European

The first European attempt to launch a commercial rocket at orbit has ended up explosion to northern Norway

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First attempt. The inaugural launch of the Spectrum rocket, a test mission without payload called “Going Full Spectrum”took off at 12:30 CET on March 30 from the Andøya Space Puerto, in Norway. Originally scheduled for March 24, the flight was delayed several times due to bad weather conditions. After lighting their nine engines, the Spectrum He cleared the launch platform and rose without problems for 18 seconds. Then he began to lose control or overwhelming his orientation to the point of turning. In the second 30, all the engines went out and the rocket began to fall. The realization changed camera, but an explosion was heard shortly after. “A success!” The impact of the rocket near the platform and the fireball of the explosion They were captured by the Norwegian press. Despite the ruling, Isar Aerospace declared the launch A success. The CEO of the company, Daniel MetzlerHe added that the flight “has fulfilled all our expectations” with “an impeccable takeoff, 30 seconds of flight and we could even validate our flight termination system.” Although the rocket did not define, he turned off his engines not to deviate before falling. The launch platform is apparently intact. Flight launchers 2 and 3 are already in production. ISAR has compiled numerous data in this first test. Spectrum. What Isar Aerospace’s rocket has not been able to validate is the first orbital launching title of a European private company, since it has not reached orbit. Now the achievement is still open to other rockets such as RFA One of the German Rocket Factory Augsburg or Miura 5 of the Spanish Pld Space. Spectrum is a two -stage rocket and 28 meters high designed to transport up to 1000 kg to the low terrestrial orbit. The first stage has nine Aquila engines and the second one has one, optimized for space vacuum. All of their own design, with carbon fiber tanks without coating and 3D printed engines, fed with oxygen and liquid propane. Isar Aerospace. It was founded in 2018 in Germany with a Spacex -inspired approach: integrated production vertically and very automated, with the idea of ​​producing many prototypes, testing them and improving their design through multiple iterations. It is very well financed with a total investment of 400 million euros, which has taken the opportunity to build a new headquarters 40,000 square meters near Munich. According to Isar, it will have the capacity to produce 40 Spectrum rockets per year. Norway. Isar Aerospace has an exclusive platform in the Andøya Space Puerto in Norway, chosen for its ideal location to reach polar orbits and heliosíncronas and because the rocket takes off on the open ocean. It also has the meteorological problem that has been seen the days before the launch. Images | Isar Aerospace In Xataka | Europe’s access depends on the United States. ESA has presented a strategic plan to become independent

There are European companies that want to become independent from the clouds of Amazon, Google and Microsoft: they will not have it easy

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Cloud computing services such as Amazon Web Services (AWS), Google Cloud or Microsoft Azure have become fundamental tools for governments and companies of all sizes in Europe. Logic is simple: instead of investing in their own servers, they can access powerful technological resources under a payment model for use. It is a scheme that has given good results for years, but in recent times certain inconveniences have emerged. To the costs, which in certain cases are higher than expected, new concerns of geopolitical nature are now added. These concerns began to gain strength with the return of Donald Trump to the White House, and are taking some actors in the old continent to consider a change of course. Europe begins to look beyond the United States A little over a week ago, about a hundred European organizations They signed an open letter Aimed at Ursula von der Leyen, president of the European Commission, already Henna Virkkunen, EU digital manager. They claim “Radical actions“To reduce the dependence on foreign digital services. The document urges to bet on local solutions, covered by hardware to cloud platforms. Practically in parallel, the Parliament of the Netherlands approved eight motions that ask the Government to replace the software and hardware of American origin for solutions developed by local companies. The intention is to sign new contracts with Dutch suppliers that offer equivalent services and, in a broader look, reinforce the country’s digital sovereignty through a national cloud based on local technology. In addition, as Wired points out, European suppliers such as Exoscale – a company based in Switzerland – are registering a notable Increase in demand of their services, promoted by customers who seek to move away from the American cloud giants. According to his CEO, Mathias Nöbauer, even in Denmark there are companies that are distanced by tensions between the Trump administration and the Danish government For the matter of Greenland. There are still no signs that European governments and companies are moving in mass to local alternatives is happening right now, although as we have seen, there are several initiatives underway and some actors taking the first steps. An exodus would be bad news for American technological ones, who have adopted several changes in recent times to protect European clients and prevent them from fleeing to other platforms. In this context, some foreign companies have begun to install servers within the European Union with the aim of ensuring that the data is stored in Community territory. At the same time, security systems have been implemented that limit access exclusively to the clients themselves. As we mentioned before, cloud services are the basis of many fundamental components that work without pause. A complicated task from where he looks at her Change the cloud supplier It is not a simple decision. Beyond whether it is an American or European platform, every migration process implies a high workload, possible interruptions in operations and meticulous planning. To this are added specific risks, such as the loss of data or compatibility problems between systems, especially when the architectures are not aligned. Even in ideal scenarios, where everything goes as planned, the process can be more than desired. The necessary time will depend largely on the size and complexity of the organization, as well as the services involved. In companies with critical operations, a provider change requires more than will: strategy, technical resources and sufficient margin to absorb any unplanned impact is needed. Images | Alexandre Lallemand | DC Studio In Xataka | In full tariff war, the EU has found a weapon to press the United States: soybeans

The European model will never be the same

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The European Commission has required Apple to open nine basic functions of iOS to developers and external manufacturers, transforming the iPhone experience in Europe. As we explain in Xatakathis decision represents the first great coup of authority of Commissioner Teresa Riberawho has also rebuked Google to favor their own services in the search results. Beyond the news, We are facing a turning point: The iPhone in Europe will never be the same. Why is it important. This intervention will directly affect the experience of millions of European users. Functions that have defined the exclusivity of the Apple ecosystem – as Airdrop, AirPlay or absolute synchronization with Apple Watch – will soon be available for competition products, altering the very essence of the iPhone as we know it. We are not facing a simple legal requirement, but before a forced redefinition of what an iPhone in Europe means. Between the lines. The European Commission has accurately identified where the opening hurts more. The selected functions are not casual: they are precisely those that create the “Blocking effect“That keeps users within the Apple ecosystem. When opening these characteristics, the EU not only seeks to encourage competition, but systematically dismantle the barriers that Apple has built for years to retain users. It is a direct attack on the company’s strategy. What is happening. For the first time, regulators are specifically dictating how IOS should function, with a detailed implementation calendar: Notifications should be shown in third -party watches by the end of 2025. The automatic device change will work with third -party headphones for June 2026. And the alternatives to AirPlay must be available by the end of 2026. This means that iOS 19 and 20 will include functions and APIS that Apple would never have voluntarily implemented, creating a very different operating system from that in the rest of the world. The big question. Is this “open” iPhone better or worse for European users? The answer depends on what we value the most. On the one hand, interoperability will allow greater freedom of choice and potentially more competitive prices. A user can buy third -party headphones that work as well with their iPhone as the AirPods, or a clock that access the same functions as the Apple Watch. On the other hand, Apple warns that forced opening compromises privacy and security. The non -encrypted transmission of notifications to external devices, for example, could expose sensitive information. In addition, the resulting fragmentation could degrade the integrated experience that many users value. However, in the past we have seen movements that seemed unthinkable ( options for sharing in iOS 8the recent arrival of emulators wave forced appearance of third -party stores) that they have not had the dire consequences that were raised. The threat. The greatest risk for European users is to become second -category digital citizens. Apple has already demonstrated its willingness to delay functions in Europe, as happened with Apple Intelligence in general or with iPhone Mirroring in particular, and could intensify this strategy. If the company considers that the EU requirements compromise its platform too much, it would not be surprising that future innovations arrive first – or exclusively – to less restrictive markets. Or to the rest of the world. European users could face a dilemma: more options but less innovation. In summary. The European iPhone will never be the same again. The question is whether that will be for better or for worse. What is clear is that we are witnessing a historical transformation in which regulators have decided to actively redesign the most influential product of what we have of the century. The result of this experiment will define not only the future of the iPhone, but possibly that of all technological regulation. In Xataka | Apple has been trying the idea of ​​an “without ports” for years. Right now is more a utopia than a reality Outstanding image | Wikimedia, Apple, Xataka

A European Startup and Microsoft have allied to overcome a major challenge: simulate brain reasoning

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Simulate the human brain It is one of the great scientific challenges of our time. It is not just a matter of calculation power: for years, laboratories around the world have invested millions in trying to replicate their operation, but even with advances in artificial intelligence (AI) and supercomputing, the goal is still far away. Why is it so difficult? Because the brain is not only an information processor, but an ultra -efficient system of just 1.4 kg with more than 86,000 million interconnected neurons. Imitating their cognitive, emotional and linguistic abilities remains a border that we have not yet crossed, although some believe we are close. INAIT simulation technology and Microsoft’s computational power Inait, a Swiss startup founded in 2018 under the premise that “the only proven form of intelligence is in the brain”, has closed an alliance with Microsoft to develop models of the capable of simulating The reasoning of mammals. Their objective is to apply them in sectors such as finance, risk management and personalized advice. In theory, everything fits perfectly. Inait says having a simulation technology based on decades of research financed by the Swiss government, and Microsoft puts on the table the infrastructure and the business model necessary to transform this commitment into products ready to reach millions of customers worldwide. But the idea is not to develop human brains simulations with all its faculties overnight. Inait is training Digital models of different sizesdesigned to address specific challenges. For example, for advanced trading or the development of industrial machines capable of adapting to complex and dynamic environments. Digital visualization of a region of the Neocortex and the thalamus, including its network of blood vessels. Here the advantage is clear: take advantage of one of the most amazing faculties of the brain, which is its ability to face completely new scenarios and adapt quickly and continuously using previous knowledge. Even when it comes to sensory, emotional or social stimuli never before experienced. According to Financial TimesAdir Ron, director of AI and Cloud of Microsoft for emerging companies, highlighted the approach of the Swiss startup: “Inait is a pioneer in a new AI paradigm: it goes beyond traditional models based on data towards digital brains capable of a True cognition” For his part, Henry Markram, co -founder of INAIT, said that AI models based on brain simulations could not only learn much faster than current deep reinforcement systems, but also have significantly lower energy consumption. This would mean a key advantage in terms of efficiency and sustainability. Now we only have to wait to see if this vision translates into tangible advances or if, like so many other technological promises, You can’t advance enough. The possibility of building AI models that imitate the learning and adaptability of the human brain is a monumental challenge, but also an extremely interesting goal. Images | Milad Fakurian In Xataka | We already know at what speed our brain processes: just 10 bits per second In Xataka | Figure creates a system to make large -scale humanoid robots. And of course, there will be robots manufacturing robots

How to scan a product and check with these apps if it is European and what country comes from

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Let’s tell you How to scan a product to know if it is European or what concrete country is coming. You can also know the relations that this country has with Spain, the description of the product, and if it is a foreigner you can even know the European alternatives. Due to the geopolitical context, many initiatives of this nature are emerging. In this case it is Several mobile applications They analyze the barcode or the product logo, and they tell you if they are European. We will tell you both the main apps to do this and the way to use them. Apps to know if a product is European Let’s start with a small list with Some applications for scanning products and know if they are European or not. At the moment, there is no multiplatform unified app, but we have several independent apps available for Android or iOS. BUY European for Android: A quite new app that analyzes the products for its barcode, and tells you the company to which they belong and the country they are. Is on Google Play. BUY European for iOS: It is not the same app as for Android, but does the same. You analyze the product barcode and tell you if they are European. It is in the App Store. Buyfromeu for Android and iOS: It allows you to know if a product is really made in Europe, and gives you alternatives. It also allows you to look for alternative for online services. Do not escape anything, you only use a search engine, and this is multiplatform. Is on Google Playand In the App Store. Buyeuropean for iOS: An app that does not analyze the barcode, but the face or cover of the product. Then look for that product and tells you its origin, and it is not European even gives you alternatives. It is in the App Store. How these apps are used In most cases, all you have to do is install the app and give permission to access the camera of your mobile. This permit is necessary to take photos of the barcode or the front of the product you want to analyze. Once you have done this, simply take a picture of the product or bar code, it depends on the app. Sometimes it is not even necessary to take the picture, you just have to point towards it. In any case, When reading the application, it will show you the product data And he will tell you if it is European or not. What this app does when detecting if the product is not European depends on each one, in some cases an alternative can be offered. What you can know with certainty is when one of these products is from some country on the continent. In Xataka Basics | 61 European alternatives to Google, X, Gmail, Chrome, Maps, Dropbox, Google Drive, WhatsApp and other popular services

The book that reveals the secrets of the most powerful European company in the chips industry

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The portrait of ASML proposed by Dutch journalist Marc Hijink in the book ‘Focus: The Asml Way’ It is extremely thorough. This Company of the Netherlands leads the manufacturing industry of photolithography teams that are necessary to produce integrated avant -garde circuits. In addition, in the short term it is very unlikely that another company will be able to compete with it from you to you. At least if we stick to extreme ultraviolet machines (UVE) that are used to make the most advanced chips. ASML was founded in 1984 by Philips and also the Dutch International (Advanced material semiconductor). The purpose of this alliance was to take advantage of the long experience of Philips in the tuning of optical equipment and lithography machines, and the knowledge of ASM in the field of integrated circuit manufacturing processes, to design and manufacture avant -garde photolithographic equipment. Today ASML holds an “invisible monopoly”as Hijink holds in his essay. The road to the UVE photolithography team has been long and tortuous This book seems to me a highly recommended work for any reader interested in technology in general. And essential for those who want to know better the semiconductor industry and scrutinize it through the eyes of the European company linked to this most relevant market. The chapters that Marc Hijink dedicates to the prolegomena that gave rise to THE CONSTITUTION OF ASML They are very interesting, but my favorites are all those in which the enormous complexity of avant -garde photolithography machines explores. Intel invested in 2012 no less than 4,000 million dollars to help Asml to finance the development of its UVE lithography team This company is where it is thanks to its UVE lithography machines. And the path that has taken him to them has not been at all a path of roses. In fact, Canon and Nikon, their natural competitors, they also tried to develop these chips production equipment, but They failed in the attempt due to the enormous technical and economic resources that implied its tuning. ASML It took more than two decades to have a fully functional UVE lithography machine ready, and had the economic and technological support of its best customers. Intel invested in 2012 no less than 4,000 million dollars To help you finance the development of this chips manufacturing machine. TSMC and Samsung also economically supported this company of the Netherlands during this project. And the play did well. In fact, these are the three companies that currently have ASML UVE lithography teams. The tuning of this lithographic team has given this Dutch Company the mastery of the manufacture of high integration semiconductors. In some moments the text of Hijink adopts a tone more similar to that of a black novel than that of an essay dedicated to technology. And it is reasonable for a reason: A ASML is currently subject to a lot of pressure by US governments and the Netherlands. The sanctions that have deployed both in recent years prevent this company sell your most advanced equipment to your Chinese customersand Marc Hijink explores the geopolitical plot in which ASML has been involved with the rigor that deserves a situation whose end is not yet evident. For now ‘Focus: The Asml Way’ It is only available in English, but you read effortlessly if you are minimally familiar with this language. Highly recommended. * Some price may have changed from the last review BIBLIOGRAPHY | ‘Focus: The Asml Way’by Marc Hijink In Xataka | 2024 has been a year full of uncertainty for chip designers. So much that the market has changed leader

The European Hera probe has just sent us its first photos for the story: we orbit Mars

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Despite how much we have explored Mars, we had few photos of Deimos, the smallest and distant from its two moons. The European Space Agency has just solved it. Launched October 7, 2024ESA’s hera probe goes towards Dimorfo, the first asteroid diverted by humanity. Understand the effects of historical impact that NASA’s Dart probe achieved In 2022 it will be Europe’s contribution to the International Planetary Defense Mission as we detect new potentially dangerous objects in the Solar System. Before getting to Dído, the binary asteroid system of which Dimorfo is part, the Hera probe has flown Mars to gain speed. The gravitational assistance maneuver It happened last night and it was totally successful: Not only because hera shortened his travel time in several months, saving a crucial amount of fuel, but because he took more than a thousand photos. Deimos and the surface of Mars through the Hara Camera (ESA) Moving at 32,400 km/h with respect to Mars, Hera went to just 5000 km from the red planet, taking advantage of its gravity to gain energy. But also to photograph The moon deams only 1000 km A distance, a historical overflow that was possible thanks to the fact that ESA had adjusted the trajectory of the probe to coincide with the satellite. When the images arrived, the agency scientists project them on a large screen at the European Space Operations Center. All present, including Brian May, a astrophysicist in spectroscopy and guitarist of Queen, exploded in shouts and applause. Deimos and the surface of Mars through the infrared thermal chamber (ESA/Jaxa) Affected by the mare coupling, we always look at Mars with the same face, so Hera has photographed his remote sidehis most unknown face. With 12.4 km in diameter, Deimos, a dark moon and covered with dust in potatoes could be a remnant of a great impact on Mars or an asteroid captured by the gravitational attraction of the planet. During your overfruit, Hera used for the first time Three scientific instruments outside the Earth-Luna system: its black and white sensor used for autonomous navigation, its hyperspectral image sensor (which exceeds the limits of the human eye in terms of visible and infrared colors that it is capable of detecting) and its infrared thermal chamber. In addition to the photos, the exercise has served as training for the main mission, but Dimorfo will be a much more complex objective of photographing: the 151 -meter diameter asteroid is Didimo’s moon, which measures 780 meters. The encounter between the probe and the asteroids should occur in December 2026. Two cubesats that travel inside Hera They will approach the asteroids. Image | THAT In Xataka | NASA and ESA have taken a turn in their predictions on the asteroid: the new data almost rule out the impact

Eutelsat, the “European Starlink”, shot in the stock market. The reality is that no European company can match Starlink right now

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The actions of the Franco-British satellite operator Etelsat shot earlier this week in the Paris Stock Exchange due to the possibility of replacing Starlink in the Ukraine War and In the context of the European rearme. There is no doubt that Europe will seek to recover its autonomy in space, but there is no company capable of replicating Starlink in the short or medium term. Eutelsat takes advantage of the geopolitical pulse. Between Monday and Wednesday, the Eutelsat titles came to quintupply their value, adding 1,000 million euros to the stock market capitalization, which came from historical minimums and had even been degraded to “garbage bonus” by Moody’sdue to the slow performance of OneWeb and high investment needs. The sudden interest, mainly promoted by retail investors and positions in short, dates back to February 28, when a heated public dispute between Volodimir Zelenski and Donald Trump led the United States to pause military aid to kyiv, with cutting threats Starlink satellite Internet service if Ukraine did not granted access to their minerals. While European governments were looking for an alternative, Eutelsat’s executive director said They would need “months, no years” To provide Ukraine as many satellites as Starlink, which ended up firing the company’s action (over the days, Relajusted down). However, reality is always more complex than a headline. How Starlink became vital for Ukraine. When Russia left conventional satellite networks out of service (VIASAT, Iridium, Immarsat…), Starlink gave a crucial advantage to Ukraine. The company directed by Elon Musk not only had the capacity to send more terminals and antennas to the front, but was more resistant to cyber attacks and electronic interference, The famous “Jamming”. The explanation is that Starlink is a constellation of thousands of satellites in low orbit that turn the earth every 90 minutes, so different satellites are going through the sky to serve a certain area. Russian cyberbrains and Jamming were more effective with companies that have geostationary satellites and remain fixed at 36,000 km altitude. Oneweb, the European alternative to Starlink. Since Ooneweb acquired, Eutelsat controls approximately 630 satellites in low orbitbacked by 35 geostationary satellites. It is the only operational global constellation beyond Starlink, although China has begun to also display yours. Unlike Starlink, whose main business is final consumers, Oneweb It has focused on military, governmental, maritime, aviation, industrial, logistics and operators. The reason is the enormous scale difference: Spacex has a 10 -time density of satellites, which allows you to serve more simultaneous users with Starlink. Everything is reduced to rockets. Europe just recover your autonomous access to space With the definitive entry of the Vega-C rockets and Ariane 6. But these pitchers are not reusable: each mission requires a new one, which prevents its use to display large satellite constellations. Not only would it be profitable: it would be logistically impossible, since the rockets in low orbit They have to be spare parts every few years. On the other hand, the Falcon 9 of Spacex is partially reusable. The company routinely recovers the propeller and halves of the Cofia, and thanks to that competitive advantage can launch two Starlink missions every week. In total, Spacex has launched more than 8,000 Starlink satellites, of which more than 7,000 are still in orbit. Falcon 9 is also One of the rockets that have put in orbit the satellites of Oneweb/Eutelsat. This situation is not going to be resolved until the European private industry, with ESA investments, has its first reusable rockets ready. The best positioned company is the French Arianegroup, which for decades has had the Duopoolio de launchers from Europe next to the Italian Avio. But its subsidiary Maiaspace is developing a relatively small rocket: Maia, with the capacity to put between 500 and 2,500 kg in Heliosíncrona orbit. In that range will compete with Miura 5 From the Spanish PLD Space. Image | Oneweb In Xataka | It is not that Elon Musk has managed to introduce its influence on NASA. Is that he has entered sweeping

The European Central Bank has been fighting for five years to literally create a “European Bizum”. Now has taken a key step

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Europe wants to have its own instant payments system. That would allow the dependence of the great market leaders, Visa and Mastercard, and strengthened the European financial ecosystem. And the plan begins to take shape with Bizum as a great protagonist. Bizum is looking for allies. As they point out In Electomistthe idea is to unify the payment systems that are currently working in the various countries of the European Union. Bizum, protagonist in Spain, has its twin schemes with Bancomat Pay in Italy and Sibs in Portugal. All of them now pose to be interconnected with a specially relevant reference. Wero, the German Bizum. The Instant Payment System It has been since summer 2024 being the great alternative in France (where they used Paylib), Germany (Giropay), Belgium and Luxembourg (Payconiq) and Holland (ideal). This project of the European Payments Initiative (EPI) is taking shape, and it can precisely be the other great component of that fusion of instant payment systems in Europe. The ECB wants a European bizum. Sources close to negotiations indicate that the project is on the table. To get ahead, we would have that giant of the instant payments that for years has tried to boost the European Central Bank (ECB). A long -sought project. Five years ago the European Commission He started looking that “European bizum” with the launch of the aforementioned EPI. In the project 16 great banks of Spain, Germany, France, Belgium and the Netherlands participated. A year later the figure amounted to 31 entities. The objective, offer a unified payment solution with a payment card and a digital purse. But that has gone through problems. The initiative was promising, but the slowness of its implementation and the excessive budget necessary to achieve this caused several banks to withdraw from the project. As indicated in the economist, the Spanish bank had to contribute 300 million to the initiative, something debatable if we consider that Bizum has existed since 2015 and has a massive acceptance. Spain, Portugal and Italy teach the way. Last year Bizum, Sibs and Bancomat Pay began working on connecting their platforms and making possible instant payments between these countries in the same conditions as to the national scale. It was also the result of the Bizum Union to the European Association of Mobile Payment Systems (EMPSA), which was the consortium of southern Europe. That alliance brings together 43 million users, of which 28 belong to the Spanish system. Germany, France and Belgium were looking for something similar. Something similar happened with the EPI and Wero, which interconnected the mobile payment systems of Germany, France or Belgium and wanted to become the European Payment System. Now both consortiums have approached positions and according to the sources mentioned there are options to end working on an interconnection of all systems. This looks good. It is not clear if the conversations will end with a single European system – will Bizum be called? Wero? – Or if at the moment we will work on that interconnection of all these applications separately, but of course these efforts can be the principle of something great and important for the European panorama of instant payments. It is already known. Union is strength. In Xataka | The arrival of the digital euro is inevitable: let’s say goodbye to anonymity

Marc Murtra and Emilio Gayo, the pair that seeks to create a European champion

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The movement was a matter of time. Just a month and a half after The fulminant dismissal of José María Álvarez-Pallete, Marc Murtra has activated the total reorganization of Telefónica. Emilio Gayo’s choice as a new CEO is not just a change of names in the organization chart. It is the first visible piece of a deep transformation that goes far beyond daily management. We are facing a first order turn in the company’s strategy. And the game is played three bands. The Spanish government, represented by the SEPI with Its strategic 10%. Saudi STC, with another 10% that activated all alarms. And Criteria-La Caixa, the third actor of this new hard-acting hard nucleus. Murtra has understood that the telecommunications sector is in total transformation and has placed this vision in the center of its strategy. “It’s time for the large European telecommunications companies to consolidate and grow to create technological capacity,” The new president at the MWC of Barcelona cried out. The message was not subtle or wanted to be. Europe cannot continue with a fragmented telecos market while competing against US and Chinese giants operating in oligopolic conditions. The battle for technological sovereignty is underway, and Telefónica wants to play in First. Gayo does not arrive by chance. Its results in Telefónica España – Revenue Failure, in Ebitda and in Clients For the first time since 2018– They are your presentation letter. An effective manager profile, knowledgeable about the entrails of the Teleco since 2004, which contrasts with the most visionary style and pallete transformer. The new Telefónica bets on a balance between Gayo’s operational execution (the good results support him) and the strategic vision of Murtra (his Europeanist speech confirms it). The next movements will also be a message. Each file that moves hides an intention. It is being created a trust ecosystem around Murtra, While emblematic figures of the previous era like Chema Alonso are on the tightrope. So much Adslzone First as The economist Then, each with their respective sources, have anticipated their imminent departure from Telefónica. The European telecommunications industry carries years suffering a paralyzing contradiction. You need scale to compete globally, but it’s subject to fragmented national regulations that prevent great mergers. If Murtra and Gayo achieve their goal, we could be before the first phase of an important reconfiguration of the sector. Telefónica seeks to position itself as a central piece of that puzzle, as The nucleus of a hypothetical European champion Able to stand up to the American and Chinese giants. In business jargon, a “European champion “ It is a company with the scale, influence and technological capacity to lead its sector in Europe and compete globally against US and Chinese giants. Internal changes are just the prelude. The truth game will be played in Brussels, where Teresa Ribera, a new competition curator, will have a lot to say about the future of mergers in the sector. It is no accident that Murtra has decided to make European consolidation its flag precisely now. The new Murtra-Gayo duo should not only manage a telecommunications company. Has to Lead a reconfiguration of an entire sector to compete in a global market dominated by large technology companies with the threat of telecos from both sides of the Pacific. The challenge is immense. And the pieces have only begun to move. In Xataka | Telecos counteratacan: Telefónica’s plan to convert their networks into platforms against large technological ones Outstanding image | Telefónica, Xataka

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