898after the islanders who dedicated themselves to working with calese alerted of the “dangers” and discomfort that the new “carriages without horses.” The legend He says that the trigger (never better) was the firecracker of a vehicle that in 1898 frightened a group of horses. It is also not far -fetched to think that the chauferes They moved to shield your business in the face of engines. A prohibition in DNA. The fact is that the rule set. After a few years It extended To the rest of the island, just 3.8 km2, and with the passing of the decades it became one of Mackinac’s great hallmarks. Little served to mark like Oldsmobile Or Ford became stronger and more only a few kilometers from there, the small island of Lake Huron remained an impregnable redoubt for the thriving automotive industry and thus has continued to be during the twentieth and twenty -first centuries, for pride of local authorities. On their official website they remember that the M-185the road that surrounds the island, is the only US state road in which the use of motor vehicles is not allowed. “Of the more than six million kilometers of public streets in the US, there is a stretch of 13.2 kilometers in Mackinac that stands out for its uniqueness,” They need The authorities. “It could be decided that it is literally one among one million.” There is no car? No. And yes. The authorities do not allow people to use cars as they would do any other part of the US, but that does not mean that there are certain exceptions. Mlive remember That the island has emergency vehicles, police cars, an ambulance released in 2021 and fire trucks. The State Park also has vehicles, although only uses them out of season high and preferably at first or last hour of the day. The island has also turned a blind eye in certain cases. For example, the US secret service put a car in 1975, during a visit by President Gerald R. Ford with his wife. The vehicle was used by agents. Ford opted for a carriage pulled by horses. Another exceptional case was the filming in 1979 of ‘Somowhere in Time’a film starring Chistopher Reeve and Jane Seymour that was shot in Mackinac and had a special permission to use vehicles. And the rest of the time? Simple. People walk, move by bike or ride in carriages thrown by horses, one of the great hallmarks of the island. It is believed that the horses arrived in Mackinac around 1780 by the British, who used them to lift the Strong Michilimackinacand the caleses were popular mostly in the nineteenth century, when the island became popular as a resting place. The first license for a carriage was issued in 1869. The island also has a ferry that allows its 600 inhabitants Move more easily from neighbors Mackinaw City or St. Ignace. “Without horses, this place would not be what it is. It allows you Michigan’s Upper Peninsula. A destination with history. With the passing of the decades Mackinac has achieved more than becoming a small redoubt safe from the traffic and contamination of cars. It has also become a popular destination, especially during The summer months. There, in addition to their horse carriages, coasts and landscape The Anishnaabe culturea group of indigenous peoples from the region of the Great Lakes of North America. Images | Dan Gaken (Flickr), Greg Marks (Flickr), Kate Ter Har (Flickr) and Poissantfamily (Flickr) In Xataka | In the US there is a “colonized” city by the Basques. And it has its own Ikastola, Frontón and Ikurriñas on the street

While France and Switzerland turn off reactors by heat, Spain continues to generate electricity. The difference is in the forecast

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Europe is living Your worst heat wave with temperatures that have exceeded 40 ° C in several countries. The most unheard of, if one can see the situation, is that some European plants have had to close temporarily. An unusual fact. The heat not only feels in the streets: it is also affecting the heart of the European energy system. According to Euronews, This week three nuclear reactors have been disconnected in France and Switzerland for the temperature rise in the rivers they use to cool. In Girfch, to the south of France, one of the reactors stopped as the Garona River approached at 28 ° C. In Switzerland, the Beznau Central did the same: one of the reactors was out of service and the second was operating in half capacity by heat in the Aare River. Preventive measures. The reason behind this temporal closures responds to an environmental regulation that forces to reduce production when river water is excessively heated, since it could affect the ecosystem by being returned even longer, such as have detailed in Euronews. In addition, restrictions or power reductions have been applied in French centrals such as Buity, Blayais and Cruas. The origin of the problem. Water is key in any nuclear power plant. Without it, there is no way to keep the reactor temperature under control. But with increasingly hot rivers, especially during heat wavesthat function begins to fail. The worst thing is that many of these plants were built between 60 and 80, when climate change was not a factor to take into account. Now the consequences are clear: According to The New York TimesFrance could end up losing up to four times more electricity in summer if this type of closures becomes usual. A problem that aggravates. During the heat waves, more electricity is needed to light the air conditioners or fans, so the demand increases at the same time as the generation capacity falls. This has generated a domino effect on the European electricity market. According to the economistthe megavatio hour has come to double in a matter of days in France, affecting countries such as Germany, the Netherlands and Belgium that depend on gala electricity. And in Spain? Despite registering equal or even higher temperatures, Spain has not had to close any heat power plant. As He explained The economist, the key is in infrastructure and design. Unlike France, where many plants depend directly on rivers such as Garona or Rhone, in Spain solutions such as cooling towers have been adopted, which cool the water before returning it to the natural environment. A paradigmatic example is the Trillo plant, whose ability to operate during heat waves is due to this type of system. Also, like We have detailed in this mediumSpanish nuclear power plants are designed with a triple cooling system: a closed primary circuit that contains the fuel bars, a secondary circuit that generates the steam to move the turbines, and a third external circuit that introduces cold water – teacher of rivers, reservoirs or towers – to condense the steam. In addition, after Fukushima, all centrals incorporated portable and self -employment systems, capable of maintaining cooling functions even to climatic emergencies or electrical cuts. More interconnection? The situation that France and Switzerland are going through is not an isolated event, but a symptom of an still fragmented energy Europe. While in southern France reactors by heat go out, Spain keeps its centrals operational and could even contribute more electricity to the continent if there are better interconnections. These situations show the bottleneck that limits the electrical export capacity of the Iberian Peninsula. Spain has a nuclear park adapted to heat and a growing renewable base – specially solar and wind – that could serve as an energy lung for a Europe increasingly affected by extreme events. The energy future of the continent not only goes to adapt to heat, but also by connecting better. Image | Pixabay Xataka | Israel has been bombing the nuclear facilities that build other countries around its surroundings. This is the real risk of collapse

The network did not collapse due to lack of energy, but for lack of control. Renewable continues to be connected as if they were passive

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Almost two months after the blackout that disconnected Spain and Portugal, the government has made public a technical report that focuses on a very specific problem: the lack of tension control at critical moments, especially in renewable parks. Is it possible? As the engineer and energy expert Xavier Cugat has pointed out in networks, the debate on voltage control in renewable facilities is not only a technician: There are technologies that already allow it. One of them is SMA’s ‘Q at Night’ system, which allows solar plants to provide reactive energy even during the night. The idea is clear: if a solar plant can continue to support the network even without sun, part of the stability problem can be mitigated. This does not directly solve the lack of inertia, but complements the voltage support and improves the resilience of the system. Reactive energy The principle is simple but effective. SMA photovoltaic investors, equipped with the Q at night function, They remain connected to the network even when they are not generating active energy (that is, when there is no sun). This allows them to inject or absorb reactive energy as needed, contributing to maintain tension within acceptable margins. In case of high penetration. This type of energy is key to avoiding tension instabilities. In this particular case, it is for a network with low presence of conventional plants. Although it does not contribute inertia, it allows plants to support tension balance and remain connected to critical events instead of disconnecting preventively. So the issue of inertia? This is where it is necessary to clarify. The Government report has made it clear that collapse was not a consequence of a frequency fall, but of a cascado of over -overdations. Even in a scenario of greater inertia, over -overdrafts would have also produced, according to the report. Therefore, the lack of inertia was not the direct cause of collapse; The collapse was the one that caused the fall in frequency. During the blackout, different plants were disconnected preventively when detecting overtheions. The problem is that, according to the report, several of these disconnections occurred before even the maximum limits allowed by the regulations were reached. In other words: they did not respond properly to the network conditions. A system not adapted to its own transition The problem seems structural: the electricity grid has not evolved at the same rate as the massive renewable deployment. With 82% clean generation and the least amount of operational synchronous plants throughout the year, the system faced an explosive cocktail: a lot of distributed generation, little centralized control and little response capacity against critical events. In just 12 seconds, the entire Iberian system of the rest of Europe was disconnected. A transition without security network. The blackout was a symptom, not an anomaly. Spain leads the renewable transition, but without a prepared network, each advance becomes vulnerability. The voltage control, the response to incidents and the ability to maintain stability without large machines spinning are the great challenge of the new energy paradigm. Image | Pexels Xataka | 49 days after the blackout, the government has published the official report. Against all prognosis, he points to a culprit

Kim Kardashian put him fashionable, an influencer viralized him and science continues to say the same thing: he doesn’t eat placenta

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All the people who have seen Games of Thrones —Ojo, Mini Spoiler – will remember that mythical scene in which Daenerys Targaryen devours a raw heart before a crowd. For this sequence, they used a heart made of solidified jam that The actress recalled Thus: “I knew bleach and raw pasta. I ate about 28 hearts during the days we shot that scene. Luckily, they gave me a spit because I vomited in him very often.” A brutal scene that, today, has claimed life more or less: a influencer Argentino, Lucas Gago, It has gone viral After publishing a video in which he eats – literally – the placenta of his newborn daughter. This act, recorded after home delivery, generated a wave of reactions in social networks: from astonishment to absolute rejection. Although for many it was simply one more provocation on the Internet, the video revived a debate that mixes biology, personal beliefs, celebrities and pseudoscience. From the viral to the origin. Although Gago’s case is extreme, the idea of ​​eating placenta is not new. In recent years, this practice, known as placentophagyHe has gained notoriety, especially since celebrities like Kim Kardashian They counted publicly that had consumed it encapsulated after giving birth, hoping to avoid postpartum depression. Since then, several public figures They have followed that pathpresenting it as a way of reconnecting with the natural or “reuse” what the body produces. An ancestral ritual? Even if that premise is repeated, the story does not support it. An ethnographic investigation that He has studied To 179 contemporary cultures has not found evidence that eating placenta after childbirth was common. Now, in the animal world the situation is different. A study, Posted in Ecology of Food and Nutritionhas observed that many mammals, such as primates, rodents and carnivores, do usually eat the placenta. According to researchers, this practice can help them reduce pain and activate care instincts towards their young. What do experts say? According to Mayo Clinicthere is no conclusive scientific evidence to prove benefits such as increased energy, improvement in breast milk production or prevention of mood disorders. In recent years, more and more people have begun to consume the placenta in capsules, believing that it is beneficial. However, Cleveland Clinic He has warned about the risks that this implies. In a recent article He explained That the placenta can contain bacteria or toxins accumulated during pregnancy, which could cause infections. Dr. Oluwatatosin Goje, an expert in infectious diseases, explained that consuming it, either raw, cooked Or in capsules, you could reintroduce those harmful agents in the body, representing a risk for both the mother and the baby if she is breastfeeding. Other uses of the placenta. In most hospital deliveries, the placenta is considered biological residue and is ruled out according to health protocols. Only in specific cases and under medical authorization, parents can request to keep it, something that is not always allowed or regulated in all countries. However, there are people who decide to keep it, as is the case of artists and filmmakers who have addressed this organ from a symbolic and performative perspective. For example, chef Eddie Lin made the documentary American Afterbirthin which The use of placentas is investigated In artistic, gastronomic and social contexts, proposing a cultural and provocative approach on the subject. The most recent case is that of the influencer Spanish Violet Mangriñán, who decided to plant a tree Using the placenta of her daughter Gala, in a gesture she considered spiritual and ecological. Trend or danger? What began as a striking gesture for social networks ended up awakening a much broader discussion about the limits between the natural, the symbolic and the safe. Although some public figures have contributed to popularize the idea of ​​consuming the placenta for its supposed benefits, science remains without supporting these practices and, on the other hand, alerts on possible risks. In a time where the intimate becomes viral and alternative, it disguises itself as healthy, it should be remembered that not everything we see on the Internet is a good idea to replicate. And that, although the human body is a biological miracle, not everything that comes out of it must go directly to the plate. Image | Unspash and Instagram Xataka | Is it healthy to eat an ice cream each and every day of summer? Science already has an answer

Ryanair continues to sell flights at bus price and still earns a lot of money. Your business starts after check-in

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An any of April. Madrid-Milán for 15 euros. The passenger clicks “accept” without thinking. At five clicks – 10 kilos pole, seat selection, priority boarding -, The amount already exceeds 60. Uugh. Ryanair is enough that arithmetic as simple as relentless to show off record benefits while their rivals scratch cents or directly lose money. Where is the magic? Why does its cost structure seem unbeatable? Accounts against intuition Ryanair’s last fiscal year closed with a benefit of almost 2,000 million and a solid growth over 2023: 1,920 million euros of net profit. Year -on -year growth of 34%. 13,440 million euros in income. 183.7 million transported passengers. Average occupation of 94% in its airplanes. All according to Your annual report of 2024. By 2025 it plans to go further, and it is already on the way to exceed 200 million travelers. In a sector where even Lufthansa (4%) or Air France-KLM (2%) barely reach margins of a digit, Ryanair moves comfortably in the environment of 14-15%net profitability, according to Capa analysis. Let’s see why. It does not give benefits to fly, but for everything else Ryanair has been refining a mantra for years: disaggregate the trip to the last screw and collect for everything that happens before, during and after the seat of the plane. There are several concepts there, but first of all, one stands out: that of the Auxiliary incomewhich reached 4.3 billion euros in 2024, one third of the billing, and 23.4 euros per passenger, according to their results report. What are they? Luggage. From the cabin suitcase to billing. From 12 or 13 euros to 75 euros according to the season. Seat and priority. Choose place, travel with the family or the group in contiguous seats or embark first, part of 3 or 4 euros and can reach 35 euros. Sales on board. From snacks and drinks to raffles or Duty-Free. Third Party Commissions. Hotels, rental cars, insurance … Everything is inserted in the purchase flow to capture margin without even their own inventory. Subscriptions and gift cards. As choice fidelity programs. We could put in the equation even to institutional advertising. A reef. Cantabria is paying 18 million euros in four years for Ryanair to “promote” the brand on its website and maintain routes, he revealed eldiario.es. This proposal touches the Freemium And in fact nine years ago The CEO said That “within five to ten years, prices will be free, in that case the flights will be full”, referring to the possibility of monetizing both the aforementioned roads, and with the distribution of airport income. It is not something that has happened or seems that it will happen, at least within the period. The cost that fits in a backpack Ryanair presumes that Fly costs 34 euros per passengernot counting the fuel. The figure comes from an internal slide projected in Milan and exhibited by The Flight Club. If we crumble it … Staff: 8 euros. It lowers it with multipurpose crews and flexible contracts. Airport and Handling: 8 euros. It resorts to local subsidies, bases in secondary (cheaper) airports and the payment of minimum rates Property and maintenance. 8 euros. Its homogeneous fleet of Boeing 737 that lowers with mass orders that derive in large discounts. Routes and navigation. 6 euros. It resorts to point flights, without connections that make the final price more expensive. Others. 4 euros. Little for a minimal business structure and the use of free or low cost viral marketing. To compare: Easyjet, your rival Low Costhas a cost of more than double, 79 euros per person. Wizz Air leaves it at 52 euros. Always without counting the fuel. The traditional ones, such as Lufthansa, can go above 160 euros. That is what we add the increasing number of people who fly with Ryanair. There are four key levers that are worth highlighting: Unique and dense fleet. Those mentioned 737 (has more than half a thousand of thema good part of those of 197 places) consume 16% less fuel per seat and add 4% capacity. Simple mathematics. Express rotation. Since an airplane touches wheels until it takes again as soon as half an hour passes. That allows each plane to fly more hours and distribute amortization on more flights and more seats. Digital approach. He Check-in face -to -face costs 55 euros. A deterrence for most, a tariff for the accommodation in the analog. The result is that 99% do it online and Ryanair barely needs counter. AND wants to go further. Low profile airports. Stansted instead of Heathrow, Beauvais instead of Charles de Gaulle. Rates can be up to 80% cheaper and times direct and indirect public aid in order to preserve routes can compensate. The undercover subsidies, by the way, are overcoming borders and Morocco is following that wake. Spain, perfect laboratory The relationship of Spain with Ryanair is unique. This airline It controls almost 20% of flights that land or take off in Spain. The following in the ranking, at a certain distance, are also Low Cost. Besides, Spain is Ryanair’s second marketonly behind Italy and above the United Kingdom, with 2,416 million euros in revenue last year. However, the Fine of 179 million euros to airlines Low Cost imposed by the Ministry of Consumer in November also Ryanair splashed fully, who was charged 108 of those millionsreceivable hand luggage. O’Leary, the CEO, in its unbridled line, He called “Crazy Communist” Minister Pablo Bustinduy at a press conference threatened to cut routes in protest of what he considered an “illegal” fine. These types of orders are not isolated, but a usual play: it is enough to pronounce that threat to, very often, get the authorities to give up, although sometimes it does not happen and in fact Spain is getting tired of them. Is what has happened for example In Valladolid and Jerez this year. Some airports depend on their traffic in 60%, Ryanair knows it and plays with it in his favor to … Read more

an ‘electrostate’ that continues to feed on coal

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To understand China, it is essential to enter their philosophical roots. A constant that has marked its history is the art of thinking in the long term, of planning with decades in advance. An ideology that is deeply linked to confucionism, which prioritizes collective duty, social stability and sacrifice present for a stronger future. However, it should be noted that Confucio did not explicitly speak of political or economic strategy in the current terms, but its emphasis on meticulous planning can be glimpsed in the country’s current energy policy. An “electrostate.” He 10% of Chinese GDP It is in clean energy, since technologies, such as electric vehicles, batteries, wind turbines and solar panels are growing at a dizzying pace. According to the Financial Timesthe objective is not simply to modernize its energy infrastructure; It is to create an “electrostate.” In other words, that its economy works almost exclusively with electricity generated from low carbon sources. All according to the plan. The transition to an electricity -based energy model is not accidental. It is the result of a combination of state planning, mass investments and technological innovation. It all started more than 10 years two years after Xi Jinping assumed power, when he ordered the Chinese energy system to “revolutionize”. Thus they began with the strategic investments that are expected that within five years another 800,000 million dollars will be added to consolidate the electrical infrastructure, intended for ultraalta tension lines that the country already has 40 transporting solar and wind energy. The expansion of renewables. Planning also had The expansion in renewableswhere the country leads the transition solar and wind With megaprojects. Next to it and at the same vertiginous rhythm, China has taken into account That the greater the renewable capacity, the greater the need for storage systems. The batteries have become a key piece to stabilize the electricity grid and manage the intermission of solar and wind energy, but there is still a long way to achieve the 500GW of storage necessary to completely support its renewable network. Also, like They have detailed In Financial Times, the two largest Chinese companies in the country, Catl and Byd, have allocated 5% of their income to research and development, which has allowed to drastically reduce storage costs. An elephant in a room. Despite all this change, China continues to aggressively invest in fossil fuels. In fact, Keep building new coal plants and represent 80% of construction plants worldwide. This paradox has raised international criticism, especially for the risk of increasing global emissions while the country is presented as a leader in clean energy. From The commercial war with the United Statesthe vulnerabilities of global supply chains have been exposed, which has led To China to reveal their plans on the control of their own coal and oil reserves as of key energy infrastructure. However, he has not stopped his projects outside because He wants to reinforce Its geopolitical influence while minimizing internal risks. The dual strategy. China continues to invest in renewable energy for long -term electrification, while maintaining control of fossil fuels to avoid short -term interruptions. This duality has generated international criticisms that accuse Beijin of flooding the market with subsidized clean technologies and breaking their climatic commitments, as He has collected The Financial Times. A planned future. While the rest of the world debate how to reduce emissions and ensure energy supply, China has chosen not to choose a single path. Instead, he has opted for both. And if we look at its philosophical roots, Taoism summarizes it well: opposites not only coexist, but also need. Renewable and fossils. Yin and Yang. On the energy board, China is playing with both cards at the same time. Image | Kenueone and Palacio do Planalto, CC BY-SA 4.0 Xataka | China is immersed in a nuclear revolution and needs industrial amounts of Uranium. His solution: “fish” in the sea

50 years later the amazing thing is not that Microsoft continues to exist. The hallucinating thing is that it remains (Tan) relevant

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Does 50 years Two young people called Bill Gates and Paul Allen They created the one that has become the largest software empire in history. That April 4, 1975 was born Micro-Soft. The name occurred to Allen, what years later I didn’t remember why he used the script and that capital. The detail has remained in anecdote. One of the thousands which are already part of the history of a company that has managed to be relevant and toe for half a century. There are not many in the world of technology that can boast something like that. How did you do it? Windows 10: 9 very useful and little known tricks Reinventing himself. Microsoft has been lifted after each fall. And there have been many. And very important. But it was not so at the beginning. Microsoft, like all the big ones, was loved long before being (deeply) hate. Gates and Allen were in the right place and moment, but they also knew how to take advantage of their opportunities. The first arrived in 1980, when they reached an agreement with IBM to provide the operating system for its PCs. It is curious how history is repeated again and again, because that is just what would happen to that operating system that would end up calling themselves. Gates and Allen did not create that operating system: they bought the original, QDOS/86-dos, for $ 50,000, and modified it so that it could be used on the IBM PCs. Apple did the same with Nextstep (based on FreeBSD) When he bought Next and ended up turning that operating system in Mac OS X. years later Google would buy a small startup called Android Inc. to take advantage of an operating mobile system that he had created. That said. The story ended up. But those are other stories. That agreement with IBM was a turning point, but above all it was for its terms. Microsoft received $ 430,000 for that product – very less than Ibm hoped to have to pay – but Microsoft maintained the ability to sell its operating system to other companies. From that moment Microsoft was a rocket. One controlled by a Gates implacable and fierce. With their lights and their (many) shadows, Gates and his company would soon begin to achieve the goal that They had marked and that a priori seemed impossible: put a computer in each home. It did not matter others doing things in a different or better way: Microsoft always managed to impose itself. He did it with MS-DOS and of course he did it with his long and erratic Light of Windows operating systems or with its office suite, Office, today maximum expression of the intention of how everything can (but should not) become a service in the cloud. For 25 years, Microsoft was no one to cough him, but then the earthquakes began to arrive. First, Internet, browsers, search engines and social networks. Then the smartphone. Redmond’s company lost all those wars. Always late and bad, and he was convicted of that Innovative dilemma in which David wins the game to Goliath. But there is the really amazing. Microsoft fell and lost those wars, but he got up again and reinvented. Even those that had won – like that of the browsers, With Internet Explorer– He ended up losing them, but we insisted: it didn’t matter. There we saw the true strength of Microsoft. It didn’t matter if the general public hated her: they did not give up and tried one, and another, and again. They failed with bing in search engines, they had to spend 26.2 billion dollars to “compete” on social networks and also shipwrecked (Too bad) With Windows Phone. And once again, it didn’t matter. Faced with these failures, new successes. Not only that: definitive reinvention. After the arrival of new contendliere NadellaMicrosoft changed the image and of strategy. Of being hated and almost ignored it was relevant and even loved. He got it shyly In the mobile segment, but where he has achieved an exceptional triumph has been in the cloud, where Azure marks the pattern with his great rival, AWS. And since then and along the way, many more stories, many smaller and large failures and also many small and large hits. It is impossible to put them all here, but it is also inevitable not to mention legendary products. Among them the Xbox, pillar of a very forty bet But not especially fortunate For the video game segment. Or also the successes that the company also achieved with the devices of the Surface family. The Hololens were Another failureYes, but one that at least showed that the company always tried to reinvent himself. In those is precisely now Microsoft, but this time not to lose what may be the most important train in history: The artificial intelligence. His reaction thus has been faster and more ambitious than on other occasions, but still the unknowns about the result of that bet are enormous. Whatever happens, it will probably give the same. And it will give the same because Microsoft will end up doing what you have always done. Reinvent yourself. Happy 50, Microsoft. In Xataka | Bill Gates has told how he made Microsoft into the giant that is now: “I focused my life only on a single job”

Years pass and television continues to mark the times to Netflix. Montoya’s “signing” is the best example

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The success of the latest edition of ‘The island of temptations’ is difficult to quantify. Already Not only is it figuresfigures that have achieved tame the two great current titans of the AccessBroncano and Motos: The impact between the public has gone much further, turning Montoya into a international scope meme and that transcends languages. The last to surrender: Netflix. Montoya, please. In these same terms the Netflix original and officers In social networks to promote ‘Temptation Island’, a reality which has eight seasons and that will arrive on March 12 to Netflix, after passing through US chains such as Fox and use Network. To promote it, Montoya has launched all its ICT repertoire: shout “no, please”, run from one place to another and kneel with arms to heaven. A very brief video of just thirty seconds but that records the international scope of the Montoya phenomenon. Montoya, the man announced. Montoya has not stopped since the phenomenon exploded in networks. In recent weeks has already participated in nine adsin almost all using their best -known colets and attitudes. Interestingly, it has not only announced trademarks such as the King’s League or Burger King, but also organizations that do not usually interest television characters, such as FP courses or waste recycling. In the height of the Stunts advertising promoted a brand of sweets Just before jumping to the sea at the Gala last Sunday of ‘Survivors’. It is not exhausted. Precisely, the presence of Montoya in ‘Survivors’ is what has made the broadcast of this last Sunday the best premiere of the program in Share Since 2020, reaching a spectacular 19.6% and leading the night strip without problems. 1,683,000 spectators followed the arrival of Montoya to the island, one more evidence that, despite the overexposure and the multiple advertising appearances of Montoya, the phenomenon has not yet been burned. The Talisman of Telecinco. Beyond the anecdote of the announcement, it is clear that Montoya has become a magnet for audiences to such an extent that Telecinco has managed to get Netflix following its wake, and not the other way around, as usual. It is not just the overwhelming personality of the Andalusian, it is also the proof that traditional linear television, so often out of conversation In social networks and tastes of the youngest viewerskeep marking the pace when it manages to house a phenomenon as powerful and international as Montoya. Reality fever. We have commented on occasion that Telecinco, after unsuccessful attempts to emerge with different formats (the failure of the Latin programof ‘Whoever falls fallsor the talent ‘Factor X’ and ‘Next Level Chef’ will mark its grill for years), it has become a producing machine realities. They have happened in their programming, without rest, ‘Big Brother Dúo’, ‘The island of temptations’ and, now, ‘Survivors’. A policy that, again, has taken good Netflix note, since it is easy to find on its grill realities of spicy tone as ‘false love’, ‘playing with fire’ or ‘love with bail’. Montoya’s shadow is being more elongated than we expected. The traditional TV rules. As much as For years An unstoppable decline of traditional TV is being perceived in front of the streamingin many ways that continues to mark rhythms and trends. Let’s not forget that, for example, one of the greatest success of prime video in Spain throughout its history is’Operation Triunfo‘, clone of the legendary talent of the linear TV. Or that, do what the platforms do with their luxurious original releases, the most seen in streaming They are still linear classics as ‘Gray’ Anatomy, ‘Family’ or ‘Law and Order’. The success of ‘the one that is coming’ in Prime Videoeven above Telecinco, it is still the proof that the situation is far from being able to define itself with blacks and blacks, with victorious and defeated. Header | Mediaset – Netflix In Xataka | Ana Rosa’s return in the morning is a rearma

Public opinion continues to hate him the same

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In 2024, a renewed Mark Zuckerberg surprised his own and strangers with A new style when dressing . Facebook’s founding millionaire left behind its boring uniforms Diaries formed by a Texan and Gray T -shirt, and bet on a more “bad” style with gold chains to the neck, shirts with Roman dates and ruffled hair. Nevertheless, A study Pew Research Center has revealed that all Mark Zuckerberg’s efforts to update his appearance and approach the younger audience have been in vain. The public continues to have a negative perception of him, even much more than other millionaires such as Elon Musk that, due toHis new political facet with Trumpthey are more likely to generate negative opinions. The “unpopularity” of the millionaires. According to a survey conducted to 5,086 American adults After Donald Trump’s investiture67% of the participants claimed to have a negative opinion about Zuckerberg, exceeding 57% who stated to have an unfavorable opinion about Elon Musk having become The right hand of the president. Although it may seem incredible, 6% of respondents had never heard of Mark Zuckerberg, and 3% did not know who Elon Musk was, although after the stir His role in Doge, this percentage is likely to be lower at the moment. Both millionaires have been the subject of controversy since Trump won the elections in November 2024. Musk went from be the main donor From Trump to the executing arm of his policies of Administration personnel cutwhile Zuckerberg took a 180º turn in the Business culture target towards a “more masculine energy“ Partisan differences. Pew Research data suggests that opinions on these technological leaders vary according to the political affiliation of respondents. In this sense, it is evident that the political positioning of Elon Musk conditions the opinion of him based on his political ideology. Thus, 85% of Democratic Democrats or supporters have a negative vision of Elon Musk, while 73% of Republican Republicans see it favorably. However, the rejection of the public figure of Mark Zuckerberg is more homogeneous on both sides of the political arch. The data show that 76% of the surveyed supporters of the Democrats, and 60% of the Republicans, express an unfavorable opinion about the Facebook founder. The CEO as a company’s referent. Despite Zuckerberg’s attempts for improving your public imageincluding a radical change of appearance and a growing interest in fashion, these efforts do not seem to have had a positive impact on public opinion, which still does not feel attracted to the Meta CEO. One of the reasons for that rejection of what is popularly known as “Zuckissance“(Combination of Renaissance and Zuckerberg) can be the imposture of this new” updated “style of the Meta CEO so that it personalizes what the company wants to convey. Something that people have received as the nth Marketing campaign of goal to renew their flow of users. A redesigned CEO. Peter Thiel, founder of PayPal with Elon Musk and one of Silicon Valley’s most influential voices, is also one of Mark Zuckerberg’s main mentors. In one Postados chainSent in January 2020, Thiel and the Meta team outlined How the CEO should be shown of a company as a goal to attract new generations to the same networks that use their grandparents. “There is a distinction between the company and I. While our company has a special role in the life of this generation, this is likely to be particularly important for the way I present myself, because I am the best known person of my generation” , Zuckerberg wrote in those emails. Far from being spontaneous or fruit of the personality of Mark Zuckerberg, the change of style that has been experienced is a movement calculated from the Meta Board of Directors, and this has been perceived by public opinion. In Xataka | Mark Zuckerberg would take 550 years to spend all his fortune spending a million dollars a month Image | Goal, dvidshub (Trevor Cokley)

Jannik Sinner continues as number one in the ATP ranking after winning at the Australian Open

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The Italian Jannik Sinner was crowned last Sunday as champion of Australian Open, in the first Grand Slam of the year, and that allowed him to continue at the top of the ATP ranking leadership in its corresponding update at the end of January. Sinner, who beat Alexander Zverev 3-0 in the Australian Open final, commands the list with 11,830 points and has a great advantage with respect to the German that occupies the second box of the list with 8,135 units. As for Spanish Carlos Alcaraz, has managed to stay in the third position of the ranking after losing in the round of 16 against Djokovicwho, despite his withdrawal against Zverev in the semifinal due to an injury, has climbed a position, positioning himself in the sixth place of the table. The American Taylor Fritz, on the other hand, has remained in the fourth position of the classification despite losing 300 points. In turn, tennis player Casper Ruud has uploaded a position on the list, standing in the fifth position and therefore entering the top-5, above Djokovic and Tommy Paul, who has climbed two positions, to the ninth square. The biggest fall came courtesy of the Russian Daniil Medvedevwho now occupies the seventh place after losing 1,250 points in the general table. Look at the Top 10 of the ATP ranking here: Continue reading: (Tagstotranslate) ATP

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