Hermès already has an answer to the US tariffs and the Chinese offensive: to manufacture more in Europe

The luxury products market is living a silent transformation marked by counterpoints such as fever by Hermès bags as an active financial, and the uncertainty of tariff policies imposed by the US. The French house has experienced such a high demand that, even with endless waiting lists, its bags remain desire on all continents. Given such success, Hermès has drawn her strategy for the coming years: to open four new workshops in France, increase your production of bags and transfer to the US client the cost of tariffs. The anti -barred shield: “Made in France”. Unlike other industries, the luxury industry has not considered transferring its workshops to the US to avoid tariffs. Far from that, Hermès maintains her commitment to “fact in France” and European artisanal manufacturing announcing the opening of four new factories in France in the next four years. With this decision, Hermès is positioned with other luxury brands such as Ferrari, which Does not contemplate In no scenario move its production outside Italy, or Rolls-Royce, which also You will expand Your Goodwood facilities. William Susman, managing director of the Cascadia Capital Investment Bank, assured to The New York Times That this same reaffirmation in its essence is common to many other European luxury brands: “In each conversation that I have had with customers during the last five to ten days, not a single person talked about building a factory in the United States.” Common Front: Money is not a problem. Both Hermès and Ferrari and Rolls-Royce have a client profile with high purchasing power and enormous appreciation for the quality of luxury products. That has made the three brands have adopted the same position on the scenario of uncertainty: maintain production in Europe and transfer the extra cost caused by tariffs to their customers. Assume that an increase of 10% or 20% in the final price will not be an obstacle to its millionaire customers. “The price increase that we are going to implement will be only for the US, since it aims to compensate for tariffs that only apply to the US market, so there will be no price increases in the other regions,” said Eric du Halgouët, Executive Vice President of Finance of Hermès, in statements collected by CNBC. Four factories and thousands of jobs. The new Hermès workshops will be located in different regions of France: Colombelles, isle d’Eguegnac, Loupes and Charleville-Mézières. Each of these workshops will have about 260 specialized artisans, which means the creation of more than 1,000 New jobs In the coming years. Hermès forms these artisans in their own school, the École Hermès des Savoir-Fairewhich qualifies them to manufacture their boring bags and products. According to The specialized medium Wwd, The Colombian workshop, the factory will be built on an old industrial land and is expected to be operational in 2028 and will be especially dedicated to producing its Kelly and Constance bags. The Isle d’Eguegnac plant will open its doors at the end of this year, while those of Loupes and Charleville-Mézières will do so in 2026 and 2027, respectively. The delicate balance of scarcity. Hermès’s sustained growth is reflected in her Financial results of the first quarter of 2025. The company billed 4,129 million euros, 8.5% more than the previous year and registered a 10% increase in sales of leather items compared to the previous year. This performance has allowed Hermès to overcome LVMH as The most valuable luxury company in the worldwith a capitalization of 276.3 billion dollars. The strategy of maintaining limited production, based on exclusivity, has proven profitable and sustainable in the luxury sector, which has used it in all its versions. For this reason, Hermès cannot simply manufacture its products and must very carefully monitor the increase in units that puts on the market to preserve the value of those that have already been sold. “We try to increase production at a fast pace, but we stay in the artisanal model, which in our opinion is synonymous with quality. We are not going to start looking for increases in productivity,” said Wwd Guillaume de Seynes, executive vice president of the manufacturing division and capital investments of Hermès. Deminting myths: production is not in China. If you have opened Tiktok or Instagram in recent weeks you will have seen any of the thousands of Chinese influencers videos They have risen to their profiles, ensuring that Hermès and LVMH bags are manufactured in China by $ 1,400, but these brands multiply their price by ten. This is an argument widely used by the imitations market and the “top blanket”, which is A whole industry in China. The reality is very different. The true added value of these brands lies in artisanal production in Europe. Hermès manufactures your leather bags and products in The 20 workshops that he has in France. LVMH, meanwhile, He does it in workshops located in France, Spain, Italy and the United States. Their watches are manufactured exclusively in watch workshops in Switzerland, while the jewelry lines of the signature of Bernard Arnault are created in France, Italy and Switzerland. In Xataka | Luxury brands hoped to land in the US after their fall in China: tariffs have cut their wings before taking off In Xataka | How Louis Vuitton makes money: of the unattainable luxury to mass luxury Image | Hermès (Alfred Piola, Kevin Scott)

In his escape from tariffs, Google wants to move its production to India, according to The Economic Times

Alphabet Inc is in conversations with Dixon Technologies and Foxconn (two of its main suppliers) to move part of its global smartphones production to India from Vietnam. According to, The Economic Times. The movement responds to the tariff crisis in the United States, after the imposition of global tariffs and the uncertainty of what will end up happening in countries such as Vietnam, which in the first instance were under a tariff of more than 40%. THE HOUSE OF THE PIXEL. The Google Pixel They are technically American mobile but their manufacture, Like the rest of the big playersIt is out of the United States. Pixel are manufactured mainly in China and Vietnam, two of the countries most punished by Trump’s tariffs. Fleeing from China. Time before the package of measures to fight commercially with China, Google had been trying to get the production of its devices out of China. Almost three years ago we had news about a specific movement: Google was moving the production of the Pixel 7 to Vietnamkeeping in China that of fold models, the most expensive to produce. A movement similar to Samsung’scompany that produces mainly in Vietnam and that has barely a presence in China. If a 10%global tariff is maintained, the supply chain would not suffer too much. If it turned to more than 40% initial, the photograph would change completely. Looking at India. It is not the first time that Google manufactures phones in India through its partners. Initially, the company moved part of the production to this emerging country to supply the local market, and now it would be in conversations with Dixon Technologies and Foxconn not only to produce more phones, but for the production of components. Cases, loaders, fingerprint sensors and batteries, are some of the components that Google wants to stop importing to be able to manufacture them locally in India. In the first tariff ads, India would correspond to a 26%tariff. Times and costs. According to Economic Times, Dixon and Foxconn have been manufacturing between 43,000 and 45,000 Pixel smartphones per month in India exclusively for local market, seeking to make their smartphones could be competitive in price against Apple and Samsung. Dixon is responsible for producing between 65 and 70% of the new Pixel, and Foxconn of previous models. This movement to increase production in India would have a horizon of two to three years, a much shorter term than Google had planned in a pre-aroncel scenario. Currently, Google has almost 14% market share in the United States, so maintaining a competitive price to continue having muscle in its local market is key. They are not alone. The Google movement responds to a practice that the smartphone industry has been executing for years. Apple, who has tried in recent years move part of its production to India, It has not arrived on time, and its supply chain continues to depend mainly on China. Samsung dodged the bullet fleeing to Vietnam, and even the great chips manufacturers have been considering to escape from China to avoid geopolitical instabilities. Image | Xataka In Xataka | Google Pixel 9 Pro XL, Analysis: A great candidate for Best Android of the Year … with a big pending matter

The US promised them very happy resurrecting its nuclear industry. Now a problem with tariffs has been created

The commercial war that He has started United States this April has given much to talk about, especially for Tariff dispute with China. This situation has put an old energy problem on the table: the dependence of foreign uranium. An uncomfortable dependence. The policies of the current American administration They have made clear their position not to continue towards the change of the energy transition. The Trump approach is placed in fossil fuels, but in nuclear matters it was preceded by Biden. In this specific case the energy constant is has maintained Between both governments, which in the road map left that nuclear energy should triple. In this way, the United States has been importing 99% of Uranium concentrate to make fuel for your reactors. In addition, the 54 nuclear centrals of the country generate about a fifth of all the electricity it consumes, According to Ciphernews. Who are the suppliers? As detailed in the same medium, most of the uranium has come from Canada, Kazakhstan, Australia, Russia and Uzbekistan, and although this mineral It was exempt of tariffs, the situation can vary Seeing the stage. In short, the issue has generated a stir in the energy sector and has exposed a structural vulnerability in its nuclear supply chain. A bet towards national mining. According to the United States Energy Information Administration (EIA)last year the national production of uranium concentrate multiplied by thirteen, but still is not enough to meet the demand. However, Scott Melbye, president of Uranium producers of America, He has assured that at least six companies have restarted mining operations in the country. It was not always like that. USA It was the largest uranium producer of the world in 1980, but in the following decades other countries ate the land, as was Canada and Kazakhstan because the extraction costs were lower. The situation worsened with a nuclear disarmament agreement of the USSR and for 20 years the half of the US nuclear fuel came from the recycling of Soviet uranium. After all this situation, in which it began more and more to depend on the uranium of others came the Fukushima accident in 2011. After this tragedy many countries, including USA, They reduced their investment in nuclear energy. Western mining companies paused operations, while Kazakhstan, with state support, Increased its production without worrying about profitability. Russia also continued to sell cheap uranium, even after the end of the disarmament agreement in 2013. Will it be self -sufficient? The orientation of Trump’s policies It seems to point towards the reactivation of its internal nuclear supply chain. Although uranium is still free of tariffs, global tension, technological advances and energy urgency are pushing the country again to look at their own subsoil. The big question is whether this rebirth will be sufficient and sustainable in the long term. Image | Pxhere and Gage Skidmore in Flickr Xataka | The uranium is listed up after the nuclear resurgence. And a company wants to start extracting it in Greenland

Before panic for US tariffs there are technological ones doing something uncommon: product collection

The scenario of Commercial War between the United States and China is generating an uncomfortable emotion in some of the technological giants: absolute panic by what may happen in the coming months. The supply chain is intended to change, and manufacturers live an uncertainty that increases for weeks. Some of them have begun to move, from Apple to Nintendo, with a clear objective. The collection of as many product units is possible to avoid a greater impact. Standby, not a real pause. The current status of tariffs is that of a ninety -day pause. With the numbers that are right now on the table, the products imported from China to the United States suffer a 145%tariff. The global is set at 10%. They are numbers that are of little use since, since the beginning of the month, they have suffered a practically weekly dance. The situation at the time we write this piece is from standby, but could change completely in a matter of time. Apple, the first to move file. According to sources of Reuters, Apple fought 600 tons of iPhones in airplanes from India to the United States. A total of six commercial flights with a million and a half devices in total. A decision that would be accompanied by An increase in India production of 20%in order to mitigate the impact of tariffs. They are still ridiculous figures compared to the bulk global sales of the iPhone, which exceeds 100 million annually. Nintendo and Switch 2. The Gaming Estrella product in this first half of the year was the new Nintendo Switch 2a device that started from 469.99 euros, but for which price increases are not ruled out. Just a few days after its launch, Nintendo announced The postponement of reservations in the United States. According to sources of Bloombergthe Japanese company is sending thousands of consoles From Vietnam to the United States. The objective is simple: introduce in American territory as many consoles made of China as possible. Consumers begin to answer. The fear of future price increases is not affecting only manufacturers, consumers too They begin to answer. Sources of Bloomberg They ensure that in just a weekend the influx to the American app store has been similar to that of the Christmas campaign, one of the most powerful for Apple. “Sales of networks in North America grew very strong when benefiting from the awarded contracts and the accelerated investment of customers, partly reflecting the uncertainty of tariffs” Manufacturers such as Ericsson have triggered their sales in the first quarter in American territory by 64%, to some extent due to an acceleration in investments in networks infrastructure caused by uncertainty. It is not enough. The world is beginning to respond to the possible stage of a 145%tariff, but neither charting airplanes nor increase production in other countries will be sufficient. The industry is condemned to raise prices to survive, as well as to look for alternative routes for a production chain that has been optimizing for more than two decades. Image | Xataka and Pixabay In Xataka | If the question is “who will win if prices for tariffs up” the answer is: “Second -hand mobiles”

No one is safe from tariffs. Not even one of the most powerful and necessary companies for the US: ASML

ASML occupies a privileged position. This company of the Netherlands is the only company on the planet capable of producing equipment of extreme ultraviolet photolithography (UVE) that are necessary to manufacture avant -garde chips. In fact, these are the machines that use TSMC, Intel, Samsung, SK Hynix and Micron Technology to create Your most advanced integrated circuits. It is currently not exaggerated to affirm that a very important part of the semiconductor industry is supported About Asml’s shoulders. And, despite its indisputable relevance, it is not immune to tariffs. Or, at least, to the uncertainty that has triggered the government’s tariff strategy led by Donald Trump. In fact, According to Reutersthe investors of this Dutch company are very concerned about the impact that US taxes will have on the company’s economic performance. The next tariffs on chips have plunged Asml in uncertainty The US administration has excluded manufacturers of lithography equipment from the base tariff of 10% announced just a few days ago. However, ASML, Tokyo Electron, Canon and other companies that produce these machines have reason to be expectant. And worried. A little over 24 hours ago Donald Trump confirmed that during the next few days will announce the tariff rate with which it will finally tax the imported integrated circuits. He also anticipated that some companies in the semiconductor industry will have some flexibility, although he did not specify either what will be those organizations or to what extent they can continue to import integrated circuits avoiding tariffs. The problem is that with these statements has plunged the entire semiconductor industry in uncertainty. This is the problem facing ASML and the other machine manufacturers to produce integrated circuits. If the US government finally decides to impose tariffs on the importation of lithography equipment manufactured abroad, the semiconductor sector will suffer If the US government finally decides to impose tariffs on the importation of lithography equipment manufactured abroad, the semiconductor sector will suffer. ASML is in a more comfortable position than other chips processing equipment manufacturers because, as I mentioned in the first lines of this article, it is the only company that produces UVE lithography machines. And not having competition in this segment helps. In addition, Intel and TSMC are equipping, or, at least, they plan to do it in the short or medium term, Its new plants of manufacture of semiconductors in the US. And it is impossible to start them Without ASML machines. However, the panorama is gloomy even if the US administration decided to exclude tariffs definitively to the manufacturers of lithography equipment, which is something that can happen. If this last scenario was given, but the US government decides to impose tariffs on imported chips, which right now seems most likely, the business of some of the best ASML customers, such as TSMC, Samsung or SK Hynix, presumably will resent to a greater or lesser extent. And, consequently, it is reasonable to assume that ASML’s economic performance will degrade. This is what worries your investors. TSMC and Samsung They already have factories in the USand SK Hynix is ​​building a plant in West Lafayette (Indiana), but in the short term they will hardly be able to meet the needs of the US market Only with your US plants. We will see what happens finally, but whatever happens is evident that uncertainty is already hurting even an industry as robust as that of integrated circuits. Image | ASML More information | Reuters In Xataka | Nvidia will continue to sell its H20 GPU in China. It has cost a dinner of 1 million dollars per diner

In the middle of the commercial war, China has found a way to punish US exports. And you don’t need tariffs

In full electoral campaign, when there was still talk of A fierce duel With Kamala Harris at the polls, Donald Trump recognized during An interview In Chicago that the term you like most about Shakespeare’s language is Tariff (Tariff). “For me, the most beautiful word in the dictionary”, proclaimed. View The forcefulness With which China has responded to its commercial war, it could well think that “tariff” is also Xi Jinping’s favorite word, but the truth is that Beijing has its own way of hitting the US trade. A much more discreet than rates. Tax pulse. Trump did not exaggerate to proclaim his love for tariffs. And good proof is that in the almost three months it has been in the White House, it has launched more or less clear ads (and also the occasional Auto amendment) of rates aimed at steel and aluminum or The cars and its components. Also of course the bad calls “Reciprocal tariffs”embodied in the famous rate table that presented A few weeks ago in the Rosaleda of the White House, and those that already appear on the horizon for Chips and drugsamong others. With the passing of the days and after Trump Pausara much Of its tariffs for 90 days, the commercial war has basically enchanted between the US and China. Washington has decided to apply to Chinese imports rates that rise at 145%while Beijing has returned the blow to Trump raising his own 125%. That answer does not mean that the tariffs are the only tool to which the Chinese executive has resorted to face the US. After all … aren’t there other ways to stop imports? Who needs tariffs? The news He has advanced it The American magazine POLITICAL: Throughout the last four months, Beijing has activated a series of bureaucratic obstacles and agreements that have had a clear effect on the flow of US imports, reducing them from or even stopping them. The method is more stealthy than the tariff war (and perhaps does not inject the thousands of millions to the public coffers that Trump is looking for with the tariffs), but allows Beijing to hit the US at a sensitive point, its commercial exports. THE KEY: Non -tariff barriers. “A tariff pays and things are more expensive, this is a total restriction to the ability to send products to that country,” Ben Lilliston commentsof the Institute of Agricultural and Commercial Policy. It is not a minor note if the intense commercial flow between China and the US is taken into account, which in 2024 resulted in the export of goods to China by value of 143.5 billion and imports that amounted to almost 439,000 million. But … How do you do it? POLITICAL Quote some specific cases. For example, Beijing has decided Do not renew At the moment the export permits of hundreds of meat packaging plants and has claimed that some products derived from American chickens do not meet their standards. You don’t have to look much in the newspaper library news in that line. Does A few days The General Administration of Customs warned of the appearance of Furacilina, a substance prohibited in the country, in three lots of meat of US companies. Result: suspended its import. The Chinese organism took A similar measure With the sorghum products of an American company after detecting “excessive levels of zaralenone”, a type of mycotoxin. The decision was announced one day after Trump imposed a 34% tariff on Chinese goods, although Beijing insists in which the restrictions for technical reasons and objectives apply: “To prevent risks and guarantee the safety of livestock production and consumer health.” Are there more cases? Yes. ABC News recently He informed that some 300 US slaughterhouses have not yet renewed their export permits to move beef to China, which seems to have found a substitute in Australian livestock. Beijing’s reluctance to renew the licenses have in fact stopped a good part US rescor export. And that are major words. In 2024 the US exported to China worth 1.6 billion dollars. Another sector that has also been emphasized of turbulence is that of natural gas. At the beginning of the month, with the commercial war about to climb, Bloomberg revealed that China had no matter of US LNG 60 days. The scenario remembers the one who lived years ago, during Trump’s first mandate, when the Asian giant stopped receiving US shipments during Around 400 days. Citing Kpler data, POLITICAL assures that so far this year of China imported only a cargo of gas compared to 14 of the same period of 2024. Hitting where it hurts the most. Chinese restrictions not only affect US exports, with their corresponding impact on a flow that moves millions of dollars. By applying Beijing can point to concrete sectors, such as Lift POLITICALindustries rooted in states (Iowa or Nebraska, for example) that usually act as republican vote heshes and therefore can exert greater pressure on Trump. Something similar did A few weeks ago The Brussels when he planned his own response to the first USA tariffs. Bureaucratic obstacles and restrictions also force companies to move in slippery terrain, even more than that of tariffs. “We do not want health and security to become a political issue,” Darci Vetter argueswith experience in the US commercial representative office. “Convert carers carefully considered and based on science into a political issue.” Marc Busch, who has also exercised as an advisor to the US Department of Commerce, is even more categorical: “This is what China does: commercial actions disguised as legitimate public policies with a scientific basis.” Is it a new measure? No, not exactly. The Chinese government seems to have intensified restrictions that are not new and can even go back to Your entrance In the World Trade Organization (WTO), more than 20 years ago. The US is not the first country that is found with brakes to its exports that coincide with moments of tension with Beijing. It happened to him … Read more

The US tariffs threaten the massive arrival of ridiculously cheap Chinese products. Europe has a plan

First was the United Kingdom Prime Minister Keir Stamer, which made clear The posture of the nation in front of the tariff war. China was more ally than enemy against the turbulence of the global market. Then It was Pedro SánchezPresident of Spain, the one that manifested in the same line. Somehow, both leaders showed that, in the commercial war, there are different interpretations In Europe, and that happens while a word next to China, which will test the regulations of the old continent: dumping. The challenge after tariffs. For years, Europe has seen in China a formidable economic competitor, but many media such as The New York Times They have begun to slide a fear of the escalation of commercial tensions between Beijing and Washington, and how it can transform that challenge into A threat potentially destabilizing for the continent. As? The imposition of Extraordinary tariffs On the part of Trump has raised a commercial wall that prevents Chinese exports from addressing its traditional market, which has lit alarms in Brussels due to the possibility that an avalanche of subsidized products, from electric vehicles to industrial steel, be redir massively to Europe. With key industries such as those of France, Germany or Italy already in a vulnerable situation, the fear is that the so -called dumping (the practice of selling below the cost to eliminate local competition) intensifies until eroding the foundations of European production. Of course, it does not have to be so, and Europe has “weapons” to avoid it. Diplomatic balancing. One thing does seem true. The European bloc is caught between two fires: on the one hand, the pressures of American protectionism and, on the other, the need to contain the Chinese overproduction without triggering an open conflict. The president of the European Commission, Ursula von der Leyen, has tried articulate an answer that combines firmness with pragmatism: he has promised to “closely monitor” the Chinese merchandise flowhas created a working group to detect dumping practices and has warned that Europe “cannot absorb excess global capacity.” Her messidated position was applauded by analysts, who consider her the best way to avoid an economic disaster. However, The Times explained that the unit of the continent can begin to show cracks in the face of the magnitude of the problem. Here are the words we commented at the beginning of leaders like Sánchez or Starmer betting on a greater approach to China as a shield in the face of the turbulence of the global market, while other EU members cry out for a more energetic defense of the European industrial fabric. Europe has a plan. The truth is that, in the face of the catastrophic image that has been warned in many media, for years the European Union has adopted a rigorous regulatory approach to contain the massive entry of Chinese products in your market. As? Through A combination of tariff measures, technical controls and non -tariff barriers that act as effective filters against dumping and unfair competition. Among the most outstanding tools are Antidumping research carried out by the European Commission, which have resulted in more than 100 current measures against Chinese products, covering from stainless steel to electric bicycles. In addition, the Rasff system (Fast food and feed alert network) constantly monitor the entry of non -compliant products with European quality and safety standards, blocking dozens of shipments every year. And the reach. To this is added the strict compliance with the regulation called Like Reachwhich requires any well imported good to register and evaluate its chemical substances, a firewall that prevents numerous Chinese industrial products from freely accessing the community market. Thanks to this normative network and its ability to activate ex officio investigations, the EU not only responds to concrete threats, but can also proactively dissuade the entry of goods that They do not meet the standards Europeans, configuring a legal wall that, until now, has effectively mitigated the wave of Asian overproduction. An asymmetric relationship. That said, and beyond the immediate context, the bottom of the problem may lies in an unbalanced commercial relationship. The Times told that Europe has accumulated a record deficit with China, one that in 2023 reached the 332,000 million dollarsfed by state subsidies that distort the market and by regulatory barriers that hinder the access of European companies to the Chinese market. Plus: the European Commission already has classified China as a “systemic rival” And bilateral relations have cooled in recent years, especially after Beijing support to Moscow during the invasion of Ukraine. European commissioners have expressed directly Your concern During recent diplomatic visits to China, demanding more equitable conditions and voluntary restrictions on exports of subsidized goods. Opportunistic messages and alliances. Despite these disagreements, China has intensified its Diplomatic offensive and media to present themselves as a strategic partner of Europe against chaos generated by Washington. From sponsored articles In influential media of Brussels until Official Communities That omit real tensions, Beijing tries to cultivate an image of stability and collaboration. In parallel, he has accepted Resume negotiations With the EU around European tariffs to Chinese electric vehicles, while minimizing disagreements. Meanwhile, European spokesmen respond cautiousspeaking of “reviews” or “continuation of conversations”, without offering clear adhesion or a firm rejection. An ambiguity that reflects not only the complexity of the situation, but also, perhaps, the fragility of a common strategy within the block. A crucial summer. So things, and with a photo that only points to A fear If we rely on European events and norms, the immediate future of European commercial policy could play a key game in the coming months. One is scheduled UE-China Summit For the second half of July, a meeting in which both blocks will try to soften friction before the impact of US tariffs is translated into an overestrial crisis in the European market. At the moment, the EU seems to have adopted a containment strategy: to endure the pull, maintain the balance between firmness and flexibility, and prevent the … Read more

Needs to remove tariffs on your electric cars

We are on April 14. Anyone would say that we have climbed into a concord and we have turned over the speed of sound without pause, without scales. Without stopping to repost. Since last April 2, the United States began to Apply cars tariffssteel and aluminum but, above all, since it imposed New commercial barriers to almost all of the world, it seems that everything has happened at a dizzying speed. In just 12 days we have seen USA Impose tariffs on (almost) every inhabited country. Even if I was inhabited by penguins and a handful of humans. We have seen one Chinese response, to the bag falla Increased hostilities In the commercial war, raising tariffs, threats from the European Union, the stock market falling again, increases in the figures of the tariffs that touched the absurd and a final step of Donald Trump with a 90 -day truce and Exemptions in some products Arriving from China. But before all this happened, there last October 2024, the European Union began to apply tariffs to Chinese electric cars that remain in force. A commercial dispute that has had multiple derivatives. To start, in Spain we have seen how The government changed minds About tariffs on Chinese electric cars To avoid Chinese reprisals. Reprisals that have reached countries like Italy, where investments have been cast back for supporting these tariffs in the past. Or that they led to Byd, Saic and Geely to file a lawsuit before the Court of Justice of the European Union. Months after the first storm, it seems that Europe and China begin to understand each other. At least that’s what the German newspaper affirms Handelsblatt. Looking for a land price To be clear about what we are talking about, you have to know where we come from. In September 2023the European Union began talking clearly to impose tariffs on Chinese electric cars. The agencies began to defend that the Chinese automobile industry was distorting the market offering electric cars at a very low price. That low and highly competitive price could allow it because, according to the European Union, their companies were Dopadas with state money. Either with direct subsidies, with soft credits or with the transfer of land, the European Commission ended up voting in favor of imposing what, first, were “Compensatory Rights” And, already in October 2024, they reached the figure of “duty” as we know them. Before that last approval, the European Union and China maintained an open dialogue on them. So Europe opted for impose tariffs with specific rates to each manufacturer, ensuring that not everyone had received the same aid and depending on the degree of collaboration shown. For example, Byd was the Chinese company that received the least punishment (17.4%) but SAIC, which is the property of the Chinese state, was 37.6%. To these figures we must add the 10% base that any country pays for exporting its cars to Europe. The rates, in addition, were applied to cars European manufacturers They produce in China. For example, the Volkswagen Group that in China is associated with SAIC has to pay very high tariffs for bring your electric cupra. It was a measure that tried to bring money and investments to Europe but that, with the rejection of China, ended by become a shot in the foot For some countries. From the first moment, the Chinese government was contrary to this decision and considered discriminatory this way of acting. For its part, the European Union opened the door to dialog combustion cars and plug -in hybrids. A type of especially attractive product in countries like Spain where cars purchases are dominated by low -end vehicles. Months after that, the German newspaper Handelsblatt It states that the European Union already negotiates with China a land price to its vehicles in exchange for lifting tariffs on electric cars. The media ensures that Maros Sefcovic, EU trade commissioner, has filed conversations with Wang Wentao, Chinese Minister of Commerce. At this meeting, the agreement would have reached a land price to its vehicles. The problem now is to reach an understanding, in Reuters They explain that so far the minimum prices that the European Union has imposed on foreign products always They have taxed simple products. That is, to non -complex products such as a car. The news agency already advances that from Europe they are willing to reach an agreement with different prices depending on the vehicle. At the moment, there is no news of what this land would be and if it would also affect cars with combustion engines or only electric vehicles as it happens right now with additional tariffs. Keep in mind that a different land price may make sense due to vehicle size or other variable that represents the quality and final price of the vehicle. It would be completely absurd to impose a land price of 20,000 euros (for example) to a five -meter car and leave the same figure for a large five -meter berling, generally associated with higher quality vehicles, cost and price. Liberating tariffs on Chinese manufacturers is also an advantage for Europeans who manufacture in Asian soil. In this way they will be able to offer their products without having to pay the corresponding rates so from Germany they already press so that this decision comes forward. Those who can show more contrary to this proposal are French manufacturers such as Renault or Stellantis. Except the Dacia Springthe Renault group does not bring electric cars from China and has always sold as a value to produce its Renault 5 In France. Stellantis either has Factories in China And in Europe it sells Leapmotor cars but the goal is that are manufactured in European landreuseting the facilities that the company has already distributed throughout Europe. At the same time, China needs agreements to continue selling cars outside its borders. Its production threatens to create a surplus of vehicles. Byd aims to sneak into the Five largest … Read more

China has found a solution to tariffs for Amazon sellers in the US. The problem is that it is illegal

The commercial war between the United States and China can shoot so many prices That the list is, a priori, endless. However, this 145% tariff figure imposed by the Trump administration (later Replicated by Beijing), it affects more products than others, and within that giant on online purchases called Amazon, the problem is much more fat for some vendors than for others. In China they have found a solution, although it does not seem legal. Fraud hidden behind shipments. I told it exclusively Fortune weekend. The rates imposed by the Trump administration of Chinese imports, which have reached such high levels Like that 145% We were talking about, not only have they destabilized great American retailers and sellers In Amazon, but they have also put in check the Chinese manufacturers and distributors who feed those supply chains. In response to this increasingly hostile commercial environment, several Chinese suppliers have begun to offer their US clients a “solution” as simple as illegal: falsify the declared value of imported products to reduce tariff load. It is, without any type of rodeos, a type of customs fraud. Illicit offers in digital tray. The medium lo He explained with examples. In messages sent by email and through the Wechat platform (then obtained by Fortune) at least half a dozen Chinese suppliers explicitly proposed to an American brand of domestic goods with a wide presence on Amazon that Subdeclara The value of its imports. “Many companies in the United States use invoices with minor values ​​to facilitate customs office and reduce rates,” wrote one of them. Another was still More direct: “We can modify the declared value in commercial invoices to help with tariff costs.” These proposals apparently have been frequent and formulated with total normality, as if they were part of the usual treatment. In some cases, suppliers added the option to use the shipping method Delivery Duty Paid (DDP), where the supplier assumes customs management and is responsible for manipulating the declared value of the shipment, thus creating a kind of deliberate barrier between the American seller and customs. Everything, of course, with the aim of relieving the tax burden, but assuming significant legal risks. A mined land for small importers. According to the medium, the founder of the American company involved (which anonymity requested so as not to compromise its usual suppliers) expressed concern that many small companies They can fall In these traps without fully understanding the legal consequences. Such and As he saidone of its suppliers said that this tactic is already common among competitors based on China. It is precisely this type of practices that, according to him, distorts the playing field: Chinese vendors who falsify the value of their shipments not only avoid high tariffs, but also obtain a direct competitive advantage over US vendors who follow the rules. From suspicion to confirmation. Apparently, suspicions about this type of practices are not new. Many American sellers have been complaining that their rivals in China could be Systematically subdeclating The values ​​of your products. Be that as it may, last week the issue exploded within the Amazon sellers community after a Chinese consultant published An entrance to LinkedIn stating that “the declared value of a typical container from China to the United States usually ranges between 5,000 and 10,000 dollars”, a figure that US vendors consider ridiculously low, especially in categories such as “home and garden”, where products such as furniture significantly raise real value. Play within legality. Options under the legal framework? Fortune said that in the face of pressure, some Chinese suppliers have begun to Offer small discounts in wholesale prices as a palliative measure, but that barely touch the surface of the problem. Others mention the possibility of Move production To other countries with lower tariffs, although they recognize that this alternative can only materialize over time. Meanwhile, illegal offers seem to continue on the table. The combination of punitive rates, unfair competition and lack of effective customs supervision has created a scenario where the incentive to the trap overcomes The will to respect the norms. A fraud without punishment. It is the last of the aid legs to explain this type of movements. Impunity seems to be a central ingredient of the crisis. Several American businessmen expressed to Fortune his frustration for the absence of consequences for those who commit customs fraud from China. The control mechanisms do not seem to be prepared to respond with the necessary forcefulness, and each container that enters undervalued represents not only a loss of fiscal income, but also a direct affront to the principle of loyal competition. In other words: the system, as it is, does not seem to punish the cheater. And as long as that does not change, the temptation to cross the line will remain there, in this case, disguised as a simple commercial proposal in an entrance tray. Image | World Bank In Xataka | The tariff war will shoot the price of a component that nobody speaks: the SSD units In Xataka | China responds again to US tariffs and rises to 125%: from here it would be a “joke” to keep climbing

The US tariffs have not yet entered into force, but there is already a console that has risen in price: PlayStation 5

Sony has not expected the tariff war which has unleashed the United States ends up impacting the prices of its console, and the price of PlayStation 5 In Europe, including the United Kingdom. According to Bloomberg, it will not be the only territory to suffer this price increase, since it qualifies as “likely“A future ascent also in the United States. Some reasons. The reasons that PlayStation wields In his blog They are “high inflation and fluctuation of exchange rates.” In Europe, this price change will only affect the digital edition of the console, which will cost 499.99 euros, 50 more than it cost so far, that is, the price that a standard PS5 had launch in 2020. This price increase occurs in almost the whole world, and in some areas such as Australia, also upload the price of the console with disc reader. The reader does go down. It is not the only oscillation in official prices, although luckily the record reader will suffer down: it goes from costing € 119.99 to € 79.99. In this way, if we add the updated PS5 cost of Digital and the disk drive, the increase is 10 euros with respect to the added price they had before this Sony announcement. The standard edition with Blu-ray unit does not change the price, staying at € 549.99, and PlayStation 5 pro either does its price of € 799.99. A history of uploads. It is already the second time that the Digital PlayStation rises in price: in August 2022 it has already suffered a rise from € 399.99 launch to 449.99. In that case, the standard PS5 also cost € 499.99 to the current € 549.99. At that time, The reasons used Sony They were “the high world inflation rates” and “adverse monetary trends”, very similar to the official reason for this new climb. Distance with respect to Xbox. This new climb places PS5 in an unknown position in front of its direct rival theoretical, the Xbox Series s From Microsoft, which reached the market at € 299, and has even lived occasional discounts, which places it in the range of 249-299 euros. The 1TB record version, appeared in 2023, is also cheaper than the PS5: € 349. Strategy or crisis? The repetition of reasons to justify this increase may sound like an excuse, but the truth is that the global economic situation is subject to the consequences, not yet calibrated at all, of the war war that is currently being unleashed. There are analysts who already point To that, providing a future rise in the United States, even more severe, Sony is using this increase in the rest of the world to mitigate costs: it is also done in areas such as Europe and the United Kingdom, where the tradition of PlayStation players is very high and these increases do not negatively impact as substantially as in other territories. PlayStation 5 Pro support. There is also another possible strategic reason for this rise that should not be ruled out: an attempt to redirect demand to premium products such as PlayStation 5 Prothat maintains its price. Approaching the prices of the cheapest option and the most expensive of its catalog, Sony makes this last option more attractive: the sales of PlayStation 5 Pro have not yet transcended, but above the problem of the rates, we could be facing a decision that would have ended up arriving in any case. Header | Xataka In Xataka | The US tariffs are a weapon of mass destruction in the Tech industry. Except for Chinese mobiles

Log In

Forgot password?

Forgot password?

Enter your account data and we will send you a link to reset your password.

Your password reset link appears to be invalid or expired.

Log in

Privacy Policy

Add to Collection

No Collections

Here you'll find all collections you've created before.