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Wallapop believed it had conquered the second-hand market in Spain. Until Vinted appeared

June 1, 2026 by usatoday24

Wallapop, formerly known as Fleapster. Wallapop It was founded on May 23, 2013 in Barcelona with that name that referred to the famous “flea markets”. Its promoters, Agustín Gómez, Gerard Olivé and Miguel Vicente, started with the support of the Antai Venture Builder accelerator and an initial catalog that they had obtained by shopping at flea markets. The app was designed to meet someone nearby and do the exchange in person, so geolocation was essential for this first version. The team understood a couple of ideas that gave the app a definitive boost: sending a sofa from Seville to Vigo is a pain, and trust between buyers and sellers grows when the seller is three streets away. To make themselves known, they gave part of the company to Atresmedia in exchange for television advertising space. The result was a campaign that turned “Walla!” into a recognizable catchphrase before anyone knew quite what it meant. Vinted, the power of moving. Vinted has five more years of history. Milda Mitkute founded it in 2008 in Vilnius, Lithuaniawhen I was 22 years old and needed to get rid of more than a hundred clothes before moving. At a party he met Justas Janauskas, a computer engineer who built the first version of the site in ten days. The original name was manodrabuziai.l (“second-hand clothes” in Lithuanian) and in the first version they forgot to include a buy button. The platform expanded to Germany the following year, under the name Kleiderkreiseland did not arrive in Spain until many years laterwhen Wallapop already dominated the local market. Differences in use. The most visible difference between both platforms, and the one that most influences the behavior of their users, is who assumes the costs of the transaction. At Vinted the seller does not pay commission. Publish, sell and receive the full price in your wallet. The buyer assumes a protection fee of 0.70 fixed euros plus 5% of the price of the item, which covers incident management and payment retention until confirmation of receipt. Vinted eliminated seller fees in 2023. At Wallapop, in-person sales have no commission, which for bulky or high-priced items is more profitable for the seller. When Wallapop Envoys is used (the logistics service integrated into the app, which generated 74 million euros in 2024) the platform applies a management fee of around 10% of the sales price. There is also a second way of monetization for the platform, which has grown strongly: visibility services that give more relevance to an ad. generated 22 million euros in 2024, 27.6% more than in 2023. An important income for Wallapop, since it represents money for the platform regardless of whether the sale closes. The figures. Let’s look at some figures from 2024 and 2025 that allow us to trace the real state of each company. Vinted closed 2024 with 813 million euros in revenue36% more than the previous year, and a net profit of 76.7 million, which represents an increase of 330% compared to 2023, its first positive year. In 2025, Revenues rose to 1.1 billion (+38%). Net profit, however, fell 19% that year to 62 million due to spending on the expansion of Vinted Go to Spain and Portugal and the launch of Vinted Pay. Wallapop, for its part, closed 2024 with 101 million in revenue (+13%)consolidated losses of 25 million and the first break-even operating in the Spanish market since its foundation. In an average year, platform users generate sales of between 2,000 and 2,500 million euros, according to the company itself. Since 2013 it has accumulated more than 120 million euros in lossesalthough the trend is for a sustained reduction in those red numbers. Enter Korea. This same year, Naver, South Korea’s largest technology company, completed in January 2026 the acquisition of 100% of the company in an operation valued at 600 million euros. The transaction makes Wallapop the European spearhead of Naver in the recommercejoining Poshmark, which already performs these functions in the US and which the Korean group bought in 2023. The CEO of Naver Europe, Seokjoo Han, declared in Barcelona that the group intends to use the city as a base to expand into more European cities, relying on the parent company’s capabilities in artificial intelligence and search. Southern Europe: here we are. What is happening right now in Spain is the clearest reflection of the evolution of the sector. The trade in reused items in Spain reached a volume of 13.8 billion euros annually by 2025equivalent to 0.86% of the national GDP. It is a market that has been growing at a faster rate than general consumption for years, driven by inflation since 2021. Vinted has responded to this situation with the launch of Vinted Go in 2025. The company already operates this network in five markets (Belgium, France, the Netherlands, Portugal and Spain), following the leap that Wallapop made some time ago from being a second-hand app to having a delivery infrastructure (although Vinted has its own logistics operator and Wallapop works with InPost). Wallapop, meanwhile, has been expanding its catalog beyond household objects for years. The engine is one of the categories where it maintains leadership in Spain. And the entry of Naver introduces the possibility of technological improvements in search and personalization that until now were out of reach. Both are getting closer to their rival as time goes by: Vinted is becoming less specialized in clothing, Wallapop is becoming more technological. A final and personal appreciation. Without this implying tipping the balance towards one of the two apps (which is not the purpose of this article), I would like to express my personal experience, linked to my long career selling items especially related to leisure (books, comics, movies, video games). For some time I have noticed how Vinted, which just a couple of years ago did not allow you to buy much beyond clothing, has made a very notable leap towards collecting: its presence in … Read more

How to detect if a Wallapop account is the same as another person you were speaking with

April 28, 2025 by usatoday24

We are going to give you some tips to detect when One person is talking to you from a different account in Wallapopbut he is really the same person. This can sometimes occur in cases like they give you a plant when selling a product, and then talk to you again by passing by a different person. You can always find people willing to waste your time or try to scam, even in online stores like Wallapop. Therefore, it is important to have some tips that help you detect this type of behavior on this platform, and it is precisely what we are going to tell you. Find second false accounts in Wallapop The first thing to get attention is for a new user to write to you by being interested in a product Soon having had problems With another person. This could be simple curiosity, but it must be something that makes you raise your guard. Of course, also keep in mind that it could be that they wait a while before writing to you, that is, it is not something determining. Always look at spelling, the way of expressing itself and the conversation pattern. In the end, no matter how much you change your name and your data, your writing is difficult to change it, and when you do not have things as it is expressed in the same way, with composite phrases with the same length, or even with the same spelling faults or use the same amount of question or score, it is the best way to detect it. Also look at other details of conversation patterns, such as Let the same questions ask you. This is perhaps somewhat less reliable because the person may want to change these things, although some vices such as those mentioned in the way of writing can prevail. Another good clues is Look at the user’s location on the map. If the person who is getting through another is lazy, the location may even be the same, although they may also be quite close. Look at the ads of both accounts On the platform, and check in them if patterns are repeated again when describing products, expressing themselves, spelling and expressions. Also other aspects such as the length of the descriptions or the type of information it puts. And finally, you can Check the assessments of the profiles In the event that both have. Cases can occur in which other users notify them or that there have been problems, and even the opposite, that the two users have crossed comments, and that one has given a good assessment to the other. In Xataka Basics | Finance fines in Wallapop and Vinted: What are the limits to prevent your activities and other platforms from being reported

Wallapop has been filled with Thermomix that cost 1,200 euros at half price (and almost all in perfect condition)

February 24, 2025 by usatoday24

The new kitchen ally of Thermomix, The TM7 modelis now available for reservation in Spain. Is the successor of a Themomix TM6 that had been with us since 2019 and that I was already asking for renewal cycle. In addition to finding a home in the Spanish cuisine, the Thermomix has found another home: Wallapop. The sale platform is full of these devices and, although there is no unique reason, there are several suspects on the table of which we may not inform ourselves when buying a Thermomix. The Thermomix, Wallapop’s whim. 1259 euros. This is what it cost to buy a Thermomix TM6 in 2019. It is not an economic device, but it is a price that many are willing to pay to earn something that is even more than money: time. A look by Wallapop It lets us see many, many TM6. “It is sold due to lack of use” and “in perfect condition” is what is allowed to be seen. The average price is around 700 euros, just over half of what it cost in its day. Taking into account that the TM7 is priced at 1,549 euros, it is not a bad idea to get the previous model. As long as we know what we are buying, of course. The price does not end when you pay it. To the more than 1,000 euros that the device costs, we must add 60 euros of the payment subscription to Cookidoo. They are annual, but there are 60 euros. It is not mandatory and the Themomix works without it, but that easy access to recipes from the device’s own screen has this price can be an important deterrent. Its accessories are not forever. Like every kitchen apparatus, he suffers wear. Thermomix accessories They have to replace them with time, which adds new costs to the initial disbursement. Spatula, butterfly, glass base, blades, joints … The list of pieces that may need replacement Over time it is not small. Some of these pieces can be found on Amazon or Aliexpress for less than 10 euros, but prices on the official website are the following. Spatula: 16 euros Varoma tray: 15.90 euros Glass base: 16 euros Cestillo: 20 euros Knife game: 69 euros Together, between 3 and 9 euros It is a huge device. Practically we have ended a pot of excessive dimensions in the countertop. Thermomix, Airfryer, bread kneading … and the fate of many is oblivion in a drawer, or Wallapop. The Themomix has the peculiarity of being one of the kitchen devices that occupy the greatest volume. Specifically, 34.1 cm long, 32.6 cm wide and 36.6 deep. Vorwerk doesn’t care. Vorwerk’s numbers, a company after the Thermomix, They are quite healthy. The “culinary” division (Themomix/Bimby and Cookidoo) recorded record sales in 2023, entering 1.7 billion euros. While there is talk of a small fall in 2024, the group’s financial situation is solid and bullish. By 2025, the company wants to expand by international markets, relocating the current focus in Europe. Image | Vorwerk In Xataka | Best kitchen robots. Which to buy and eight recommended models from 250 to 1,499 euros

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