Google

Google has just integrated its AI in Chrome. It is the beginning of the end of the traditional browser

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The tools The generative is fine, but an AI that is fully integrated into our browser can be even better, Perplexity comet It is a good example. If we join the AI ​​with The most used browser in the world The potential is huge. Google has just announced one of the biggest updates for Chrome, one in which AI is the absolute protagonist. Why is it important. Microsoft Copilot in Edge, Perplexity comet, Brave… The career of the browsers with AI already has a route, but few have the draft that Chrome has (largely because it is the one that comes by default in Android). In fact, we have seen attempts to bring the AI ​​Chrome as Chatgpt Search extension either Claude’sbut Google has just taken a step that marks a turning point, not only for AI browsers, but for how we look on the Internet. Understand the context. To access Google AI you will not have to open a new tab, it will be enough to press the button that appears in the upper right corner of the browser. When joining Chrome, we can ask questions and answer taking into account the context of all the eyelashes that we have open at that time. For example, we can ask you to summarize and organize the information if we are investigating a specific topic, such as the best itinerary for a trip. It also integrates with other Google products such as Calendar, Maps or YouTube. Ia mode. It is activated in the address bar, what Google calls Omniboxand promises to change the search experience. According to Google, we can ask complex questions and deepen more on a topic, directly in the same place where we do the “normal” searches. The example that Google sets is that we are looking at mattresses and we can ask you about the guarantee policy of a specific model. At the moment this mode is activated manually, but as they point out in Ars Technicait is a step towards becoming the default mode. Goodbye to the history. One of the advantages offered by integration with Gemini is to be able to find pages that we have visited more easily. Now we have to open the record and look for it, but with Gemini we could ask something like “In which page were I looking at that gray sofa that was on offer?” And you will find it directly. Agricultural functions. This will still take a few months, but Google already anticipates some agerentic functions that promise to save us a lot of time. According to Google, “will convert 30 -minute tasks into three clicks.” Among the examples they put is to arrange an appointment in the hairdressing or make the purchase. The browser will be able to add items to the basket or send emails in our name, without having to intervene. Security. The update also improves the detection of possible fraudulent sites and will show notices to prevent us from falling into a SCAM. It will also facilitate the change of passwords that have appeared in data leaks so that we can do it in a single click, although only in places that support it. Availability. At the moment, Gemini in Chrome is available in the United States for users who have configured the English browser, both in Windows and Mac. Google says that it will reach iOS and Android apps soon. And most importantly: for the moment It can only be used if we are subscribers of Gemini Pro or Ultra. In Xataka | In case we didn’t have enough subscriptions, AI wants to add one more to our lives: your Internet browser

Madrid had one of the underground labyrinths without more complex GPS. Google and Waze have tamed it with 1,600 Bluetooth beacons

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We are so accustomed to GPS that, when suddenly disappears, a simple journey can become a headache. It is not that we have lost the ability to interpret the signs of a lifetime, but that the way of moving through the big cities has changed so much that this technology has become indispensable. The M-30 is a good example. Their tunnels form one of the most complex systems in Europe and, for many drivers, entering them is a risk of disorientation. Taking a wrong way and ending kilometers from fate is not a rarity, but an experience shared by both Madrid and visitors. The reason was clear: The GPS signal was easily lost underground and sometimes returned absurd data. Aware of this, the Madrid City Council presented in September 2024 a plan to display electronic beacons with Bluetooth technology. Installation works began in April 2025 And, five months later, The system is already underway. The idea is to continue adding new beacons over time, but the current network already allows assisted navigation to work in the M-30 tunnels. For a road that acts as a real ring ring of the capital, the difference is not less: moving through it should no longer be an act of faith. An aid that comes at the right time Moving through the M-30 not only requires dealing with its tunnel framework: works at critical points such as A-5 or the sales zone, together with the usual congestion, make any waste of time weigh more than ever. Being sure that we are not going to mislead in the middle of the curve or to take the wrong exit is not a whim, it is a way to win minutes and avoid dislikes on a day -to -day basis. ⠀ 1,600 devices have been installed along 48 kilometers of tunnels, with an investment of 141,000 euros. The objective is to reach 2,700 beacons at the end of the year, once the installation is completed in the rest of the underground network. They are low consumption devices that work with batteries, with an autonomy between four and six years, and issue a unidirectional signal without collecting user information. When detecting that signal, the smartphone calculates the position of the driver in real time and keeps navigation activates, even without GPS coverage. The impact on the mobile battery is minimal thanks to the use of Bluetooth Low Energy. A huge impact on daily mobility The M-30 supports the passage of More than half a million vehicles. Solving a problem such as low -ground loss means improving the experience of hundreds of thousands of drivers That depend on this route to get to work time, home or any point in the city. Another key aspect is that beacons do not require additional mobile data or complicated configuration: it is enough to have activated bluetooth and grant permission to the application. The project makes Madrid the European city with the largest network of active beacons and in the second in the world after Sydney. It has been possible thanks to the collaboration between the City Council of Madrid, Madrid Calle 30, Waze, Google and Imalesapi, the company in charge of the installation. The challenge was not minor: The M-30 has a large number of tickets and exitsin addition to especially complex sections, such as the one from the Prague bridge to the Toledo bridge, with two parallel but overlapping tunnels. The Paris Network, with the Tunnels of the Défense and La Péripherique, is also equipped with beacons of this type. And outside Europe we find even better examples: the Lincoln tunnel under the Hudson River in New York, Queens-Midtown under the East River or Hugh L. Carey, which connects Brooklyn with Manhattan. Madrid thus adds to a very small list of cities that have decided to bet on this technology, and does so in one of the most demanding scenarios on the continent. How is it activated on Google Maps and Waze The system already works in the two most used navigation applications, although with nuances. Google Maps: In Android, you have to go to Navigation settings and activate the option Bluetooth tunnel beacons. In iOS, for now, it is not available. Waze: Simply have the bluetooth on and the permits granted. If the user has it deactivated, the app itself will show a notification when approaching a tunnel with beacons so that it can activate it at the time. Images | Google | Madrid City Council In Xataka | Spain fined Ryanair to stop collecting hand luggage. I did not count on Ryanair had a more powerful ally

I always wanted to have the macos spotlight in Windows. The surprising thing is that whoever has just given me that option is Google

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Google He just launched a curious tool for Windows: a pitcher who Imitate what Apple has been offering for years to its users with the Macos spotlight. This small component, yes, comes with some curious ideas and a clear secret objective: infiltrate your operating system. The option is available as a small tool that we can download From Google Search Labs. At the moment it is only available in English and can only be downloaded if it is downloaded from the US, but the latter is easy to solve using a VPN. Testing this “Google Spotlight” for Windows It is what I did to try the tool on my PC with Windows 11 – it is also compatible with Windows 10 – and after doing so it can start using this little pitcher who, yes, asks you to Log in your Google accountprecisely to be able to include in those searches the documents you have on Google Drive. You can deactivate that option in the tool settings, by the way. The so -called “Google App for Windows” acts as a pitcher that we can start with the Alt+Space Bar combination (this shortcut can be changed), and from there we will have at our disposal many of the Google search engine options integrated into Windows. Thus, we can: Search on the Internet Find files from our Google Drive account Launch applications installed in our equipment Look for stored files in our team But we also have direct access to take advantage of the Google Lens power directly on the Windows desktop. By pressing it we can then select a screen region, and on it we can for example translate text to another language or solve the problem described in that “screenshot”. One of the promotional images of the app shows how with Google Lens we can “capture” a small mathematical problem and ask Google for help so that it solves it. In my tests I could see that the pitcher behaves impeccably. The search results appear instantaneously, although here Google seems to give preference to those found in Google Drive (such as Docs or Sheets documents). The launch of applications is also very fast, and in terms of documents, also fantastic behavior: It is deviably fast When finding documents (by file name) in our team, although yes, it does not seem to find them if they are in network folders, or at least I have not achieved it in my tests. As for the functions of Google Lens, the Occion is interesting if we want, for example, translating texts in some languages, but that option is especially intentive when we cannot select the text. I tried to translate a fragment of an Xataka article and did it well, but in reality for this type of option there are more direct alternatives (such as Google Translate, or Deepl) for example. Where the thing gets interesting is If we capture an image with texts in other languages “As a poster in Chinese, for example,” and that is where Google Lens is able to identify that text and translate it into languages ​​such as Spanish instantly. Taking the Chinese text of an image and translating it with Google Lens is to sew and sing with this little tool Of course, the other great option of this pitcher is to do what Google tries to do: look for information. That text field lends itself to asking anything, which will make an integrated search engine activated in a small drop -down window that will behave like the Google search website, showing AI Overviews, links and even access to the AI ​​Mode (because we continue to use the VPN and that option is also available in the US). Windows 10: 9 very useful and little known tricks Actually it was already possible to have a spotlight in Windows Google’s proposal is undoubtedly interesting, although undoubtedly it is another way of “infiltrating” on our PCs. This time Google’s app for Windows fulfills its mission, but it is important to note that it is not the only one that manages to take Windows the macOS Spotlight options. Powertoys Run In fact, there are a few suitors who try to offer the options of that Apple tool. One of the most remarkable is included in the set of Microsoft Powertoys tools. There the pitcher (called Powertoys Run) is also activated with ALT+space bar and allows several options similar to those of the Google app. Thus, by default it behaves like a Application search engine and pitcher: As soon as we begin to write the name of an application, the results will appear to be able to launch them from there. But we can also look for files and folders by writing a question closing symbol (“?”) And writing the name of the file to look for, or use it as a quick calculator using the equal symbol (“=”). I always wanted to have a desktop search engine focused precisely on that work of looking for files, and I found a great option with Everythinga small application whose interface is somewhat obsolete but whose operation is enviable. Everything finds all kinds of files related to the search term at the speed of lightning. It is difficult to compete with her in search of files, because before even looking for them is building a gigantic index that then consults for those searches. And best of all, in my case, this index also You can include network folders And therefore files that we have – as happens to me – in a nas connected to our local network. Be that as it may, Google’s option is an interesting step, although it is still available only in a limited way. If anyone knows about looking for things – especially on the Internet – it is this company, and without a doubt this is a good company for other tools that have coquista our Windows systems. Above all, of course: Google Chrome. In Xataka … Read more

The links lived their peak with the Google search engine. Now that same search engine is killing them

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Google’s results page was an ode to web links. It was the ultimate expression of That basic information unit That was the Internet cement. Now that cement is getting rid before our eyes, and the fault is an AI that is transforming everythingincluding the famous search engine. That is bringing many consequences. The funny thing is that Google has been with contradictory speeches that on the one hand they seem to make it clear that everything is going well and that on the other they point to a potential problem. Where I said, I say Diego Liz Reid, the head of the Google search engine, He published an article In early August in Google’s official blog. According to her, the click volume generated from the search engine had remained “relatively stable” Regarding the same period last year. In May Nick Fox, another Google manager, explained In the podcast ai inside that “from our point of view, the web is thriving.” The same then claimed Pichai, CEO of Google, which In an interview In Decoder he indicated that the search engine “is definitely sending traffic to a wide variety of sources and editorial groups.” John Mueller, another of the company’s managers, He stood out that the clicks that generated the summaries of the “AI Overviews” of Google were “of higher quality” despite the fact that the studies confirmed that the average traffic on websites had fallen about 35%. However Some documents Recently obtained thanks to the US antitrust trial against Google they have revealed another reality. In them the company admitted that “The open web is rapid decline” That first statement against Google’s traditional speech that “everything is going well” with the web was seen these days accompanied by another equally worrying. The Penske Media editorial group – magazine editor like Rolling Stone or Variety— has sued to Google precisely for using AI summaries on the results page. These summaries collect information from various media and then present it to users directly as the answer to their question. And in doing so, they allege in demand, users They do not see the need to go to the original source. The creator of the content, therefore, runs out of traffic and unable to monetize it, especially through advertising. In The Wall Street Journal They quoted The words of José Castañeda, spokesman for Google, who responded to the demand stating that «with AI Overviews, users find the most useful search and use it more, which creates new opportunities to discover content. Every day, Google sends billions of clicks to websites from the entire network, and ai overViews send traffic to a greater diversity of sites. We will defend ourselves against these unfounded accusations. “ However, Markham Erickson, one of Google’s managers in legal material, explained that what is happening is that people are changing their way of looking for information: “The 10 blue bonds serve the ecosystem very well, and it was a simple value proposal (…). We are not going to leave that model. We believe that model has its usefulness. It remains an important part of the ecosystem. But user preferences and what they want are also changing. So, instead of answers based on facts and 10 blue links, They want more and more contextual responses and summaries. We want to be able to offer that too, while leading people to valuable content on the Internet. ” Online media, in danger A study by Press Gazette has revealed the evolution of web traffic that the 50 main media between August 2024 and August 2025 have had. Of all those media, Only five managed to grow in traffic From one year to another. The rest has fallen, and in some cases extraordinary: Source: Sherwood News graph with ados by Press Gazette. In that worrying classification you can see how even media such as The New York Times have lost 7%of its traffic, but the thing is much worse for CNN (38%less), The Washington Post (40%), use today (34%) or Forbes (50%). The falls, coming from a statistical analysis of Similar Web, are terrible and show a clear reality: that the traffic that Google previously came thanks to the links is being lost. And it is being lost because of the simple reason that the Google search engine is displacing the links to the background. The traditional results page is no longer full of links, and instead The first thing that one usually see is a summary generated by AI in which Google collects information and then condensate it and give it chew to the user. Of the search engine that gives you links to which he talks with you Things seem clear to Google, which first offered the AI ​​overViews generated with AI and that is gradually expanding the deployment of Ai mode, his “search engine in conversational mode” which is basically a perplexity or a chatgpt Search. Logan Kilpatrick, head of Google Ai Studio and Gemini’s API, indicated how the new AI Mode already has a new URL (Google.com/ai), although said conversational search engine does not work at the moment in all regions. In Spain it is not available, for example, but the simple use of a VPN allows you to use it without problems. A verified x user called Burkov replied saying that this mode of ia should be the default search engine, to which Kilpatrick replied With a simple “soon :)”. Two days later, yes, clarified That answer pointing out that “I was not saying that AI Mode will replace the main search engine.” Another Google manager too He wanted to clarify that Kilpatrick’s response wanted to say that they would soon be available to those who wanted to use it. As they explained In Search Engine Landthat AI Mode becomes the Google default search engine implies great changes in the way the contents were located. Before SEO allowed trying to position these contents, but now we will be at the expense of an AI system that will … Read more

I’ve been using Google Maps for years and I didn’t know this button. It is wonderful to follow routes on foot

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Although There are more and more optionsGoogle Maps is still The queen of navigation apps. But even the most used app, there are functions that not everyone knowsI the first. Today we talk about an option that makes Google Maps is much more intuitive on foot routes. Google Maps on foot is not the same as by car It is obvious, but the simple fact that the car moves faster makes it very easier to know what direction we have to go. When we use the routes on foot, sometimes the pointer does not move until we walk a considerable distance and, If we have confused ourselves, we will have to return to where we have come. I confess that it has happened to me many times. In addition, although generally the compass indicates the direction without having to move, but that lifts our hand who has not had problems with this. Many times the compass does not work well and It is necessary to calibrate it. With this function the headaches are over. The augmented reality to rescue 13 tricks to get the most out of Google Maps If you are going to follow a route on foot, Live View is your best ally. It is a function that uses augmented reality and indicates why we must continue in a much more visual and intuitive way. To activate it you just have to click on The camera button which appears on the icons on the right side of the screen. When you activate Live View for the first time, a notice like the one you can see on these lines appears and you will also have to accept the camera permits. Then he will ask you to notice with the camera to your surroundings to be able to “scan” the buildings and, once completed, you will see an arrow superimposed on the image which tells you where you should keep walking. Live View is a veteran function on Google Maps (arrived in 2019) and is available in all areas where we have the option to use Google Street View. However, it is not a super known option and, at least, it has turned out Very useful especially being traveling In new cities. In Xataka | A small town in Holland has the solution to mass tourism: to fool Google Maps

Retocate a photo without inventing it. Google has succeeded and has won 10 million users

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Recently Gemini was news for the integration of a new image editor, called Nano Banana. Its great virtue is that it has achieved something that seemed impossible: finally an AI is able to make touch -ups in a photo without changing it completely. The launch has gone well to Google, who has announced that thanks to Nano Banana they have added no less than 10 million users to Gemini. The numbers. We have known it thanks to Central Androidwho echoed the last publication of Josh Woodward in X. The Vice President of Google announced that since the launch of Nano Banana on August 26, more than 200 million images have already been published and the Gemini app has won 10 million users. Woodward jokes that TPUs are burning (it refers to ‘Tensioning Processing Unit’, used in neuronal networks). The milestone The generation of images was at a very high level in which distinguish what is AI and what is not It is almost impossible. However, he was unable to make a small modification in an image without inventing things. And let’s not talk about asking him to put a text. The striking of Nano Banana is that you can add, change or remove something from a photo without changing anything else. For example we can ask to change our clothes or add a person in a photo. Viral. Artificial intelligence is already mainstream; practically everyone knows what a chatbot is and many people use it for all kinds of consultations (even As if it were his psychologist). If there is something that has contributed to the AI ​​reaches the general public, it has undoubtedly been the generation of images and the most viral case we have it with the Ghibli style photos. Although not with such an impact, during the days that Nano Banana has been available, several have been viralized Prompts like the one Turn any person or pet into an action figurine. It trembles, Photoshop. As we said, the image edition was a point that escaped the AI, but Nano Banana is able to remember and apply small modifications. At the moment Nano Banana does not reach the requirements for professional use, but if it continues to evolve it can be A great threat to image editing softwares like Photoshop. In Xataka | Cancel the adobe subscription has been hell for years. USA just denounced him

Brussels fine to Google with 2,950 million. The worst thing is that the EU points to a sale from its advertising business

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Brussels has launched a resounding notice to the technology industry: 2,950 million euros of fine to Google for abusing its position in the digital advertising market, As announced today the European Commission. The investigation points to self -preference practices that reinforced their domain in the Adtech chain and harmed competitors, advertisers and editors. The Community Executive suggests that the solution could go uninverting part of their advertising business. It is a movement that raises pressure on large technological ones and reinforces the regulatory role of the European Union. The case has a long journey in Brussels. The European Commission started in 2021 A file on Google’s power in the digital advertising sector, after detecting indications of dominant position abuse. In 2023 a specifications were issued that the company answered at the end of that year. The research analyzed Google activity in strategic markets such as the DFP advertisements and Google Ads and DV360 programmatic purchase tools, both with presence throughout the European economic space. What Brussels has ordered and what Google is played The core of the decision is in self -preference. The commission argues that, at least since 2014, Google took advantage of its domain on the DFP advertisements and in the Google Ads and DV360 tools for Grant advantages to your own platformA ADX. DFP warned ADX on the value of rival offers, and purchase tools prioritized participating in that same platform. This dynamic would have reduced competition and consolidated Google’s power in the advertising chain. For Brussels, it is a behavior designed to reinforce its position and its ability to collect high rates. Brussels set the sanction of 2,950 million euros based on its 2006 standards for anti -political fines. The calculation took into account “various elements, such as the duration and severity of the infraction, as well as ADX’s business volume in the EEE.” The commission defends that the amount is proportionate to the infraction and necessary to avoid new self -preference practices. The figure makes this file one of the most significant in the field of digital competence in Europe, reinforcing the role of the body as a regulator. The commission has given Google 60 days to present a plan that ends the conflicts of interest detected in the advertising chain. Once received, Brussels will evaluate whether the proposed measures really eliminate these practices. In its decision, the agency has already advanced its preliminary position: Only a partial disinvestment of advertising services I would solve the root problem. If Google’s proposal does not meet the criteria, the European regulator may impose structural remedies. Brussels hardens their pulse with technological while in Washington political discourse intensifies. Donald Trump published last month A message in Truth social criticizing laws and digital regulations that, according to him, “are designed to harm or discriminate against US technology companies.” He warned that it will impose tariffs and restrictions on countries that maintain these policies. Although he did not explicitly mention the European Union, its administration has repeatedly shown its discomfort with the measures against companies such as Google, Meta or X. The scope of this sanction goes beyond Google. Brussels seeks to reduce the dependency of editors and advertisers of a single intermediary, which could promote the Competition in digital advertising services. A mandatory divestment would open space for rivals in key segments such as advertisements and programmatic purchase platforms. The sector, accustomed to operating under the control of a few technological giants, could see changes in prices, access to commercial data and conditions. The EU thus reinforces its role as a referee in strategic digital markets. “Today’s decision shows that Google abused its dominant position in advertising technology, harming editors, advertisers and consumers. This behavior is illegal according to the EU antimonopoopoolio standards. Google must now present a serious solution to address their conflicts of interest and, if it does not, we will not hesitate to impose forceful measures,” said the Spanish commissioner Teresa Teresa Ribera, responsible for the competence of the community. Beyond the economic sanction, the decision of Brussels gives legal basis to those affected to claim. European regulations establish that commission resolutions are conclusive evidence that the infraction occurred. The Antitrust Damage Directive, together with a practical guide on the calculation of damages, facilitates that companies and individuals Get compensation. Thus, this case not only seeks to correct the market, but also repair those who suffered the consequences of the practices that reinforced Google’s domain in digital advertising. Just days ago, Google dodged in the United States the scene of selling Chrome. However, Europe has opened a new front: the possibility of forcing him to separate part of his advertising business. The plan that the company present in Brussels will be key to defining the outcome. If it does not convince, the European case could exceed the American process in impact, sitting a precedent that would affect the entire technological sector. Images | Alex doubt In Xataka | Apple’s most lucrative agreement has just improved: Google will pay without being able to prevent Microsoft from doing the same

Google Pixel, iPad, Dyson and more at a price of bar

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Like every Friday, we return with a new hunting bargains with the best offers in technological devices. September starts and, with it, one of the perfect moments to renew your old devices. It’s time for Hunt bargains. Google Pixel 9a by 449 euros: 6.3 inches and Google Tensioner G4 chip. Microsoft Surface Pro by 849 euros: With 12 -inch screen and Windows 11. Vacuum cleaner Dyson V8 Advanced by 258 euros: With a power of 130 AW and 40 minutes autonomy. Smart TV TCL 50Q7C by 549 euros: 50 inches and with Google TV. iPad Air 11 inches by 609 euros: Compatible with Apple Intelligence and Apple Pencil Pro. Google Pixel 9a The Google Pixel have become an icon within the mobile sector. If you are thinking about buying one and you don’t want to spend what the new is worth Google Pixel 10now in Amazon you have reduced the mid -range of the firm, the Google Pixel 9a. In Amazon it is available for 449 euros. This Pixel 9a stands out for your screen 6.3 -inch OLED with 120 Hz of refreshment. With him you can enjoy pure Android without having to disburse a money. Your brain is the G4 tensioner and is accompanied by an 8 GB RAM and 128 GB of storage. Google Pixel 9A – Free Android Smartphone * Some price may have changed from the last review Microsoft Surface Pro Another outstanding chollos this week has to do with the Back to school. Now, at Amazon, you can get this Microsoft Surface Pro 12a totally versatile computer equipment, which is reduced to 849 euros. There are many characteristics that this device stands out. The main one is your 12 -inch Pixelsense LCD screen With good resolution. Comes with 512 GB of internal storage and brings installed Windows 11 as operating system. * Some price may have changed from the last review Dyson V8 Advanced vacuum cleaner Although the Dyson vacuum cleaners They are synonymous with excellence, it is true that their price is usually high. If you have your eye on one and do not want to spend much, the cheapest model is the Dyson V8 Advancedwhich is now reduced to 258 euros In Amazon. This Dyson is perfect if you want to eliminate pet hairs at home, thanks to its excellent 130 AW suction power. It easily becomes a hand vacuum and has a battery with autonomy of up to 40 minutes. * Some price may have changed from the last review SMART TV TCL 50Q7C If you are thinking about renew your old TV, this TCL 50Q7C It is a good option for a good movie, sofa and blanket during this autumn-winter. In Amazon, this model has a discount of 100 euros and you can buy it for 549 euros. This TV mounts a QD panel with a 50 -inch diagonal and mini LED retroilumination. It is compatible with Dolby Vision IQ and HDR 10+. In the audio section, it has a power speakers of 30 W. It works under the operating system Google TV and has a wide section of connectivity. * Some price may have changed from the last review 11 -inch iPad Air He iPad Air It is the model between the Basic iPad and the iPad Pro. Now, you can get this Apple tablet at a very good price on Amazon, reaching its minimum. Specifically, the 128 GB and Wifi model is available by 609 euros. This iPad Air comes equipped with the Apple m3 chip. It has an 11 -inch screen and works under the iPados operating system and is compatible with Apple Intelligence. You can also use it with the Apple Pencil Proto get the most out. Apple ipad air of 11 inches with m3 chip * Some price may have changed from the last review Some of the links of this article are affiliated and can report a benefit to Xataka. In case of non -availability, offers may vary. Images | Apple, TCL, Dyson, Microsoft and Google In Xataka | Better Minipcs: Which buy and nine recommended miniors for all pockets In Xataka | Better Humidifiers: Which buy and six recommended models from 20 euros

Google has been saved from guillotine thanks to its greatest threat: chatgpt

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The judgment In the case of the United States against Google, published yesterday, it is one of the most important in the history of the world of technology. And in it Judge Amit Metha, in charge of the case, mentions 133 times the same word. Ia. Three years ago this sentence would have been very different, and there would probably have not had a single mention of that acronym. But the launch of Chatgpt in late 2022 has changed everything, and has caused a surprising consequence for Google. Despite having confirmed that it has a monopoly in the searches business, The punishment has been soft. Almost benign. Google will not have to sell Chrome As the accusation demandedand instead the judge has forced the company to share search data with its competitors already limit – but without prohibiting them – the exclusive search contracts that it maintains with companies such as Apple. The result of the trial is clear: Google has won, especially since it has lost much than what I could have lost. AND The great responsible for that legal triumph is not even Google, but chatgpt. Already in the introduction of the sentence, on its first page, the foundations of that decision are made clear: “Google is still the dominant firm in the relevant product markets (search). No rival has managed to fight with Google market share. And no new competitor has entered the market. But artificial intelligence technologies, in particular the generative AI (” Genai “)) can end up changing the rules of the game.” From there the sentence speaks of how generative technologies have been increasingly integrating into traditional search engines. It is something we saw first with Perplexity and that has ended up changing the search experience of the same Google. Chatgpt, the unexpected Salvador de Google From the results page with a list of links we have moved to a page in which more and more often The first thing that appears is an AI overViewan answer generated by AI and built directly from different sources. He NEW AI MODE It goes even further and raises the future transition from the traditional search engine – you are questions, he generates link lists – to one with whom we will talk. The AI has entered as an elephant in a potsweeping everything, and searches have been especially impacted. We are many who started using much more chatgpt, Claude or Gemini than the traditional Google search engine or some of its rivals, and that reality has been reflected in the sentence: the search engine, as we knew it, is becoming something else, so the classic search engine is no longer “so dangerous.” In fact, this sentence is from that very reasonable point of view: the AI ​​boom is creating such competition in the searches market to force Google to make drastic structural changes – such as selling Chrome – seems unnecessary. Of course, that does not make the sentence be content. Gabriel Weinberg, CEO of Duckckgo, believes that Google’s privileged position will continue to benefit and prevent free competition. In A shared statement in X He explained how “Google will continue to continue using their monopoly to stop competitors, including searches with AI.” Tim Sweeney, CEO of Epic, went further and criticized the punishment that justice had imposed to Google, considering it absurd and raising an analogy of the most suggestive: “It is as if a defendant had stolen a series of banks and the court’s verdict had declared him guilty, and then he had condemned him to probation, by virtue of which he could continue to steal banks, but he would have to share information on how he does it with other thieves of competition banks.” It is an interesting way to see that sentence, of course, but it is clear that sharing that data from your searches – Gogle has already warned that will review that decision– Open a door to more competitors. Not only that: it raises changes for the panorama of future search engines, including those with whom we will not stop talking. Chatgpt, the unexpected Salvador de Google, included. Image | Xataka with chatgpt In Xataka | “I’m afraid we’re going to be more busy”: Jensen Huang Discrepa from Musk and sees at AF a deep labor transformation

Girona has managed to decongest its historic center copying a trick of Barcelona: erase from Google Maps

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Girona has made Google and Waze modify the routes that took cars, especially tourists, to cross the old town of their city known as Barri Vell. This historical area has the Restricted circulationwith priority for pedestrians and limited access to residents and businesses. For Avoid excess traffic and preserve the pedestrian character of the center, the City Council asked the managers of those browsers to prioritize alternative tours and clearly mark the restrictions of access to the area. Atasque between 2,000 years of history Before, Google Maps and Waze guided To many drivers inside the Barri Vell to take shortcuts, especially tourists who trusted the GPS to move around the city. The problem is that, like most historical centers, this generated Unduse circulation in narrow and cobbled streets that are not designed for road traffic and hindered the circulation of neighbors. Such and as they highlight in The newspaper, In Barri Vell the circulation is restricted and special authorization is required to access even for distribution and service vehicles that are subjected to an access time control to prioritize the pedestrian use of the monumental center with more than 2,000 years of history. “We have been working to guarantee pacification at Barri Vell and the priority for pedestrians to be the seal of the city,” wrote Lluc Salellas, mayor of Girona In his X profile. Touch the photo to go to the original message The municipal idea for decongestion The Gironés City Council sent letters to Google and Waze to request that Barri Vell be eliminated as a recommended route to avoid the passage of tourist cars in this area. This management took several months, but finally was effective and GPS applications stopped proposing the historic center as a shortcut for the internal displacements of the city. In addition, the municipal team works so that the information shown in the browsers be as accurate as possibleclearly indicating the places where tourists They can park outside the historic center and preventing vehicles from being reserved where the spaces for loading and discharge are reserved. “We have made Google and Waze clearly mark that Barri Vell is an area with restricted circulation; and therefore, do not send tourists’ cars so easily,” explained Mayor Salellas to The newspaper.es. Girona is not the only one that has “erased” Google Girona It is not the only city that has asked Google to modify the information it gives to its users to redirect tourism flows and reorder the traffic of its streets. Barcelona City Council applied a similar measure To decongest the accesses to Park Güell, one of its most visited tourist places, eliminating from Google Maps one of the bus lines that went up to the park. This action sought to avoid the saturation of tourists and prioritize the service for the use of their neighbors, freeing them from the saturation of thousands of tourists who visit Gaudí’s work every day. In Holland, a small town managed to make fun of Google Maps To decongest its streets coordinating their neighbors to send false reports of cut streets. That caused the GPS to redirect traffic to alternative routes by freeing its neighbors from excess traffic. In all cases, this coordinated strategy with GPS applications has managed to reduce mass tourism in the most sensitive areas of cities, demonstrating how technological ones can influence tourist flows. In Xataka | One day, all Germans in Germany appeared closed on Google Maps. The problem is that nobody knows why Image | Unspash (Brandon Gurney, Priscilla du Preez)

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