Mobile Tech & Gadgets

Spanish companies have hired again in 2026. The problem is that there is no one to hire

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Spanish companies start 2026 wanting to expand their workforce, but they face a big problem: they cannot find enough qualified candidates for your vacancies. According to the data of the ‘Labor Market Guide 2026‘ prepared by the consulting firm Hays, companies are ready to grow and hire more staff. However, the labor market has changed and professionals are already they don’t want to give up to their current jobs. Companies step up. The Hays study reflects that 81% of Spanish companies plan to increase their workforce during 2026. The economic growth trend drives the expansion objectives of Spanish companies and, to carry it out, new vacancies have been opened. This growth in job offers is especially noticeable in dynamic sectors such as technology, professional services and industry. However, the big obstacle quickly appears: there are not enough professionals with the necessary training to fill those vacancies. 93% of the companies consulted for the Hays study claim to have serious difficulties in find qualified profilesa percentage that reaches a historical record and is paralyzing many hiring plans. Talent shortage vs. little training. The lack of qualified professionals has become an insurmountable wall in the hiring processes for new vacancies. 85% of companies claim to have launched internal training programs to develop capabilities of its employees. Only 18% of participants openly admit that they are not investing enough in closing this skills gap that holds them back so much. From the employees’ side, the perception is different. Only 48% of employees are aware that training is being carried out in their company to improve their training. This disconnection between what companies promise and what workers see aggravates the situation, making it more difficult to attract and train talent. Qualified external talent is not found, but neither are resources allocated to train the talent that is already on staff. Less job rotation. Unlike what happened years ago, in 2026 professionals have prioritized stability and growth within their company, instead of jumping to another offer. This change in mentality represents a change with respect to the years 2022 and 2023 in which the labor market had high mobility and the workers they changed jobs frequently in search of better working conditions. Even so, 62% of workers feel that their salary does not reflect all the effort that they put in day by day, but that dissatisfaction is not enough to push them to movesince they value stability and personal balance more. Christopher Dottie, regional managing director of Hays for Southern and Western Europe, puts it in clear words: “companies continue to look for talent, while talent continues to look for stability.” Better salary and flexible working hours: keys to attracting talent. To break this inertia and attract available talent, 72% of companies plan salary increases in 2026, with increases of 7% in areas such as customer service, administration and finance, and 6% in the technology sector to meet salary expectations what candidates demand. Furthermore, the flexible days They are imposed as a key piece in attracting talent, although many companies still resist implementing them despite the fact that the vast majority of employees consider them essential for their well-being. In fact, this ability to adapt to demands for flexibility and offer teleworking options is what is tipping the balance. between the public and private sectors. In Xataka | The employment paradox in Spain: we have the highest unemployment in the EU and also the lowest number of job vacancies Image | Unsplash (Beatriz Cattel)

2,000 years ago the philosopher Seneca said that anger was a burden for people. Today we know that he was wrong

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Seneca did not like irritated people. Almost all of us will agree with him on that. The Hispanic philosopher, however, was so angry about the angry people (apparently the irony) that about twenty centuries ago he dedicated an entire treatise to them. (‘Of Anger’)a work in which he reflects on what anger is, its causes, effects, nature, whether or not it is manageable and how we should act when we feel that we begin to hyperventilate and all kinds of expletives gather in our throats. The problem is that Seneca wasn’t entirely right. “Somber and wild”. Seneca’s work does not leave much room for interpretation. It is titled ‘De Ira’ and throughout its three volumes (available online in the Cervantes Virtual Library) the author is dedicated to telling us about what it is, where it comes from and, above all, how to act in the face of anger. His words connect with the best Stoic tradition when advising us to flee from the slavery of impulses and embrace a serene and reflective attitude. “You demanded of me, dear Newbie, that I write to you about the way to control anger. And I believe that, not without cause, you fear very mainly this passion, which is the darkest and most unbridled of all,” Seneca starts in the first chapter of his treatise, addressed to his brother. “The others undoubtedly have something quiet and placid, but this one is all agitation, unbridled resentment, thirst for war, blood, torture, outburst of superhuman fury.” A form of madness? If the above is not enough to make Seneca’s position clear, throughout the following pages he expands on explaining the meaninglessness of anger. The reason? It leads us to forget ourselves in order to harm others, “throwing ourselves into the midst of swords.” “For this reason some wise men defined anger by calling it ‘brief madness’. Powerless like that to control itself, it forgets all convenience, ignores all affection, is obstinate and stubborn, deaf to the advice of reason, agitated for vain causes.” follow the author. The work is full of reflections that go along that same line, but there are a passage especially eloquent in which Seneca warns us of the extent to which anger can distance us from our purposes, even from who we are: “Man was born to help man; anger for common destruction. Man seeks society, anger isolation; man wants to be useful, anger wants to harm; man helps strangers, anger hurts even the most intimate friend; man is willing to sacrifice himself for other people’s interests, anger rushes into danger in order to drag another along.” It makes sense, right? More or less. Anger may condition our behavior, making us act differently than we would if we were calm, but… Is that necessarily bad? Is anger always “the darkest” of passions, as Seneca says? In the 21st century there are authors who are not so clear. one of them is David Robsona popularizer who has published ‘The intelligence trap’among other psychological essays. In July 2020, in the middle of the pandemic, with thousands of people feeling helpless and frustrated at not being able to move freely, Robson published an article on BBC in which he talked about just that: the positive side of getting angry. Its title is also transparent: “The benefits of anger: the good side of doing things with anger.” Beyond its provocative tone, Robson’s essay is interesting because it summarizes recent scientific research that suggests that acting out of rage may not be as bad as Seneca believed. A source of energy. Which defends Robson is that, beyond its destructive power (something that is not denied) anger can have certain advantages. “Anger and related emotions, such as frustration or irritation, can also have advantages, as long as we know how to channel the energy that arises from them.” Its premise is very simple: instead of investing energy and time in repressing anger, why not try to channel that feeling, take advantage of it, use it as a source of motivation? It may sound crazy or self-destructive, but the author recalls studies that raise the same idea: how disturbance (well managed and channeled) can help us in certain contexts. Angrier, higher performance? Robson’s approach is not far from that of Britt Q. Ford, a professor at the University of Toronto, who define anger as “a mobilizing emotion that is physiologically activated”, generating an activation that can be used for certain physical objectives. He doesn’t talk just to talk. Years ago, a group of scientists found that, when they imagined annoying scenes, the subjects of their experiment performed certain physical tasks harder and faster. Their performance seemed to increase when they felt frustrated because they channeled it through physical activity. Robson cites more studies that show similar effects in athletes who throw balls and jump or even among players in the NBA and National Hockey League in the United States. When suffering flagrant and frustrating fouls, players seemed more motivated to score points. “The angrier they got, the faster they threw or the higher they jumped.” Interesting, but with limits. Of course, it has nuances. a study published in 2011 on “anger, aggression and athleticism” found that “a greater number of technical fouls” usually precedes greater “success in aspects of the game that require power and energy, such as making field goals, rebounding and blocking shots,” but that relationship is by no means infallible. Ball throwing requires mechanical movements, the result of repetition and training. Things changed if we talked about aspects of the same sport that require other skills, such as “care.” Goodbye muses, hello pissed off. A good dose of rage can not only have its advantages on the court. Robson quote another study which suggest that anger can improve our “persistence and perseverance in the face of cognitive challenges.” How did they come to that conclusion? Scientists frustrated a group of people by giving them tests that in theory tested their intelligence but were actually impossible … Read more

the new “atomic bomb” is invisible

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In every major conflict or world war, there was a time when a technology apparently secondary changed the rules of the game and redefined what it meant to have an advantage. Sometimes it is not the loudest, nor the heaviest, nor even the most visible weapon, but the invisible infrastructure that supports everything else from the air. A war in the clouds. The invasion of Ukraine has shown that the modern battlefield is not only measured in kilometers conquered or armor destroyed, but in megabits per second. High-speed satellite connectivity transformed the way to fight by allowing almost instant command, control and coordination at any point on the front. That has led to a dark reversal, because when that network is cut, not only is the Internet lost: Vision, synchronization and response capacity are lost, and the affected army is suddenly disoriented in an environment where every second decision can be lethal. The digital trap. Taking advantage of Russian troops’ desperation to regain access to Starlink after geo-blocking imposed by Elon Musk on SpaceX, a Ukrainian cyber assault unit launched a covert operation on Telegram. The trap: offering false registration services on a supposed Ukrainian “white list.” What happened? That Russian soldiers, believing they were reestablishing their connection, voluntarily sent terminal identifiers, account data and exact location coordinates. Instead of the Internet, they received 155 mm artillery fire. More than 2,000 data entries and thousands of dollars paid for the fictitious service turned the technological necessity into a kind of lethal “honeypot”, where each attempt to reconnect revealed a target. Starlink as strategic infrastructure. In this way, the SpaceX constellation not only facilitated communications, but also allowed to operate dronescoordinate attacks and maintain digitalized logistics on an extended front. A trap that has possibly been a pioneer in the Ukrainian war, but that will surely be the “norm” in future conflicts. When the company limited access only to verified terminals Because of Ukraine, Russia was suddenly deprived of a system on which it also depended. The interruption, in fact, has slowed offensives, forced a return to more vulnerable manned vehicles and generated chaos described by Russian voices as an operational “hell.” Connectivity stopped being a complement and became backbone of combat. Satellite Internet as an “atomic bomb.” The digital deception operation was not only a brilliant tactical action, but the verification of a strategic reality: In contemporary war, dominance of the information spectrum and networks is equivalent to the air superiority of the 20th century. Without real-time data there are no precise drones, no coordinated command, and no synchronized attacks. Disconnection de facto turns a modern force into an army blindexposed and extremely slow. Thus, the adversary that controls the network is not only able to listen and observe, it also has the ability to decide when the enemy speaks or, as in the case at hand, when he falls. Balloons in the sky. The data that confirms the importance of being “connected” on the battlefield has arrived this week. Given the loss of Starlink and the delay of its own Rassvet satellite constellationMoscow has activated emergency solutions such as the Barrage-1 stratospheric ballooncapable of raising 5G communication equipment to 20 kilometers in height to offer regional connectivity. The idea is not new and it could work as temporary nodebut it lacks the global coverage and resilience of thousands of laser-connected satellites. Furthermore, its lower altitude makes it a potential target for anti-aircraft defenses, hunting drones or electronic warfare, transferring the battle for connectivity to the physical sky as well. Without a network there is no modern war. If you will also, the Russian dependence on commercial systems and the Ukrainian effectiveness in exploiting that vulnerability reveal a profound change in the nature of the conflict. Digital infrastructure is no longer a simple logistical support, it has become a decisive weapon that articulates all the others. While Moscow searches technological patches and alternatives that time will tell if they are improvised or not, kyiv has shown that cutmanipulating or controlling the net can upset the balance on the front line faster than any ground offense. In the war that is being fought in Ukraine, and possibly in those to come, whoever dominates the connection in space, dominates the combat. Image | Support Forces of Ukraine Command, Ukraine Defense Ministry In Xataka | It is evident that Russia can absorb thousands and thousands of casualties. So Ukraine is already designing a much riskier plan In Xataka | An unprecedented experiment is happening in Ukraine: bombs have turned dogs into other animals

The 2026 Minotaur Prize takes a turn towards dark fantasy in Ancient Egypt with ‘The Shadow of the Black Lotus’

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This year the Prize celebrates a very special edition: twenty years since what has ended up becoming the most important award for fantasy literature in the Spanish language began to be awarded. This year the winner has been Africa Vázquez, who proposes with his novelto ‘The Shadow of the Black Lotus’ a dark fantasy story set in pharaonic Egypt that will go on sale next March 25. 216 manuscripts have competed for this edition of the award, mostly from Spain, in search of the 6,000 euro prize of which the award consists. The Minotaur is an award of international scope and this year proposals have come from countries throughout Latin America, especially Argentina and Mexico. Even so, the winner África Vázquez is from Zaragoza. She is not new to literary awards: her first novel already won, when she was only 17 years old, the Jordi Sierra i Fabra Prize. Since then he has published more than thirty books between Spain and Latin America, and has won various literary awards, including the Kelvin 505 at the Celsius 232 festival. In this work he has opted for travel to the remote past, with the story of a embalmer embarked on revenge which will take her to places as inhospitable as Waset, City of a Hundred Gates and capital of the Ta-Mri, with the intention of infiltrating the court of Pharaoh Nekht-en-sen. In ‘The Shadow of the Black Lotus’ you will discover that the secrets hidden in the heart of the Nile will not only shake the foundations of an empire. The earth rots, plagues come, and the secret behind it all seems to lie beyond the land of the living, in the depths of the Underworld. We are facing an epic and dark mythological fantasy story in a reinvented Egypt, where a priestess of the goddess Isis will plot revenge of ancient proportions. A dazzling journey The jury, made up of Sabino Cabeza (winner of the previous year), Laura Díaz (literary popularizer and writer), Fernando Bonete (university professor, author and prescriber), Judit Bertran (cultural journalist and editor of El Periódico) and Francesc Gascó (doctor in Paleontology and cultural popularizer) have praised Vázquez’s book. According to the jury, it offers a “millennial Egypt So carefully detailed you can even smell the embalmers’ ointment and the perfume of the lotuses of the Nile” Vázquez stated upon receiving the award that “in my novel I have poured all the passion I have felt for Ancient Egypt since my parents, at the age of thirteen, gave me the immense gift of taking me and my older sister to discover the wonders of the Nile. Later, when I had turned twenty-seven, I returned to sail through those ancient waters to receive another gift that would change my destiny.” The author assures that “perhaps that is why in ‘The Shadow of the Black Lotus’, a novel in which death and darkness are so present, there continues to be a light and a life that refuses to go out.” In Xataka | Conan has become an archetype and has survived for decades thanks to an unusual strategy: refusing to evolve

We send you a free VPN so you can watch football for free. Sincerely, the US Department of State

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The US State Department has announced one of the most unusual moves in recent digital diplomacy: the launch of freedom.gov, a portal designed to help citizens in Europe and other regions circumvent content restrictions imposed by their own governments. Among many other implications, this would allow LaLiga’s indiscriminate IP blocking to be avoided, which would make freedom.gov a great way to watch football for free via IPTV. What irony. what has happened. The Trump administration, under the direction of Undersecretary of Public Diplomacy Sarah Rogers, has announced this project that would offer VPN-type tools to route traffic through US servers. According to Reuterswhich cites three sources familiar with the plan, the launch was scheduled for the Munich Security Conference, but was delayed for reasons that the State Department has not clarified, although some of Rogers’ team’s own lawyers are known to have expressed internal reservations. Europe censored, and rightly so. The DSA The initiative is a frontal attack on the most recent European digital regulations, and especially the Digital Services Act (DSA). In the EU, large technology platforms face million-dollar fines if they do not quickly eliminate hate speech, disinformation or terrorist propaganda. For exampleX (formerly Twitter) received a fine of 120 million euros last December for non-compliance with the DSA. This protection of this type of speech was also clearly reflected in the efforts that Germany made in 2024: nearly 500 removal orders of content related to terrorism, which ended up resulting in more than 16,000 deleted contents. The freedom of expression argument. From the perspective of Washington—or more specifically, the Trump administration—these laws are a cover to silence conservative voices. Freedom.gov is like a shield under the umbrella of freedom of speech. One that would allow any citizen to access content blocked in their country. The domain, which was apparently registered on January 12, currently only displays the National Design Studio logo, the words “fly, eagle, fly” and a login form. The promise at the moment is that said platform will not track the activity of its users. The networks breathe fire. The comments on social networks have been numerous. Reception of the news mixes disbelief with sarcasm and the indignation. In Bluesky and Maston the most repeated criticism is that of double standards: the US trimmed funding the Tor project while at the same time building a portal for European citizens to access prohibited content. Renee DiResta, journalist for The Atlantic, summed it up well with the question: “Is the State Department going to set up a Nazi website?” Other comments opt for humor and compare this initiative with the 4chan platform (“4chan.gov”, they said some), known for its controversial lack of censorship. Transatlantic tension. Brussels maintains that its regulations protect European democracies from extremist propaganda, a strong argument considering that the continent experienced totalitarianism firsthand. That an ally like the United States actively encourages disobedience to local laws and invites Europeans to bypass blockades is disturbing. The paradox is notable: the same country that for years warned of foreign interference in its internal processes is now studying offering tools precisely to do the same in Europe and other regions. This affects Tebas and LaLiga. The measure could have a curious side effect and become the worst nightmare for Javier Tebas and LaLiga. Tebas, president of that organization, has for years led the most aggressive legal crusade in Europe against illegal streaming football broadcasts. He has been pressuring operators for years to indiscriminately block IPs corresponding to IPTV services. The effectiveness of these measures depends on a fundamental assumption: that users do not have easy, free and reliable access to a VPN. Thebes knows this, and in fact These days he has attacked two suppliers of this type of services alleging that new court orders force them to also block said IPs. Freedom.gov threatens precisely that scenario. If the portal ends up functioning as a secure tunnel to American servers, any fan of soccer broadcasts in Spain would have a couple of clicks away with a perfect tool to mask their IP, avoid their operator and transparently access the illegal IPTV channels that LaLiga was blocking with its legal efforts. Therefore, there would be no need to pay a subscription to NordVPN or its rivals or configure anything: just enter the freedom.gov domain. LaLiga Indian in November 2024 that in Spain “live sports content is pirated more than 25% above the European average”, which amplifies this potential impact. The irony is extraordinary. A foreign policy maneuver designed to promote the Trump Administration’s peculiar vision of freedom of expression could turn the Washington government into the ideal solution for “free football” in our country. Image | Chris Robert | Peter Glaser In Xataka | Football has become the anchor of operator subscriptions. And LaLiga is making more money than ever

The owner of Mercadona believes that in a few years kitchens will disappear from homes. The consumption of precooked foods proves him right

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The forecast sounded so far-fetched, it clashed to such an extent with the gastronomic tradition of Spain, that it generated a considerable stir. Just a year ago, during the presentation of Mercadona’s accounts, Juan Roig surprised by predicting death (almost) imminent of domestic kitchens. “I said it and I maintain it: in the middle of the 21st century there will be no kitchens,” cried the businessman. In the future imagined by Roig we go from making our own food in the vitro at home to taking it already prepared from supermarkets, which have become an absolute reference for food. The sector data They confirm that, no matter how dystopian Roig’s prophecy sounds, it seems to be coming true. A percentage: 3.8%. Spain is a benchmark for the Mediterranean diet. But also, and increasingly, a country of families who are no longer willing to spend hours and hours in the kitchen. That’s what it suggests at least. the last balance of the Spanish Association of Prepared Meal Manufacturers (Asefapre). According to the data of the sector, in 2025, ready-made foods “reinforced their weight in the shopping basket”, with an increase in consumption of 3.8%. In total, 715,052 tons of prepared meals were sold, “a new record,” recalls Asefapre, which consolidates the trend of the last decade. Translated into hard and fast euros, sales rose to 4,309 million, with an annual increase of 5%. A figure: 18 kilos a year. To give us an idea of ​​what this growth means, Asefapre calculates that last year each Spaniard ate on average about 18 kilos of prepared dishes. As a reference it is almost the same amount of fish products that we Spaniards consume in our homes (another thing is the restaurants) throughout 2024. The difference between precooked and fish is that the demand for the latter takes time to increase. low hours (both fresh and frozen) while the former grows at a good pace. The latest balance sheet of the employers’ association reflects an annual increase of 4.7% in the consumption of prepared foods, a growth rate that comfortably exceeds that of food as a whole (0.6%). What do we eat? Asefapre segregate your data of sales, which offers us an interesting vision of what exactly we Spaniards consume. The cake goes to “refrigerated” products, with a sales volume of 330,602 t shipped in 2025, 5% more than the previous year. In second place are “frozen products”, with sales that amounted to 297,023 t (+2.5%). The “dishes prepared at room temperature”, very common in some supermarket chains, are quite far behind, with 87,426 tons sold, but they leave an interesting fact: their demand grew by 4.1%. From pizza to potatoes and pasta. If we go down to detail we see that what we Spaniards like most (at least it is what we demand most) are pizzas, the leading producer in the sector with a sales volume that amounted to 131,600 tons. They are followed by frozen potatoes, with 98,056 t, and pasta-based dishes, which totaled 72,405 t. The three categories grew, with sales increases ranging between 2.6 and 7.2%. Beyond the Spanish market, one fifth (21.4%) of the industry’s production ends up being exported. More than just strategy. At this point the question is obvious: Why do we buy more and more pre-cooked foods? What leads us to feed ourselves with prepared dishes, whether frozen, refrigerated or food sold at room temperature ready for consumption, like what Mercadona offers in its supermarkets? The answer is complex. On the one hand there is the sector’s strategy, which has increased and perfected its range of products, adding foreign dishes that aim in part at the growing population immigrant living in Spain. Beyond the efforts of the industry, the increase in consumption of prepared dishes also responds to profound changes at a social and cultural level. They increase the single-person householdsit gets complicated conciliation between professional and family life and even change the kitchen structure in the houses. Also our way of thinking, as Asefapre herself remembers: today it no longer ‘squeaks’ at us that they serve us a pre-cooked dish on Christmas Eve or New Year’s Eve or that in families there are no longer people willing to lock themselves between the stoves. Of new grandmothers and homes. “Grandmas are not like they used to be and prefer to go walking with friends, do pilates or travel,” he reflected during the presentation of the balance sheet the president of Asefapre, David Aldea. It is not the only cultural change he cited. Added to this are others, such as the fact that it is increasingly easier to find “homes with fewer members” or homes in which the space dedicated to cooking has been reduced to a minimum. The trend seems to confirm Roig’s prediction, which a year ago I already confirmed the good progress of Mercadona’s business line for ready-to-eat dishes, launched in 2018. “It is profitable and continues to grow.” Images | Andalusian Government (Flickr), Mercadona and Asefapre In Xataka | Mercadona has grown so much in Spain that for the US it is no longer just a supermarket chain: it is a “cultural phenomenon”

Spain is going to continue fishing for eels until we have no more eels to catch

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A few days ago, the Ministry for the Ecological Transition and the Demographic Challenge he took to the Wild Flora and Fauna Committee the proposal to include the European eel as “in danger of extinction” in the Spanish Catalog of Endangered Species. That, in practice, means prohibiting fishing and marketing. Also that of the eel, its juvenile phase. As expected, the world championship has been messed up. And not because there is debate on the topic. For many years, scientists They are clear that the eel is on the limit. In fact, there are many communities that already prohibit fishing (some for more than a decade). And yet most of it fell this Tuesday the proposal. Galicia, Asturias, Cantabria, Murcia, the Valencian Community and the Balearic Islands, where the species is exploited, have voted against. Others such as Catalonia, the Basque Country, Navarra, La Rioja, Extremadura, Aragón, Castilla y León, Madrid, Castilla-La Mancha and Andalusia have abstained. It is the third failed attempt after those in 2020 and 2024. This has many readings, but the most obvious is simple: as Miguel Clavero says“Spain will continue fishing for eels until they become extinct.” It is also the most realistic. Because yes, a working group has been created between the Ministry and the CCAA to share data and discuss measures; but experts assume that it is just a way to save time. The thing is, it’s time we don’t have. And why isn’t eel fishing prohibited? The economic context is also simple: this fish moves little volume, but a lot of value. This is a premium product that generates a lot of money. For this reason, the sector is only willing to accept temporary moratoriums (such as this year in Euskadi), despite the fact that since the 60s the population has fallen by more than 90%. A problem that is also European. And that’s the other part of the problem, of course: lgovernance is fragmentedthe decline It is multifactorial (fishing, yes; but also river barriers, pollution, loss of habitats…) and the ‘revival’ of anti-scientific discourses when they touch the pocket. And without meaning to, that is what has turned this issue into a central issue for the entire European continent. After all, the extinction of the European eel is the chronicle of a death foretold. But also a portrait of our helplessness, of our inability to conserve what is valuable in our rivers. It is a portrait of ourselves. Image | Phil Robston In Xataka | China has mobilized 1,400 fishing boats to create a 300-kilometer “barrier.” Not good news for Taiwan

It is the most symptomatic movement of the AI ​​boom

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NVIDIA it’s been a couple of years being the mortar of the artificial intelligence industry. There is a picture that explains it better than a thousand words: Their H200 chips feed the data centers that are used to train artificial intelligence and are object of desire even from some of the Chinese Big Tech, but they are already preparing a new generation called Rubin. And if there is anyone who is clear that these future chips should be the bricks of their new data centers, it is Mark Zuckerberg. The reason? They are necessary to achieve “personal superintelligence”. And that belief is what has inspired a multi-million dollar agreement. Yes, another one. NVIDIA’s future is bright for Meta There is no specific figure, but in The Wall Street Journal there is talk of an agreement valued at “tens of billions of dollars”. Goal is chasing a type of iartificial intelligence focused on everyday usebeyond with a chatbot. They trust it so much that They have assembled the AI ​​Team A and, to stop having promises and get products, they are going to make a all-in in future NVIDIA technology. Jensen Huang’s company has GPUs like the H200 with Blackwell architecture, but they are already finalizing the development of something else: Your new Rubin architecture And the Grace CPU. Grace is especially interesting because it marks the first massive deployment of NVIDIA CPUs based on ARM architecture. But it’s not just the GPU and the CPU: NVIDIA is going to provide all its ecosystem of hardware and software to Meta. “The complete NVIDIA platform”, as it has been called Huang. And there is something curious about this whole thing that perfectly exemplifies what is happening in the artificial intelligence arms race: companies are buying hardware that doesn’t exist to power data centers that only exist on paper. NVIDIA not yet is mass manufacturing its Rubin GPUs because it depends on Samsung provides HBM4 memories which are now starting to be mass produced. One of the leaders of SMIC, the great Chinese hope for semiconductors, described the process as “creating huge roads when there are no cars running on them yet.” He also noted that “no one has really thought about what exactly those data centers will do, but companies would love to build the entire capacity of the next 10 years in just one or two years.” As we said, there are no specific figures for this agreement, but Meta has dropped his wallet. In 2025 they invested 72 billion in AI and the forecasts were 115 billion for 2026. We say “were” because they have redesigned the plan to increase to 135,000 million to expand data centers and try to meet the Superintelligence Labs goals. At Xataka we always try to provide context when we talk about certain quantities, but it is so exaggerated that I can’t think of how to contextualize it. Well, yes: 135,000 million only Meta, it is less than the 650,000 million that will be spent this year between Amazon, Google and Microsoft. There’s the context. Images | NVIDIA, Mark Zuckerberg In Xataka | Western Digital has sold all its hard drive capacity by 2026: AI is devouring physical storage

Thousands of CEOs admit that nothing is changing (yet). The productivity paradox of the 80s resurfaces with force

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AI will make us more productive, the studies said and AI advocates. It is a discourse that is already well known and seemed reasonable: models allow us to automate routine tasks and use that time on other productive things, right? Well, the truth is, (at the moment) no. And what is happening is curiously the same thing that happened 40 years ago. The productivity paradox. In 1987 the economist and Nobel Prize winner Robert Solow realized of a singular paradox in the so-called “information age”. The transistors, microprocessors, and integrated circuits discovered in the 1960s were supposed to revolutionize businesses and dramatically increase productivity. What happened was just the opposite. Productivity growth did not accelerate, but rather slowed down: between 1948 and 1973 it was 2.9%, but since 1973 that growth was only 1.1%. So much chip for nothing? It seemed that way, at least those first few years. History repeats itself: AI is of little use. As they point out in Fortunethat paradox has resurfaced just now that we are suffering exactly the same thing with AI. A new study published by the National Bureau of Economic Research (NBER) reveals a striking conclusion after surveying no less than 6,000 CEOs, CFOs and other managers from several countries: they see very little impact of AI on their real operations. AI is not changing anything. Although two-thirds of the managers surveyed indicated that they used AI in their processes, this use was very limited: about 1.5 hours per week. 25% of participants indicated that they did not use AI at all at work. Nearly 90% of the companies that participated highlighted that AI has not influenced their hiring or productivity in the last three years. But they are optimistic. The use of AI by these executives appears to be very limited at the moment, but those same companies are still waiting for a substantial impact. In fact, they expect productivity to increase by 1.4% in the next three years. Another paradox: these first years AI was supposed to cut hiring by 0.7%, but respondents revealed a 0.5% increase in those hiring. The data confirm that at the moment, little. The truth is that the vaunted AI revolution has still not become a reality, at least in terms of productivity and economic return. Economist Torsten Slok recently indicated that “AI is everywhere except in macroeconomic data: you don’t see it in employment, productivity or inflation data.” His thesis: the impact of AI is currently almost zero. In fact, except in the case of technology’s “Magnificent Seven,” there are no signs of profit margins or revenue expectations. But these revolutions take time. The revolution that semiconductors brought us took a while to crystallize, but it ended up doing so: in the 1990s and 2000s were produced productivity improvements such as an increase of 1.5% between 1995 and 2005. There are experts who they point because in fact this change in trend has already begun to occur: in the US, GDP in the fourth quarter grew by 3.7% despite the fact that there were job cuts. That points to an increase in productivity. Slok also pointed to this possibility, and theorized that the impact could end up having a “J” shape, first slowing down and then exploding. Let them tell the steam engine. Previous industrial revolutions, such as the one that produced the steam engine or, even more importantly, electricity, took their time. The initial delay disappeared over the course of subsequent decades because these technologies needed time to spread to the rest of the productive sectors. Excessive optimism does not help, of course, and at the moment what is reasonable seems to lie somewhere in between: neither “AI is useless” nor “AI will do everything for us.” Perhaps the only thing AI needs—in addition to improving—is for us to give time to time. It is not in vain that many describe it as “the new electricity.” Image | The Standing Desk In Xataka | Until now “software was eating the world.” Now AI is eating software

What it is and how to activate or deactivate subtitles or dubbing made with AI

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Let’s explain to you how to activate or deactivate YouTube automatic translationa function that uses artificial intelligence to create subtitles or dubbing in your language. So, it doesn’t matter what language you’re watching a video in, because you can always know what they’re saying. Let’s start by telling you how to activate AI subtitles in your language, something available in almost all videos. Then we will tell you how to activate dubbing in your language made by artificial intelligence, something that is slowly arriving, but that is currently available in very few videos. Subtitles in your language with AI To use this option, the first thing you have to do is activate subtitles for a video on YouTube. It doesn’t matter what language they appear in, just click on the subtitles button, which has the rectangle icon with lines of text, and they will appear. Now Click on the options button and choose the option Subtitleswhich will take you to the screen where you can see the languages ​​in which subtitles are available. Here, click on the option Automatically translate which you will see at the bottom. This will take you to a screen where you will have to choose the language that you want to use, such as Spanish. And that’s it, from now on the AI ​​will generate subtitles in your language, although it is very possible that it will make translation errors. If you go back to the options and click on Subtitlesnow it will appear from which language it is translating to which other. Automatic AI dubbing To generate a dubbing created by artificial intelligence, when you are watching a video click on the options button. You have to see if the option appears Audio tracks. If it appears you will be able to generate an AI dubbing, and if it does not appear you will not be able to. When you click on audio trackyou will see the language in which the YouTube video audio is available. Below, you will see the option to Automatically foldedwhich will allow you to choose the language you want the videos to be dubbed into. You will have to go to the settings and choose your preferred languages ​​there so that they are displayed in the automatic dubbing options. In Xataka Basics | Block a YouTube channel in 2026: why you can’t and what options you have

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