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How to watch YouTube without ads and in the background without paying for YouTube Premium or installing fake apps

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Let’s tell you How can you watch YouTube without ads on your mobile or computerand even with the option to watch the videos in the background. These are features available to paying users on YouTube Premiumbut we are going to tell you how to do it without paying. We are going to do this using third-party apps, but without resorting to fake applications or those that are a modified YouTube and that expose you to privacy dangers. Nor are they the apps to listen to music on YouTube as if it were Spotify. Some browsers will help you with this There are three key functions that YouTube Premium offers you, which is to watch videos without ads, listen to their audio in the background, or even use the mode Qicture-in-Picture with which to watch videos in a floating window while you are using another application. This is something you can do with other paid apps. The trick is use some specific browsers instead of Chrome or Safari. They are perfectly normal, safe and legal browsers, so you don’t need to go around installing modified versions of YouTube that are going to become a problem for your privacy. There are three very popular browsers that you can use for this, which are Brave, Firefox and Vivaldithe latter with the extra of being a European alternative. You can find these browsers both in the official application store of your mobile phone, and you can also download them to your computer. Brave is the best option for mobileas it allows you to use PiP mode to have the video play in an overlay window while you do other things. Vivaldi, on the other hand, only removes the ads, which is no small feat either. Just remember, you have to use YouTube from the browsernot from the app, entering m.youtube.com. For background playback With Brave, you’ll need to turn it on in the app’s settings. For this you will have to enter the configuration, and in the section Multimedia. Here activate background playback. For the computer any of the three options are goodsince they will allow you to watch YouTube without ads. This is due to the internal blockers they have. In Xataka Basics | How to use Gemini to summarize YouTube videos or ask questions about their content on Android

You are already testing ads within your search engine’s AI responses

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Since the beginning of this year in the United States and since October in SpainGoogle has deployed AI Mode, its new search system with artificial intelligence. And, although it is still taking its first steps, it is already experimenting with changes that may not please everyone: it has begun to show advertising within generative responses. Advertising in AI Mode. The novelty has been detected by Brodie ClarkSEO consultant, who has shared a screenshot showing cards with sponsored results labeled “Sponsored”. They appear integrated directly at the end of the conversation, within the generative interface, which represents a relevant change compared to the classic search. In the screenshot shared by Clark, two cards with information and their corresponding organic links can be seen at the top. Then a map appears and, to the right, other informative results, also organic. No advertising here. The interesting thing is precisely at the bottom of the interaction, where the results are no longer organic and two cards appear with the label “Sponsored”. That is, advertising integrated into generative search, embedded within the conversational interface and not just in the margins. It should be noted that the generative text appears to have been omitted from the capture. For now, just tests. Google has confirmed to 9to5Google that these are intermittent experiments and that, at the moment, there are no plans to deploy them generally. This means that some users could start seeing ads in AI Mode, although it is not yet clear if these trials are limited to the United States or also affect markets such as Spain, where the service is already available. And in other AI services? Google is not the only company exploring advertising avenues for artificial intelligence tools. The CFO of OpenAI has recognized that ads could reach free users of ChatGPT. Microsoft, for its part, is already showing advertising on Copilot in certain markets. The strategy makes sense (for Google). Alphabet, Google’s parent company, bases much of its business on digital advertising. This is reflected in a Statista reportwhich remembers that a significant part of its income comes precisely from that model. Integrating ads into AI Mode would therefore be a natural extension of your strategy. AI Mode is powered by artificial intelligence models that generate responses from multiple sources. He does not limit himself to showing them: he interprets them and presents them in the form of a conversation. The system tries to understand what the user wants to know, allows cross-questioning, and maintains context. But it is not infallible. Like any generative model, it can make mistakes, omit data, or even make it up. Images | Google | Brodie Clark In Xataka | Satya Nadella made the world love Microsoft again. AI is making people hate it again

Apple TV has decided to swim against the current of all streaming platforms with a singular decision: not to put ads

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The common note among all streaming platforms, beyond catalog details, seems to be in the search for profit by raising cheaper rates in exchange for advertising interruptions. Apple, however, seems determined to differentiate itself, which can undoubtedly bring benefits at an economic and image level. Which is exactly what would benefit you the most at this moment. No ads. Eddy Cue, senior vice president of Apple Services, has confirmed in an interview with Screen International that the company has no plans to launch an Apple TV subscription with ads. The refusal is not indefinite, but at this time that is Apple’s decision. Cue states that “we will not include them for now. It is not a forever negative, but at the moment there are no plans”, and it comes in a context where practically all of its large competitors are expanding their advertising strategies, with more and more rates with ads. Because. He streaming has entered into something we could call his “advertising era“But Apple wants to differentiate itself from there: it believes that if it can maintain a competitive price, consumers will value not having their content interrupted by ads. It is a position that connects directly with the brand’s DNA: control over the user experience, frictionless design, and a commitment to the perception of premium value even if the price is not the highest on the market. It is the same philosophy that applies with Apple Musicwhich has never competed with free, ad-supported versions. What is coming. Apple’s decision takes on its true dimension when you look at what is happening in the rest of the industry. One of the next trends that is going to reach us are ads that fire even if the content is paused. At the moment, in the United States it is Peacock that is experimenting with this way of displaying ads, as well as Netflix in some territories. Disney+ has also shown interest in incorporating it into its catalog. That is to say, what is coming for the more immediate future are increasingly invasive ads, in the style of YouTube or Spotify on their cheaper accounts, and which undoubtedly revalue decisions like Apple’s. Prices: competitive but quality. AppleTV It currently costs 9.99 euros per month in Spainwhile in the United States the price has reached $12.99. At first glance, it might seem expensive compared to competitors’ basic plans. But this is where Apple has executed an interesting positioning maneuver: it does not compete in the low end of the market, but instead offers premium features at an intermediate price. The key is that all content is available in 4K HDR quality with spatial audio, at no additional cost and without advertising interruptions. But also, there are no steps, no temptation to “improve” the plan. You pay a single fee and access the full experience. It’s a radically simple model in a market that has become increasingly (unnecessarily) complicated. Comparison with other services. Apple’s tactic is evident: for 9.99 euros, Apple TV offers an experience equivalent to competing premium planswhich cost between 13.99 and 19.99 euros. It is not the cheapest option on the market (that happens with the ad-supported plans of Disney+, €5.99, or Netflix, €6.99) but it offers superior features at an average price: accessible enough to not seem exclusive, premium enough to justify the quality. What Apple TV offers. If we stay with the numbers, Apple TV loses by a landslide: just 226 titles in its catalog, a microscopic figure compared to Netflix’s 5,720, Prime Video’s 5,354, Disney+’s 2,461 or even HBO Max’s 2,300. according to recent calculations. It only makes sense if the catalog is measured by the quality of the content. While Netflix and Prime Video invest millions in producing and acquiring piece-rate content, Apple TV focuses on fewer productions, but ones that convey exclusivity. Although Apple is far from having series with the impact of ‘Stranger Things’, its biggest hits (‘Separation’, ‘Silo’, ‘F1’), convey that feeling of “there is no filler” that compensates for the smaller amount. The decision to dispense with advertisements for the moment moves along the same lines: to provide the viewer with something that no one else does, an experience of enjoying the series without interruptions or noise. Even if you have to pay something more (and even though the platform accounts they are not at their best). In Xataka | If the question is “where to watch all sports on a single platform”, one company wants to have the answer: Apple

That Instagram and Facebook are plagued by fraudulent ads is bad. That Meta is making money with them is even worse

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Congratulations! You have won an iPhone. the king Felipe VI announcing investments. Work at Primor and get paid up to 160 euros per hour. These are just three examples of fraudulent ads that have appeared on Facebook and Instagram, but there are many more. So many, that Meta is making money with them. What has happened? An investigation of Reuters has revealed that Meta estimated that 10% of all revenue volume would come from fraudulent ads, which would total $16 billion. In an internal document from December 2024, Meta estimated that its platform serves about 15 billion “high-risk” scam ads every day. By “high risk” they mean those that are clearly frauds, like those we mentioned in the introduction, so the real number would be even higher. It seems like fraud, because we charge you more. Meta has automated systems to detect these types of ads, the problem is that the policy to block them is quite lax. The documents reveal that ads are only blocked if the system identifies it as a scam with 95% certainty. If the percentage is lower, what they do is raise the advertiser’s fee to supposedly discourage them. That is, if they continue to advertise, Meta makes even more money from frauds. The favorite site of scammers. There is more. In another document, Meta admits that “It is easier to advertise scams on Meta platforms than on Google.” The information comes from channels in which scammers discuss their methods, although they do not specify the reasons for their choice. They also estimate that a third of all successful scams in the United States occur through their platforms. Regulation. Meta is in the crosshairs of regulators around the world. The European Commission initiated action against the company for the use of data to serve advertising to users. In United Kingdom took them to trial for the same reason and more recently the United States Securities and Exchange Commission is investigating them for the financial frauds advertised on their platform. In documents published by Reuters, Meta shows its intention to reduce illegal ads, but is concerned that a sudden reduction would negatively affect its revenue. Don’t touch my publi. Meta is in a delicate moment for the huge increase in spending on AI which, despite having achieved positive results in the last quarter, has caused its shares to fall 8%. Considering that targeted advertising is Meta’s main revenue stream, a reduction on this front could shake the entire house of cards. Meta responds. Speaking to Reuters, a Meta spokesperson criticized the news, saying the documents “present a selective view that distorts Meta’s approach to fraud and scams.” He says the estimate of 10% profit from scam ads was excessive and the actual figure was much lower, although he declined to give an updated figure. According to Meta, in the last year and a half, fraudulent ad notices have been reduced by 58% and in 2025 they will have eliminated more than 134 million scams from their platform. Image | Generated with AI. background Pixabay In Xataka | The majority of medical discharges that are investigated are fraud. The nuance is that they are only investigated if there are signs of fraud

Amazon kept losing money on its Echo devices. He has found a way to stop the bleeding: flood us with ads

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Amazon has been losing a fortune with their Amazon Echo devices. Connected speakers and displays are in millions of homes, but they have never been profitable. The company’s hope was that they would become a vehicle to sell more products on its e-commerce platform, but that goal was never met. Now Amazon has found a way to get a lot out of them: to put advertising in them for good. Lots of advertising. Why is it important. Amazon has just launched on the market your new Echo Show and Eco Dot. Prices have risen in all cases, but they also arrive with Alexa+ —although not in Spain at the moment—, the AI ​​assistant that the company has been working on for several months. These products are supposed to offer important advantages in the user experience, but at the moment what is happening is that these devices are displaying advertisements frequently. Wasted. Between 2017 and 2021 Amazon lost more than $25 billion with its Amazon Echo. The idea seemed good: they could sell them at a loss if they later amortized them by converting them into products to sell us things. Instead, users ended up taking advantage of them for little more than setting timers and musicand that has ended up being a huge problem for Amazon. Ads everywhere. There are several users of Amazon’s connected screens—the Echo Show—who are seeing surprise ads appear on these screens. a user Reddit account how the alarm clock feature on your Echo Show 5 became an annoying ad. Other user checked that in addition to one advertisement, songs that he had not specified were playing, while another he complained about how his Echo Show kept advertising the Amazon Plus service. Ads now appear more frequently on Prime Video. Source: Xataka. Flooded with advertising. These screens don’t stop showing ads, match other users, but in addition none of those users accepted that their devices could be used to display advertising, and there is no switch or configuration parameter that stops this behavior. Even people who are paying $20 for Alexa+, Amazon’s new AI assistant, are complaining from all that advertising avalanche. Also on Prime Video. Personally, I don’t have an Echo Show, but I have noticed that when enjoying series and movies on Prime Video, advertisements are broadcast with greater frequency and duration. I am not he only (not much less). Amazon allows customize preferences regarding advertising, but those who have done it affirm that this does not hardly reduce the frequency with which advertisements appear. What Amazon says. An Amazon spokesperson stated the following: at Ars Technica: “Advertising is a small part of the experience and helps customers discover new content and products they may be interested in. If customers don’t like a suggestion, they can swipe to the next card on the screen or directly provide feedback by tapping the info icon or tapping the screen.” If you move away, I announce to the song. The Amazon Ads website details the ad formats, and the text explains that “The ad viewing experience dynamically adapts based on the customer’s proximity to the device.” Once it is detected that the user is more than 1.2 meters away from their device, “the ads are displayed in full screen alternating with other content, such as the weather, recipes, sports and news.” This seems to be getting worse. The latest comments seen on Reddit or on X (formerly Twitter) seem to make it clear that Amazon is increasing the amount of advertising it displays on its devices and services. The question, of course, is how far they will go… and how that will impact both sales of their devices and subscriptions to their platforms. In Xataka | Amazon missed the AI ​​train, but it wants to catch it back. The new Alexa with AI will arrive this month to try it

We have been asking us for years for some refrigerators. Samsung has just found utility: put ads

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2016 ran when we were amazed at The huge screen Samsung had integrated into one of his refrigerators. Since then, they have become a classic in the highest range refrigerators than Sometimes they cost thousands of euros. On the screen we can see time, receive notifications, see recipes, see the content of the refrigerator and now also see ads. Neverera ads. It has happened in the United States. Some refrigerator users of the Family Hub range have received an unexpected update. The news came first through This user in Reddit that attached an image with the update screen where it indicates the novelties it includes. He says: “To improve our service and offer additional content to users, advertisements on the home screen will be displayed.” At the moment they have not transcended images of how those ads are. A pilot program. In a statement sent to Android AuthoritySamsung has confirmed that it is a pilot program for some refrigerators of the Family Hub range in the United States, with which they will show ads when the screen is inactive. This is the full statement: Samsung is committed to innovation and improving the value for our appliance customers every day. As part of our continuous efforts to strengthen that value, we are carrying out a pilot program to offer promotions and announcements selected in certain Samsung Family Hub refrigerator models in the US market. As part of this pilot program, the Family Hub refrigerators of the US will receive a software update through the network (OTN) with the terms of service (T&C) and the privacy notice (PN). Advertising will appear on certain cover screens of Family Hub. The cover screen appears when the Family Hub screen is inactive. The announcement design format can change depending on the family customization options for the deck screen, and advertising will not appear when the cover screen shows the ART or photo albums mode. The ads can be discarded on the deck screens where they are shown, which means that the specific ads will not appear during the campaign period. Screens everywhere. In April, Samsung announced his new range of bispoke ai appliances, All with touch screens. In The Verge They asked the R&D person if Your initiative “screens everywhere” It would end up translating in “ads everywhere.” Samsung said he was not in his plans, but this movement with his refrigerators seems to indicate that the plans have changed, at least in the United States. Calm. As we said, for the moment it is a pilot program aimed at a few users in the United States. In addition, according to the statement, this option could easily be deactivated if we put the ‘art mode’ or photo albums when the screen is inactive. We have asked Samsung if there are plans to bring advertisements to appliances in Spain and we will update this text when we have an answer. Image | Samsung In Xataka | DREame no longer wants to be the brand of vacuum cleaners. Your order to conquer the home: washing machines, refrigerators and even furnaces

Cheap with ads is more profitable than expensive without ads

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Just a few days ago, Netflix announced that it completely eliminated The cheapest plan with ads, and is putting an uncomfortable but very profitable truth on the table: it compensates to lose the cheapest plans and without advertising and that the gentle moves to less friendly but more beneficial options for the platform. This change represents a fundamental transformation in streaming consumption, witnessing the triumphal return of a model that many believed obsolete: paying to see ads. There is no plan. Without issuing any media, the platform eliminated On July 30 the basic plan without ads. The subscription of 9.99 euros was so far the cheapest option to see content without advertising, but disappears: Users who paid for him will have to move to another. He did not admit several simultaneous devices, either extra subscribers, or downloads, or broadcast to Chromecast and the resolution was HD (720p). Netflix remains, therefore, with only three plans: Standard with ads (6.99 euros, ads, FullHD and limited catalog) Standard (13.99 euros, without advertisements, FullHD and the entire catalog) Premium (19.99 euros, without ads, 4K and the entire catalog). Netflix is doing well. This step of Return to the exit box And make us pay again to see ads may seem counterintuitive, but it is renting: the platform announced in May that had reached 94 million users of plans with advertisements, a remarkable increase with respect to the 70 million in November 2023. In this way, the initial aspiration of the digital ecosystem disappears, which bet on an aspirational model where the premium price was justified by the absence of ads, thus distancing itself from traditional television. The times change and the spectators demand, given the excess offer (and the general recession), cheap offers. Even with ads. It has trap. Because what is clear is that it is not about people wanting to see ads because they like them: they have no choice. The difference between the cheap and the next in the price staircase, already without ads, is almost double. Not all spectators can afford that leap. Therefore, what began as an alternative option for price -sensitive users has become an important growth engine for the industry. Compensate ups. Users of streaming They have been seeing how prices go up without stopping. Between 2020 and 2024, users saw how their monthly subscriptions increased between 30% and 50% on most platforms. Netflix passed From € 7.99 to € 12.99 in its standard plan and Disney+ its price rose up to 17%. It was unsustainable to continue with the increases, so now they arrive otherwise, camouflating “descents” with advertising, which are also economically more beneficial for platforms: advertising income exceeds the income lost due to price reduction. Ultra-Economy with advertising. Ads plans are no longer a secondary option or a “minor evil”, but a business pillar: now we accept advertising cuts as part of the price of accessibility. We contemplate a segmentation of the pill, which is divided into those that are willing to pay between 15 and 20 euros per month for an experience without interruptions and on the other, 70-80% of users They see the platforms with ads paying between 6 and 8 euros per month. This division does not catch us from new ones: it is a replica that we already saw in the nineties between those who paid on Canal+ and the first satellite teles and those who continued watching television in traditional open. Header | Xataka In Xataka | That Yurena is going to give a massive concert is the definitive proof of authentic power that Netflix has

Listening to music without ads is, from now on, a little more expensive

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As I was plannedSpotify has risen in Spain. The Swedish company has raised The price of the individual plan, which is now a more expensive euro. The climb will affect the new customers. Here are all the details. The climb. Last April it was leaked that the company intended to raise the price in several countries in Europe and Latin America. Now the climb has become effective. The increase affects the individual plan, which goes from 10.99 euros per month to 11.99 euros per month, or what is the same, one more euro. According to the statement, this increase will be effective as of September and will affect the markets of South Asia, Middle East, Africa, Europe, Latin America and the Asia-Pacific region. 27 Spotify tricks – Control your whole music like nobody! This is how Spotify prices remain after the rise in August | Image: Xataka And the rest of the plans? They do not change, at least for the moment. The family plan continues at 20.99 euros per month; Duo retains the 16.99 euros per month and the subscription for students stays at 6.49 euros per month. It is the individual plan that goes up in price without, everything is said, incorporate any additional novelty or advantage. Ten and two. Ten years was Spotify without increasing the price of the individual plan, which cost 9.99 euros until 2023. It was then that we attended At the first climbwhich left the price at 10.99 euros. Two years later, the price has increased again to 11.99 euros per month. In a nutshell and speaking in silver, in a matter of two years the price has risen two euros. What has motivated this climb? According to Spotify, this increase aims to “continue innovating in our supply of products and functions and offer users the best experience.” However, this increase does not entail any new product or function offer. What yes It arrives is at a good time for the companythat In 2024 he signed his first year being profitable. In maintaining that profitability and In the search for “1 billion paid users” There are several strategies. The price increase is one, but the most expensive plans with high definition sound (of which nothing is known), artificial intelligence and, above all, the foreseeable arrival of audiobooks in Spain and Latin America are bets to take into account. Perhaps the price increase justifies, at some point, to have audiobooks, but we will see. Spotify’s situation. Currently, the company has 678 million users of which 268 million are paying. Only in Europe has more than 100 million subscribers, thus tripling Apple Music or Amazon. The problem is that, unlike Apple and Amazon, which have other (very generous) sources of income, Spotify depends alone and exclusively on profitable to their subscribers. To this we have to add the constant complaints of the artists, which They claim to charge little for their music in Spotify. Cover image | Cottonbro Studio In Xataka | Spotify is no longer a music player. It is a “audio netflix” who wants to devour your whole day

The platform eliminates its cheapest plan without ads

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Winds of change in Netflix blow. Again. In silence and without issuing any type of statement to media, the platform has eliminated of a stroke the basic plan without ads. From today, that subscription, which until now was the cheapest option to see content without advertising, disappears. Not only for the new highs, but the users who paid for it will have to move to another. The options are two: start paying much more or pay less in exchange for seeing ads. The basic plan. If we look back, we will remember that Netflix offered a Basic plan without ads for 7.99 euros per month. This plan included the fair and necessary in terms of access, since it did not admit several simultaneous devices, or extra subscribers, or downloads, or broadcast to Chromecast and the resolution was HD (720p). However, I had no publicity. 7 tricks to make Netflix the most Image | Cottonbro Studio Cheap netflix = netflix with ads. With recent changes, that plan will cease to exist on September 1. Netflix remains, therefore, with only three plans: standard with ads (6.99 euros, ads, fullhd and limited catalog), standard (13.99 euros, without ads, Fullhd and the entire catalog) and Premium (19.99 euros, without ads, 4K and the entire catalog). What is the problem? That the plan will disappear, so the user will have to make a decision: pay one euro less per month and see ads or pay six more euros and not see them. Yes, it is true that the standard plan with ads is cheaper, admits FullHD resolution and two simultaneous devices, but the catalog is limited and well, it has advertising. In the event that the user does not make a decision, he will automatically pass to this plan. From now on, the cheapest plan to see Netflix without ads costs 13.99 euros per month Netflix without ads rises in price. It is another way of seeing it. After this change, the cheapest way to see the Netflix content without advertising happens to cost six euros more, which is what the standard plan is worth. The Premium Plan, which is the most powerful thing the company offers, does not rise in price and remains at 19.99 euros per month. And it works. Netflix’s great triumph has been to return to the exit boxto want to pay to see ads. Time has proved the platforms, who have found in their plans with advertisements one of the main drivers of new subscribers. In the case of Netflix, the platform announced in May that had reached 94 million users of plans with advertisements, a sensitive increase with respect to the 70 million it had in November 2023. These plans have reached almost all platforms and, incidentally, The volume of subscriptions triggered. It seems that the average user weighs more the potential savings in the monthlyness than to see some ads to which, on the other hand, it is already accustomed to linear television or social networks. Cover image | Anastasia Shuraeva In Xataka | The streaming economy is completely broken and things will only get worse within the coming years

It is not you, YouTube is filling with more and more ads. Especially if you see it on a smart TV

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Are you noticing, Even if you think it may only be a sensation of yoursthat youtube has more and more advertising? It is not yours: since it began to include advertising in 2007, YouTube has progressively increase the ads. Currently, in supports such as televisions, the high doses of spots that cannot be skipped begin to be striking. YouTube is winning the game to traditional television, yes, but … at what price? Is it true that there are more and more YouTube ads? From a time to this part they have increased on all platforms, but there is a space where they have done very clearly: on televisions. In these devices new formats of specific interactive ads For connected televisions, such as FEEDS of products and QR codes that allow direct purchase from the big screen. And there are already figures of the good result they are giving: more than 50 million monthly average conversions in the fourth quarter of 2024, that is, a very notable growth in the quantity and effectiveness of the ads in this environment The TV rules. Although your YouTube consumption platform is the mobile or computer, you are a minority: as we talked a few weeks ago, YouTube has grown up on Smart TVS in recent years. According to Nielsenthe video platform has experienced a constant and significant general growth, more than 120 % since 2021. For us to get an idea: in May 2025, it occupied the leading position between platforms of streamingwith 12.5 % of the total viewing on television, above Netflix or Prime Video: Advanceing traditional television on their own land and even its direct rivals. EVewhere ads. The ads have become a continuous presence on YouTube. However, there was a time, approximately for a decade, in which YouTube ads were Much less invasive (Mainly banners, discreet and static, located at the bottom or side of the screen, which barely interfere with the visualization experience). But soon the changes began to accelerate. More and more. Already in 2008 there were prompt pre -rol ads (before the video), in the first Google tests to monetize the platform. Its generalized implementation was consolidated as of 2010, when YouTube introduced the pre -rol, post-volt ads, both saltable and non-saltable for long and monetizable videos. Since 2018 changes began to accelerate. For example, that year the ads arrived in pairs, with the excuse that with longer interruptions there would be less number of advertising pauses. In 2019, the ads that could not be jumping in the first fifteen seconds (sometimes in pairs) landed. And in 2020, not saltable ads for 60 seconds. More frequency. At the momentYouTube ads can occupy between 15% and 20% of the total display time of a video. It is common to find two or three ads in videos of 10 minutes and up to five interruptions in videos of more than 15 minutes. In addition, it has continued to increase the amount of non-saltable ads, the Mid-Roll (in the middle of the video), Bumper ADS (of 6 seconds without jumping option) and interactive formats. In addition, YouTube has implemented more aggressive measures in recent times so that you do not skip the ads: for example, although pauses reproduction on your smart TV, The ads will continue; And besides They have complicated the use of adblockers and other systems to avoid advertising. Experience of experience. Can this assume a problem for the future? For the moment, Complaints are piled up Because, among other things, the only way to avoid advertising is paying the rate of Youtube premiumwhich does not have especially affordable prices. It must also be taken into account, as detailed by the Linked article of El Confidencial, that the average daily use of YouTube is 20 minutes and 19 seconds, well above other platforms such as Instagram (8:15) or Tiktok (3:51), which makes advertising saturation a higher risk for its users. In Xataka | YouTube’s last idea is to prevent you from watching videos if you use advertisement blockers

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