remake

The remake of ‘Prince of Persia’ aimed to be the turning point for Ubisoft. It has been canceled along with other titles

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There are games that are not only played, they are remembered. ‘Prince of Persia: The Sands of Time‘ belongs to that category and for years was one of Ubisoft’s calling cards in its most inspired stage. Its remake, announced after a streak of ups and downsaimed to serve as a bridge between that legacy and a new stage for the company. What its cancellation reveals is just the opposite. Ubisoft is going through a period of harsh changeswith delays, cuts and decisions that reflect the extent to which the group is reviewing priorities to adapt to a tighter economic and creative scenario. The announcement came todayJanuary 21, coinciding with the presentation of financial results, and marks a turning point in the group’s strategy. Ubisoft announced a “reset” on a global scale that includes a new creative structure, a deep review of its game portfolio and an adjustment to the size of the organization. The company places these decisions in a more demanding market context, with higher costs and a “more selective” AAA. according to your own diagnosis. The stated objective is to gain agility, accelerate decision-making and guide the business towards what it defines as a more player-centered model. Cascading cancellations and delays. The restructuring has immediate consequences on the catalog. Ubisoft confirmed the cancellation of six games in development, including Prince of ‘Persia: The Sands of Time Remake‘, along with three new unannounced IPs and a mobile project. In addition, the company has decided to delay another seven titles to, as it explains, ensure that its new quality thresholds are met. One of those games, initially scheduled for fiscal year 2026, now moves to 2027, a move that directly impacts its short- and medium-term planning. A new internal map by brands and genres. One of the most profound changes affects how Ubisoft is organized internally. The company is reorganizing its production model to group its teams into five “Creative Houses”, each focused on specific franchises and genres, and supported by a “Creative Network” of studios to support production. The first brings together brands such as ‘Assassin’s Creed’, ‘Far Cry’ and ‘Rainbow Six’, while others group together sagas such as ‘The Division’, ‘Ghost Recon’ or ‘Splinter Cell’. ‘Prince of Persia’ is integrated into the fourth of these units, along with Rayman, Anno or Beyond Good & Evil, with its own leadership and greater creative autonomy. Beyond the canceled or delayed games, the restructuring implies profound changes in the company itself. Ubisoft has reiterated its intention to close studios, reorganize teams and reduce costs continuously over the coming years. In its plan, the company sets a reduction in its cost base of at least one hundred million euros by the end of its 2025-2026 financial year, and adds another two hundred million additional euros to be cut over the following two years. The group admits that the process will be difficult, but presents it as a necessary step to regain stability in a market that is increasingly less tolerant of errors. A new creative focus for the coming years. Looking ahead to this stage, Ubisoft states that it will concentrate its efforts on large open worlds and games as a service. At the same time, he has indicated that he will accelerate investments in “player-oriented generative AI”, a formulation with which he points to uses aimed directly at the player, without yet specifying how it will translate into specific titles. The company also recognizes that the revision of its roadmap will have effects on the release schedule and its financial forecasts. It is, in practice, the price assumed for the model change. Images | Ubisoft In Xataka | Sony has come up with something taboo in the world of video games: that AI starts playing for you when you crash

SEGA revives the war of consoles with a remake of what they do and Nintendon’t

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The console war ended. We are in an increasingly global segment with PlayStation publishing in Xbox, Xbox being one of the great Publisher of PlayStation and Sega publishing games in Nintendo for decades. Currently, who continues with that war is The Japanese soldier who continued fighting in World War II Untilly enter the Cold warbut Sega wanted to pull nostalgia to embrace his past more thug. Watch this video: This is the launch trailer for ‘Sonic Racing: Crossworlds‘A game of karts in the pure style of’ Mario Kart ‘, but with characters from the’ Sonic ‘saga and the Sega universe. It is not necessary to pay too much attention to realize that the game that appears on a flat TV (but with a few years behind it) is’Mario Kart World‘, the title of Nintendo Switch 2. Sega, just in case, it makes it clear by making allusions at the speed at which the races go in the Nintendo game, the open world or La Vaca, protagonist of one of the most iconic circuits of ‘Mario Kart’. It is a thug trailer that ends with a Fulano, squeaking something that may not understand the first, but that cry is the SEGA WAR GRITO IN THE ADVERTISING OF THE 90. And, therefore, this trailer is a genius. Sega is that Japanese soldier who continued fighting Currently, as I said, the ‘console war’ of a school patio is somewhat surpassed by the companies themselves. ‘Gears of War‘is the icon, next to’Halo‘, from Xbox, and just arrived at PlayStation 5. ‘2‘It is one of the Sony games that has best worked for them in recent years and also It has just landed in Xbox. The two companies have published on PC for years and paints that this collaboration will go from here on. Sega is one Publisher multiplatform from the disaster of Dreamcast and His relationship with Nintendo has been good all these years. But, for his new ‘Sonic Racing’, and in the middle of remakes and sell nostalgia (Nintendo with that Virtual Boy Replica freshly announced), The Japanese company has made a remake of one of its most iconic videos. Take an eye on this video: Exact: that of ‘Sonic Racing: Crossworlds’ is a remake almost 1: 1 of the SEGA video of the 90s to make fun that the Super Nintendo did not have the ‘blast processing’ and, therefore, could not show graphics as fast as the mega drive (or Sega Genesis in other markets). What was the ‘Blast Processing’? Marketing, pure and hard. It was not a chip or anything like that and was part of that all “Genesis Does What Nintendon ‘” campaign, a great word game that comes to say that the Genesis/Mega Drive does what Nintendo can’t. Advertising throughout this arch It was very aggressive Among the companies, but Sega took the palm with mythical campaigns such as the ‘Nintendon’t’, the ‘Blast Processing’, the announcement of the price of mega drive 50 dollars cheaper than the Super Nintendo or this mythical of the Game Gear against the game boy that still seems tremendously beast: The history of advertising among these companies is so mythical that it has inspired stories of all kinds, a great book called ‘Console Wars‘And pieces that will remain for memory thanks to both games and the ads themselves. It was the most splendid era in commercial creativity And a competition between companies that disappeared When the first playstation arrived. This hooligan communication has been seen since then (such as Sony mocking how to give games in Xbox A few E3 has already), but this new ad of Sega is nice, it is effective and a missile to nostalgia. In Xataka | The great enemy of the Nintendo Switch 2 are not the Sony or Microsoft consoles. It is the PC

The remake of ‘Hold it as you can’ has worked very well at the box office. Excellent news for an almost dead genre: comedy

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The new version of ‘Hold it as you can are not exactly a rarity: in a cinematographic panorama absolutely full of sequelae and remakesa new version of a 1988 classic is not a precisely revolutionary decision. Something more surprising sounds, however, that we are talking about REBOOT of a mythical comedy, which returns to the gender to the rooms through the big door. AGARRATE IT 2025. We all know ‘hold it as you can’: A trilogy of police comedies that the Zaz trio rolled after ‘lands as you can’, and that made Leslie Nielsen late and throbbing star of the surreal chufla. His success unleashed all kinds of imitations, some more fortunate than others (and in Spain, many of them with the “… as you can” by the title), and now enjoy a new installment with Lian Neeson and Pamela Anderson. And all respecting the original canon: destroying parody of the thriller codes, and prominence of a star not known for its comic roles and that puts an unexpected and devastating vision on the table. Well, it has worked. It has not become the number one of the box office (it was possibly either its intention, it remains behind ‘The fantastic 4’ and ‘bad types 2’), but he has had a great start in the United States: 17 million dollars, plus 11.5 million in the countries where it has premiered (Spain does not reach August 22). A budget of 42 million is estimated, so it is an excellent starting point, in a film that can grow and stay in the rooms if your mouth works. And there are reasons to believe that mouth mouth could be activated, because also against any forecast, the film is collecting very good opinions: an a- In Cinemascore and a 90% in Rotten Tomatoes They corroborate it. Long live comedy. This box office triumph is more than a punctual success: it is a success for a genre that had not enjoyed something like that for many years. In fact, Neeson himself ironized about it in An ad that has been seen as the promotion of the filmand in which he claimed different comedies (all from Paramount, producer of this new version): ‘The reporter’, ‘Out of wave’, ‘Hot Rod’, ‘Superdetective in Hollywood’, ‘Rock School’, ‘The Truman Show’, ‘Zoolander’ and others. The web Savecomedy.org Refer to the web where you can buy tickets for the new ‘hold it as you can’. Comedy is a serious thing. Although the video is a joke, the question is very serious. Because the study comedy, with great stars, has not died at all. But Yes has done it in the rooms: Being a genre where the show is not the priority, to a large extent it has been relegated to streaming, or shyly enters combination with other genres to Abrise step towards the rooms. ‘Lilo and Stitch‘It’s family cinema,’ Novocaina ‘is action cinema,’Mickey 17‘, science fiction, and’A Minecraft movie‘, an adventure fantasy. Except for some other very punctual example, such as ‘Bridget Jones: crazy with him’ or ‘somewhat pregnant’, which do not stand out especially at the box office, the case of ‘holding it out as you can’, a pure and adulteration comedy, it is a rarity. Much more that is successful. There are no stars. It is a pity that actors that we previously identified with comedy, such as Will Ferrell, Melissa McCarthy or Adam Sandler have been recycling or directly disappearing from the map (or, in the case of Sandler, taking refuge in the streamingwhere he obtains very juicy dividends). Will we see a resurgence of those times in which ‘Porky’s’ (in the eighties), ‘American Pie’ (in the nineties) or ‘Virgin at forty’ (in the two thousandsses) they generated trends, made authors and distribute emerged and unleashed a wave of copies? Hold it as you can get it in his day, Maybe your reboot can work again. Header | Paramount In Xataka | The figures suggest that the domain of blockbusters in Hollywood is not over. In fact, it will go worse

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