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Spotify charts have been filled with AI songs. It is largely a consequence of what Spotify has encouraged

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Songs like ‘I still breathe‘ either ‘I loved myself more‘, performed by Ruby Black, have topped Spotify’s algorithmic charts in Spain for weeks. Ruby Black does not exist: she is a singer generated with artificial intelligence distributed by a label called Silencio Capital, with more than one hundred thousand followers on Instagram and a new single every Thursday. Spotify is now announcing measures that try to quell this wave of synthetic artists, but everything indicates that this new situation is here to stay. And we have asked for it. Who’s that girl. In April 2026Ruby Black topped the first spot on Spotify’s list of The 50 Most Viral in Spain. Soul-type ballads, very soft, with vocal echoes of Rosalía and other fashion trends in pop in Spanish, lyrics of heartbreak and improvement, and covers and video clips generated by artificial intelligence. Google’s own AI, when consulted about the artist, lied when describing her as a “human, not AI, singer, known for ballads like ‘I Still Breathe’.” How are the machines? Its release of weekly singles is unequivocal: chain production applied to entertainment, thanks to a catalog that continually grows, minimal cost, zero emotional ties with real creators… Ruby Black is not the only one of her kind: the same viral top, as different media have commented, includes equally dubious artists such as Nyx Solaris. But Ruby Black is the one who has reached the highest thanks to the undoubted advantage of singing in Spanish. There is AI but… how much AI? According to what he said Deezer this monthreceive around 75,000 completely AI-generated tracks every day, 44% of all new content. In January 2025, just over a year ago, there were only 10,000. Spotify, for its part, removed more than 7.5 million tracks generated by AI in the twelve months prior to September 2025, many of them linked to mass generation tools. Its entire catalog is around 100 million songs. We don’t distinguish it. It is not only an ethical issue, but it is increasingly difficult to identify AI-generated music. A study commissioned by Deezer with 9,000 people in eight countries published in November 2025 concluded that 97% of the participants were not able to distinguish between songs generated by AI and human songs in a blind test. 80% of them believed that 100% artificial music should be clearly labeled. The demand exists but the platforms have not yet reacted. Step forward from Deezer. In fact, Deezer is the only one that, to date, has implemented its own detection system. In June 2025 began flagging albums that included 100% AI-generated tracks and to exclude them from algorithmic recommendations and editorial playlists. In January 2026 put that same technology on sale so that other platforms could take advantage of it. Deezer also found that 85% of streams of AI music are fraudulent, and that is why it excludes them from its distribution of royalties. It is the only one that has taken such an openly anti-AI stance. Apple Music launched in March 2026 Transparency Tagsa metadata system that allows labels and distributors to voluntarily declare whether they have used AI in vocals, songwriting, cover art or video. And Spotify works with DDEXthe music industry standards body, on a metadata system for song credits that indicates how AI has been used, also voluntary. Spotify’s latest move. To all this, the most followed platform has added the verification seal ‘Verified by Spotify‘ to ensure that there are humans behind each artist profile. Artists like Ruby Black are, precisely, proof that the formula limps: with a massive following on networks, a single every week, and number one on the top viral list in Spain, he has everything Spotify needs to award him the “real artist” label. A well-managed synthetic avatar can meet Spotify’s criteria (consistent activity, compliance with platform policies, signs of an artist’s real presence) and be a synthetic creation. The root of the problem. The truth is that all this fuss was not born with generative models. Liz Pelly, author of the book ‘Mood Machine: The Rise of Spotify and the Costs of the Perfect Playlist’, has been documenting for years how Spotify has systematically built a listening model based on lean-back listening: mood playlists, algorithmic recommendations that prioritize the most generic song in an artist’s catalog, the content that works best as a background sound. The author also revealed the existence of the internal program called Perfect Fit Content (PFC): since 2017, Spotify has filled its most popular playlists with “ghost artists” musicproduced in series to reduce the cost of royalties. Twenty composers were behind the work of more than five hundred “artists”and its tracks were listened to millions of times. Playlists such as Deep Focus, Cocktail Jazz or Ambient Relaxation were almost entirely composed by Perfect Fit Content. AI has not broken into a healthy ecosystem: platforms have been favoring anonymous, interchangeable and depersonalized content for years. And awarded by the algorithm. The Instagram-core. The phenomenon has an exact reflection on Instagram. In the same way that there is a Instagram-core (that homogeneous aesthetic of Reels with fast transitions, viral music, warm light and motivational text), there is almost the Spotify-core that Ruby Black represents. That is, designed to exceed the thirty-second hearing threshold (quick emotional hook, recognizable or directly cloned voice, lyrics that impact at first) that Spotify counts as a listen. Or put another way: Spotify can delete 75 million tracks and announce anti-spam filters. But as long as it continues to reward with its algorithm the most comfortable, ephemeral and generic song to captivate a listener who listens without paying attention, Ruby Black is just one more profile (a millionaire, of course) in a problem that has been brewing for years. In Xataka | Dear Spotify, it’s about time you had a button that allows you to filter AI-generated music

Your Gmail inbox has been filled with emails obviously written with AI. Google wants to fix it with more AI

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We’ve all spent several minutes staring at the cursor, thinking about how to respond to that important email; Find the tone that is forceful and kind at the same time, but not too kind. With Gemini integration into Gmail We don’t have to think so much anymore, we can say just that and the AI ​​writes it for us. The cost is that all emails sound like AI, and Google knows it. Help me write. It is a function that Google integrated into Gmail a long time ago and that allows us to compose emails from a prompt. Google just announced improvements for this feature: contextualization of the theme (you can now connect with Drive and Gmail to extract relevant information) and customization of tone and style. Google says it creates drafts that “reflect your personal writing style.” It is a way of recognizing that AI is homogenizing everything, including how we communicate. All emails sound the same. Automatic reply suggestions and writing aids have been a blessing for those who have to write and respond to many emails a day. When it comes to “cold emails” that seek to attract the recipient’s attention, in the end none of them stand out. A marketing manager has on Reddit that before it used to read them all, now it deletes them directly. It only reads them if it looks like a human wrote it. The problem goes beyond our inbox, social networks like X or LinkedIn are full of posts written with AI. It is even being noticed in the works submitted by students at the university. Humanize AI. This is where we are: we use AI constantly, but we don’t want it to be noticed. a search It gives us dozens of tools that promise to humanize our texts generated with AI. And it doesn’t just happen with texts, an illustrator friend told me that a client presented her with some illustrations so she could improve them. They were AI illustrations and the problem wasn’t that they were bad, it was that they said they were AI too much and I wanted them to look handmade. Plus, I wanted to pay him less because I just had to remake them in his style. He refused. Non-communication. The novelty that Google has announced is based on your writing style of previous emails, but what happens when all those previous emails were also written with AI? It’s an endless cycle: you write an email with AI, they respond using AI, you read the summary that the AI ​​has made of the email and you respond again using AI. The writer Tim O’Brien said: that if “no one has written it, no one has read it.” This is not just a stylistic issue, it is a bigger problem: we are delegating something as basic as our own communication. In Xataka | From chaos to calm: this is how I manage my email using the “inbox zero” technique Image | Google

women have taken it and filled it with pearls, crystals and glitter

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Technology promised to be the glue that would connect us to everything and everyone. The reality is that there are more and more people who feel that technology makes them feel more isolatedwith algorithms that catch in a doomscrolling loop endless. Furthermore, the devices are monotonous, gray and without personality. In this context, a creative scene of women who create their own personalized gadgets, with designs that leave no one indifferent, is emerging. What is a cyberdeck. The concept was coined by William Gibson in his novel ‘Neuromancer‘. This idea ended up becoming a stream ‘maker‘ with users creating mini laptops from loose parts such as screens, keyboards from other gadgets and generally with a Raspberry as the brain. They are devices that do not connect to the internet and are usually designed for hacking or programming. Traditionally they were built by men and the aesthetics were more futuristic cyberpunk style or tactical style. The cyberdecks of the girlies. Recently a new trend has emerged in cyberdecks in which women are the protagonists and they print that hyperfemininity with the most striking designs. It was popularized by the tiktoker and youtuber UbeBoobey when he created his cyberdeck with “mermaid” stylewhich is built inside a shell-type bag and decorated with pearls, crystals, moss and even has makeup inside. Since she published her video in March of this year, many more creators have jumped on the trend of hyperfeminine cyberdecks in media as curious as ‘Polly Pocket’ cases, jewelers, ring boxes and even Hello Kitty toys. Limited features. As we said, a cyberdeck is not designed to connect to the internet, so its functionalities are limited. UbeBoobey loaded movies, music, books, photos and even Wikipedia articles on its cyberdeck, all so as not to depend so much on Internet access. He also installed Doom and can play with a custom mouse as well. In statements to Wiredthe creator admits “I’m a hypocrite, because I use my phone every day. I wouldn’t prefer my Cyberdeck to my phone.” The pleasure of building. But this movement is not about completely replacing the laptop or smartphone, it is about building something with your own hands and then imprinting your personality on the design. In addition, the creator states that it is a way to learn the ins and outs of how current technology works. “We are very disconnected from the manufacturing process, the origin and the inner workings of everything we use and interact with on a daily basis. Cyberdecks are a great starting point to become a little more familiar with technology,” he told Wired. Rejection. There are people who have been building cyberdecks for years, but this new trend emerges at a time when there are a feeling of rejection towards big technologygreatly facilitated by the rise of AI tools, and an evident homogenization of technology, with increasingly minimalist devices and hardly any possibilities for customization. In this context, building a cyberdeck is a response to this discomfort, a way to regain control over technology with open, repairable and personalized devices. Nretro ostalgia. It is a trend that we already talked about in its day in the thread of revival of digicams. Generation Z is falling in love with decades-old technologies, such as the first digital cameras, wired headphones, retro consoles or music players. Young people find charm in the imperfection of these technologies, such as less defined photos or the less clean sound of a player. In the midst of the wave of generative AI, these types of devices are perceived as more human and authentic. It is also a way of reusing technology that was already practically forgotten, compared to the idea of ​​constant renewal to be up to date. Image | Xataka In Xataka |

While specialty cafes are filled with Salomon, more and more people are walking barefoot in the mountains

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It’s Saturday morning in the center of any big city. In specialty coffee shops, among flat whites and sourdough bread, an urban army parades equipped to survive a blizzard in the Alps. We talk about fever Gorpcore: waterproof technical jackets and sneakers trail running ultra-reinforced, designed to devour kilometers of rocks, but today they will only step on tiles and asphalt. However, hundreds of miles from that cafe, on the actual trails where those sneakers should be getting dirty, the exact opposite is happening. We have reached the technological peak of footwear outdoorbut a growing wave of purists, adventurers and elders have decided to take an evolutionary step back: take off their boots and feel the raw earth. Yes, there are people walking barefoot in the mountains. The image of a barefoot mountaineer ceased to be a rarity for hermits and became a global movement. According to GuardianGen Blades, an Australian researcher, says she was hiking the 147-kilometer Namsan Dulle-gil route in South Korea when the terrain changed to a stretch of wet clay (“hwangto”). Neither quick nor lazy, she took off her shoes. He described the feel of the mud oozing between his fingers as “revitalizing, like a massage.” You don’t have to go to Asia to find these devotees of the bare foot. In Australia, Dale Noppers, 37, organizes routes of up to seven hours through the Serpentine National Park stepping on mud, gravel and rocks. He confesses that the experience makes him feel “quite primitive” and assures that, despite the risk of stepping on insects or glass, the soles of his feet are so soft that “it looks like they have had a pedicure.” For Uralla Luscombe-Pedro, 32, who has walked hundreds of kilometers along Australia’s wild coast, feet are “sensory organs.” After weeks of walking like this, he claims to feel like a leaner animal and concludes that our modern concrete human habitat is “strangely boring” in comparison. This is not new, but it has gotten out of control. Europe has been flirting with this idea for decades through the Barfusspark or Barefoot Parks. The German environmental organization NABU documents about 50 of these venues in Germany, with Bad Sobernheim (opened in 1992) being one of the pioneers. An example An example of its magnitude It is the Egestorf parkwhich has almost 3 kilometers and more than 60 stations where visitors step on pine cones, fine sand, spring water and deep mud. But if in Europe it is a recreational activity, in South Korea It’s real institutional madness.. 68.7% of the country’s 243 local governments have ordinances to encourage barefoot hiking. Seongnam City invested 3.45 billion won (about $2.7 million) to build six red clay courts and budgeted another 3.5 billion won by 2024. The private sector not left behind: The Sun Yang Soju liquor company built a 14.5-kilometer runway and donates $800,000 annually for its maintenance. The obsession is such that roads are being built in greenhouses for use in winter. Unfortunately, overcrowding is already causing ecological havoc, such as the degradation of the ecosystem in wetland marshes such as Sorae in Incheon. The key question: why? Defenders of this practice divide their arguments into two large blocks: the mechanics of the body and the “magic” of the earth. On the one hand, mechanical advocates point to physical health. Without shoes, the body constantly adjusts, improving coordination and balance. Small forgotten muscles are activated and the 28 bones, 20 muscles and more than 100 tendons of the foot benefit. Furthermore, when going barefoot on uneven ground, we usually abandon landing with the heel and start stepping with the ball of the foot (metatarsus). This reduces the impact, although it requires 53% more energy, turning the walk into an intense workout. On the other hand, there is the phenomenon of “Earthing”. There are studies that suggest that this direct contact neutralizes free radicals that cause aging, reduces blood viscosity and improves heart rate variability. Attracted by these supposed benefits, patients in Korea claim that the practice has reduced their blood sugar levels, alleviated insomnia and even cured cancer. Science hits the brakes. Podiatrists applaud the freedom of the foot, but with nuances. Dr. George Murley warns in Guardian that you have to treat this transition “almost like a gym session for your feet” and do it progressively. Alejandro Martínez, expert podiatrist, explains in Men’s Health Magazine that “a healthy foot works best when barefoot.” However, when faced with miraculous cures, the medical community pulls out its claws. Dr. Steven Novella, a neurologist at Yale School of Medicine, calls “earthing” pseudoscience that lacks physical sense, denouncing that many of the studies are poorly designed and financed by companies in the sector. Oncologist Ahn Hee-kyung is blunt about the risks: Walking barefoot exposes vulnerable or immunocompromised patients to potentially lethal bacterial infections, such as staphylococcus or tetanus, through small cracks in the skin. As a result, hospitals report an increase in plantar fasciitis and cellulitis from these reckless walks, and many doctors attribute much of the supposed “cures” to a strong placebo effect enhanced by the environment. The alternative that unites worlds: “Barefoot” footwear. For those seeking tetanus-free biomechanics, the industry has perfected footwear barefoot (or respectful). These are shoes with “zero drop” (no heel), a wide last that does not compress the fingers and an extra-thin sole. Brands like Xero Shoes, leguano, Groundies or Freet dominate the niche, and even Zara has launched its own line. Its effectiveness in hostile terrain is proven: Traveler Matouš Vinš managed to climb the 5,000 meters of Mount Kenya in Africa with minimalist footwear, overcoming the challenge without problems while his heavy-booted companions suffered from blisters. Likewise, adventurer Viktorka Hlaváčková claims to be faster on demanding terrain thanks to these shoes, and emphasizes that her feet maintain great blood circulation even below zero. The cushioning paradox. It is revealing that, at a time of greatest hyper-technization in the footwear industry outdoorthe most striking phenomenon is leaving shoes at home. While … Read more

A teenager in Mexico created a Hombres G fan website in 1998, with the band already separated. 9 years later they filled Las Ventas

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In 1998, Mexican Francisco Romero was 15 years old, had a new computer and a school assignment to complete. Looking for the best grade, he created a website about his favorite group: Hombres G, a Spanish band that by then was already dissolved. What began as an academic exercise ended up becoming the band’s first digital fan community, with thousands of members spread around the world. And it was also the trigger that convinced David Summers and his team to return to the stage. How it all started. In 1998, having internet at home in Mexico was not common: just a marginal fraction (2-3%) of the Mexican population had access to the network under these conditions. Even so, Francisco Romero, a teenager who had just gotten his first computer, embarked on completing a school project in which students were asked to create a web page. Romero chose the Hombres G as the subject of his project. He had arrived at the Madrid group, which had already been dissolved for five years, through friends from high school. And since finding documentation about the band was difficult (there were only two pages about Hombres G on the internet), he decided to create a community. Meeting point. The web, as Romero himself explainswas titled Club ‘We’re still crazy… so what?’, in reference to ‘We’re crazy… or what?’ title of one of the group’s first albums. The success was immediate: in its first five months, it received hundreds of requests from Mexico, Spain, Colombia, Peru and Japan (in times before algorithms and search engines crashed). They wrote to him, above all, from fans who had not had a space to talk about the band for years, to which they had not stopped listening since the last album they had released in 1993, ‘Bikini history‘. The contact. At the end of 2000an anonymous user left him a complimentary message on the page, to which Romero responded politely. Three days later, another message arrived from the same sender, who turned out to be one of the band’s two guitarists: “Please don’t give out my email, I’m Dani Mezquita.” Later they established telephone contact, which ended up leading to more frequent conversations. The significant fact: Mezquita was then working as marketing director at DRO East West, the Warner Music label that released almost all of the band’s albums. From his position he had noticed something: at the end of 2000, a compilation of Hombres G was the third best-selling album in Mexico at that time. A group without activity, without tour, without active label, without a single public appearance in years. That is, they had an active and completely underserved fan base. With these data on the table, and as told in the documentary ‘The Best Years of Our Life’ (released in theaters scheduled for April 30), the members met and proposed a modest return, with three or four concerts in Mexico. It gets out of hand. From there the expectation skyrockets. The reunification tour ended adding 70 performances during 2002 and 2003including a concert in Las Ventas before 20,000 people and several cities in Latin America and the United States. The album that accompanied the comeback, ‘Dangerous Together’, was initially released only in America, which says a lot about where the weight of the comeback was leaning. When he arrived in Spain he ended up obtaining the Platinum Record. In gratitude for Romero’s importance in this return, he has continued working continuously with the band from Mexico. And so we come to the present: on April 25, 2025, Men G performed before more than 60,000 people at the GNP Seguros Stadium in Mexico City. All within the framework of a tour titled ‘Thank you, Mexico Tour’. A name that makes it clear to what extent the very survival of the group is owed to a modest student from the city. In Xataka | Three millennia of pop: the oldest song in the world is 3,400 years old and we can still hear it

A company has filled a neighborhood with sidewalk outlets to charge electric cars. Their results are contradictory

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In 2022, a German company called Rheinmetall proposed a new charging solution: put outlets on the sidewalks. Trying to find solutions for those who wanted to jump to an electric or plug-in hybrid car but did not have a garage, the company proposed a system to charge on the same street, without having to go to an electric station. Three years later: we have the results. A pilot test. After receiving approval from the authorities, the company began a pilot in 2024 in central Cologne and Lindenthala residential neighborhood of the city characterized by its low and individual houses. Neighborhood where, by the way, you will find the status of the local soccer team. The idea is simple, you park on the sidewalk and on the ground, on the curb, you find a plug hidden in a cover. You scan a code printed on it and connect the car with your own charging cable for AC use. As if it were any other charging point, both ends are joined and when the payment is completed, it is passed through the use of a mobile application. The results. In general terms, the results have been good. According to the company, a total of 2,800 charging cycles were carried out in the pilot test in one year. On average, the cars recharged 18 kWh, which in the city means more than 100 kilometers of autonomy for an electric car and between 80 and 100 kilometers on the highway (depending on its efficiency). They point out that each day the plug has been used an average of twice a day and that its availability has been 99%, so there have hardly been any breakdowns. The figure is good if we compare it with the European and Spanish average. In our country, public outlets They are only used 1.5 times a day and, on average, each charger is only busy between 30 and 120 minutes a day in Europe. Customer opinion. The company has conducted a survey of users who have offered their point of view to the system. It included the score given by the drivers (five points maximum) and some notes, complaints or recommendations made by customers. In total, the system has obtained 4.38 points out of five. But, above all, they have received very positive evaluations among customers over 60 years old, who value the simplicity of the system. In addition, they highlight that the plugs have not been damaged by water and that vandalism or uncivil acts (such as not picking up pet excrement) have not been found to have been a problem when recharging. A curious solution is that the cover that hides the plug has been designed to open with a small push of the charging cable, allowing the customer to lift said cover without having to touch it with their hand. Good idea, with some cracks. They point out in forumelectriccars that one of the main problems with this type of charging points is the cost of the plug. Each one of them, which has refrigeration and air conditioning to improve charging, costs 5,000 euros, so it is a bad idea compared to a traditional home charger. Furthermore, if you want to get the most out of the system, it would be necessary to reserve space for these charging points on the street, so there is no difference with any other public charging point unless the street is filled with plugs. That is, as happens with public outlets that are not located at a gas station, the parking space is reduced to reserve spaces that are not always occupied. Other proposals. Public charging is one of the great challenges that the electric car represents. One of its advantages is to leave the house with a charged car or, at least, take advantage of its parking lot to fill its batteries since alternating current is slow and most of the time a car is stopped. The most obvious proposal is the electric stations, with a huge number of high-power plugs available. another is fill shopping and leisure centers with chargerssince a visit to fully recharge the battery can take days or weeks (depending on daily trips) without plugging in our car. With an average of 50 kilometers per day, a car that drives 500 kilometers of autonomy in the city has 10 days to go without plugging the car back in, just three days a month. But if we want to bring public charging to the city streets, Portugal, United Kingdom either Netherlands have been experimenting with public outlets on streetlights. The system is as simple as including sockets on the curbs but with the difference that the socket comes from a street lamp and does not require installation on the ground. The paradox of slow recharging. The problem with this type of recharge is that slow charging takes hours and hours with the car plugged in. If a socket charges our car at 7.4 kW of power, it will be necessary to spend about 10 hours to completely fill the battery of a 60 kWh vehicle, a small size that is on the border between those who want the car for an urban environment and those who want to dare to travel with him. Those refills They are interesting if the price is low But they require that, to get the most out of it, we have to leave the car parked there for an entire working day or an entire night. The system, therefore, is certainly inefficient in terms of servicing more than one car. To charge at this power, the data says that most electric car drivers charge at home. Outside of it, the customer usually chooses to recharge at higher powers. For example, a 50 kW plug can now fully charge a car in less than three hours, which is the time we spend watching a movie at the cinema. And on a trip, the most practical thing is usually to look for … Read more

Their songs about Greek myths on YouTube have filled the Movistar Arena. Twice

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Almost two years after announcing their temporary retirement from the stage, Álvaro Pascual and Rodrigo Septién return to the same place where they said goodbye. On January 3, 2026, Gutting History returns to the Movistar Arena with a new proposal called ‘The Dawn of the Gods’. They had closed their previous tour, ‘Loki Tour’ in January 2024 before thousands of attendees in Madrid, then declaring a break without a return date after mobilizing more than 75,000 spectators between Spain and Latin America. But they are back. How it started. Gutting history It started on YouTube in 2017, combining dissemination of stories and mythology with parody songs and handmade animations. The project started applying the format “draw my life“, popular on YouTube during those years, with his own songs until he ended up developing songs as diverse as the authentic ones. myths that inspired Disney movies or the stories of classical mythology, just as they were originally born. Origins. After a few humorous videos starring themselveshis video about the origin of Valentine’s Day established a formula that they would not abandon for a long time: very schematic illustrations on a white board, with rudimentary animations, catchy melodies and a humorous and demystifying tone. From there they would evolve until reaching the current state, where they exhibit animations much more sophisticated. The data. Currently the channel is approaching six million subscribers and according to HypeAuditor datahas a monthly growth of 0.16%. These are figures that position it as a benchmark for this type of educational content in Spanish. Monetization has evolved beyond YouTube: the platform’s advertising revenue estimates place its earnings between $4,100 and $5,700 per month for that channel alone, also according to HypeAuditor. However, the real commercial muscle came with diversification: they published books like ‘Gods of Olympus’, ‘The Craziest Gods’ or ‘The Craziest Monsters’, comics like ‘The Greatest Villains’, and they have developed merchandising that includes even dolls based on their characters. The ‘Loki Tour’ that closed in 2024 mobilized 75,000 attendees and took them outside of Spain, to countries such as Mexico, Colombia, Peru, Argentina and Chile, as well as nine Spanish cities, a figure comparable to tours by established musical artists. A recurring jump. The jump from digital content to physical venues is not exclusive to Destripando la Historia. In the Anglo-Saxon sphere, several projects on mythology and history have consolidated sufficient audiences to monetize in-person events. The podcast Let’s Talk About Myths, Baby! takes an irreverent approach to Greco-Latin mythology similar to Gutting History, while Mythologyproduction of Spotify Studios with theatrical finish combines dramatizations with historical analysis. Our Fake Historywhich debunks historical urban legends through hour-plus episodes, represents the more academic end of the spectrum. The case of Critical Role. However, the closest reference to the Guttering History model is Critical Rolea group of voice actors that has broadcast ‘Dungeons & Dragons’ games since 2015. Its expansion illustrates the commercial potential of this type of content: in October 2023 They filled the OVO Arena Wembley in London with 12,000 attendees. Their 10th anniversary tour in 2025 included Radio City Music Hall in New York and they already have an animated series on Amazon Prime, ‘The legend of Vox Machina‘, and they have founded a board game publishing house and a charitable foundation. The secret of success. There are several reasons to explain the impact of Ripping History, beyond the indisputable quality of its content. First, its hybrid format turns educational content into musical entertainment. Three-minute songs generate complete plays and relistens, which certainly pleases the algorithm. But they have also achieved something unusual: a transgenerational audience. Children enjoy the references to movies and myths they know through Disney, teenagers connect with the hooligan humor and adults appreciate the irony behind the proposal. The future. The question, once completely artisanal growth is established for the channel (unlike Critical Role, which rotates for months and has 180 employees) remains: can a duo sustain continuous content production without evolving towards a more business format, with specialized teams? Or, formulated another way, does the return to the Movistar Arena confirm that the model works in cycles, alternating digital creation with in-person peaks, instead of aspiring to the permanent machinery of Critical Role? In Xataka | The king of podcasting is no longer Apple or Spotify. It’s Google

Having China manufacture its cars in Europe seemed like a perfect plan. Until they were filled with Chinese workers

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Manufacture their electric cars in Europe so that they can sell them without tariffs. That was the promise of the European Union to Chinese manufacturers. The objective was to consolidate the electric car industry for Europe in Europe, closing the door to proposals from China at a much more attractive price. And the result is not what was expected. Manufacture in Europe. In October 2024, the European Union confirmed the tariffs to all the companies that bring their electric cars from China. Including European ones. With this measure that applies individually to each company (ensuring that not all have received the same benefits from the Chinese State) it was intended to attract factories to Europe. Why does an electric car have less autonomy than advertised? The strategy has gone well. First, because the Chinese State ordered to stop all investments in Europe that were in the negotiation phase, initially turning off the tap. Secondly, because it is not clear that the installed factories are giving great results in terms of employment. From China for Chinese. “There are currently manufacturers in Europe that assemble Chinese cars with Chinese components and Chinese personnel: this happens in Spain and Hungary. This is not right.” The words are from Stéphane Séjourné Vice President of Prosperity and Industrial Strategy of the European Commission, in an interview for the Italian newspaper La Stampa. In it he pointed out Spain and Hungary as the two hot spots. In this second country, BYD is building its first plant in Europe to produce electric cars. In Spain we have the Chery plant in Barcelona and, under construction, the CATL battery plant in Aragon. In all previous cases, criticism has multiplied because they are not impacting the area as expected. The Hungarian case. Séjourné refers to the plant that BYD has planned in Hungary. There, the Chinese company is building a factory that should produce 150,000 cars a year (with potential for 300,000 units) and employ 10,000 workers. However, the European Union is studying if the Chinese giant is receiving covert subsidies to carry it out, paralyzing its construction. In the early phases of the project, BYD has employed about 1,000 workers Chinese which has raised the suspicions of the European Commission as to whether there is really an intention to produce wealth on European soil. some of them They staged protests last summer by claiming that they had been fired just six months after joining despite receiving promises of large salaries upon arrival in Europe. BYD is at the center of controversy because the European Commission suspects that in the future Chinese workers may be the majority at the plant, since they would aspire to lower salaries. The company, yes, He already promised that he would employ local workers to advance vehicle production. The question is whether this first hiring of Chinese personnel responds to the start-up of the factory or the advancement of a way of acting that extends over time. The Spanish case. In Spain, two factories have concentrated China’s interest. The first to arrive was the one from Chery to Barcelona. There, the Chinese company has found that it already had the necessary machinery to remove cars from it since it responds to the occupation of the old Nissan plant. However, the plans are not meeting the expected deadlines. Chery is assembling kits of cars in Barcelona. That is, the car arrives in large pieces to Spain and is finished being assembled here, so the local impact is reduced. In this case we are not talking about employment but we are talking about the fact that the network of suppliers generated is minimal. The European Commission did not like this and, in fact, the electric Omoda 5 has been delayed in Barcelona because the regulators threaten to impose tariffs on them when they understand that the added value is zero. The other point of friction is that of CATL in Aragón. The Chinese battery producer announced an agreement with Stellantis to produce there the components that the automotive giant will use in its small cars. For now, we know that 2,000 Chinese employees will arrive and, again, the shadow of what impact the new factory will have on the local labor market is looming. According to T&Eit is not guaranteed that the CATL plant will guarantee long-term knowledge transfer. More pressures. In addition to the statements by European regulators, other voices have also raised their voices. France is one of the countries that is most under pressure to create a new category of cars to make electric vehicles cheaper. Their proposal is that they meet certain size requirements… but also that production be entirely European. These days, Josep María Recasens, president of Renault Spain, returned to the charge ensuring that “we cannot allow China to come to Europe to make four plates with wheels without added value.” In his statements he asked that Europe force Chinese companies to associate with European ones so that there is a transfer of knowledge as China itself demanded from Europe when its manufacturers began to produce on Asian soil. Photo | Official Lula on Wikimedia and BYD In Xataka | China is manufacturing many more cars than the world wants to buy. And that is a foretaste of serious problems.

In 2007, 20% of homes were bought by young Spaniards. Now that gap is being filled by another group: foreigners

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With the skyrocketing priceshe decoupling between supply and demand in cities and a market increasingly inaccessiblethe notaries of Spain have found themselves with a curious fact (not unexpected) when reviewing the home buying and selling data. Operations led by young people have collapsed in recent decades. If in 2007 they represented 22.5% of the total, now they do not reach 10%. Of course, all groups have followed the same dynamic. The statistics Notaries show that there is another group of buyers that has experienced a diametrically opposite trend: foreigners. What has happened? That the General Council of Notaries (CGN) has launched a new tool on-line which helps us better understand the Spanish real estate market. Above all to study key aspects such as the evolution of prices, the pace of purchases and sales or the amount of operations, offering an alternative vision to that of portals such as Idealista. If something has attracted attention During its presentation, however, another indicator was: the weight of young people in the real estate market. Or rather, how it has been receding little by little. What does the data say? The conclusion of the notaries is quite clear. If we look back and analyze the last two decades, we see that “the presence of young people in the market has been drastically reduced.” In 2007, the younger population (those between 18 and 30 years old) was behind 22.53% of sales. Today that percentage has been reduced to 9.55%. In fact, the statistical portal shows that they are one of the groups with the smallest footprint on the market, only behind the group that is already over 70 years old. In general the latest data Updated CGN data show that those under 31 years of age have represented 9.35% of buyers over the last year, far from the 25.7% of the 31-40 age group or 26.89% of the 41-50 age group. For more than a decade, in fact, the average age of those who buy has been around 50 years old. It’s not surprising at all. Other studies have been pointing out for some time the difficulties with which young people encounter to access the real estate market (only a part manages to buy or rent) and above all its gradual weight loss. Do they show anything else? Yes. Young Spaniards may play a much more discreet role in the sector today than just a few years ago, but there is another group that has grown. So much in fact that has covered the gap left by those less than 30 years old. CGN data show that operations carried out by foreigners have skyrocketed in the last two decades: from representing 7.5% of the total in 2007, they have risen to 20.1%. The Vanguard specifies that the increase has been especially pronounced in the case of non-residents, who would be purchasing of the order of 50,000-60,000 properties per year. He statistical portal of notaries allows us to go a few steps further and get a more approximate idea of ​​which foreign citizens are interested in the Spanish real estate market. According to their updated data, the British represent 8.7%, the Moroccans 7.7% and the Italians are close to 7%. They are followed on the list by Germans (6.9%) and Romanians (6.4%). It is interesting that in some of these groups, such as the British, the percentage of non-resident buyers is higher than those who do have their habitual residence in Spanish territory. When comparing the evolution of foreign buyers and young people (between 18 and 31 years old), the data must however be handled with some caution, since the General Council of Notaries does not clarify to what extent they overlap. And what about the prices? In recent years the real estate market has been marked by another phenomenon as or even more relevant: rising prices. The data of Idealistic show that, in Spain, on average, the square meter of residential use cost 1,522 euros in September 2015. It now stands at 2,517. The data does not exactly match the calculated by the notaries, but it still gives an idea of ​​the increase in housing prices. The group estimates that last year the sector recorded a variation rate price increases of 7.12%, one of the highest in the last decade. In fact, it was only surpassed in 2022, when the figure was 7.23%. “From January to August 2025, apartment prices in Spain (new and second-hand housing) have increased by 8% compared to 2024. This situation is worsened in the country’s capital, with Madrid registering a price increase of 15.2%. In Barcelona the increase reaches 9.23%,” concludes the CGN. The director of the Technological Center of Notaries, Alberto Martínez Lacambra, admits In fact, the rise in housing prices “is beginning to be worrying.” And beyond prices? The weight loss of young people is explained by several factors. Although the increase in the price of residential m2 is a key factor, there is an added difficulty in saving (costs rise in the purchase and sale market, but also in the rental market) and accessing credit or deep imbalance between demand and supply that the most saturated markets suffer from. The situation is so complex and young people have it so difficult that in fact notaries have found another revealing surprise: they are increasingly most common donations of housing (or cash for purchases) between parents and children. Regarding the increase in foreign buyers, the trend coincides with another undeniable reality. One that goes beyond the effect of extinct ‘golden visa’: he general increase of the foreign population, which has helped Spain increase its GDP and strengthening of the registry, a reality recognized by the INE itself. In recent years, the country has also gained appeal as a vacation destination, to the point that it threatens to become with more visitors of the planet. Images | Emil Gabrovski (Unsplash) and Roberto Tjalondo (Unsplash) In Xataka | A 40m2 “capsule” for 25,000 euros: the Chinese solution to housing that … Read more

Madrid has been filled with great fortunes and not by chance: it has known how to play its fiscal cards better than anyone

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During the last decade, Madrid has become the epicenter of money in Spain. Not only does it concentrate the headquarters of large companies and banks, but it has also become a magnet for large international and national fortunes. According to a study published by Fernando Rodrigo Sauco from the University of Zaragoza, based on the latest data from the Tax Agency, 41.9% of taxpayers with assets exceeding three million euros live in the Community of Madrid, compared to 22% who resides in Catalonia. A tax shelter within Spain. The high-net-worth migration trend analyzed in the study is not new, but it has intensified over the years. Since 2011, thousands of large fortunes have moved their tax residence to Madrid. The main reason why millionaires have gathered in the capital It is due to a more permissive tax policy with large wealth groups and the network effect of living close to where the wealth is concentrated. business and financial activity. What began as a tax difference has become a true geography of money within Spain. In Xataka 64% of Spaniards believe that they pay more in taxes than they receive from the State. It’s actually the other way around The rich live in Madrid or Catalonia. The report data indicates that 58.3% of the 1% of the richest population in Spain reside in Madrid (32.51%) and Catalonia (25.8%). Further away we find the Valencian Community, with a census of 9.76% of the country’s great fortunes, and Andalusia with 6.71%. However, if the bar is raised to the highest decile of the ultra-rich population –rich among the richest— which corresponds to 0.1% of the population, then the concentration is even more pronounced, with 68.59% of these great fortunes residing in one of the two communities, but the differences are beginning to be appreciated. In Madrid the percentage of ultra-rich increases up to the aforementioned 41.9, while in Catalonia they only amount to 26.69%. The presence of these ultra-rich residents in other communities remains more or less in the same proportions as that of the rich, with 8.2% in the Valencian Community and 6.31% in Andalusia. In Xataka Tell me where you live and I will tell you how much money you have: this is how wealth is distributed in the neighborhoods and municipalities of Spain Rooting conditioning. The study analyzes the conditions that can be decisive for a great fortune decide to pack your bags and move to the capital. This is what the study calls “migration elasticity” and defines, for example, the number of millionaires who would move if a certain tax (such as wealth tax) increased by 1% more or was reduced by the same proportion. In summary, what weight would taxation have in the decision over other factors such as roots, family, language or public services. In this context, until fiscal 2023Madrid maintained a 100% bonus on the wealth tax, which in practice means that the great fortunes residing in that community They did not pay that tribute. In the rest of the country, the tax can reach up to 3.5% of net assets. Added to this is a somewhat lower personal income tax in the upper brackets and the absence of inheritance tax for direct inheritances. Therefore, taxation gained weight in the decision to change residence. {“videoId”:”x8k9arv”,”autoplay”:false,”title”:”You could be LOSING MONEY with your 2022 INCOME RETURN”, “tag”:”Webedia-prod”, “duration”:”402″} A paradigm shift. The result of this tax policy that is friendly to large assets has been clear: between 2011 and 2015, more than 6,000 large fortunes moved to Madrid. According to the study, that flow remained constant over the next decade. However, in 2023 a differentiating factor came into play, the effects of which are not yet known: the entry into force of the temporary solidarity tax on large fortunes. This new tax applied a rule in which, with the excuse of avoiding double taxation, the State began to collect wealth tax that the communities that had it subsidized were not collecting. According to a report According to the Tax Agency, the 27.6% of large fortunes who paid the Wealth Tax in 2022 rose to 99% in 2023. Skyrocketing its collection in Madrid and Andalusia, where it was previously subsidized. That is to say, that tax advantage that previously conditioned the concentration of capital in Madrid has been diluted. In a few years we will see if this paradigm shift once again conditions the residence of the great fortunes. In Xataka | How much money do you need to be among the richest 1% in Spain Image | Unsplash (Manoa Angelo) (function() { window._JS_MODULES = window._JS_MODULES || {}; var headElement = document.getElementsByTagName(‘head’)(0); if (_JS_MODULES.instagram) { var instagramScript = document.createElement(‘script’); instagramScript.src=”https://platform.instagram.com/en_US/embeds.js”; instagramScript.async = true; instagramScript.defer = true; headElement.appendChild(instagramScript); } })(); – The news Madrid has been filled with great fortunes and not by chance: it has known how to play its fiscal cards better than anyone was originally published in Xataka by Ruben Andres .

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