In a few days there will be an anniversary that may be celebrated in some way by those most veteran or sentimental Apple fans: that of the broadcast of an advertisement so mythical that it has its own name (and what a name): ‘1984’, the first Macintosh advertisement. But not because he gets older does … Read more
Everything indicates that the negative reaction to use of AI in Coca-Cola Christmas ad It has set a precedent… but it has not discouraged large corporations. MacDonald’s has made its own greeting with synthetic images and the reaction has been so overwhelmingly negative that the company has decided to remove the spot from social networks. … Read more
The snow is coming back (well, that remains to be seen), the gifts and Mariah Carey. And, of course, the annual announcement of Coca-cola recovering its traditional Santa Claus, the Nordic landscapes that look like a model and the company’s trucks decorated like Christmas trees. Last year there was controversy because the announcement was entirely … Read more
Tiktok has one Announcement Library. Is available in any browserit is not necessary to have an account on the platform and, in theory, it allows us to consult what brands are announced, what content they promote and what type of users are directed. All this is part of an obligation imposed by the Digital Services … Read more
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