Big

Since his arrival, Zepbound was predestined to unseat Ozempic. The big question is why it is taking so long

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In innovation, arriving first is a tremendous push when Develop a groundbreaking product. However, it is not a guarantee of success. This is a lesson that Danish pharmaceuticals Novo Nordisk is learning in their own meats. The last years have been marked by success the drugs of the GLP-1 family as Ozempic, Wegovy either Zepbound. The name refers to the peptide similar to glucagon-1 or LPG-1 (a hormone segregated in our body when we eat) since this type of formulas contain active compounds that “mimic” this hormone. In origin, drugs such as Ozempic or Zepbound were designed as diabetes treatment since one of the functions of the GLP-1 hormone It is to warn the pancreas of food entry to accelerate insulin production. However, the success of these treatments occurred due to a side effect also related to this hormone: and it is that the second of the messages transmitted by the LPG-1 is addressed to the brain, and it is the one that triggers the feeling of satiety. This is why agonist drugs of GLP-1 receptors also have a slimming effect. Companies that had compounds such as semaglutid New brands with which to market your compounds reorient to weight loss: Wegovy and Mounjaro. Throughout this process, the drugs of the Danish pharmacist, Ozempic and Wegovy, left with a kind of advantage, but there was a problem. The problem: the “recipe” of the American pharmaceuticals Lilly showed better results where these more treatments have highlighted, weight loss. The apparent reason is that just as the semaglutida is a simple agonist of the GLP-1 receptors, the tirzepatida is a double agonist of the GLP-1 receptors and of the receptors of the polypeptide gastric inhibitor or insulinotropic peptide dependent on glucose (GIP). If this were not enough, the magnitude of success reached an unexpected level, which had a serious involvement: Supply problems. This was not an exclusively economic but also health problem, we reconnected that before a product focused on weight loss, Ozempic was a diabetes treatment. A demand High and dissatisfied It is a great opportunity for the entry in play of new competitors, and this was precisely the panorama that the American pharmacist Lilly was found. A at odds Lilly launched Mounjaro in 2022 and success was vertiginous: the recipes shot and the new product seemed to quickly unseat their competitors. However, three years after launch it seems that the anticipated has not yet been Sorpasso. In fact, after a final stretch of 2024, some analysts wondered what was happening, why the success of Lilly’s formulas is postponing so much. However, In an article for Biospacethe consultants Gary Stibel and Riley McCarthy, of New England Consulting Group gave another key. For them the key to Ozempic’s persistence was in the marketing. In his article, Stibel and McCarthy indicate that Lilly attributed his difficulties when reaching the expected volume of sales to the high manufacturing costs and “fluctuating” levels of inventory in a high demand context. That is, that Lilly also managed to deal with the success of his own product. In the United States pharmaceuticals can announce more or less conventional medications that are only administered under medical prescription. According to these consultants, part of Ozempic’s success is due to these consumer -oriented campaigns. Although ultimately the choice of medication falls on the person in charge of signing the recipe, the patient’s weight can also be decisive. Regardless of campaigns of marketingit is difficult to overestimate the value of first such a lucrative market. Ozempic monopolized headlines and covers for months, and has become a few years in a kind of vulgarized brandthat is, a brand that has become an entire category of products. Something that in the short term can be a great advantage but long entails the erosion (even legal) of the brand itself. 2025 seems to draw a most hopeful panorama For the American pharmacist, but anticipating what will happen in the medium and long term is difficult for several reasons. Both pharmaceuticals continue to work with greater or lesser success in new formulas, double and even triple agonists that could unseat the products already settled. Laboratory results are difficult to predict and will depend in part with the future of these pharmacists. Another important factor is that we do not know the roof of this market. The calculations From the consulting firm Goldman Sachs they expect this roof will be reached at the beginning of the decade that comes, standing at about 120,000 million dollars around 2035. There is room for growth: according to the consultant the market volume in 2025 will be about 28,000 million dollars. This volume will have to be distributed with New formulaseven with generic alternativesthat could not take long to arrive after the threat that hits the Canadian patent of the Semaglutida. The expiration of the patents of these formulas will aggravate the need for the pharmaceuticals involved in introducing These new formulas that contribute something new to an increasingly competitive market. In Xataka | “Ozempic face”, “Ozempic language” and “Ozempic teeth”: the other very visible effect of consuming the medicine to lose weight Image | News Oresund

We have found a skull from 6,200 years ago cone and signs of violence. The big question is what I was doing there

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The last cry in bodily modifications is the Implementation of chips under the skin to become One more element of home automation Domestic But we have millennia modifying our aesthetics In a little invasive way, such as The Ötzi tattoos With more than 5,000 years, or in more aggressive ways, such as Padaung They push their clavicles. What they have found in a cemetery near Iran goes much further: a skull from 6,200 years belonging to a woman with a cone -shaped head. And the thing didn’t end well. Chega Sofla. In the western zone of Iran is the site of Chega Sofla. Researchers have been investigating the site for years and Nonantring bodiessince there are dozens of tombs in which they have been found from individual burials to burials of complete families. Some of the human remains They show that, in life, certain people had a more stretched skull than normal not by any kind of natural deformation, but by aesthetics. And, among all, the one who has called the attention of archaeologists is one of those skulls that shows signs of a brutal blow that ended his life. And beyond how, the interesting thing is why and what that young woman did. Cone head. Called as BG1.12, the life of this woman ended when she gave (or led to her) a Strong blow to the head. Before that, it must have been one more because this cranial modification was quite common. What were done in many ancient civilizations was to wrap the infant’s head with bandages that were squeezing as they grew. Like a splint. This practice, extended until adulthood, prevented the skull from developing in a normal way, resulting in a more elongated, cone -shaped skull. And, although it was a normal practice that was given more in girls than in boys, we now know that it was not a good idea. Dangerous. The striking of the wound of BG1.12 led archaeologists to investigate On the cranial development that these people had, discovering that, due to those tight bandages, both the bones and the Diploe (which is a more spongy bone layer that is between two more compact layers in the skull, as if it were a “shock absorber”) were much thinner than those of a typical skull. This is drawer, but explain that it is something that prevents the skull from exercising its optimal brain protection work. Due to that thinness, before external forces, the “brain shield”It is less effective. At some point in the twenties of that woman, something managed to fracture that weak cranial layer, ending her life. The researchers, in statements to Livesciencethey claim that the blow would also have ended with a person who had a normal skull and who do not know if he received an attack or hit himself. What is known is that it was buried in a common grave next to people with both normal and modified skulls. The skull of BG1.12 that shows the wound The role of women. To affirm that the person would have died even with a normally developed skull, he takes away a lot of mystery to history, but the big question is what role people with modified skulls played in that society. We have found modified skulls in European womenin Japan and in Mesoamerica and reasons that are considered They range from Demonstration of status until the search for differentiation of nearby villages or the approach to the image they had of their divinities. Strictly motifs are also considered Aesthetics. The mystery of BG1.12 is that it was buried in the same pit as other people with both normal and modified skull and, as all the ‘stuck’ skeletons are, it is difficult to identify all individuals and know what role in society played these people with the deformed skull 6,000 years ago. And, above all, the moral is that this aggressive modification does not suit. A silly blow to the head, a diploe that does not act as it should … and goodbye. And put your head in a particle accelerator, if you ever have the opportunity, Nor is it a good idea. Images | Cambridge In Xataka | A cave has revealed the macabre Mayan ceremony to honor its gods: there are 100 bones and none is where it should

The Big Tech have always compensated their great failures by copying the successes of others. And with AI are already doing it

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Good artists copy, The greats stealSteve Jobs or Pablo Picasso said. What they did not say is that the best artists are probably not done by one thing or the other: directly Buy “Works” They end up seeing how their own. We are continually seeing it in the technological field, and the last example is what is happening in the world of AI. I’m going to buy a company. Google launched its own YouTube before YouTube. Three weeks before, in fact. On January 25, 2005, he announced the launch of Google Video, while YouTube would launch on February 14. We already know how the story ended: YouTube swept while Google Video barely managed to curdle. What did Google? Buy YouTube to solve the problem. Problem solved with a talonario coup. Facebook did something similar with Instagram. The company created by Mark Zuckerberg saw the wolf’s ears, so he preferred Buy your competitive potentialwhich effectively became an absolute success and is now an integral part of its ecosystem. Good artists copy. We have seen it many times: the Big Tech copy ideas as if there were no tomorrow. Facebook and Instagram did it with the Snapchat Storiesor the reels Copied from Tiktokand there are many other examples. There are times to copy works, but there are others in which those attempts end up in A true disaster. The innovator dilemma. The obvious conclusion of all these movements is already known: the Big Tech do not want any other company to end up stealing their wallet. If someone begins to shade, they go for him, it will not be that they end up as Blackberry or Nokiathat seemed immortal and now they are just a minimum expression of what they were. All great technological ones know well about the Innovative dilemmaand none wants to be part of that group of companies that let another climb to Chepa. Openai careful. The current situation is a reflection of that reality. It is happening in the world of artificial intelligence. Openai became from the launch of Chatgpt in the new great star of the technological panorama. Its excessive growth He quickly warned to almost all the great technological (but Not all), who launched ally with her or to compete directly with analogous platforms. But in addition to the Big Tech, they would compete, so many others did. And absolutely all these startups are in danger, because the Big Tech will not allow the “little ones” to steal their wallet. Letter programming agents. We have seen the last example of this phenomenon with the agricultural platforms of AI to program. Cursor was a discovery For programmers, and unleashed fever for these tools. In recent weeks, we have seen how one of its competitors, Windsurf, has been bought by Openaiwho does not happy with that also took out his own programming tool, Codex. But it is that cursor and other startups such as Devin Or replicit ghostwriter they have it complicated, because Anthropic (Claude Code), Google (Jules), Microsoft (Github co -ilot) or Amazon (Codewhisperer). Concentration in sight. This variety of options in that specific field of AI extends to many other areas: there are dozens of options to create images with AI, and the same if what we are looking for is to create music or even video. And the same for tools that transcribe audio, which make content summaries or that help in specific tasks of other types. The problem of all of them is that if one of those ideas is popularized, the Big Tech go to 1) Copy it or 2) If that doesn’t work, buy it. Except for exceptional cases, it is normal for the market to continue to dominate by a small group of large companies, leaving in the background very distant the startups that survive. Image | Techcrunch | Anthony Quintano In Xataka | They left their work in a great multinational to jump to a startup: between security, posture and personal fulfillment

China has an “island” that does not stop growing. His name is Chengdu and his secret is what he does not have: big salaries

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It would be said that there are two very different “Chinese” in terms of aspirations. On the one hand, we have that imposing image of the nation whose cities accumulate the greatest multimillionaires numberthe country that attracts talent With salariesand that is even putting in check to the Almighty Silicon Valley wallet. And then there is the other China, whose labor crisis He is impacting on Many young peopleand the stagnation of domestic consumption is making a dent in the economy. For that “second” China, there is a space that is becoming a refuge. His name is Chengdu, and not to grow. Welfare refuge. I told it in an extensive report The New York Times. In the midst of a Chinese economy marked by the stagnation of domestic consumption, labor uncertainty and a growing political repression, Chengducity of the southwest of the country with more than 2,300 years of history, it is emerging as a symbol of a new youth aspiration: living better, Even if he wins less. The payroll is not so important. Far from productive frenzy and the increase in housing that characterize megacities such as Shanghai, Shenzhen or Guangzhou, Chengdu has seen its population grow 30% in just five years, reaching the 21.5 million inhabitantsand its real estate market has become the most dynamic in the country, with a price increase 16.8% Since 2021. The secret? A relaxed lifestyle, its flourishing artistic scene, its emblematic pandas And, above anything else, its low cost of life, a recipe that makes it a magnet for young people tired of the urban “grind” and eager to reconnect with a more bearable existence, without completely renouncing opportunities. Disenchantment with the classic model. The Times explained That the decision to move to Chengdu is not only geographical: it is existential. The report counts cases of young people Like Emma Ma, That Beijing changed for an affordable apartment, a study of video clips and domestic help for $ 400 per month, or Treasure Wu, which left Shanghai after a “gray and oppressive experience”, cases that exemplify that generational turn. Under this prism, the idea that long working hours and high salaries justify a life sacrificed in congested cities begins to lose strength in front of a narrative where everyday well -being It matters more. Chengdu, formerly considered a lazy or uninformed city, now embodies an answer to the other China that, despite its Technological modernizationfails to offer guaranteed social ascent that lived previous generations, at least NO TO A PART. Reinvent yourself from the cultural. There is more, of course. He remembered the medium that despite offering fewer opportunities for professional promotion or competitive salaries, Chengdu has managed to capitalize on Your quality of life and its cultural legacy. As? From its huge LGTBQ+ community and its hip-hop scene to its bustling circuit of tea houses and Hot Pot restaurants, the enclave is perceived as a Oasis of expression and stability In times of uncertainty. To this is added its growing relevance in sectors such as Digital entertainmentaudiovisual production and e-sports, with successes Like Ne Zha 2 or video game studies that have promoted the local economy. Historically linked to national defense for its Strategic locationChengdu could now benefit from the turn that Xi Jinping wants to print to the Chinese economic model: a commitment to key industries Like semiconductors wave national production Advanced, far from foreign dependence. Thermometer of a national transition. If you want also, more than an urban anecdote, Chengdu’s boom serves as the thermometer of the internal tensions that policy to the second economy of the planet. On the one hand, it reflects a country that seeking balance between technological modernity and quality of life. On the other, it exposes the dissonance between An economic model Centered on export, which no longer yields as before, and the individual aspirations of millions that want much more than survive: They want to live well. As They pointed to the Times Several real estate analysts of the nation, Chengdu has something as simple to understand as difficult to achieve at the present time: it offers housing prices according to salaries, a luxury unthinkable in other large cities (Not only from China, of course), but that perfectly explains why so many seem willing to assume less lucrative jobs in exchange for time, space and community. End to the cult of sacrifice. Perhaps it is the last of the legs that should be analyzed. The Covid pandemia finished consolidating that transition. While Shanghai suffered endless confinementsChengdu It offered stability. What was previously judged as routine provincial It began to be seen as virtue. In Spain we also lived when we talked about Exodus and “Back to town”. But there it has remained. Today, what Chengdu represents goes beyond his pandas or his historical heritage: symbolizes a form of Quiet resistance and pragmatic against systemic exhaustion of a nation that is redefining its own values. In the words of analyst Huang Xue to the Times: “In times of uncertainty, people want to enjoy life when they can.” Thus, in that silent desire, the city aims to become, not only in China’s happiest city, but also in its most clairvoyant mirror. Image | Kristoffer Trolle In Xataka | The list of cities with more billionaires: China gives the definitive sorpasso and Asia Copa El Top 30 In Xataka | China is democrating its factories to produce cheaper. But not in India or Vietnam: in China

“We don’t put the AI ​​to put on, we want to make TV easier.” We talked with Lieve Lonoye, Head of Big Data of Philips

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Lieveye is an institution in Philips. The current Head of Big Data of Philips was part of the team that developed an emblem technology of the Dutch brand two decades ago. Since then, televisions have changed barbarity, moving from silly boxes to Smart TV to today, where an a priori appliance as passive as The TV has become a magnificent data source. And in AI times a huge amount of data is needed. Leaving aside the algorithmic content recommendations (which have their particular casuistry depending on the manufacturer and SO), we have seen how artificial intelligence reached televisions for such original tasks How to generate imagesbut also for get the best image quality without having to despair with the adjustments. It is just the beginning: TV is a reef To obtain data that improve the user experience and that is, in a nutshell, the mission of Lieve Lonoye and his team in Philips. Note: Lainye clarifies two types of uses on the television completely different and with work areas that although they collaborate globally, are independent. On the one hand is the one integrated into the SO and its recommendations (Android TV and Titan Os in Philips) and another focused on the technical part, which falls on your Big Data team. The latter is what we will focus. What interests is how TV is used Philips head of Big Data summarizes the objective of collection of data on televisions clearly: “To do things.” And although it seems vague and generic, we will see later that its mission is not so much to suggest but act so that The experience of use is always the best possible. Regarding what information they collect, Lainye explains that “we are not interested in what people are seeing, but in How the TV is being used In general, for example, what resolution or frame rate are using “, as well as other information such as what apps they have been in execution or what codec. If we take into account all the parameters analyzed and that all this is produced on each television, the result is a huge amount of information related to the habits of use, the million dollar question is: Where are these data to stop? Xataka Philips+ 903 Analysis To begin Data analysis is optionL: “The form in the big data is implemented allows the user to accept or not share their data, which seems very important to us.” Clarified this point and assuming the acceptance of the user, Lainye explains that everything is done at home, which has its implications in terms of safety and performance: “We do not upload things to the cloud to execute them there, we have chosen to execute the AI ​​at home, which ensures privacy. But it is also a challenge in that you have to use the available resources of the TV, so you have to make sure that while it is running you can not affect the viewing behavior. It has to make its effect but without consuming too much. It is the great challenge, but a conscious choice to do it.” In addition, this monitoring has a direct application for them as manufacturers, since it serves them “to make better televisions Testing them in the same way that are used in homes“, but also for those who use brand’s TV at home. How helps the user in their experience The most responsible for the Big Data of Philips makes it clear that this technical data is where her team allocates more time and efforts. This information may not say anything at first sight, but it is providential to detect failures: “In spite of all the testing on televisions, sometimes a problem appears and that is where the data can help to detect. At that time the user calls the support and we can see what has been failing, which helps on the one hand to prevent problems, to confirm them and even verify that the solutions work.” How do they do it? Lenoye explains that when people call Call Centerthe agent who receives the call has access to certain parts of our data for the Troubleshooting. After the relevant assistance, the data speak for themselves to confirm that the appropriate solution has been found. This would be a specific case of application before a certain failure of a television of a specific person, but in global it also helps them to know What problems is more people suffering and thus “put engineers to work on it.” After the arrival of Chatgpt And the artificial intelligence boom in the form of models, multimodality and its integration into different devices, the sensation is that The AI ​​will be even in the soupsometimes with more reason of being and being than others. Saving the distances, servant reminds when everyone gave him to baptize his devices as ‘smart’ when in reality all they did was put Bluetooth. If the question is AI on TV, you are right to be, Lonoye’s response is a resounding yes. “We always try to contribute innovation that makes sense and that is what we think with the implementation of artificial intelligence in TV because it helps you enjoy TV properly.” “We do not put the AI ​​to put, we want to make TV easier, we want to relieve viewers of responsibilities. So we have ia executed on TV that, for example, is analyzing the image to establish the adjustments and for customer service.” Thus, he concludes that “the Big Data section does not work for recommendations, we are interested in how people use TV and when something goes wrong on TV, how it happens or how it could happen. We collect information to ensure that everything works well. “ In Xataka | Better televisions in quality Price: which to buy and seven recommended 4K 4K 4K Cover | Philips

Temu and Shein at the moment they get rid, the Big Tech breathe

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After the storm, some calm. At least, temporary. The feared tariffs from the United States to imports from China products They threatened The world economy, but in recent days we have seen the Government of Donald Trump has paused these measures. In fact, he has just done the same with the measures that especially affected Temu and Shein. What happened. Donald Trump has applied A remarkable cut to tariffs that apply to small value packages that arrive from China and Hong Kong to the United States. Thus, the new tariffs on those packages of up to $ 800 of value go from 120% to 54%. The reduction is important, but tariffs continue to impose remarkable rates for this type of products. Temu and Shein breathe (a little). Chinese online trade giants such as Temu or Shein have been benefiting from The exemption called “Minimis” To be able to send low -cost products directly to consumers in the United States without paying import rates. That rule It was canceled by the Trump administration a few days ago, and that caused A domino effect which affected the Big Tech of the US. WOMAN FOR META AND GOOGLE. The decision also relaxes the pressure on Meta and Google, which were great beneficiaries of this commercial exchange. Temu and Shein They sold big in the US Thanks to the exemption of Minimis, but to achieve it they spent true fortunes in advertising that hired giants such as Meta and Google. By deactivating that exemption, advertising income immediately They diverse. These ads are expected to reactivate that advertising expense in the Big Tech. But be careful. Although the situation improves for Temu and Shein, the pause has a small print. Trump changed the minimis rule for a flat rate of $ 100 per package with value of less than $ 800, and that flat rate would amount to $ 200 in June. These rates are maintained despite the 90 -day truce agreement for other tariffs and make it sell directly from China to consumers (very) expensive for Temu or Shein. Temu dodges the measures selling from the US. To avoid the application of these tariffs as far as possible, Temu began to fill gigantic warehouses in the United States of their products to be able to send their “locally” products before they were affected by tariffs. That measure is temporary, because those warehouses will end up needing to fill again and it will be then when they will face these new tariffs. Plan B: No direct sale. Precisely at that time is when Temu has an escape with this announcement of the Trump administration. With the direct sale of products to consumers punished for tariffs and flat rates, the solution is not to sell directly, but fill their warehouses with large orders (no packages below $ 800) and then serve consumers locally. In this way “only” the new reduced tariffs (30%) apply and not those of 54% that affect these value packages of less than $ 800. It is certainly a respite for businesses like Temu, which have the United States as their large sales market. Trump continues to back. The month of April we lived a unique burst of ads in which the US decided to raise their tariffs to China and the Asian giant responded with equivalent climbs. The situation on April 11 reached absurd ends: US tariffs to Chinese imports reached 145%, and China’s to US products to 125%. Neither seemed to move token, but Trump ended up yielding Any was he who started hostilities. Yesterday both countries announced a 115% reduction in these reciprocal tariffs, which has been a real relief for the world economy. Image | Alain G. Shumbusho In Xataka | Spain acts where Europe doubts: the strategy that is paying fruits in China

This hacker began to collaborate with the secret service after being arrested. What nobody knew is that he kept stealing big

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In the summer of 2003, a routine investigation for a series of robberies in Manhattan led to unexpected finding. An undercover agent of the New York Police Department followed a young man who behaved suspiciously and observed him for several minutes in the lobby of an ATM. I was extracting money with one card after another, All of them falsifiedtaking advantage of the day change to overcome the daily limits of withdrawal. That scene was just the tip of the iceberg of a much more complex criminal network, as detailed years later The New York Times. That young man was called Albert Gonzalez, although on the Internet he preferred to hide After alias as “Soupnazi”. What he did was known in the criminal forums as “CASHING OUT“: Use cloned cards to get cash before banks could react. His detention opened the door to an unprecedented operation. The agents discovered that he stored millions of card numbers on their computer and that, in addition to executing fraud, it had detailed knowledge about cybercrime techniques. Gonzalez was not any criminal The role of this individual in the community of cyber criminals was highlighted: he exercised as a moderator in Shadowcrew, a forum that centralized the exchange of stolen banking data, tools for falsifying cards and advice to exploit vulnerabilities in the financial system. When it was arrested, As NPR points out, He chose to collaborate with the authoritieswhich allowed him to dodge an immediate conviction and become an informant of the Electronic Crimes Unit of the Secret Service. For months, he collaborated in an undercover operation within Shadowcrew and facilitated an international maneuver that culminated in October 2004 with 28 arrested in several countries. The operation, Baptized as Firewallbecame a reference for cybercrime investigations. But the story did not end there. While working for the Government, Gonzalez parallelly built a much more ambitious criminal network. Using various techniques, it accessed internal systems of large American clothing and distribution chains such as TJX (owner of TJ Maxx and Marshalls), Offemax (stationery and office material) or DSW (footwear). Justice data indicate that he and his collaborators stole more than 40 million numbers of credit and debit cards. These intrusions included the installation of “sniffer” programs capable of capturing in real time the data of the cards used in point of sale. The numbers were subsequently encoded on virgin cards and used to remove cash in ATMs. Arrested in the middle of the Firewall operation The final jump came with the use of the SQL injection technique, which allowed to remotely access databases from web forms. With her, Gonzalez and her team They managed to infiltrate Companies servers such as Heartland Payment Systems, one of the main payments processors in the United States. The attack committed the data of millions of transactionsaffecting more than 250 financial entities, and went down in history as the greatest robbery of cards recorded until then. This was detailed by the United States Department of Justice in an official statement issued in 2009. Chains such as 7-Eleven (convenience stores) and Hannaford Brothers (supermarkets) were also affected. Albert González While collaborating with the day authorities, at night he continued to send stolen databases through contacts in Eastern Europe. He used ghost companies, opaque transfer systems and mules to bleach millions. He even sold committed information to hackers who were being investigated, thus feeding new lines of accusation. Finally, after a series of key arrests and the tracking of an email account linked to their old alias, the agents closed the fence. He was arrested in 2008 at a Hotel in Miami. Shortly after, he led researchers to a bidon buried at their parents’ house With more than one million dollars in cash. American justice condemned in 2010 to 20 years and one day in prison for crimes of conspiracy, computer fraud, aggravated identity theft and money laundering. It also imposed two fines of $ 25,000 each, which total a total of $ 50,000, and three years of freedom guarded. The ruling grouped the causes presented in Massachusetts, New Jersey and New York. Albert Gonzalez, who, According to Podcast Malicious Life and The New York Timeshad come to hack NASA being a teenager and had caught the attention of the FBI, ended up becoming one of the greatest traitors of the hacker ecosystem and a key figure to understand the evolution of cybercrime in the era of electronic commerce. On September 19, 2023, he ceased to be in custody of the Federal Bureau of Prisons, As stated in the records of the American prison system with the number 25702-050. Since then, his trail has become discreet, as if he tried to definitely move away from his past. Images | Screen capture | Secret service (1, 2) In Xataka | Some users are using OPENAI O3 and O4-Mini to find out the location of photos: it is a nightmare for privacy

Twitch and other big have just joined their crusade

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LaLiga announced on Wednesday through a press release the signing of new collaboration agreements with Twitch, Vercel, Scaleway and Gcore. The objective is clear: deactivate any illegal activity detected in their respective technological infrastructure. These alliances reinforce an already active strategy with CDN77 and Akamai, actors with which the organization had been working on this same line. Reinforcement of its antipiratría strategy. In recent months, LaLiga has intensified His fight against unauthorized retransmission of parties. One of the methods used has been the blockade of IP addresses, a measure that, sometimes, has generated controversy by also affect services outside the illegal activity that is intended to combat. The new agreements go in the same address: the companies involved must act rapidly before any illegal issuance detected. The fixed commitment establishes an average response period of 15 minutes from the notification, although from LaLiga they ensure that the objective is to reduce that margin as much as possible to limit to the minimum the dissemination of the content in unofficial channels. No collateral damage. The organization also wants to prevent situations such as those mentioned above, in which indiscriminate blockages that affected legitimate services were produced. The goal is now to achieve a more precise intervention, which acts directly on illegal emission spotlights without generating side effects. Commitment to the audiovisual industry. From LaLiga they explain that these agreements are framed within effective programs for the protection of intellectual property rights. The signatory companies, they point out, demonstrate “a firm commitment to the audiovisual industry and with their own clients to offer them an experience that minimizes possible impacts, without giving up the protection of intellectual property, to security and the privacy of user data.” A technological ecosystem involved. Twitch, the well -known streaming platform owned by Amazon; Vercel, specialized in display of web applications; Scaleway, European cloud services provider; and Gcore, multinational that offers computing solutions, Edge Computing, CDN, accommodation and safety, add to this technological offensive. Together with CDN77 and Akamai, they form a diverse but aligned ecosystem with a common goal: to combat the illegal distribution of sports content through collaboration with technological intermediaries. We will have to wait to know if this movement will give the expected results. Images | LaLiga In Xataka | How to claim if you are seeing yourself affected by indiscriminate laliga blockages

China’s big problem with chips is its difficulty to go beyond 7 Nm. Huawei’s new megaphabic confirms it

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China is doing everything in your hand to achieve total independence of its semiconductor industry. The commercial and technological war that sustains with the US prevents the country of Xi Jinping access to the manufacturing equipment of Most advanced integrated circuits that produces The Dutch Company ASML. And this in practice does not allow Chinese manufacturers, such as SMIC or Hua Hong Semiconductor, produce integrated avant -garde circuits easily. In the previous paragraph I have used the adverb “easily” intentionally because, in reality, China is manufacturing avant -garde semiconductors. They are doing it At least SMIC and Huawei using, as we have explained in other articles, a lithography technique known as Multiple patterning. This strategy in broad strokes consists in transferring the pattern to the wafer in several passes with the purpose of increasing the resolution of the lithographic process. His problem is that he usually has an upward impact on the cost of chips and the decline in production capacity, although it works. In fact, the most advanced chips we can find in the last smartphones and hardware for artificial intelligence (IA) more sophisticated in Huawei have been manufactured using the technique of Multiple patterning with the purpose of reaching 7 Nm. However, presumably this Chinese company will produce Your new GPU for the Ascend 920 During the second half of 2025 using 6 Nm integration technology. Satellite images show the huge complex that Huawei is building A little over a year ago, in February 2024, the newspaper Financial Times said having had access to the statements of two experts who defended that SMIC was finalizing the refinement of their semiconductor manufacturing processes in their deep ultraviolet machines (UVP). Its purpose, according to this source, was to have the necessary technology to manufacture Integrated 5 nm circuits Massively before the year 2024. For SMIC and its clients, among which Huawei is, this would be a very important achievement. Huawei is trying to develop its own integration technology to go beyond 6 and 7 nm However, Huawei’s 5 NM socates have not yet appeared. The chip Kirin 9010 which has happened to the 9000S model is also being manufactured in the 7 NM SMIC node using The technique of Multiple patterning. We can find this soc, for example, in the new triple folding of Huawei, the Mate XT Ultimate Designwhich we tried during the latest edition of the Mobile World Congress in Barcelona. Anyway, we can be sure that Huawei is trying to develop its own integration technology to go beyond 6 and 7 nm. In addition, it has the support of the Chinese government. In fact, Financial Times He has achieved photographs taken from a satellite in which it is possible to see a titanic manufacturing complex of integrated avant -garde circuits that Huawei is building in Shenzhen. It is meritorious that a single company is trying to develop all the links in the semiconductor supply chain and AI, As Dylan Patel arguesthe founder of the semi -health consultant, but There is a problem. And is that according to Eleanor Olcottthe Financial Times correspondent in China expert in technology, this megaplant of chips production aspires to manufacture integrated 7 nm circuits destined for smartphones and hardware for Huawei. If this information is confirmed, it will be evident that this company is still anchored at 7 Nm, although it is important that we do not overlook that this semiconductor production plant will presumably belong to Huawei. Until now, its 7 Nm chips were manufactured by SMIC, but it seems that in a short time this company will have the ability to produce its own avant -garde circuits. It is only a matter of time that finally the barrier of the 6 and 7 nm is shot down. Image | Huawei More information | Financial Times In Xataka | TSMC acknowledges that it has been considered taking its factories out of Taiwan. It is impossible for a good reason

Temu has been an advertising reef for years for the US Big Tech. That ended

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In February 2024, the 58th edition of the Super Bowl was held, and during the break a very special announcement was issued. It was titled ‘Shop Like A Billionaire‘(‘ Buy as if you were a billionaire ‘) and published it Temuthe Chinese e -commerce giant. That turned out to be a swan song more than anything else, because this Chinese company (along with others like Shein) now has a very complicated future in the United States. Temu’s advertising expenditure on Big Tech collapses. As revealed In The New York Timesin the two -week period that began on March 31, Temu spent 31% less on Facebook advertising on Facebook, Instagram, Tiktok, Snap, X and YouTube of what did it on average on those platforms in the previous 30 days. The data are from the Consultant Sensor Tower, who also stressed that Shein also lowered her advertising investment: 19% those two weeks compared to the average in recent periods. Temu and Shein spent barbarity. Both companies were two of the large sources of advertising of the US Big Tech. According to The Wall Street JournalTemu invested 2,000 million dollars in advertising in goal in 2023, and was also one of the great advertisers in Google. In The New York Times they cited an equally striking estimate: according to Bernstein Research data, Temu spent 3,000 million dollars in marketing in 2023. Picture drop. But the panorama has changed radically. On April 5 Temu represented 19% of all ads published in Google Shopping in the US, but that figure fell to 0% a week later. Shein went from 20% to early 0% on April 16, according to data from the Tinuiti consultant. Apps fall into rankings. So far the mobile apps of Temu and Shein used to be among the 10 most downloaded in the United States. Now his popularity is falling, and they have left that top 10. Target warns. Susan Li, CFO of Meta, said in a recent conference with investors that some Chinese electronic commerce companies – without specifying – had reduced their advertising expenditure. Last year Chinese advertisers generated 18.4 billion dollars of target revenues. That represented 11% of the total and twice what was achieved in 2022. Pessimism is spread. Snap indicated after presenting financial results that “a subset of advertisers” had cut the advertising expenditure due to changes in shipments to the US. They did not want to provide estimates for the current quarter indicating that tariffs generated uncertainty. Google also showed its concern: its business director, Philipp Schindler, explained that changes with “obviously causing a slight setback to our advertising business in 2025”. The end of “of minimis“. Donald Trump, president of the United States, He signed in April an executive order for which the rule is put in the end of minimis. This exception has allowed for years that packages with value below $ 800 can enter the United States without paying taxes. It is a mechanism that platforms such as Shein or Temu have used to offer really competitive prices in their merchandise, but others such as Amazon, Etsy or Ebay have also benefited. Trump already warned. In February, the US government began its particular tariff war against China, imposing 10% tariffs on all types of Chinese merchandise. The end of the exception of minimis -carrying almost a century Activa – was actually an announced death, and its impact is huge, both in China and in the US. Trump momentarily suspended the exception then, but it is now when it is disabled indefinitely. Temu stop sending to the US. The Executive Order has caused Temu stop all shipments from China to US buyers. As they point out In CNBCa CNBC spokesman has indicated that all sales in that country are now managed by local sellers and are completed from the country itself, precisely to prevent tariffs from affecting those sales. Before the change, buyers tried to buy Temu products sent from China They faced each other At “import rates” between 130 and 150%, which caused many of those products to fold their price. Image | Goal | Freerlaw In Xataka | Chinese companies have found a “shortcut” to dodge US tariffs: re -estate in South Korea

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