social

Strava has bought Runna. The Sports Social Network now has a fantastic application with training plans

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Strava, the social network of athletes par excellence with more than 150 million users, has announced the acquisition of Runnaa popular British application of training plans for runners launched in 2021. Why is it important. This purchase resolves one of Strava’s great ‘ This was a weak point for both beginners and veterans, who had to resort to other platforms. This movement is not only a strategic purchase, but a direct response to the world boom of the Running. In 2024 almost one billion races were registered in Strava, and according to Your datathe race on foot is the sport that grows the fastest global, with the Z generation leading this trend. What does Runna do. The Runna app, which I tried for months, asks for concrete objectives (finish a 10K, finish a marathon, run average marathon in less than 1:40 h, etc.) I already change both specific and adapted training plans, as a live guide of each plan. That is, if we start a training with Runna (present at Apple Watch or Garmin), we will guide us on our clock and also in our headphones on each part of the training, it will notify us if we are going too slow or too fast, of each change of rhythm that we have to do, etc. And now what. In the short term, both applications will continue to function independently, according to They have confirmed the CEO and co -founder of Strava and Runna respectively. Presumably, the first changes and integrations will arrive in the coming months. As a backdrop, two clear elements: The growing importance of Strava’s premium subscription (8 euros per month) with which to access a series of somewhat secondary functions. Limiting training plans to this subscription will make it much more attractive. Runna’s are 20 euros per month. Other recent purchases from Strava: Recover Athleticsan injury prevention application; and Fatmapa 3D maps platform. The expansion strategy in different areas of the digital fitness is evident. The big question. How are subscriptions going to now manage? If we look at the annual plans, Strava Premium costs $ 80 a year for the 120 that Runna costs. At the moment, users will need to maintain both subscriptions if they want to have access to “everything.” Runna uses Strava’s third parties to synchronize activities. It is expected that a better integration arrives. Michael Martin, CEO of Strava, has compared this purchase with that of Recover Athletics, which works separately but is free for Strava subscribers. Deepen. These types of purchases usually generate reactions found. In 2023, Strava had a confusing and controversial change in its subscription price And a few weeks ago that Garmin announced his subscription plan With a rather warm answer. Clearly Strava wants to be more than “the social network of sport” to offer more value directly to the athlete, and not just a social meeting point around training. In Xataka | After almost a decade with the Apple Watch I have spent a Garmin. And I have understood what I was losing me Outstanding image | Strava

Openai’s hypothetical social network does not want to connect people. Want your data to train your AI

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In Openai they do not conform to being absolute referents in the segment of artificial intelligence. The last rumors point to that They intend to create a social network that would go beyond Chatgpt. The reason, eye, is not to compete with Facebook, Instagram or X. At least, not directly. Social network = data to feed the AIThe movement responds without a doubt to that voracious hunger of new data that the AI ​​models have and that allows them to improve and polish their behavior in different scenarios. A social network would allow Openai to use all those data entered by users to train their models. X already discovered that trend. The Fusion between X and XAI It was already a clear demonstration of that strategy: suddenly I had a perfect system to train its AI, Grok model, with all the posts of X users. And goal, of course, too. Goal takes time doing the same With Facebook and Instagram – although The EU forced her to slightly change your plans – and also collect data when we use ai target at whatsapp, Although you can avoid it. All with the same goal: to have “fresh food” for its artificial intelligence models. A social network to share images. Apparently the prototype that is already developed focuses on Chatgpt’s ability to generate images. It would therefore be a social network more similar to an instagram full of images generated by AI, from which we imagine that users would be generated. Altman already warned. The funny thing is that the rumor occurs weeks after Sam Altman himself, CEO of OpenAi, jokes with that possibility. When the news appeared that Meta was preparing an independent app for goal AI, Altman replied saying “ok, perfect, perhaps we make a social app.” This does not connect people. Perhaps they already had the project and it was not a joke, but although Altman pointed out that that could allow “revenge” of Facebook, the intentions would not be those of competing with Facebook when connecting people – the original purpose of that social network, at least – but that of collecting more and more data for their AI, which is what they have also ended up doing social networks. And the AGI for when. The problem of this theoretical project is that it would be partly a distraction for Openai. It would certainly allow for more data for the training of its AI models, but it is not clear that the scaling is the right path for the ultimate end of OpenAi: get a general artificial intelligence or agi. Too many parallel projects. Altman is famous for generate excessive expectations about the AGI. However, this challenge is tarnished by their last releases, especially in the case of GPT-4.5. The company seems to be somewhat scattered with gigantic projects like Stargatethe development of Your own chips o The mysterious hardware project In collaboration with Jony Ive. Too many apples in the basket? We will see. Image | Xataka with chatgpt In Xataka | Chatgpt is already the most downloaded app in the world. His only problem is that he does not know how to make money with it

The Chinese bazaars of Mallorca are starting to close. And that is promoting all kinds of theories in social networks

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Tiktok is one of the 21st century forumsone with great viral potential. Give people like the Spanish adventurer who is Traveling to Japan with a 1998 Fiat OA the Carbon mines influencers In Australia. It also amplifies news such as that the Chinese bazaars of Mallorca are closing their doors in mass. And it is true: there are Chinese shops closing, and it is something that has generated so much noise that has resulted in the most varied conspiracy theories. Reality is much simpler. Bazaars closing. How our partners point out TRENDENCESsome profiles on Tiktok have shared videos in which some of these Chinese businesses are seen as if a hurricane had passed. In the profile ‘INSELNEWS‘The’ Bazar Gran Wok ‘is shown with a message that points out that, “by definitive closure, the owners decided to give everything in the premises.” In the one JULIOBASTIVV There is also talk of this. And entering the comments of those videos is a curious exercise. Theories of the great leak. There are several lines in this matter. On the one hand, those that point out that Chinese citizens are running out of tax advantages and will have to start paying taxes (although They already pay taxes if they have a business in Spain). Other theories point to the arrival of Digital eurosomething that is still in development. There is no lack of comments that suggest that the Chinese know something that the rest of the people not, to the duty Oa one imminent war. In Chinese Tiktokers profiles like ‘Jinjunyin‘, creator of the Pódcast’ Sounds Chinese ‘, we can also see comments in videos that do not deal with the issue in which they ask for explanations for the exodus and even pray that they do not leave the country. Other Chinese users of the social network laugh directly from the matter. @choumia04 Are the Chinese closing their stores in Spain? Why are their stores closing? 🤔 #Chinese #store #Spain #business #for you #fyp ♬ Original sound – Choumia Feet on the ground. To answer that question of “why all of Spain leave” that some users ask, we have contacted a Chinese association of the most affected area: Balearic Islands. Specifically, with the Chinese Association in the Balearic Islands. Its president, Fang Ji, tells us the same as they already communicated a few days ago for Instagram: That, in effect, in recent months they have observed that some businesses run by Chinese entrepreneurs have closed or are liquidating the stock. There is no single cause and points out that “the reasons behind these decisions may vary according to the business”, but that three cases stand out: Inflation and consumption changes. It is evident on an island where the price of housing is absolutely triggered, even with Garages Costo 185,000 euros (with whom you would buy a house in other locations). “The increase in rent and supplies costs, as well as changes in consumption habits have affected many small businesses, not only those of the Chinese community,” he says. Administrative changes. Another case is the hardening of certain tax regulations that have meant an additional difficulty for the business. Entrepreneurs comment that adapting to these changes requires an investment that is not always viable for all. Personal. Finally, Fang Ji points out that there are other businesses that have simply closed to reorient the business or for commercial reasons. “Pandemia and economic changes have led many entrepreneurs to rethink their future and want to explore other opportunities,” he says. Cocktail. Therefore, it is not that another pandemic is coming or a war with China is coming, but that it is the result of a set of situations that is causing this situation, highlighting the Very high price of the ground in the Balearic Islands and online trade. The region is at the head of the regions in which More expensive It becomes the owner. Calculations such as Idealistic They point to buy a square meter in Palma costs about 4,600, 18.5% more than a year ago. On the other hand, there are fast fashion businesses such as Sheinbut also the Temu And similar, which in some cases are a missile to the flotation line of some of these shops of Chinese entrepreneurs focused on day -to -day objects or clothing. And, as Fang Ji said, this is something that affects small trade in general, but when he adds to the climbing of the land price in some places, the cocktail can be difficult to digest. Image | JInocrates In Xataka | The Government wants to cut the bulos drastically: forcing influencers to rectify by law

Social Security has published the work of work casualties in 2024 and we have bad news: we have broken a record

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Spain is living A worrying phenomenon: Labor casualties have reached a new historical maximum in 2024, marking a trend that marks its fourth year up and does not seem to be. Demographic aging, saturation of health or improving employment figures are the main suspects. Record in work casualties due to illness. The increase in Low for temporary disability It is not only a perception of entrepreneurs, but a reality backed by Official security data Social of 2024 that has just been published. According to The published by The countrySocial Security records reveal that the average prevalence of temporary disabilities for common contingencies (those not directly related to the work) reached its highest historical percentage: 53.3 per 1,000 employees in 2024. That of autonomous professionals is 39.8 per 1,000 employees. A high cost for the economy. According to the report ‘Labor absenteeism for common contingencies’ Prepared by the employer Asedas and the association of mutual accidents at work (AMAT), in Spain in 2024 8,716,663 casualties for diseases and non -work accidents occurred, which meant a cost of more than 28,987 million euros in social security benefits of social security and direct cost for companies. This expense has increased by 99% in the last six years. The average time that a worker remains medical leave due to temporary disability is 39.2 days by professional contingencies (those directly related to work activity), while for self -employed professionals it increases to 106.5 days. The aging of the workforce. One of the main reasons behind this increase in medical casualties due to common contingencies is the general aging of the population and, with it, a greater tendency to get sick. According to data from the Employers of Mutual Amat, more than half of the work casualties occur in the 31 to 51 -year section. The INE data They point out that more than 35% of workers in Spain are 50 years or older and ‘Study on the aging of the templates in the General State Administration and future projection at 2030’ It points to that in 2023, the peak of the demographic pyramid will reach the strip between 50 and 60 years. According to data of The independentif we compare the current 50 and 60 -year -old strip with that of 2002, it has increased by 169%, while the segment of between 16 and 24 years has fallen 36%, and the one aged 25 to 34 has done 20%. The collapse of public health. The worsening of public health also directly affects the resolution of the casualties due to temporary disability, since, in many occasions, these casualties are lengthened more than necessary by waiting lists in diagnostic tests and surgical interventions. The official data of the Ministry of Health of December 2023 (the last available) indicate that Spain registered a record of 849,535 people in surgical waiting lists. This figure represents almost twice as many people in this comparative situation With the data of 20 years ago. The average waiting time for surgery (in 2023) was 128 days, which practically double the 77 days of 2003. Mutuals can help. The increase in labor casualties not only affects workers, but also a significant blow to the Companies productivity. Unions, employers and social security They have reached agreements so that mutuals have a greater prominence with the aim of decongesting the waiting lists of public health. This public-private collaboration frame is intensified mainly in casualties due to temporary disability with traumatic pathologies, in which mutuals achieve expedite tests and treatments necessary reducing the medical leave time and saving several billions of euros to companies and social security. In Xataka | The last idea of ​​the government in labor matters: a “flexible” decrease that allows at the same time to work In Xataka | Cádiz’s ghost official: six years without going to work and charging his payroll. They caught him when they were going to give him a prize Image | Social Security, Unspash (Owen Beard)

legal and social barriers that threaten the future

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Galicia takes time faced disputes for the development of wind energy. In fact, the Galician government offered the energy produced at half price to try to mediate with the neighborhood community. However, this measure has failed to resolve legal conflicts, which has led the sector to take a desperate measure. No more wind. The sector He has faced A break due to controversial judicial decisions, in which more than 60 wind projects are paralyzed. A recent regulation approved by the Xunta, the Natural Resources Lawforces promoters to sell 50% of energy to local companies and to repower the oldest wind farms (more than 25 years). Obstacles in wind. On the one hand, the Superior Court of Xustiza de Galicia (TSXG) has annulled multiple projects for alleged deficiencies in environmental impact studies, applying a more strict criterion than that of other Spanish courts. On the other hand, social resistance has grown, with neighbors and environmentalists denouncing the negative effects of wind farms on the landscape, biodiversity and the quality of communities life. Besides, They have argued that wind development in Galicia is being carried out without adequate planning and without guaranteeing sufficient protection to ecosystems. For its part, and as well They have criticized other communities With greater installed capacity, they have denounced that the Galician community is treated as a “sacrifice zone” to supply other regions without receiving proportional benefits. Sos’s call. The publication of the Law 5/2024 in the Official State Gazettewhich modifies Law 8/2009 on Wind Regulation, has introduced additional measures to help the sector. This law includes the creation of windy renewable acceleration areas, where the environmental impact would be lower and the processing of projects would be carried out more quickly. In turn, the wind canon has been modified to adjust it to the new parks models, which could impact both taxation and benefits for local communities. However, this change has been criticized by various wind bosses, such as AELEC, AEE and APPA, who consider That the regulations distort the market and affect competitiveness. Despite having optimal conditions for wind installation, Galicia has to solve concerns about environmental impact and neighborhood opposition. Looking ahead, it will be necessary to find a balance to continue developing renewable infrastructure. Image | Unspash Xataka | In Europe, 2024 marked a turning point: for the first time solar and wind are eating gas and coal

A VPN is ideal to protect us on social networks. Surfshark is one of the best and now it hardly costs like coffee

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It is almost impossible to count the hours we spend on the Internet every day, especially with regard to social networks. It does not matter if it is Instagram, Facebook or Tiktok (for just mentioning some), most of us enjoy a lot of time immersing ourselves for them to hang out or share things with our acquaintances. Internet navigation or these networks, unfortunately, certain risks for our privacy or our information (especially when we use A public wifi network). Therefore, it’s not a bad idea to use A good VPNand although we have several free options that do not work badly, none of them yields as well as surfshark, One of the best options we have available. It’s nothing expensive, but now we have it at a very good price: only 2.19 euros a month. Surfshark Starter Subscription – Monthly * Some price may have changed from the last review Surfshark is the ideal solution to increase the security of our data It is not uncommon to seek information about today and see that there has been a new hacking. This is something that is the order of the dayeven in social networks, where there are few cases of users who suffer robberies of information through them (and in the most serious cases, the total theft of the account). With a VPN, we are winning an extra layer of privacy and safety, whether we use it from our mobile phone and from the PC. In that sense, use surfshark It allows us to maintain the privacy of our IP addresssince it prevents hackers or any entity from monitoring our activity on the Internet. In addition, when using a VPN in our usual use on social networks, we can also have another series of advantages. For example, Tiktok shows us content based on our geolocation, so using surfshark can allow us to discover What kind of videos are popular in other areas of the worldsomething suitable for creators. Eye, Because this plan brings much more withsuch as an advertisement blocker and emerging cookies windows, a generator of personal details and a masked email generator. And all this without counting that we do not have a limited number of devices in which to use surfshark. The usual price of surfshark VPN is 4.85 euros per month, so we would be paying more than 58 euros in a year. If we take advantage of the offer we have available right now, we will only pay 2.19 euros A month, so a full year would cost us just over 26 euros. And be careful because it also comes with three additional months of gift. Some of the links of this article are affiliated and can report a benefit to Xataka. In case of non -availability, offers may vary. Image | Surfshark In Xataka | Why it is dangerous to connect to public wifis and what you should do to protect yourself In Xataka | The best solutions to protect your data and your company’s computer equipment

In ‘Farmtok’, agriculture takes the spotlight. What will happen if TikTok disappears?

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BUCYRUS, Ohio, USA — Zoe Kent hopes people will lighten up a little to hear her talk about farming on the internet. In one of his latest videos, he compares pesticide application to dry shampoo. “Farming is for girls,” he jokes. On Instagram and TikTok, under the username “farmwithzoe,” Kent films herself putting on boots to load corn into the bed of a huge truck, posts memes about the price of grain, and documents almost everything about life on the farm, from how He gets rocks stuck in his equipment until he eats lunch on long days working on a combine. Now, the future of TikTok — and “Farmtok,” as some creators call the agriculture-related influencer ecosystem — has become more uncertain due to a ban the U.S. government briefly implemented on TikTok over the weekend. The new Trump administration rescinded that ban, at least for now, but farmers are keenly aware that things could change, and with them, the ways they share farm life with the rest of the world. But most say they will continue to adapt to what the platforms throw at them. “It’s like building your business on rented land,” Kent said. “It’s not guaranteed to stay there.” Even before the uncertain threat to TikTok’s future, agricultural creators had to deal with the evolution of social media. As algorithms changed, they faced greater challenges communicating with an audience many see as increasingly disconnected from agriculture. But most say they will continue to adapt to what the platforms throw at them. Some producers make extra money by building an audience on TikTok or Instagram. Others use social media to advertise to local customers, such as restaurants or farmers markets. Perhaps most importantly, they want to continue building community with other farmers in the face of industry challenges such as the profession’s impact on mental health, economic pressure and climate change. Several farmers said the disconnect has grown over the years as social media algorithms have changed. “I know for a fact that our social media reach is way down now,” said Beth Satterwhite, who has been posting on Instagram about her small organic vegetable farm in McMinnville, Oregon, for more than a decade. “The stories of people working in agriculture are a little less interesting for the consumer, I don’t know if it’s really less interesting or just less visible,” he said. Neil Denton, who grows corn, soybeans, wheat and rye in Barlow, Kentucky, shared a similar sentiment. Consider that many of his more than 80,000 followers on Instagram and 33,000 on TikTok are other producers, not members of the public. He finds that “disappointing” and worries about how much people know about the food that ends up on their plates. But he thinks there’s a silver lining: “Farming is a lonely occupation because you’re not around a lot of co-workers,” Denton said. “I think some farmers use social media as an outlet… to be able to express yourself and feel like you’re not alone.” Within the farming community, it can also be helpful to learn from other farmers, many producers said. Megan Dwyer, who grows corn and soybeans and raises beef cattle in northwest Illinois, uses social media, especially X and Facebook, to gauge what’s important to other farmers. “It’s a great source of information, especially quick information,” he said. However, all that quick information comes at a price. Satterwhite described a “soup of language” around agriculture, saying it could be difficult for an outsider to say which agricultural practices are legitimately better for the climate or the environment. “I see a lot of greenwashing,” Satterwhite said, referring to the practice of falsely portraying a product or practice as green in order to market it to an environmentally conscious public. “There is definitely a lot of misinformation out there,” Kent added. “I try to filter out who has genuine questions versus who already has a stance and isn’t willing to listen to me.” That’s something many ag influencers agree on: that they still want a place to have a conversation. As Dwyer said, “You never know who you are influencing there or what can happen.”

end of anonymity on social networks and transparent algorithms

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The President of the Government, Pedro Sánchez, has just proposed in Davos to end anonymity on social networks, and that their owners be criminally responsible for the content published on them, according to the live coverage he is doing. The Country of the Forum. Why is it important. The proposal, which at the moment is nothing more than that, seeks to stop the toxic effect of networks on democracy, according to Sánchez. The context. Sánchez has accused the platform owners of wanting to “have political power by undermining our democratic institutions.” His plan includes three main measures: End anonymity on social networks. Force transparency of algorithms. Criminal liability for owners. Between the lines. The proposal is striking but not entirely new. A few months ago, the Spanish Prosecutor’s Office proposed ending anonymity to investigate hate crimesin a reissue of the Gag Law who has been with us for years. To a similar extent, Italy approved a law a few days ago which requires identification in order to publish restaurant reviews, with the intention of tackling the problem of fake reviews. The obstacles. The technical implementation, as has been discussed with each proposal similar to this one, represents a significant challenge. public networks, VPNs or the Tor browser These are the most common ways to bypass this type of identity checks. We have a similar precedent with the ‘pajaporte‘in Spain: its scope, very limitedis another example of the complexity of regulating identity on the Internet. In perspective. Although the political will seems clear, we do not know to what extent this measure is planned to be implemented as such, and to what extent it is little more than a probe balloon… although it is not the first time we have heard such an idea. “Just as the owner of a restaurant is responsible if his customers are poisoned, the owners must be responsible if their networks poison the public debate,” Sánchez argued in Davos. Go deeper. The proposal will reach the European Council, where Sánchez will seek for states to “regain control” so that social networks help democracy instead of endangering it. The initiative poses a dilemma between network regulation, privacy and freedom of expression. And what emerges from here will be what shapes the Internet of tomorrow. In Xataka | Being asked for a copy of the DNI is now common. This is how the Police recommend modifying it before sharing it Featured image | Moncloa

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