Byd

Byd Seal 6 DM-I: Characteristics and Technical Card

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Byd presents In Europe, its new commitment to the segment of plug-in hybrids with the Seal 6 DM-I, a model that arrives in two bodies: sedan and the unprecedented touring version, becoming the first relative of the Chinese brand in the European market. Its main trick is a total autonomy that, according to the manufacturer, can exceed 1,500 kilometers. Under these lines we tell you all the details. Byd Seal 6 DM-I, Technical File Byd Seal 6 DM-I (Sedan) Byd Seal 6 DM-I (Touring) Body type Five -door Familiar Measures and weight 4,840 meters long, 1,875 wide and 1,495 meters high. Wheelbase of 2,790 meters. From 1,665 kg of weight. 4,840 meters long, 1,875 wide and 1,505 meters high. Wheelbase of 2,790 meters. From 1,710 kg of weight. Trunk 491 liters. 1,370 liters with the seats dejected 500 liters. 1,535 liters with the seats dejected Maximum power Boost version: 135 kW (72 kW Combustion engine and 145 kW electric motor) and 300 nm. Comfort Lite and Comfort versions: 156 kW of total system power Boost version: 135 kW (72 kW Combustion engine and 145 kW electric motor) and 300 nm. Comfort Lite and Comfort versions: 156 kW of total system power Maximum speed and acceleration Maximum speed: 180 km/h Boost version: 0-100 km/h in 8.9 seconds Comfort Lite and Comfort versions: 0-100 km/h in 8.5 seconds Maximum speed: 180 km/h Boost version: 0-100 km/h in 8.9 seconds Comfort Lite and Comfort versions: 0-100 km/h in 8.5 seconds Battery Boost version: 10.08 kWh capacity Comfort Lite and Comfort version: 19 kWh capacity Boost version: 10.08 kWh capacity Comfort Lite and Comfort version: 19 kWh capacity Autonomy (only electric motor) Boost version: 55 km (combined WLTP) Comfort Lite and Comfort version: 105 km (combined WLTP) Boost version: 50 km (combined WLTP) Comfort Lite and Comfort version: 100 km (combined WLTP) Total autonomy (electric and combustion) Boost version: 1,505 km (combined WLTP) Comfort Lite and Comfort version: 1,455 km (combined WLTP) Up to 1,350 km (combined WLTP) Fuel consumption Boost version: 4.4 l/100 km (combined WLTP) Comfort Lite and Comfort version: 4.8 l/100 km (combined WLTP) Boost version: 4.8 l/100 km (combined WLTP) Comfort Lite and Comfort version: 5.0 l/100 km (combined WLTP) DGT environmental badge ECHO ECHO Others V2L Function (Vehicle To Load) 3.3 KW to feed external devices Practable panoramic solar roof (Comfort Lite and Comfort versions) Info -retention system with a 12.8 “or 15,6” touch screen Front seats with electrical adjustment, memory, heating and ventilation Wireless load for 50W smartphone V2L Function (Vehicle To Load) 3.3 KW to feed external devices Practable panoramic solar roof (Comfort Lite and Comfort versions) Info -retention system with a 12.8 “or 15,6” touch screen Front seats with electrical adjustment, memory, heating and ventilation Serial electric back gate Wireless load for 50W smartphone Dual Mode with record autonomy The heart of the Seal 6 DM-I resides in its Dual Mode propulsion system, allowing the vehicle work in two different ways. On the one hand, in EV mode, the wheels are driven only through the electric motor, while in HEV mode the combustion engine acts mainly as a generator, maintaining the sensation of electrical conduction. According to the brand, this system combines a 1.5 -liter gasoline engine with a thermal efficiency of 43% and an electric motor that develops 300 nm torque. The Blade Battery battery, available in two capabilities (10.08 kWh and 19 kWh), allows 100% electric mode of electric mode up to 105 kilometers in the sedanaccording to the combined WLTP cycle. The autonomy figures are the great claim of Seal 6 DM-I. In its Boost configuration, the sedan promises a total autonomy of 1,505 kilometers according to WLTP approval, combining the 55 kilometers in electric mode with the scope of the 65 -liter gas tank. Comfort versions, with greater battery, offer up to 105 electrical kilometers but slightly reduce total autonomy to 1,455 kilometers. The combined consumption is located at just 1.5 l/100 km in the most efficient versions, with CO2 emissions from 34 g/km. Touring: practicality and sports seal The family version maintains the same main dimensions as the sedan (4.84 meters in length and 2.79 meters of wheelbase) but increases five centimeters in height. Your trunk offers 500 liters of basic capacityexpandable up to 1,535 liters with the rear seats dejected in configuration 40:60. Despite its greatest practicality, the Touring retains an aerodynamic coefficient of only 0.28, which contributes to maintaining its efficiency. Autonomies are reduced slightly with respect to the sedan: 1,350 kilometers in total for both battery configurations. Ocean design focused on inner minimalism The Ocean design language is reflected in a fluid aesthetic inspired by the sea. The minimalist front grill incorporates an active air input system, while the LED headlights continue the design trend marked to date. Along with this, the “Flying Ax” tires of up to 18 inches reinforce the sports aesthetics of the sedan. Inside, it stands out A 12.8 or 15.6 -inch infotainment screen Depending on the version, complete connectivity with four USB Type C ports and 50W wireless load. The front seats incorporate electrical adjustment, position memory, heating and ventilation. A remarkable feature is the V2L (Vehicle To Load) function, which allows feed external devices with up to 3.3 kW of powerfrom portable appliances to work tools. The range starts with the Boost finish, which already includes LED headlights, alloy wheels, digital instrumentation and multimedia system. COMFORT versions total premium equipment such as panoramic solar roof, eight -speakers sound system and environmental lighting. Price and availability Seal 6 DM-I is positioned as the second plug-in hybrid of Byd in Europe after the successful Seal U DM-Iof which According to the firm More than one million units have been sold globally. “The possibility of driving through the city or performing daily displacements such as an electric vehicle and, at the same time, having the ability to travel more than 1,500 km with a complete load and the tank full of fuel, is a … Read more

Europe has done everything possible to prevent China from flooding us with its electric cars. The Byd solution: ships from Thailand

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The cheapest Chinese cars are a danger to the European industry. At least that is what our regulators consider who claim that if tariffs are not imposed, they will be competing in our soil. To solve it, they lifted commercial barriers that had to balance the situation. The Byd solution: Do not send your cars from China. The tariffs. So many things have happened in the last year that it seems that Chinese manufacturers have been paying for exporting their electric cars to Europe. However, it is a measure that It only applies since October 30, 2024. Shortly before, the European Union was applying the calls “Compensatory Rights” But everything ended up being defined as fixed tariffs a few months later. Those tariffs, however, are variable. Any importation of cars from the European Union pays 10%. To that money an additional rate was added depending on the brand because, according to European regulators, not all Chinese companies have received the same state favors. SAIC, who is a company of the Chinese state and did not want to collaborate with the investigations, has to add another 35.3% to the 10% flat rate. Byd, however, was the company that collaborated the most and that, in European eyes, less favor treatment has received. However, it was punished with additional 17%. Its impact. The impact of the measure has been obvious. Chinese electric cars are costing them to enter the market. Although it is its natural environment, the urban electric car still having a relatively high price. Especially if we understand that in many cases it can function as the only car since Outside the city can be eternalized. There, the Chinese electric car had the price of the price in its favor. If their offer was much cheaper than that of the rivals could gain a good part of the market. However, Registrations tell us that it has been absent. Even in a country like Spain that has the price as the main purchase value, there is only one Chinese car among the 10 best -selling electric (Byd Atto 3 in eighth position). Consequently, where China has really hurt so far it has been with the vehicles with combustion engines. There, the country does have a lot to win since European plug -in hybrids still have a high price but the Chinese offer Much more space and equipment at a much lower cost. Well, wait. There has been much talk about how Chinese manufacturers want to skip these commercial barriers. At the moment we know that Byd is raising a plant in Hungary and that he has chosen Türkiye as next destination. The plan seemed clear: development and assembly of the most expensive cars in Hungary (with greater margin of benefits) and production in Türkiye of the cheapest and most complicated cars to amortize. The strategy in fact was supported shortly after if we take into account that the European Union would have transferred Chery that his intention to Use Nissan’s factories in Barcelona and just use them to make the last parts soldier (cars arrive almost mounted on containers As if they were great pieces of a puzzle) It was insufficient. If you want to skip tariffs, Europe wants real investment. The Dolphin Surf. But all these byd plans point in the medium term. Before the company has to continue making its way on the market and wanted to make a dent with its fetish car: the Byd Dolphin Surf. This car that in China is known as Seagull It is clear about its appeal: hypercompetitive price, good performance and finishes far superior to competition. The car is a supervent in China to the point that they have managed to place in the market One million units in 27 months. There the car It is sold with the eye of God active. That is, it can circulate completely autonomously in fast roads … Although its price is just 9,000 euros to change. In Europe we could expect a much higher price but, yes, in Spain adding the aid of the MOVES III PLAN And the brand discount, it is possible to buy it for just 11,000 euros. A hypercompetitive price that already has the customer response (second best -selling electric car in July). Supported by Dolphin. Next to Dolphin Surf, the other electric car in which Byd has great hopes is the Byd Dolphinthe older brother of surfing. If surfing can harm markets such as Spanish, still reluctant to buy smaller electric ones if they do not have a great price, Dolphin is perfect for countries with greater purchasing power such as the United Kingdom or Germany. If we observe sales in Europeclearly Byd is on the rise and for them it is essential that these two models be hugged by the public if they want to be relevant actors in the industry. From Thailand to Europe. So, strengthened the brand in the first European markets, the company wanted to continue winning European market. After a dubitative start, has made structural changes in the direction and In July he already managed to overcome Tesla in sales And in market share although, yes, we must remember that byd sells plug -in hybrids. He is aware that the Dolphin Surf Byd is key and that he can do a lot of harm with his most affordable proposal. For that it is important to bring everyone who can and has found the way: send them from Thailand. This is stated Carnewschinawho say that the company is jumping European tariffs because the car is manufactured and sent from this country. And the tariffs? Tariff tariffs come from Thailand is 10%, the usual For all those brought from the outside. The only thing that is required is that the car has at least 40% of local components so it is not as simple as manufacturing in China and assembling the latest pieces in Thailand and then sending it. This practice, for example, It is the one … Read more

Seat has the Seat León and Byd has the “Sealion”. So there is already a legal dispute open due to the similarity of the name

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What should be an unimportant procedure has become a small controversy. Seat has challenged the Registration of several byd vehicles in the Intellectual Property Office of the European Union (EUIPO) to understand that both names can be confused with models of their brand. Specifically, Seat has filed an appeal against the record of the name of the Byd Seal, Seal U and Sealion, which are already sold in our country. But also of the Byd Seal and and Seal S, names that still do not have a vehicle awarded but that the Chinese company would be trying to register well to block the name or because in the future new models will arrive that will use these denominations. A procedure that has been complicated What Seat maintains in your resource is that any of these names can lead to confusion with their own denominations and, therefore, induce an unfair advantage or damage to your reputation. At least, that’s what It reads in any of the motivations of its resources. Obviously, the possibility of inducing an error is much higher when we jump from Spanish to English or we see both options written. The most obvious is that Seal and Seat are only differentiated by a letter. Secondly, Seat León and Sealion have a very similar pronunciation in English. For our part, we have contacted the Seat Communication Department, who claim not to give importance to the matter. They assure that it is “a usual process” when any brand seeks to register a new vehicle and that, obviously, “it can be dismissed or admitted” but that for them “is an issue that is not very important.” At the moment, what is certain is that Byd will continue to sell its vehicles under this denomination unless it receives the refusal from the relevant institutions. It would be necessary to see if, in case of winning the appeal, the Chinese company scale or not to the courts this dispute since three of those names are already awarded to cars that are in the market. In fact, in what we have been, Byd has enrolled more than 12,000 units In our country, of which half correspond to the Byd Seal U (6,161 units registered). The SUV is fighting with the Toyota C-HR for being the best-selling hybrid in our country at the moment. And, now, Byd is fighting to make the leap to new European markets, once its situation in the initial European markets, such as Spain, has settled. Photo | Byd and Seat In Xataka | Byd has shown us that the 400 kilometers load in five minutes is very real. And they have managed to change their minds

Leapmotor follows by the steps of Byd and already has a superbar to send 2,500 electric cars to Europe

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The Great Tianjin is about to leave August 19 Shanghai towards Europe Loaded with 2,500 electric cars from Leapmotor. At first glance, it might seem one more shipment. But this trip marks something deeper: Leapmotor is part of the group of Chinese manufacturers that no longer depend only on traditional international logistics. It is a trip that takes place within the framework of the Leapmotor International agreement with the Grimaldi shipping company, that since 2022 assures you Fixed capacity for monthly transport of thousands of vehicles from Asia to Europe. That means that you do not need to compete for space in foreign ships: its transport is insured and planned months in advance. The young manufacturer who wants to become global. Leapmotor is a Chinese manufacturer of electric cars founded in 2015 in Hangzhou. Until recently he had a low profile out of his country, but that has changed. In the first seven months of 2025 has sold more than 270,000 units149 % more than the previous year. And he is not alone: behind is Stellantis, The world’s largest automobile group in the world. Both companies created Leapmotor International in 2023a joint venture based in Amsterdam in which Stellantis has 51% of control. The objective: distribute Leapmotor’s models outside China, starting with Europe. The Great Tianjin is not owned by Leapmotor. Grimaldi, one of the largest shipping companies on the continent, has commissioned seven new PCTC (Pure Car and Truck Carrier) to reinforce that route. They are Ro-Rro ships specifically designed to transport vehicles on wheels-from cars to trucks-that enter and leave ramps and are stored in garage covers. The big tianjin is the first in the series, built by Shanghai Waigaoqiao Shipbuilding (SWS), with Ammonia-Ready notation and capacity around 9,000 cars per trip. The leading model of this shipment. The leading model of this first shipment is Leapmotor B10, a compact electric SUV built on the new Leap3.5 platform and is available with two battery options: one with up to 361 km of autonomy and another that reaches 434 km. It offers fast charge and 17 advanced driving assistance systems. Byd marked the path that Leapmotor now follows. In January 2024, he threw his first megabuque, Explorer No.1with capacity for 7,000 vehicles, and premiered by sending thousands of electric to Europe. Since then, its fleet has grown with new portacoches, including the Shenzhen Bydthe largest in the world in its category, capable of transporting 9,200 cars per trip. The strategy is evident: reduce costs, accelerate deliveries and have total control over exports. Not only byd and Leapmotor. SAIC, owner of MG, The Anji Ansheng has already thrown outwith capacity for 9,500 vehicles, and the Anji Soundness, which covers routes to the United Kingdom, the Netherlands, Belgium and Germany. Its objective is to operate with 22 ocean ships by 2026. Geely, Chery and Nio too They have shown interest in commissioning their own portacoches or in charting exclusive routes, consolidating a trend in which Chinese brands increasingly control their maritime logistics. For Chinese electric car manufacturers, ensuring their own ships or filled routes is a strategic goal rather than a luxury. With this they seek: Reduce transport costs. Dodge bottlenecks in very busy ports and routes. Cut the delivery times to dealers and clients. Guarantee a stable export flow even at times of greater demand. In a market as competitive as the European, speed and logistics predictability can make the difference between selling and staying out. Images | Stellantis In Xataka | There are those who believe that being rich is a sufficient requirement to have a Ferrari. The most important thing is something else: Ferrari fell well

This is how AI has impacted in the medical sector, analysis of the BYD Seal U DM-I and much more in 1×18 crossover

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We have a new episode of Crossover, 1×18and this time he presents it alone Jaume Lahoz, who has no problem in taking the reins alone. In fact you will see as not only presents, but also has its own section. The central theme of this episode is an interview with a Top guest: Esther Gómez, known in networks such as @mienfermerafavorita. This disseminator and university professor tells us about present and future of AI applied to health. That gives us the opportunity to talk about some promising advances in this area, as is the case of Alphafold or Immunoscore. But we also chatthe long and laid about ethics, privacy and the role of health professionals in the digital age. But we are not there, and in this episode of Crossover we also commented the most prominent technological news of recent days and we have a section specially dedicated to gamers: What are the candidates for Goty in 2025? There is a lot and good (and very good) to what to get hooked. The last section makes Jaume even more protagonist than ever: he presents an analysis of his experience with one of the most popular SUVs of the moment, The Byd Seal U DM-I that too We were able to analyze in Xataka. We hope you enjoy the episode! On YouTube | Crossover

Toyota already knows that the gap with Tesla and Byd has its origin in its Japanese company culture

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We are living the future. The transition to the electric car and how this is being carried out will define what we will see in the coming years. With a changing political environment, hard emission regulations for Europe And a Chinese market that seems to Just look at borders insidethe investments that are made and the focus of how the future is faced will be key. Right now, saying what will be the design of a traditional car brand to ten or fifteen views is little less than adventurous. There are those who assume that Tesla has reached her roofthat Chinese manufacturers have complicated to follow Breaking barriers (economic and psychological in consumers) and that Toyota, very conservative, is the one who is playing the smartest game. And there are those that defend with cape and sword that Tesla has created a new way of understanding the vehicle, based on software. Also that China carries the front and that it is only a matter of time that we embrace throughout Europe the Byd, Nio, Xpeng and, of course, Xiaomi proposals. They are usually the same as they point out that Toyota is only taking the first steps of their decline or, at least, a logical setback given its brand strategy. Be that as it may, decade and a half will have to know who is right. However, we must recognize the latter who, in part, Toyota is concerned about how things advance internally. Also that you are taking measures to solve it. And that your business culture is key. The software as an example of a major problem We counted a few weeks ago that in Toyota they were worried about the way of working in the company. In their collaboration with Byd in China they had discovered that the company of the neighboring country worked at a devilish pace implementing changes in record time. They explained then in Reuters that much of the secret were in the evidence that each new change passed before being approved. While European manufacturers made thousands of kilometers before giving green light to each small modification, Chinese brands preferred put it as soon as possible on the street And, if necessary, apply changes when the vehicle development phase was already very advanced. That cultural shock is even more pronounced with Chinese manufacturers. Consulting specialized in the automobile market have already advanced to Toyota and the rest of Japanese manufacturers that their business culture, in which it is about working on the same concept and repeatedly improve it in search of perfection, is outdated. Then the Caseoft company already encouraged them to expedite the deadlines and think about electric cars from scratch and not only as a purely electric alternative of their combustion cars. This would allow them to save on components (applying plastic instead of more noble materials) and directly eliminate some of them (such as reinforcements that make sense not to transmit vibrations inside the car but lack them when what moves the vehicle is a combustion engine). On that path to adapt to the new times, Bloomberg Explain that Toyota has hired Code Chrysalisa Start Up based in Tokyo specialized in software development. That consultant says that Toyota has already understood the importance that software will play in the future but “remains slow.” Code Chrysalis is organizing intensive camps in Silicon Valley to improve the programming knowledge of Toyota employees With the latest ads about its upcoming electric cars and plug -in hybrids, Toyota confirmed that had worked in software completely renewed and anticipated that they would show more details when these cars are launched to the street. In the presentation of the new TOYOTA RAV4 It was specified that we were facing “the first step towards vehicles fully defined by software.” Already in May, Financial Times He echoed that Toyota had put a greater effort to evolve his software, understanding that in the future it will be a purchase value (if it is not already). With them, we knew that Toyota looked at Chinawith the aim of evolving and learning from those who have revolutionized the interior of their vehicles. Now we also know that, by the hand of Code Crysalis, the company is organizing camps in Silicon Valley to learn coding intensively and then try to replicate what they learned in its future models. However, in Bloomberg They point out that part of these chosen employees are disappointed Because they understand that efforts are still insufficient. In fact, the media indicates that the division designed to develop software has not been directly integrated into the vehicle development chain and that, among hands, have digitalization projects that affect the entire company. For some of the workers, the strategy is still too conservative. In your information, Bloomberg He explains that the company follows a too conservative philosophy in which those who have a long curriculum within the company are greatly rewarded and the labor harmony over risks. They put as an example the case of a worker interested in autonomous driving who, however, when he entered the company, he was doing a quality control of low importance quality. It is just another example of what Toyota defends as Kaizen philosophy. A business culture directly linked to a philosophical posture in which it is preferred to improve until the exhaustion is known before taking a new product and starting from scratch, on a blank paper. It is not accidental, therefore, that the company’s strategy is (at least for the moment) strikingly conservative. Toyota does not stop repeating that they will sell the proper car (electric, plug -in hybrid or combustion vehicle) In the right market. At the same time, what is undeniable is that they have a five years being the company that sells the most cars. The big doubt is whether in decade and a half we will be talking about the first steps of its stagnation or the winning strategy in front of a competition that launched into the arms … Read more

China’s boom in the world of technology, visit to the headquarters of Byd in Shenzhen and much more in 1×14 crossover

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China has gone from being The world factory To be not only the world factory, but Pioneers in the world of technology. In a matter of just a few decades the Chinese market has made a huge quanti and qualitative leap, see His advances in the world of artificial intelligence, consumption devices, The appliances either vehicles. That leads to ask a question: In what situation is the West right now? It is a most interesting debate and with many edges, edges that we address in the 14th crossover episode. In the program, conducted by Carlos Santaengrandencia and Jaume Lahoz and already available on YouTubewe talk about this growth of China, how (and why) has taken so many giant steps and in what situation are currently both the United States and Europe. It is an episode, in fact, very focused on China. Both Carlos and our partner Alberto de la Torre They were recently in Xi’an (Shenzhen), home of the Central Headquarters of Byd. Not only did they have the opportunity to visit the area, but they could enter the factorysee how the firm’s electric cars are produced and test the fast loaders first hand. Fast, level: 400 kilometers of autonomy in just five minutes. In short, a very interesting program that helps us better know the world of technology, As geopolitics defines this market and the peculiarities of a country that advances at the speed of lightning. All this and much more, as always, in the new Crossover episode. On YouTube | Crossover

Byd is growing at a devilish pace and on the road has given a lesson to Toyota, according to Reuters

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It was the year 2020, with Spain locked in their home by the Coronavirus pandemic, when Toyota and Byd reached an agreement to manufacture electric cars together. A five years later, Byd appears to finish the year as the fifth world vehicle manufacturer. And Toyota, the great queen of the automotive, is “stunned.” “We are stunned”. The words are expressed by two employees of the company, according to Reuters. The news agency has made a report to understand how the growth of byd, the great Chinese giant of electrified vehicles that, despite selling only plug and electrical hybrids, has presented credentials to be the fifth largest manufacturer in the world in 2025 in 2025. These employees thus explain what the impression that Toyota workers maintained a close collaboration with Byd employees in China were taken. Since 2020both companies work together to remove electric cars in China. Small successes. Until now, Toyota has launched with Byd a completely electric Berlina in China. It is the Toyota Bz3an electric car that has had a discreet reception in the country, the most competitive electric car market in the world where cars without histrionisms like the Toyota They are having problems attracting customers. However, the TOYOTA BZ3Xwhich has already been announced and that will arrive this year, it begins to be a small success for the company. The car received 10,000 orders In just an hour since the reserves were opened. And the offensive with Byd will be greater this same 2025 with the launch of the Toyota Bz5 And, in the future, the larger model, the BZ7. But, without a doubt, this data is not being their greatest conquest. (Re) Learning. The best thing that Toyota is taking out of his association with Byd is to relear how to make a car. It sounds hard but it seems like that. In the report of Reutersbrand workers explain that they were surprised with the speed and speed with which they work in the Chinese company. What most caught the attention to the Japanese company was the speed with which they make decisions in Byd, they approve changes and begin to apply them. It is something that former European firms that now work for Chinese companies have explained us in Informal talks with Xataka. There, everything works much faster and the changes happen much faster. An example, they explain in Reutersare the studies they do in Toyota before applying any change. According to the agency, the Japanese starts six different prototypes and submit them to thousands of kilometers of evidence. Only when they collect and analyze these data, put the car on the market. Not everything is worth. Despite being impressed with the speed of these changes and ensuring that engineers return with “a bag full of lessons”, there are changes in their way of acting that Toyota does not want to implementsince they consider that they would put their reliable car fame at risk. The Japanese ensure that skipping this process of putting various prototypes on the street or applying structural changes when the project is already very advanced would be a risk to the final product that are not willing to run. For Toyota it is a “no, never”, in the words of workers collected by the company. It is not the first notice. What is clear is that what has learned by Toyota by the hand of Byd is not the first notice they receive. In that same article, Zeekr employees, a Geely company that is landing in Europe, explains that part of its success is to save time and money in the production processes and the materials used. The latter is something that Some experts have already notified Toyota That, like other Japanese companies, they are spending resources on materials that are not entirely necessary in their electric cars since they do not have the classic vibrations of a combustion engine. The latter has allowed Byd or Tesla to delve into the use of plastics, saving in weight, money and manufacturing times. Photo | Byd and Toyota In Xataka | Toyota boast “Kaizen” philosophy and a sickly perfectionism. Tesla and Byd have serious doubts that it is really useful

A lysergic trip to the byd fever in China

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When I wanted to realize, two women were making selfies by my side. They were looking for, without dissimulation, the best way to frame me next to them. They did not, of course, for my beauty. I don’t believe it, at least. It is much more likely that the last thing to be expected to meet when they accepted byd’s invitation to attend the ceremony that the unit celebrated 1,000,000 Dolphin Surf It was seeing a group of European journalists. We were there to know some of the Latest Innovations of the Company But also cover what is his first great milestone. On his way to climb to be “one of the three major car manufacturers in the next five years”, Byd has put on the street a million units of the units of the Byd Seagull. Or, as we know him in Europe, Byd Dolphin Surf. A figure that they have reached in just 27 months and for which they had a great party prepared. Accompany me on this trip to the heart of the byd fever in China. A sometimes lysergic trip, sometimes incomprehensible and, of course, totally different from what we can expect from a European manufacturer. Lost among the metadata of a mobile to know who Byd had promised us that we would know the Xi’an factory. Considered the largest vehicle production plant in the world (according to the brand maturely 13.3 million square meters), the immensity seemed even greater with all the lines stopped. “On Sunday, you don’t work,” explain the workers of the company itself. Although they also pointed out that everything depends on demand and market requirements. It seems that in China, as in any other part of the world, the market sends. In fact, according to Reutersit seems that the company is going through a momentary break, raising the foot of the accelerator. Be that as it may, there I was in the middle of an empty plant that only filled the screams of a good handful of fans of the brand, attending how my face was immortalized in the memory of a folding phone of Huawei and a second mobile from Xiaomi. Someday, I imagine, the two women will no longer wear those two white shirts with bright letters in which it reads Super Seagull and they will ask with the same strangeness as who I was that kid of the screen. Clients invited by byd to celebrate the 1,000,000 unit of the Dolphin Surf Behind us, a handful of Byd Dolphin Surf on the light line, where the body defects are checked, and a sign in which it was indicated that we were before unit 1,000,000. A little over two years ago, this car or existed. Now, A group of enthusiasts They are the cornerstone of a party that would have its peak in a convention hall in the city of Xi’an. There we would arrive later, aboard a dolphin surf with which We tried your eye from Godthe most advanced autonomous driving system that, yes, for this car is limited to highways. What we found when we got off was a real party of brand enthusiasts. The entrance to the enclosure was guarded by more than a dozen personalized cars. They were vehicles from the clients who had wanted to contribute their grain of sand. Had returned to two thousand tunneros from Spain. But in Chinese slope. Byd Dolphin Surf of a brand client Byd Dolphin Surf from another client That is, in format Cute or eminently Friki. With some Byd Seagull/Dolphin Surf painted like a racing car, with its vinyl, its multicolored paint and a great presence of black and red. Toyo wheels with the registration painted on the side of them. A good spoiler in the back. But also a pink and blue unit in pastel tones. Easily questionable combination. Like the unit with dozens of Labubus tied in the trunk of the car with a chain in the purest skin shelter style of El Corte Inglés. Later, among the screams of the attendees claiming theirs would find out what this doll is It has also become fashionable in Spain. Swirling among cars, customers and brand fans. And influencers, of course. Influencers showing the event in the purest style of Chinese streamers that a couple of years ago They gathered on the bass of a bridge. Surprise, in fact, how easy it is to see a streamer on the street telling live God knows what. A crazy celebration That same was wondering that night. We had an hour and fifteen minutes of gala for when I made the decision to leave the living room for a moment to go to the bathroom. I had been delaying the inevitable for a while and after 75 minutes of talk in which the maximum responsible for the vehicle told their experience I understood that there was still a good time sitting there. I decided After the second musical issue. It was then, with the appearance of a group tributed to The Who that seemed taken from a parody of El Terrat, when I left the room. It was the second time that those singers, all of them from a Byd Dolphin Surf, appeared on the scene to encourage attendees. We were, of course, in the intermediate. Those who did not rest were the two influencers that, live in the immensity of the Hall of the Convention Center, showed on the screen what seemed like a kind of Teleth of Byd accessories. I don’t know how many would be following the event live, but surely one of them was inside. I checked it on my return. While attendees stirred colored sticks in a dark lounge singing and Dancing to the rhythm of seventies hymns and eighties of, Mies neighboring seats looked moved the screens of their mobile phones. There they were, at the same party that continued with great interest in a panel of less than seven inches. The lights … Read more

Byd promised them very happy with his new plant in Mexico. He has just canceled all his plans

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In February 2024, the rumor that Byd was interested in building a factory in Mexico began to gain strength. And, contrary to what usually happens in other cases, for last year there was already talk of possible locations and even the jobs that were going to be created in a specific installation. None of that will happen. Canceled. At least in the short term. Because according to Stella Li, BYD vice president, they are “waiting for greater security before making a decision”, in words collected by Bloomberg. And, according to LI, all brands “are rethinking their strategy” because geopolitical motifs that have “a great impact on the automobile industry.” The answer comes just when the company seeks its expansion in America. To do this, a factory is raising in Brazil (in which they were accused of hard treatment to their workers) but wanted to take Mexico as a basis for an expansion in North America. USA. The biggest problem for this expansion seems to be the Government of Donald Trump. The US government is using tariffs as a pressure measure against other countries, which directly impacts the automobile industry. In order for these tariffs not to impact vehicles, Byd would have to ensure that the components used do not pass through the neighboring country since would make the final product. Without the possibility of selling cars in the United States, playing with the price is key to competing with maximum guarantees in Mexico. And not just the United States. Although the cancellation, at least temporary, of the Mexican factory of byd seems to focus on the US administration, Financial Times He assured a few months ago that China also did not see with good eyes The implementation of the company to the south of the country since they believed that it could be a risk of industrial espionage. Everything indicates that, once confirmed that Byd could not sell their Chinese cars in the United States as a result of the New standard approved by the then executive of Joe Bidenfrom the Asian country they wanted to throw the brake. In June 2024 There was already talk that the country that Donald Trump now runs was Byd’s true goal on his arrival in Mexico. Advanced? What is not entirely clear is to what extent the company’s plans were advanced. A little later, Already in August last yearIt seemed that we had three candidates to host the arrival of the Byd factory. Then it was said that all locations were in the center of the country but Reuters It didn’t give more data. In January, the plant size began to speculate. It was said that the factory would use 10,000 people And that would bend the one that Tesla had planned to build in Nuevo León and that, finally, Nor has it finished getting ahead. Months later, Trump would hit the manufacturers hard that produce totally or partially in Mexico The cars sold in the United States. However, Claudia Sheinbaum, Mexican president, already pointed in March that “they have a proposed investment, but it was never something formal”, in relation to the possible locations that could be of the plant. Now, it does not seem to continue advancing in the short term. Photo | Byd and Roger CE In Xataka | We tried the eye of God with which byd wants to break the market: autonomous driving for a 9,000 euros car

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