finally

After a love-hate relationship with cinemas that has lasted for years, Netflix has finally decided what it wants them for

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Netflix finally seems to have assumed what its relationship with cinemas is: using theaters as promotion and as a way to create community with specific and very striking releases, which includes the theatrical release of the sumptuous ‘Frankenstein’ from Guillermo del Toro to the latest and highly anticipated episodes of ‘Stranger Things’. But although now there is complete calm, this relationship has gone through notable ups and downs: from the initial devotion and wanting to become a major of Hollywood to confront the old guard head-on, reaching this current middle ground that benefits both cinemas and the platform. Many moves. For more than a decade, Netflix has radically transformed the audiovisual industryfirst revolutionizing the home consumption model and then challenging traditional film distribution and exhibition systems. Currently, Netflix is ​​a giant available in more than 190 countries, with its own production that competes directly with the majors from Hollywood. And until reaching that point, Netflix has gone through very diverse stages: it tried to position itself as a conventional super-producer, there were controversies, triumphs at the Oscars, a certain cold phase of disagreement and, finally, a more pragmatic adoption of the theatrical space. Devotion and confrontation. In its first years of original production, Netflix wanted to play an important role within the conventional film industry. One of its first early milestones was the 2015 release of the film ‘Beasts of No Nation‘, both in selected rooms and on the platform itself. streaming. A bold move, since it involved challenging the traditional model of release windows that until then gave up an exclusive period of time in theaters before reaching other formats: Traditionally, this window could last between 90 and 180 days. The conflict begins. The powerful North American cinema chains and the most prestigious festivals began to openly reject Netflix moviessince they considered that the absence of a long theatrical window affected the overall profitability of the releases, and would end up damaging the theatrical experience. This situation led to public tensions given that Netflix excluded from some major film festivals for several years. Netflix he defended himself saying that their model prioritized the viewer’s experience at home and that they understood the theaters as a complement and not the core of their business. At the same time, it was generating more and more original production, of increasingly higher quality and budget. And COVID arrived. Netflix’s position backed by traveling companions like HBO (paradoxically, property of a majorWarner, which was beginning to see a clearer benefit in the streaming that in the rooms) had as its fruit a crisis of the film distribution model. The situation became particularly acute during the COVID-19 pandemic, which accelerated the decline in viewers, completely settled the streaming experience and gave rise to decisions that were, in a certain sense, the final straw for classic distribution: majors traditional companies such as Disney and Warner releasing blockbusters of the caliber of ‘Mulan’, ‘Black Widow’ or ‘Kong vs. Godzilla’ at the same time on their newborn platforms. streaming and the cinemas. Have a mania Significantly, in May of this same yearTed Sarandos, executive director of the platform, criticized the theatrical experience, which he defined as “outdated” and “restricted.” He stated that the long-running theatrical window, traditionally defended by cinema chains, is not compatible with their business model. And although Netflix recognizes the cultural value of theatrical cinema, for many of its releases, “streaming first” is what drives success and the construction of fandoms. Already then he stated that each film has a “tailored” strategy regarding its relationship with theaters, and that is what we are seeing now. Of course, without passing up the opportunity to say that Netflix is ​​not destroying Hollywood, but “saving” it. Change of strategy. In recent years, Netflix has begun to show an evolution in its strategy regarding movie theaters, adopting a more pragmatic approach. One of the milestones that mark this change, and which was already mentioned in the aforementioned interview with Sarandos, is the decision to make outstanding theatrical premieres for productions with a high potential for cultural and popular impact. Significant example: the premiere of the final season of “Stranger Things” in select theaters, a move that combines the platform’s drawing power with the community and promotional effect of the theatrical experience. Netflix knows well that the theaters are remnants of the past, but they still have an indisputable communal power of attraction: there are films that appeal to specific audiences and very juicy areas of the fandom, as was the case with ‘The K-pop Warriors’. This film was a milestone: the first Netflix title to reach number one at the US box office, which makes clear the company’s ability to use theaters not only as a traditional distribution channel, but as a space to amplify platform phenomena. Hybrid model. Netflix’s current strategy is a hybrid model: it combines the strength of streaming with the cultural and promotional value of the cinema experience. Instead of seeing the rooms as a distribution channel, Netflix uses them as a speaker. Not as competition, but as strategic promotion allies. It is clear that Netflix has discovered what it can get out of traditional exhibition: Now it remains to be seen if the theaters understand what they can get out of a hypothetical (and much-needed) symbiotic relationship. In Xataka | 13 premiere movies and series to watch in November 2025 on Netflix, Prime Video, HBO Max and streaming

China had been testing a mysterious satellite in orbit for years. A counterespionage company has finally revealed what it was

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On October 16, the starry skies of the Canary Islands were illuminated by a spectacular fireball that crossed the sky from south to north. It was not a meteorite, it was a Chinese satellite that until a few days ago had been a complete mystery. A mystery called XJY-7. Since its launch in December 2020, as part of the maiden flight of the Long March 8 rocket, the Xinjishu Yanzheng-7 had been an unknown. China officially described it as a “new technology verification satellite.” Aside from a blurry render, the world knew almost nothing about its configuration, purpose, or capabilities. And although its re-entry was news in itself, the real news is that, just before it disintegrated, an Australian company managed to photograph it in orbit, finally solving the mystery of what it was and what it was doing up there. Counterespionage in orbit. Using its network of satellites to photograph other objects in orbit, the Australian company HEO achieved what ground-based radars could not: take photos of the XJY-7 up close. The images and the 3D model that HEO built from them revealed features that China had neglected to mention. According to the company has declared to SpaceNewsthe satellite was not a simple test platform; It was equipped with “a large radar antenna” and, most tellingly, a Synthetic Aperture Radar (SAR) antenna. It was a spy satellite. SAR is an advanced remote sensing technology that allows high-resolution images of the Earth’s surface to be obtained in any weather conditions, day or night. The “mysterious” test satellite was, in reality, an advanced surveillance and remote sensing satellite. The HEO observations also revealed a fascinating detail about its design: the satellite had fixed solar panels. This forced it to “rotate its entire body” to maintain power generation, a behavior that the Australian company was able to verify through multiple simultaneous observations from different angles. Satellites that monitor satellites. Traditional monitoring methods (ground-based radars and telescopes) are no longer sufficient to monitor the activity of other nations in orbit. HEO uses a network of more than 40 sensors in flight to take satellite-to-satellite images for your clients. When one of its associated satellites passes near a target, it takes a photo of it. It is a “non-invasive flyby method” that offers real photographs where you can see antennas, panels, thrusters and payloads. With this technique, HEO has managed to identify more than 80 space objects before they appeared in any public catalogue. In an environment where satellite constellations are deployed by the dozens, knowing whether an object is an operational satellite, a piece of space junk, or what type of antenna it carries is crucial for intelligence and defense. Mysterious until his re-entry. Ironically, the mystery that surrounded XJY-7 in its useful life also accompanied it in its death, as the United States Space Command never issued a reentry alert. This is “strange” for an object of this size, says expert Marco Langbroek. It is estimated that XJY-7 had a mass of between 3,000 and 5,000 kg. That an object weighing more than three tons bypassed re-entry warning systems highlights the gaps in conventional space tracking. Even worse when it comes to a satellite with secret capabilities. Image | H.E.O.

110 years later we finally know what sank the ‘endurance’ in the Antarctic. The culprit was not the ice: it was much worse

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He Endurancethe legendary ship of Ernest Shackletonbecame a symbol of resistance and heroism after its sinking in the icy waters of the Weddell Sea in 1915. There began the myth, because during more than a centuryits end was wrapped in a halo of mystery, attributed to the lethal coup of the ice against its rudder. Now, science He has revealed That the truth was more complex and, in a way, disturbing: the ship was never prepared to survive. The myth and the truth. As we said, for more than a century, 110 years to be exact, Ernest Shackleton’s heroic story and his antarctic ice crew was accompanied by the conviction that the endurance was the wooden ship more robust of his timevictim of a fatal blow of the ice against his helm. However, Recent research They have dismantled that narrative. The thorough analysis of the wreck discovered in 2022 reveals that the ship I was convicted From the beginning: it was not a single impact that sank it, but the accumulation of compressive forces that crushed their weak structure and, very important in the final story, Shackleton I probably knew When he left for Weddell. The expedition trapped. Endurance sailed in 1914 with the ambitious plan of cross the Antarctica on footbut at the beginning of 1915 he was caught in a solid ice. For ten months the crew resisted on board until the pressures began to deform the ship. The covers were combined, the helmet vibrated with a crash and the newspapers of the sailors picked up the sound of the creak of the wood under huge forces. On October 27, 1915 Shackleton ordered to leave the shipand weeks later the helmet ended up sinking after a succession of pressure onslaught that started masts and opened the structure in two. Idealized cross sections of the first Antarctic ships. The endurance was of the type (a); The type Deutschland (B) Fortress with mud feet. Far from being the invulnerable ship of the legend, the endurance was born as a ship of Polar and Hunting Tourism of bears and morsas in the Arctic. Its design lacked the critical reinforcements to survive trapped in an icy sea: it had no diagonal beams that kept the bands of the helmet or racks that supported the machine room, its most fragile area. Over there, According to witnesses As the scientist Reginald James or Captain Frank Worsley, the iron plates combined and the soils bulging while the ice pressed incessantly. The Rudder and the keel departed, but they were not the cause but the consequence of that structural weakness. Pecio discovered in 2022 Shackleton knew it. It is one of the keys that light has seen now. The most revealing thing is that Shackleton I did not ignore Those defects. He had participated in rescues from other ships shattered by ice and advised the German Wilhelm Filchner reinforce with diagonal beams Your Deutschlandthat thus managed to survive eight months trapped. Even in a letter to his wife he admitted that the endurance was not as solid as The Nimrodthe ship of your previous expedition. Even so, He acquired it Without modifications, moved by the urgency of undertaking a colossal project in the midst of their debts, their personal failures and competition with other explorers for reaching Antarctic glory. The re -written history. He New study of Jukka Tuhkuri Disassemble the myth of the invulnerability of the endurance, showing that it was an inappropriate ship faced with a relentless environment. However, this finding does not decrease the figure of Shackleton, but it frames it With more realism: A leader who risked aware that the adventure could cost the ship, but that miraculously saved his entire crew. At a time when polar exploration was a jump of faith towards the unknown, the wreck of the endurance was not only the end of a ship, but the proof that even the stronger wood yields Before ice pressurewhile human will manages to survive where the technique fails. Shared destination. The truth is that the Endurance drama It was not an isolated episode. Decades earlier, in 1876, twelve American whales They sank in front of Alaska for lacking the necessary reinforcements against compressed ice, dragging with him the livelihood of hundreds of families. Something similar happened in 1903 with The Antarctica Swedish ship trapped and shattered in the Weddell Sea. And, in contrast, the case of Deutschland It demonstrates how simple modifications could make the difference between sinking and survival. If you want also, all these episodes draw a pattern: polar ice does not forgive improvisations or risk economies. Shackleton, with his leadership instinct, achieved what other captains They did not achieve: save all his men, although at the expense of expose them to sacrifice of a ship that had never had to face the brutality of the white continent. Image | Picryl, PicrylFalklands Maritime Heritage Trust In Xataka | More than a hundred years later, we have found the remains of Shackleton’s ‘endurance’ sunk in the Antarctic In Xataka | We have been trying to rescue the shipwrecked with the oldest computer in the world for 120 years. We just took a huge step

The Qualcomm CEO confirms that in 2026 we will finally see a Android -based laptop

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Does (many) years that I am clear that the smartphone would end up becoming our next PC. The idea is not new, and we saw almost mythical attempts like that of the Motorola Altrix In 2011 or that triumphal failure of the Ubuntu Edge. Google ends up confirming that something like this is what we will see in 2026, because attention, it will be then when we can see the first Android -based PCs. “I’ve seen it and it’s incredible”. The indications About this possibility they carry producing from years agobut yesterday Cristiano Amon, CEO of Qualcomm, maintained a brief talk with Rick Osterloh, responsible for the Google Hardware Division. The latter spoke of that imminent convergence Between the smartphone and the PC and how the company was working on it to what Amon replied with a “I have seen it and is incredible.” Osterloh smiled, which was an unequivocal sign that this launch was close. Now we know how much. PCs with Android in 2026. Sameer Samat, responsible for the Android ecosystem, confirmed the project at the end of the Qualcomm Conference, and stressed that this project “is something we are super excited for next year.” It will therefore be in 2026 when we see the first devices that will be governed by Android. And Chromeos, what? Although in Samat’s statement this manager claimed that the company is still “super compromised” with Chromeos, the reality is that the launch of an Android “desktop” can threaten the future of its traditional bet. Does anyone remember the Ubuntu Edge? Portables with Gemini to attack. In his words, what has been learned on the Android tablets and in the laptops with chromeos gives them an important opportunity to “accelerate the advances of ia that we are doing in ia in Android and take that to the form factor of the laptops as fast as possible.” The idea seems clear: to have a convertible that takes advantage of the entire Android ecosystem and that also has the advantages of Gemini, the Google AI model that is already an integral part of the Android -based smartphones. What chips will rule them? The fact that the announcement has occurred during the Qualcomm event seems to indicate that these teams will be based on processors such as the Snapdragon 8 Elite Gen 5. The Snapdragon Summit that Qualcomm is celebrating in Maui has allowed us to know both those components and the promising Snapdragon Elite X2 Elite/ExtremePCs oriented with Windows. Even so, everything is still unknown. A response to economic macbook. It is curious, but this announcement occurs a few weeks after we knew an interesting rumor: Apple’s intention launch “an economic macbook” Probably based on the A18 Pro. We would be here before a macOS -based team, and on Google and Qualcomm seem to have a response for that type of product. 2026 is presented as an interesting year for this type of devices. Samsung Dex has been teaching us for years. Google’s project is not entirely new, above all When we consider Samsung Dex allowing Use our Samsung smartphone like a PC Thanks to a versatile desktop mode. Other manufacturers such as Huawei offer the same, but the idea has never arrived officially Android mobiles despite advances that have been produced sporadically. Google has not made it clear if this desktop mode will also reach our smartphones in addition to being able to govern those future portables, but it seems reasonable to think that this option is on the table at last. In Xataka | Convergence is the future: smartphone as desktop PC

European cookies notices have been a nightmare. We may finally wake up from her

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It was supposed to “accept cookies” would facilitate life. He is actually doing us lose 575 million hours a year. Cookies consent banners have become a Absolute nightmare For Internet users, but the European Commission (CE) is rethinking its regulations. Let’s cross fingers. What happened. A note sent to a discussion group of the European Commission was sent on September 15. This document, filtered by politician, reveals that the EC is considering how Modify cookies regulations in force so that it is much less annoying and intrusive to users. The browser can take care of it. There are apparently two options on the table. One, including more exceptions that would make cookies consent banners appear only on certain websites and situations. The other, even more interesting, is to ensure that each user could establish universal preferences through the browser to apply automatically every time they visit a website. That would not have to accept or reject them all suddenly, or select which cookies we accept or reject every time we visit a site, but do it transparent and instantaneously. A little history. In 2002 the European Union launched A directive on the privacy of electronic communications. This regulation required user consent for the use of cookies. In 2009 a law called E-Privacy Directive to force websites to achieve user consent before loading those cookies on their devices. The demand It was consolidated in May 2018 with the activation of the General Data Protection Regulations (RGPD) of the European Union. Good intentions turned into nightmare. Although the measure was well intentioned and was aimed at protecting the rights and privacy of Internet users, its implementation has converted it in something unbearable that makes the experience of insufferable web navigation. As Peter Craddock, Keller and Heckman’s lawyer, “too consent basically kills consent.” Or what is the same: The remedy is worse than the disease. Plans. This hell is now one of the key points of a European strategy to simplify the regulation that affects technology. Commission officials want to present an “omnibus” text in December in which many of the current regulations would be relieved. There was a previous attempt. In 2017 There was a proposal For an electronic privacy regulation that theoretically was going to simplify these cookies consent notices. However, the petition was abandoned in February of this year because the proposal was too complex and covered from online advertising to national security. THE GDPR TO RESCUE. A way to partially solve the problem would be Integrate that regulation of cookies within the general regulation of data protection (RGPD or GDPR for its acronym in English). This regulation adopts a more flexible philosophy based on risks, so that cookies banners theoretically apply only to a subset of the websites visiting users. In Xataka | You thought to be navigating in unknown and erasing cookies on your Android mobile. Goal I saw everything you did

Canopo’s decree is one of the greatest mysteries to solve the ancient Egypt. And finally we have a key track to understand it

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Egyptologists and especially those scholars dedicated to the study of hieroglyphs and The Ptolemaic dynasty They are in luck. And rightly. A team of archaeologists has located in the site of Tell el-Faran´inin the city of The Husseiniya (Sharqia), an unparalleled treasure in the last century and a half. Not because of the materials with which it is manufactured or its lavishness. No. The key is what he says, how he says it and above all what he does not say. What experts have found is neither more nor less than a famous stone trail Canopo decree. Of course, a very special. What is Canopo’s decree? A Egyptian decree promulgated by the king Ptolemy III Evergetes on a deck of 238 AC, in full Ptolomeics dynasty. The document was written after the high priests met in the city of Canopusto the east of Alexandria, to honor the monarch, his wife Berenice and the little daughter of both, who died by those same dates. It may sound boring, but the decree has been fascinating the Egyptologists. The text exalts the figure of the monarchs (“The benevolent gods”), their donations, campaigns and veneration in the temples. Also of more practical issues, such as the decision to lower taxes those years in which crops did not receive enough water from the Nile, or the creation of a new priestly range and a religious holiday. Another of the ads that it collects is the deification of the deceased daughter of Ptolemy III Evergetes and Berenice, which was called as her mother. Does it say anything else? Yes. Among other issues, the introduction of a new system of leap years which would add an extra day every four years to adjust it to religious rituals. Ptolemy III wanted that additional day to commemorate him and his wife, but the idea He didn’t finish curdling. Today it reminds us how advanced Egyptian astronomy was and how it advanced to Julian calendarintroduced by Julio César in the 46 AC replacing the Roman. Beyond what he says, the decree is valuable for how he says it. The document makes it clear that its content should be expressed in stelae that mixed three different writing systems: Egyptian hieroglyphs, The demotic and The Greek Koiné. The copies should also be distributed among the main temples for the edict to reach every corner of the kingdom. When in the nineteenth century the archaeologist Karl Richard Lepsius He discovered one of those specimens in Tanis, he found a valuable help to decipher the hieroglyphs. So or even more than Rosetta stone. How is the new wake? Of sandstone, 127.5 centimeters high and 83 wide, with a thickness of 48. Its upper part is rounded and, in addition to the registration of the central section, distributed over 30 hieroglyph lines carved in relief, the stone shows some interesting decorations. The design is crowned by a large winged solar disk flanked by two royal cobras that show the white and red crowns of Egypt, symbol of the union of the two lands. In the center, an inscription stands out in which “Di-Ank” can be read, a message that could be translated as “the one that gives life.” Why does the finding matter? Because the copies of Canopo decree do not abound. Or at least we have not found them. As remember The Ministry of Tourism and Antiquities of Egypt, the wake found in Tell el-Faran´in will join the other six known and unearthed versions inKom el-hisn, Tanis either Tell enough. Some are complete. Another are just fragments. “This discovery is considered the most significant of its kind in more than 150 years, since since then no new and complete version of the decree has been found,” Underline. Does it differ in something? Yes. And that is one of the reasons why the wake recovered in Tell el-Faran´in has generated so much interest. Although the decree of Ptolemy III made it clear that it should be captured in stelae that combined the three writing systems (hieroglyphic, demotic and Greek), the specimen we just found shows only one. This was confirmed by Mohamed Ismail Khaled, of the Supreme Council of Antiquities, who Clarify that the wake is written “entirely in hieroglyphs”, which differentiates it from other previous trilingual versions. What is it for? Beyond the obvious historical, archaeological and patrimonial value of the finding, Tell el-Faran´in wake has a key utility. From the outset, it has served the Egyptian Minister of Antiquities, Sherif Fathy, to breastfeed for the “continuous achievements” of the archaeological missions of the country and the “support” of the government to the excavation campaigns, something that feels especially good in full controversy by the Tourist megaproject of the Sinai. Political issues apart, scholars are relying on squeezing the content of the wake. The authorities expect them to help them expand their knowledge about the real and religious documents of the Ptolemaic era and “enrich” the understanding of that historical period. If something has aroused interest, it is, however, that the stone includes a single writing system, which seems an exception to the norm that includes the decree. “Open new horizons for our understanding of the language and provides additional information about Ptolemaic decrees, as well as about real and religious ceremonial systems,” Add the government. Images | Ministry of Tourism and Antiquities, Egypt government and Wikipedia In Xataka | A 2,000 -year -old cup has revealed an unexpected facet of the Egyptians: psychedelic cocktails

Google has finally revealed how much electricity and water consumes its AI. Estimates could not be more wrong

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We knew that generative artificial intelligence was a monster that was forcing companies to make large investments in energybut Google’s first detailed analysis has put the figures for the first time on the table. We go to the point. According to him Google Technical Reportbased on data from May 2025, an average text consultation to Gemini consumes 0.24 Electricity watts. To put it in context, it is something like watching nine seconds of television with a conventional TV of 100 W. Water consumption, which is still necessary to refrigerate serversis 0.26 milliliters per consultation; The equivalent of five drops of water. The carbon footprint of the entire inference process, according to the report, is 0.03 grams of equivalent. Wrong estimates. Just a year ago, third party analysis They estimated that a single consultation of AI in the Google search engine, such as those of AI overViews, could consume about 3 Wh, ten times more than a traditional search. This led to calculations as striking as the deployment of AI in the search engine would consume enough energy to load seven electric cars per second. With Google’s official data in hand, we see that this estimate was wrong by a 12.5 factor. The new software techniques (such as speculative decoding) and the most efficient models architectures (such as the Mixture-OF-Experts paradigm) have completely changed the panorama. Inference, no training. These figures, the most concrete published to date by the company, only take into account Gemini’s consumption by inferring user response. The expensive process of training the great language models that feed these tools remains a mystery, but Google is justified by saying that the massive adoption of generative AI, integrated even in its search engine, has put the focus on inference. In this direct relationship with the user it is also where greater efficiency jumps are getting large technological companies. Google says that, in the last 12 months, energy consumption has divided by 33 and by 44 the carbon footprint of each consultation to Gemini. Much of this jump has to do, not only with more efficient models, but with the improvement of AI accelerators (Tpus and Gpus), a hardware that Google develops internally. The amount of “prompts” per kWh that process the different models of AI Less than Netflix. Google is not alone in this new era of transparency. Sam Altman, CEO of Openai, also shed some light on the consumption of chatgpt. In one June 2025 publicationAltman said that an average consultation to ChatgPT consumes approximately 0.34 or energy Wh and about 0.3 ml of water. The energy figure is slightly higher than Gemini’s, although it is a difficult comparison. Altman did not give details of his methodology, so we do not know if his calculation includes all the factors that Google has considered (such as electrical consumption in refrigeration and in “idle” machines; that is, inactive, but ready for rapid consumption peaks). Both companies have been compared to television: “An hour of Netflix consumes 100 times more electricity than Chatgpt,” says an official OpenAI slide. The same that says that the total impact of AI on US carbon emissions would be around 0.5%. Images | Google In Xataka | The consumption of AI is overestimated and we must worry more about the air conditioning, according to the IAE

Google, Amazon and Microsoft have been burning absurd amounts of money in Ia for years. Finally they begin to see green sprouts

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The AI boom made Big Tech will increase their capital spending to limits that had never been seen. The fear that The bubble will explode Rondaba, investors They started to get nervous and the profitability of AI remains in doubt. The last results are a green outbreak, the first in a long time, although with many buts. The cloud reaches capex. They tell it in The Information. Capital or Capex expenses of the Big Tech in recent years have climbed unstoppable, much faster than their income, but in the results of the last quarter the gap is finally closing, but not because chatbots and other products are being profitable, but thanks to revenue from cloud services. The crazy one is committed to AI is beginning to show a slight green outbreak, even if it is not directly because of AI products. Income from cloud services are approaching capital spending. Source: The Information (click on the image to access X) The four riders. There are two clear winners of the departure, one that already brought the duties done and one that goes free. Let’s see who is who: Microsoft: The clear winner with a Income increase of 25% In the last quarter, mainly thanks to the growth of Microsoft Azure. Google: Record a 20% increase In your income thanks to Google Cloud and advertising. Amazon: falls 7%but it is the only one that was in positive numbers. Amazon Web Services is the largest provider of cloud services and was already profitable, although its growth is beginning to slow down. Goal: Your income grows 22%but they basically come from advertising. Goal does not sell cloud services, so it does not generate income directly. Indirectly, yes: AI has allowed them Improve the efficiency of your advertising business. Burning money. The increase in capex by AI has reached madness figures that had never been seen in other technological booms. By the end of 2024 we talked about investing a real barbarity In data centers: Microsoft 30,000 million, Goal 35,000 million, Google 25,000 million… The dizziness figures, and have not stopped increasing. Amazon said at the beginning of the year that He wanted to spend 100,000 million in data centers for AI and goal is building several data centers whose combined cost could rise to 200,000 million dollars. Skepticism. This excessive spending frenzy soon unleashed a wave of skepticism. AND If AI is another bubble And is it about to explode? Milmillionaire investments are not translating in income. Even Satya Nadella himself, one of the protagonists of this revolution, was skeptical because At the moment no one is making gold with AI. It is not that they are not making gold, it is that nobody is earning money. In their newsletter, Ed Zitron had accounts And the difference between what is expected to spend in 2025 and the return that is giving them the AI is not that it is a reason to doubt, it is directly no sense: Capex planned in 2025 BENEFITS IN IA IN 2025 Microsoft 80,000 million 13,000 million Google 75,000 million 7.7 billion Amazon 105,000 million 5,000 million goal 72,000 million 3,000 million Green outbreak Yes, in singular. The latest results are hopeful, but we are very far from being able to say that AI is a profitable business, especially As far as generative AI is concerned. Good results are thanks to cloud services, chatbots or audio or video generators are not profitable. Subscriptions to these tools are a way to monetize, but The income they generate is child compared to spending. Despite doubts, unbridled expense has not stopped and this green outbreak can be more than enough for investors to continue throwing banknotes to the AI well. Image | Microsoft In Xataka | The AI industry has become a kind of ‘game of thrones’. And that reveals a worrying truth for your future

The location of Tharais. We have finally resolved

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For decades archaeologists look at the Madaba mosaica fundamental map to understand the history of the Holy Land, asking a seemingly irresoluble question: where is the Byzantine city of Tharais? The settlement appears in his cartography with many others, but so far no one had been able to clarify what exact situation and much less locate their remains. Until now. On the MADABA map. The Basilica de San Jorge It is an orthodox temple raised at the end of the 19th century in Madaba, Jordan, less than 100 km from Jerusalem. If every year he receives a tide of visitors, it is not, however, for their architecture, their history or location. No. The key is its ‘roots’: the basilica was erected on the remains of an ancient Byzantine temple of the VI DC that stands out for a unique piece: Madaba’s mapa mosaic that offers the oldest cartographic representation (at least among the known) of the Holy Land. In the mosaic we identify the Dead Sea furrowed by fishing boats, several bridges in the Jordan River, Jericó, Belén, a detailed representation of Jerusalem with some of its most emblematic constructions … and, among other references, the ancient city of Tharais. That Figure in the Madaba mosaic gives us a clue of its relevance, but for decades historians have been circling an apparently irresoluble question: Where the hell was Tharais placed? Narrowing the fence. It may seem a minor issue, but for quite some time the exact location of the old Byzantine city warmed the academic debate. Archaeologists looked at Jordan, but without a clear idea where he could place. There were even those who spoke regions as remote as Dhat Rass. However, however, a team of researchers led by Musallam al-Rawahnehfrom the University of Mutahah, the discussion set out to settle To do so, the new methods of archaeological research, the valuable information of the Madaba mosaic map and above all the scattered clues on the ground. During their field studies west Karak archaeologists had noticed a gradual increase in ceramic fragments and architectural vestiges of the Byzantine era that were in their path. And that made them look towards a very specific point: the population of El-´iraq. When the pieces fit. “We discovered so many ceramic pieces near El-´iraq that we knew we were close to the settlement,” Professor Al-Rawahne points out in statements collected by The green compass. Not just that. In their favor they had the information of the mosaic of the Basilica of San Jorge. The place where they were looking for was much better adapted to the plane of the eighth century than the theory that Tharais placed in Dhat Ras. “That does not fit. On the MADABA map, Tharais appears near AI (today the population of Aiy). And there are no Byzantine churches there.” The Eureka moment. Convinced that they were on the right track, Al-Rawahne studied the area between 2021 and 2024, which allowed him to collect more and more blunt clues. In addition to mosaic fragments, tools or glassware, experts located a key reference: column remains, a door, mosaics … architectural vestiges that invite you to think of a Byzantine basilica that also fits with the image of Tharais that appears in Madaba. As remember Turkiye TodayDuring their exploration, archaeologists also identified ancient Greek and Latin funeral inscriptions that dated between the V and VII DC centuries, marks that revealed them from the presence of a Christian community in the area and finished convincing them that they had finally found the mythical Byzantine city. During their field work they also identified other interesting pieces, such as a circular oil press. Why is it important? For several reasons. The most obvious is that the finding of al-Rawahneh Zanja a priori the debate on the location of Tharais; But it is also that the location tells us about the history of the Roman Empire of the East in the region or the importance that Tharais had, which seemed to play a double role of religious center and enclave in a strategic commercial corridor. “The prominence of Tharais on the map of Madaba and the finding of a basilical church structure suggest that it served not only as an agricultural village, but also as a sacred site and commercial stop,” Comment The mutah teacher. “Defend heritage”. In addition to the remains of the temple, archaeologists have identified a oil mill, water mills and tools to crush grapes, which reinforces the idea that Tharais was an autonomous settlement. Experts now expect the finding, Posted in Specialized Magazine Gephyrahelp raise awareness about the importance of protecting the environment. “Our goal is not only to discover Tharais, but also to defend the protection of the rich cultural heritage of Jordan”, Recalca al-Rawahneh. The team He already warns that new excavations are needed to understand how people lived in settlement and what ties had with other cities of the empire. Images | Wikipedia 1 and 2 In Xataka | The Romans had their own version of the “Fast Food” and we have found it in Mallorca: the Zorzal skewer

WhatsApp finally has a quick and light application in Windows. Joy will last little

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Meta launched WhatsApp for Windows and Macos In 2016. Since then, until 2022, the company had A slow and very little efficient customerfor a single reason: it was not a native application, but a web container based on WhatsApp Web, which implied slowness and enormous consumption of RAM. Better changes, changes worse. In 2022, WhatsApp on desktop made an praise leap forward, launching native messaging customers on both platforms and discarding the previous technology. According to Our own teststhe use of RAM in Windows went from 500 MB to 100 MB. The use of CPU making scroll, from 60 % to 20 %. Three years later, one step back, according to Windows Latest: WhatsApp beta (downloadable here) It is no longer native, it is a web container again that camouflages a browser. WhatsApp tricks and tips to hide you to the fullest and maintain your privacy Bad news. According to Windows Latest observations, made by analyzing the WhatsApp Beta processes in Windows Task Manager, Meta is using WebView2a technology that allows using the Microsoft engine within applications. Your own version of Framework Electrona standard in the industry. The bad news for the user in front of the application has nothing to do with using WebView2 in particular, but with abandoning the previous approach. This inefficient will be the new WhatsApp in Windows.Every time we open the new version, the application will have to load the web version internally, and in the background, an instance of the Microsoft Edge browser, on which Webview2 operates. Just as it happened with the version they developed from 2016 to 2022. It is very inefficient with respect to an application that uses Native Windows development platforms, such as UWP (Winui). In the absence of being able to prove it, Windows Delast tests demonstrate the step back, and are related to those made in Xataka in 2022. The new version of WhatsApp Web consumes 30% more of RAM than the version available until today in the Windows application store. It is a developing version that can be optimized more, but leaving the native approach has inevitable negative consequences. In Reddit Han accomplished that the new client consumes up to 1 GB of RAM. Goal explains why a native application is more efficient. When they launched the current client, goal created a website in which they explain the Benefits of a native application very clearly: “They provide greater performance and reliability, more ways of collaborating and functions that improve your productivity” “They are designed and optimized for your computer operating system” “They offer greater reliability and speed” Why use web apps instead of native. Being so clear the advantages of a native development, and even being defended by goal, why go back? The industry resorts to web -based applications for a very simple reason: unify developments and guarantee functions and compatibility parity between different operating systems. If a company builds a single website, you can easily adapt it to Windows, Macos, Windows, Linux and Android, as well as offer it in browsers. Optimization is sacrificed, but the deadlines are expedited and the size of the equipment required to move forward and maintain a project is reduced. Mark Zuckerberg himself said that IOS’s old Facebook app was bad because it was based on html. They went to native development and everything improved. The same In Android. Image | Antonio Sabán with Ia In Xataka | Every time someone tells me that his mobile is slow, I know where to look: the “paper” of WhatsApp

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