Spain is stopping making its potato tortillas at home. And that is why the Mercadona supplier is growing by 20%

After decades of debate Spain hasn’t decided yet Whether or not the tortilla should contain onion, what thousands and thousands of Spaniards do seem to be clear about is that the ideal is for someone else to cook it. More and more people prefer to go from peeling potatoes, heating oil and making their own tortillas to buying them directly at the supermarket. And so is making gold to one of Mercadona’s allied companies, a Navarrese firm which in 2025 increased its turnover by 20% to reach almost 200 million euros and this year it hopes to make another growth spurt to reach 230. It is the financial data of a company in the food sector, but it also tells us a lot about the market and our consumer habits. Sincebollists V.S. concebollistas. It is not easy to classify the Spanish population into tight compartments, but there is something that does not fail: the majority of 49.4 million of people who live in this country can be defined as sincebollists either concebollistas depending on whether you prefer the potato omelette (one of the great emblems of the native cuisine) with or without onion. The curious thing is that both seem to increasingly opt to abandon the stove and buy ready-made tortillas. At least that’s what they suggest. the latest data from Grupo Elaborados Naturales, Mercadona supplier and one of the largest tortilla manufacturers in the country. One figure: 197 million. The company presume that since its founding in 2006, it has managed to achieve “a dizzying pace” of growth of between 15 and 40% annually. 2025 has not been an exception. His last balance shows that last year it had a turnover of 197 million, 20% more than the previous year. This year it hopes to maintain that pace with another growth of 16.7% that will allow it to reach a turnover of around 230 million. As? Basically with your offer of refrigerated and frozen tortillas, although in the HORECA channel (the professional hospitality industry) also works with processed potatoes and vegetables. 2026, big. To achieve this growth, the company has redoubled its industrial muscle. The firm has dedicated approximately 40 million euros to strengthening its facilities, expanding its factory in Funes (Navarra) by 20,000 square meters and equipping itself with 12 new lines which will allow it to double the production capacity in that plant: from 300,000 units per day to 600,000. The company assures that it will also generate hundreds of jobs. In total, the company has three factories: Funes, dedicated to the production of tortillas; that of Corella (Navarra), which combines the manufacture of tortillas with prepared refrigerated potato-based dishes; and Aguilar del Río Alhama (La Rioja), where 150 people work dedicated to cooking migas and ‘fifth range’ foods (ready to eat) with vegetables. Apart from the national market, the company exports to a dozen and a half countries. The (long) shadow of Mercadona. Beyond its production capacity, there is one fact about the company that draws attention: its weight in the sector. Elaborados Naturales has reached a market share in the ‘potato tortillas’ category of 56% in large national distribution. This enormous footprint is better understood when knowing a key fact about the Navarrese company: its alliance with Mercadona. The firm is a supplier to the Juan Roig chain, which has in turn expanded throughout the sector until it has gained a market share of between 25 and 30%a percentage that has been reinforced thanks to its good rhythm of growth. More than just a business balance sheet. The balance sheet of Elaborados Naturales is nothing more than that: the balance sheet of a company in the food industry. If it is interesting to read beyond the company’s offices, it is because it connects with other underlying trends that are clearly identifiable in both the industry and Spanish society. For example, the growing demand of prepared foods. The latest data from the Ministry of Agriculture and Food (MITECO) they talk to us of an increase in the consumption of prepared dishes of around 6% while that of fish, fruits and vegetables declines. Much of it Of that demand is also satisfied in supermarkets. Rain of millions. A good example is Mercadona, which has seen how its line of ready-to-eat dishes has been taking over a growing gap in that business niche. Its success (also supported by white label) is in turn boosting its extensive ecosystem of suppliers, including Elaborados. In fact, the tortilla manufacturer is just one of the many companies that have seen their turnover grow by close to 20% in recent years driven largely by the commercial expansion of the Valencian chain. Images | Kent Wang (Flickr) and Natural Prepared In Xataka | Years ago Mercadona decided to conquer the market with its white brands. And that is making gold for some companies

Renfe needs new AVE and is already pressing for China to be its supplier

That relations between China and the European Union are complex does not surprise anyone. That Spain is becoming one of the countries that is pushing the most to get closer to the Chinese State is another obvious fact. And our country has long been playing a complex game of balance in which it tries to keep all trade doors open with the Asian country while remaining within the rules set by the European Union. The evidence is there for anyone to see. The Ministry of Defense itself publish an article on your website in which he promotes the Spanish position as mediator between the European Union and China. The Government of Pedro Sánchez already tried to maintain balance during the April crossover game in the trade war between the United States and the Asian country. Months before, investments on Spanish soil were unlocked, like the CATL factory mounted together with Stellantis in Aragon, while was punished to the countries that were in favor of lifting tariffs against Chinese electric cars. Now it is the trains that are in the spotlight. Spain is looking for new high-speed vehicles. Renfe wants renew your fleet and it is confirmed that in the coming months it will launch a tender to which those companies that want to win the contract will have to attend. And meanwhile, Óscar Puente, Minister of Transportation, is surveying the different companies to get an idea of ​​the deadlines they manage. A round of interviews in which a manufacturer stands out. It’s Chinese, it has the fastest trains and they deliver them before anyone else. Puente has already made it clear. The question is what Europe thinks of all this. The best but with doubts “Chinese manufacturers deliver trains at half the price in a period of six months to two years, while the European industry offers them to you in 60 months. I am a politician, the one who buys, and I’m not 60 months old. I have discussed this problem with the European industry and with the EU Commissioner, and I believe that in the railway sector things should change and move towards the Airbus model, with which the aeronautical industry was saved.” With these words, Óscar Puente made it clear who he would entrust the purchase of Chinese trains to if it were only in his power. The person he is talking about is China Railway Rolling Stock Corporation (CRRC). Their trains are the ones that are currently operating in the Asian country at 450 km/h (the infrastructure would have to be adapted so that in Spain they comfortably exceed 300 km/h) and according to Puente they can deliver them in much less time than those offered by European companies or Hitachi (Japanese). The words were spoken by Puente in an interview in the Chain Beingwith words collected by The Countrywhere it is noted that the Minister of Transport also has visited the German facilities from Siemens, another of the companies that could opt for the next big contract being prepared in our country. Siemens’ flagship train, the Velaro Novo, can also reach speeds of around 400 km/h top speed but the company has yet to demonstrate its ability to mass produce them. In Trenvista They analyzed the three vehicles that may be on the table, including an option with second-hand trains. Among the other competitors Featured is Hitachi. The Japanese company produces its trains in Italy. We are talking about the ETR-1000 or Freccisarossa, the same train that Iryo uses in Spain and which is underused in terms of top speed because the Spanish infrastructure does not allow it to reach the more than 350km/h for those that are approved. Alstom and CAF are also among the companies surveyed for transport. Companies that would be ahead of Talgo with whom the Government maintains an open conflict due to the delay in the delivery of trains and the breakdowns occurred on the Madrid-Barcelona line with cracks that They have taken AVLOs out of circulation on that line. All of them will be companies that will fight for a contract that is expected to reach around 27 million euros per unit purchased, according to 20 Minutes. In order to pay that money, Spain would go to European Investment Bank (EIB) to finance yourself at the best price. That would be one of the biggest complications for the Chinese manufacturer. CRRC is in the crosshairs of the European Commission which accuses the company of receiving huge state subsidies that allow them to put their trains on the market at a much more competitive price than that of European manufacturers. It is, therefore, a very similar case to what happens with the automobile market. The first conflict arose as a result of the intention of the Government of Bulgaria to acquire Chinese trains through a contract of more than 600 million euros. It included the delivery of 20 vehicles and their maintenance for 15 years. With the opening of the investigation, the manufacturer withdrew from the competition and finally the European Commission shelved the matter. Now it is Spain that is pressing to either acquire trains from this manufacturer or put the “Airbus model” on the table for the railway sector, with the aim of improving the competitiveness of the European Union in this market. Photo | Alejandro Luengo and Xataka In Xataka | The countries with the most kilometers of high-speed train, displayed in a graph with a brutal dominator: China

your main supplier is untouchable

In October, Ukrainian intelligence carried out an investigation. Then he found, once again, that the hole that exists around international sanctions it is palpable and numeric. kyiv had begun analyzing parts of Moscow’s latest cruise and ballistic missiles. And what they found was a deja vu. The latest: A thorough investigation of the Russian Iskander missile clearly points to a superpower. Lethality on the production line. The ballistic missile Iskander-Mthe heart of Russian terror against Ukrainian cities, rests on a solid fuel whose half should be composed by ammonium perchlorate. It turns out that Russia, after decades of industrial decline since the Soviet collapse, can no longer produce the critical ingredient to make it at scale: high purity sodium chlorate. This technical deficiency, more than any of its military forces, defines the strategic vulnerability of a weapon that has devastated places like Kryvyi Rih, where, for example, an impact on November 2024 He killed a mother and her three children. The sustained decline in Ukrainian interception rates, even in areas defended by Patriot, demonstrates that every missile that manages to overcome air defense hits densely populated areas and translates that industrial dependence into human tragedy. The network that supplies. Now, in a RUSI investigationUkrainian intelligence has found that, in the absence of domestic capacity, Moscow depends on two essential suppliers: China, which supplies 61% of imported sodium chlorate, and Uzbekistan, which supplies the remaining 39% via Farg’onaazota plant acquired by Indorama for $140 million and family-related to Lakshmi Mittal’s conglomerate. In this way, between 2024 and mid-2025, only the Uzbek factory sent more than 18 million of dollars in inputs, part of a total flow close to 37 million that sustains the production of missiles used repeatedly against the ArcelorMittal steel plant in Kryvyi Rih, paradoxical victim of the same plot business that unintentionally contributes to fueling the Russian program. Launch of an Iskander in 2018 The hole in the sanctions regime. Although sodium chlorate is included in European sanctions as a substance that supports Russian industrial capacity (the EU cannot move it), the main suppliers (Uzbeks and Chinese) continue without being punished. In fact, specialist Olena Yurchenko identifies three structural failures: the lack of comprehensive coverage of all solid fuel precursors, the absence of restrictions on third-country suppliers, and the omission of sanctions on Russian exporters and importers directly involved. The result is a perfectly functional supply chain that operates between the legal shadowsallowing Russia to replenish its arsenal despite the Western embargo. Experts they point out that this phenomenon is repeated in sectors where Western companies indirectly tolerate “parallel import” circuits. Geopolitics and political calculation. They remembered in Forbes that it would be politically more acceptable for the EU to sanction Uzbekistan, whose economic weight and ties with Europe are lower than those of China. There is no doubt, punishing Chinese suppliers would imply deep diplomatic and commercial frictions, which explains the reluctance of some Member States. However, while those decisions are postponed, Russia is advancing new domestic production complexes that will not be operational until between 2025 and 2027prolonging a critical period in which foreign dependence continues to be the Achilles heel of its missile industry. The strategic irony that sustains the conflict. ArcelorMittal Kryvyi Rih, the city’s economic pillar and a recurring target of the Iskander, has contributed more than 500 million in taxes to Ukraine and more than 18 million in humanitarian aid since the invasion. The drama is evident: the same business structure that contributes to rebuilding Ukraine is, on a distant link in its corporate orbit, linked to production of the missiles that destroy their infrastructure. If the EU were to simultaneously sanction Uzbek suppliers and major Chinese exporters, Russia would face years of instability, high costs and reduced industrial flexibility. It could even be forced to redesign its engines and fuels, compromising the reliability of its arsenal for an extended period. What is at stake. If you like, the decisive question is whether European politics will have the courage to close the loopholes that allow global conglomerates benefit (directly or indirectly) from both sides of the war. The reason is crystal clear: as long as this legal and economic exception persists, the Iskander They will continue to fly and slaughter, sustained by a supply chain that Russian technology alone cannot replace. Image | Vitaly V. KuzminMil.ru In Xataka | Something devastating is happening for Ukraine: death zones are disappearing, and its drones are flying blind In Xataka | For years Europe has wondered how to stop the Russian ghost fleet. Ukraine just showed you the way: with AI

An investment of 2,350 million will make Extremadura a global supplier of diamonds for chips

Trujillo will be a world center for the production of synthetic diamonds. A factory will be created there with a budget of 2.77 billion dollars (almost 2.4 billion euros) in which the Spanish Society for Technological Transformation will participate (SETT), with 753 million, and the American company Diamond Foundry (DF). And those diamonds will not be used for jewelry, but for especially powerful chips. The silicon problem. Current silicon chips have hit a “thermal wall.” By making them faster and more powerful, they get so hot that they lose efficiency or burn out. This slows down the progress of these chips and their application in fields such as artificial intelligence or automotive. Alternatives have been sought for a long timeand the diamond is precisely one of the most striking. The evolution of Trujillo. The Diamond Foundry factory will not make jewelry, but the synthetic diamond wafers it first produced two years ago. The diamond has a thermal conductivity much higher than that of silicon, with values ​​ranging between 1,000 to 2,200 W/mK compared to 153 W/mK for silicon. Or what is the same: it allows us to guarantee that, as they highlighted on IEE Spectrumthe chips of the future will remain “fresh.” The impact. By using diamond as the base or substrate for these chips, it is possible to run them at extreme speeds without overheating. This will position Spain as the world center of this critical technology. The North American company It already had two plants in Trujillo in which monocrystalline diamond (SCD) ingots were produced. The factories are also powered by solar energy, which is abundant in the Extremadura region. Zaragoza as a great ally. Those responsible for Diamond Foundry they explain in the official statement that the new factory is already underway with two construction shifts to accelerate the works. The ingots (the “raw” form of the material) will then go through a singling or cutting process that “slices” them into very thin sheets. These sheets, which are initially rough, are polished at a microscopic level and packaged in a sterile environment. Precisely this “post-processing” phase of production will be carried out in Zaragoza. The investment. The total budget they talk about in DF is 2,770 million dollars, about 2,392 million euros at the exchange rate. Of that amount, the SETT—which groups together previous investments such as PERTE Chip—, will contribute 753 million euros according to DF. It is expected that in the first ten years of the project the contribution to the Spanish GDP will be around 2,150 million euros, and it is expected to generate around 500 direct jobs and more than 1,600 indirect jobs. How to produce synthetic diamonds. While natural diamonds they take time to produce between 1,000 and 3,300 million years old, in Trujillo they are manufactured in approximately one month. To achieve this, DF uses 20 plasma reactors that exceed 1,000 degrees in temperature and generate conditions similar to those found in nature. The process starts with a 20.0 x 20.0 x 0.2 mm diamond “seed” that, when subjected to a combination of gases and a microwave process, grows until it reaches the optimal dimensions for use. Di Caprio, among investors. A curiosity: the San Francisco-based company was founded in 2012 by Martin Roscheisen and Jeremy Scholz, but what is surprising is its list of investors. Among them are iPod co-creator Tony Fadeel, Twitter founder Evan Williams and actor Leonardo di Caprio. The water problem. Diamond Foundry’s plants in Trujillo have faced significant problems related to their water supply. It is estimated that the plants need at least 730,000 cubic meters of water per year, which exceeds the annual drinking water consumption of the entire population of Trujillo. Various platforms such as Save El Berrocal and Ecologistas en Acción have warned of that danger, although Diamond Foundry has defended that its plan is based on the reuse of water from the Trujillo Wastewater Treatment Plant (WWTP). The Extremadura Government gave the green light to some modifications to the original DF project and considered that the factories would not produce significant adverse effects on the environment. In Xataka | China defies geology: it manufactures in a week what the Earth takes a billion years to do

Mercadona’s ready-meal supplier is investing 150 million more because we have given ourselves

Familia Martínez, the group that manufactures packaged lasagnas, gratins and roasts for Mercadona, has announced aAn investment of 150 million euros in two new facilitiesboth in areas affected by DANA 2024: A 20,000 square meter plant in Buñol dedicated exclusively to roasted products. And a rapid distribution center of 3,500 square meters in Torrent with capacity for 1,000 pallets. Both will be operational between 2025 and 2026. In one of the openings there is a nod to the founding of the company: it started in the 70s with a butcher shop in Torrent. Qor what is important. This expansion responds to the explosive growth of fifth-range prepared dishes in Spanish supermarkets. We are not talking about food from the counter that is sold hot (the ‘Ready to Eat’ section), but about refrigerated packaged products that the consumer heats at home: cannelloni, lasagna, roast ribs… A few months ago The Spanish have consumed 17 kilos per person of prepared dishes in 20246.6% more than the previous year, and Mercadona has bet heavily on this category: Juan Roig said a few months ago that “in the middle of the 21st century there will be no kitchens” and is transforming the chain accordingly. The figures. Familia Martínez closed 2024 with a turnover of 480 million euros (8% more) and a net profit of 31 million (15% more). Production exceeded 92 million kilos, with a growth of 6.2%. The group directly employs more than 1,900 workers in Valencia and Madrid. More than 600,000 gratin dishes and 200,000 roasts leave the Buñol plant every week. In total, it has invested 320 million euros in the last seven years. The context. The Martínez Family integrates four companies: Martínez sausages (minced meat and sausages). Traditional dishes (gratins, lasagna and fifth-range roasts). Five Forks (traditional roasts). La Pila Food (semi-finished products for industry). Mercadona represents 85% of its business. Last year, the group paid 68 million euros to the French group Fleury Michon to keep 100% Traditional Dishes, the jewel in the crown. The money trail. The investment in the new Buñol roasting plant is the most ambitious in the history of Familia Martínez. The center has been designed under criteria of energy efficiency and sustainability, with special attention to water savings. According to the CEO, Raúl Martínthe group is “in a moment of important growth, in line with the good progress of our main client”, in direct reference to Mercadona, which represents close to 80% of its business. The disappearance of kitchens that Roig predicts not only translates into more prepared dishes, but also a radical simplification of fresh products. During 2024, Mercadona has expanded its “reengineering” of the fishmonger’s section to offer products that do not require the intervention of a fishmonger in the store. Salmon nuggets, gluten-free hake sticks or clean sole are examples of this strategy. The rapid distribution center in Torrent will include semi-automatic shelving and two refrigerated warehouses with automatic management and robotization systems. This will shorten delivery times and improve the operational efficiency of the current Embutidos Martínez plants in Cheste and Torrent. In Xataka | The boom in prepared food in supermarkets has a blind spot: nutrition. Are we putting the foxes to guard the henhouse? Featured image | Martínez Family, Mercadona

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