Alcohol without drunk

Friday. Eight in the afternoon. You are on a terrace of the center with your friends and you want to take A couple of reeds (Maybe a couple of Copazos) to take advantage of the sun of a summer in retreat, but the only idea of the Hangover From the next morning and alcohol ruins you a good part of the weekend, so you end up asking for a ‘without’ beer. Another one. But … what if there was an IPA or a liquor ‘without’ capable of giving you the tip of euphoria and disinhibiting you, all without a single drop of alcohol, hangover or risk of ending up developing an addiction? That is the curious promise that a British laboratory has launched. What happened? That in a delicate moment for the alcohol industry, marked by the demand drop In key markets, a generational change clear in the consumption of glasses and a growing interest For the beers or wines ‘without’, there are those who already want to go several steps further and reach the ‘Holy Grail’ of the drink. Which? Neither more nor less than achieving the quadrature of the circle: liquors and alcohol -free beers but capable of drunk. Or at least give to whoever consumes them that disinhibition and euphoria point that is sought in the bottles. Who is behind? The key name in that career is that of David Nuttneuroscientist with a long experience in research and that has been exploring how drugs affect the brain, addiction or anxiety. NUTT Recognize That the drink offers certain advantages at the social level, but aspires that people can enjoy their glasses more safely and healthy, avoiding risks such as addiction, cirrhosis or aggressive behaviors. Convinced that it can be achieved, years ago he co -founded GABA LABSa firm that starts from an ambitious promise: “to provide social drinkers what they want from alcohol without alcohol.” The team works to launch a patented molecule called ALCARELLEa toilet, tasteless and colorless compound that acts as “an ingredient designed to promote socialization and relaxation.” Its purpose, They clarify From Bloomberg, it is to amplify the effects of gamma-aminobutiric acid, a neurotransmitter that transmits chemical messages to nerve cells to indicate to the brain that relaxes. The company has also proposed Another ambitious goal: That its creation exceeds traditional alcohol without being addictive. Not just that. In The interviews that Nutt grants usually speaks of some effects similar to those of the spirits without the hangover of the next day. And how are you doing? In Your website GABA LABS points out that his goal is for Alcalle and the products derived from being available in the United States from 2028, although in an interview with Bloomberg In July NUTT confessed that he hopes that the compound will be commercially available before the end of 2027. Since it was founded, almost a decade ago, Gaba Lab has been looking for molecules capable of acting in GABA receptors of the brain to achieve the desired results (and dodge the unwanted), which has led them to develop dozens of different options. “It’s about trying and refining,” recognizes the scientist. Right now the laboratory has three ‘finalist’ molecules and hopes to bet soon for the most promising to advance its research and development. Statista graph. Have you launched something already? Yes. To check Gaba’s results, we will not have to wait so long. In 2021 the company launched a drink in small quantities in the United Kingdom and later did it in the US. His name: I felt. THE BREBAJE Does not include Even the molecule that Gaba pursues, but is made with natural ingredients that aspire to offer an advance of NUTT’s plans. Its creators They present it as an alternative for customers “tired of choosing between alcohol or without alcohol that seek a functional drink that improves their social connection.” A “without ‘beer? That the last promise of the Nutt team. A few days ago the EFE agency It echoed of the launch of a ‘without’ beer capable of generating in who ingested it a disinhibition similar to that of the traditional drink. Your commercial name: Gabyr. “It provides the same effects that people seek in a drink, relaxation, sociability, but with a much lower impact than alcohol,” claims The co -founded of the laboratory from Hemel HempStad, on the outskirts of London, which is where the drink is manufactured as the agency requires. The team is also working on A whiskey and A wine. Why is it important? For several reasons. First, for what it promises. Although for now it is basically that (promises and statements of intentions), in your interviews Nutt insists that his goal is ambitious: he pursues a range of drinks ‘without’ that offers what many social drinkers in the glasses, disinhibition and a point of euphoria are looking for. Everything insists, with an alternative Not addictive neither hangover. The effects are drunk and the effects come after 20 minutes. That of course leaves some interesting questions in different fields. How to face it at the regulatory level? How would it influence driving? And how could authorities supervise their use? With alcoholic? Do you have side effects? In An interview With Bloomberg, Kenneth Sher, a professor at the University of Missouri, acknowledged that it is difficult for him to imagine a single substitute for GABA -based alcohol. Another academic, Jim Cook, also shows his suspicion in the face of possible side effects, such as drowsiness or memory loss. Is there more? Yes. After NUTT’s proposal there is more than scientific interest. The lucrative alcohol industry has experienced Important changes Throughout the last decades, and although the trend is not the same (or just as intense) In all markets, there are certain guidelines that are affecting large brands: generation Z seems less interested Because of the alcohol that their predecessors gain strength trends such as “Dry January” And much more about the beers or the wines ‘without’which already represent … Read more

The last extreme idea in beer fermentation has nothing to do with alcohol. It has to do with murderous bees

The human being has been fermenting beer since time. In spite of this there is always a place for innovation and, probably the “recipe” created by microbiologists from the University of Cardiff, in Wales, is not precedent in the history of mankind. Bee-r. A team of researchers He has created beer using a type of yeast found in the so -called “Killer Bees of Namibia.” The yeast in question (Saccharomyces cerevisiae) It was extracted from specimens of this bee that had died due to natural causes, and then used for the fermentation process from which beer is created. The origin of the idea was on the visit of the British team to the University of Namibia. During the trip, they explain from the Unviersidad de Cardiff, the team was interested in these bees. “When we arrive back to Cardiff, we use the isolated yeast from the murderous bees, next to yeast extracted from Welsh bees, to create several beer remittances,” Les Baillie points outProfessor of Microbiology at the Welsh Center. The “murderous bees”. The so -called “murderous bees” are also known by the least threatening name of Africanized holiferous bees. It is a hybrid subspecies of the common bee (Apis Mellifera), which results from the hybridization of other subspecies of this common insect. The Denomination of Killer is due to aggressiveness Of these bees with whom they consider a threat: these bees attack in large numbers which increases the risk of encounters that are fatal. What do you know? The yeast S. Cerevisiae is (as its name suggests) a yeast commonly used In the manufacture of beer so, regardless of the singular of its origin, beer would not be special. However, we will not have to contrast that fact by our own means. This beer, They explain its creatorsseeks to combine the knowledge of the equipment in microbiology to bring it to products related to bees “to produce something unique.” Now, it’s time to climb the process, looking for some winery willing to take this “recipe” to the market. This could also serve to economically promote this type of research. “Our killer beer is a complementary project for our Pharmabees study. Our study is showing how honey, wax and other bees products can play a role in solving some of the greatest world challenges, including resistance to antibiotics and superbacteria” Baillie added. Pharmabees. Within the Pharmabees project, various actions focused on exploring, for example, how the pollination of certain plants can help us in the fight against superbacteria are registered. To do this, the team installed various hives in the university environment, accompanied by specific plants that, in principle, could lead to bees to create new types of honey and other products. The idea highlights the importance of these insects, not only because of their role in ecosystems but also because of their potential capacity to help synthesize certain compounds. Compounds that, who knows, could one day use for the most surprising purposes. In Xataka | The countries that drink beer around the world, exposed in this happy graphic Image | Scott Bauer, Usda Agricultural Research Service / Bncee Boros

Weddings where they don’t work alcohol

In the middle of a dance floor surrounded by dim lights and tables decorated with wild flowers, someone asks for a “red fruits mocktail with basil.” There is no toast with cava, or white wine glasses. In short, there is no alcohol. And more and more weddings are rewriting the bridal script: goodbye to the champagne, hello to the mocktails with a hibiscal flower and the dance tracks without stumbling. How without alcohol? More and more couples are consciously deciding to eliminate alcohol from their celebrations. The motivations are diverse: healthy lifestyle, background of addictions, religious reasons, or simply the desire to avoid the typical drunk drama at the party. In a report for The Wall Street JournalGracie Giambrone, a marketing professional in Tampa (Florida), summarizes it clearly: “If it’s a day on us, it makes no sense to put alcohol just to please others.” Instead of a open bar, he will opt for live chefs cooking Paella and a handmade coffee station. Tradition vs Trend. Here comes the clash. Some guests do not understand it and do not hide it, as is the case of American influencer Siobhan McCaffrey. Interview by the American media did not hesitate to qualify the experience as “the worst wedding of his life” after attending a celebration in Paris. “Your wedding is not just about you, it is also about creating a good experience for others,” also declared the WSJ. And, despite the growth of the sober movement, most weddings continue to bet on alcohol. According to the Wedding Wedding Sector Report.in Spain 94% of couples claim to have served alcohol in their celebration. In addition, for 81%, it is still directly “essential.” A slight change. However, there are nuances: only 58% of couples hired Barra Break for the final party, a slight drop compared to the previous year. And most interesting: the mocktails, without alcohol, are booming. “More and more work so that they are up to alcohol classics,” has pointed out in the newspaper Albert de O’Drink Molecular cocktails. In fact, in his letter, one third of cocktails are already without alcohol. The debate is spilled in networks. The Argentine influencer Sol Carlos, with more than seven million followers on Tiktok, was a trend for a radical decision: his wedding I wouldn’t have a drop of alcohol. “Neither my partner nor I almost ever took. Maybe that money we invest in a show where we all enjoy,” he said in one of his most commented videos (now not available). The reactions soon. Some supported their decision with a blunt “The wedding is yours.” Others asked for a “midpoint”: some alcohol, but without excesses. Also She was criticized for her intention not to invite children: “In several weddings that I was, the children destroyed decorations and nobody tells them anything,” he argued. The truth is that the debate no longer revolves around what is drinking, but how we redefine the meaning of the party. There is a generational change. Behind this trend there is a new generation that begins to reconfigure the ecosystem. Generation Z, born between 1997 and 2012, already represents almost 20% of couples who marry in Spain, According to Bodas.net. And with them comes a new way of celebrating: more customization, less protocol, and a different relationship with consumption. As we have already detailed in Xatakathis generation stars in a new underground of leisure that includes raves without alcohol, rest zones and sensory experiences designed to “heal a broken generation for stress.” For many young people, getting drunk is no longer synonymous with having fun, and emotional and physical well -being prevails even on holidays. Rewriting weddings. And it is not just alcohol that is changing. Also the menus. In full explosion of conscious food, vegan weddings have gained prominence. This was shown by the tiktoker @rocio.girasol, which narrated a 100% vegan banquet: ham and cheese without animal origin, cauliflower croquettes, vegan gossip and chocolate brownies. Although the opinions were divided, the video exceeded 25,000 views. The debate is the same: is it all at a wedding, if it reflects the identity of the couple? What do you get for? Maybe the answer is there, because they are finally ceasing to be crowded rituals to become personal expressions. Some couples choose classic luxury, others prefer fair -type celebrations or intimate parties with sustainable decoration. The important thing is no longer to meet others, but feel represented. And that is very good. But it should also be remembered the context: today weddings are no longer only emotional rituals, but events of high economic, logistics and social voltage. In Spain, more than 160,000 weddings are celebrated a year, According to the INEwith an average expenditure per link that exceeds 20,000 euros. Guests, meanwhile, usually assume gifts Between 150 and 250 euroseven if the wedding does not feel like it, it does not suck them or not remotely close. They go because “it’s what touches.” In the midst of that emotional and financial machinery, alcohol had remained the only collective consolation. The open bar was the prize: what justified the expense, the hours of travel and to the ill -ironed shirt. And now, that also disappears. This new generation not only changes the menu or the protocol: it eliminates the agreed drunkenness. Is it a revolution or a betrayal? It depends on who you ask. But if you are going to marry you and yours, do not forget that there are many others that – although they don’t say it – are there only for you. Image | Unspash Xataka | A councilor of Valencia had a date and place to marry, but not a couple. So he did something increasingly common: an autoboda

In his plan to put Europe against the strings, China has a master plan: attack the French alcohol

China has imposed tariffs of up to 34.9% for five years to Brandy from the European Union, exempting the punishment of the main producers of French Coñac (Hennesy, Rémy Martin and Pernod Ricard, among others), under condition that they sell at a minimum agreed price. The measure It emerges a year after Antidumping research which China launched in early 2024. What happened. The Chinese Ministry of Commerce reported on Saturday of “anti -dumping” tariffs between 27.7% and 34.9% to Brandy imports from the EU. The new rates apply to all distributors, except for those companies with which minimum prices will be agreed. As long as the products of these companies are exported to China, fulfilling the agreed conditions, they will not be subject to anti -dumping rights. Why it is important. With this movement, China has ensured the commitment of 34 Brandy producers of the European Union. The country led by Xi Jinping is using French alcohol as a geopolitical control strategy, a pressure game in which it shows its ability to retaliate against European tariff policy. The context. New tariff rates to Brandy are no accident. China initiated its anti -dumping research at the beginning of 2024, three months after the European Union began a procedure on The influx of Chinese electric cars in Europe. It was investigated how the policy of “huge state subsidies” was translating into “artificially low prices.” Shaun Reingeneral director of the China Market Research Group based in Shanghai to Reuters, explained on those dates how the measures of the Asian country “are a shot to let Europe know that China can also plan hard measures against its growing protectionism.” The largest market in the world for brandy. China has occupied a historic role in European brandy imports. Before the growing tensions, the country was the second largest destination for world exports of French Coñac, only behind the United States. It is a market for which they earn by market value, not by volume, if not paying more for bottle. Why attack Brandy? Because France is, however much, The largest exporter of alcoholic beverage to China. Putting the focus on your product is the best way to attack Europe. China and European alcohol. Chinese predilection for European alcohol does not have brandy as the only pillar. Chinese investors have been with predilection for wines like Frenchhaving come to buy entire warehouses that years later they went on sale. Chinese groups found in European alcohol a diversification for their portfolio of assets in addition to that, as a country, China is one of the main wine consumers in the world. Despite this, this consumption has suffered an accelerated fall for about a decade. The truce. The tariff to alcohol arrives in full uncertainty about what will end up happening with the rates imposed by Europe in the Chinese car. Europe is opening the door to the elimination of themwith the aim of looking for a land price depending on the type of vehicle. The EU wants to prevent China from playing with a practically inevitable competitive advantage. With tariff or without it, The Chinese car is eating the European in front of our eyesand the destiny of the industry passes through Asia. In Xataka | The great alcohol crisis in Spain: how young people are changing their relationship with radically drink Image | Ambitious Studio | Rick BarrettABODI VESAKARAN

The triumph of the daytime raves where the raveros consume coffee instead of alcohol

We carry consuming alcohol Since the beginning of civilization. Beer is an example, helping to endure empires, but there is something that is changing: being abstemious is fashionable. At least, that indicates the trendsand it is something that young people seem to have less present on a day -to -day basis. Coffee consumption … that does not decline, even When prices go up. In fact, coffee is gaining ground to alcoholic beverages where it seemed impossible: in raves. Because it seems that there are those who think that electronic music combines with coffee better than milk. Coffee alcohol. If you follow coffee content on social networks, you are likely to crossed Videos of somewhat peculiar electronic parties: videos of rooms during daytime schedule full of young people who dance to the sound of electronic music, but instead of with a cubata in the hand, with an espresso or a capuchin. There is many, manybut what many videos (and could continue putting Links) that these show coffee raves In cities around the world, with the girl giving everything and socializing in cafes converted into discos. At least for a while. World. And there is not much more than you can see in networks: they are coffee shops (usually specialty) that take DJs to do their own while the public jumps, shouts, sings and drinks coffee. The lighting is totally different from what we associate with a night rave and the schedule is in the morning or in the afternoon, that at the taste of each establishment. In Spain, for example, Madrid coffee shops such as Santanera Coffee They already organize these events. See coffee In Barcelona it is also being seduced by the idea and is not something exclusive to Europe: coffee shops Buenos Aires and of Mexico City They also offer this unique experience. Ultimate Barista Fights. Ok, if you like coffee, surely you will now be looking on the Instagram of your favorite cafeteria to see if they plan to do something similar, but something important to know is that it is rare that something comes out of nowhere. Yes, it seems that that of the Coffee Raves is becoming a trend, but if we go back to the London in the late 2000s, we find something … similar. In some London clubs there was what was known as the ‘Ultimate Barista Fights’, a scenario that, in the purest battle style of Gallos or ‘The Club of the fight’ gathered enthusiastic baristas who competed to make the best coffees. They demonstrated their skills in Latte Art or even faced creative challenges, everything to the rhythm of music, in the purest underground style, with friendly provocations and with rules that could change to the flight. Coffee fight. In these competitions it was encouraged that the contestant baristas were challenged, but all in a friendly environment with a clear objective: create a community around coffee. It was a coffee celebration and it could be, perfectly, one of the germs of those ‘coffee parties’ that we see right now. Morning Gloryville. The other ingredient of the coffee raves may also have left London, specifically from the London culture of the early 2010s. While the raves are associated with what we have already commented (electronic music, night, drugs or alcohol), in 2013 Samantha Moyo and Nico Themmes gave life to the Morning Gloryville. It was the opposite: electronic music was maintained with live DJs, but they were daytime parties and were drugs free of drugs and alcohol. Not only was it aim of starting the day well, but they were spaces in which families had their hole and activities such as yoga, massages, healthy smoothies and … coffee were done. It expanded to other countries, reaching cities such as New York, Barcelona, ​​Paris or Tokyo and the main interest was to create an event to have a good healthy way possible. In my opinion, Morning Gloryville and what were the Ultimate Barista Fights are the ancestors of what we now see in coffee raves. It only remains to wait to see if it stays in a nice passenger fashion, in a trend or in something that the big ones Franchises will seek to capitalize. Images | Matthew T Rader In Xataka | It looks like toothpaste, but it is coffee in tube: the Swiss invention that wants to revolutionize how you consume caffeine

Allow alcohol at Buddhist parties

Tourism is one of the most powerful economic levers In many countries. In fact, some places receive so many visitors that cities and whole countries have already begun to take measures to limit massification. Venice is one of the most famous for the different decisions to stop mass tourism. AND Japan will copy that input rate For the foreign visitor. That influx of tourists is something that other countries seek and seem to not get. Thailand is one of them and, to attract that tourism, it is raising something curious: alcoholic tourism during the Buddhist holidays. Tourists, come. In Asia, it is curious to see the duality that cities and countries live with tourism. We have commented on the Japanese case, but one of Seoul’s most popular areas also implemented a curious measure a few months ago: Cale touch for tourists. On the other side of the currency, we have North Korea, which has opened to tourism after years of border closure. Hong Kong also wants to attract foreign money Thanks to multimillionaires influencers And Thailand is also desperate to recover tourism that lost After the Covid-19 pandemic. The impact was strong: a 90% drop in 2021 and an influx that increase gradually since then, but not to the desired rhythm. Closed bars. For this 2025, Thailand wait recover the Prepandymia figuresbut they have identified something that could hinder tourism and consumption: Buddhism. Specifically, the Buddhist festivities in which the bars close and the sale of alcohol is not allowed. The Government considers that this can stop the foreign tourist whom the religious festival cares little and has stated that alcohol can be sold without stopping. Spirits. Of course, this decision does not imply an lack of control in the sale of alcoholic beverages, since during the festivities there will only be a series of establishments in which alcohol can be purchased and consumed. Hotels, international airports, night bars and some tourist places seem to be the ideals to open their hands in the sale of spirits during those religious festivities. Details to clarify, since it is a measure that is in the public hearing phase and that will have to be officially approved by the Minister of Public Health and, obviously, by the Prime Minister, but is already on the table. Among those loose ends we must see what happens with bars at street level, also with restaurants and franchises in commercial and more tourist areas. Complex balance. As they point in Bloombergthis measure is complex because the government must maintain a balance between local traditions and that search for money from tourism in one of the most powerful countries in the region. From the government, initiatives such as entry without visa are also being implemented for certain tourists and programs that guarantee the medical security of the visitor. The ‘White Lotus’ effect. Beyond the sale of alcohol during religious parties, recently the country legalized same -sex marriage and has also proposed to attract tourists with greater purchasing power, taking advantage of the fact that it is the stage of the third season of the series ‘The White Lotus’. It is curious, but the series is so successful that people with a certain purchasing level that they want to emulate the experience in fiction. Part of the series was recorded at the expensive Four Seasons resort Koh Samui hotel, which has had 40% more reservations. Koh Samui has had more hotels, especially by American tourists, and there are companies that are launching Vacation packages inspired by the series about $ 8,000 per person. It will be interesting to see how the measure of the sale of alcohol will be resolved, since it is an important dilemma between the traditional Thailand and the one that seeks to revitalize its tourism. Images | Mark Fisher, Witwatarun In Xataka | If the alcohol industry no longer had enough problems, it has now encountered one more: Ozempic

If the alcohol industry no longer had enough problems, it has now encountered one more: Ozempic

The drugs of the family of the GLP-1 hormone (peptide similar to type 1 glucagon) as Ozempic or Zepbound have meant a revolution in the world pharmaceutical market. The success of these medications aimed at the treatment of diabetes has to do with its slimming effect but the ramifications of this phenomenon go further. New tests. One of these ramifications has to do with alcohol consumption: a new study He has found evidence That the semaglutida, the active compound used by drugs such as Ozempic or Wegovy, can also help in the treatment of alcohol addiction. Chronicle of a social phenomenon. Ozempic began to gain popularity about two years ago when it began to be used not to keep glycemic levels under control in people with type II diabetes, but as a treatment to lose weight both in people with diabetes and in those who only wanted to lose weight. In parallel, several clinical trials endorsed this effect and the regulatory organisms approved the use of the drug for this second use. This success led to the appearance of other side effects associated with this compound, some of them positive. It was then that some laboratories got to work to test these effects. Among them An apparent reduction in alcohol consumption among those who were under this treatment. How does it work? The GLP-1 hormone performs several functions in our body, one of them being indicating that we have satiated our appetite. That is why the drugs that function as their analogues in our body generate the same feeling of satiety, which in turn implies that we will eat less and therefore lose weight. But soon some users began to realize that this not only affected food, but also the alcohol they consumed. Although the mechanism is not entirely clear, it is possible to intuit that it is the same mechanisms that enter into operation. There is another factor to take into account, and among the Side effects From ozempic drugs we can find stomach symptoms such as nausea and vomiting. This can also lead to alcoholic beverages less appealing, as well as other foods. 48 participants. The study was conducted through a randomized rehearsal with placebo. That is to say, It was distributed randomly to the 48 participants in two groups: one was treated with semaglutida and another with a placebo. They contrasted that the effects of treatment were greater than those of a simple placebo, that is, the participants drank less alcohol. While the number of days in which the participants drank these were not reduced in less volume. “These data suggest the potential of the semaglutida and drugs similar to covering an existing need for treatment for alcohol use disorder,” explained in a press release Klara Klein, member of the study responsible for the study. “Broader studies (…) are necessary to fully understand security and efficacy in people with (this) disorder, but these initial results are promising.” The team presented the details of the essay In an article In the magazine Jama Psychiatry. The analyzes continue. The reduced sample size in this study suggests that there is still a lot of work to be done. If we want to better understand Ozempic’s potential to fight addictions and similar disorders will need experiments with greater samples and studies that allow us to better understand the underlying biological mechanisms, as well as the potential risks of this use. All this while other teams investigate other potential risks and benefits of this drug family. An example of the potential benefits still to explore is In cardiac healthcontext in which we have begun to see some potential benefits but that, as in the case of excessive alcohol consumption, we must still explore more thoroughly. In Xataka | In Tinder there is a trend that is gaining weight between generation Z: quotes without a single drop of alcohol Image | Andreas m / Chemist4u

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