sell

Nvidia cannot sell her most powerful chips to China for sanctions. So you have found a plan B: Risc-V

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Nvidia has announced that Its CUDA platform will be compatible with RISC-V processors. He has done so during the Risc-V Summit in China and the chosen place is not accidental: this announcement clearly points to the Chinese market. For the first time, the technology that allows applications to communicate with the NVIDIA GPUs will be extended beyond ARM and X86, towards an open source architecture. Why is it important. CUDA It is the software that operates the Nvidia’s ecosystem. Without a CUDA, the GPU would lose much of their parallel calculation apacities. That Nvidia opens this technology to RISC-V It means that processors based on this open architecture can now serve as the main CPU in NVIDIA GPU systems. The background. The announcement, in addition to making in China, comes while China is accelerating its efforts to reduce its dependence of western processors. Nvidia can’t sell your most powerful models GB200 and GB300 to China for US sanctions, so in this way finds a way to maintain relevant Cuda in the Chinese market. Between the lines. There is a lot of geopolitical strategy in this decision: NVIDIA has been integrating RISC-V nuclei for years into its own GPU for low-level control tasks. Now it makes the jump to support RISC-V as the main processor. And that responds to a reality: if China is going to develop its own processors using open architectures, Nvidia wants to be there from the beginning. In detail. The configuration shown by NVIDIA shows a heterogeneous system: The GPU handles parallel loads. The RISC-V processor executes the CUDA controllers and the application logic. And a DPU manages network tasks. This architecture allows you to orchestrate GPU computations completely within the CUDA environment, something impossible so far with RISC-V. Deepen. Historically, Nvidia has behaved Cuda to each important architecture: X86, ARM, PowerPC and even Sparc de Sun. The company understands that it must be present from the first day on any platform that can take off in the business sector. With a value already exceeding 4 billion dollarsNvidia can afford to bet on all promising architectures. And now the movement positions RISC-V as a viable alternative for future designs of AI processors and high performance computing. If the stars align, other manufacturers could follow the example of Nvidia. And that would accelerate the adoption of RISC-V in data centers beyond China. Outstanding image | Wikimedia Commons In Xataka | On his way to the authentic quantum supremacy, China has set an objective: a “real” quantum computer before 2030

US faces the dilemma impossible to or sell hardware to China … or not sell it to them and develop it themselves

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The United States is at a historic crossroads in regards to sell GPU to China. And not only does it have to do with the economical and with which Nvidia swells his income statement, which calculates that it will be 15,000 million less this year If you follow the prohibition of selling your avant -garde chips. It has to do with the future of the artificial intelligence (AI) and technology. The context. Nvidia has achieved something that seemed impossible: that Trump’s government let him market again His H20 chips in China. Although the GPUS were Designed to skip restrictions that fell on the H100 and H200, the United States added New restrictions in April. They paralyzed exports to China even though there were already agreements with Customers such as Tencent or Alibaba. With the relaxation of measures, Nvidia and its accounts breathe relieved, but the United States still has to make difficult long -term decisions. The United States plays it … do whatever. The United States can gain time compared to China limiting the sale of avant -garde chips, as it has been doing. However, this implies that their companies win less money, greatly reducing their global turnover. And is that the Chinese market, in 2024 and with restrictions, It was 13% of Nvidia sales. In addition, the world uses NVIDIA GPUs almost as the only option has advantages: that the North American country controls the entire Stack technological used to train IAS and to execute the expensive inference, fields that Google also dominates with its tpu. China at the height. Huang himself, in a recent interview with Bloomberg, said that the power of the technology developed by Huawei is “Probably comparable to an H200“From Nvidia, superior to H20. And they want to market it outside their borders, an intention that has motivated a offensive by the US to prevent China from exporting its chips to other countries. If exports do not find clippers, Chinese laboratories can continue focused on their plan: give away the thinking of the next decades and create global dependence. If you cut it, it already has good examples of what happens: The shot of the sanctions has come out of the cylinder head, A gift that cannot be allowed again. A fearsome potential called Huawei. The possibility that Huawei becomes a huge opponent for Nvidia raises a huge loss of income for the US company. Just against that are Fighting already from the American government: Cut Huawei’s wings into the global market before it is competitive. Huawei has already had time to develop his chip Ascend 910d and 920with SMIC as a great ally. He Historical Mate 70 processor He showed that Huawei usually gets what he pursues. And according to Huang, if China wants military autonomy with AI, You will have to develop your own technologybecause for this task, they cannot trust American developments. A Deepseek moment in hardware … inevitable? All this leaves us the unknown if in hardware we can see A moment Deepseek. China would not have to potentiate Nvidia’s proposal, as Deepseek R1 did not exceed O1 in reasoning, but yes, Through ingenuity and new paradigmsdifferentiate in aspects such as price or efficiency. Arrive on time. The big question that can be asked about NVIDIA in China is whether the approval to sell again the H20 arrives on time. According to Reutersthe beginning of the massive distribution of Huawei 910C was set for May. According to the news agency, the Chinese giant graphics card achieves performance comparable to that of NVIDIA H100 thanks to combining two 910b processors with advanced techniques. More software is needed. Huawei can have the hardware, but unlike what he has achieved in inference, where in theory Yes are at Nvidiayou have to prove to be able to compete in training software. This is something that could do by the hand of Moore Threads. If the United States wants to maintain its technology as the global standard for Ia, it must hurry. As the analyst Paul Triolo told Reuters, the restrictions at April H20 were going to mean that the Huawei Ascend 910C became “the hardware chosen by the developers of AI models (Chinese) and to display the inference capacity.” Image | Nvidia | Dominic Kurniawan In Xataka | China’s three master moves to “independent” technologically from the West: raw materials, chips, AI

That the US government let him sell his H20 chip again in China

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If the US government maintains the prohibition of sale of avant -garde chips to artificial intelligence (AI) To China, Nvidia will enter this year 15,000 million dollars less. This is What he holds The company led by Jensen Huang, and is certainly the argument that this executive resorted during his meeting with Donald Trump last week to expose The complex scenario facing Nvidia. And it worked. May sell Your H20 GPU To his Chinese clients very soon. During the last fiscal year, which expired on January 26, 2025, China represented approximately 13% of total income of Nvidia with a figure of about 17,000 million dollars. In practice, the country governed by Xi Jinping is the third best client of this company only behind the US and Taiwan. However, SANCTIONS TO CHINA which is deploying the US government threatens Nvidia’s survival in this Asian country. Currently this company cannot sell its chips to its Chinese clients for the most advanced. Nvidia is determined to survive in the Chinese market at any price The reception that the Chinese clients of Nvidia initially gave to the GPU H20 was very good despite the fact that the capabilities of this chip are clearly lower than those of the other proposals for this company. In fact, initially the Department of Commerce allowed its sale in China because this integrated circuit met the restrictions it had imposed. And despite their limitations their sales in China grew by 50% quarter to quarter since it reached this market in mid -2024. Everything was complicated for Nvidia in the middle of last April. And is that the US Department of Commerce imposed new restrictions To the export to China of the H20 GPU, which in practice caused this chip to stop reaching the Chinese clients of this company. This news Nvidia’s shares sank 6% in the bag because I could no longer attend the commitments linked to the H20 GPU that it had acquired. NVIDIA has made the Department of Commerce review its regulation and allow you to sell the H20 GPU in China again Among the Chinese clients who had bought great amounts of this GPU, and who presumably planned to continue doing it, were Tencent, Alibaba or Bytedance. Finally, as we have anticipated in the holder and the first paragraph of this article, Nvidia has made the Department of Commerce review its regulation and allow you to sell the H20 GPU in China again. “The US government has assured us that licenses will be granted. We hope to start deliveries soon,” Pray a statement from Nvidia. However, this is not all. And in June the Taiwanese manufacturer of TSMC semiconductors, The Major on the Planetbegan the manufacture of a new GPU for NVIDIA with the latest generation Blackwell microarchitecture. Presumably this is the chip with which Nvidia aspires to maintain her domain in the Chinese market. Of course, before being able to send these GPU to China, the company led by Jensen Huang will have to receive the approval of the US Department of Commerce. What we know at the moment is that this chip for AI will be less capable than the H20 GPU, as is logical, and also that its price will move between $ 6,500 and $ 8,000. For domestic users it is a lot of money, but in the field of professional GPUs for AI it is a moderate price. In fact, the H20 GPU costs between $ 10,000 and $ 12,000, so it is evident that Nvidia wants to protect the competitiveness of this chip to prevent Huawei, Moore Threads and other Chinese companies and other Chinese companies to snatch a juicy portion of this market. Image | Nvidia More information | Reuters In Xataka | The US gives Huawei a great opportunity: to get its new chip for AI with the Nvidia market in China

It is one thing to spend 5% of GDP to rearm and a very different one is to sell weapons to Europe. Spain that has it very clear

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The “pacifist” Spain, which has faced the United States alone by questioning the “unit” of NATO compared to that 5% defense expense pursued by Washington, lives a paradox. Because While he refuses of the rearma, or at least the figures that are handled, has the opportunity to accompany a national company in the epicenter of that Dispension in artillery and military resources for the old continent. It We count A few days ago. The first track Morgan Stanley gave it: Indra had raised its target price by 118%. A crossroads. Of all this did an analysis The Financial Times. In the epicenter of a continent that accelerates Your rearmeSpain is presented as the more particular case Of all: The country historically more reluctant to military spending in NATO now tries Turn Indraa company of civil roots and computer tradition, in a kind of European defense champion. Partially supported by the State, which It has 28% of its capital, Indra is undertaking an ambitious (and risky) transformation with the aim of rivaling with consecrated names such as Bae Systems, the Almighty Rheinmetall or Thales. New DNA. Its new president, Angel Escribanoentrepreneur with industrial DNA forged in the manufacture of turrets for combat cars in the Middle East, has placed the reconquest of manufacturing capabilities as cornerstone of this new stage. “There has never been an opportunity like this in three decades of defense in Spain,” has declaredaware that the Expenditure supercycle European military, triggered by war in Ukraine, represents an unrepeatable occasion for the company. From radar to armored ones. Until recently, Indra It was synonym of air traffic control systems or military missions management software. His presence in defense was important but discreet, focused on digital solutions rather than tangible product. However, in the middle of a war where drones, artillery and armored scenethe company now seeks to occupy the physical space of The military industry: Also manufacture the “metal”, not just electronics. In June, he raised his participation in Tess defends 51%taking control of the consortium that produces The VCR Dragon For the Spanish army. The step was not exempt from friction: Indra faced Santa Barbara Systems (controlled by the American General Dynamics) for the course of the company, even suggesting its purchase. Although this was rejected, interest persists and the company explores other acquisitions, including the defense division from Iveco In Italy. Indra Buy and buy. The Financial Times counted That to reach 10,000 million euros of billing in 2028 (a two -year advanced target compared to the original plan), the road map includes more than 20 possible purchase operations in Europe. On the horizon even an option as delicate as tempting appears: acquire Mechanical & Engineering notary (EM & E), the armament firm founded by the president himself, which, a priori, would create an obvious conflict of interest, but also a technical synergy difficult to match. The civil DNA dilemma. Despite of the turn Towards the defense, Indra remains a mostly civil company: its IT unit, MINSAIT, represents 62% of your income, compared to 21% of the military area. Minsait competes in the corporate world with giants such as Capgemini or Infosys, providing technological services to banks, health systems and public administrations. Some analysts and former director see in this duality a Structural contradiction: defense and services are “water and oil”, Explain the FT. In fact, when in 2024 the company announced that the defense It would be his priority And that Minsait would become “not strategic”, the market reacted positively Given the possible sale of your business not related to war. The company failed to close any agreement and now notary states that it only wants burn off the branch of payments, while it begins to revalue the rest of the unit as a source of dual use technologies (AI, cybersecurity or cloud solutions) that can adapt to the military environment. This reconsideration, although pragmatic, keeps alive the tension between what the market desires (a purely defensive company) and what the management is willing to offer. Reputation and influence. It is the last of the legs that was analyzed in the Times report. Although their actions have quadrupled since the Russian Invasion of Ukraine and its market value already exceeds 6,000 million In euros, Indra continues to quote with a strong discount regarding its European counterparts. While Bae is valued at 25 times its planned benefits, and Rheinmetall touches 60 times, Indra stays in just 18. Reasons? According to analysts As Beatriz Rodríguez de Bestinver, the growing interference of the Spanish government in the corporate strategy, which generates uncertainty about economic logic behind some decisions. It is also pointed out that, despite its turn, Indra is not yet perceived as a defense company in its purest form. Nor does the perception of improvisation in the transition from software to military hardware or doubt about whether the State be willing to firmly support the qualitative leap. The put by war. No doubt, the Spanish case tests the European model of rearme: Can a historically pacifist country lead a robust defense industry without sacrificing its institutional culture? The scribe plan It seems clear: cover all dimensions of the Modern combat. In the sea, Indra supplies Radars and Sónar for the submarines of Navantia, and in the air, leads Spanish participation in the Future Fuat Air System (FCAS), together with Airbus and Dassault. Plus: in space bought 90% of the Hispasat satellite operator for 725 million euros, and on land, already controls part of armored production, with a view to incorporating armament and sensors. It even has a participation In ITP AeroManufacturer of aeronautical components. Yes or no. In summary, the concept of “total war” seems to have penetrated the Indra strategywhich is no longer raised as a party supplier, but as a Comprehensive actor of the European war ecosystem. Notary summarize His vision with a phrase that contains both urgency and ambition: “We would not forgive if we were not able to transform this company into what … Read more

Tesla is piling up the cybertruck that does not sell

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The Tesla Cybertruck is becoming a problem for Tesla. One that, granite granite (car by car, rather), is causing important headaches to the company … in all areas. The photo that best reflects is that of a dealer near Detroit (United States). Stored. The Hunters Square shopping center in Farmington Hills, next to Detroit, lives an out of the out of the out. Specifically, the one carried out by the Tesla dealership in the area whose cars are occupying more and more space in the shopping center. As reported in Crain’s Detroit Business The vehicles received by the shopping center are vehicles waiting for buyer and have been viralized after Some publications on Instagram They have highlighted the storage of what, almost all, are units of the Tesla Cybertruck. A letter. They point out in the American environment that from the City of Farmington Hills they have already sent a letter to contact those responsible for the mall since, they have reached an agreement with the Tesla dealership, it is illegal to store vehicles on public roads. The problem for the public institution is higher because, in addition, there are some projected works to overthrose part of the building and remodel it so the cars also bother in this sense, they point out from Motorpasion. Click on the image to go to the original post The forest. What happens with the storage of these Tesla Cybertruck are trees that should not cover the forest. Tesla Cybertruck sales are not working as expected and the big question is If the company has reached the roof of sales to which they could nourish too soon. In fact, it is not the first time we have news of the difficulties that Tesla is having to place cars on the market. For example, the client who returned the car the same day he discovered that he had completely stopped in A field for four months Before your sales. What do I do with all this? According to data from Cox Automotive collected by InsideevsTesla sold 6,406 Cybertruck units in the first quarter of 2025. It is half that in the third and fourth quarter of 2024. The figure, they point out, is alarming because Tesla promised that would manufacture 250,000 units per year but then has reduced that figure to 120,000 units per year. Selling at this rhythm, Tesla can expect to sell about 25,000 units at the end of the year. There are 95,000 units less than planned (or promised). They explain in Autoevolution that the company has tried to alleviate the problem with aggressive discounts. We also knew that months ago They were removing commemorative plates from the most expensive editions To lower the price. A problem. Excess stock for a car company It is a real problem. It means that they are occupying resources in the assembly line and in the warehouse to which they are not giving exit. To put them in the market, they are sold cheaper than expected and, therefore, the profit margin is dramatically reduced. And, in the worst case, the car ends up giving himself for not losing more money. It is something that can explain well Stellantis to Tesla. But that is the short term. The images of vehicles stored for months waiting to give it out and find a good discount program also damages the image of the vehicle and the company. In the case of Tesla Cybertruck the problem is greater because the car was sold as a flag model of the company. However, since its launch it has not stopped filling covers by its reliability problemstheir unfulfilled promises And, above all, the news of his loose sales. Photo | Google Maps and Tesla In Xataka | “It is not up to par”: the Danish ITV has suspended one in four Tesla Model 3 in one year and is a music that sounds to us

He does not want me to sell his chips for the most advanced outside of China

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The US Department of Commerce has taken a very important step forward in his offensive against Huawei’s business outside China. During the last weeks this Chinese company has presented two chips for artificial intelligence (AI), the Ascend 910d and the Ascend 920with those who pursue occupy the holes in the Chinese market that presumably will leave Nvidia as a result of the latest sanctions to China deployed by the US. The American company led by Jensen Huang can no longer deliver to its Chinese clients Your H20 GPUand, precisely, Huawei aspires to get that market portion with its new chip ascend 920. The other GPU, the Ascend 910D chip, presumably delivers a performance comparable to that of the GPU NVIDIA H100so it aspires to consolidate as a solid alternative to the latter. The US cannot control the presence of Huawei in China, but has taken a very important step forward to cut off its presence outside its country of origin. The US is using the most powerful tool you have: its patents Frequently some readers ask us why the US has the power to prevent Asml, which is a company of the Netherlands, to sell its most advanced lithography teams to its Chinese clients. This right lies on a fundamental principle: the most advanced machines produced by ASML, such as its equipment of extreme ultraviolet photolithography (UVE) or deep ultraviolet (UVP) use US technologies. One of the most important is the innovation that allows these machines to generate ultraviolet radiation with adequate wavelength. According to the Department of Commerce, Huawei has produced these chips illegally using US technologies This is in essence the same principle that the US Department of Commerce has appealed to approve a resolution by which no country on the planet You can buy the GPU for the Ascend de Huawei. According to this American institution, this Chinese company has produced these chips using US technologies illegally, so its export outside the country borders governed by Xi Jinping violates the export controls of the Department of Commerce. In practice, the US will cost the commercial flow of the GPUs for Huawei out of China, especially when these semiconductors go to allies of the latter country. Its strategy to exert pressure on countries interested in getting the Huawei chips is to announce fines, the possibility of revoking export rights, and even establishing criminal consequences. However, the Department of Commerce has not banned the circulation outside of China of All GPUs for Huawei. The chips ascend 910b, 910c and the imminent 910d are prohibited, but the ascend 910 that TSMC produced Legally for Huawei in 2019 and 2020 it can circulate on the planet with freedom. Image | Huawei More information | US Department of Commerce In Xataka | In a low voice, China has begun to remove some tariffs from US products. Your concern: the chips

Ryanair continues to sell flights at bus price and still earns a lot of money. Your business starts after check-in

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An any of April. Madrid-Milán for 15 euros. The passenger clicks “accept” without thinking. At five clicks – 10 kilos pole, seat selection, priority boarding -, The amount already exceeds 60. Uugh. Ryanair is enough that arithmetic as simple as relentless to show off record benefits while their rivals scratch cents or directly lose money. Where is the magic? Why does its cost structure seem unbeatable? Accounts against intuition Ryanair’s last fiscal year closed with a benefit of almost 2,000 million and a solid growth over 2023: 1,920 million euros of net profit. Year -on -year growth of 34%. 13,440 million euros in income. 183.7 million transported passengers. Average occupation of 94% in its airplanes. All according to Your annual report of 2024. By 2025 it plans to go further, and it is already on the way to exceed 200 million travelers. In a sector where even Lufthansa (4%) or Air France-KLM (2%) barely reach margins of a digit, Ryanair moves comfortably in the environment of 14-15%net profitability, according to Capa analysis. Let’s see why. It does not give benefits to fly, but for everything else Ryanair has been refining a mantra for years: disaggregate the trip to the last screw and collect for everything that happens before, during and after the seat of the plane. There are several concepts there, but first of all, one stands out: that of the Auxiliary incomewhich reached 4.3 billion euros in 2024, one third of the billing, and 23.4 euros per passenger, according to their results report. What are they? Luggage. From the cabin suitcase to billing. From 12 or 13 euros to 75 euros according to the season. Seat and priority. Choose place, travel with the family or the group in contiguous seats or embark first, part of 3 or 4 euros and can reach 35 euros. Sales on board. From snacks and drinks to raffles or Duty-Free. Third Party Commissions. Hotels, rental cars, insurance … Everything is inserted in the purchase flow to capture margin without even their own inventory. Subscriptions and gift cards. As choice fidelity programs. We could put in the equation even to institutional advertising. A reef. Cantabria is paying 18 million euros in four years for Ryanair to “promote” the brand on its website and maintain routes, he revealed eldiario.es. This proposal touches the Freemium And in fact nine years ago The CEO said That “within five to ten years, prices will be free, in that case the flights will be full”, referring to the possibility of monetizing both the aforementioned roads, and with the distribution of airport income. It is not something that has happened or seems that it will happen, at least within the period. The cost that fits in a backpack Ryanair presumes that Fly costs 34 euros per passengernot counting the fuel. The figure comes from an internal slide projected in Milan and exhibited by The Flight Club. If we crumble it … Staff: 8 euros. It lowers it with multipurpose crews and flexible contracts. Airport and Handling: 8 euros. It resorts to local subsidies, bases in secondary (cheaper) airports and the payment of minimum rates Property and maintenance. 8 euros. Its homogeneous fleet of Boeing 737 that lowers with mass orders that derive in large discounts. Routes and navigation. 6 euros. It resorts to point flights, without connections that make the final price more expensive. Others. 4 euros. Little for a minimal business structure and the use of free or low cost viral marketing. To compare: Easyjet, your rival Low Costhas a cost of more than double, 79 euros per person. Wizz Air leaves it at 52 euros. Always without counting the fuel. The traditional ones, such as Lufthansa, can go above 160 euros. That is what we add the increasing number of people who fly with Ryanair. There are four key levers that are worth highlighting: Unique and dense fleet. Those mentioned 737 (has more than half a thousand of thema good part of those of 197 places) consume 16% less fuel per seat and add 4% capacity. Simple mathematics. Express rotation. Since an airplane touches wheels until it takes again as soon as half an hour passes. That allows each plane to fly more hours and distribute amortization on more flights and more seats. Digital approach. He Check-in face -to -face costs 55 euros. A deterrence for most, a tariff for the accommodation in the analog. The result is that 99% do it online and Ryanair barely needs counter. AND wants to go further. Low profile airports. Stansted instead of Heathrow, Beauvais instead of Charles de Gaulle. Rates can be up to 80% cheaper and times direct and indirect public aid in order to preserve routes can compensate. The undercover subsidies, by the way, are overcoming borders and Morocco is following that wake. Spain, perfect laboratory The relationship of Spain with Ryanair is unique. This airline It controls almost 20% of flights that land or take off in Spain. The following in the ranking, at a certain distance, are also Low Cost. Besides, Spain is Ryanair’s second marketonly behind Italy and above the United Kingdom, with 2,416 million euros in revenue last year. However, the Fine of 179 million euros to airlines Low Cost imposed by the Ministry of Consumer in November also Ryanair splashed fully, who was charged 108 of those millionsreceivable hand luggage. O’Leary, the CEO, in its unbridled line, He called “Crazy Communist” Minister Pablo Bustinduy at a press conference threatened to cut routes in protest of what he considered an “illegal” fine. These types of orders are not isolated, but a usual play: it is enough to pronounce that threat to, very often, get the authorities to give up, although sometimes it does not happen and in fact Spain is getting tired of them. Is what has happened for example In Valladolid and Jerez this year. Some airports depend on their traffic in 60%, Ryanair knows it and plays with it in his favor to … Read more

There is something Apple knows how to do very well: sell iPhone. There is also something that does not know how to do: the intermediate iPhone

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Apple has been obsessed with the fourth iPhone. A story of failures, attempts and more attempts until trying to find a key that, perhaps, does not exist. He iPhone 17 Air It will not be a commercial success, according to Mark Gurman in Bloomberg. The reason is that this model only aspires to be that intermediate iPhone that has never worked. The key is to ask why. The fourth iPhone. My partner Javier Lacort explained in January 2025. Apple does not find the fourth iPhone key. For four generations, with the launch of the iPhone 12the families of these mobiles are made up of base model, base model with a surname (Mini, Plus, Air …), and the two pro variants. With the exception of the model with last names, the intermediate, all are more than settled in sales. The mini failed. The Plus failed And, although nobody knows what will happen to the iPhone 17 Air, this model is a shot in the air. The intermediate iPhone. To understand the situation of the fourth iPhone you have to try to locate the space you try to occupy. And that space is that of the intermediate iPhone. An iPhone that does not become pro, but that offers something different from the base model. The problem is that, on that way to offer a secondary characteristic, primary specifications are lost. Battery In the case of the iPhone Mini, a adjusted price in the case of Plus models, cameras in the future iPhone 17 Air. Great sacrifices to end an intermediate model in your pocket. The question is why. The smartphone industry has been limiting and segmenting for surnames for years. But, beyond dances between pros and ultras, market analysis makes it clear what works: base (cheaper) model and premium model (the most expensive). Xiaomi understood it well, and stopped bringing the pro models of his family number (eg: Xiaomi 15) to leave a clearer photo: Xiaomi 15 and Xiaomi 15 Ultra. Because no, an Xiaomi 15 Pro does not have much fit between the two. It is the same as manufacturers and Oppo. In Spain, only their Pro Flagships are sold, and not ultra, more than probably to maintain a competitive price strategy. There are no more needs to meet. The smartphone industry is going through a saturation point. And this is not something negative, it is a symptom of market maturity. Manufacturers want to revitalize sales in a market that grows very discreetly, but they run into a difficult wall to jump: all needs are covered. Trying to conquer the market with ultradelgated mobiles (a characteristic that barely responds to a real demand) generates doubts, especially at a time when the batteries live their best moment and the consumer clearly prioritizes autonomy. Only the results of the iPhone 17 Air and Samsung Galaxy S25 Edge They will clear the unknown. Image | Xataka In Xataka | Although the figures say that the iPhone 15 was the best -selling mobile in 2024, the great winner was another: China

If the question is “you will sell the Nintendo Switch 2 despite the price increase” the answer is: yes, a lot

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469 euros. Is what is worth Nintendo Switch 2 Brand new without a single game. A price that makes it compete with consoles such as PlayStation 5 wave Xbox Series x And that, no matter how much it hurts, it takes on some sense: The switch is no longer a toy. It was possible to wonder if, after this price increase, Nintendo would have easy to sell its new console. The answer is clearer than ever. Not that he is selling well, he is selling more than he had planned. The Price Upon. The Nintendo Switch went on sale in Spain at a price of 329.99 euros. Four years after its launch, the company It reduced it to 299.99 euros. A strategic movement to give way to a switch OLED that went on the Spanish market in 2021 by 349.99 euros. Four years later, the company launches its new switch 2 for 469 euros, and with specifications that few expected. Ability to execute games in 4K 60FPS, an important graphic jump in the games that await you and the great added of Switch: portability. Uncertainty. A few days after your presentation, Nintendo postponed switch 2 reservations in the United States. Reason? The constant changes in tariffs imposed on China and other countries by the Trump administration. The rumors about price increases on the PVP that had been planned were in the air although, after a foreseeable calm, it seems that everything follows its course. Dying of success. Partially loved the stormNintendo has revealed how Switch reserves are going. The answer is “extremely” well. Shuntaro Furukawa has explained in X The current situation. “We have acquired many pieces in advance and state progressing with the production so that we can make the deliveries of Nintendo Switch 2. On April 2, we announced its details and open a lottery for sale in My Nintendo Store. As a result, we receive an extremely large amount of applications: approximately 2.2 million people only in Japan. This far exceeds our initial expectations and far exceed Switch 2 that can be delivered through My Nintendo Store on June 5. The Switch 2 is dying of success before birth in Japan, so much that it will not be able to meet all the initial deliveries. Forced march in production. Nintendo not only has to supply Japan from Switch 2, it has to do the same with the global market. Furukawa has assured that the company will reinforce its production system, one that continues to depend on countries like China, which has been imposed a 125%tariff. The big doubt is what will happen to the price of this console in its long life cycle. Competitors like Sony are clear: They are already uploading prices. Image | Nintendo In Xataka | New promotions of the Nintendo Switch 2. If you reserve it now, you can take a good gift

The aid seemed the only way to sell electric cars. Germany is demonstrating that we were wrong

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Electric car sales do not take off without state aid. And it has logic if we take into account that we are talking about a technology that forces the driver to Make some adaptation And, according to what cars we buy, force him to plan your trips. The electric car has many advantages. In Spain, with current prices and rates, an electric car can be much cheaper That one of combustion shortly time. In fact, The more trips and kilometers dothe car comes out. To this we must add the advantages Undoubted for day to day such as the absence of vibrations, of noise, the comfort of having the entire torque to a throttle pedal … but they are advantages that the client has to discover and that it is normal that it does not encourage it when the disbursement will be of tens of thousands of euros. To foster change, states have focused on giving purchase aid. It is a good way to lower the price and leave it at a cost closer to combustion models, especially when electric were sensibly more expensive than gasoline or diesel. They are decisions for which the reference countries have opted in the electric car market. He did it Norway, he did (and he does) China And Germany did it. And the German case showed us that without purchase aid, Electric car sales are deflated… or deflated. Because they have grows again. What if we have been looking at the wrong place? Direct aid to purchase At the end of 2023 justice forced Germany to withdraw aids to the purchase of electric cars. The reason is that funds had been diverted to combat the crisis derived from the coronavirus to the promotion of the electric car. Without destiny for that money, the government had preferred to reinvest it in the game of electric mobility. For justice, this was illegal and therefore I ordered the aid to immediately withdraw. Overnight, aid fell to the purchase that extended to all cars up to 65,000 euros. Last year, in 2024, a reduction in subsidies was already expected but buyers could expect a mattress of 4,500 euros in cars of up to 40,000 euros and 3,000 euros in which a price of between 40,000 and 65,000 euros appears. The help was complemented by manufacturers with 2,250 euros and 1,500 euros, respectively. That is, savings in the first case could be up to 6,750 euros and in the second of up to 4,500 euros. Figures similar to those we see in Spain with the MOVES III PLANrecently reimputed until the end of the year or exhaust the funds available. Last year, the fall in electric car sales was considerable. In its first year of direct aid to the purchase, Germany enrolled 27.4% less electric cars. A blow to European accounts with the main electric car market by volume falling from 524,219 tuition from 2023 to 380,609 units enrolled in 2024. By market share, the German electric car fell from 18.4% to 13.5%. However, everything has changed in these first months of 2025. They collect in Motorpasion than the 17% of cars Enrolled in Germany are electric. Compared to the month of March of last year, 35.5% have been grown and the trend indicates that it will continue to grow. It is very good news because they lack direct aid to the purchase of cars of this type. What the State is doing is to encourage the purchase of this type of fleet cars. Companies can deduce up to 40% of the value of the car in the purchase of new cars. A decision that has triggered sales since company vehicles reflect 67% of new car registration in Germany. The strategy is not new in Europe and focuses on the importance of aid beyond lowering the price of cars. In Norway, they stood out that if they have made the electric car Your best selling technology It has been because for years they have given themselves constant subsidies related to the property of the electric car. Not paying some taxes or road toll have been definitive attractive for implementation. Yes indeed, 1.8 billion euros have been raised. Belgium has been the other great country where the electric car has exploded in sales in recent months. In Belgium they already exceed 30% quota electric car market. Last year, to February 2024, they exceeded 20% market share and in 2022 they barely exceeded 8%. The secret is in the aids that, again, are given to companies. Depending on income, a company can be deduced up to 100% of the electric car fee. The percentage will fall over the years but prevent maintaining this economic incentive until 2031. In Bloomberg They explain that in a country where the company car is usually used as an incentive when changing work, promoting the purchase of this type of cars is key to popularize them and reach sectors that did not expect to make the leap for a few years (or did not expect it at all, as one of those interviewed in the article recognizes). The strategy contrasts with the one we have been carrying so far in Spain. Our country has also joined the delivery of purchase aids but, in addition to not being direct at the time of signing the contract, Each extension It has been a birth. The suspension for two months In the last extension of the Moves III Plan it has been the best example. Photo | Volkswagen In Xataka | The electric car is sweeping so much in China that the natural step is already raised: stop calling it “electric”

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