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The book that reveals the secrets of the most powerful European company in the chips industry

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The portrait of ASML proposed by Dutch journalist Marc Hijink in the book ‘Focus: The Asml Way’ It is extremely thorough. This Company of the Netherlands leads the manufacturing industry of photolithography teams that are necessary to produce integrated avant -garde circuits. In addition, in the short term it is very unlikely that another company will be able to compete with it from you to you. At least if we stick to extreme ultraviolet machines (UVE) that are used to make the most advanced chips. ASML was founded in 1984 by Philips and also the Dutch International (Advanced material semiconductor). The purpose of this alliance was to take advantage of the long experience of Philips in the tuning of optical equipment and lithography machines, and the knowledge of ASM in the field of integrated circuit manufacturing processes, to design and manufacture avant -garde photolithographic equipment. Today ASML holds an “invisible monopoly”as Hijink holds in his essay. The road to the UVE photolithography team has been long and tortuous This book seems to me a highly recommended work for any reader interested in technology in general. And essential for those who want to know better the semiconductor industry and scrutinize it through the eyes of the European company linked to this most relevant market. The chapters that Marc Hijink dedicates to the prolegomena that gave rise to THE CONSTITUTION OF ASML They are very interesting, but my favorites are all those in which the enormous complexity of avant -garde photolithography machines explores. Intel invested in 2012 no less than 4,000 million dollars to help Asml to finance the development of its UVE lithography team This company is where it is thanks to its UVE lithography machines. And the path that has taken him to them has not been at all a path of roses. In fact, Canon and Nikon, their natural competitors, they also tried to develop these chips production equipment, but They failed in the attempt due to the enormous technical and economic resources that implied its tuning. ASML It took more than two decades to have a fully functional UVE lithography machine ready, and had the economic and technological support of its best customers. Intel invested in 2012 no less than 4,000 million dollars To help you finance the development of this chips manufacturing machine. TSMC and Samsung also economically supported this company of the Netherlands during this project. And the play did well. In fact, these are the three companies that currently have ASML UVE lithography teams. The tuning of this lithographic team has given this Dutch Company the mastery of the manufacture of high integration semiconductors. In some moments the text of Hijink adopts a tone more similar to that of a black novel than that of an essay dedicated to technology. And it is reasonable for a reason: A ASML is currently subject to a lot of pressure by US governments and the Netherlands. The sanctions that have deployed both in recent years prevent this company sell your most advanced equipment to your Chinese customersand Marc Hijink explores the geopolitical plot in which ASML has been involved with the rigor that deserves a situation whose end is not yet evident. For now ‘Focus: The Asml Way’ It is only available in English, but you read effortlessly if you are minimally familiar with this language. Highly recommended. * Some price may have changed from the last review BIBLIOGRAPHY | ‘Focus: The Asml Way’by Marc Hijink In Xataka | 2024 has been a year full of uncertainty for chip designers. So much that the market has changed leader

Musk’s political ambition has turned Tesla into an ideological lightning rod. And the whole company is paying

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Tesla’s action touched its historical maximum at the end of 2024, just in time for Christmas. Since then You just made receiving coala paradox for the leader of the electric transition. From $ 480 to 240. Half. 50% fall (and 15% in a single session last Monday) is no longer a market correction or temporary fluctuation. Is the materialization of the political risk that Musk has accumulated deliberately during the last two years. Musk, with its lights and their shadows, It is an atypical phenomenon and a case study like or not. But he has also starred in his own even more atypical phenomenon in recent business history: the transmutation of an aspirational brand in the object of cultural repulsion for a part of its original client base, as stated The Verge. Tesla built an empire on very specific pillars: Technological innovation Environmental sustainability. A vision of the future techno -optimist. It was a perfect car – figured and literally – for progressive consumers with purchasing power that wanted to signal not only financial power, but avant -garde values. Musk’s political turn has caused a cognitive dissonance too heavy For a good part of this segment. This ideological fracture can be put figures. In California, one of the great progressive bastions and originally the most important market for Tesla, Model 3 sales They collapsed in 2024. In Europe, collapse has been even greateralthough it would be unfair to signal only to Musk’s personal future, since here a perfect storm has come together. They are more typical figures of A brand exodus – Here we can point to Chinese cars, but in the United States not – than a simple sector recession. Especially because even in Europe we have seen A growth of 34% in electric car sales at this time. The most visible demonstration of this brand crisis is the spontaneous emergence of an ecosystem of embarrassed owners. From apology stickers (“I bought it before Elon went crazy”) to the replacement of the Tesla logo with other generic badges. They are drivers who seek to dissociate their creator’s car. The protests have climbed to pure and hard vandalism, with concessionaires Tiring in Oregon, Molotov cocktails in Colorado and some Cybertruck on fire in Seattle. Tesla has become An ideological lightning rod. Meanwhile, competition has taken advantage of that vulnerability. Hyundai, Kia, GM U Honda (let’s mention Chinese brands on this side of the Atlantic) have been launching electrical alternatives perhaps not as painting as a tesla, but already attractive and more or less reasonable prices. In this equation There is a blind spot: Musk itself. His political ambitions and his parallel agenda with Trump have eclipsed their business vision. Tesla needs more than ever its affordable model – about $ 25,000, The repeated and deformed promise since 2018– To compete against byd, omoda, Jaecoo and company. But Musk is aspiring to something much older, maybe even too conceptual, such as Humanoid robots. Or with the promises of robotaxis that do not finish arriving … while Waymo already operates real fleets of autonomous taxis. Tesla’s technical credibility has also worsened. The promise that all cars manufactured after 2016 contained the necessary hardware for totally autonomous driving turned out to be true. Musk He admitted that they will have to replace on board computersa process that he confessed “painful”, and now faces collective demands for deceptive advertising. Tesla was, is and will surely be the king of the electric car in many ways, but something has changed lately. Trump can convert the White House into a Tesla dealership and proclaim in your social network Your absolute support to Muskbut You cannot reverse financial physics. The destruction of value has been monumental: 800,000 million dollars of stock market capitalization and 100,000 million of Musk’s personal heritage have evaporated in less than one semester. Even some historical shareholders, loyal to Musk, They have sold mass actionssuch as Robyn Denholm (the president of the Council) or James Murdoch (son of Rupert). There is a fire in Tesla, but that is not too worrying, every company happens at some time. The problem is that it is self -induced. Tesla will survive, surely, it has a solid cash position and hard -working economies. We are no longer in 2019. The real question is whether you can recover your old statusthat of Visionaria company, while its founder is still determined to sacrifice it on the altar of its political aspirations. The divorce between Tesla and a part of its original customer base seems difficult to reverse in the short term. The maximum irony of this story may be that the greatest enemy of the original mission of Tesla – to school the world transition towards sustainable energy – turns out to be Musk itself. Outstanding image | Tesla In Xataka | Tesla’s most buoyant business is also the most unknown: energy generation and storage

A company has created a humanoid robot of 38,000 euros and can already be reserved

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Imagine it: A humanoid robot serves you a glass in your favorite bar, another directs traffic with millimeter precision and, in the bank or in the hospital, a human aspect welcomes you. Some even find a company in these automatons designed to look empathic. In a world in constant progress, the future seems clear: humanoid robots will be everywhere. How much is missing for this vision to come true? We do not know with certainty. Nor what unknown challenges will arise along the way. What is a fact is that the career to develop humanoids is more intense than ever. And in that global competition, With companies from the United States and China in frontthe last movement of China Ubtech Robotics does not go unnoticed. A real -scale humanoid. The Beijing and Ubtech Robotics Humanoid Robots Innovation Center have made known Tien Kung Xingzhe, a humanoid robot with dimensions similar to those of an adult. As we can see in the images, its design is quite futuristic, with a metal torso in gray and black tones, articulated arms and a head without facial features. But beyond its aesthetics, it stands out for several advantages: Advanced biomimetism. Its structure and movements are designed to imitate with great precision those of a human being, allowing him to interact more naturally with his environment. Maximum stability. It can move fluently even in complicated land such as mountains, stairs, sand or snow, without losing balance or compromising your performance. Disated to resist impacts. The key parts of the robot are manufactured with titanium alloy, which should reduce the total weight without compromising its structure. High performance and efficiency. Designed to operate with precision and stability in research environments, guaranteeing reliable and consistent results. Gran expansion capacity. It is compatible with additional modules such as depth cameras, lidar, strength sensors, collaborative arms of seven degrees of freedom and robotic hands of five fingers, which allows you to adapt to different needs. The Tien Kung Xingzhe has a bionic torso configuration and an anthropomorphic movement control system, which allows it to move with surprising fluidity. It has 20 degrees of freedom (DOF), that is, 20 articulation points that allow it to imitate with greater realism human movements. The more degrees of freedom has a robot, the more precise and natural its displacement will be. A robot for research. Despite the advances in robotics, the humanoids we have seen in science fiction are still far from reaching our homes. Therefore, Tien Kung Xingzhe is designed for the world of research. Its price, 299,000 yuan (about 38,000 euros), places it in an accessible category for development centers and universities. In line with its purpose, it has an open structure that allows access to its motor, sensors and movement control interfaces. It also includes documentation and code examples to facilitate customization and development of new applications. Do not wait too long. For those who closely follow the evolution of humanoid robotics, the Tien Kung Xingzhe is now available for early orders in China and deliveries are planned to begin in the second quarter of this year. If the deadlines are fulfilled, an Asian company could have advanced to several of the proposals that are being developed in the United States. It is true that we talk about different categories: while Kung Xingzhe is designed for research, other companies, such as Tesla with their Optimus robot, seek to produce mass humanoids for industrial tasks. However, in terms of early availability and adoption, China seems to be taking more than interesting steps. Images | Ubtech robotics | SINA In Xataka | China’s robots represent an existential threat to the US, according to semi -health experts

a year in which the company will take more risks than ever

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What would be a competent collection for any other film, in the case of ‘Mickey 17’ has become Judgment of a dark future: 19 million dollars in the United States compared to 118 (not counting marketing and distribution expenses) it has cost. The Bong Joon Ho Oscar for ‘Parasitos’ has not encouraged an audience to which nothing is not to interest a sequel or a franchise delivery. ‘Mickey 17’ thus opens a hairy year for a company, Warner, who is not for many shocks. Warner, the one who awaits you. The company remains The second one that spends the most in production after Disneyalthough it is very far from matching its income (even in a year without ‘Star Wars’ in Cinemas and with only a Marvel movie -‘Deadpool and Wolverine‘-, Disney did not stop chaining successes in 2024, with’ Vaiana 2 ‘,’Upside down 2‘and’ mufasa ‘). However, in its 2025 calendar there are three films with a confirmed budget higher than that of ‘Mickey 17’, a unveiled budget but will undoubtedly exceed it (‘Superman‘, for July) and another that will approach him a lot (‘ Mortal Kombat 2 ‘, in October). Other blockbusters. Those other films that are already confirmed that they will exceed the budget of ‘Mickey 17’ are ‘a Minecraft movie’, of premiere in April and with no less than 150 million budget; The adaptation of Thomas Pynchon directed by Paul Thomas Anderson and Leonardo DiCaprio and Sean ‘One Battle After Another’, for August and with 140 million budget; And, above all, the mastodontic formula 1 epic with Brad Pitt ‘F1’, directed by Joseph Kosinski, signatory of ‘Top Gun: Maverick’, with some overwhelming 300 million budget. To round, bets such as the horror movie ‘Sinners’, with 90 million budget for April. Few franchises … We must praise this Warner plan that almost none of them belong to franchises or sequelae or REBOOTS (Let’s compare with Disney’s 2025 plan: ‘Snow White’, ‘Thunderbolts‘,’ Lilo and Stitch ‘,’Fantastic four‘,’ Freakier Friday ‘,’ Tron: Ares ‘,’ Predator: Badlands ‘,’ Zootropolis 2 ‘,’Avatar: fire and ash‘…). But the knocker of ‘Mickey 17’ makes perhaps, precisely that is not the most flattering of the perspectives for Warner. That, in addition, he is thinking of shooting a franchise with ‘Minecraft’ …. just the one that has some first advances that They have been lousy received. … But there is. But we are talking about a Majorand as such you have to fold the rules of the mainstream. That at this time, they impose that franchises reign. Warner has many and very profitable (and, above all, somewhat cheaper than ‘Dune‘ either ‘Godzilla‘, that do not go out to dance this year), and that they can surprise with blockbusters in exchange for very discreet investments. To the most expensive of all of them, ‘Mortal Kombat’ (the first installment cost a little less than 100 million) adds the recovery of ‘final destination’ and ‘Warren file’. The first one comes from a saga two decades ago, and it is still an enigma if it is a good idea to recover it. The second is a guaranteed success, and although it has been in fallow for years, we must not forget the very profitable war. Before all this was a field. There is a lot of talk about how Warner has cut expenses in recent yearsespecially in his television faction, but we must not forget that around him other producers have been falling. Apple had claims to become a Major and has produced films like ‘Napoleon’ or ‘Argylle’, blockbusters at the height of any rival, and has had to reculate. And with the post-pandemic netflix we have seen very high investments that have not set in products such as’Rebel Moon‘, And a bet this week,’Electric status‘, that if it does not work (and the first impressions are very negative) can start with a stage of radical cuts on the platform. From that perspective, Warner is not doing so bad. A project like ‘F1’, of 300 million budget plus what they are left in marketing, is only available to one of the last great studies of Hollywood. As much as it staggers. Header | Warner In Xataka | Warner has a problem with the new Harry Potter series: JK Rowling’s opinions

Amazon was about to buy the noise company for 1.4 billion dollars. Today is worth seven times less

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People don’t say they have vacuum robots. He says he has Robs. It is something special for a company that users replace the common name by their own name. The metonymic designation – kleenex by paper handker Robs They have certainly succeeded. Despite this, the company that creates them is going through a very complicated moment. Irobot, in trouble. The firm that designs and manufactures Roomba vacuum robots recently presented Your financial resultsand he did it with a pessimistic tone. Those responsible warned that they have “substantial doubts” that they can follow operations. Less income. In the results of the last quarter of 2024, he especially highlighted the 44% drop in income compared to the same period of the previous year. According to those responsible for the company, one of the reasons were “the competitive challenges facing the company.” Complex options. In fact, they explained that they have begun to analyze in detail their possible strategic movements to get out of this situation. One of them is refinancing their debt. The other, find a buyer, indicate In Bloomberg. Amazon already raised Irobot. Curiously, the company that manufactures these devices could be acquired by Amazon in the past. The company now led by Andy Jassy Theoretically came to buy itbut the European Union threatened Block the agreement And Amazon ended up backing down, with which this process never closed. A shadow of what it was. When Amazon was going to acquire Irobot, the assessment of the Roomba was 1.4 billion dollars. Its current market value is only 200 million dollars, seven times less. Pending debt. The investment firm Carlyle Group INC provided Irobot a loan of 200 million dollars in 2023. At that time the accounts did not have left, and that money allowed Irobot to have some liquidity while the acquisition of Amazon was managed. Not closing the operation, Carlyle can now collect terrible interests for Irobot: 9%. Too much competition. Roomba vacuums are still very well valued, but in recent years the competition has shown not wanting to be left behind. Robot vacuum cleaners has been rapidly used by other brands that have managed to equate in benefits, and in Irobot that brutal competition has noticed much. In Xataka | Better vacuum robots in quality price: which to buy based on the use and five recommended models

Lip-Bu will assume command at a decisive time for the semiconductor company

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Lip-bu Tan It will be the new CEO of Intel. The experienced executive, one of the main candidates after the abrupt departure from Pat Gelsingerwill assume the position on March 18. With his appointment, he will relieve David Zinsner and Michelle (MJ) Johnston Holthaus, who have led the company interim since December. “Lip-Bu is an exceptional leader whose experience in the technology industry, deep relationships in product and casting ecosystems, and a proven history of value creation for shareholders is exactly what Intel needs in his next CEO,” said Frank D. Yeary, who temporarily led the board of directors while looking for a new CEO. A fervent Gelsinger critic will be new CEO of Intel But the story of so with Intel does not start here. In the past, he was a fierce critic of the management of Gelsinger and the management that the company was taking. The former Cadence Design Systems courses joined the Intel Board of Directors In September 2022 with the objective of promoting the restructuring plan of the semiconductor firm. However, the differences with Gelsinger and other members of the Board soon arise. According to ReutersSo considered that Intel had an oversized template and that the company was losing agility in an increasingly dynamic market. For him, the real problem was not only the size of the company, but its risk aversion, a factor that was leaving it behind the competition. The tensions reached its highest point in October 2023, just when Intel announced the dismissal of more than 10,000 employees In an attempt to reduce costs and improve your efficiency. So, in disagreement with the management of the crisis and the strategic decisions of Gelsinger, he resigned from his position on the Board of Directors. Now he returns to hold the highest position of the company. His appointment not only marks a leadership change, but also presumable turn in Intel’s strategy. So arrives with the mission of redefining the future of the company, making it more competitive and recovering the trust of investors. Intel stands out in its statement How he has a degree in Physics from the Technological University of Nanyang (Singapore), has a Master in Nuclear Engineering from the Massachusetts Technological Institute and an MBA from the University of San Francisco. In 2022, he received the Robert N. Noyce Award, the maximum recognition of the Semiconductor Industry Association. Images | Intel In Xataka | China prepares the mate to the US: it will have its own UVE lithography team to make chips in 2025

Volkswagen has an ace in the sleeve if its electric of 20,000 euros does not take off. The company sells more sausages than cars

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Last week he was one of those crucial moments in the history of a company like Volkswagen. The dream of the German house of offering the general public at an electric non -exorbitant price or, as they themselves announced, “for all”, it was advanced under the ID name. Every1a utility on the border of 20,000 euros as a red line. It happens that, if things come out auctionly, VW has an ace in the sleeve. Because they sell more sausages than cars. An unexpected record. As we said, Volkswagen closed 2024 with a surprising fact: He sold more currywurstthe famous German sausages, than cars. While the manufacturer delivered 5.2 million vehicles worldwide, its food division reached a record of 8.5 million sausages sold200,000 more than in 2023. Of course, although the unexpected gastronomic success has been celebrated by the company, what is doubtful, does not seem to compensate for the difficult financial situation that crosses. Decline in sales. Because the excellent data of the sausages is certainly negative. Annual results, published on Tuesdaythey revealed one 30.4% drop In net benefits, despite a slight increase of 0.7% in total income. Sales collapse in China, its most important market, has been a severe blow, since the country registered its lowest level of Volkswagen vehicles in more than a decade. Meanwhile, Chinese manufacturers Like Byd They have gained land with cheaper electric models, surpassing VW as The largest car seller In the Asian giant. The secret of VW sausages. The currywursta sausage bathed in tomato sauce with spices of curry and accompanied by fried potatoes, has been a symbol within the Volkswagen culture Since its introduction in 1973. Originally prepared to feed workers in their dining rooms, the product has expanded until it is sold in supermarkets from 12 countries. To get an idea of ​​the importance it has for the company, it even has a piece number in the spare parts catalog: 199 398 500 Awhich reinforces its status as an “original Volkswagen component.” It is sold in the 30 canteens of the company, in work kiosks and in supermarkets near its factories. Volkswagen’s butcher shop at the Wolfsburg plant in 1973 The controversy. In 2021 the company tried scandal which included the protest of former German Foreign Minister Gerhard Schröder, who He defended the sausage as “an energy bar for production workers.” After the controversy, Volkswagen reintroduced currywurst in 2023 apologized by ensuring that he had only wanted to respond to the growing demand for vegetarian and vegan options among his employees and, since then, his popularity has continued on the rise. “The Volkswagen currywurst has become much more than a simple snack; is an icon ”, Gunnar Kilian declaredGroup’s Human Resources Director, holding the sales record. Structural problems And while sausages reach historical figures, the automaker faces a deep crisis. In an attempt to reduce costs, Volkswagen was about to close factories in Germany for the first time in its history and, although he managed to avoid it, he announced The dismissal of 35,000 employees In the coming years. In addition, the company temporarily suspended its labor security program, which had protected jobs until 2029, and only after a last minute negotiation with the unions in December It extended up to 2030. The company’s situation has also been threatened by external factors. It We have recentlyDonald Trump has warned that he will impose tariffs on car imports from Europe and Mexico, where Volkswagen has plants than They supply the US market. To this are added geopolitical uncertainty and the increase in commercial restrictions, which adds more pressure to the company’s recovery strategy. The electric bet. Despite the difficult panorama, the German house maintains the hope of a rebound in 2025, with the forecast of a growth of More than 5% In your income. As part of its transformation, it has presented plans to launch in 2027 That most affordable electric model To date with the intention of recovering land in front of their Chinese rivals. Meanwhile, the irony that a global renowned automotive company sells more sausages that cars reflects the deep difficulties that the sector is going through. Although the currywurst has become an unusual stability pillar for Volkswagen, it is impossible to hide the monumental challenges he faces to recover his leadership in the sector and adapt to an increasingly competitive market. Image | MonstourzVolkswagen, Lothar Schaack In Xataka | Guide to know if your car can circulate through the Zbe of Madrid in 2025: labels, registered and areas In Xataka | Xiaomi Su7: The electric car points directly to Tesla and Porsche presuming autonomous performance and driving

Eutelsat, the “European Starlink”, shot in the stock market. The reality is that no European company can match Starlink right now

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The actions of the Franco-British satellite operator Etelsat shot earlier this week in the Paris Stock Exchange due to the possibility of replacing Starlink in the Ukraine War and In the context of the European rearme. There is no doubt that Europe will seek to recover its autonomy in space, but there is no company capable of replicating Starlink in the short or medium term. Eutelsat takes advantage of the geopolitical pulse. Between Monday and Wednesday, the Eutelsat titles came to quintupply their value, adding 1,000 million euros to the stock market capitalization, which came from historical minimums and had even been degraded to “garbage bonus” by Moody’sdue to the slow performance of OneWeb and high investment needs. The sudden interest, mainly promoted by retail investors and positions in short, dates back to February 28, when a heated public dispute between Volodimir Zelenski and Donald Trump led the United States to pause military aid to kyiv, with cutting threats Starlink satellite Internet service if Ukraine did not granted access to their minerals. While European governments were looking for an alternative, Eutelsat’s executive director said They would need “months, no years” To provide Ukraine as many satellites as Starlink, which ended up firing the company’s action (over the days, Relajusted down). However, reality is always more complex than a headline. How Starlink became vital for Ukraine. When Russia left conventional satellite networks out of service (VIASAT, Iridium, Immarsat…), Starlink gave a crucial advantage to Ukraine. The company directed by Elon Musk not only had the capacity to send more terminals and antennas to the front, but was more resistant to cyber attacks and electronic interference, The famous “Jamming”. The explanation is that Starlink is a constellation of thousands of satellites in low orbit that turn the earth every 90 minutes, so different satellites are going through the sky to serve a certain area. Russian cyberbrains and Jamming were more effective with companies that have geostationary satellites and remain fixed at 36,000 km altitude. Oneweb, the European alternative to Starlink. Since Ooneweb acquired, Eutelsat controls approximately 630 satellites in low orbitbacked by 35 geostationary satellites. It is the only operational global constellation beyond Starlink, although China has begun to also display yours. Unlike Starlink, whose main business is final consumers, Oneweb It has focused on military, governmental, maritime, aviation, industrial, logistics and operators. The reason is the enormous scale difference: Spacex has a 10 -time density of satellites, which allows you to serve more simultaneous users with Starlink. Everything is reduced to rockets. Europe just recover your autonomous access to space With the definitive entry of the Vega-C rockets and Ariane 6. But these pitchers are not reusable: each mission requires a new one, which prevents its use to display large satellite constellations. Not only would it be profitable: it would be logistically impossible, since the rockets in low orbit They have to be spare parts every few years. On the other hand, the Falcon 9 of Spacex is partially reusable. The company routinely recovers the propeller and halves of the Cofia, and thanks to that competitive advantage can launch two Starlink missions every week. In total, Spacex has launched more than 8,000 Starlink satellites, of which more than 7,000 are still in orbit. Falcon 9 is also One of the rockets that have put in orbit the satellites of Oneweb/Eutelsat. This situation is not going to be resolved until the European private industry, with ESA investments, has its first reusable rockets ready. The best positioned company is the French Arianegroup, which for decades has had the Duopoolio de launchers from Europe next to the Italian Avio. But its subsidiary Maiaspace is developing a relatively small rocket: Maia, with the capacity to put between 500 and 2,500 kg in Heliosíncrona orbit. In that range will compete with Miura 5 From the Spanish PLD Space. Image | Oneweb In Xataka | It is not that Elon Musk has managed to introduce its influence on NASA. Is that he has entered sweeping

Larry Page, founder of Google, has a new company and a goal between eyebrows and eyebrows: manufacture products with AI

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While Serguéi Brin focuses in stepping on the accelerator To position Google in his career for AI, Larry Page is already exploring the industrial profits that future artificial intelligence models will have. As published The InformationPage would be behind Dynatoms, a startup focused on applying artificial intelligence algorithms to the DESIGN AND MANUFACTURE OF PRODUCTS optimizing the Use of materials and tools. Of artificial intelligence to industrial intelligence As It echoed TechcrunchLarry Page’s new project would not be linked to Google (except for its founder), and seeks to create “highly optimized” designs through the use of AI models to accelerate processes that usually require months of human work. This initiative marks the return of Page at the head of a technological project, then staying for several years in the role of discrete investor of aeronautics companies As Kitty Hawk. No details about Dynatoms activities are not known yet, but for what he has published The Informationits approach would not be limited to software: the platform would directly integrate the designs generated by In factories to start their industrial production. This connection would close the cycle from the design of a product to its chain manufacture, something innovative in a sector where both stages are usually managed separately. Page is not alone in this adventure. According to the investigations of The InformationHe is accompanied by Chris Anderson, former director of Kitty Hawk technology and hardware expert. The rest of the team would be formed by specialized engineers in AI, robotics and manufacturing systems. Since it is a very recent project in which Larry Page is still working, the names of these specialists are not known, but given the trajectory of both founders, it would not be unreasonable to find former Alphabet and Kitty Hawk employees. Early, but with a lot of future Although Page has been working in Dynatoms for months, the startup still has no launch date or confirmed customers. Sources close to the project cited by The Information They indicate that its founders prioritize technology before their presentation to the public. This contrasts with the usual approach in Silicon Valley de Lanz minimally viable productsalthough then they have to close them precipitously. According to a McKinsey studythe market potential to implement the supply chain and manufacturing could contribute up to 3.5 billion annually to the manufacturing sector by 2030. If Dynatoms manages to climb, he could compete with giants such as Autodesk or even with the generative tools of companies such as Openai, but specializing in concrete industrial applications. But it will not be alone in that area. Startups such as Orbital Materials is already using the for Develop new materials For the industry. Physicsx They are applying iA to optimize product design complex Like cars or aircraft using digital twins to accelerate its development. All of them are working to optimize processes with tools that do not even exist, but when they arrive, they will be at the forefront in their application. In Xataka | There was a time when Larry Page would have donated all his fortune to Elon Musk to colonize Mars: today they don’t even talk In Xataka | Larry Page and Sergey Brin founded Google and became millionaires. Now they are dedicated to collecting gigantic airplanes

The company that overturned on the Moon has sent a spacecraft again a year later. The same thing happened

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“We do not believe to be in the correct orientation on the moon, once again,” summarized the CEO of Intuitive Machines, Steve Altemus, at the beginning of a press conference on the injury of the Athena spacecraft. Nova-C has overturned again. The Nova-C Lunar Module “Athena” of the American company intuitive machines landed on the moon Thursday, March 6, at 5:30 p.m. UTC. The ship is alive, transmits telemetry and can receive commands. He even receives light in his solar panels, but is poorly oriented. After a week of travel, 39 turns to the moon and a descent maneuver on the South Lunar Pole in which the Methane and Liquid Oxygen Propulsion System apparently worked perfectly, something went wrong when perched on the satellite. Intuitive Machines does not know exactly where the ship is and where it is looking, but it seems to have been sideways. A year later. On February 22, 2024, Intuitive Machines was called to become the first private company to successfully alunizar. However, the Nova-C module “Odysseus” had a more abrupt landing than expected, left one of its legs and ended up turning on the moon. Athena has suffered the same destination. Intuitive Machines will wait for the probe Lunar reconnaissance orbiter NASA fly over the area to see exactly where it has been and which of its four sides is face down. For now, it is suspected that it can be on a slope. In energy saving mode. While finding what happened, Intuitive Machines has turned off several subsystems to preserve the useful life of the probe. In the South Lunar Pole, the temperatures are extreme and, depending on what position the ship and how much light will receive these days, it is possible that much of the energy is required to light heating. Athena was launched to Mons Mouton, a plateau near the South Lunar Pole, to display the NASA Prime-1 experiment with the aim of looking for ice water in the subsoil. It is possible that part of the scientific mission will continue, but the results of the mission will be “off-nominal,” said Steve Altemus, who however considers to continue in touch with the ship. Image | Nova-C “Odysseus” and Nova-C “Athena” (intuitive machines) In Xataka | After bankruptcy and an internal scandal, Firefly has made history: being the first private company to step on the moon

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