“The video game is unaffordable in many cases as we have traditionally conceived it”

Surely this is not the first time you have heard that the video game makes more money than cinema. That’s right, according to the data, although with certain nuances. However, the gaming industry is not having it easy right now, especially due to the situation with layoffs, the closure of studios, the component crisis or its difficulties in reaching a new audience. Opinions. Asha Sharma, the new CEO of Xbox, has opinions on the matter, and assures that traditional gaming has become inaccessible to many. His statements come at a particularly delicate time for his own company. And he is right, since the component crisis and the state of the industry in general is making it increasingly prohibitive to buy hardware or games. But on the other hand, it is worth remembering that Microsoft is precisely a company that also contributes to the very poor state of this industry. We have the last example in the latest increase in the price of its consoles. At the same time, it must also be said that we are at a point where we have more games (and very good ones) than ever, even titles that do not cost us any basic cost. The traditional video game is in danger. In an interview with Entertainment Weeklythe CEO of Xbox said that the video game “is unaffordable in many cases, as we have traditionally conceived it.” It’s not just about the price of hardware, but also, as she noted, “the economics of attention and the competition of subscriptions.” It is a sum of factors important enough to be expelling players from their favorite ecosystems. Although Xbox has many more problems than that. How is the panorama on Xbox. Sharma, who came from the world of AI, came to Xbox just a few months ago with no prior experience in the video game industry. That caused some rejection on social networks, but your first decisionsas recover Xbox name for Microsoft’s gaming division, give details of its next console, lower the price of Game Pass (still much more expensive than a few years ago) or returning (half-way) to console exclusives like Gears of War: E-Day, they have given it some credit. Xbox wanted to believe that this year’s Showcase was going to become a moment of reaffirmation. However, weeks later the other side arrived: with an internal communication that the company itself made public, and that it spoke of a drop in income, the hardware component crisisand how it has been “overextended” in the execution of its strategy. Additionally, rumors are mounting about another wave of mass layoffs and studio closures, although Xbox has not officially confirmed them. The problem crosses borders. That things are this regular is not something exclusive to Xbox. The entire industry suffers from structural tensions. Electronic components are more expensive than ever due to high demand for AI data centersand platforms compete for users’ time and money in an increasingly subscription-saturated environment. In this context, the price of entry to play games, whether it is a console, a mid-range PC or simply keeping up to date with all the services, has skyrocketed. “It is a very difficult formula. It is a very demanding business, but I think it is a very special business” recognize Sharma. Xbox’s bet to open the game. Todd Green, head of King (the company that owns Candy Crush that Microsoft acquired together with Activision Blizzard in 2023) explained in the same interview that his philosophy is to “treat everyone as important, regardless of whether they describe themselves as a gamer or not.” Candy Crush, with hundreds of millions of users, represents exactly that model, as it is an accessible title, free in its most basic form, and with no barrier to entry. What is at stake. If we refer only to billing, and although the comparison is a bit petecanderthe video game far surpasses the cinema. According to the Entertainment Software AssociationAmerican consumers spent $60.7 billion on video games in 2025, compared to nearly $8.87 billion at the box office that same year. But those overall numbers don’t necessarily reflect what the average player experiences. The challenge for Xbox, and the industry in general, is to find a way so that this growth is not concentrated only at the extremes, that is, the casual mobile gamer and the enthusiast with an unlimited budget, leaving everyone in the middle without a reasonable option. What’s coming now? Sharma has made it clear that his vision for Xbox goes beyond consoles, as he wants to turn the division into the largest entertainment company in the world, and that also happens with adaptations of its franchises in film and television, as is already the case with Fallout and Minecraft, and coming soon with Gears of War either Sea of ​​Thieves. But first you will have to resolve many pending issues. Cover image | Xbox In Xataka | 24 years ago Oliver Kahn sued EA and won. Then a new goalkeeper appeared in football games: Jens Mustermann

The “bottom of the barrel” was the cheapest waste of the oil industry. The war in Iran has just turned it into an unaffordable luxury

Historically, the fuel oil has been known in the oil industry as the “bottom of the barrel.” Typically cheap and underappreciated, this byproduct comes from the bottom of distillation towers, the equipment where crude oil is heated and split into multiple products. In fact, very often, this fuel cost less than a barrel of crude oil, and refineries sold it at a loss as it was a simple remnant of the process necessary to manufacture high-value products such as diesel. However, as expert Javier Blas warns in your column for Bloombergthe Iran war has turned the industry upside down. That waste that no one wanted has become an ultra-expensive raw material overnight, which is bad news for the global economy. Despite being overshadowed by other distillates, the fuel oil plays an immense role in the modern world, driving container ships that act as the workhorses of globalization. The breakup of a market at the limit. In the current conflict, all eyes they are set in the rises and falls of crude oil. However, the real drama is hidden in the physical maritime bunker markets, where the traditional relationship between the price of crude oil and refined products has been completely broken. With crude oil hovering around $100, the fuel oil It shouldn’t be much more expensive. In reality, it is trading at $140 a barrel in Singapore and almost $160 in the Emirati port of Fujairah. A report of Lloyd’s List explains that the average price of the fuel oil of very low sulfur content (VLSFO) in the 20 main bunkering centers reached $1,005 per ton, double its pre-war cost and the highest figure since the Russian invasion of Ukraine. For his part, analyst Clyde Russell warns in his column Reuters that, while crude oil futures are confident of a solution, prices for physical cargoes are sending signals of an impending crisis and a supply chain that is buckling under pressure. The missing link. The key to this specific crisis lies in geography and geology. As Blas points outrefineries in Saudi Arabia, Kuwait and the United Arab Emirates produce 20% of all fuel oil sold internationally. Added to this is a crucial geological factor: the crude oil from the Persian Gulf generates much more fuel oil than that of other regions. For example, when distilling a barrel of Saudi flagship crude oil (Arab Light), approximately 50% of what comes out is residue for fuel oil, compared to 33% left by US WTI crude oil. This explains why the blockade of the Strait of Hormuz is a death trap specifically for this byproduct. The logistical panic. The real urgency is no longer just the price, but physical availability. The shipping industry has raised the alarm because supplies are critically low in Singapore and Fujairah, two of the world’s most important bunkering hubs. “If we do nothing, we risk ending up with dry supply points in Asia,” Vincent Clerc sharply warnedCEO of shipping giant Maersk. To avoid collapse, Maersk needs to be proactive and is transporting its own fuel around the globe to have the right amount in the right place, an unprecedented challenge that Clerc compares to the logistical juggle experienced during the Covid-19 pandemic. On a day-to-day basis, the charter market is paralyzed. Scott Bergeron, CEO of Oldendorff Carriers, confess to Lloyd’s List that there are problems getting fuel quotes, and that “availability for April is a big question mark.” The operational consequences will be drastic: Global slowing: Ships will reduce their speed to conserve fuel. Port congestion: Massive congestion is expected in ports that still have reserves. Accelerated scrapping: Older and inefficient fleets could be forced to be scrapped due to the enormous costs. Furthermore, according to Clyde Russell in your column for ReutersAsian refiners are cutting production, and countries like South Korea could restrict exports, pushing dependent nations like New Zealand into rationing measures. The environmental dilemma. This severe lack of supply is even putting pressure on climate regulations. Given the suffocating lack of distillates, The Maritime Executive details that the regulators could be tempted to temporarily suspend IMO 2020 emissions regulations. This would allow ships to return to burning heavy fuel oil (HSFO) widely, freeing up ingredients for other critical sectors. Meanwhile, ships already equipped with scrubbers (scrubbers) can still legally burn the cheaper HSFO. As the price gap between clean and dirty fuel widens, these shipowners are realizing massive savings; In fact, this price spread reached $189.50 per ton in Singapore. The current crisis leaves no room for maneuver. As Javier Blas saysthe world has already spent its main lines of defense against this oil shock: compromised refineries have been avoided and strategic reserves have been emptied. Looking to the future, the only variable capable of balancing consumption with a meager supply is the “destruction of demand” through suffocating prices. Ship fuel may come from the bottom of the barrel, but it has proven to have the ability to sink or keep afloat international commerce. Today, without a doubt, it has become the world’s main problem. Image | Photo by william william on Unsplash Xataka | The US Navy already knows what is going to happen to the planet: the mission to open Hormuz is the closest thing to a suicide operation

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