Google

Google launches its AI mode in Spain and with it, a new way of searching on the web: this is how you can activate it

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Google has begun to roll out its AI Mode in Spain, an update that transforms the traditional way of searching for information on the Internet. Once we have access to this mode, we can make all types of queries through natural language and the search engine will offer us complex and elaborate answers on any topic through its AI. The operation is similar to the summaries that Google already offers when we make a query, only this mode transfers that entire experience to your search engine. We tell you all the details. What exactly is AI Mode. This is the most advanced search experience Google has launched to date, powered by its Gemini models. Just like explains the company in its press release, appears as a new button on the results page and in the apps for Android and iOS. Unlike traditional search that displays a list of links, AI Mode generates direct and detailed answers to queries, although for now it remains optional, as the user must press the button to activate it. To test it, you can use this linkalthough you may not have it enabled yet and may have to wait a while. Why the way you search changes. According to Google, this tool is designed for exploratory questions without a single, direct answer. In the United States, where it was launched in March (and by then we were able to try it), Google claims that users ask questions two or three times longer than in conventional searches. The company gives the example of doing the following search: “I want to understand the different methods of brewing coffee. Make a table comparing the differences in flavor, ease of use, and equipment needed.” Once the answer is obtained, we can continue the conversation, such as: “What is the ideal grain thickness for each method?” In this way, the system maintains the context of the conversation and allows you to delve deeper as you go. The operation is very similar to what many AI models already offer, such as ChatGPT internet search or dedicated AI search engines like Perplexity. This is the answer to all those tools of a Google that refuses to lose the leadership of what it was known for. How it works inside. As the company claims, AI Mode uses a query decomposition technique: it divides the question into several subtopics and launches multiple simultaneous searches on the web. This, according to Google, allows you to access more specialized and relevant content than with a traditional search. The results are presented with small buttons at the end of each paragraph that link to the web pages used to generate the answer. In our tests a few months ago we were already able explore in detail the operation of this system, a search mode that was inevitable to see given the proliferation of more and more tools with generative AI technology. The results were quite promising and the system offered a great level of richness in its responses. AI Mode is an instant way to get complex answers while the system crawls the entire web to deliver them to you. Multimodality as an advantage. One of the notable features is that it supports different input formats: text, voice and images. Users can, for example, take a photo of a menu with their mobile phone and ask about anything, or use the microphone for voice queries. This versatility is typical of models such as Geminisince from its dedicated app we can also opt for this type of responses through all types of inputs. The real novelty here is that the experience that Gemini gives us is transferred to Google’s main website, something that represents how committed the company is to offering AI experiences to its users. The global deployment. The launch includes 36 new languages, including Spanish, and nearly 50 new countries and territories, reaching more than 200 in total. Its arrival in Europe is especially significant, since Regulation around AI is much stricter than in the United States. The good news is that the service is free and will be progressively activated for all Spanish users in the coming days. An inevitable debate. This launch is not without controversy. Some media outlets in countries where it is already available have reported traffic drops of between 20% and 60%. The falls too have been important even with the arrival of Google’s AI summaries. And if the AI ​​directly answers the user’s question, why visit the original website? Obviously, from Xataka we will tell you that nothing has more value than what is processed, thought and written by a human. However, Google argues that clicks from AI Mode are of higher quality because “users then spend more time on the pages they visit”, although the truth is that it is not a very hopeful answer for media that depend on a certain volume of visits to generate income. The company has also not yet proposed financial compensation for the pages it uses as a source of its responses. What’s coming now? Google assures that it will continue improving the system, recognizing that “we will not always get it right” as it is an AI product in its initial phase. Now we just need to know the reaction of the global public and know if this really is the definitive way to search on the web. We will also be aware of the impact this has on traffic, which has already left its mark since its initial test in March. In Xataka | OpenAI is the King Midas of the stock market: everything it touches skyrockets

Amazon new do not compete against Google Home. Compete against indifference

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A decade ago, Alexa was the future. Today, when we talk about conversational and chatbots, we mentioned ChatgptClaude, Grok or Gemini. Traditional voice assistants (I also look at you, Siri) have become something that simply exists, such as microwave: limitedly useful, but forgotten, cornered. Amazon has just presented four new echo devices: Echo Dot Max with serious three times more powerful. Echo Studio redesigned. Echo Show 8 and 11 with screens of more than one million pixels and 13 MP cameras. Yes, but. The improvements are real and measurable. The problem is that many fewer people are paying attention to ten years ago. Alexa has gone from being a revolutionary promise to a kitchen stopwatch with voice and music. We ask songs, we put alarms, little more. The narrative was exhausted. The context. The voice assistant industry It has been stagnant for years in the same basic functionalities. Meanwhile, Chatgpt has demonstrated what a real conversational means: maintain context, reason, surprise. Users already know that there is something better, even if they don’t have it in their living room. Amazon promises that these devices “feel the bases” to Alexa+its assistant with generative. In Spain there is still no arrival date for those advanced functions. It is the usual promise: Wait, the best is yet to come. The big question. Can an improved spherical speaker change habits that we carry dragging a decade? The factor in form is the same. The activation gesture, identical. The user’s expectation about what Alexa does. Between the lines. Amazon does not need only more powerful or microphones chips that better detect the activation word. We need to stop seeing Alexa as another appliance and imagine it again as something that can change how we live. That is not fixed with deeper serious. The battle is no longer against Google Home or Siri. It is against the indifference of users who learned years ago what they can expect from a voice assistant and stopped waiting for more. Amazon has the hardware. He lacks the reason for us. In Xataka | The announcement of the new Alexa hides an awkward truth: the silent sunset of the Solo-Voz interface Outstanding image | Xataka

YouTube can end up becoming something more important for Google than your search engine

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The race to dominate the AI It has many legs And, one of them is undoubtedly developing The perfect search engine. There is also a clear intention of several technological giants by Destrone Google in one of your most prolific businesses. However, Google is not passed without doing anything while the AI ​​career advances by leaps and bounds. In fact, it has an ace in the sleeve that perhaps few have seen coming: YouTube. And it is that the video platform could become the most powerful weapon of the company to continue growing in AI. The searches conquer. Google knows that artificial intelligence can be an existential threat to its search engine, the main source of income of the company for decades. That’s why he has been vitaminating Gemini and joining his abilities to Search through summaries with Ai overViews either The full search engine with AI that the company plans to launch soon worldwide. Meanwhile, chatgpt and other language models eat the toast with very useful capabilities for users, such as being able to answer user questions directly While searches are made On the Internet without clicking links or advertising. A perfect shield. However, YouTube works radically differently, since here the AI ​​is not a threat, but A competitive advantage. And while the search engine must deal with chatbots from other companies, YouTube can use AI in its favor to generate more content, improve its recommendations algorithm and, above all, multiply their monetization opportunities. All this knowing that it is a platform without any serious rival to date. Video against text. Analyst Ben Thompson, from the specialized media Stratechery, Point out That video is an inherently more monetizable format than the text, and the recent history of social networks demonstrates it. Twitter, Facebook and Instagram began as text and photos, but they have all ended up focusing on the video because it is what really hooks most users. Tiktok understood from the beginning: The most addictive content does not come from your contact network, but from an algorithm that shows you the most entertaining videos, wherever they come from. And YouTube has been doing exactly for almost two decades. Numbers that speak for themselves. YouTube It is the most watched streaming service on televisionsahead of Netflix. It is the dominant mobile application and computer for video consumption. And, above all, he has paid More than 100,000 million dollars to creators in the last four years. That figure does not even include the income that creators obtain for collaborations with brands, which usually overcome what they earn by advertising. YouTube is no longer just a platform, but an entire economy AI as an accelerator, not as a threat. Google is integrating the technology of its Deepmind division directly on YouTube, and the results are promising. The platform He has just announced tools based on I see 3its video generation model, which allow any user to create clips for YouTube Shorts from the mobile and for free. The result? A content tsunami generated by AI That, although mostly it will be irrelevant, annoying and ends up subtracting authenticity from the platform, it will also generate more videos in less time and, in large part, their tools can be used so that creators use them to generate really good videos. And YouTube already has its own algorithm to separate the grain from the straw. Each element of a video is a business opportunity. But Google’s master play with AI on YouTube has nothing to do with creating videos, but by monetizing them. The company has started trying A system that uses artificial intelligence to automatically identify products that appear in the videos and label them at the exact moment in which they are mentioned or shown. “Each element of each YouTube video is on its way to becoming a monetizable surface,” assures Thompson. Imagine to see a video of home reforms and be able to buy with a single click any tool that appears, even if it is in the background. It is the humid dream of every marketing giant. An invisible giant. Sometimes we forget YouTube. In fact, many analysts, including Thompson, who even He recognizes itThey have underestimated the platform for years. Most people prefer to consume entertainment in video and YouTube format have always been there, growing unstoppable and sometimes even invisible. The finish line, applied by Google. Thompson already He warned months ago about the potential of the AI ​​to convert each content pixel into advertising inventory, but then thought of a goal. The irony is that Google, who arrived late by offering the mass public tools of generative after Bard’s disastrous launchit is now who has arrived first with this technology. As assures Thompson, goal must still develop the necessary models and infrastructure; Google already has them working. Cover image | Google and Collabstr In Xataka | The MIT has studied the impact of AI on companies. Its conclusion: only 5% of the time changes some really

Google Pixel 10 with cover and headphones at unbeatable price

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He Google Pixel 10 It was launched just a few months ago. It is one of the most top phones of the moment, so if you had thought about buying it, this Amazon offer will interest you. Now, you can take the smartphone, along with the sheath Pixelsnap and headphones Buds-a seriess, by 999 euros. Google Pixel 10 256GB + Pixelsnap + Pixel Buds a-series case The price could vary. We obtain commission for these links A perfect pack if you were thinking about buying the new Google Pixel 10 You can buy the Google Pixel 10 In this Amazon offer in four different colors (Lima green, glacier, indigo and obsidian). This terminal has a 6.3 -inch OLED screen and reaches a maximum brightness of 3,000 nits. Your brain is the Google Tensioner G5 processor and its battery admits fast charge at 30 W by cable already 15 w wirelessly. As for its photographic system, it is formed by a Triple rear camera of 48+14+10.8 MP. The Pixelsnap technology It is one of its main innovations. This is similar to Apple Magsafe (but from Google) and allows you to connect some accessories in a magnetic and wireless way. So you can take advantage of this technology, the pack comes with a pixelsnap cover. On the other hand, the wireless headphones that come in the pack are the Buds-a series. They are intraauricular type and offer good ergonomics and support. They have IPX4 certification and use the connection protocol Bluetooth 5.0 and have Google Fast Pair. Other Google Pixel mobiles that may interest you The price could vary. We obtain commission for these links Google Pixel 9 with USB-C charger of 45 W, 128GB The price could vary. We obtain commission for these links Some of the links of this article are affiliated and can report a benefit to Xataka. In case of non -availability, offers may vary. Images | Pepu Ricca (Xataka) and Google In Xataka | The best mobiles, we have tried them and here are their analysis In Xataka | Google Pixel 10 vs Google Pixel 9. What a mobile to choose according to your tastes and needs

But those who are making it more likely are neither Google nor Microsoft

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OpenAI has announced The construction of five new data centers in the United States as part of Project Stargate. These facilities will be developed in collaboration with Oracle and Softbank, and will have a joint power of 7 GW, more or less the equivalent of what would generate seven large nuclear reactors. Why is it important. We had just believed that The announcement of the colossal project It was really to crystallize, but eight months later this announcement confirms that there are certainly solid plans to try to carry it forward. It seemed not easy for the gigantic financing of $ 500,000 million in the next four years, but the pieces seem OpenAi ad. Oracle as the main partner. Three of the new facilities will be developed in Oracle collaboration. They will be created by Shakelford County in Texas, in Doña Ana County in New Mexico, and in a third location still to be determined in the mid-west. The announcement is precisely the confirmation of the Agreement announced Between both companies in July. In this agreement there was talk of how both companies were going to create data centers with a joint capacity of 4.5 GW in addition to that both are already building in Abilene. In 2026 the first will be ready. The most important data center of this collaboration is that it is already under construction in Abilene (Texas), which will be owned by Oracle and will have OpenAi as the main client. The project is being managed by the startup Crusoe, and It is expected that is completed in mid -2026. It will consist of eight large buildings, each with a capacity of 100 MW. One of those buildings is already completed and in total the center will consist with more than 400,000 GPUS and will have a joint capacity of 1.4 GW according to sources close to the project. Is it better than not missing? Jonathan Koomey, a professor at the University of Berkeley in California, has studied the efficiency of data centers for years. In his opinionthese gigantic investments may not be enough to guarantee Openai’s success, especially when Depseek showed that much more efficient and affordable models can be valid alternatives. For Koomey, Openai’s bet – scarce big – may not go well, and will have to be fulfilled that the demand for computing that Altman foresees and his own is fulfilled. Dizzy figures. If Openai manages to execute this project, it will cease to be a mere research laboratory to become a reference in the field of infrastructure, competing with traditional giants such as Amazon Web Services or Microsoft Azure. That only the Abilene data center has a capacity of 1.4 GW is extraordinary, especially when Denmark’s average consumption was 4.38 GW (38.4 twh divided by the number of hours of the year, 8,760). This is: the OpenAI Data Center consumes almost a third of the average total electricity consumption throughout Denmark for 2024. THE OTHER BIG TECH. The really surprising thing about this project is that traditional Big Tech are not involved in it, but companies that seem to ambition to enter that group … or create a new elite. So, Stargate is, above all, a slogan. Although initially it was assumed that Stargate would be a new company, now managers close to the project indicate which is rather a kind of “umbrellas” under which all OpenAi data centers projects are encompassed, except those developed in collaboration with Microsoft. There is still uncertainty. Despite this announcement, the challenges facing the project are still colossal. The chip supply chain, the development of energy solutions and cooling systems is fragile, and remains to be seen 1) if those data centers will be completed and enter into operation, and 2) if they will really be necessary. Sam Altman is especially obsessed with that idea, and In a recent post on your blog He talked about how the use of AI services will grow even more spectacularly in the coming months. In Xataka | Great door or nursing: “circular financing” between Nvidia and OpenAi can be the genius of the century … or the collapse

Google has just integrated its AI in Chrome. It is the beginning of the end of the traditional browser

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The tools The generative is fine, but an AI that is fully integrated into our browser can be even better, Perplexity comet It is a good example. If we join the AI ​​with The most used browser in the world The potential is huge. Google has just announced one of the biggest updates for Chrome, one in which AI is the absolute protagonist. Why is it important. Microsoft Copilot in Edge, Perplexity comet, Brave… The career of the browsers with AI already has a route, but few have the draft that Chrome has (largely because it is the one that comes by default in Android). In fact, we have seen attempts to bring the AI ​​Chrome as Chatgpt Search extension either Claude’sbut Google has just taken a step that marks a turning point, not only for AI browsers, but for how we look on the Internet. Understand the context. To access Google AI you will not have to open a new tab, it will be enough to press the button that appears in the upper right corner of the browser. When joining Chrome, we can ask questions and answer taking into account the context of all the eyelashes that we have open at that time. For example, we can ask you to summarize and organize the information if we are investigating a specific topic, such as the best itinerary for a trip. It also integrates with other Google products such as Calendar, Maps or YouTube. Ia mode. It is activated in the address bar, what Google calls Omniboxand promises to change the search experience. According to Google, we can ask complex questions and deepen more on a topic, directly in the same place where we do the “normal” searches. The example that Google sets is that we are looking at mattresses and we can ask you about the guarantee policy of a specific model. At the moment this mode is activated manually, but as they point out in Ars Technicait is a step towards becoming the default mode. Goodbye to the history. One of the advantages offered by integration with Gemini is to be able to find pages that we have visited more easily. Now we have to open the record and look for it, but with Gemini we could ask something like “In which page were I looking at that gray sofa that was on offer?” And you will find it directly. Agricultural functions. This will still take a few months, but Google already anticipates some agerentic functions that promise to save us a lot of time. According to Google, “will convert 30 -minute tasks into three clicks.” Among the examples they put is to arrange an appointment in the hairdressing or make the purchase. The browser will be able to add items to the basket or send emails in our name, without having to intervene. Security. The update also improves the detection of possible fraudulent sites and will show notices to prevent us from falling into a SCAM. It will also facilitate the change of passwords that have appeared in data leaks so that we can do it in a single click, although only in places that support it. Availability. At the moment, Gemini in Chrome is available in the United States for users who have configured the English browser, both in Windows and Mac. Google says that it will reach iOS and Android apps soon. And most importantly: for the moment It can only be used if we are subscribers of Gemini Pro or Ultra. In Xataka | In case we didn’t have enough subscriptions, AI wants to add one more to our lives: your Internet browser

Madrid had one of the underground labyrinths without more complex GPS. Google and Waze have tamed it with 1,600 Bluetooth beacons

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We are so accustomed to GPS that, when suddenly disappears, a simple journey can become a headache. It is not that we have lost the ability to interpret the signs of a lifetime, but that the way of moving through the big cities has changed so much that this technology has become indispensable. The M-30 is a good example. Their tunnels form one of the most complex systems in Europe and, for many drivers, entering them is a risk of disorientation. Taking a wrong way and ending kilometers from fate is not a rarity, but an experience shared by both Madrid and visitors. The reason was clear: The GPS signal was easily lost underground and sometimes returned absurd data. Aware of this, the Madrid City Council presented in September 2024 a plan to display electronic beacons with Bluetooth technology. Installation works began in April 2025 And, five months later, The system is already underway. The idea is to continue adding new beacons over time, but the current network already allows assisted navigation to work in the M-30 tunnels. For a road that acts as a real ring ring of the capital, the difference is not less: moving through it should no longer be an act of faith. An aid that comes at the right time Moving through the M-30 not only requires dealing with its tunnel framework: works at critical points such as A-5 or the sales zone, together with the usual congestion, make any waste of time weigh more than ever. Being sure that we are not going to mislead in the middle of the curve or to take the wrong exit is not a whim, it is a way to win minutes and avoid dislikes on a day -to -day basis. ⠀ 1,600 devices have been installed along 48 kilometers of tunnels, with an investment of 141,000 euros. The objective is to reach 2,700 beacons at the end of the year, once the installation is completed in the rest of the underground network. They are low consumption devices that work with batteries, with an autonomy between four and six years, and issue a unidirectional signal without collecting user information. When detecting that signal, the smartphone calculates the position of the driver in real time and keeps navigation activates, even without GPS coverage. The impact on the mobile battery is minimal thanks to the use of Bluetooth Low Energy. A huge impact on daily mobility The M-30 supports the passage of More than half a million vehicles. Solving a problem such as low -ground loss means improving the experience of hundreds of thousands of drivers That depend on this route to get to work time, home or any point in the city. Another key aspect is that beacons do not require additional mobile data or complicated configuration: it is enough to have activated bluetooth and grant permission to the application. The project makes Madrid the European city with the largest network of active beacons and in the second in the world after Sydney. It has been possible thanks to the collaboration between the City Council of Madrid, Madrid Calle 30, Waze, Google and Imalesapi, the company in charge of the installation. The challenge was not minor: The M-30 has a large number of tickets and exitsin addition to especially complex sections, such as the one from the Prague bridge to the Toledo bridge, with two parallel but overlapping tunnels. The Paris Network, with the Tunnels of the Défense and La Péripherique, is also equipped with beacons of this type. And outside Europe we find even better examples: the Lincoln tunnel under the Hudson River in New York, Queens-Midtown under the East River or Hugh L. Carey, which connects Brooklyn with Manhattan. Madrid thus adds to a very small list of cities that have decided to bet on this technology, and does so in one of the most demanding scenarios on the continent. How is it activated on Google Maps and Waze The system already works in the two most used navigation applications, although with nuances. Google Maps: In Android, you have to go to Navigation settings and activate the option Bluetooth tunnel beacons. In iOS, for now, it is not available. Waze: Simply have the bluetooth on and the permits granted. If the user has it deactivated, the app itself will show a notification when approaching a tunnel with beacons so that it can activate it at the time. Images | Google | Madrid City Council In Xataka | Spain fined Ryanair to stop collecting hand luggage. I did not count on Ryanair had a more powerful ally

I always wanted to have the macos spotlight in Windows. The surprising thing is that whoever has just given me that option is Google

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Google He just launched a curious tool for Windows: a pitcher who Imitate what Apple has been offering for years to its users with the Macos spotlight. This small component, yes, comes with some curious ideas and a clear secret objective: infiltrate your operating system. The option is available as a small tool that we can download From Google Search Labs. At the moment it is only available in English and can only be downloaded if it is downloaded from the US, but the latter is easy to solve using a VPN. Testing this “Google Spotlight” for Windows It is what I did to try the tool on my PC with Windows 11 – it is also compatible with Windows 10 – and after doing so it can start using this little pitcher who, yes, asks you to Log in your Google accountprecisely to be able to include in those searches the documents you have on Google Drive. You can deactivate that option in the tool settings, by the way. The so -called “Google App for Windows” acts as a pitcher that we can start with the Alt+Space Bar combination (this shortcut can be changed), and from there we will have at our disposal many of the Google search engine options integrated into Windows. Thus, we can: Search on the Internet Find files from our Google Drive account Launch applications installed in our equipment Look for stored files in our team But we also have direct access to take advantage of the Google Lens power directly on the Windows desktop. By pressing it we can then select a screen region, and on it we can for example translate text to another language or solve the problem described in that “screenshot”. One of the promotional images of the app shows how with Google Lens we can “capture” a small mathematical problem and ask Google for help so that it solves it. In my tests I could see that the pitcher behaves impeccably. The search results appear instantaneously, although here Google seems to give preference to those found in Google Drive (such as Docs or Sheets documents). The launch of applications is also very fast, and in terms of documents, also fantastic behavior: It is deviably fast When finding documents (by file name) in our team, although yes, it does not seem to find them if they are in network folders, or at least I have not achieved it in my tests. As for the functions of Google Lens, the Occion is interesting if we want, for example, translating texts in some languages, but that option is especially intentive when we cannot select the text. I tried to translate a fragment of an Xataka article and did it well, but in reality for this type of option there are more direct alternatives (such as Google Translate, or Deepl) for example. Where the thing gets interesting is If we capture an image with texts in other languages “As a poster in Chinese, for example,” and that is where Google Lens is able to identify that text and translate it into languages ​​such as Spanish instantly. Taking the Chinese text of an image and translating it with Google Lens is to sew and sing with this little tool Of course, the other great option of this pitcher is to do what Google tries to do: look for information. That text field lends itself to asking anything, which will make an integrated search engine activated in a small drop -down window that will behave like the Google search website, showing AI Overviews, links and even access to the AI ​​Mode (because we continue to use the VPN and that option is also available in the US). Windows 10: 9 very useful and little known tricks Actually it was already possible to have a spotlight in Windows Google’s proposal is undoubtedly interesting, although undoubtedly it is another way of “infiltrating” on our PCs. This time Google’s app for Windows fulfills its mission, but it is important to note that it is not the only one that manages to take Windows the macOS Spotlight options. Powertoys Run In fact, there are a few suitors who try to offer the options of that Apple tool. One of the most remarkable is included in the set of Microsoft Powertoys tools. There the pitcher (called Powertoys Run) is also activated with ALT+space bar and allows several options similar to those of the Google app. Thus, by default it behaves like a Application search engine and pitcher: As soon as we begin to write the name of an application, the results will appear to be able to launch them from there. But we can also look for files and folders by writing a question closing symbol (“?”) And writing the name of the file to look for, or use it as a quick calculator using the equal symbol (“=”). I always wanted to have a desktop search engine focused precisely on that work of looking for files, and I found a great option with Everythinga small application whose interface is somewhat obsolete but whose operation is enviable. Everything finds all kinds of files related to the search term at the speed of lightning. It is difficult to compete with her in search of files, because before even looking for them is building a gigantic index that then consults for those searches. And best of all, in my case, this index also You can include network folders And therefore files that we have – as happens to me – in a nas connected to our local network. Be that as it may, Google’s option is an interesting step, although it is still available only in a limited way. If anyone knows about looking for things – especially on the Internet – it is this company, and without a doubt this is a good company for other tools that have coquista our Windows systems. Above all, of course: Google Chrome. In Xataka … Read more

The links lived their peak with the Google search engine. Now that same search engine is killing them

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Google’s results page was an ode to web links. It was the ultimate expression of That basic information unit That was the Internet cement. Now that cement is getting rid before our eyes, and the fault is an AI that is transforming everythingincluding the famous search engine. That is bringing many consequences. The funny thing is that Google has been with contradictory speeches that on the one hand they seem to make it clear that everything is going well and that on the other they point to a potential problem. Where I said, I say Diego Liz Reid, the head of the Google search engine, He published an article In early August in Google’s official blog. According to her, the click volume generated from the search engine had remained “relatively stable” Regarding the same period last year. In May Nick Fox, another Google manager, explained In the podcast ai inside that “from our point of view, the web is thriving.” The same then claimed Pichai, CEO of Google, which In an interview In Decoder he indicated that the search engine “is definitely sending traffic to a wide variety of sources and editorial groups.” John Mueller, another of the company’s managers, He stood out that the clicks that generated the summaries of the “AI Overviews” of Google were “of higher quality” despite the fact that the studies confirmed that the average traffic on websites had fallen about 35%. However Some documents Recently obtained thanks to the US antitrust trial against Google they have revealed another reality. In them the company admitted that “The open web is rapid decline” That first statement against Google’s traditional speech that “everything is going well” with the web was seen these days accompanied by another equally worrying. The Penske Media editorial group – magazine editor like Rolling Stone or Variety— has sued to Google precisely for using AI summaries on the results page. These summaries collect information from various media and then present it to users directly as the answer to their question. And in doing so, they allege in demand, users They do not see the need to go to the original source. The creator of the content, therefore, runs out of traffic and unable to monetize it, especially through advertising. In The Wall Street Journal They quoted The words of José Castañeda, spokesman for Google, who responded to the demand stating that «with AI Overviews, users find the most useful search and use it more, which creates new opportunities to discover content. Every day, Google sends billions of clicks to websites from the entire network, and ai overViews send traffic to a greater diversity of sites. We will defend ourselves against these unfounded accusations. “ However, Markham Erickson, one of Google’s managers in legal material, explained that what is happening is that people are changing their way of looking for information: “The 10 blue bonds serve the ecosystem very well, and it was a simple value proposal (…). We are not going to leave that model. We believe that model has its usefulness. It remains an important part of the ecosystem. But user preferences and what they want are also changing. So, instead of answers based on facts and 10 blue links, They want more and more contextual responses and summaries. We want to be able to offer that too, while leading people to valuable content on the Internet. ” Online media, in danger A study by Press Gazette has revealed the evolution of web traffic that the 50 main media between August 2024 and August 2025 have had. Of all those media, Only five managed to grow in traffic From one year to another. The rest has fallen, and in some cases extraordinary: Source: Sherwood News graph with ados by Press Gazette. In that worrying classification you can see how even media such as The New York Times have lost 7%of its traffic, but the thing is much worse for CNN (38%less), The Washington Post (40%), use today (34%) or Forbes (50%). The falls, coming from a statistical analysis of Similar Web, are terrible and show a clear reality: that the traffic that Google previously came thanks to the links is being lost. And it is being lost because of the simple reason that the Google search engine is displacing the links to the background. The traditional results page is no longer full of links, and instead The first thing that one usually see is a summary generated by AI in which Google collects information and then condensate it and give it chew to the user. Of the search engine that gives you links to which he talks with you Things seem clear to Google, which first offered the AI ​​overViews generated with AI and that is gradually expanding the deployment of Ai mode, his “search engine in conversational mode” which is basically a perplexity or a chatgpt Search. Logan Kilpatrick, head of Google Ai Studio and Gemini’s API, indicated how the new AI Mode already has a new URL (Google.com/ai), although said conversational search engine does not work at the moment in all regions. In Spain it is not available, for example, but the simple use of a VPN allows you to use it without problems. A verified x user called Burkov replied saying that this mode of ia should be the default search engine, to which Kilpatrick replied With a simple “soon :)”. Two days later, yes, clarified That answer pointing out that “I was not saying that AI Mode will replace the main search engine.” Another Google manager too He wanted to clarify that Kilpatrick’s response wanted to say that they would soon be available to those who wanted to use it. As they explained In Search Engine Landthat AI Mode becomes the Google default search engine implies great changes in the way the contents were located. Before SEO allowed trying to position these contents, but now we will be at the expense of an AI system that will … Read more

I’ve been using Google Maps for years and I didn’t know this button. It is wonderful to follow routes on foot

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Although There are more and more optionsGoogle Maps is still The queen of navigation apps. But even the most used app, there are functions that not everyone knowsI the first. Today we talk about an option that makes Google Maps is much more intuitive on foot routes. Google Maps on foot is not the same as by car It is obvious, but the simple fact that the car moves faster makes it very easier to know what direction we have to go. When we use the routes on foot, sometimes the pointer does not move until we walk a considerable distance and, If we have confused ourselves, we will have to return to where we have come. I confess that it has happened to me many times. In addition, although generally the compass indicates the direction without having to move, but that lifts our hand who has not had problems with this. Many times the compass does not work well and It is necessary to calibrate it. With this function the headaches are over. The augmented reality to rescue 13 tricks to get the most out of Google Maps If you are going to follow a route on foot, Live View is your best ally. It is a function that uses augmented reality and indicates why we must continue in a much more visual and intuitive way. To activate it you just have to click on The camera button which appears on the icons on the right side of the screen. When you activate Live View for the first time, a notice like the one you can see on these lines appears and you will also have to accept the camera permits. Then he will ask you to notice with the camera to your surroundings to be able to “scan” the buildings and, once completed, you will see an arrow superimposed on the image which tells you where you should keep walking. Live View is a veteran function on Google Maps (arrived in 2019) and is available in all areas where we have the option to use Google Street View. However, it is not a super known option and, at least, it has turned out Very useful especially being traveling In new cities. In Xataka | A small town in Holland has the solution to mass tourism: to fool Google Maps

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