China is devouring the televisions market. So much that Panasonic considers abandoning it

Samsung is the manufacturer who has been selling the most televisions for 18 years. His imperturbable leadership in such a competitive market is unusual, but This domain is being threatened. And not for its compatriot LG, the company with the one that has dealt with more intensity during most of his reign. TV manufacturers that are growing most in the world market They arrive from China. And they seem willing to snatch Samsung his throne. According to the consultant Counterpoint Research During the third quarter of 2024, Samsung’s fee in the global televisions market was 15%, while Chinese and TCL companies reached 12%. However, it is interesting that we also observe the trend. The Samsung quota was slightly reduced to the second quarter of 2024, while that of Hisense increased by 19% compared to the same quarter of 2023. Panasonic is making a very difficult decision in uncertain times Hisense seems unstoppable. His growth has allowed him to place second only behind Samsung during the third quarter of 2024. In fact, he has surpassed TCL. And these two Chinese brands have beaten by 2% the LG market share during that same quarter. This “photography” helps us identify in what state is the television market today, but we can do something else. We can investigate the always interesting segment of prĂ©monic televisions. If we stick to the high range the Samsung market share fell from 43% of the third quarter of 2023 to 30% during the third quarter of 2024 Again according to Counterpointif we stick to the high range the Samsung market share fell from 43% of the third quarter of 2023 to 30% during the third quarter of 2024. The interesting thing is that in this same period the fees of Hins and TCl experienced A very different evolution than Samsung’s. Hisense went from 14 to 24%, and TCL from 11 to 17%. It is important that we take this into account because it reflects that Chinese brands do not sell only low -price televisions; They also do well with high -end models. At this juncture and without deviating from the PrĂ©mona segment, LG has gone from second position in this category with a 20% market share to fourth position, with a fee of 16%. He has Samsung not only; Also to Hisense and TCl. In recent years I have had the opportunity to Analyze several televisions Of these two Chinese brands, and objectively their technology is very competitive. In fact, they are not only intimidating South Korean companies; Japanese brands are also suffering. And a lot. Yuki Kusumi, the president of Panasonic, declared Yesterday that the company that leads is willing to part with its televisions manufacturing division. “We are prepared to sell it if necessary, but we have not yet decided,” Kusumi said. Panasonic has embarked In a deep business restructuring which seeks to increase its medium -term competitiveness and enhance its agility when making decisions to adapt to the market. A last interesting note: for 2024 the Chinese televisions manufacturers with TCL and Hisense at the head managed to get More than 50% of the Japanese market. More information | Forbes | Nikkei Asia In Xataka | Panasonic has ready its two 2025 flagship televisions. And one of them is committed to a spectacular OLED panel

Hotels televisions are very limited. LG and Samsung want to solve it in a very simple way

Hotel televisions serve for rather little. As a general rule, these screens serve to see a handful of channels that may not be interested in theme or language, or to consult information about the hotel. Be that as it may, the reality is that if we want to see something before sleeping we depend quite the mobile, the tablet or the laptop. How to solve it? Very easy: activating Google Cast, something that LG and Samsung You will do on your televisions from now on. Hotels and TVS. As a general rule, the televisions that we find in the hotels have activated the “Hospitality mode” or “Hotel Mode”. This mode serves to apply the same configuration to many televisions and limit functions such as the maximum volume, the canal list, the configuration menu, the installation of apps or Access to the HDMI port. On some occasions, the HDMI block is as simple as hitting the television to the wall. Reasons for using this mode? Several. One is clear and it is to prevent some guests can bother others by putting the highest TV of the account, for example. Another is to prevent the user from being discharged, log in and forget about closing it and another, no less obvious, is that if the hotel has a system of Pay Per View open the HDMI port or the casting It means losing money. The counterpart is that the host can be forgotten to connect a Fire TV stick or a chromect, a laptop or even a console that is the case. There are guides To unlock televisions, but perhaps it is not interesting to expose something wrong and you have to give explanations to the establishment. Image | Unspash The Korean proposal. If the user wants to see something on TV, what less than to give him the option. Thus, LG and Samsung have chosen to open Google Cast on their next hotels. These will be presented at the ISE 2025 in a few days. This technology is already commonly used in all homes and, basically, allows content to be broadcast on the TV just by clicking a button. Google Cast adds to Apple Airplay, technology that reached TVs for LG hotels in 2023. General recommendations. Be that as it may, it should not be forgotten that hotels wifi networks may not be so safe and/or robust as the network of our house. So, It is convenient to use a VPN whenever possible and avoid entering personal information. Cover image | Unspash In Xataka | The new hotels record promises that they will not ask us for more data. Nor the hoteliers themselves are convinced

the keys that make me look for the Android experience at home

Few devices have embraced the era of “smart devices” as much as mobile phonesbut there is one who, almost without realizing it, has adopted this strategy so much that In Spain it is difficult to buy one that is not: televisions. Until recently we could find models that did not have a system with apps, but currently it is somewhat complicated. It is even easier to buy a dumb phone, as those that do not have the ability to run apps are called, than a dumb TV. And it is not that there is no demand, since many users prefer to put their own devices to provide them with intelligence, such as Google TV Streamer. The main television brands in Spain are Samsung and LG, at least in the high range, but there are many others that are fighting to gain a foothold, not only in that category, but also in the entry range. There you sign as Xiaomi either TCL They lead the way. In part its sales pitch is not the hardware, but the software. Google TV for everyone These two Chinese brands also make mobile devices, and have taken a similar approach: use Android on your televisions. It is something that neither LG did when it was still in the smartphone market nor does Samsung do currently, despite the fact that it is the largest manufacturer of Android smartphones in the world. The reason why Xiaomi, TCL and other brands opt for Google TV is simple, but at the same time multiple: it is an option that attracts users, but does not involve the development or maintenance of your own operating systemwith what this entails in terms of resources and operating expenses. Although there are more options, such as WebOS or Tizen, Google TV (formerly Android TV) has positioned itself as the best option not only for manufacturers, but for many users who value what it gives them. And we are not only talking about integration with the smartphones they use, but also about functions and possibilities that they do not have in other models with other systems. Advantages of Google TV Many brands available. As with mobile phones, choosing Android as the operating system allows you to choose between more brands. Firms such as Xiaomi and TLC, but also industry giants such as Sony or Phillips opt for the Google system. The range of sizes, models, prices and brands is the largest when compared to other operating systems. Notifications for Android TV The Free Android Good voice control system. Typing on a television is complicated and tiring. Being able to dictate things is much more comfortable. Google TV is not the only system that allows it, but it does have very advanced voice recognition, in part because Google has been working on it for years. Google Assistant. And this function also enables integration with the Google Assistant, making the TV become a speaker if we want, because we can send content, ask questions, change channels… Integration with Google Home. The integration with Android of Google TV is obvious, but also with Google Home. The home automation application allows you to create routines using the television, use the phone as a remote control, etc. We’ll even look at how compatible headphones pair automatically to the TV. Button remapping. Remote control buttons rarely provide the shortcuts we all need. Thanks to applications like Button Mapper It is possible to change the behavior of buttons that we never use. Open applications, take screenshots, turn off the TV, change settings… everything is possible with this free application. Remote control Unsplash The Free Android All types of applications. Thanks to the fact that it uses Android, there are many developers who create applications for televisions, from casual or more advanced games to file management tools, video playback with all types of codecs, etc. Extreme customization. One particular type of apps are desktop replacements. These apps allow us to change the way the TV is shown to us, eliminating ads, sections that we do not use… If we want, we can make only the installed apps appear, to open them directly with the remote control. External storage management. And the memory possibilities skyrocket if we use external hard drives and want to play content. Android allows you to run all types of videos, either with pre-installed apps or with those you download from the Google Play Store. In addition, they usually have reading capacity not only for USB flash drives, but also for large capacity disks, in case we have our digital movie library stored there. bluetooth controls. Although television processors are not designed for games, some simple titles can be easily run on them, and having synchronized Bluetooth controls is an advantage. The number of options available is enormous. Especially if we use them with cloud streaming services. A person playing on TV Chromecast built-in. Of course, we could not ignore the fact that the televisions integrate a Chromecast system, which allows you to send content from a mobile phone on the same WiFi network. This makes it much more convenient to send a song from Spotify, a video from YouTube, etc. To these reasons we must add others such as the convenience that many users have in using a system that they already know because it is the same one they have on their tablet or mobile phone, knowing the applications because, again, they are the same ones that they already used. , etc. Of course, this does not mean that there are no disadvantages when compared to other systems, but the benefits outweigh the latter.

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