A series of 4,000 million dollars

Within ‘Star Wars‘The’ are so popular yes …? ‘ that the official paths themselves has taken by the franchise. For example, the deviations that were never and that Disney threw in that alternative stories container but outside the canon categorized as ‘legends’. Or all the projects that never came out, among which an ambitious television series, ‘Star Wars: Underworld’, which Lucas had to leave aside for its high cost, but that would have changed the saga forever. A series by George Lucas. According to these new data that producer Rick McCallum has revealed in the podcast ‘Young Indy Chronicles’the creator of the original franchise was developing a series for several years after closing his trilogy of prequels with ‘The revenge of the Sith’. ‘Star Wars: Underworld’ would have elapsed in the time space between the original trilogy and the newly released, serving as a narrative bridge between them. We like thieves. ‘Underworld’ would have been set in the criminal underworld of ‘Star Wars’: smugglers, thieves and hunter would compose the usual fauna of the series. In fact, Indiewire Define what Lucas was trying to do as “‘the soprano’ in ‘Star Wars’”. Interestingly, it is an atmosphere comparable to what tried to develop the commercially failed ‘Star Wars Outlaws‘(Note the similarities in the title, of practically interchangeable meaning) of Ubisoft, a tremendously attractive video game on the role that, however, He has not finished finding his audience. They are 40 million. The main obstacle for the series to move forward was its cost. McCallum comments that he does not imagine how each episode could have been shot for less than 40 million dollars. “Each episode was bigger than movies”, which explains not only the very high budget that each episode would have needed, but the tremendous ambition of demonstrating Lucas, which also knew how to see that television was a good space, still virgin, to tell certain types of stories and give them a very specific structure. “ Complicated scripts. The second great obstacle for the series to become as it was conceived of Lucas were the scripts, which McCallum defines as “absolutely wonderful, complicated, challenging.” And they were to the point that “the ‘Star Wars’ universe would have exploded, and Disney sure would never have offered George to buy the franchise.” An example to get the idea: showrunner of ‘Battlestar Galactica’ was aboard ‘underworld’ as a screenwriter, which makes clear to what extent the series was a darker vision of science fiction that until that moment escaped ‘Star Wars’. Long -term plan. Lucas was serious: he had planned more than one hundred episodes, of which sixty came to have quite final scripts: that is, a plan comparable to the lively ‘clone wars’ of 2008. However, not all ‘underwold’ was lost: indiewire affirms that the basic idea of ​​’Rogue One’ trilogies). ‘Undereworld’ also wanted to explore the origins of Han breath, a concept that ended Become a movie. And, finally, series like ‘The Mandalorian‘ either ‘Andor‘They are in tune with the base of’ underworld ‘. In this very distant galaxy everything is used. ‘Star Wars’, now. Although these elements have ended up arriving at what is ‘Star Wars’ today, there are two completely absent elements of this ‘underworld’ and that are an essential part of the franchise today. On the one hand, nostalgia, winks and dependence on the two original trilogies; And on the other, an absolute escape from any risk of risk, except in extraordinary cases such as ‘Andor’. A diametrically opposite philosophy to which Lucas wanted to rehearse with ‘underworld’. Header | Disney In Xataka | The catastrophe of the ‘Star Wars’ hotel: 3,000 euros per night in an interactive film of 350 million dollars

will soon be the richest generation in history

Although now many young people are fighting an uncertain labor market, a unsustainable real estate situation And basic expenses that do not stop growing, in just a decade they could be in charge of the world economy thanks to a phenomenon known as the “Great wealth transfer“. His way of seeing life Everything will change. A meteoric rise in ten years is expected. A recent report Bank of America analyzes what holds a Z generation that currently appears with its negative financial balance with a growing Housing Resource Expenditure either educationin contrast to Low wages common at the beginning of professional careers. According to the report data, the global set of this generation already control about 9 billion dollars In income in just two years, coinciding with the arrival at the labor market of this generation. However, the bank expects this figure to shoot up to 36 billion dollars by 2030 and reach 74 billion dollars in 2040 in what is already known as the “great transfer of wealth.” A few complicated first years. The report indicates that the generation will experience first years in the very complicated labor market. Many young people, just out of college, meet a labor market and dynamics that do not understanddespite be overcowed For available jobs. The INCAUDS OF THE IA In the workplace he will not pave on his way during the first years. The Bank of America report highlights that this generation must face a cooling scenario in job offers. However, according to The published by 3DJUGOSgene generation already needs 146% of SMI to survivetripling what Baby Boomers needed to meet their basic needs, and double the expenditure of generation X and Millennials. The generational relay of money. Despite these aciagos beginnings, the data of one of the world’s largest banking entities suggest that generation Z will experience exponential growth that will make them The richest generation and numerous world in 2035. For that year, the GenzersThey will represent 30% of the world population. This “great transfer of wealth” is a massive capital change from major generations to the gene z, marking a before and after in the global economic distribution. Bank of America estimates coincide with those that already made in your report The consultant Cerulli Associates. This 2022 report already estimated a transfer of assets of the Boomers to Millennials and Z generation of about 84 billion dollars by 2045. It is estimated that around 38% of generation Z in the United States hopes to receive an inheritance, which will further drive their economic power, according to reveals A study of the insurer Northwestern Mutual. They are not accustomed to savings. In the same way that generation Z has marked important changes in Its incorporation into the labor marketthey will also impose their criteria in the way in which the heritage that will be transferred are spent and invest. In a scenario such as the one that is currently living in today, savings do not even consider as an option, so it is expected that the expense trend will increase with respect to other demographic groups such as that of Boomersmarked by His tendency to savings. Brands rub their hands. The US banking entity expects the global spending of generation Z to reach 12.6 billion dollars in 2030, compared to the 2.7 billion dollars that spent in 2024. “It is likely that they are among the most disruptive generations for economies, markets and social systems. Either due to changes in diet, Reduction of alcohol consumption, Savings and housing, generation Z will redefine what it means to be a consumer, “says the authors of the Bank of America report. In Xataka | 26% of the Z genes with their parents to work interviews. 8% of those parents intervene in them In Xataka | “Quiet ambition”: generation Z has redefined job success and no longer wants ascents if your mental health is at stake Image | Unspash (Alexander Gray)

The Castor project was the great idea of ​​Spain to self -ability. Now you are selling it by pieces

Spain always has pursued concern around natural gas. More than 15 years ago its main sources were Algeria and Russia, but not to be energy dependent, the State promoted the Castor project. This initiative It arose as a possible response to face these challenges and reduce the vulnerability of the Spanish nation in the face of possible energy crises. However, a study confirmed That the gas injection of the year 2012 caused the earthquakes of Castellón, so a year later the Minister of Industry at that time ordered its closure. Now the current government has decided to sell it in parts. A little context. THE CASTOR PROJECT It was promoted by the Zapatero government and continued under the Rajoy Executive, being the ACS construction company, controlled by Florentino Pérez, responsible for the execution. The infrastructure was managed by the Concessionaire Escal Ugs, an ACS subsidiary. All this, He explains it Chronologically a citizen association that has denounced the case. How was it going to be? The Castor project consisted of an underwater natural gas warehouse located off the coast of Castellón, designed to store gas in an underwater deposit about 1,700 meters deep. It had the capacity to store approximately 1.9 BCM (billions of cubic meters) of gas and consisted of a marine platform, a gas pipeline of 30.3 kilometers in length, and a land plant in Vinaròs. And the problems came … Just for the earthquakes, was it closed? No, like Eldiario.es explained The initiative had a few challenges from the beginning. The reasons were different, such as their profitability, their environmental impact and the fact that it did not turn out to be as necessary as it had initially raised, given The great capacity of the regasifying of gas in Spain. Given this situation, the project was tried to sell in search of some type of economic solution. However, they did not find a solution to the problem, so finally the ACS company He abandoned it and the dismantling process began. A decade of the castor’s fiasco. Ten years later, the Castor project remains a clear example of billionaire failure. The submarine gas warehouse that ACS built In front of the coast of Castellón and Tarragona, it only operated in tests and never reached its full functionality. The result is known: an unusable infrastructure and a billionaire hole that has ended up paying the taxpayer, accompanied by a waterfall of judicial litigation without those responsible for being identified. Definitive closure. As They have advanced Different media, the third vice president and minister for ecological transition and demographic challenge, Sara Aagesen, has confirmed that the dismantling of the underwater warehouse will begin in May after the sealing of the thirteen underwater wells. In addition, what can be recovered from the project will be sold to reduce losses, which are encrypted by about 260 million euros. Why that figure? It all starts during the Rajoy government in 2014, which It was approved Express compensation of 1,350 million euros for the construction company ACS through a Royal Decree-Law. However, this compensation, which should be paid for 30 years through the gas bill, was declared unconstitutional in 2017, which paralyzed payments to financial entities. Finally, the State had to borrow to compensate the bank. The litigation began. During those years, the facilities have cost more than 100 million euros for more than 11 years, when the Concessionaire Escal Ugs resigned from the project. However, the National Court has forced ESPS, the company controlled by ACS, to return 209.7 million euros in “financial compensation” that charged between 2014 and 2017, after the judgment of the Constitutional Court that annulled the payments. However, it remains to be seen if the company will comply with this obligation, since Escal Ugs entered into a creditors’ contest In 2019. As for the criminal derivative, in 2021 the Castellón audience acquitted on step Already its directors of a crime against the environment and natural resources, a fact that underlines the lack of responsible for the Fiasco. A classic example of loss socialization. The Castor project is an example of “socialization of losses”, where the consequences of failure fell on the taxpayer, while financial entities, which had advanced money in exchange for charging it with interest for 30 years, were compensated by the State. Despite the controversies, the ACS company benefited from this compensation, despite the fact that its president, Florentino Pérez, declared that the project was a “misfortune” For his company, which represented only 1% of the ACS billing. A great legislative error. So it was indicated by the Independent Fiscal Responsibility Authority (Airef)as one of the most expensive in the energy sector, concentrating more than half of the compensation paid by the State in recent years. This case has evidenced the need to carry out more rigorous studies on the technical, economic and environmental viability of the projects, especially when they involve geological risks or impacts in local communities. In addition, it has evidenced the importance of greater transparency in decision -making and public fund management. Image | Zarateman and Albertodv Xataka | 2025 is the beginning of the end for gas boilers in Spain. European regulations have started its long withdrawal

Playtomic has just lifted one of the largest investment rounds this year in Spain with a peculiar hook: paddle

Pedro Clavería, Félix Ruiz (CEO) and Pablo Carro, co -founders and maximums responsible for Playtomic, smile in that image. It is not for less: your startup —which is not typical From the Spanish technology sector – it goes like a shot. The surprising thing is not that, but they have achieved it from the hand of the paddle, a sport that has gradually conquered fans in Spain, but now points much higher. Blades everywhere. The popularity of the paddle has grown spectacularly in recent years in our country. Sport is also living a vertiginous professionalization both among players and in the organization of tournaments, sponsors or manufacturers of sportswear or shovels, balls and accessories. In Xataka we continue to miss More support by smart watchesyes indeed. The new tennis. Tennis fans usually also enjoy this sport, which is especially accessible, and the follow -up of professional tournaments is also demonstrating that unique ascending trajectory. After the success of the World Padel Tour now the professional circuit has become called (and be managed by) PREMIER PDELand from an area that focused on Spain, Spain has passed to tournaments that are played in European countries, the Middle East and the entire American continent. The idea: globalize it and become a worldwide phenomenon. Playtomic knew how to arrive at the perfect moment. Playtomic’s emergence in this segment was vertiginous: before each club had its own methods and apps for reservations and the market was much more fragmented. Playtomic emerged as the unified app to review clues in clubs or to organize matches both on those tracks and on private tracks. Little by little more and more clubs have joined, and now in Playtomic there are 6,000 registered clubs and 1.5 million active users a month worldwide. Rounds that drive growth. The startup carries several rounds of accumulated investment, but in recent years the thing has gone more. In 2021 Playtomic he already lifted 56 million euros to continue growing, and now those responsible have just announced a new investment round of 65 million euros. The operation includes 55 million euros in investment and another 10 million in debt financing from Banco Santander. Playtomic’s is one of the largest investment rounds of the year in Spain, although there has been even more striking rounds, like Travelperk’s (200 million dollars). Expansion to the US in sight. This financing round will serve to boost Playtomic’s global presence in European countries, for example, but the focus is clear: to conquer the United States. As Ruiz pointed out Five daysapproximately a third of the money raised will be dedicated to that expansion in the US. There will also be expansion in European countries such as the United Kingdom or Germany. Miami marks the guideline. That American conquest has begun in Miami, where one of the great tournaments of the year is celebrated these days. The American city is being a shop window in that country, and in fact the current number one in the world, Claudio Coello – a part of Agustín Tapia, also number one – has moved there. Possible acquisitions. Those responsible for Playtomic also point to future acquisitions that will further reinforce their relevance in this sector. In 2022 They have already been made With a Finnish competitor, and Ruiz himself pointed to potential operations of this type. Good numbers. The company achieved revenues of 240 million euros in 2024, and it is expected to grow up to 350 million gross billing in 2025. The net net billing results in 2024 were 23 million euros, while the forecast is that it reaches 31 million in 2025. The company has more than 200 employees and the plan is to hire another 15 people throughout 2025. This is going. This investment round confirms the excellent state of health and the projection of the paddle, and here Playtomic has managed to do things very well and take advantage of that popularity to grow (and help to grow) to this sport. Spain is already conquered territory: now it remains to be seen if this new round effectively allows it to become a reference in countries like the US, where by 2026 it is expected that there are already 3,000 paddle tennis courts. Image | Playtomic In Xataka | Swim is fine. I do it with bone driving helmets and the experience is simply fantastic

Issue ‘The Simpsons’ during the 24 hours 365 days a year on an exclusive channel

Disney has announced the launch of a stream In Disney+ of ‘The Simpsons‘: 24 hours, seven days a week of broadcasting of the 35 seasons that so far the series has completed. It will be almost 300 hours, 767 episodes of the most popular series in the history of television, although for now it does not seem that the thing will leave the United States. It doesn’t matter: the important thing is that, above celebrations of the enormous of the legacy of the Fox series, it makes clear in which mirror, apparently outdated, the industry of the streaming. An idea as simple as symbolic. Who may want to sit down to see the episodes of ‘The Simpsons‘In chronological order? Since 2020 the episodes are released in Disney+ a few hours after their broadcast in Fox, and of course, the 36 -year historical of the series is available on the platform. But more with ‘The Simpsons’ than with any other series, the nostalgia effect works perfectly. Or do we not remember all those views at noon in Antena 3 of the golden age of the animation series? Visted in which, until the last Mommto, it was not very clear what episode we were going to see. It is not the only stream. Since September of last yearDisney+ is experiencing in the United States (although at no time they close completely to an export to other countries) with the continuous issuance of different types of stream. It is, on the one hand of selections of content of the platform, plus some live programming: they opened the experiment with ABC News Live, a preschool content playlist, Playlists Seasonal that have been rotating in times such as Christmas or Halloween, selections from the company’s success franchises (Marvel, Star Wars, Disney), a Playlist of classic and nostalgic content and another dedicated to documentaries, biopics and realities. The Xanadú of Linear Television. This Disney+ experiment is not complete Its inauguration in 2020: Netflix Direct. Behind all this, and from this new proposal of Disney+, a clear objective: escape from the saturation sensation That the immense catalog of the platforms place before us. Before the infinite choice syndrome, not choose at all. Nostalgia when TV was good. And as we said above, there is also some nostalgia for the times when our favorite weekly series was an event. Or that we always see the same series, as happened with ‘The Simpsons’, ‘The Prince of Bel-Air’ or other midday sitcom imposed some routines where we were very far from feeling saturated because there was too much to do. What was there, without more, and the nostalgia of those simpler times is also behind these decisions. The resilience of the usual TV. A recent study He claimed that more than half of the Europeans still had traditional television as a primary destination for their television hours, partly because of the customs acquired after years in front of the device. It is just another example of how old customs remain, or at least they transform: the Amazing growth of fast channels (To which this Simpson stream could belong if it were independent of Disney+), with 1900 linear channels in the US in 2024 compared to only 1,000 in 2023 it is good proof: we are not yet prepared to abandon the old customs, and ‘The Simpsons’ will try to benefit from it. Header | Fox In Xataka | For the first time after many, many years of drought, someone is talking well about a new episode of ‘The Simpsons’

This Father’s Day gives a Lego® set. These are some of the most original

Although it is never a bad time if we want to give a loved one, there are certain dates marked in the calendar that are almost inescapable. One of them is the Father’s Daywhich is the ideal time to have a detail with him. There are few things we can choose for it, but if we look for something original to surprise, we can go directly for a Lego® set. It will depend a little on our father’s taste, but we have to choose many different sets that are simply great And with whom we can have a good time with him while we ride them. Here are a selection of some great sets: Lego® Oracle Red Bull Racing RB20a newly released set that does not lack a single detail, for 229.99 euros. LEGO® MILLENARY HALCONone of the versions that the brand has on this iconic Star Wars ship, by 67.95 euros. LEGO® MCLAREN P1a very exclusive set that allows us to mount this supercar, by 359.95 euros. LEGO® PAC-MAN Machinea version of the recreational of one of the most important video games in history, by 269.99 euros. Lego® The Lord of the Rings: Rivendelone of the most complete sets of the brand, by 499.99 euros. Lego® Oracle Red Bull Racing RB20 Now that the F1 World Cup has begun, it is a good time to pay our attention on this new Lego® set. We can give our father this Red Bull Rcing RB20, A set of almost 1,700 pieces who does not lack almost any detail, such as the engine, the wheels and even the DRS. We have it available for 229.99 euros And if we buy it we will take the set as a gift Varied pot. Oracle Red Bull Racing RB20 F1 car * Some price may have changed from the last review LEGO® Millenary hawk If we are looking for something related to Star Wars, we have several interesting sets. This of the Millennial Falcon is one of the most interesting If we want something cheaper. It has almost 1,000 pieces and comes with a support to expose it in that special house. Costs 67.95 euros In Amazon. LEGO® Star Wars: A New Hope 75375 Millennial Falcon – Parent Gift – Collectible Sailing Nave Model * Some price may have changed from the last review LEGO® MCLAREN P1 Within all the sets that Lego® has related to the motor world, this McLaren P1 is possibly One of the most spectacular. It is a set of 3,893 pieces with which we can have this iconic sports sports one, which even has doors that open up. We have it reduced by 359.95 euros. LEGO® TECHNIC MCLAREN P1 MANQUET OF CARD FOR ADULTS – GIFT FOR PARENTS – HYPERCOCHE DE ROGER – MODEL KIT – DECORATION OF THE HOME AND SIDERY 42172 * Some price may have changed from the last review LEGO® Pac-Man If we think of the most important video games in history, it is impossible not to remember PAC-MAN. This set allows us to have a recreational at home of this game, one that is very special And that has a crank system that recreates a game. It also has a brick that lights up, recreating the slot to insert coins. Has more than 2,600 pieces and is available for 269.99 euros LEGO® PAC-MAN Machine * Some price may have changed from the last review Lego® The Lord of the Rings: Rivendel Rivendel is one of the best set that the brand based on the Lord of the Rings has. There are more than 6,100 pieces that come with 15 minifigures So that we can recreate at home all the scenes we want. If our father is a fan of this universe, it is one of the best gifts we can do. It is available by 499.99 euros. LEGO® 10316 ICONS The Lord of the Rings: Rivendel, Mobble to build Middle Earth, Great Immersive Game Set, 15 Minifigures: Frodo, Bilbo, Gandalf, LEGOLAS * Some price may have changed from the last review Some of the links of this article are affiliated and can report a benefit to Xataka. In case of non -availability, offers may vary. Image | LEGO® In Xataka | Lego constructions to another level: the Technic series has the models with which any collector would dream In Xataka | Your favorite series, comics and movies also in Lego: 15 ideal construction kits to mount yourself or give away

Figure creates a system to make large -scale humanoid robots. And of course, there will be robots manufacturing robots

We had something forgotten to robots, but for A few months We don’t stop to return to hear about them. There are important efforts from companies such as Nvidia – who just put All meat on the grill-, Boston Dynamics or Teslabut there is another company that is pushing strong in this sector. It is called Figure, and has just announced a promising project. Botq. This is the name of the mass manufacturing platform of humanoid robots Announced by Figure. The idea is simple: to create a totally oriented infrastructure to that production of high volumes of robots that end up being used in all types of scenarios. 12,000 humanoid robots per year. The first generation of Botq will be able to produce 12,000 humanoid robots a year, but the company highlights that this is only the beginning “and we will climb considerably from there.” Manufacture with vertical integration. The company will control the construction process and its quality to ensure that the robots that end in the market have according to them the highest quality. They have also been working on software solutions for months to attend these high volume manufacturing processes. Robots building robots. The Humanoid Robots of Figure They already caught our attention last summer, and now these robots will participate in the manufacture of other humanoid robots. That, they say, will happen this year, but in addition “the number of humanoid robots involved (in manufacturing) will grow substantially over time to increase the automation of production lines.” By the way: Elon Musk has an identical idea. Figure 03 on the way. Its current humanoid robot was complex both in necessary elements and in manufacturing processes, but with it they have learned how they can reduce the number of components and how to improve production. And more efficient processes. Thus, instead of CNC machines they will use techniques such as injection molding or pressure foundry that allow “thousands of hours of manufacturing.” In fact, in some components that needed a week to be manufactured with CNC machines, times have gone from only 20 seconds. Image | Figure In Xataka | China’s robots represent an existential threat to the US, according to semi -health experts

The B300 GPU is the new Nvidia beast for Ia. And we already know what prepares for 2026 and 2027

Jensen Huang, the co -founder and general director of Nvidia, has not let out the opportunity to publicize the next GPU for artificial intelligence (AI) that have put their engineers ready in the framework of the GTC 2025 (GPU Technology Conference). The spectacular thing this electrical engineer has presented is The DGX B300 platform. This hardware is the most powerful Nvidia for generative, although according to this company it is also its most efficient proposal from an energy point of view. The Blackwell Ultra GPUs work on the B300 platform elbow with a 2.3 TB Map of HBM3E memory, delivering according to NVIDIA 72 Pflops in training processes with precision FP8 and nothing less than 144 pflops in inference tasks with precision FP4. These figures are a real monstrosity. In fact, the B300 platform is 11 times faster in inference and 4 times in training than its predecessor, the B200. This is the hardware with which Nvidia wants to maintain her leadership If we look at the consumer figures announced by NVIDIA we will see that apparently the energy efficiency of B200 and B300 platforms is similar. The first consumes approximately 14.3 KW maximumand the second one 14 kW. However, there is something that we should not overlook: the GPUs of both solutions have been implemented on the Blackwell microarchitecture, but they are not the same. The Blackwell Ultra chips of the B300 platform are more powerful than the Blackwell to dry infrastructure B200. The B300 platform integrates 50% more memory, allowing you to deal with larger AI models In addition, the B300 platform integrates 50% more memory, which in theory allows this hardware to deal with larger and more parameters. This proposal will reach the first data centers During the second semester of 2025. In any case, Nvidia has not only spoken of her current hardware in this edition of her conference dedicated to AI; He has also anticipated what his engineers are working for 2026 and 2027. The microarchitecture that will replace Blackwell is known as Rubin, and, as expected, it will be even more powerful than his predecessor. An interesting detail is that Rubin will be compatible with Blackwell at the infrastructure level, which will allow Nvidia customers to combine both solutions. In any case, Rubin will deliver 1.2 EXAFLOPS in training processes with precision FP8 compared to 0.36 EXAFLOPS of the B300 platform. It will arrive during the second half of 2026. And during the second semester of 2027 Nvidia will launch Rubin Ultra, a review that according to this company will reach 5 exaflops In training tasks with FP8 precision, so your performance in this scenario will be almost four times greater than Rubin’s. A last interesting note: Rubin will use HBM4 memory, while Rubin Ultra will have HBM4E. Image | Nvidia More information | Nvidia In Xataka | AI is already our best ally to solve the mathematical problems that seem impossible

characteristics, price and technical file

Google has just announced the launch of the Google Pixel 9a. It is a device that, maintaining the inheritance of the range A, is committed to more modest, but quite competent already lower price than his brothers. With A of Asequible? It may be, but in any case this terminal is the pixel for those who want the Pixel experience without paying what a high -end pixel is worth. And this mobile can be purchased for 549 euros. It arrives with a renewed design, an engine that we already know and a technical file that, without being the most top of the market, promises good performance and much, a lot of artificial intelligence courtesy of Android 15Google and Gemini. That said, we will know him better. 10 Google applications that could have triumphed Google Pixel 9A Technical Card Google Pixel 9a dimensions and weight 154.7 x 73.3 x 8.9 mm 185.9 grams screen Poled acts of 6.3 inches FullHD+ resolution (2,424 x 1,080 pixels) Format 20: 9 Refresco rate: 60-120 Hz Brillo: 1,800 nits (HDR) Pico brightness: 2,700 nits Gorilla Glass 3 PROCESSOR Google Tensioner G4 RAM 8 GB Internal storage 128/256 GB Rear camera Angular: 48 MP, F/1.7, FOV 82º, Super Res Zoom 8x, OIS GREAT ANGULAR: 13 MP, F/2.2, FOV 120º Video: 4k@60 fps Front camera 13 MP F/2.2, FOV 96, º Video: 4k@30 fps BATTERY 5,100 mAh Fast charge 23W Operating system Android 15 Years of updates: 7 connectivity USB Type C 3.2 Dualsim (Nanosim+Esim) WIFI 6E Bluetooth 5.3 NFC GPS 5G NSA/SA, Sub 6GHz OTHERS Stereo speakers IP68 resistance Footprint reader 2D facial unlock Car shock detection FUNCTIONS OF IA PRICE 549 euros This is the Google Pixel 9a Google Pixel 9A | Image: Google New design. Google has implemented a design that, keeping the pixel design lines, bets on a flat rear (without The huge modules of camera that we had seen so far), the flat corners and a lot of color. The weight of almost 186 grams and the thickness remains at the gates of the nine millimeters. The terminal is made of plastic and aluminum, in its vast recycled majority in the case of both materials More shine. The terminal incorporates a Poled screen 6.3 inches with FullHD+ resolution and up to 120 Hz of refreshment rate. However, what most attracts attention is its brightness. Without getting into the car of the 4,000 and 5,000 nits that we are starting to see, Pixel 9a reaches the 2,700 peak shine nits, a very competent figure and the largest in a device of the Pixel A. range. It should also be noted that the panel is protected by Gorilla Glass 3. Google Pixel 9A | Image: Google Moderate power. Google Tensioner Processors They do not seek to be the most powerful in the marketbut to offer a balance between benefits and efficiency. He G4 tensioner It does not reach the Snapdragon 8 Elite And Mediatek flagships, but is able to offer a correct experience. They accompany him eight Gigas of RAM and up to 512 GB of internal storage. Made By Google Chamber. Where Google has known how to stand out is in the camera and in this case it was not going to be less. Google offers the fair and necessary for a terminal of this price range, namely a main sensor of 48 megapixels, a great angle of 13 and a selfie camera also 13. Leaves in the hands of the AI ​​everything related to the zoom and the postprocessing and, giving ourselves to previous tests, we can expect great results. We will see it in the review. Google Pixel 9A | Image: Google Android with Extra de ia. The Google Pixel 9A arrives with Android 15 as standard and seven years of updates by the brand. The key, however, is in the deep integration with Google Gemini, Google’s AI, which includes the functions already seen in other terminals, such as photo editing, but also Gemini Live. Battery to throw the day. Finally, it should be noted that Google Pixel 9A has a 5,100 mAh battery capable of offering, according to the company, more than 30 hours of autonomy. However, we already know that this will depend on the use we make of the terminal. As for the load, the new Pixel is far from its main competitors offering a power of only 23W. Versions and price of Google Pixel 9A Google Pixel 9A | Image: Google He Google Pixel 9a It is available in black, cream, pink and lilac and in a single version of eight Gigas of RAM. Its price is 549 euros and can be purchased from April. Images | Google In Xataka |

Millennials and generation Z are already its main clients

Having a Ferrari waiting for you in the garage continues to be the desire of many young people, especially when money It is not a problem. The young people are revolutionizing the market of luxury cars, and Ferrari is the proof of this. The legendary Italian brand is seeing how its clientele rejuvenates by leaps and bounds. The reason: the new generations are receiving the millionaire inheritances of their relatives. The new profile of “Ferrarista”. As they point out from FortuneTraditionally Ferrari has been synonymous with older men, successful entrepreneurs and engine -love collectors with years of experience and a bulky wallet. But times are changing. According to recent statements by Benedetto Vigna, executive director of Ferrari, collected By CNBC, millennials and generation Z already represent 40% of the new Ferrari buyers. A generational turnaround that has surprised its own and strangers, and that shows that the luxury industry is facing a generational relief. This means an increase in the percentage of customers with less than 40 years of Ferrari, which in 2023 was 30%. Benedetto Vigna said that: “We are seeing a great interest on the part of younger customers,” and indicated that this demographic change is a global trend that is transforming the way in which luxury brands are related to their customers. Having a Ferrari goes beyond having money. This change in the profile of the buyers of Ferrari cars is due to different factors that converge in time. On the one hand, the success of influencers and young celebrities that exhibit their luxury cars on social networks, and that the brand has taken care of nails and teeth for preserve your aura of exclusivity. On the other hand, Ferrari has managed to adjust the policy of “scarcity marketing“That Enzo Ferrari established, who assured that” he would always deliver a car less than what the market demands, “which increases the desirability of his cars. Vigna says that The waiting lists For one of his cars they are about two years old. In his interview, the Ferrari CEO said that a 37 -year -old told him that he was anxious to receive his first Ferrari before he turned 40. “Do not worry, you will get it when you are 39 years old,” Vigna explained to CNBC. Faithfulness to Ferrari. As published Fortunemost of Ferrari’s client portfolio has been forged over decades, affecting the idea that It is not enough to have money To drive a Ferrari: you have to deserve of it. In 2024, Ferrari sold approximately 81% of their new cars to owners who already had a Ferrari and 48% of them to buyers who already had more than one Ferrari in their garage. That reinforces the attachment of young people for a brand that does not make their customers easy access one of your cars. However, one of the great triumphs that the Maranello brand has recently achieved is that, when they get it, its clients can customize it to their liking in the Ferrari Atelierdivision that the brand has created to respond to the exclusive requests of its customers. “The great wealth transfer.” But if there is a key factor that explains the rejuvenation of Ferrari’s clientele, it is the call “Great wealth transfer“. It is estimated that a good part of world wealth is currently In the hands of the Baby Boomers. Due to demographic aging, it is estimated that, until 2045, millennials and generation Z will be the beneficiaries of an estimated wealth transfer in about 84 billion (European billion) of dollars. These first signs of generational change are already being seen, with data such as the one that revealed the list of 2024 Millionaires of Forbes, in which most of the new Millionaires under 30 years old They were for having received a millionaire heritage. A generalized trend. Although those responsible for other luxury brands have not expressed themselves with the clarity with which the CEO of Ferrari has done, everything indicates that this is a trend that they are experiencing the set of luxury cars manufacturers. According to statements From Stephan Winkelmann, world general director of Lamborghini to Drive: “There are more and more people, compared to a decade ago, which at an early age already have so much money that our type of cars can easily buy.” Porsche, meanwhile, has managed to adapt to the new times adapting its public sales channels younger to stay as an attractive option for new millionaires. In Xataka | While the European automobile industry is bleeding, a brand has found a gold mine: Rolls-Royce and its tuned cars In Xataka | A millionaire ran out of a card and unable to use its supercar: its own nürburgring was built in the garden Image | Ferrari

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