the price of being on TikTok or Instagram all day

It’s quite a motherly phrase to hear that being in front of your phone all the time watching TikTok or playing the video game console has a very clear effect on the brain and that it ‘rots’. In English, this is something that is known as ‘brain rot’ and refers to this lightheadedness after several hours in front of screens, and science has now begun to take this concept as something very important and not like an internet meme. Its meaning. This concept related to the brain ‘rotting’ refers to the cognitive deterioration and mental exhaustion that people suffer, especially in adolescents and young adults, due to excessive exposure to low-quality online material. And although this started as a meme, it is today a neurocognitive syndrome confirmed by institutions like the American Psychological Association, where it has been seen that the brain is literally getting smaller. The dopamine trap. The design of short video platforms like TikTok it’s not accidentalbut it is created to retain the user’s attention so that they do not stop sliding the screen down. And it is something that is very well studied, since, as interaction on these social platforms increases, so does the brain’s need to receive a dopamine rush. It literally creates a dependency. Doomscrolling. This system in our brain, driven by dopamine, encourages a never-ending cycle of consumption, which has given rise to terms like ‘Doomscrolling‘ which is the compulsive action of scrolling through social media feeds focused on negative information or distressing. And this, rather than generating rejection, causes us to be in a state of hypervigilance linked to high levels of anxiety, stress and cognitive fatigue. There is also another concept quite important in the world of social networks such as ‘Zombie scrolling’, which consists of passively scrolling through social networks without any purpose or objective. In this way, this mentally absent consumption reduces the brain’s ability to maintain sustained attention. Brain effect. The act of constantly scrolling on the screen is something that has been widely studied today and points to measurable neurological consequences. What has been seen here is that the brain experience cognitive overload when you try to process the constant flow of fragmented information, with topics that are really disparate from one video to the next, making you not have time to process the first before starting to watch the second. Its consequences. Research published in Addictive Behaviors they point out that compulsive cell phone use reduces the volume of gray matter in key areas for empathy, memory and self-regulation. This means that literally the brain is reducing its size with the passage of time due to the fact of being like a zombie browsing TikTok all day. In addition to this, science has seen that addiction to short videos increases activity in reward and emotion regions, causing structural differences in the frontal cortex and increasing impulsivity. Something that adds to the memory impairmentfailures in long-term retention and also at a worse attention performance. How to avoid it. As alarming as this may seem, we must remember that we have brain neuroplasticity on our side to be able to reverse these effects. In this way, there are several strategies to mitigate the fact that the brain begins to be greatly affected by being on social networks for a large number of hours. One of the tips is undoubtedly to reduce the time we spend in front of the screen to reduce cognitive overload. Furthermore, stopping following accounts that provoke negative emotions and looking for environments that are positive or friendlier to avoid anxiety is something we should get used to in our daily lives. Images | Hoi An and Da Nang In Xataka | The science of “doomscrolling”: how technology hacked psychology so we can’t let go of our phones

Mercadona has become the great supermarket in Spain. Now it is becoming your big restaurant

On Saturday, at the gym door, I heard a group of friends talking about going out to eat. The debate ended when one of them proposed going to Mercadona and buying some hamburgers in the section ‘Ready to Eat’. From then on the talk went from focusing on ‘where to buy’ to ‘where to eat’: in the supermarket itself, on the beach (advantages of living in Galicia) or in a house. It could be a simple anecdote, if it weren’t for the fact that that conversation between colleagues at the exit of a gym hides something else: Mercadona is becoming the great food supplier from Spain. And it is so to such an extent that it no longer only rivals the rest of the retailbut with the bars, whose pulse is doubling. A percentage: 19.7%. A few weeks ago the consulting firm Worldpanel by Numerator (formerly Kantar) published a report which helps to understand the enormous weight that Mercadona has achieved, not only in the retail homeland, but in the food sector in general: the Valencian chain accounts for a 19.7% share of value in food and beverage consumption. That means it receives almost 20% of what we spend on food and drink, both inside and outside the home. Company-Collective Value share in food and drink consumption Mercadona 19.7% Bar+Cafeteria+Terraces 11.2% Independent Restaurants 8.6% T. Carrefour 6% Lidl 5.1% Quick Service Restaurant 3.4% G. Eroski 3.1% DAY 2.8% consumption 2.7% Alcampo 2% ALDI 1.4% Full-Service Restaurant 0.9% Why is it important? Because that percentage shows that Mercadona already sells as much or more food than traditional hospitality, at least in terms of value. The Worldpanel by Numerator report shows that bars, cafes and terraces account for a value share in food and beverages of around 11.2% and independent restaurants another 8.6%. Together they add up to 19.8%. That last percentage surpasses Mercadona by only one tenth. The list is completed by Carrefour, which accounts for 6%, Lidl (5.1%), the concept of Quick Service Restaurant (3.4%), G. Eroski (3.1%), DIA (2.8%) and Consum (2.7%). A half surprise. That Mercadona accounts for 19.7% of what we Spaniards spend on food is striking, but in reality it is hardly surprising. The data is explained by two trends that seem to move in opposite directions. The first is that we eat more and more at home. According to The Economistspending on food outside the home fell 2.2% last year. Domestic consumption increased, however, by half a point, 0.6%. Mercadona has been able to anticipate this scenario and has been betting heavily on its ‘Ready to Eat’ section since 2018, a section in which it offers already prepared dishes, from starters to sandwiches, stews, paella, lentils, meatballs, pasta… In December the chain had implemented the service in more than 1,110 stores. Nothing surprising if you take into account that Juan Roig, the owner of the company, assures that kitchens will eventually disappear from homes. Expanding your footprint. Mercadona is not only gaining strength as a competitor to the traditional hospitality industry (a sector that faces its own internal challenges, such as the menu of the day crisis), it also does so within the sector of retail. The Valencian chain has been leading it for some time, but that has not prevented it from continuing to expand its domain. The Worldpanel report also reflects that in 2025 the company consolidated its position in food distribution, increasing its share in 0.6 percentage points until they monopolize 27% of the entire ‘pie’. Go for the baskets. Carrefour is followed in the ranking, with a share of 9%, although the French firm experienced a decline of 0.7 percentage points, Lidl (6.9%), Grupo Eroski (4.3%), Dia (3.8%), Consum (3.6%), Alcampo (2.8%) and Aldi (2%). One of the keys that has allowed Mercadona to reinforce its leadership is the increase in the so-called “large baskets”, that is, purchases of the week or month, which concentrate household spending on its shelves. In 2025, Roig’s company reached a 42% share in this type of operations, 0.9% more than in 2024. Another of its advantages is the white label push in the sector of retail and the growing weight of “short assortment chains”, those with a limited supply and very focused on prices. Images | Wikipedia and K8 (Unsplash) In Xataka | We knew that Mercadona was making gold from its suppliers. Now we know the million-dollar toll that this entails.

China has stormed in, aiming directly at its aircraft carriers

In the Persian Gulf, where it transits near one fifth of world oil, every military movement It has a more than obvious global importance. A single Nimitz-class aircraft carrier costs more than $4 billion and can operate for half a century, while its embarked air wing is equivalent in power to the entire air force of many countries. Moles such as the USS Abraham Lincoln or the USS Gerald R. Ford concentrate thousands of crew and hundreds of aircraft, if you will too, decades of American naval supremacy. However, in that region accustomed to fragile balancesa technological change or a new alliance is enough to alter everything. A pulse that is no longer bilateral. The confrontation between Washington and Tehran can no longer be understood as a direct duel with Russia as the only strategic shadow support. The US naval buildup off the Iranian coast, led by the USS Abraham Lincoln and USS Gerald R. Ford aircraft carrier battle groups, seemed to place the pressure in a classic framework maritime deterrent. However, the scenario has changed and in what way. Washington’s fight against Iran has entered another dimension. It is no longer just Russia supporting the Iranian regime with drones or point systems: China just entered squarely aiming directly at the American aircraft carriers, altering the psychological and operational balance of the crisis. The missile that changes the naval equation. I told it in Reuters exclusive. Iran is about to close the purchase of the Chinese CM-302a supersonic anti-ship cruise missile with a range close to 290 kilometers and designed to fly low and fast, reducing the reaction time of naval defenses. Marketed by the state corporation CASIC as “the best anti-ship missile in the world,” its mere integration into the Iranian arsenal increases the threat about surface units Americans deployed in the Gulf and the regional environment. Now it is not just a technical improvement in an arsenal weakened after the conflict with Israel, but a qualitative leap: for the first time in this crisis, the ability to sink or disable An American aircraft carrier ceases to be a remote hypothesis and becomes a tangible strategic variable. China enters the Gulf board. There is no doubt, the negotiations between Beijing and Tehran are not improvised. I counted the means they carry at least two years brewing in internal meetings, but accelerated after the twelve day war with Israel and have involved numerous trips by senior Iranian officials to China, including the deputy defense minister. In parallel, China has politically supported Iran against the reimposition of sanctions and has intensified its coordination with Moscow and Tehran in joint naval exercises. So much so, that the possible transfer of the CM-302 de facto challenges the embargo regime and symbolizes something deeper: the unprecedented will of Beijing to project power in a region historically dominated by the US Navy. The implicit message is quite clear: if Washington presses with its nuclear aircraft carriers, China responds with missiles capable of putting them at risk. Russia rebuilds Iranian defense from below. It we count a few days ago. As China aims for the sea, Russia strengthens the sky and the ground. The agreement to supply helicopters Mi-28NE attack and Verba portable systems It is part of a rearmament package aimed at rebuilding Iranian capabilities after the degradation suffered against Israel. The Mi-28, optimized for night and low-altitude operations, provide Iran with a modern tool to respond to ground incursions, special operations or amphibious movements in the Gulf. Integrated with drones and precision anti-tank missiles, expand threat density around strategic infrastructures and possible approach routes. They do not redefine the regional balance on their own, but they do thicken the defensive network that any CENTCOM planning must consider. From classical deterrence to multidimensional risk. In short, the United States deploy forces with the intention of deterring or preparing for prolonged attacks if nuclear negotiations fail. Iran, for its part, responds activating military agreements with his allies and rebuilding capabilities losses. What was previously a contained confrontation between Washington and Tehran, with Moscow as relevant partner but indirect, it is now transformed into a strategic triangle where China assumes an active and visible role. If you also want, the Gulf stops being just a regional scenario and becomes a point of friction between great powers. The presence supersonic missile Chinese forces that can directly threaten the symbols of American naval power introduce a new geometry of risk: because it is no longer just about resisting sanctions or negotiate nuclear limitsbut also to calculate how far a crisis can escalate in which the holy grail US military, its aircraft carriers, no longer seem untouchable. Image | US NAVY In Xataka | From space something very dangerous can be seen in Iran: the US cannot do what it did in Caracas if it does not want a massacre In Xataka | If the US attacks Iran with drones, it will find a surprise: Russia has shielded its sky with an explosive weapon, Verba

Germany wanted to see if working four days a week was efficient. 70% of companies think so

The four-day work week started in Germany as an experiment to search for the maximum productivity of companies without having an impact on an exhausted workforce and without the ability to reconcile family life. Two years after the start of this test, the data confirms that for the companies that participated it was not a simple test, but rather it has materialized in a change in the way of working that many companies have decided to consolidate. Now the monitoring report prepared by researchers from the University of Münster together with the consulting firm 4 Day Week Global. It analyzes what happened after the pilot test that began in 2024 and what subsequent effects it has had. The main conclusion is that around 70% of the companies that participated in that test continue to apply some model of reduction of working hours a year later. A known formula and a varied sample. The original four-day week project in Germany was built around to the 100-80-100 model: 100% of salary, 80% of time and 100% of productivity. This model of reduction of working hours is the same one that was carried out in Valencia in 2023, Portugal either United Kingdom. In the initial phase, 45 companies from different sectors participated, dedicated to manufacturing, insurance, technology, media, commerce or education. Furthermore, to be as representative as possible of the German industrial fabric, companies of different sizes were chosen: from micro-businesses with 1 to 9 employees, to large companies with more than 250 employees. The first data already gave clues. Researchers have been collecting data from participating companies and their employees since day one. A few months after starting the test, the companies were delighted with the results, to the point that in preliminary results73% said they would not return to the traditional five-day week. The new report provides the perspective that time gives and whether that initial impetus has been consolidated. Two years after the start of the test, seven out of ten companies that participated in the test not only maintain the four-day workdaybut they have integrated it into their normal operation. More than four days: flexible reduction of working time. One of the most interesting findings from the monitoring is that the four-day workweek model has evolved and every organization has implemented it adapting it to your needs. Not all companies have opted for a Monday to Thursday work week. Around 22% of the participating companies have adapted the initial scheme towards more flexible formulas: reduction of annual hours, alternate weeks or internal adjustments according to workload. The report itself speaks less of a “four-day week” and more of “reduction of work time“. The label matters less than the redesign of the work day and the elimination of superfluous tasks, fewer unnecessary meetings and greater autonomy of the teams. No impact on profits or productivity. In business terms, the German test has been a success since, despite having maintained 80% of the initial day, there have been no drops in either the level of profits or in productivity or slightly improved with respect to the starting point. That is, they have managed to do the same thing in less time. What it did have a strong impact on was the well-being of employees, where 90% reported improvements in the balance between personal and professional life. As a result of this improvement, employees reported feeling less stress and greater commitment to the company. 38% of companies indicated that sick leave and absenteeism of their employees had been reduced, while 56% claimed to have detected no changes. Lights and shadows in the reduction of working hours. Progress was also observed in job satisfaction and in the perception of the company as an attractive place to work. The study indicates that 87% of companies detected improvements in talent retention. For their part, 75% claimed that their companies now had a greater capacity to attract talent in selection processes. This, in a scenario of labor shortagerepresents a competitive advantage. However, as happened in other tests of the four-day work week, not all companies have followed the same evolution. About 30% stopped applying the initial scheme or returned to the traditional five-day week. The main reasons were operational, difficulties in coordinate with your clientswork peaks that are difficult to absorb or inflexible internal structures. In Xataka | Employees in Spain clear up doubts: working fewer days is better than working fewer hours, according to a survey In Xataka | Spain already has its first municipality with a four-day work week. It is not in Madrid or Barcelona, ​​but in a corner of Cádiz Image | Unsplash (Gonzalo Leon Jasin, Josue Isai Ramos Figueroa)

How to create sticker with any word in WhatsApp

Let’s explain to you how to create a sticker with any word in WhatsApp. The messaging application has been promoting this way of speaking through images and memes for some time, and just as you can now create stickers from any photoyou can also do it with any word. No, it is not an option for create stickers with artificial intelligencebut a function within the sticker search engine. In it, you just have to search for a word and a sticker will automatically be generated with it. We are going to tell you how to do it step by step. Make a sticker of any word The first thing you have to do is enter any WhatsApp chat. Once inside, when you open the keyboard Click on the stickers buttonwhich will appear to the right of the text field where you write your messages. This will take you to the screen for sending GIFs and stickers, where you have to click on the sticker tab. Once inside, you will see your favorite and suggested stickers. On this screen, click on the search button which you will see at the top left with the magnifying glass icon. Once you are in the search for stickers section, simply write the word or phrase you want as if you were going to look for it. You will see that a sticker will be generated with it with five different predefined designs. These designs will work for any word you are looking for, and with which you will generate your sticker. In Xataka Basics | Member labels in WhatsApp: what they are and how to use them to organize the members of a group

Anthropic has red lines for its AI. The Pentagon just demanded that you delete them all

The pentagon just gave to Anthropic until this Friday at 5:01 p.m. to accept its unrestricted use of its AI models for all types of applications, including espionage and military applications. The company has so far refused, but the Trump administration is threatening to invoke a 75-year-old rule to “appropriate” Anthropic’s AI technology. red lines. The conflict has its origin in the red lines imposed by Anthropic’s ethical standards. The company, led by Dario Amodei, refuses to have its models used for mass surveillance of American citizens – it says nothing about others – or in the development and use of lethal autonomous weapons controlled entirely by AI. The Pentagon wants to use AI (almost) without limits. These types of safeguards clash head-on with the Pentagon’s position, which demands that its technology providers open the use of their software and hardware solutions for any legal purpose defined by the military, without external vetoes. As long as the US constitution and laws allow it, a private company should not be able to impose limits on the use of its technology, the US Government indicates. Tension after the Maduro incident. Things began to go wrong when it was learned that the Claude model was used in a US special forces operation in January to capture the former Venezuelan presidentNicolás Maduro. The incident put the army’s dependence on Claude under the microscope: Anthropic is currently the only AI company that operates in the Pentagon’s classified systems, which gives it a notable position of power that now wants to be broken by the US government. This smells bad. The Pentagon’s strategy is disturbing from a legal point of view. There are three main possibilities for action: Cancel the Anthropic contract and start working with another (or other) AI companies willing to accept their terms. Yesterday we knew that xAI has already signed an agreement so that the DoD can use its Grok model, in classified systems. Google seems to be also an option they are working with. Identify Anthropic as a risk to your supply chain. That is very dangerous, because it would mean that a huge number of companies in the US would not be able to work with Anthropic. It would be a kind of veto like the one the US imposed on Huawei, but applied to a national company. The impact for Anthropic and its investors (Amazon and Google among them) would be catastrophic. Activate Title 1 of the Defense Production Act of 1950, a special law theoretically designed to control the economy during wars and emergencies. It was used, for example, during the COVID-19 pandemic to boost the production of medical supplies and accelerate the production of vaccines. It seems unlikely that they can do something like that. How did this whole mess start?. The Biden administration promoted measures and ethical limits to restrict the application of AI, but everything changed with the mandate of Donald Trump. In June 2025 Anthropic released Claude Gova specialized series of AI models specifically designed for use by US national agencies in security, defense and intelligence. AI with military and intelligence applications. These models were prepared to operate in environments with classified information. Anthropic also offered them for a symbolic price of 1 dollar to ensure that the Government would prefer them over those of other competitors. Shortly thereafter, the DoD granted the company a contract worth $200 million, and the company has since gone integrating with the Palantir systems used in US government agencies. Two opposing positions. Anthropic therefore positions itself as a defender of certain limits for the use of its AI models. The Department of Defense (DoD) disagrees, arguing that military use of any technology should only adhere to the US Constitution or laws. The company maintains that seeks to support the national security missionbut only within what their models can do reliably and responsibly. The dilemma. If the Pentagon carries out its threat, a precedent will be set where the State can intervene in the intellectual property of a software company under the argument of national emergency. This would force all Big Tech to decide if they are willing to cede full control of their technological developments to the military… or risk being intervened by an almost 80-year-old law. Image | Ben White | Anthropic In Xataka | IBM has been living for decades that no one could kill COBOL. Anthropic has other plans

Carrefour offers two 50 and 65-inch QLED TVs at outlet prices and none of them reach 400 euros

Carrefour usually constantly launches offers on a wide range of televisions, and shortly at the end of February we can find two very attractive discounts on Daewoo and Toshiba models. Both have QLED panel technologybut the interesting thing lies above all in the price drops that will occur until next March 11. Daewoo 50DM75QV The first model is Daewoo 50DM75QVa television that, for 211.65 euroshas a very competent technical sheet. First of all, it incorporates a 50-inch QLED screen, includes several image modes for games, cinema and sports (among others) and is compatible with Dolby Visiona format that adjusts the brightness, color and contrast of the content being played. It also includes a speaker system that offers good sound power, is compatible with Dolby Audio for a more immersive sound experience and comes with several audio modes, such as one dedicated to sports. In addition, it has a function to mirror the screen from your mobile. The price could vary. We earn commission from these links Toshiba 65QV3463DG The second television that is on sale is the Toshiba 65QV3463DGa model that, for 381.65 eurosit is especially interesting if you are looking for a larger diagonal. It incorporates a 65 inch QLED panel. Its VIDAA operating system is the same as that of Hisense televisions and its screen is compatible with Dolby Vision and its speakers with Dolby Atmoswhich further improves immersion in movies and series. Its speakers also offer good power and are signed by Onkyothus offering more powerful and clear sounds with improved bass. It also includes a function to mirror the screen from a mobile and is compatible with Alexa to open apps using voice commands. The price could vary. We earn commission from these links You may also be interested Hisense AX5125H – 5.1.2 Sound Bar, 500W, Subwoofer and Wireless Rear Speakers, Ceiling Speakers, Dolby Atmos, Hi Concerto, 7 EQ Modes, 4K Pass Through, Bluetooth 5.3 The price could vary. We earn commission from these links Amazon Fire TV Stick 4K Plus, compatible with Wi-Fi 6, Dolby Vision, Dolby Atmos and HDR10+ The price could vary. We earn commission from these links Some of the links in this article are affiliated and may provide a benefit to Xataka. In case of non-availability, offers may vary. Images | Carrefour and Compradicción (header), Daewoo, Toshiba In Xataka | Best home theater projectors. Which one to buy and five recommended models from 299 to 18,000 euros In Xataka | Mega-guide to set up a home theater: projector, screen, sound system and more

They are your weapon in the war of the last mile

In 2017 The Supercor Stop&Go brand was born. The objective was to “create the largest network of proximity and convenience stores in Spain” and we can say that almost a decade later they have achieved it. The number of establishments is now close to 800 and their plans are even more ambitious. 1,000 stores. It is the objective that El Corte Inglés and Repsol have set for 2028. Only In 2025, 71 establishments will openreaching a total of 778 stores in operation. Of all of them, there are 672 that correspond to the Stop&Go format and 106 are the Mini version; By 2028 they want them to be 750 and 250 respectively. In total, they will have to open 222 more establishments in the next two years, 111 a year, almost double the pace of last year. Why it is important. For El Corte Inglés there are many points of sale that allow it to gain ground in the local supermarket, but it is also a huge network of collection points. For Repsol, It’s part of your business non-oil and allows them to give added value to their stations, generating benefits beyond the sale of fuel. More ecommerce than retail. The alliance is not understood without ecommerce. El Corte Inglés does not only want to sell at gas stations: it wants to create a capillary network of points where its customers can collect online orders. This allows them compete on the battlefield that is last mile logistics. Amazon has its mega logistics centers and its delivery fleets, ecommerce startups compete on price and speed. El Corte Inglés and Repsol have something better: physical assets already operational and a brand that people recognize. Repsol’s business grows. As we said, Supercor Stop&Go is part of a broader diversification strategy for Repsol. The oil company has alliances with other companies such as Amazon, Strarbucks, Lizarran or Levaduramadre, in addition to more than 500 Klin washing areas. Its objective is to convert its stations into multi-service spaces that increase traffic. As part of its loyalty strategy, the Waylet app also stands out, which already has more than 10 million users. Image | The English Court In Xataka | In 2022 Repsol began to apply very aggressive discounts at its gas stations. The CNMC believes that they were taking advantage

Backrooms come to the cinema

A pixelated image, yellow carpet and fluorescent lighting. That was enough for the internet to build, in just five years, the most terrifying collective horror mythology in recent years. Now A24 wants to bring it to the big screen and, although the trailer looks great, the question is whether Hollywood can contain something that, by definition, has no form. Origins of backrooms. On May 12, 2019, an anonymous user posted a thread on /x/, the paranormal-themed board on 4chanwith a simple request: share images that “felt strange.” Among the responses appeared a photograph without context or signaturea room with immense yellowish carpet, walls of the same color, and everything illuminated with a ghostly fluorescent light. No people, no windows, hellishly mundane. And yet it was ridiculously disturbing. The next day, another user added a description under the photo. He said that if you “clip out of reality in the wrong areas” you will end up trapped in the Backrooms, a non-space that spans nearly a billion square miles of empty rooms. The original post received four responses, but this repost combined with the image triggered the phenomenon. Pay attention to detail: the term “noclip” describes, in video games, the glitch in which a character passes through a solid wall and falls into the geometric void behind the map. Real architecture becomes a membrane. The monster is space itself. The myth grows. In a few days there were already stories exploring the myth. In just one month, it had been created a wiki explaining the lore that didn’t stop growing. It wasn’t even clear where the photograph came from, it had no metadata, but ended up being tracked even a blog archived on the Wayback Machine. It was a photograph of a HobbyTown USA store (specializing in radio-controlled cars) in Oshkosh, Wisconsin, taken around 2002 to announce the renovation of its facilities. Pure abysses of extreme mundanity. That dissonance between the banality of the origin and the symbolic load is what turned the myth into a giant. He lore. Infinite and unfathomable, but broadly speaking, as the Backrooms wiki explains: they are divided into levelsdifferentiated environments with their own rules. Level 0 is the original room from the first post. Level 1 scales to a larger industrial architecture. Level 2 introduces darkened maintenance tunnels where there is the feeling of being watched. Entities soon appeared: the Smilers, who live in darkness; the Facelings, humanoids that populate most levels with a complete absence of facial features; the Hounds, with four limbs, disproportionate jaws and no intelligence… Origin in creepypasta. Backrooms have their roots in the creepypasta genre that has its possible origin in the blog of Ted the Caverpublished in 2001, where a man documented his exploration of a cave with increasingly disturbing results. Until the entries simply stopped appearing. Documentary realism, narrative ambiguity and lack of a defined ending were the keys that gave rise to creations such as Slender Man, created by Eric Knudson in a manipulated image contest on the Something Awful forum. Slender Man he was a tall, faceless figure stalking children in the margins of seemingly normal photographs. On the same 4Chan /x/ board, internal norms and rules appeared that gave a bit of order to its history, but the creepypastaas a genre, had become a monster with infinite heads: stories without ending, without rules, almost without development, that only sought sordid, vaguely familiar terror, with dreamlike overtones and without moral justification. ‘American Journalism’ would describe the phenomenon in 2002 of the “largest collaborative writing project in history.” Unexplainable fear. The backrooms are a sophisticated version without the need for characters or monsters (although the community would end up creating them, as we have seen) of many stories. creepypasta. Its secret is that it is based on recognizable spaces (offices, shopping centers, meeting rooms, hallways) devoid of their usual context. Researchers Alexander Diel and Michael Lewis described it as “the uncanny valley of physical spaces”. Jump to audiovisual. The turning point starred Kane Parsons, known on YouTube as Kane Pixels. Parsons was 16 years old when he published his short film ‘The Backrooms (Found Footage)’ in 2022: nine minutes shot in first person with a VHS filter, in which a cameraman accidentally crosses the threshold of Level 0 and is followed by an entity that does not look good. From there it would come a series which exceeds 197 million views. Parsons created a universe of his own (the fictional Async research institute, experiments with dimensional portals in the 1980s, government involvement) that sometimes contradicted the mythology of 4chan. The community ended up adopting part of its history. Video game connection. In August 2022, three years after the founding post on 4chan and several months after Kane Parsons’ video, ‘Escape the Backrooms’ landed on Steam proposing a cooperative adventure for four players, and which was embraced by the players: It has 91% positive reviews and a peak of 48,879 simultaneous players. And there’s more: ‘The Backrooms 1998’ takes the concept to the first-person perspective with a VHS filter, with the story of a teenager who films his friends skating and accidentally falls to Level 0. The backrooms are in tune with one of the most stimulating horror video game fevers of recent years: the lo-fi horror or PS1 aesthetic. There are very active communities like Haunted PS1which functions as an incubator for the subgenre through development competitions, annual builds, and a network of developers who exchange techniques to reproduce the visual texture of the 1990s in modern engines such as Unity or Godot. In this context, Backrooms fit naturally and intuitively. And now, to the movies. one year later of Kane Parsons’ first video, indie production company A24 won the bid for the film adaptation rights to the series. With an estimated budget of 10 million dollars and a premiere scheduled for May 29, 2026, it has already shown its first trailer, as disturbing as can be expected. It will tell us the story of a … Read more

China has just mounted the largest cannon in its history on the bow of a ship. And that can only point in one direction

The military balance in Asia was long sustained on an unspoken premise: the technological and operational superiority of the United States was unquestionable. Today that premise is already not taken for granted and, in fact, every nnew movement in the region is forcing us to recalculate times, capacities and margins for maneuver. Because China is “eating the toast” of the rest. A cannon as a symptom. The appearance of a unpublished Chinese naval cannon of 155 mm mounted on a test ship is not an isolated detail, much less a trivial one, but a sign of a much broader trend: Beijing is systematically expanding the scope and versatility of its naval power in coastal scenarios. We are talking about a weapon that, with almost 22 tons of weight and the capacity to fire guided ammunition, represents a leap in caliber compared to the current 130 mm of the Chinese Navy and aims directly at strengthen support capacity of fire in amphibious operations, especially in a hypothetical scenario over Taiwan. More range, more precision, more pressure. The jump to 155 mm is not only a question of size, but technological ecosystem. That caliber opens the door to guided projectiles, high-speed ammunition and even future developments that can offer cheaper and more sustainable alternatives to missiles in certain contexts, something that the United States has also explored with mixed results. China appears to be learning from American missteps (as the Zumwalt case and its prohibitive projectiles) and moving forward with a solution that combines traditional power and ambition without renouncing the logic of saturation war. The design is distinguished from existing large-caliber guns, such as the H/PJ/45, aiming for a caliber of 155 mm. Amphibious warfare as an axis. They counted the TWZ analysts that the new barrel fits into a wider expansion of the PLA’s amphibious capabilities, with large assault ships and auxiliary platforms designed to consolidate beachheads. In this context, long-range naval fire does not replace missiles, but the csupplement with volumepersistence and a lower cost per shot. The strategic signal is clear: China is not only accumulating missiles, but is building a complete range of options to dominate the nearby air and maritime space, especially in its immediate periphery. The Washington Contrast. And while Beijing tests new systems and accelerates development cycles, the United States drags debates on value of naval fire support, cancels programs like the railgun after years of investment and reconverts ships designed for a doctrine that never came together. Washington remains technologically superior in multiple areas, but has shown many doubts in define what combination of systems needed for a high-intensity confrontation against a power on par. China, on the other hand, appears to be aligning its industry, doctrine and production with a coherent strategic objective. A mass pointing in a direction. China has just mounted the bow of a ship largest naval cannon of its history, a structure of almost 22 tons that symbolizes something more than a technical advance. We are talking about a type of investment that is not designed for exhibitions or for routine patrols, but for every specific scenarios where fire sustained over solid ground can tilt the outcome of an operation. In other words, when a power like Beijing adapts its industry, its ships and its doctrine around that type of capability, the message is anything but ambiguous: it is setting the stage for a specific goal. Image | x In Xataka | The new fear of Western fleets is not nuclear. They are conventional submarines armed with surprise and a flag: China In Xataka | China’s best weapon doesn’t fire a single bullet: 300km ‘moving wall’ to close sea routes instantly

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