Zuckerberg in the front row of Prada seems like a mistake in The Matrix, but it’s actually Meta’s biggest statement of intent

Any regular attendee of Milan Fashion Week know what to expect in the first row: a perfectly choreographed ecosystem of K-pop idols, internet stars and Hollywood actors with million-dollar contracts. However, at the presentation of the Prada Fall/Winter 2026 women’s collection, a figure appeared which at first glance seemed like a mistake in The Matrix: Mark Zuckerberg. As the magazine points out GQthe usual fashion audience is undergoing a metamorphosis and the technological elite is reclaiming its place in the spotlight, as demonstrated the appearance by Jeff Bezos in Jonathan Anderson’s debut for Dior. However, the founder of Meta did not finish blending in with the environment. As described The Times With a certain British irony, Zuckerberg looked tense in front of the flashes, like “someone who has ever heard of the concept of sitting on a bench, but has never tried it,” awkwardly spreading his fingers over his pants and not really knowing where to look as the models paraded. But what are the Silicon Valley elite doing there? Despite its recent change of image – which some have dubbed the Zuckaissanceleaving behind his uniform of gray t-shirts for Balenciaga clothes and gold chains—his presence in Milan does not respond to the mere whim of a shopping tourist. It’s a top-notch corporate chess move. As detailed The Timesthe key was in the seating arrangement (the coveted Frow either front row). Zuckerberg was not placed next to any random celebrity, but strategically shoulder to shoulder with Lorenzo Bertelli, Prada’s marketing director and son of designer Miuccia Prada. At his side, his wife, Priscilla Chan, shared confidences with none other than Andrea Guerra, executive director of the Italian brand. Besides, they fulfilled the aesthetic duties completely changing her style for the sobriety of Prada. lhaute couture as a Trojan horse. All this social choreography points in a single commercial direction. According to the CNBCMeta and Prada are collaborating closely to launch luxury smart glasses powered by artificial intelligence. The corporate bridge that connects Silicon Valley with Milan is already built. Goal has been collaborating for years successfully with EssilorLuxottica, the Franco-Italian giant that manufactures the current Ray-Ban Meta. Glasses that, by the way, will reach the not inconsiderable figure of 7 million units sold in 2025. Given that EssilorLuxottica has just renewed its licensing agreement with Prada until the 2030s, the triangulation of the business is evident. The goal of this maneuver is to legitimize personal surveillance technology through exclusivity. As explained TechCrunch, Bringing AI to high fashion fills a niche that more sporty or casual brands like Oakley and Ray-Ban can’t reach. Consolidating these glasses as a symbol of status and luxury is the definitive step to benefit the global image of the Meta brand. The technological muscle behind the design. For a Prada product to make sense, the technology inside cannot fail, and this is where the specialized technology media provides the crucial context. As explained in an in-depth analysis by my colleague Lacort in Xatakahe hardware The current Ray-Ban Meta is brilliant—fantastic as speakers and great as a discreet camera—but its software is the weak link. Your “Meta AI” assistant currently feels like a “clueless intern” suffering from a lack of context and erratic responses. To solve this and live up to a luxury label, Meta has taken out the checkbook. Another recent report by Xataka details that the company has just signed a multi-million dollar agreement with NVIDIA to acquire its new generation of server infrastructure (the Rubin architecture and Grace processors). Mark Zuckerberg knows that to sell the glasses of the future he needs to achieve what he calls “personal superintelligence”, processing data in real time without the current glitches, whatever the cost. The elephant in the room. Despite the change of look and multi-million dollar investment, Meta faces a challenge that fashion cannot easily hide. Just a few days before sitting on the catwalk, the owner of Meta was testifying in a Los Angeles courtroom in a landmark trial over social media addiction. Most ironic of all, the judge threatened to hold her team in contempt for showing up in the courtroom wearing Meta glasses equipped with a camera, in a place where recording is prohibited. As he warns TechCrunch, Prada glasses will arrive at a time of growing citizen rejection of constant surveillance devices. Society is beginning to react against invasive technology. The rejection is so real that, as the media highlights, there is already a developer who has created a mobile application exclusively to notify you if someone around you is wearing AI glasses. This raises serious doubts about whether Meta will dare to incorporate controversial features such as facial recognition, something that The New York Times He already suggested that it was under study. Does the devil wear Prada? At the end of the parade, one detail did not go unnoticed. As observed Business InsiderZuckerberg was not wearing his signature Meta smart glasses while sitting in the front row. And he didn’t need it. The photograph of him sitting next to Prada’s leadership was the message in itself. Silicon Valley has finally understood that to convince millions of people to wear a camera, microphone and AI on their faces every day, design matters as much as microchips. The next great technological revolution will not be announced in an aseptic California auditorium with a presenter in jeans; It is being decided right now, under the spotlight on the Milan catwalk. Image | José Goulao and Mark Zuckerberg Xataka | AMD wants to be the great alternative to NVIDIA in AI chips, and Meta has a plan that involves both

It is a serious mistake according to the latest study on Alzheimer’s

To this day, Alzheimer’s disease continues to be one of the greatest challenges in medicine to understand why it occurs, to lead to better treatments. And although pharmacology is advancing in leaps and bounds to try to stop it, science makes it increasingly clear to us that lifestyle is our best weapon to prevent the disease. And we not only talk about the diet either physical exercisebut also of how the brain is ‘trained’ with writing or reading. Some activities that we are losing. New evidence. A new study published in the prestigious magazine Neurology has pointed out that having “cognitive enrichment” throughout life can reduce the risk of developing Alzheimer’s by 38% and delay the onset of the disease up to five years. Although here the question is how the brain can be enriched to avoid this devastating disease. A protective shield. The study is based on a small sample of 1939 peoplewith an average age of 80 years and with 75% women, who did not have any type of dementia at the beginning of the experiment. From here they began to follow them for eight years with different annual evaluations to determine the degree of dementia they had. But what exactly is “cognitive enrichment”? The team of researchers measured the exposure of these individuals to intellectually stimulating environments throughout their lives, which include such everyday and accessible habits as reading, writing, learning new languages, visiting museums or libraries, and having educational resources at home from childhood. The results. Once all the data was analyzed and cross-referenced, it was possible to see that the people who had the greatest cognitive enrichment showed an incidence of Alzheimer’s of 21%. This is a figure that increases as less intellectual and cultural activity is seen, until reaching an incidence of 34% in those patients who are in the 10% range of cognitive enrichment. Overall, the group with greater stimulation had a 38% lower risk of Alzheimer’s and a 36% lower risk of mild cognitive impairment. Delaying the disease. Beyond the risk percentages, the most important thing is the delay in the onset of the disease. Here the study found that people with a highly stimulated mind delayed the onset of Alzheimer’s in about five yearsmanifesting on average at 94 years of age compared to 88 years of age in the group with less stimulation. In the case of mild cognitive impairment, the “delay” achieved was even greater when the disease debuted at age 78 to age 85. What is it due to? One of the most fascinating aspects of the work comes from analyzing different corpses to see what was happening in their own brains depending on the lifestyle they lived when they were alive. And here it was seen that cognitive enrichment did not prevent amyloid plaques from forming, which is one of the causes of Alzheimer’s. What was seen here is that people who had kept their minds active with writing or reading showed much slower cognitive decline and better memory and thinking ability, even when their brains already showed the physical damage associated with dementia. It is as if the brain, having been trained and nurtured for decades, had built other pathways to continue functioning efficiently even though the main pathways began to collapse due to the ‘junk’ in the brain generated by the disease. There are nuances. In this case we have focused on an observational study based, in part, on the memory of the patients’ own experiences, such as what they did fifty years ago. This shows an important association, but it is not a direct coincidence or indisputable by other studies. However, the findings do not fall on deaf ears, but rather They add to a mountain of previous evidence which suggests that prior enrichment reduces the pathologies associated with Alzheimer’s. This makes science point to the recommendation of dedicate at least one hour a day to hobbies and reading can protect our brain. Technology against us. It is a reality that today some activities such as handwriting have declined in favor of writing on a tablet or computer to take notes or write emails. This is also added to the fact that audiobooks are beginning to have a lot of weight in our daily lives, which means that we train our brain less and less to put on and read a good book. In this way, keeping the brain busy with activities such as crossword puzzles, sudoku or any type of activity can be essential to stop diseases as devastating as this one. Images | Thought Catalog In Xataka | Alzheimer’s no longer seems irreversible: science allows brains with advanced damage to recover for the first time in animals

bomb them with 6,000 logs from helicopters to fix a decades-old mistake

Historically, the rivers of the Pacific Northwest of the United States They were a chaos of fallen wood, deep pools and irregular currents that prevented the normal flow. The logic marked clean them and remove all the trunks to facilitate the passage of water and transportation, something they did not hesitate to do. The problem is that this has subsequently been seen to be a mistake, and they have literally had to fix it throwing logs into the river with a helicopter. Something that may seem crazy, but that science has endorsed as the best. A bombardment of wood. The project, led by the Yakama Nation in collaboration with organizations such as The Nature Conservancy has reached an unprecedented milestone. They have managed to place more than 6,000 Douglas fir logs and cedar along Central Washington’s 24 miles of rivers and streams. With helicopters. A task that was not easy, and for which helicopters have been requiredsince access by land to these virgin areas is almost impossible without building roads that would destroy the ecosystem that they are trying to save, in a paradoxical way, ‘dirtying’ the rivers. That is why the use of cargo helicopters has allowed the wood to be deposited with surgical precision without touching the surrounding forest floor to do as little damage as possible. An image that has actually attracted a lot of attention on social networks due to the impression of seeing a helicopter dumping wood into a river. A dirty river. Although seeing thousands of logs piled up in a river may seem like a natural disaster, to a biologist it is a perfect work of engineering. And these stacks are called ‘Engineered Log Jams’ and have a very clear meaning. The first is that the logs create deep pools and shadows where the water stays cold, which is vital for the survival of salmon and bull trout in the face of rising global temperatures. Stopping the current. This is another reason why science justifies the need to have these logs in the river, since slowing down the water allows the gravel to settle for the salmon to lay their eggs. Something that is complemented by the possibility of shelter that the trunks provide to hide from predators. Furthermore, by forcing the water to go around the obstacles, the complexity of the channel is recovered, avoiding accelerated erosion of the banks. The backup. As we have said before, it has not been a unilateral political decision, but rather it has had the support of science with different studies. These targeted a survival rate of 78% of fauna after major floods, more than meeting the protection objectives. And the success has been such that they are already being replicated in other parts of the country. The public administration itself is financing similar projects in the olympic peninsula and in counties like Cowlitz they have doubled down, placing up to 8,000 logs in the Grays River. The return of the salmon. This project is not just a question of river aesthetics. It is a battle for food sovereignty and biodiversity. Research in the Elwha River already confirms an immediate positive response with the presence of young salmon in front of these structures. In this way, what was eliminated decades ago because it was considered “garbage” or obstacles to progress, is today reinserted with high-tech helicopters. It is the recognition that sometimes, for nature to function properly, we need to make rivers “dirty” and full of obstacles again. Images | Job Vermeulen Magnus Mandrup In Xataka | Finally we have salmon without an environmental footprint, without overfishing and without microplastics. It’s just not salmon

Science says that eating three oranges is health and drinking them is a mistake

One of the most characteristic images of the ideal breakfast is undoubtedly the freshly squeezed orange juice that They try to place us in any cafeteria thanks to being an icon of health and vitamin C. However, in recent years it has been seen that the way to get the most out of this fruit is to leave it whole and without squeezing it. The juice is different. A juice, whether natural or bottled, It is not the same as fruit, no matter how much they try to sell it to us that way.. And the difference is precisely in what ends up in the trash, better known as food matrixwhich has a large number of benefits that we are constantly discarding. The matrix rotates. To understand why juice is not the same as fruit, we must understand how our digestive system works in the presence of food. In the case of eating whole fruits, what we eat is a complex “matrix” that has water and fructose ‘trapped’ inside. This is a network of insoluble and soluble fiber that forces our body to work a little to be able to absorb the nutrients that are in between. The fact of having to ‘search’ for nutrients among the fiber favors a much slower digestion that makes the sugars pass through the body in a more ‘controlled’ manner and not abruptly. But when you squeeze the fruit, this matrix ends up destroyed and the sugars are released from its prison, making it much easier for the body to trap them. The consequences. For the WHOintrinsic fructose, the sugar from the fruit itselfis now called ‘free sugars’ since they have nothing to hold them back. In this way, when drinking the juice, gastric emptying is very fast because there are no solids to process and the result is a large amount of glucose and fructose reaching the bloodstream. Something that represents stress for the body that is not prepared for it. The glucose curve. While eating whole fruit generates a much more moderate and sustained curve, juice causes an acute glycemic peak, followed by reactive hypoglycemia that awakens hunger shortly after. Although anyone in these cases may think that logically the amount of sugar in both the juice and the fruit is the same, so the behavior of the organism should be identical. But the reality is quite different, since science has been able to demonstrate that although the amount of sugar is identical, insulin response is significantly greater in the liquid version. For metabolic purposes, the pancreas does not distinguish much between industrial orange juice, homemade one or a sugary soft drink: it detects a flood of energy that it must manage immediately. What the data says. In this context, science already pointed out in 2014 a figure that should make us rethink breakfast: a higher intake of fruit juice was associated with a 14% higher risk of developing type 2 diabetes. On the contrary, the consumption of whole fruits (especially blueberries, grapes or apples) is systematically associated with a reduced risk. The fructose trap. Beyond glucose, which is like the main enemy against health that many of us have in mind, another enemy must be highlighted: liquid fructose. In this case, when it suddenly reaches the liver, it converts its excess into fat, generating uric acid as a byproduct, raising blood pressure and the risk of gout. In parallel, inflammatory pathways are activated that contribute to insulin resistance in the long term. But the key data is found in a 2025 Chilean analysis that concluded that, although 100% natural juices are “neutral” in small doses, They are consistently inferior to whole fruit in preventing major diseases. The satiety factor. There is a very interesting relationship between juices and obesity in the act of chewingas pointed out by different Japanese studies that have shown that the act of chewing not only crushes the food, but also sends satiety signals to the brain. But when we are drinking we skip these control signals to stop eating when the body says it is fine. If we start talking about figures, a glass of juice requires more or less 2-3 oranges (depending on the size), and it is very easy to drink it in forty seconds. But it is much more difficult to eat three oranges in a row, chewing slice by slice, since we are giving the body time to assimilate that sugar. It is not absolute evil. Obviously, juice is not poison for the body, but different nuances must be taken into account. Reviews published in 2024 and 2025 suggest that 100% natural juices may have a place in a healthy diet under very specific conditions. The dose in this case is very important, since It has been shown that small amounts (less than 150 ml per day) do not increase cardiovascular risk and they can provide vitamins. The problem is that the usual consumption size is usually double or triple that amount. Furthermore, the context matters since a high-performance athlete who takes that quick energy shot is not the same as a sedentary person already prone to diabetes. However, general public health advice increasingly aligns with the radical stance: if you have the choice, always choose whole fruit. Images | Mateusz Feliksik In Xataka | It turns out that a longevity expert has said something that makes sense. And the reason is the juices

Physics is clear that it is a mistake

In the middle of winter, a classic dilemma always returns in Spanish homes: is it advisable to leave the heating on all day to avoid the “peak of consumption” when turning it back on or is it better to turn it off every time we go out? For years, fear of an astronomical bill has fueled the myth that “keeping warm” is cheaper. But this winter, experts have decided to settle the issue by relying on an unbeatable ally: the laws of physics. The five minute rule. For Jorge Morales de Labra, industrial engineer and energy analyst, the answer does not allow nuances. As explained in Cadena CopeTurning off the heating is always worth it. In fact, he exemplifies it very simply: “Even if you go down for five minutes to buy bread, it is economically worthwhile to turn it off.” This statement has a solid scientific basis. As Morales de Labra details, heating systems consume energy constantly to compensate for the heat losses that the home suffers through walls, ceilings and windows. If the heating remains on while no one is there, we are paying for a comfort that no one enjoys, forcing the boiler to work tirelessly to counteract the cold outside. So why does shutting down save more than maintaining? The key lies in demystifying the “effort” that the boiler makes when starting. Although it is true that the boiler works more intensely to recover the initial temperature, this specific consumption is much lower than the sustained expenditure to keep the system running during hours of absence. Furthermore, the figures support this thesis. According to data from the OCU (Organization of Consumers and Users)If we decide to turn off the heating completely at night, the savings can skyrocket up to 67%. For their part, energy efficiency studies cited by El Español They estimate that by simply turning off the system for short and moderate absences, a family can reduce their annual bill by 8% to 15%. In an average home, this represents a direct saving of between 50 and 120 euros per year. The “invisible limit” of 21 degrees. Another common mistake is to confuse comfort with excess heat. The Institute for Energy Diversification and Saving (IDAE) warns that Each degree we go above that threshold makes the bill 7% more expensive. The official recommendation is clear: During the day: Between 19 °C and 21 °C is the optimal temperature. At night: Simply keep it between 15°C and 17°C, or turn it off directly. It should be remembered that this rule is universal for radiators and heat pumps. Nevertheless, systems such as underfloor heatingwhich have great thermal inertia and take hours to heat up, require more stable management and do not benefit from shutdowns lasting just minutes. The crucial role of insulation. It’s not all the thermostat’s fault; The reality is that almost half of what we pay depends on the walls. If your house has leaks, heat literally escapes through the cracks, forcing you to turn up the heat to avoid shivering. It is a vicious circle that empties the pocket. Luckily, the International Energy Agency (IEA) suggests several effective patches that do not require getting into work: Seal drafts: Installing weather stripping on doors and windows can save up to 100 euros annually. Blind management: Open them during the day to take advantage of the sun and close them tightly at nightfall to add an extra layer of insulation. Adjust the boiler: It is recommended to lower the boiler delivery temperature (the water that goes to the radiators) to improve the efficiency of the equipment. Smart ventilation: Simply open the windows for a few minutes in the morning to renew the air without the walls getting cold. An investment in control. Savings do not come from being cold, but from managing the heat intelligently. Jorge Morales de Labra emphasizes the importance of smart thermostats. These devices allow programming the heating so that it turns on half an hour before we get home or turn it off from our cell phone if we have forgotten. In short, this winter science gives us permission to turn off the switch. Heating an empty house is not comfort, it is waste. True efficiency is not about generating more heat, but about preventing the heat we have already paid for from escaping. Image | freepik Xataka | Heating has an invisible limit: going over that temperature raises the bill without you noticing more heat

Buying seafood before Christmas Eve saves up to 40%. A mistake when freezing it ruins your dinner

Christmas is coming and, with it, the spread of the large tables. In Spain, seafood is the absolute king of the banquet, but its presence this year is once again marked by a “stratospheric” price increase. According to data from the OCUshopping on the eve of Christmas Eve can mean paying 78% more for barnacles or 53% more for clams. Given this scenario, the freezer becomes the best ally of savings, allowing discounts of up to 40%. However, saving can be expensive. Science and gastronomy issue an urgent warning: the problem of Christmas poisoning is usually not the original product, but rather our management of the cold at home. The golden rule: immediacy. The most common mistake begins at the front door. According to CuidatePlusmany consumers make the mistake of leaving seafood in the refrigerator “for a couple of days” before deciding to freeze it. Microbiology explains that the final quality depends directly on the initial state. You have to freeze it “as soon as you get home” to stop the proliferation of microorganisms in its tracks. Furthermore, prior preparation is a step that we cannot skip. As highlighted in the online fishmonger Mariskitoit is essential to wash the pieces well and, above all, dry them with absorbent paper. The outside humidity creates ice crystals that damage the fiber of the animal, ruining its texture. It is not just a question of flavor, but freezing is the only safe barrier to neutralize parasites like Anisakis. Each species has its manual. Not all seafood accepts the same treatment. To avoid errors that ruin the product, we must distinguish the families: Large Crustaceans (Crabs, crabs, crabs): They should always be frozen cooked. The professional trick is to wrap them in a cloth moistened with their own cooking water so that they do not dry out. a detail: they should be stored with their legs up to prevent the internal broth from being lost (“the chub broth“). Small Crustaceans (Prawns, prawns, crayfish): They prefer raw, especially if they are going to be grilled. In the case of crayfish, although crude oil can aesthetically blacken the headits quality is not altered; If you prefer to avoid this, pre-cooking is a valid alternative. Bivalves (clams, mussels): There is a technical debate here. In the sources consulted, some of them suggest steam them beforehand so that the meat does not stick to the shell, others hold which must be raw to keep their marine essence intact. The forbidden: never freeze barnacles or oysters. Their texture is destroyed and, in the case of oysters, it is extremely difficult to know if the animal has died before the process, raising the risk of toxicity. The moment where everything can be ruined. Yes, we are talking about the defrosting process. The gold standard It is non-negotiable: always in the refrigerator, never at room temperature or under hot water. The safest method is to use a rack over a tray. This prevents the shellfish from coming into contact with the water it releases, a place where bacteria “have their fun.” If time is of the essence, from a food safety portal recommends submerging the piece in cold water with salt in an airtight bag, but they prohibit the use of the microwave because it “cooks” the edges of the seafood and ruins its texture. How do they last in our refrigerators? According to the fishmonger Solo Mariscosthe freezer must reach at least -18ºC. In the refrigerator, the optimal temperature ranges between 0ºC and 4ºC. But the cold also has enemies. From Mariscos Carrillo warn that the air in the refrigerator dries out the product; Therefore, they recommend covering the seafood with a damp cloth. Regarding the times, Mariscos Gallego set expiration date to the “trunk of memories”: bivalves should not spend more than 2 months frozen and large crustaceans a maximum of 3 to 4 weeks if we want them to maintain their premium quality. Can I die from poor intake? Food poisoning is not just an upset stomach. bacteria like Salmonella, E.coli wave Vibrio They can cause everything from severe dehydration to sepsis (a fatal immune system response). Additionally, there is the danger of toxins; as Dr. Masarat Jilani explains in a report to The Guardiansome like those of Bacillus cereus (common in reheated seafood rice) they resist even the heat of cooking. Added to this is the problem about heavy metals. Although shellfish (prawns, mussels) usually have low levels of mercury, we should avoid large species such as bluefin tuna or swordfish in pregnant women and children under 10 years of age. The safety test on the plate. As a final piece of advice, there is one piece of advice that is infallible: the “hit test“. Before cooking a clam, if it is open and does not close when you give it a little touch, it is dead and should go directly in the trash. Christmas is a time to enjoy, but as Dr. Jilani concludes“most poisonings disappear within days, but prevention is the only way to avoid extreme cases.” This year, don’t let saving in your shopping cart be a bet against your health. Image | Unsplash Xataka | The great Christmas revolution in Spain is not the millions of LED lights: it is the rise of “Tardebuena” and “Tardevieja”

A movie scene traumatized an entire generation every time they bathed in the sea. And it was all due to a mistake

The story from ‘Jaws’ begins long before its monster appears on screen: it is born in a chaotic shoot, with a mechanical creature that did not work, a young director on the verge of dismissal and a climate of tension that threatened to sink not only the film, but also Steven Spielberg’s career. Hence the most chilling scene has arisen from the most logical thing: a failure. The technical failure and taking a bath. The story told a long time ago Spielberg himself. The entire team assumed that the film was doomed. Brucethe name given to the enormous robotic shark, constantly broke down as soon as it touched salt water, the days went by without being able to film anything usable and leaks from Hollywood ensured that the production was a disaster. However, from those limitations (and especially that useless shark) was born one of the most influential decisions in the history of cinema: not to show the threat, but to hint at it. Technical necessity forced Spielberg to shoot the film as a suspense thriller, closer to a Hitchcock film than a giant creature spectacle, and he turned the series of mechanical problems into the greater narrative success of his career. The result was a film where terror springs from the invisible, from calm water, from ominous sound. of two notes that advance like an unstoppable threat: a tension that would forever change the public’s relationship with the sea (for the worse). The sequence. The iconic opening scene (a quiet beach, a party and a girl who decides to bathe under the moon) is the perfect example of the way in which Spielberg transformed technical deficiencies into a cinematic virtue. We do not see the shark at any time, but we feel its presence from the first vibration of the water. Chrissie, played by Susan Backlinie, goes into the sea while the camera accompanies her slowly, without warning, until something grabs her from below, shakes her from side to side and ends up dragging her into the depths. On the surface calm returns, but the audience can no longer recover it: they know that the unknown is there, lurking where it cannot be seen. The psychological impact was so immediate that many viewers, first in the United States and then in Europe, left the cinema. with the same phrase in my head: “I will never get into the water again in my life.” Spielberg built an invisible attack in which the viewer’s imagination becomes the real monster, and he did it because he simply had no other choice: Bruce I would never have been able to shoot that shot convincingly. The absence of the animal, paradoxically, created a scariest presence than any mechanical creature. The failures that forged the tension. During filming, the mechanical shark turned out to be practically unusable. Engines corroded with salt, joints failed, and underwater operators spent hours trying to refloat a robot that was sinking rather than attacking. Spielberg confessed that the bug “looked silly” and that he was afraid that the public would laugh. But when something doesn’t work, cinema can reinvent itself. Forced to film without showing the predator, the director and his team chose to work as if the camera was the shark itself: water level shots, disturbing points of view, tense silences and, above all, the terrifying rhythm composed by John Williams, initially received as a joke and finally became one of the most recognizable leitmotifs in the history of cinema. Simple ball. The failed machinery forced the narrative to concentrate on “less is more,” and that visual reduction transformed what was going to be a monster film into a piece pure suspenseone in which the threat lurks beneath the surface like a collective trauma ready to emerge. Spielberg himself admitted after that, if the shark had worked well, ‘Jaws’ would have been a much worse movie or, at the very least, much less scary. From accident to cultural revolution. Thus, what began as a filming in crisis ended up triggering a unprecedented phenomenon. ‘Jaws’ not only terrified million viewers (literally altering his relationship with the beach), but also redefined the film industry. The film also inaugurated the concept “premiere-event”: massive campaigns, releases in hundreds of theaters and a summer strategy that demolished the old belief that no one went to the movies when the weather was good. The audience came again and again to scream, to feel the shock, to immerse themselves again in that first scene that turned a night bath into an act of pure recklessness. Spielberg’s film opened the door to a new economic model, inspired aggressive marketing strategies, generated an avalanche of imitators and consolidated the blockbuster as the central engine of Hollywood. By the way, I remembered in a wonderful Guardian report for the anniversary of the film, its cultural impact gave rise to infinite interpretations: readings on masculinity, power, institutional crisis, post-Watergate paranoia and even debates about its moral content. However, when Spielberg was asked what ‘Jaws’ really meant, the answer was so simple. like shiny: “It’s a movie about a shark.” And what makes it something bigger is that, because of a technical failurethat shark almost never shows up. Image | Universal Pictures In Xataka | In the 80s they were already cloning faces without the need for AI: ‘Back to the Future’ replaced an actor with a mask and we didn’t realize it In Xataka | Stephen King threw away the first pages of the book. His wife rescued them and turned a scene into horror film history

What if we have made a mistake with the orientation of the panels? Two projects in the Valencian Community are testing it

For decades, solar panels have looked to the sky with an almost religious inclination. But, what if the error was precisely that? What if the future of solar energy lies in putting them on their feet? Position is everything. The Norwegian company Over Easy Solar and its Spanish partner Albricias Energía have installed the first two vertical solar systems in the Valencian Community: one in the Elche business park and another on the roof of a residential building in Bétera. The idea of ​​raising the panels is not only aesthetic: it responds to a practical need. In cities there are more and more flat roofs and fewer sloping roofs, and in the countryside, agrivoltaics seeks to free up soil for crops. In this context, verticality is becoming a solution that is as logical as it is efficient. The logic behind the vertical panel. Its promise is as simple as it is disruptive: assembly in 15 minutes per kWp, without tools or ballasts, and with a design that does not pierce the roof or alter its tightness. The panels, manufactured with heterojunction (HJT) cellsreach an efficiency of 22% and a bifaciality of 92%, that is, they capture solar radiation on both sides. In addition, being in a vertical position, they dissipate heat better, which translates into better thermal performance. At the Elche facilitythe modules were placed with an east-west orientation, so that one side receives the morning sun and the other the evening sun. That generates two daily production peaks —one around 10:00 and another around 8:00 p.m.—, just when domestic electricity demand is usually highest. While traditional panels reach their maximum at noon and fall when more energy is needed, the vertical ones fill those production “valleys”, reducing dependence on batteries or the electrical grid. Production curves of the Elche facility Source: Over Easy Solar Beyond the angle. Furthermore, their shape and geometry make them almost immune to dirt, hail or wind, and as they do not require screws or ballasts, they can be easily dismantled if the roof requires maintenance. The Fraunhofer ISE Institute has endorsed that this configuration does not compromise structural stability, which reinforces its technical feasibility. According to Over Easy itselfvertical solar installations are becoming a value option for both urban rooftops and large-scale or agrivoltaic projects, and offer competitive capture rates and payback periods compared to conventional photovoltaics. The vertical spin expands. It is not an isolated idea. In California, the Sunstall company has developed Sunzauna system of vertical bifacial panels designed to combine agriculture and energy. The project, installed in a vineyard in Somerset, uses modules that generate electricity on both sides and allow cultivation under partial shade, reducing UV stress on the plants and taking advantage of the land for both uses. The principle is the same: more usable surface area, less heat, less maintenance and a more stable production curve. And, furthermore, with added value: keeping the land available to produce food. In urban environments, verticality also makes its way. The Canadian Mitrex SolarRail has launcheda bifacial solar railing system that turns balconies into small energy generators. With transparent and opaque versions, these modules integrate photovoltaics into the architecture without altering the design of the building or taking up additional space. The technology that makes it possible. With twist or without it, all recent proposals point in the same direction: bifaciality. HJT (heterojunction) cells combine crystalline and amorphous silicon to make better use of reflected light and reduce temperature losses. This symmetrical structure allows energy to be generated from both the front and rear of the panel, something essential for vertical systems or systems integrated into facades. And it doesn’t stop there. New advances, such as bifacial perovskite panels developed by the Indian Institute of Technology (IIT) Dharwad, could make these solutions even cheaper and better. Will the future be vertical? Verticality does not seek to replace traditional photovoltaics, but rather to complement it. It allows energy to be produced when it is needed most, reduces the visual footprint and increases generation on already saturated roofs or in buildings without inclination. In the words of Pablo Sánchez-Roblesfounder of Albricias Energía: “Over Easy systems can complement already executed installations, increasing generation without changing the inverter.” Maybe in a few years we will look at the sloping roofs and think that the panels always wanted to be standing. After all, the sun rises in the east and sets in the west. Image | Over Easy Solar Xataka | Quantum find in Cambridge points to solar ‘Holy Grail’: single-material solar panels

Microsoft opted everything to OpenAi to win the AI ​​race. Start realizing your mistake

In April 2019, a small group of Openai engineers flew to Seattle to make a demo of a GPT-2 Supervitaminated Version A Bill Gates. Microsoft’s co -founder was impressed, and made clear his intention to invest in the company led by an almost absolutely unknown Sam Altman. In Redmond, Gates’ opinion took into account, and shortly after the events precipitated. The company’s cto, Kevin Scott, wrote an email Shortly after, in June, Nadella already Gates to warn of the danger of being behind. He was “very, very worried.” Nadella agreed. A month later, on July 22, 2019, Microsoft advertisement a Investment of 1,000 million dollars In OpenAi. That seemed love at first glance. That money promoted Openai’s efforts, which continued to develop its models and that in August 2020 launched an amazing GPT-3 But without opening it to the general public. Two years later, the bombing: OpenAi announced chatgpt without knowing that this would detonate the current AI fever. This divorce can be very expensive to Microsoft The initial impact was amazing, and Chatgpt became On the fastest platform he had grown up in history of the Internet. In two months he had already attracted 100 million users, and Microsoft, wanting to take another step in that idyllic relationship with Openai, redoubled its commitment to the company. Or multiplied it, because in January 2023 advertisement a multimillionaire investment that is estimated – although the figure was never detailed— at 10,000 million dollars. That investment It seemed to be perfect For both companies. Among other things, Openai obtained access to Microsoft’s cloud infrastructure to train their models and offer them to the general public (inference). Meanwhile, Microsoft gained priority access to OpenAi models, which it could sell as if they were his. That is just what they did, first with GPT-3 as a Github Copilot baseand then Freaking of other “co -drivers” that were nothing more than a chatgpt rehash. And there began the problems for Microsoft. Above all, because little by little that theoretically idyllic relationship He began teaching his seams. The convenience marriage was no longer so satisfactory for both parties. On the one hand, Openai kept asking for more and more money and better conditions when using the Microsoft computing cloud. On the other, Microsoft, OPENAI’s totally slave For his AI options, he began to look for alternatives. Both decided to look for alternative plans. Openai searched Change girlfriend and of Alliesand After the rumors In April 2025 he announced the greatest financing round in history, which amounted to 40,000 million dollars. For his part, in Microsoft, knowing their Openai absolute dependencethey began to move in March 2024, when they created their own division of AI and put in front of it To Mustafa Suleymanco -founder of Inflection AI and before Deepmind. The objective: to develop their own foundational models to avoid being chained to OpenAI. How was the thing? For now, OpenAi very well. To Microsoft, not so much. The company led by Sam Altman has not stopped growing in users and In income. At the moment they are still insufficient to make it profitable, but there is a clear thing: Nowadays Chatgpt is what Google went to searches. There are options, yes, but for the vast majority of users, (almost) do not count. I may launch of GPT-5 has been disappointingbut still Altman’s strategy to sell promises and Hype -with the Stargate megaproject in front – it works. But for Nadella and yours are much more complicated. Despite Copilot’s absolute integration in all business areas, Microsoft is almost an “coupled” in the world of AI. A pay. Your own modelsPhi-3 and Phi-4 are interesting for their “Edge AI” (artificial intelligence that runs at home, as in our mobiles), but their performance and capacity has made them almost a laboratory experiment. The gigantic infrastructure of Azure is his great asset to make them indirect leaders of AI, but Suleyman’s leadership It is committed to the simple reason that the results of the Microsoft strategy are not especially visible. It doesn’t matter if Microsoft has a powerful Trojan horse in Windows to infiltrate AI solutions in the company: who are winning that battle They are Anthropic and, of course, OpenAi. Meanwhile, Suleyman himself published on his blog An article warning of the dangers of treating AI as a person and ensuring that we are close to seeing a “apparently conscious” that can aggravate that problem. It is a valid and important argument, but it leaves Microsoft just like it was: without its own models and without changes in a strategy of doubtful success. In spite of everything, Microsoft also has its badges For Microsoft the only consolation is that its gigantic investment in OpenAi gives you the right to participate in the benefits of that company. In fact, the tense current relationship between the two adds to Openai’s intentions of becoming a profit company. That has implications for the future of the relationship, and In The Information indicated that Altman has proposed yield to Microsoft 33% of the company But renouncing future benefits. Participation is enormous and very juicy for Redmond’s, especially now that Openai is valued in 300,000 million dollarsbut there is much more at stake. In fact, in that potential divorce the one that seems to be winning is Openai, which has some of the best foundational and popular models in the world (GPT-4O, GPT-5), and who is the beautiful girl in the market: everyone wants to stick to it. Meanwhile, Microsoft is staying absolutely behind in the market, at least compared to its rivals. Let’s see: Google: It has invested a lot and well in own models (Gemini, Deepmind) and has a gigantic infrastructure, software and data. Not to mention Android and his search engine, AI entrance door for billions of users. XAI: Although less remarkable, the startup created by Elon Musk has managed to stand up with a Grok with a very different approach –zero censorship– which has managed to integrate with some … Read more

A student from Girona set up his Cybercrime Office at home. His mistake was to show off his robberies on the Internet

A joint operation of Mossos d’Esquadra and National Police He has arrested a hacker in Roses (Girona) Responsible for several cyber attacks operating from a sophisticated technological network … in their own home. Why is it important. The detainee had managed to configure a technological network complex using anonymous applications that allowed him to hide his trail while attacked financial institutions, private companies and public bodies. The researchers discovered that the hacker, a young computer student with very advanced knowledge, stole personal databases of employees and clients, as well as confidential internal documents. Then he sold this information in forums of the Dark Web or published it without asking for anything in return. What has happened. The investigation started in May 2024, when the agents detected in a forum that someone presumed to have data from Spanish banks, a self -school and a public university. The same subject later claimed to have filtered the database of a Barcelona plumbing company. After an arduous discouragement of desanimization, the researchers located Roses’s address from where the attacks were launched. The subsequent investigations identified the inhabitants of the house, including the young computer student. In detail. During the record they seized: A laptop. A dozen mobile phones. Several hard drives. More than thirty SIM cards. Several bank cards in the name of different people. The detainee made available to the Court of Guard of Figueres for a crime of discovery and revelation of secrets. And now what. The investigation remains active to locate new victims and clarify all the scams that this person may have committed using stolen data to the affected entities. Outstanding image | Mossos d’Esquadra In Xataka | We visited the National CNI cryptological center: here is the epicenter of Spanish cybersecurity

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