Elite Spanish sport is so precarious that athletes are beginning to be sponsored by OnlyFans

OnlyFans, the British platform that hosts primarily erotic content made by its own users, has begun to sponsor high-performance Spanish athletes in minority disciplines. The objective is to clean up the image of a business with questionable fame, taking advantage of the fact that sponsorships are essential for these athletes to continue competing professionally. A situation of dependency (mutual, although it is clear who handles the money here) that has raised the first suspicions. What OnlyFans has done. The paddle tennis player Vero Virseda, the boxer Jennifer Miranda and the surfer Alazne Aurrekoetxea now wear the platform’s logo on their kits, in a movement that the journalist and popularizer Mara Mariño described in an investigation for Article14 as part of a calculated normalization strategy. Mariño describes the strategy as “a masterful marketing maneuver” that seeks to reposition itself in sectors with massive reach and a good image such as sports and fitness. How he does it. The operation has a double aspect: on the one hand, it pays them to display the platform’s logo on their kits and where they compete; On the other hand, it offers them the possibility of opening personal accounts where they can monetize exclusive content showing workouts, sports routines, nutrition advice or aspects of your personal life. This hybrid formula also allows OnlyFans to present itself as a general content platform, not exclusively erotic. It gets complicated. Mariño warns in Article14 about the unforeseen consequences of this normalization: “When athletes display an OnlyFans sticker on their surfboard, they are legitimizing for youth audiences a platform that can attract young girls without awareness of the risks.” In 2022, Spain also approved the General Law 13/2022 on Audiovisual Communicationwhich forces video sharing platforms with pornographic content to implement effective age verification systems. At the moment the thing is in testing phase. Other European countries are also strengthening this restrictive trend. In 2024, France gave its regulator Arcom the ability to block pornographic sites that do not verify the age of their visitors. Germany blocked access to Pornhub and RedTube after determining that their parent company Aylo “prioritized its own financial interests over the goal of protecting minors.” A legislative tightening that contrasts with OnlyFans’ strategy of gaining legitimacy through sports sponsorship: just now that access to adult content platforms is facing the greatest regulatory restrictions in its history. International context. The phenomenon of athletes turning to OnlyFans has global reach and reveals the economic gap faced by high-level athletes in less high-profile disciplines. In Brazil, volleyball player Key Alves, who plays for the Osasco club, has publicly declared that her income on the platform multiply by fifty what you perceive as a professional athlete. Another striking case: the Canadian pole vaulter Alysha Newmanbronze medalist in Paris 2024, who has a turnover of approximately one million euros annually through OnlyFans. During the last Olympic Games they also talked about the topic the British diver Jack Laugher, the New Zealand rower Robbie Manson and the Mexican diver Diego Balleza. OnlyFabs has come to sponsor, in fact, complete sports teams, such as the American Racing Team in the second category of the Motorcycle World Championship. To whiten. The arrival of OnlyFans to the world of sports responds to a business need: transform its public image to attract investors. According to Bloombergthe platform has begun talks to obtain financing, seeking a valuation of more than $1 billion. But potential investors demand as a fundamental condition that they distance themselves from pornographic content that currently represents 50% of its creators’ profiles. Already in 2021, CEO Tim Stokely declared that “sportsmen and athletes are a field in which we are seeing great growth.” Some obstacles. This image-washing operation has encountered some significant institutional resistance. The International Cycling Union (UCI), for example, prevented Scottish cyclist Lewis Buchanan from participating in official competitions in April 2023. if it displayed OnlyFans advertising on his helmet, taking advantage of its regulations that prohibit showing advertisements of pornographic content. He sportwashing. What OnlyFans does bears similarities to this term coined in 2015 (in response to the European Games in Azerbaijan, which were used to divert attention from the country’s government’s human rights violations), which describes how countries with problematic histories use sport to whitewash their reputations. OnlyFans would be taking advantage of the prestige and visibility of sport to dilute its association with pornography. As sponsored tennis player Alexandre Müller said“OnlyFans wants to change its image, it’s not just about erotic things. That’s why they sponsor me.” Header | Alazne Aurrekoetxea In Xataka | A man from Cadiz is being the star of the Italian news. He has been fired from his job for using a hydraulic penis

Erect “11 days”, Onlyfans and police eviction

Juan Bernabé’s is a story worth fighting for the summer snake title, but of all 2025. Although his name may not tell you much, for almost a decade and a half this 57 -year -old Cadiz, Admirer confessed from Mussolini and Franco, he exercised as a welfare of The SS Lazio. His mission consisted basically to take care of, love and work with Olympiaan imposing eagle that embodied the emblem of the Italian team. That gave him fame and made him by extension into a celebrity (an almost symbol) of the club chaired by Claudio Lotito. So it was at least until January. Now Bernabé is out of Lazio, It has ended up evicted and a new career is looked like ‘Disseminator’ of Penian prostheses In Onlyfans. What we said: firm candidate for summer snake. Who is Juan Bernabé? The (ex) scerero of the SS Lazio. And against every forecast one of the undisputed protagonists of the Italian football chronicle, although for reasons that little (or nothing) have to do with sport in general. What has given him fame is his penis. Or rather, his efforts to show it. Before explaining it in detail, it is good to know some brushstrokes of the character. Gaditano, 57 yearsfornido, fond of motorcycles and a wax of profession, Juan Bernabé devoted himself for almost 15 years to take care and fly to his Águila Olympia about him Olympic state of Rome before each party. The bird ended up embodying the club’s symbol (known as Aquile and that incorporates one in Your shield) and with it he did it in some way the trainer himself. “After my family, the fans are the most important in my life,” Bernabé presumed in September 2010just after the bird first volume on the stadium. A relationship with curves. Recently, during An interview with The worldBernabé remembered that he arrived at Lazio almost almost in a stroke of luck. “After flying to the eagle at the stadium, the sound of ‘with you split a,’ a man so excited that I told him would do the same, for free, for his team, Lazio. He was the great journalist Andrea Pesciarelli“. That was the beginning of a professional arrow that ended the Cadiz living in Formllo, owned by the club. For a while the relationship between Bernabé and Lazio seemed to march relatively well. Two years ago the club broadcast A statement to publicly transmit your condolences for the death of your father and last year He did the same when he lost his brother or even celebrate his birthday. However, the passage of the Cadiz by Aquile He was also tarnished by the controversy. In 2021 Lazio already The exit door pointed to him After Bernabé caught doing the fascist greeting to the voice of “Duce, Duce!” At the end of a match, although later the club chose to back down and readmit it. The welfare has denied being fascist, although it does recognize being An admirer from Mussolini and Franco. And the great controversy arrived. The fascist greeting and his recognized “Admiration” for Franco and Mussolini’s legacies had a pass in the eyes of the Lazio directive. What did not have was what he did earlier this year: Show your penis. After passing through the operating room to insert him a Hydraulic prosthesisBernabé decided Show the results In networks. And he did it big, with photos and videos in which no details were saved. He was so proud of the result that he even talked about the issue in interviews, which aggravated the board of directors. Defenestrated in the act. To Claudio Lotito, president of Lazio, Senator and who presume If a Mass had not skipped in 67 years, the attitude of the welt (and the consequent mess in networks) bothered him so much that his pulse did not shake when he was fired. He has recognized himself. “When they warned me, it took me an hour to fire them both,” he presumed in An interview. “I preach values, command the eagle to generate enthusiasm among children and then this person has this behavior of moral decline. He has violated the ethical code of Al Lazio.” That ‘second’ fired of which Lotito speaks, by the way, was the team’s urologist, Gabriele Antoniniwho practiced the operation to Bernabé and posed in some photos after the operation. The statement Regarding the expulsion of the welt, of dry and very hard tone, it was published on January 13: “The club understands the shared pain that the loss of the eagle in the next games will cause fans, but believes that it is not possible for us, especially for the historical symbol of the eagle, being associated with a subject whose attitude has made the relationship inadmissible.” History is complicated. In case the waters did not go down enough, Bernabé did something that ended up rooting his relationship with Lazio: he continued installed at the Flamllo Sports Center alleging that he was convalescent of the penis surgery to which he had undergone. Pashed January, February, March, April, May, arrived June … and the patience of the club ended up consuming, which led him to broadcast A statement On the 28th in which he reported that, “fulfilling an order from the Tivoli court,” he had thrown Bernabé from his facilities. “The decision occurs after the termination of the contract months ago. The club, after numerous requests for voluntary eviction, has taken the appropriate measures to protect its assets and the operation of the sports environment,” Lazio alleges. Bernabé’s version is something different. In An interview with The world He ensures that eviction was executed days before stipulated and that when the Italian police knocked on his door to throw it, he had not yet recovered from the operation. “With erect penis for 11 days”. “Five policemen touched my door. I could barely move, but I opened. When the inspector looked at me I said: ‘If I want I get out of bed and … Read more

Onlyfans has made adult content a millionaire business thanks to a different strategy. And now it goes for more

It started as an alternative to Patreon. He ended up dominating adult content on the Internet. Onlyfans has broken molds, has faced vetoes and has resisted the scrutiny of banks, governments and technological. And yet, he has paid more than 20,000 million dollars to its creators. In the new episode of Xataka presentsour partner Jota García immerses himself in the history of a platform that has challenged the standards of the digital market and now tries to transform without losing its essence. Because what Onlyfans has achieved is not less: professionalizing a historically informal sector, turning it into a profitable industry and doing so without depending on the App Store or Google Play. As Jota says in the video, “Onlyfans has achieved what few digital platforms have achieved: convert the adult content that has traditionally been found on the Internet for free in a source of millionaire income.” The number impresses: 6,600 million dollars invoiced in 2023. But behind that figure there is a key business decision. Onlyfans has remained outside the large application stores. Because? Because entering there would imply deliver up to 30% of each payment to Apple or Google. As our partner explains, “if Onlyfans’s application worked through these stores, the company would have to distribute up to 50% of each payment between two intermediaries. ”The price of that decision: lower visibility. The benefit: total independence and protection of its economic model. Of course, not everything has been growth. In 2021, under pressure from banks, the platform announced the prohibition of explicit content. “The massive reaction of users and creators forced Onlyfans to back down,” Jota recalls. Since then, the company has reinforced verification controls, has diversified financial partners and has tried to reposition itself as a space for all kinds of creators. But can you do it? The brand remains mainly associated with adult content, which is an economic advantage, but also a reputational barrier. Although he has launched Onlyfans TV – a video platform without sexual content, designed for kitchen programs, interviews and training – and has begun to attract musicians, comedians or athletes, many creators continue Feeling the stigma weight. “Many have shown reluctance to link to the brand for fear of rejection of their sponsors,” says the video. Is this effort to renew? Can Onlyfans become a mainstream space like Patreon without losing your identity? We analyze it a little more detail In the new published video On the Xataka YouTube channel. It is a story that is worth following closely because few platforms have generated both debate, so many income and as much transformation like this. Images | Xataka In Xataka | The technological one that generates more money is not Apple or Nvidia or Amazon. It is a porn boutique: Onlyfans

The technological one that generates more money is not Apple or Nvidia or Amazon. It is a porn boutique: Onlyfans

Onlyfans produces 37.6 million dollars per employee if we divide their income among their number of workers, according to the detailed report he has published Mutiples.vc. It is a figure that destroys any comparison with technological giants. Why is it important. The adult content platform has perfected something that the rest of the technology industry pursues without so successful: extract the maximum possible value with the minimum necessary resources. Apple generates 2.4 million per employee. Goal, 2.2 million. Amazon, just $ 400,000. In figures. Only Tether, the cryptocurrency company, exceeds Onlyfans with 83 million per employee. Then comes Onlyfans. Then an abyss to Valve with 19 million. The rest of the great technological ones go wrong in the photo that compares them. Another business. The model. Onlyfans has built a money printing machine with just a few hundred employees managing 315 million users and 5.3 million creators. Its profit margin touched 49% in 2024, on net income of 1.6 billion dollars. The company takes 20% of everything that creators invoice. Without producing content, without assuming creative risks, without large technological infrastructure. It is pure optimized intermediation to the extreme. Yes, but. Onlyfans dominates a market where concentration is wild. 70% of payments go to 10% of creators. The average creator enters less than $ 150 per month. It is a mARKETPlace ruthless where a few gain fortunes and most subsist. Between the lines. While the great technology hire armies of engineers, designers and executives to compete for attention, Onlyfans solved the problem in another way: to create a space where demand pays directly for specific content. Without complex algorithms, without thorough moderation, without competing for advertisers. The company now seeks an assessment of 8,000 million dollars. It would be just an X10 with respect to its annual benefits, a conservative figure for any technological. But Onlyfans is not any technological company: it is the clearest demonstration that efficiency matters more than size. PUNTEDED. In Xataka | I have cloned the Instagram profile to create a +18 account with my photos and ask for money like Onlyfans Outstanding image | Onlyfans, Xataka

Former tennis player goes viral for announcing divorce from her soccer player husband and incursion into OnlyFans on video

The Russian extensionist Arina Rodionova It is giving something to talk about on social networks. The reason? A video that she uploaded to her Instagram account with her husband Ty Vickery. In the recording he informed about his divorce plans and his intention to venture into OnlyFans. The clip has had media exposure not only because of the advertisement, but because of the form. Both participated ended laughing. The Australian citizen did not specify the reasons for the separation and limited herself to saying that love is not always enough. “Hey guys, we have a quick announcement to make, we are getting divorced. Life happens. We love each other a lot, but sometimes it’s not enough. “We are fine, we are fine with each other, we wish each other the best,” he said. The life of Arina It’s been busy the last few days. The tennis player participated in the Australian Open that is currently being played, but was eliminated against the German Eva Lys. This caused him to later announce his retirement from the profession. Likewise, he announced that he will now dedicate himself to creating content on the platform for adults OnlyFans. Rodionova It has been her habit to publish photos with sensual poses on her social networks. On January 12, he officially announced on his Instagram that he would venture into the blue platform. “Good news for everyone who was asking. my account OnlyFans was confirmed, so here we go. Let’s do it,” he said. Arina Rodionova’s career At 35 years old and already retired from tennis, Arina was marked with position 184 in the ranking of the WTA. Her best index was 97. Although she was born in Russia, in 2014 she became an Australian citizen. He began his professional career in 2004. In total he has won 16 singles titles and 42 doubles titles. Never won a grand slam and his best performance was the quarterfinals in doubles of the Australia Open in 2016. In 2023, Rodionova she became the highest-ranked Australian tennis player and won more than 70 matches in the year. Who is Ty Vickery? Ty Vickery He is a former soccer player Australian Football League (AFL). He was born on May 31, 1990 in Melbourne and began his career in Richmond Football Club in 2009. He was selected in the first round of the NBA Draft. AFL in 2008 as the eighth overall pick. In seven years he played 119 games and scored 158 goals. In 2017 he went to Hawthorn Football Club, where he only played six games before retiring that year. Keep reading:· Madison Keys will seek her first Grand Slam title against Aryna Sabalenka at Australian Open· Brazilian Joao Fonseca surpasses records of Federer, Nadal and Djokovic in Australian Open· Alcaraz mocks Djokovic’s injury after his loss to the Serbian at the Australian Open

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