a million Spaniards continue to watch it every year

Each Easter weekWithout fail, something happens that defies any logic of the audiovisual market: millions of Spaniards sit down to watch a film that they have already seen, which lasts almost four hours, which was filmed 65 years ago in Rome and which is not recommended by any algorithm. A chariot race that, for some reason, continues to draw viewers as if it were a recent release. The figures. Since 2008, the film ‘Ben-Hur’ has been broadcast on Spanish channels (free and pay) a total of 85 times over 17 Holy Weeks. That is equivalent to an average of five passes per holiday period, according to data from the consulting firm Barlovento Comunicación. has provided ‘El País’. No other religious-themed title has accumulated so many broadcasts in that interval. It is followed by ‘Quo Vadis?’, with 73 appearances on the grid, and ‘The Ten Commandments’, with 61. Completing the usual group are films such as ‘Barabbas’, ‘Spartacus’ or ‘The Greatest Story Ever Told’, almost all of them produced between the 1950s and 1960s. It doesn’t sound familiar to me. Well, they are all titles from a time in which Hollywood turned the biblical epic into an industrial venture, with million-dollar budgets and excessive technical ambition. ‘Ben-Hur’ cost $15 million in 1959 (the largest budget of any film up to that time) and grossed approximately $80 million worldwide. It won eleven Oscars from twelve nominations, a record that only ‘Titanic’ (1997) and ‘The Lord of the Rings: The Return of the King’ (2003) have equaled. Why do they still work? ‘Ben-Hur’ has an advantage: Jesus appears in it as a peripheral figure, with his back turned or in the distance, which turns the film into an epic adventure production with a Christian subtext, rather than a typical religious film. The chariot race, filmed in five weeks with 15,000 extras and on a gigantic set in Cinecittà, works as a hook regardless of the viewer’s beliefs. ‘Quo Vadis?’ places Saint Peter fleeing Rome during Nero’s persecutions, but a vision of Christ appears to him asking where he is going, and Peter turns around and returns to the city to remain with the martyrs. It is the only scene in which Jesus has a direct presence, since he always appears mediated by his apostles, or with the conversion process of the Roman commander Marcus Vinicius. But the spectacle that the film sustains for the non-believing public is another: the burning of Rome, the circus with the lions, the megalomania of Nero… The hearings. Since 2021 La 1 has programmed ‘Ben-Hur’ every year on the after-dinner meal on Thursday or Good Friday. The results: screen shares of 11.4%, 10.7%, 12.5%, 11.3% and 11.1%, with figures around one million viewers in the three and a half hours that the film lasts. Today few programs achieve those numbers on a regular basis. The record remains the Holy Thursday screening of 2012, when more than two million people watched it on the night of La 1. For this year, RTVE has confirmed that La 1 will broadcast ‘Ben-Hur’ and ‘Pompeya’ on the afternoon of Good Friday, and ‘The Ten Commandments’ during the weekend. La 2 will offer ‘The Sacred Robe’ on Holy Thursday at 10:00 p.m. The private ones, less pious. Since 2018, La 1 has broadcast a total of 45 films with religious themes or those linked to Holy Week. Antena 3 barely reached seven. Telecinco, four. Atresmedia and Mediaset are betting on other types of programming on these dates, leaving the religious field almost exclusively to RTVE… …and the autonomous ones. These have turned this niche into their own asset. Between 2018 and 2025, Telemadrid programmed 99 films with religious themes, Canal Sur 82 and CMM (Castilla-La Mancha Media) 72. These are figures that reflect both the cultural harmony of these stations with their territories and a very economically efficient programming strategy: the rights to these classic titles are considerably cheaper than those of recent productions. And Channel 13. This is what takes logic to its ultimate consequences. The Episcopal Conference network has broadcast almost 300 religious films during Holy Week over 17 years. In 2025 alone, it programmed 19 different titles in that week, with more than 50 hours of special content that included broadcasts of processions, connections with the Vatican and film series ranging from Cecil B. DeMille classics to premieres such as ‘His Only Son’ (2023). Thirteen seems like a television built specifically for these dates. Last stop: ‘The Life of Brian’. There is a case that deserves separate analysis: ‘The Life of Brian’, the 1979 Monty Python film, has been broadcast at Easter on Spanish channels on 22 occasions over 17 years. In most cases it was on thematic channels, and La 2 only dared to program it in 2020 and 2021. The results were clear: a 7.4% share in full confinement and 5.5% in 2021, figures well above the channel’s usual average. Neox issued it the last two Good Fridays with equally notable results for its usual figures: 2.6% and 3.4%. The data is revealing because it makes it clear that the viewer of Holy Week is not necessarily looking for devotion, but rather cultural markers of the period. ‘Life of Brian’ fits that way just like ‘Ben-Hur’, albeit from the opposite end of the spectrum. In Xataka | We believed that Generation Z was returning en masse to the Church. An error in a survey is to blame for the mirage

The company that earns 2,000 million a month is already worth 852,000 million dollars

Just a year ago we broke the same news: OpenAI had broken the record for the largest financing round in the history of Silicon Valley. Then it was $40 billion, which raised the startup’s valuation to $300 billion. The curious thing is that today, a year later, history repeats itself, but with much (very much) higher numbers and also more doubts flying over the environment. Add and continue. OpenAI has broken the record again of Silicon Valley’s largest financing round, raising no less than $122 billion, which places its “post-money” valuation at $852 billion. OpenAI claims that this investment will allow them to expand their computing capacity and thus be able to sustain the development of their frontier models. Why it is important. OpenAI is the most valuable private company in the world, ahead of giants such as JP Morgan, Samsung or Visa. There are only 14 companies listed on the stock market that exceed their valuation, but they have also tripled it in just one year. All this happens in the shadow of a possible bubblewith many doubts about your business strategy and, above all, IPO on the horizon nearby. Who puts the money. Already They confirmed it a few days ago: Of the 122,000 million, NVIDIA, SoftBank and Amazon have contributed 110,000. The person who has contributed the most has been Amazon, which has put 50,000 million in OpenAI’s pocket. For their part, NVIDIA and SoftBank have contributed 30 billion each. The absence of Microsoft is striking, especially since they were expected to contribute “several billion more.” The remaining 12 billion come from venture capital firms in Silicon Valley and Wall Street. Of these, at least 3,000 million have been raised from individual investors through banks. An act of faith. OpenAI enters 2,000 million dollars per month, is a ridiculous figure compared to all the money that burns. Furthermore, we must not lose sight of the fact that those who are investing the most in the company are the ones who later charge it for using its chips (NVIDIA) and its data centers (Amazon). This circular financing scheme has not gone unnoticed and It is very reminiscent of another bubble from a while ago. Despite everything, investors seem to still have faith in OpenAI’s business model. Refocusing. OpenAI receives this round of funding amid its efforts to reorient its business model. After 2025 in which They have shot at everything that movedit seems that they have finally realized that AI is not won through memes. One of the most forceful steps in its new direction is Sora’s closurebut also They prepare a super app and They plan to double their staff. The underlying reason is that Anthropic is eating their toast in a field that is less viralizable, but much more profitable: business clients. We will see if this new OpenAI can be profitable. Image | Own edition with background Unsplash In Xataka | Here’s a disturbing message for OpenAI investors: Sam Altman’s new priority is finding money

Spain awarded 20 million euros to Stellantis to create jobs in Galicia. Europe has prevented the money from being delivered

20,660,434 euros. That was the aid that the Government of Spain granted in 2017 to PSA (now Stellantis after its merger with FCA) as “regional incentives for the correction of territorial economic imbalances.” Just two years later, the European Commission already doubted the appropriateness of this aid. Almost a decade after its delivery, Stellantis will have to return the money. 20.7 million euros. It was the money given by Mariano Rajoy’s Government in 2017 to the automobile conglomerate PSA. The company, then directed by Carlos Tavares, had been looking for money framed within the “Industrial Plan 2014-2020” in which funds from the European Union were available. The Spanish subsidiary of PSA, known as PCAE, requested aid of 392 million euros in 2014 to carry out the necessary actions to modernize the plant and launch a new model. The aid program was expanded, with another 100 million in subsequent years because PSA was going to produce a new vehicle platform and a new SUV car in Vigo. In 2017, shortly before Mariano Rajoy left Moncloa, the Government of Spain provided the aforementioned aid of 20.7 million euros since it corresponded to the maximum percentage allowed with respect to the investment that was planned to be used. many doubts. In 2019the European Commission was already beginning to doubt the legality or compatibility of this aid. In a document submitted thenquestioned whether the subsidies provided were meeting the criteria to create employment in the area. In said letter, PSA was already invited and the Government of Spain has explained the reason for this aid. In that document, the European Commission questioned whether the positive effects of the aid outweighed the negative ones and, therefore, that the decision to financially support the company with those more than 20 million euros was not economically doping its commitment to our country instead of taking production to the Trnava plant (Slovakia) with which Vigo competed. According to the European Commission, it believed that both plants were competing on equal terms and that the socioeconomic context of the Slovaks was no worse than that of Vigo. Furthermore, they pointed out that the defense that this aid helped preserve employment in Galicia in the face of a possible relocation to Morocco (a position defended by Spain) was not sufficient because PSA had already previously relocated other vehicles that were previously manufactured in Spain. Seven years of research. Already in 2020, Europe continued to defend that the Commission had its doubts “regarding the contribution of investment projects to the development of the region in question”, as they stated in elDiario.es. Then it was thought that the company’s true intention was to improve the factory facilities with the sole objective of improving the company’s competitiveness but that it had nothing to do with an improvement in innovation and local investments. There were even doubts about the compatibility of being able to deliver these aid to a company like PCAE (the Spanish subsidiary of PSA). One of the most compelling reasons presented by the European Commission is, as they point out in The Worldthe choice of the Vigo company to the detriment of the Slovaks. And it is considered that opting for a more economically developed region to receive aid contravenes the principles of cohesion of the European Union, which prevents the delivery of this type of subsidies. Case closed. Now, the Government of Spain has notified the European Commission that it is withdrawing the subsidy of 20.7 million euros. He has done it because he cannot prove its legality. As the money has not yet been delivered, the European Commission has closed the investigation, they explain in the Galician media. praza.gal. At this time, Spain has not been able to demonstrate that the number of jobs increased after the aid was granted nor that it represented an economic boost in the region. In fact, it was possible that the number of jobs could even be reduced, as they point out in Motorpassion. During this time, the money has not been delivered because it remained frozen with the European investigation. Now we know that Stellantis will not charge it. Photo | Stellantis In Xataka | The Stellantis factory in Figueruelas has been looking for a reconversion plan for years. You already have it: make Chinese electric cars

The French AI startup profiting from geopolitical chaos just raised $830 million. For European data centers

The French startup Mistral has raised 830 million dollars and it has done so with one objective: to create AI data centers in Europe that will be based on NVIDIA chips and technological solutions. That’s good news, but it also has a disturbing side. Merci, Monsieur Trump. There is a geopolitical irony in the rise of Mistral. The French AI startup has become a reference in Europe, but it has done so not so much because of its models or technology (that too) but because of Donald Trump. Since the American president returned to power and began to destroy the era of globalization, the demand for “sovereign” European alternatives to the large US technology platforms has skyrocketed. Governments and companies that previously turned to Microsoft, Amazon or Google without thinking are now trying to look for options that free them from those dependencies. Mistral is precisely the clear alternative in terms of AI. 830 million to have its own infrastructure. The round that Mistral has raised is not venture capital, but debt financing granted mainly by French banks such as Bpifrance, BNP Paribas, HSBC and MUFG. It is an interesting aspect and shows that the company no longer needs to convince investors, but rather finance the infrastructure necessary to scale its business. Those $830 million are destined for its future European data centers, starting with its facilities in Bruyères-le-Châtel, near Paris. Said center will house 13,800 GB300 chips from NVIDIA and will begin operating before the end of June. Debt, not equity. There is an important difference between the venture capital rounds that have financed Mistral until now and this new round of debt. Venture capital is not returned: investors bet on a stake in the company and get paid if the company grows and is sold or goes public. The debt is repaid, and it is with interest, regardless of how the business is going. That Mistral has opted for this mechanism suggests that it is optimistic about the future, but it also represents added pressure for the company, which will not be able to afford consecutive quarters of losses. Betting with other people’s money has its problems, but doing so with borrowed money also has important problems. The success of the 13,800 chips. May that French data center get 13,800 GB300 chipsthe most advanced from NVIDIA, is not a minor detail. These AI accelerators are on the waiting list of many companies, and here Mistral competes with hyperscalers like Microsoft, Google or xAI that buy tens of thousands of units and have priority agreements. That this European startup has managed to secure that amount seems to demonstrate that it has negotiating capacity or a special relationship with NVIDIA and its CEO, Jensen Huang. European AI ecosystem. Mistral is little by little becoming the perfect European ecosystem for companies that want not to be exposed to dependencies on North American partners. Having everything under European control is what more and more governments are looking for in Europe, and here we are facing an effort that wants to offer that certain independence… which of course is anything but complete. Be that as it may, Mistral has become the great European seller of sovereignty as a product. But. Mistral expects to achieve 200 MW of computing capacity by the end of 2027, including a €1.2 billion facility in Sweden with 23 MW that will begin operating next year. These are decent numbers in a European Union that has barely raised its head in this segment, but they are very far from those in China and especially the United States. OpenAI and its partners have agreements worth several hundreds of billions of dollars in infrastructure, and while here we move in megawatt capacities, there we talk about gigawatts. The distance is still enormous. And the dependency still exists. The paradox that no one seems to want to allude to is important: the European “sovereign” infrastructure that Mistral is building depends entirely on chips designed by an American company and manufactured in Taiwan. If for any reason Washington decides to make Europe a banned region for its technology and prohibits the export of GB300 chips, Mistral’s expansion would be paralyzed. The quest for digital sovereignty is interesting, but the reality is that Europe will continue to depend on US technology and Taiwan’s manufacturing capacity to an even greater extent than the US o China depend on its rival. The old continent has activated some measures for mitigate the problembut that will not prevent it from continuing to exist in the long term. Paris, European capital of AI. The French startup has turned France into one of the great European references in AI. Mistral was valued at $12 billion after raising $1.7 billion in financing led by ASML. In addition, they expect to exceed 1,000 million in annual recurring revenue. This company is now joined by the recently launched startup Yann LeCun: Advanced Machine Intelligence Labs (AMI Labs) has already managed to raise more than 1 billion dollars and will also be based in Paris. Another detail should be highlighted: Bpifrance, the French public investment bank, is leading the round. That is significant, because that means that the one supporting this initiative is the French state. In Xataka | Mistral does not generate hype, it is a discreet AI, it does not boost the shares of any company, but it already makes more money than Grok

A comedian has explained what the song from ‘The Lion King’ means in Zulu. It was fake and could cost you 27 million

A Zimbabwean comedian went viral last month after claiming on a podcast that the Zulu phrase that opens the legendary theme song of ‘The Lion King’, ‘Circle of Life’ meant, simply and plainly, “Look, there’s a lion.” However, it was a joke: a false translation. Now the original composer, the South African Lebo M, is demanding $27 million from him in a federal court in Los Angeles. Aaaaa stork. Since 1994, millions of people have hummed “Nants ingonyama bagithi baba” without having the slightest idea of ​​its meaning. The phrase opens ‘Circle of Life’, the song with which ‘The Lion King’and is written in isiZulu and isiXhosa, two of the twelve official languages ​​of South Africa. The official translation used by Disney says: “Everyone hails the king, we bow before his presence.” It’s a Praise Imbongia form of oral royal praise poetry rooted in South African cultural tradition. Author, author. The song composed and performed by Lebohang Morakeknown artistically as Lebo M. Morake lived in exile in Los Angeles during apartheid. Hans Zimmer asked him to contribute his voice and his knowledge of African music to ‘The Lion King’ and the result was that initial scream that, as dawn broke on the savanna and the Disney logo rose, made the hairs on the back of the viewers of the time stand on end. The song was nominated for an Oscar for best original song and a Grammy, although it lost both to another piece from the same film, ‘Can You Feel the Love Tonight’. The false translation. In February, Zimbabwean comedian Learnmore Mwanyenyeka, known as Learnmore Jonasi, appeared on the ‘One54’ podcast. The presenters began to sing the phrase from memory, like every neighbor’s son does. Jonasi stopped them: “That’s not how you sing, don’t destroy our language.” He then offered his translation: “Look, there’s a lion! Oh my God!” When one of the incredulous drivers asked him if he was serious, Jonasi insisted: “That’s exactly what it means.” The clip went viral in a matter of days. The song that seemed like an epic proclamation was actually just pointing to an animal. The demand de Morake acknowledges that “ingonyama” can be literally translated as “lion” in Zulu, but argues that in the context of the Praise Imbongi The word functions as a metaphor for royalty and ancestral authority. Jonasi’s translation would be, in the words of Morake’s lawyers, “a manufactured and trivializing distortion, intended as a crude joke for personal gain.” According to the same legal document, Jonasi has been making this joke in his repertoire for eight years. Who is Jonasi? The comedian, born in Zimbabwe and based in Pittsburgh, rose to fame in 2024 when he placed fifth in that year’s edition of ‘America’s Got Talent’. His comedy usually revolves around the contrasts between his life in Africa and American culture, and part of his regular repertoire includes criticism of the representation of Africa in Hollywood, such as the lions in ‘The Lion King’ having American accents or the baboon Rafiki speaking English with a South African accent. The joke was, in that sense, consistent with his usual discourse of questioning how Disney had treated African culture. Can a joke cost 27 million? The legal key to the whole matter lies in a well-established principle in American law: the First Amendment protects parody and artistic satire, but not false statements presented as true, even if said in a comedic context. Morake’s lawyers argue precisely that: that Jonasi did not present his translation as a joke but “as authoritative fact.” The lawsuit also cites: Jonasi’s attempt to monetize virality through merchandising. The amount requested amounts to more than $20 million in actual damages, plus $7 million in punitive damages. It is alleged to justify it that the viral is directly damaging Lebo M’s professional relationship with Disney and reducing his income from royalties. Disney has not made any statements on the matter. The answer. Jonasi launched a GoFundMe campaign titled ‘Help Learnmore Fight an Unjust Lawsuit‘ with which he has raised more than 16,000 of the 20,000 dollars he asks for. There he says that he never intended to cause harm and that he needs support to “protect his right to speak and tell jokes.” Before that, posted a video on Instagram in which he declared himself a fan of Lebo M’s work and proposed making a video together explaining the real meaning of the song. In networks, the composer responded that Jonasi “crossed a line by insulting African culture and spreading colonialist propaganda.” In Xataka | We all assumed that ‘The Simpsons’ would never end. Now, its showrunner has just confirmed it

Renfe is already maneuvering to get a new contract in France. And the 1,000 million euros at stake is the least of it

Arrive in Paris. Three words to summarize Renfe’s great objective in the neighboring country. After living with competition on our roads for more than five years, the Spanish company seeks to achieve one of its great challenges in its international expansion. A new route originating or ending in Paris is underway. But, so far, France has not made it easy. Target: Paris. Be that as it may. And Renfe is already preparing an offer to participate in the tender for the Paris-Dijon-Lyon line. That is what media outlets like Expansion either Forbeswho state that the Spanish company will participate in the tender to operate a route that, ten years from now, would be valued at around 1,000 million euros. The striking thing is that this line is not high speed. The link between Paris and Lyon that Renfe will serve uses regional trains, contrary to what the Spanish company has always pursued in the neighboring country. It would be, for the moment, his only way to reach Paris, a city that continues to resist him. A complicated landing. And Renfe has tried to reach Paris by all the means at its disposal. These were, as could be expected, offering their services on a high-speed line as required by Europe and Spain is allowing Ouigo and Iryowith French and Italian origins respectively. However, France has tried to torpedo As far as possible, Renfe runs its lines. Right now, the Spanish have managed to launch a corridor between Madrid and Marseille and Barcelona and Lyon. However, the French have managed to protect the arrival of the Spanish company in Paris, where a very substantial part of the high-speed business is located. What has been argued from France is that Renfe trains do not meet the technical criteria to be able to operate on the lines that reach Paris. And in this way he has achieved that Renfe will not operate in the city while the Olympic Games were organized from Paris, which would have given a great boost to his project. Go for the regionals. Aware of the difficulties they are encountering to continue expanding their borders with high speed, Renfe has decided to take the leap with regional trains. In Forbes They explain that the process requires the final offer for the Paris-Dijon-Lyon line to be presented before the end of 2026. Next year the award of the line would be confirmed and between 2029 and 2030 the company that has received the approval must begin operating. Renfe’s great rival, everything indicates, will be the French SNCF. The Burgundy-Franche-Comté region, which is responsible for this line, has already put out a first batch of the tender that fell into the hands of the local company with hardly any opposition, they point out in Five Days. And in Spain? As we can see, Renfe has already shown interest in operating on regional trains in neighboring countries. However, in this case it is Spain that is putting all possible obstacles to delay competition on this type of lines in our country. According to the deadlines established since In 2016 the Fourth Railway Package will be approvedcompetition on these lines should have been a reality from December 25, 2023. In 2024, the contracts should have been awarded. However, Renfe is still the only company that currently offers this service and it does not seem that it will change. And it is that The Government has been working to delay the launch of new competitions in these ways. According to ABCthe current Renfe contract extended from 2018 to 2027. This year, 3% of the contract was to be put out to tender but the Government and Renfe have signed, without making it public, an addendum to it that extends said contract until 2028. Photo | Anthony Delanoix and Xataka In Xataka | Spain forced to open its lines to Ouigo. France is now doing everything possible to prevent the entry of Renfe

Imagine you are offered $26 million to convert your farm into a data center. And then imagine that you reject them

The market price of agricultural land in Mason County, Kentucky, USA, is around $6,000 per acre. Last year, an unnamed company — the suspect is one of the AI ​​majors — offered Ida Huddleston and her family about 10 times that amount for half of their 1,200 acres. They tempted her with 26 million dollars to build a data center there but Huddleston, 82, rejected the offer without thinking. Farmers of yesteryear. Delsia Bare, daughter of the owner, counted on a local television station as for them “26 million means nothing. Although the phrase is blunt, it is likely that more than indifference to money it reflects a different scale of values. The land matters. Bare explained how his family has farmed that land for generations, paid taxes on it, and kept it productive even during the Great Depression. “We even grew wheat during the Depression and kept bread production lines running in the US when people didn’t have access to other foods.” For the family, the sale would be a break with those values. Obsession with data centers. The Huddlestons’ story is not an isolated case, and Bare herself claimed to be one of dozens of homeowners in the area who had received similar offers from the same anonymous buyer. We all know that large AI companies have been seeking for months to expand the presence of data centers throughout the US, and several of them have announced astronomical investments to achieve that future computing capacity. cheap land. Rural areas are perfect because they are far from urban centers but still have access to resources such as water for their cooling systems and electrical networks with sufficient capacity. In Kentucky the price of agricultural land is relatively low compared to other areas, and that availability of water and energy is a very attractive combination for companies that want to create new data centers. From stupid farmers, nothing. Huddleston, 82, explained that turning down the offer is surprising: “They call us stupid farmers, but we’re not. We know when our food is disappearing, when our land is disappearing.” The owner is clear that the conversion of agricultural land into the basis for digital infrastructure will have consequences on water, food production and the economy of rural communities itself that for decades have been very outside of these technological cycles. Lies. Those who wanted to buy his land claimed that the project would bring jobs and economic growth to the area, but Huddleston has a very different opinion. “I say they are liars, and the truth is not in them. That’s what I say. It’s a scam.” Gone with the wind. His daughter compared this symbiosis with his land to that reflected in the mythical film ‘Gone with the wind‘ and what her protagonist in the film, Scarlett O’Hara, experienced: “She was very attached to that land. Her spirit would never die. The same thing happens to me. As long as I am on this land, as long as it feeds me, as long as it takes care of me, there is nothing that can destroy me if I have this land.” But. Despite the Huddlestons’ refusal, the project has moved forward. Other neighbors in the area have agreed to sell, and the AI ​​company has adapted its plans to use those plots. It is therefore likely that the Huddleston family farm will end up being very close to that future data center if it is finally built, but one thing is certain: for now they are holding out. Image | Xataka with Freepik In Xataka | OpenAI has signed countless billion-dollar agreements with other companies. We are discovering that they are made of paper

now the 1,000 million agreement has vanished

OpenAI has announced the closure of Soraits app for generating short videos with AI that it launched six months ago, immersed in tremendous expectation. The most immediate consequence, beyond the fact that countless doubts have been put on the table about the current role of OpenAI in the generative AI business: Disney has canceled the 1 billion license agreement of dollars that he announced in December. Kaputt. Just one day after they received notice at Disney that OpenAI was canceling the video tool, the generative AI company confirmed it publicly with a message on X: “We say goodbye to Sora“. According to anonymous internal sources who They spoke to Reutersthe announcement was experienced at Disney as a “big rug pull” that no one had anticipated. The pact between the two companies, which had not yet completed its formal closure, is thus buried. What it consisted of. Disney would have become, under the deal, Sora’s first major content partner. The agreement contemplated that users could generate videos with more than 200 characters from the Disney, Marvel, Pixar and ‘Star Wars’ franchises from simple text instructions. Some of those videos would appear on Disney+. As part of the pact, Disney had agreed to license iconic characters such as Mickey Mouse and Darth Vader to OpenAI for use in Sora, and to participate with $1 billion in the company. The economy. An important detail is that, for what was known, The transaction was structured entirely in stock options, not cash. That is to say, the notable amount of money that Disney was going to give up had not reached OpenAI at any time. According to the official statementthe deal consisted of “a $1 billion investment in OpenAI and options to acquire additional participation,” suggesting an even more complex structure, and the details of which were never made public. In any case, the agreement was subject to the negotiation of definitive contracts, corporate approvals and customary closing conditions that were not completed before the announcement of Sora’s closure. In Disney statements after the newsthe company will continue to look for new ways to reach its fans through AI. Sora’s life. Sora was launched as a standalone app in September 2025 and was OpenAI’s second standalone app after ChatGPT. Reached one million downloads in less than five days since its launch. However, Sora’s total accumulated revenue over its entire life as a product was around $2.1 million, while the estimated cost of its operation was around $15 million per day in computing infrastructure. Downloads, which had peaked at 3.3 million in November, had fallen to 1.1 million in February. And now what. The closure occurs at a key moment for OpenAI, which has been in a process of visible strategic redefinition for weeks: the company is reorienting towards high productivity use caseswhere Anthropic has built a solid business with his Claude. Because of this, Sora was not the only casualty of OpenAI’s organizational chart, which also discontinued its instant purchase feature and announced that will concentrate efforts in your web browser, ChatGPT and Codex. The simultaneous withdrawal of several products makes it clear that this is not a one-time adjustment but rather a deeper reorganization. Header | CetusCetus In Xataka | Anthropic has become the Apple of our era and OpenAI our Microsoft: a story of love and hate

YouTube invests a million in AI content for children just as it has just declared war on AI content for children

Google’s AI Futures Fund just injected a million dollars at Animaj, a Parisian studio that produces children’s animation generated with artificial intelligence for YouTube. The decision comes seven weeks after the platform’s CEO publicly stated that combating AI sloplow-quality content generated with AI, was the priority of the year. Down the slop. On January 21, 2026, Neal Mohan, CEO of YouTube, published his annual message about resolutions for the new year, including an unambiguous directive: combat AI slop It was the priority of the year for the platform. Seven weeks later, Google’s AI Futures Fund injected $1 million into Animaj, a Parisian animation studio that produces AI-generated children’s videos for YouTube. The problem. A analysis of more than 15,000 channels identified 278 dedicated exclusively to produce AI slop: Together they accumulated 63,000 million visits, 221 million subscribers and advertising revenues estimated at 117 million dollars annually. A user who opens Shorts finds that one in five recommended videos belongs to that category. He children’s segment concentrates the worst: YouTubers with more than a million followers explain in tutorials how to generate “simple and repetitive” children’s songs with ChatGPT, run them through a video generator and obtain content that could bring in “hundreds of dollars a day.” The channel JoJo Funlandfor example, published more than 10,000 videos in its first seven months (50 per day on average), a figure that took Sesame Street twenty years to reach on its YouTube channel. The volume would be worrying in itself, but what makes it a problematic issue is that many of these videos pass as educational, and in reality, There are psychologists who describe them as “AI disinformation for babies on an industrial scale”: they promise to teach vowels and show consonants or recite made-up country names. The solution. In July 2025, YouTube renamed its “Repetitive Content” policy as “Inauthentic Content”, which expanded the scope of moderation teams, who could now take action against channels that published videos that were technically different from each other but manufactured without human intervention. In January 2026, the first wave of large-scale application arrived. The platform removed 16 channels with a total of 35 million subscribers and 4.7 billion accumulated visits, which represents a sum of 10 million dollars in annual income. What is Animaj? Animaj was founded in 2022 by Gregory Dray (veteran director of YouTube Kids in Europe) and Sixte de Vauplane, convinced that low-quality children’s content on digital platforms was a problem before generative AI, and well-applied AI could be part of the solution. The company has acquired brands with proven prestige, such as Pocoyo and Maya the Bee. Its channels have 22 billion annual views and 242 million unique monthly viewers, making it the fifth largest children’s digital audience in the world. according to the company itself. The million from the AI ​​Futures Fund is also strategic: Animaj is the first children’s content studio to receive direct support from Alphabet’s technology accelerator. The deal includes early access to unreleased versions of Veo, Gemini, and Imagen, plus direct support from the Google DeepMind and Google Labs teams. With those tools, Animaj says it can go from concept to published episode in less than five weeks (four times faster than traditional animation) and aims to reduce the production cycle of a feature film from six years to eighteen months. In Xataka | The future of the Internet is to be flooded with AI. And there are those who have already seen a business niche: content made by humans Header | edward stojakovic

The return of BTS turns K-pop into macroeconomics thanks to 4 million copies and a 2 billion tour

After four years of group silencethe return of the undisputed kings of K-pop, BTS, is going beyond the mere cultural event: 3.98 million copies of her new album sold on the first day and the announcement of an 82-concert tour whose projected revenue rivals Taylor Swift’s Eras Tour. BTS is already more than one of the most important pop groups in the world. It is an event of almost microeconomic magnitude. The farewell BTS’s last joint concert was in March 2022. A few months later, the group announced a pause for its seven members to complete mandatory military service in South Korea, a commitment of between 18 and 21 months from which not even they were exempt. The last to graduate was Jin, in June 2025. In between, each member launched solo projects with mixed success while HYBE, the company that owns the group, endured the pressure of not having its main asset working. Strangled without BTS, but not much. Because of this forced absenceHYBE’s operating profit fell 73% in 2025up to 49.9 billion won and while restructuring its operations in the United States and investing in new business lines. Its fan platform Weverse, however, managed to enter its first year of profit, with 11.2 million monthly active users generating stable income through memberships and expenses linked to digital commerce. The search for ‘Arirang’. This past weekend, BTS released ‘Arirang’, their fifth studio album. The title is loaded with meaning: it refers to a Korean folk song considered the country’s unofficial anthem, with centuries of history and dozens of regional variants. A clear manifesto, as they have said in various interviewsabout the group members’ common Korean identity. They produced more than 120 songs for this album in two months, of which 14 survived, all deliberately brief to please generation Z and its more than recognized difficulty concentrating your attention at a point beyond a few minutes. The sales. ‘Arirang’ sold 3.98 million physical copies in its first 24 hourssurpassing the record that the group itself had with ‘Map of the Soul: 7’. On Spotify, the platform recorded 110 million global plays on Spotify in its first 24 hours, and was positioned among the most pre-saves in the history of the service, with more than 5 million prey. The album’s 14 songs simultaneously occupied Spotify’s global top spot, while the single ‘Swim’ debuted at number one with more than 14.6 million views. The absolute historical record for the platform is still held by Taylor Swift with ‘The Tortured Poets Department’ and 314 million listens. Concert in Seoul. The day after the release, on March 21, BTS held a free concert in Seoul’s massive Gwanghwamun Square. Around 260,000 people traveled to the venue: 22,000 fans were in front of the stage and tens of thousands more followed the show on giant screens installed in the surrounding area. Municipal authorities and HYBE 8,200 people were deployed between police, medical staff and management teams. The concert was, furthermore, broadcast live on Netflix: It was the platform’s first global live broadcast of a music concert, and could be enjoyed in 190 countries. The tour is the key. The tour is where the economic magnitude of the return is concentrated. The ARIRANG World Tour will begin on April 9 in Goyang (South Korea) and will end about 11 months later in Manila, with 82 concerts in 34 cities in 23 countries. The tour includes Europe (Belgium, United Kingdom, Germany and France), North America, Latin America (Colombia, Peru, Chile, Argentina and Brazil), Southeast Asia and Australia. How will it be? Apparently, BTS will use a 360 degree scenario instead of the usual front format. This will eliminate restricted visibility areas that normally render between 15% and 30% of the seats unusable: a 70,000-seat stadium in frontal format sells approximately 55,000 usable tickets; with the round design it can reach 65,000. The analysts They project total income from the tour of up to $1.8 billion, figures that would place the tour in the same league as Taylor Swift’s Eras Tour and Coldplay’s Music of the Spheres World Tour. For comparison: that of Taylor Swift It generated nearly $2.07 billion with 149 concerts. BTS could approach that figure with half the number of concerts. The stock market hype. Following the announcement of BTS’ comeback, HYBE shares reached their highest in the last four years, rising up to 9.5% and adding more than one trillion South Korean won to the company’s market capitalization. It is expected HYBE’s revenue in 2026 is expected to grow by 47% to 3.87 trillion won, with an operating profit of approximately 480 billion won: ten times that of 2025. Impact on tourism. According to data from the South Korean Ministry of Justice, foreign visitor arrivals between March 1 and 18 grew by 32.7% compared to the previous year, driven especially by tourists between 20 and 29 years old. Europe was the market with the highest relative growth, with an increase of 51%. The Korea Culture and Tourism Institute esteem that the tour will generate 1.2 trillion won of impact per concert held in South Korea. Some economists are modeling the entire return as a macroeconomic event in itself, with projections pointing to a contribution of up to 0.5% of GDP when tourism, hospitality, retail and country brand growth are added. What has changed. Four years later, BTS returns to a different market than the one they left: the short-form video (Reels, YouTube Shorts, TikTok) is no longer an accessory promotional tool, but the very core of what needs to be covered with any launch. Artificial intelligence has been installed in music production (in the interview with Bloomberg, Suga compares it to the Industrial Revolution and speaks of “irreversible” changes). It has also changed how we see live musicincreasingly in need of spectacularity. And, of course, how the international perception of K-pop has changed after the success of ‘The K-pop Warriors’ from Netflix. A world in perpetual change to which, for the moment, BTS does … Read more

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