stores

The new iPad Pro and MacBook Pro with M5 chip are now on sale and you can buy them in these stores

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Last week Apple presented two new MacBook Pro and iPad modelswhose main novelty, compared to previous generations, is the integration of M5 chip. Although they could already be reserved, both devices officially go on sale today. We tell you the stores where you can get them and the prices at which they are available. Apple Macbook Pro 14” M5 Cpu 10, Gpu 10, 16gb Ram, 512gb SSD Silver The price could vary. We earn commission from these links Apple iPad Pro 11″ (M5) 256 GB The price could vary. We earn commission from these links MacBook Pro M5 He MacBook Pro M5 is available at an official price of 1,829 euros in its 14-inch version and with 512 GB and from 2,829 euros in its 16-inch version, although it is only for sale in the official Apple store. At MediaMarkt, you can get it even 100 euros cheaper, if you take advantage of the “-€100 buyback” promotion with which they give you that amount for your old MacBook. This new high-end laptop from Apple, the MacBook Pro M5 It has a 14-inch Liquid Retina macOS 26 operating system and its battery offers up to 16 hours of navigation. Comes with WiFi 6E, Bluetooth 5.3, 3.5mm jack, MagSafe 3 charging port, HDMI, card slot and three ports Thunderbolt 4 (USB-C). Apple Macbook Pro 14” M5 Cpu 10, Gpu 10, 16gb Ram, 512gb SSD Silver The price could vary. We earn commission from these links iPad Pro The other Apple device that can be purchased from today is the iPad Pro M5. It is available from 1,039 euros at PcComponentes, in its 11-inch and 256 GB version or from 1,449 euros (on MediaMarkt), in its 13-inch version with 256 GB. In both versions (11 and 13 inches), this iPad Pro M5 has a Super Retina XDR OLED display with resolution of 2,420 x 1,668 pixels. Both its rear and front cameras are 12 MP and its battery offers up to 10 hours of navigation. It works under the iPadOS 26 operating system. In the connectivity section, it comes with WiFi 7, Bluetooth 6USB-C 4 Thunderbolt and also integrates four studio-quality speakers. Apple iPad Pro 11″ (M5) 256 GB The price could vary. We earn commission from these links Apple iPad Pro 13″ (M5) 256 GB The price could vary. We earn commission from these links Some accessories that may interest you for these two devices tomtoc 360° Briefcase Case for New 14″ MacBook Pro M5 The price could vary. We earn commission from these links ESR iPad Pro 11 Inch Case (M5/M4) The price could vary. We earn commission from these links Some of the links in this article are affiliated and may provide a benefit to Xataka. In case of non-availability, offers may vary. Images | Fran León and Apple In Xataka | MacBook Air Vs MacBook Pro: we explain which one to choose In Xataka | Which iPad to buy. Analysis of Apple’s tablet catalog with recommendations based on use and budget

does everything the other way around in Spain, is losing a fortune… and plans to open more stores

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Costco has announced that it will continue opening warehouses in Spain despite accumulating 150 million euros in losses since its arrival in 2014, according to reports Digital Economy. The Spanish subsidiary recorded another 7.5 million losses in 2024, although its sales shot up to 607 million. The company already operates five centers (Seville, Getafe, Las Rozas, Sestao and Zaragoza) and is looking for new land. Its latest establishment in Zaragoza started with 15,000 members on the day of its inauguration. Why is it important. Costco represents the complete opposite of the model that dominates Spain: Mercadona triumphs with medium storesa reduced assortment and no membership. He doesn’t even have his own card. Costco is committed to large stores of more than 15,000 square meters, buying in bulk and charging a membership fee. It is the clash between two philosophies: the Spanish one that lives in your neighborhood and offers small, domestic formats, versus the American one of “pay 36 euros a year and get 24 rolls of toilet paper.” The strategy. Costco is playing the game Amazon played for two decades: lose money in a controlled way while it grows and build market share. Its 750,000 members (15% more than in 2023) and constant sales growth suggest that the model is finding its place. The company earned 11.5 million just from membership fees in 2024. Each new center comes with a gas station and Kirkland’s own brand products. Its average salary of 24,044 euros is above the sector. The contrast. Where Mercadona has immediate success, Costco has sustained losses. Where Mercadona optimizes margins (3.88% net profitin an upward trend), Costco optimizes volume and loyalty. Where Mercadona dominates with a 28% national share, Costco is building small niches. Yes, but. The bet has obvious risks. Costco needs critical mass for its model to work, and Spain is not the United States. Spanish purchasing habits favor proximity over volume, and competition in large stores – dominated by the French – is fierce. In fact, the hypermarket is going down in favor of the supermarket. We no longer make shopping a three-hour ritual on Saturday, but instead take advantage of empty spaces to make small purchases any day. And now what. Costco maintains that 2025 will bring more investment and land prospecting. The key will be if it manages to replicate in Spain what it achieved in other markets: convert initial losses into long-term leadership. It took Amazon twenty years to become profitable. Costco has been in our country for ten years and continues to invest. In Xataka | Spain has become a country addicted to something that a few years ago enjoyed little prestige: white label. Featured image | Marcus Reubenstein

These are the stores where you can do it

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For a moment you can reserve the new iPhone 17. Although you must keep in mind that, although you can reserve it, the official launch will be a week later, the September 19at which time the first units will arrive to the users who have reserved on time. If you are thinking about acquiring the new mobile of the bite apple All versions availableprices and stores in which to reserve this new terminal. iPhone 17 by 959 euros: 6.3 inches and with 48 MP fusion camera. iPhone Air by 1,219 euros: With Apple A19 Pro and 256 GB chip. iPhone 17 Pro by 1,319 euros: With 18 MP Center Stage Center. iPhone 17 pro max by 1,469 euros: With 6.9 inches screen and 256 GB. iPhone 17 He iPhone 17 It is the input model for this new generation of Apple mobiles. Its departure price is 959 euros For the version of 256 GB. This can already be reserved in numerous stores such as Apple’s officer, Mediamarkt or the English Court. The iPhone 17 comes with an OLED Super Retina XDR screen of 6.3 inches with an important novelty: 120 Hz. Although one of its main novelties is the MAIN CHAMBER 48 MPwith teleobjective of two increases and ultra -angle camera. Its brain is chip A19 and has Bluetooth 6, Wifi 7 and Thread wireless connections. The price could vary. We obtain commission for these links iPhone Air Another of the iPhone models that can be reserved today is the new iPhone Airbaptized as the finest iPhone launched so far. Its departure price is 1,219 eurosfor the base model of 256 GB. The iPhone Air mounts an OLED Super Retina XDR screen of 6.7 inches with True Tone and HDR. Its processor is the Apple A19 Pro chip and works under the operating system iOS 26. It has a single back camera of 48 MP and its thickness is only 5.6 millimeters. The price could vary. We obtain commission for these links iPhone 17 Pro You can also reserve today the new iPhone 17 Pro, with a 6.3 -inch XDR Super Retina With promotion of up to 120 Hz. In its 256 GB version, it can be reserved for 1,319 euros. This iPhone 17 pro stands out for its 18 MP Center Stage Centerspecifically thought for selfies and videos. The brain of this iPhone 17 Pro It is the A19 Pro chip, although, as we have already said, that of photography is the section that has most been enhanced in this new model. The price could vary. We obtain commission for these links iPhone 17 pro max Apple’s highest range mobile that can be reserved for some minute is this iPhone 17 pro max. Being the company’s most TOP smartphone, its price is also higher. In its 256 GB base version it is available by 1,469 euros. Regarding the iPhone 17 Pro, they are some things in which the iPhone 17 pro max. The main one is its screen, which in this model is 6.9 inches. Its weight is also somewhat higher (231 grams compared to 204 grams of the dr dry model) and its battery offers six more hours. The price could vary. We obtain commission for these links An extra for your new iPhone: Airpods Pro 3 Together with the new iPhone 17 (in all its variants) and the iPhone Air, on the 19th the new Airpods Pro 3. Of course, these can also be reserved at a price of 249 euros. The main novelty they offer is the Real -time translationalthough it is a characteristic that we still cannot enjoy in Europe. These new wireless headphones Airpods pro 3 Apple has very interesting functions such as space audio or active noise cancellation. Allow enjoying three -dimensional audio and heart rate measurement. In addition, its battery offers up to eight hours of playback and come with new pads in five different sizes. The price could vary. We obtain commission for these links Some of the links of this article are affiliated and can report a benefit to Xataka. In case of non -availability, offers may vary. Image | Applesfera and Apple In Xataka | iPhone 17 vs iPhone 17 Pro vs iPhone Air. What Apple’s mobile choice based on your tastes and needs In Xataka | iPhone 17 vs iPhone 16. What Apple’s mobile choice based on your tastes and needs

Apple maintains strong control even on third -party stores. The test is the elimination of Ititorrent in Altstore Pal

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IPhone and iPad users in the European Union can do something unpublished in the rest of the world: Install alternative application stores and download apps directly from the developer website. This opening was not born from a change of philosophy in Apple, but of the obligation to fulfill the Digital Markets Law. The company has always defended its closed ecosystem and has warned that opening the door to external applications compromises security of users. However, it should not be confused: even in this new scenario, Apple maintains strong control about everything that is installed on its devices. The recent disappearance of Iitorrent in ALTSTORE PAL It is the clearest proof. Ititorrent is a Bittorrent customer for iOS who had found a distribution channel out of the App Store. Everything changed when his developer communicated in Github that Apple had removed the ability to distribute the application through that route. From one day to another, Iitorrent ceased to be available for new facilities and users began to point out that they could no longer download it. What happened was not a simple technical failure: Apple had revoked the authorization that allows developers to take their apps to alternative stores, a reminder that the company still has the last word even when it is not about its own store. This is how Apple decides which applications are still alive in iOS That same system of Notarizationwhich is presented as a security review, is also the tool with which Apple retains control. If an application stops fulfilling its criteria or if the company classifies it as malicious software, can prevent it from being installed and even block its execution in the devices where it was already. The same goes for third -party stores: they depend on specific permits that Apple grants and can revoke at any time, which would mean leaving all its users without catalog. In practice, although the installation is done from an alternative marketplace or from the web, each step is still subject to the final validation of Apple, as indicated on its website. Notarization for iOS and Ipados apps is a basic review that applies to all apps, regardless of their distribution channel, and focuses on the security and privacy policies of the platform, as well as maintaining the integrity of the device. As we pointed out, first the developer spoke. He reported that Apple had withdrawn from his account the ability to distribute alternative, which left Iitorrent out of Altstore Pal. He said he resorted to the official support without obtaining clear answers. Then came the official Apple position. In statements sent to 9to5MacThe company said: “The certification of this application was eliminated to comply with the rules on government sanctions in various jurisdictions. We have informed the developed.” The contrast is evident: on the one hand, a surprised developer; On the other, a company that insists that its obligation is to stop apps that can be risk. What happened with Ititorrent is not an isolated fact. Some projects that aspired to reach alternative stores found themselves before with the rejection of notarization. For example, Mini Vmac was rejected and never arrived at Altstore Pal. What is clear is that the company retains the ability to remove apps from the circulation beyond its own store. For some users, the practice reflects an excess of control; For others, it is the way to keep your devices safe. In any case, the European opening does not in any case eliminate the central role of Apple in the process. The first question that many are asked is evident: Can Apple withdraw an application even when installed from an alternative store? The answer is yes. All apps in iOS depend on the notarization and permits managed by the company itself, so that if it revokes that authorization, the application ceases to be installed automatically. The question also arises from what happens to those who already had it downloaded. In principle they can continue using it, unless Apple catalogs it as harmful, in which case the system will not let it open. It is no coincidence: in the App Store torrents have been vetoed for years, and the company has never had a simple relationship with them. Images | ALTSTORE PAL In Xataka | Few digital gardens have the walls as high as Apple’s. Chatgpt has managed to sneak into it

Benalmádena wants to shoot sales in their stores. So he has declared war on colored awnings

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Benalmádena has tired of colored potpourri on the terraces of the local restaurants and shops, so he has decided to cut for the healthy: an area, a tone. In the middle of summer and with restaurants, deploying umbrellas and awnings to protect its clients from the Mediterranean sun, the City Council It has moved token To give commercial neighborhoods a more “homogeneous” aspect. The objective: more attractive, more purchases. Goodbye, colored tide. Benalmádena, one of the most popular tourist destinations on the Costa del Sol, has decided to put order in a small detail that marks its visual personality: the awnings. Recently the City Council celebrated A special commission Centered on terraces, watchmen, facades and shops in which it approved a series of measures to “homogenize” the image of some neighborhoods. To be more precise, he has focused the focus on the area of Benalmádena Pueblo. Gray I love you gray. The most interesting measure focuses on the awnings and separating screens from its central almond. Benalmádena Pueblo will say goodbye to the potpourri of shades for the sake of a much more “attractive” image. “The awnings will be gray with white aluminum profiles, not allowing any commercial brand, only the name of the black establishment.” Are there more news? Yes. For the lateral separations of the terraces, the use of screens will be allowed, but as long as they fit certain patterns: They must be forged at the bottom and glass in the upper. The separators can also wear the name of the establishment as long as they do it in vinyl or with screen printing. The City Council also wants those stores that occupy public space with fruit, vegetables or vegetable positions do so with structures that “harmonize” with the facade. “Enjoy and Buy”. At this point the question is obvious: for what? What is the purpose of change? Raúl CamposCouncilor in the area of Commerce and Consumption, explains it clearly: the objective is to “improve aesthetics and order the area”, a change with which the session wants to go beyond the strictly visual and favor the local economy. “We are working to create an attractive and orderly commercial environment that invites you to enjoy the municipality and buy.” And from now on? The City Council wants to go beyond Benalmádena Pueblo and extend the initiative to other nuclei. The newspaper South keep it up That the change will arrive in Arroyo de la Honey and Benalmádena Costa, although the aesthetic details that will be applied in each area must still be agreed. The idea, the City Council insists, is to “respect the idiosyncrasy and personality of each urban nucleus” also adjusting to “the precepts of urban discipline” of the general plan. The Consistory emphasizes that decisions are made “with the consensus” of the Association of Merchants and Entrepreneurs (Aceb) and the open shopping center. The municipality already has a ordinance that regulates the terraces of the watchmen and the facades of the establishments and marks some guidelines on elements such as umbrellas or awnings. For example, it establishes that they must “harmonize” with the facade and its color has to authorize the community of owners. Beyond Benalmádena. Benalmádena is not the only town that has proposed to homogenize the exterior furniture of its terraces and shops. Throughout the last years similar initiatives have emerged (not always with equal success) in Salou, Malaga, Las Palmas de Gran Canaria, Algeciras, Mieres, Estepona either Marínto name just a handful of examples. The objective: that the most visible areas have some harmony and end colored pastiches. Images | Benalmádena City Council 1 and 2 In Xataka | Aragon’s ski stations are sentenced to death. One of them has had an idea: the biggest tobogan in Europe

Prime Day is just around the corner and Mediamarkt and El Corte Inglés know. Five offers available in the two stores

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There is less! He Amazon Prime Day 2025 It will arrive next week, so many stores have taken the opportunity to launch a large assortment of offers. Mediamarkt and El Corte Inglés have not wanted to miss the “fever” of the chollos, so in this article we have gathered five devices and accessories that we can find at a very good price. iPhone 16 Pro by 1,189 euroswith a 256 GB configuration is one of the best proposals in Apple mobiles. Lenovo Tab Plus by 209 eurosa good tablet to see multimedia content. IMAC M4 by 1,369 eurosa very complete Apple computer that comes with the M4 chip. SUPPORT FOR JOY-CON 2 by 34.99 eurosan accessory for the Joy-Con de Nintendo Switch 2 that can already be purchased at El Corte Inglés. iPhone 16E by 599 eurosa precious on the cheapest mobile of Apple’s current catalog. iPhone 16 Pro If we talk about Apple mobiles, during the Mediamarkt campaign centered on the brand, we can find one of the best models of the brand. It is about iPhone 16 Pro In its 256 GB configuration, whose price has fallen to 1,189 euros (From 1,349 euros). This mobile stands out so much for its power thanks to Chip A18 Pro as for your screen Super Retina XDR of 6.3 inches. It is compatible with Apple Intelligence And it comes with him camera control button. * Some price may have changed from the last review Lenovo Tab Plus Lenovo is a brand that has a good assortment of tablets at a very good price and the Lenovo Tab Plus It is very interesting if what we want is to reproduce multimedia content. Its price in El Corte Inglés is from 209 euros And riding an 11.4 -inch screen that offers a 2K resolution, its processor is the MediaTak Helio G99 and has MicroSD card slot. * Some price may have changed from the last review IMAC M4 During Apple’s offers in Mediamarkt, we can also find the IMAC M4 with the best discount that the store has launched to date. By 1,369 euros We are faced with a solvent team to study and work that rides a 24 -inch retinal screen that offers a 4.5K resolution. It has 16 GB of unified memory and 256 GB of SSD, its chip is the M4 and comes both with the Magic Keyboard and with the Magic Mouse. * Some price may have changed from the last review SUPPORT FOR JOY-CON 2 We can finally find the SUPPORT FOR JOY-CON 2 Beyond the My Nintendo Store store and in El Corte Inglés, as in virtually all stores, it has an official price of 34.99 euros. And it is really interesting if we want to use the joy-with the Nintendo Switch 2since, unlike the support that comes along with the console, this Includes a USB-C load port. * Some price may have changed from the last review iPhone 16E We could not forget the cheaper mobile of the current Apple catalog that, during the MediaMarkt campaign, is even cheaper. For 599 euros we talk about a mobile that includes some specifications that we also see in the iPhone 16as is the case of Chip A18thus offering good performance. He iPhone 16E It is also compatible with Apple Intelligence and rid an OLED Super Retina XDR screen of 6.1 inches. * Some price may have changed from the last review Some of the links of this article are affiliated and can report a benefit to Xataka. In case of non -availability, offers may vary. Image | Mediamarkt, El Corte Inglés y Buyadicción (header), Apple, Lenovo, Nintendo In Xataka | Best iPhone. Which to buy in 2025 and recommended models based on budget, tastes and quality price In Xataka | Best tablets (2025). Which to buy and 8 recommended models for all pockets and needs

How to do it to have offers for online stores

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Let’s explain How to look for discount coupons using chatgpt and one of its less known functions. It’s not about asking and now, you have to first activate a function so you can search the Internet and analyze the search results before offering the results. In this way, you will save being looking at several specific pages for coupons, and you can know directly with AI. We are going to do it in the desktop version, but this You can do it in any of your versionseven the mobile application. The codes will not always workbecause even if you find you the month in which you are some may have expired, or not to be able to use them because they are specific to specific products or overlap with another offer. In addition, you can also look for coupons for a store that has not recently launched. In any case, it is a tool to take into account, it has already worked for me to find some valid. Of course, you must also keep in mind that The search process will last several minutes by the concrete chatgpt function that we are going to use. How to look for coupons in chatgpt The first thing you have to do is activate the option of In -depth research. With her, Chatgpt will not only look for what you ask on the Internet, but will compare the information and check that what will answer you is valid and contrasted with multiple sources. Now, you have to use the following prompt: “Look for all discount coupons that are currently active in (name of trade)” When you write this prompt, it is possible that chatgpt asks you Specify the type of coupon What do you want to ask for. I may ask you about the specific store in the event that you have versions for other countries, or you may ask you what category you want. Thus, you can ask you only for mobiles or music, for example, or simply tell you to tell you everyone. When you answer the intermediate question, Chatgpt will begin your researchand you will see a progress bar. This process may take several minutes, that is, you must be patient. After a few minutes, Chatgpt will show you a table with the results. In it will tell you the expiration date of the coupons and the details of the discount, in addition to the applicable category. Not all coupons will work Even if they do so, that is, now you can try them all in the corresponding section of the store that you have chosen to see which of them are activated. In Xataka Basics | The best PROMPTS to save working hours and do your homework with Chatgpt, Gemini, Copilot or other artificial intelligence

Mercadona has fired its benefits but has also closed stores for the first time in years. The reason: the “stores 8”

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For the first time in decades, Mercadona reduced its physical network while firing benefits 37% to 1,384 million euros. No other Spanish chain approaches that figure. The paradox has a name: “Stores 8”, a format that can double profitability but forces to close establishments incompatible with it. What is happening. The chain went from 1,681 stores in 2023 to 1,674 in 2024, closing 49 establishments compared to 42 openings. It is not crisis: it is strategy. “8” stores “need spaces of 1,500 square meters to be efficient, impossible in much smaller stores, why they will work decades ago. “We are a assembly chain and the less variability it has, the better it works,” said Juan Roig in the presentation of 2024 results, according to Valencia Plaza. A well -located store 8 absorbs customers from several nearby small stores, concentrating traffic at more profitable points. It is a calculated cannibalization. In figures: 1,431 stores already function as store 8 (85.5% of the total). 10,000 million invested in 7 years of transformation. 3.88% record marginup to foreign chains such as Walmart (2.88%) or Costco (2.95%). 419 million allocated in 2024 only to adapt stores to the new model. The context. “8” stores “are diaphanous spaces with large corridors, advanced technology and new sections such as” ready to eat. ” They reduce energy consumption by 40% and improve purchase experience, but demand specific locations with good accesses and parking. Roig admits to make “frequently unpopular decisions” closing stores due to “small size, access problems or lack of profitability.” The model prioritizes operational uniformity over territorial capillarity: better few perfect stores than many mediocre. Yes, but. Nor are they “perfect stores.” Roig himself says it And his own name says: they are called that because “to get to 10 they must still incorporate new elements and services demanded by customers.” Deepen. Mercadona is changing its commercial map by store. The objective is to complete the 100% transformation in 2026, sacrificing less efficient establishments to concentrate investment in Premium locations. Operational perfection has become its competitive advantage, even if that means leaving some neighborhoods without a merchant as hand as before. Outstanding image | Mercadona In Xataka | Juan Roig believes that cooking at home has no future. There are eight million Spaniards who are already giving the right

Inditex has discovered that its giant stores are less and less profitable. The problem is that you can’t close them

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Barclays has put his finger on the sore of the Inditex business model. His analysts question whether the megatiendas of the textile giant can continue to generate the productivity improvements that have promoted their growth during the last decade, according to Five days. The origin of the doubts is in its weak growth of the start of the fiscal year, which has slowed that until now it was a strong and almost uninterrupted growth. What has happened. Between 2019 and 2024, Inditex has increased its sales by 37% despite reducing the number of stores by 29%. The average size of its establishments grew 23% to 836 square meters, but sales growth is deflated: 11% in March 2024 to 4% in March this year. Why is it important. The figures show an uncomfortable paradox: While online sales grow with higher margins and minor costs … … physical megatiendas devour resources and generate decreasing profitability. However, closing those megatiendas, in emblematic or high visibility locations, with very high costs that eat a good part of the margin, could be counterproductive. The context. The Inditex megatiendas They are not just stores: they are Showrooms strategic Its real function goes beyond maximizing sales per square meter, they also serve to legitimize online prices. A jacket of 80 euros on the Zara website seems reasonable because the customer can touch it, try it and validate its quality in a store, especially in a 1,000 square meters in the center of Madrid or Barcelona. And because of the fact that this brand is there, conquering that space. In detail. The model works like this: Megatiendas create the perception of premium brand that justifies online prices. It is not something that has invented Inditex or exclusive to fashion stores. McKinsey already talked about this phenomenon Before pandemic. Without that physical presence, Zara would lose some reputational credibility in the face of much cheaper purely digital competitors such as Shein. Physical spaces act as confidence anchors that allow to collect higher prices on the digital channel. Yes, but. The equation is complicated when the profitability of these Showrooms It deteriorates. Barclays estimates that the growth of sales per square meter will decelerate 8% historical annual to 3% in the next four years. Maintaining very expensive spaces that do not generate proportional direct benefits is a bit more difficult to sustain in the long term. Turning point. Inditex will possibly redefine your megatiendas without loading your strategic value. Closed would save costs but destroy a part of the credibility that supports online prices. Keep them as the margins are erodes. The departure is to reinvent them as brand theaters that justify their cost through their impact on the digital business. It is something very similar to what happens with telecos stores, especially Flagship: They maintain strategic establishments in central and privileged locations for a more reputational and Awareness (Brand recognition, perception, prestige) that by pure profitability. Outstanding image | Inditex In Xataka | Wallapop taught us to sell what was used. Decathlon has learned to earn money with it

getting more and less stores get more and less

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Something is changing in Inditex. And it is already very noticeable in your accounts. While the textile giant has closed one in four establishments in Spain since 2019, its digital strategy has triggered online sales to exceed 10,000 million euros for the first time, according to its last Financial results. The context. Inditex is in full and deep transformation of its business model, drastically reducing its physical presence while enhancing its digital channels. In the last six years has closed 25.5% of its stores in Spainbut far from affecting their results, total sales have grown by 36.5% in the same period. Why is it important. The Spanish fashion giant is rewriting its own rules, demonstrating that fewer stores do not mean less sales if the online channel focuses well. That online channel already represents 26.3% of the total business, exceeding for the first time the barrier of 10,000 million euros, until reaching 10,163 million in 2024, 12% more than the previous year. Meanwhile, physical store sales grew only 5.9%. In figures: During 2024, Inditex opened 257 establishments in 47 markets, but closed 129. The year ended with 5,563 points of sale compared to 5,692 of 2023. Its app is already used by 218 million users and its websites received 8.1 billion visits, 10% more than the previous year. The company closed the year with total sales of 38,632 million euros, 7.5% more than in 2023. What’s happening. The group is betting on concentrating their activity in less stores, but larger and strategically located, without losing total commercial area. At the same time, he has strengthened his digital ecosystem in that physical environment with innovations such as the elimination of physical alarms or the payment without a box. Your new technology Soft tag or “soft alarm”, already implemented in all Zara stores, improves the customer experience by eliminating traditional alarms, which generate greater friction. A pilot project in four Spanish stores will allow purchases to any point of the establishment, without going through a box. Personnel can identify garments through technology RFIDcreate virtual baskets and charge with mobile devices. The background. The Inditex strategy combines the selective closure of stores with the technological modernization of which it maintains. I have planned investments of 1.8 billion euros in 2025, mainly aimed at optimization of commercial space, technological integration and the improvement of online platforms. Deepen. Inditex’s vision shows that the future of retail is not in a purely online or exclusively physical model, but in the perfect integration of both channels. According to his CEO, Óscar García Maceirasit is an “integrated model” where both channels are feedback, seeing “growth opportunities in both sales channels and markets.” Despite the growth, Inditex shows signs of deceleration. In the first five weeks of 2025, their sales grew only 4% compared to 10.5% of the previous year, causing a 7.5% drop in its price The day of the presentation of results, its worst decrease since 2020. In Xataka | Mercadona earns more and more money selling money, no food: the effect of interest rates on their results Outstanding image | Inditex

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