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In geopolitics, very few things are left to chance, much less if what it is about is to extol the national values. Let’s put as an example Europe and “your” Eurovisionthat strange mixture of cultural exaltation of the peoples of the continent through music, a formula Martian that continues to awaken passions and quite the opposite for decades. In fact, even Russia has signed up for the formula. It is called interview, and in reality its history is older. Relive Russian music. As we said, Vladimir Putin has ordered the return of the Musical Interview contestthe ancient Soviet response to Eurovision, After the exclusion of the nation of the European contest in 2022 Due to the invasion of Ukraine. The event, which will apparently will be held in Moscow this fall, seeks to promote cultural and humanitarian cooperation among the allied countries of Russia, with the participation of nations such as Brazil, China, India and Cuba. The origin of interview. Released in 1977 in the middle of the Cold War, Interview It developed as A platform to promote cultural unity within the communist bloc and compete with the popularity that Eurovision already had then. It was also sought to show aval after Stalin’s death. However, if the event is remembered for something, it was for an unusual event. A peculiar vote. The lack of phones in Soviet homes forced The implementation of an unprecedented voting method: The spectators had to light the light of their house if they liked a song, or remain dark if not, allowing the electric company to register the consumption peaks and determine the winner. The success of the program resulted in surreal situations, with much of the nation in the dark at times, or totally illuminated. During its four editions, The contest managed to attract non -European countries like Cuba and Mongolia (or Finland, who was the only country he can say with “pride” that he has participated in the fever Kitsch In both blocks), standing out as a propaganda event that sought to project an image of diversity within the socialist block. End to the first stage of interview. The sunset came as the Soviet Union began to weaken at the beginning of the 80s. The contest was canceled in 1981 And since 1984 it would be Polish television TVP that resumed the organization of the festival With the old name of Sopot. In 2009, Putin proposed to restart interviewthis time between Russia, China and the countries of Central Asia, mostly members of the Shanghai cooperation organization, although it did not crystallize. Eurovision and rupture with Russia. From his first participation in Eurovision in 1994, Russia became one of the most competitive nations of the contest, although achieving its only victory in 2008 with Dima Bilan. However, Kremlin’s rejection of the evolution of the festival, where messages of diversity and visibility LGBTQ+ have won prominence, led to great tensions. Conchita Wursst’s victory in 2014 marked a breakdown: while Europe celebrated its inclusion message, In Russia the reaction was outragedwith Putin and his allies condemning the “moral degeneration” of the contest. As we said, the invasion of Ukraine in 2022 sealed the definitive exclusion of Russia, which has now promoted the search for its own alternative. The “new” interview. The Guardian told this week That unlike the current Eurovision, which celebrates diversity and inclusion, this “remake” interview will adopt a conservative approach. Planning documents have revealed that Artists must respect “traditional spiritual and family values” and avoid any political content or “humiliate the honor and dignity of society.” In fact, Russian officials have affirmed that the contest will serve to promote “real music”, as opposed to what they consider “false” Western influences. International support and doubts. Apparently, Putin has discussed the initiative with Xi Jinping, receiving the support of Chinawhich suggests that the program could become an emblematic event for the geopolitical alliances of Russia. That said, doubts persist about its success, since Moscow has failed in previous initiatives to replace Western events, Like friendship gameswhich sought to rival the Olympic Games. In a world where entertainment is a weapon of mass influence, Putin’s commitment to a festival with its own seal is a declaration of intentions: Russia not only wants to challenge the West in the military and geopolitical field, but also in the cultural. That Eurovision is prepared. Image | Flowcomm, Serge Serebro In Xataka | Film rooms are becoming “show rooms” of all kinds. The best example: Eurovision In Xataka | China is filling with Russia products. The problem is that many of these products come from China itself