NVIDIA’s story is that of a survivor when all its competitors disappeared or were bought

by

In 1998 NVIDIA was on the verge of go bankrupt. The rivalry that graphics chip manufacturers sustained during the 90s of the last century and the first decade of the current one killed many of them. In fact, as Tae Kim explains to us in the highly recommended essay book ‘The NVIDIA Way’only the company led by Jensen Huang survived in a saturated industry that still suffered from obvious immaturity. During the second half of the 1990s, between 80 and 100 companies competed in the PC graphics market, as Kim confirms in his work. Some of them were well known to users, such as Matrox, 3dfx Interactive, S3 Graphics, ATI Technologies, Hercules, Cirrus Logic, Intel, Trident, Number Nine Visual Technology or Rendition, while others were fighting to make their way in a market whose size It was at that time much smaller than today. Tae Kim argues that only NVIDIA has survived for one reason: it is the only company of all those I have mentioned so far in this article that remains as it was at that time. Most of them no longer exist, and those that remain have either been bought by other companies, such as ATI Technologies, or have had an unstable presence in the PC graphics hardware market and have made a living from other businesses, such as Intel. Jensen Huang is where he is thanks to his perseverance and intuition In his book Tae Kim assures that NVIDIA has overcome the critical moments it has faced thanks to Jensen Huang. Many of the decisions this executive has made during his career have been guided by ‘The innovators’ dilemma’one of his favorite books. Its author, American university professor Clayton M. Christensen, maintains that not dedicating the resources necessary for innovation It leaves the way free to do so for other companies that can afford to risk and bet everything on innovation with the purpose of consolidating themselves in the market. Jensen Huang has always been attentive to both talent coming from universities and strengthening his competitors. Christensen’s teachings have inspired Jensen Huang and helped him define NVIDIA’s business strategy, but, according to Kim, the company is still competing today thanks to two qualities of Huang: his perseverance and his intuition. In 1998, TSMC, which already then manufactured NVIDIA chipsran into a production problem. The latter company was running out of money, but Jensen Huang reacted and convinced three of the PC graphics card manufacturers he worked with. “Our technology is good. We will give you a 10% discount on the IPO when we go public. You just have to give us some money now,” Huang promised them. And it worked. His conviction and firm belief in the potential of his products got NVIDIA out of the quagmire, but the recipe for his success has other ingredients that we cannot ignore: his intuition and his good eye when it comes to recruiting talent. Huang has always been attentive to both talent coming from universities and strengthening his competitors. The signing of Dwight Diercks proves it. Jensen Huang followed Scott Sellers closely before he co-founded 3dfx Interactive. When the latter company went bankrupt in 2000 and was bought by NVIDIA, Huang questioned Sellers: “Which engineers are really good among all those who have been part of your team? Who are the stars?“Sellers did not hesitate to praise Dwight Diercks. And he ended up at NVIDIA. Jensen Huang is the alma mater of his company, but it is clear that he is fully aware of how essential the people he works with are. The Nvidia Way: Jensen Huang and the Making of a Tech Giant (English Edition) *Some prices may have changed since the last review Image | NVIDIA Bibliography | ‘The NVIDIA Way’by Tae Kim In Xataka | We can forget about AI without hallucinations for now. NVIDIA CEO explains why

For Tarantino, there is only one trilogy that can be said to be “perfect.” Although it was not originally intended as such

by

Quentin Tarantino may be many things, but he certainly isn’t fooling anyone: neither ‘Star Wars’ nor ‘The Godfather’ are his favorite trilogies. It makes all the sense in the world that, watching his films (especially ‘Dyango Unchained’ or ‘The Hateful Eight’, but also ‘Inglourious Basterds’ or ‘Kill Bill’), the director has Sergio Leone’s Dollar Trilogy on an altarthe three films that completely reformulated the classic Western and launched it into a universe of ruthless characters and deadly environments. This is the trilogy composed of ‘For a handful of dollars‘ (in Movistar Plus+ and FlixOlé), ‘Death had a price‘ and ‘The good, the bad and the ugly’ (in FlixOlé). The international success of all of them generated an immense market for farms in Mediterranean countries such as Italy and Spain, which began to imitate them without any complexes, but their influence continues to this day. Today it is impossible to see a western that, voluntarily or not, does not have the imprint of Sergio Leone in its DNA. Tarantino said about her in an episode of the ‘Club Random’ podcast that did “what no other trilogy has been able to do. The first movie is great, but the second one is so good and takes the entire first idea onto such a large canvas that it nullifies that one. And then the third, ‘The Good, the Bad and the Ugly’, does the same thing with the second, and that’s what never happens. You’ll see this big jump from first to second, but they never get to third. For example, ‘Mad Max 2’ is not overshadowed by ‘Mad Max: Beyond Thunderdome.’” The curious thing is that Leone did not conceive these three films as a trilogy: Clint Eastwood appears in all of them playing a similar character, a man with no name dressed in a poncho, but it is not clear if he is the same person in all of them. Other actors, such as Lee Van Cleef, appear in several or all of the films in the trilogy, giving life to openly different characters. But the box office success of the films was such that United Artist distributed them in the United States as if they were part of a trilogy, given their aesthetic and plot similarities. In Xataka | The most brutal Western in history is this masterful mix of horror and Western cinema on Prime Video Translation performed with the free version of the DeepL.com translator

Weather forecast in San Antonio, Texas for this Sunday, January 26

by

If you live in San Antonio or are traveling to this city in the south of Texasit is important to know what the weather will be like this Sunday, January 26. From hot summers to occasional flooding, it’s vital to know what to expect and how to prepare for today in the city. For most of the day in San Antonio there will be overcast skies. A maximum temperature of 64 degrees Fahrenheit (18ºC) is expected in the central hours of the day and a minimum temperature of 48 degrees Fahrenheit (9ºC) late at night. A northeast wind is also expected, reaching 9.32 mph on the day. The percentage of cloudiness will be 26%. The average atmospheric pressure will be 1018.3 hPa, a measurement that will decrease. Sunrise will be at 07:27 and twilight will be at 18:07, which means a total of 11 hours of light. When does it rain in San Antonio? According to the information provided by AccuWeather, the chances of precipitation in San Antonio, Texas are 80%. The rainy season in San Antonio normally occurs from May to October, with September being the month with the highest volume of rain. Weather in San Antonio, Texas tomorrow The weather forecast in San Antonio, Texas, for tomorrow indicates that cloudy skies with some drizzle are expected. Temperatures will vary between 52 and 55 degrees Fahrenheit (11 and 13ºC). Weather forecast for San Antonio for the next 7 days Check an estimate of the weather in San Antonio, Texas, for next week with the main indicators: temperature, probability of rain, winds and atmospheric pressure. Climate in San Antonio, Texas San Antonio, Texas, is a metropolis popular for its warm climate, with temperatures exceeding 90º F in summer. The Alamo City has a humid subtropical climate, which means mild winters and hot summers. The average annual temperature in San Antonio is 70° F. However, depending on the period these vary greatly. In summer, thermometers can exceed 100° F, so it is important to drink plenty of fluids and stay under cover during the hottest parts of the day. In contrast, winter temperatures in San Antonio are much milder, averaging around 50° F. Don’t miss the weather news in San Antonio on https://laopinion.com/tema/clima-en-san-antonio/.

Cut the Eiffel Tower elevator cables

by

June 1940 was a month indicated in the heart of France. Also in the heart of an Adolf Hitler who could fulfill his dream of visiting Paris. At the dawn of the Second World Warand after eight months of tense calm known as’The joke war‘The Nazis attacked France. On June 2 bombed Paris, on June 10 the French government fled the city and on June 12, seeing that a resistance was useless that ended the city in ruins, it was declared that Paris was an ‘open’ city. On June 14, the first German guard entered, taking the city and ensuring everything for the triumphal arrival of a Hitler who had quickly conquered the mythical European city. What could not conquer was the sky of Paris: the rulers, with Charles de Gaulle At the head, they had abandoned the city to their fate, but the Parisians were clear that Hitler would not rise to the top of the Eiffel Tower. For the Insta. The Nazi expansion in Paris was fast. They occupied police and government posts quickly, hung a swastika in the Arch of Triumph and organized a parade through the Elysees fields within a few hours of entering the city, all for the press to immortalize the moment for propaganda purposes. In France a collaborative government was established, with Philippe Pétain (Hero of the World War I and traitor to the homeland in World War II) as the main puppet. That new government urged the army to stop fighting, which ends up opening the doors to the Germans. June 23 or 24 (the exact date is diffuse), Hitler arrived in Paris. He did it next to the Arno Breker sculptor and his right hand, the chief architect of the third Reich Albert Speer. Together, and with a tremendous entourage, they walked through some of the most iconic places in the city. Of the various famous photographs that the dictator and his collaborators were taken, perhaps the most famous was this, posing in front of the Eiffel Tower: A wonder. The tower, today icon of the city, opened in March 1889. From the first moment, the structure showed a pioneer installation: five elevators. Although not all were the same, the five were driven by hydraulic energy thanks to water deposits installed on each floor. The three water accumulators weighed about 200 tons each and maintained a pressure of between 40 and 60 bars. In 1899, They were modernizedwith hydraulic engines with high pressure oil. The most shocking thing is that two of the originals continue to work, passing security controls so that there are no mishaps because every year they travel about 103,000 kilometers. A real barbarity and a revolutionary engineering work in his day … that he could not enjoy Hitler. Hitler did not hug Paris. Up to the highest point of the Eiffel tower meant ’embrace’ Paris. From that point, we have an enveloping panoramic view of the city and, for the Nazi leader, it would have been as definitely crown the French pride. The Parisians did not allow it and, therefore, cut the wires of the elevators. In the occupation, accessing the tower was limited to German visitors, but in this way no one could rise. Not even Hitler, who chose to stay on the floor during his walk around the area. If I wanted to climb, I would have to do it on foot, and did not. Mine … or nobody. In August 1944, that triumphal atmosphere did not breathe in Paris, at least for the Germans. The allies approached the French city and, aware that the hours were told for the Nazi occupation in the city, Hitler ordered the general Dietrich von Choltitz That destroy the city, including the tower. The general disobeyed the order (either because he did not agree or because he had more important things than to do than destroy the city, leaving burned land), so construction, like so many others, remained in his place. Interestingly, Von Choltitz’s life has been taken to the cinema as “the Nazi who saved Paris”, although later historians have nuanced This story, stating that all he wanted was to save his skin and that he placed explosive loads in various parts of the city, but there came a time when he considered it useless to continue fighting. Ah! The elevators were repaired in 1946 and in the Spanish video game ‘Commandos 2’ we can not only climb to the highest point of the tower, but this is up to Nazis. In Xataka | Bundesarchiv, Bild In Xataka | The unfinished plan of the allies after beating the Nazis: choping Germany and turning it into the barn of Europe

We have just discovered one of the best kept secrets of the Mediterranean diet: its compounds

by

There is little we can say that we have not already been told about the virtues of the Mediterranean diet. However, some scientists still persist in studying this diet and its components, with questions about what makes this diet more beneficial or what we can learn from it. A recent study led by researchers from the Autonomous University of Barcelona tries to answer this second question. Very present compounds. To do this, the team performed an analysis focused on a selection of key compounds that we can find in plants such as garlic, saffron, olive or rosemary, among others. These are plants closely related to the Mediterranean diet since they provide some of the most used ingredients and condiments in it. The team responsible for the study points out that some of these active components are “promising” when considering treatments for diseases such as atherosclerosis. They also indicate that they could help reduce the risk of problems such as myocardial infarction or stroke. Plants and Mediterranean diet. The Mediterranean diet is closely linked to a series of ingredients and condiments, many of them extracted from plants that we can find in the regions adjacent to the sea that bathes the coasts of European, Asian and African countries. The team It started from six “representative” plants: garlic (Allium sativum), the hawthorn bush (Crataegus monogyna), saffron (Crocussativus), the olive tree (Olea europaea), rosemary (Salvia rosmarinus), and the vine (Vitis vinifera). The study focused, however, on fifteen bioactive compounds present in these plants: diallyl trisulfide, allicin and S-allyl (cysteine) (in garlic); quercetin, apigenin and chlorogenic acid (in the hawthorn bush); crocina and safranal (in saffron); oleic acid, oleuropein, hydroxytyrosol and oleacein (in olive); rosmarinic acid and carnosic acid (in rosemary); and resveratrol (in the vine). Analyzing the literature. The team carried out a review of the scientific literature focusing on these compounds and their potential properties in the treatment of cardiovascular diseases. That is, we searched among previously published studies for those that analyzed the potential benefits of these compounds. Details of the process were published in an article in the magazine Food Bioscience. Mixtures and dosage. The team explains that extracts based on these compounds are “promising,” but also points out some factors to consider. For example, the so-called “matrix effect”. This refers to the fact that the combined ingestion of these compounds with others can alter the effectiveness of their therapeutic effects, both to improve and diminish these effects. This, together with the greater or lesser amount of a compound contained in a food, means that it is not always possible to extrapolate the benefits of a compound to the food that contains it. Understanding the interactions between different compounds, the team highlights, is “essential” to optimize their therapeutic application. One last detail that the team focuses on is the need not to equate “natural” with the best, even in these contexts. “The ‘natural’ label does not guarantee safety, and this emphasizes the need to prioritize pharmacokinetic, toxicological and clinical studies to evaluate its effectiveness, safety and efficiency compared to existing medicines,” They emphasize in their press release. In Xataka | Two new studies reinforce something we already suspected: our diet has a lot to do with cancers of the digestive system Image | Angeleses

Austin: weather forecast for this Sunday, January 26

by

For most of the day in Austin, Texaswe will have overcast skies. A maximum temperature of 54 degrees Fahrenheit (12ºC) is expected in the central hours of the day and a minimum temperature of 43 degrees Fahrenheit (6ºC) late at night. A northerly wind is also expected, reaching 8.08 mph on the day. The percentage of cloudiness will be 26%. Is it raining in Austin today? According to information provided by AccuWeather, the chances of rain are 40% for this day. The average atmospheric pressure will be 1021.0 hPa, a measurement that will be constant throughout the day. The Sun will appear for the first time in the day at 07:25 and twilight will be at 18:03, which means a total of 11 hours of light. Weather in Austin, Texas tomorrow As for the weather in Austin tomorrow, the forecast calls for cloudy skies. Temperatures will range between 48 and 54 degrees Fahrenheit (9 and 12 degrees Celsius). Weather in Austin for the next 7 days If you want to be one step ahead and know what is expected of the Weather in Austin, Texas for the next 7 dayshere we provide you with an estimate of the weather as of today. Remember that weather conditions in Texas change day by day and by area (north or south), so we advise you to check our site daily. Don’t miss the news about the weather in Austin on https://laopinion.com/tema/clima-en-austin/.

9 steps to guarantee higher quality and better sources

by

Let’s tell you 9 ways in which you can improve the answers of Chatgptmaking artificial intelligence use better sources to improve information. Because the quality of the answers depends largely on how you formulate Promptso some variations or added to your question can improve the sources. What we are going to do in this article is to summarize several techniques that you can use or added for your Prompts. This is designed for chatgpt, but they are elements that you can also incorporate into your prompts of COPILOT, Gemini, Grok or any other artificial intelligence chatbot. Don’t talk to him as if he were Google Chatgpt process your text differently from Googleand intelligence chats in general do it differently from search engines. An AI is trained to process the natural text, so you do not need to write using only keywords. This means that you should forget to write with loose words so that the search engine detects those words and finds content that contains them. With chatgpt Write what you want naturallyin the same way you would ask a person. It is clear about what you want to ask for The first measure to get chatgpt to respond in a better way is specify everything you can When asking a question. Your question has to be clear and precise, and take into account the context And the purpose of what you want to ask. For example, if you want to ask you to suggest a text to write an email, it is not the same to tell you that you simply want to tell you that email is “in English, to request work and with a professional tone where the skills are stand out “ When asking for information about something is the same, always try to specify everything you can. If you are looking for information about a specific product, the specific model, and so on. Avoid ambiguities and generalizationsand look for concrete things. Details, details, details With this I want to insist on the previous point. Don’t avoid details, don’t leave anything. If you are going to use chatgpt to compose an image, all the details will be taken into account, such as the types of clothing, facial features, the colors of the dresses, and so on. And when you ask you to generate a text, the details also matter. When creating texts is the same, All the details you can enrich will enrich the answer. You can tell who the text is directed, the purpose, and even the length that you want it or if you want it in summary or point by point. You can also give details when asking about an event, specifying which part of the event you want me to tell you, what event, what details. And so with everything you ask. Ask to use the structure you need When you are asking chatgpt to compose a text, you can have you A purpose or a structure In mind, but the result of AI could be very different. Therefore, it is important that if you have a structure in mind, mentions in the prompt. For example, you may want the AI ​​to tell you the differences between two mobiles, or make a comparison. Well, it is not the same to simply ask for doing it by saying to tell you the points for and against each one. You can also ask that it be an academic document, that it has a determined format, that you use bullets, what you need. Adapt the explanations to you If you have asked Chatgpt to explain and define something you have no idea, but You don’t understand the explanation too much Or it seems too complicated, you can adapt it to explain it to you in a much simpler way. Something classic that I make myself for the most complex concepts is to add something like “explicit it like a 10 -year -old child.” You can also adapt it to other ages. When you do this, chatgpt The terminology and examples will change to make them much simpler, basic and understandable. Define the sources you want Chatgpt and other similar bots have been trained with large information databases, and if you ask you a question you will look in this information in general to compose an answer. Therefore, it is important specify where you want me to take out the information When you ask you to answer something. For example, it is not the same to ask “what is climate change” than asking “explain to me what climate change is based on academic research and peer reviewed studies.” With this you are asking you not to draw the information from anywhere, but only of a specific type of more reliable source, and the time to give you the explanation will include appointments mentioning where it has taken it. Mentions specific institutions or media In addition to generic type types, you can also Ask to use concrete sources. This can be institutions or organisms, as well as web pages or specific media. You can also ask for authors or concrete studies. Because it is not the same to ask you to tell you the time you will do tomorrow to ask you to tell you the time you will do tomorrow “according to Aemet.” Nor is it the same to ask for medical information or do it “according to WHO” or “according to Harvard publications.” Ask to cite the sources In addition to telling you the type of sources you want to use, you can also Ask you to include appointments from these sources. For example, you can ask you to explain the evolution “citing Darwin’s studies and other recognized scientists.” In the answer you compose, you will. Ask for updated data Although ChatgPT has an Internet search engine and can search for updated information on the network, You will not always do this by defaultsince sometimes to give you an answer you can simply look … Read more

Today’s time in Houston for this Sunday, January 26

by

The climate in Houston, Texasfor this Sunday, January 26 will arrive with practically covered skies. According to the meteorological part provided by Accuweather, the temperature will increase to 70 degrees Fahrenheit (21ºC) of maximum during the day, while at night the lowest temperature will be recorded, with 54 degrees Fahrenheit (12ºC) minimum. The probability of rain for these stripes of the day will be between 99 and 92 percent. Likewise, the thermal sensation, that is, “real temperature” will be around 66ºF (19ºC) of maximum and 66ºF (19ºC) of minimal. At this time of the year in Houston, dawn will be at 07:15 h, while sunset can be observed at 5:54 p.m. The wind bursts will reach 8.08 mph of maximum in the day and the 8.08 mph at night. Do not forget to review the latest climate news in www.laopinion.com/clima What is the climate in Houston? If something is clear, is that Houston’s climate, Texas, is unique and unique. Your summers? Warm, your winters? They are compensated being soft. The sun shines almost all year, so the climate of the city is usually pleasant. But it is also a city prone to suffering natural catastrophes, mainly in the hurricane season. Houston temperature average is between 49 ° F (9 ° C) in winter and 90 ° F (32 ° C) in summer. The months of more heat we commented are June, July and August and the coldest December, January and February. Houston usually has rainfall that reaches 39 inches per year. Houston moisture and quality Houston humidity is usually quite high due to its location near the Gulf of Mexico. Specifically, The relative humidity in Houston varies between 50 and 90%which makes the temperature perceive as higher than it really is. Houston’s air quality is usually good, but it can often be affected by the contamination of the numerous factories and refineries of the city. Unfortunately, the city also has high ozone values ​​during the warmest months, which can be problematic for people with ‘respiratory pathologies. Natural catastrophes in Houston Despite its favorable climate, Houston is a city at risk of experiencing natural catastrophes, such as hurricanes and floods. Hurricanes are a potential threat to the city and to occur can cause important damage and even losses of human lives. The city is also prone to floods due to its proximity to the Gulf of Mexico and its low areas. Finally, Houston also runs the risk of tornadoes, although less frequently than hurricanes or floods. Tornados can cause important material losses and even cause injuries. It is important to be prepared for any natural catastrophe that may affect the city for which there are already protocols that are activated in case of emergency. Do not miss the novelties of the climate in Houston in https://laopinion.com/tema/clima-en-houston/. (Tagstotranslate) Climate in Houston

The car that hides an eVTOL in the trunk is very real and will be sold in China

by

We have been imagining the arrival of the flying car to our lives. Although this concept has advanced considerably, especially in recent years, the reality is that we are still far from seeing these vehicles as something accessible. For now, most are projects in the development phase or futuristic demonstrations, and they are still far from what we imagine in movies like ‘Blade Runner’ or video games like ‘Cyberpunk 2077’. A subsidiary of XPeng, a Chinese manufacturer with a presence in Europeis pushing a pretty unique idea. Instead of betting on a design with wheels and wings, something closer to what we usually imagine as a “flying car”, Xpeng AeroHT has developed a vehicle that can deploy an electric vertical take-off and landing (eVTOL) aircraft). Sounds crazy, right? Well, the most surprising thing is that this project is already taking shape. The first demonstration of the Xpeng AeroHT vehicle before the public Xpeng AeroHT has advanced at full speed. The company first presented its project in October 2023. Back then, everything was a promise accompanied by very striking renders. But Xpeng AeroHTapparently, was serious when he said that he aspired to make his project a commercial product. Its engineers continued working to get the vehicle ready for its big day: the day of the first official demonstration before the public. This milestone took place at the 15th China International Aviation and Aerospace Exhibition, an event that took place in November 2024 where we learned, for example, the new new Chinese J-35A fighter. There, the founder of XPENG AEROHT, Zhao Deli, showed his company’s star in action. The vehicle stopped in front of the cameras and the crowd, deployed the eVTOL that was hidden in the “trunk” and someone climbed aboard the new multirotor. The latest from Xpeng AeroHT in testing in November 2024 Various tests were performed during the demonstration, such as linear acceleration at low altitude, spiral ascent, constant descent, and precision landing. Apparently, everything went as expected. An interesting point is that the test flight It was controlled at all times by autopilot. That is to say, although it is technically possible, the person on board the aerial module did not use the controls at any time. The latest from Xpeng AeroHT in testing in November 2024 Xpeng AeroHT says the eVTOL is capable of following planned routes automatically, returning to the starting point with a single touch and detecting obstacles around it. The manual control system is made up of a joystick that allows the user to fly with total freedom. The question at this point is what requirements the “pilot” must meet to fly this type of vehicle. We’ll have to wait to find out what local regulations say. Render of the most ambitious project of Xpeng AeroHT In any case, the company has not hesitated to ensure that users can learn to use manual control in five minutes and become experts with three hours of flight time. They do not mention whether it will be necessary to have the support of an instructor. Whether in mode manual or autonomousthe intelligent flight control and navigation system promises to ensure stability, keeping flight parameters within safe limits. And now, the big question: when can we buy the Xpeng AeroHT vehicle? The answer is that we will have to wait. The production line for this model is in production. According to the company, the works will be completed in the third quarter of this year and will allow the production of around 10,000 units per year. Deliveries should begin in 2026 in China. It remains to be seen if this product will reach other markets such as Europe. Images | Xpeng AeroHT In Xataka | XPeng believes that the solution to popularize the electric car is very simple: offer charges of 1 km per second

The new fever in China is mobile series with one-minute episodes. And they prepare their landing outside Asia

by

Who was going to tell us that Quibithat app that around here we welcomed with joy and which presented series divided into short chapters designed to be consumed vertically or horizontally but always operated from the mobile phone, had been visionary. That Jeffrey Katzenberg invention ended up being a fiasco and a waste of money, but perhaps what really happened to him is that he arrived too soon. Or perhaps that can be inferred from the latest fad in the Chinese market that may end up leaving the Asian market soon: microdramas. What does it consist of? These are small fictions, often with romantic content (but, also in Korean style, sometimes with fantastic elements such as vampires in love or time travel), created for mobile consumption (that is, in vertical format) on platforms. that facilitate quick passage from one episode to another, such as TikTok or YouTube (but also in others less known outside Asia, such as Kuaishou, Douyin or Bilibili), and whose episodes last around one or two minutes. Each series contains between 60 and 100 episodes, meaning the total duration of each series is approximately equivalent to that of a movie. The income. We are not talking about a precisely small market. In 2024 this digital subgenre generated 2,000 million dollars, an amount that could double in 2025. According to Chinese media, we could be talking about 2023 gross revenue of $5.2 billion per yearwhich is equivalent to 70% of China’s film market, one of the most important in the world. An example of the numbers that these series manage: one of the most popular, ‘Unparalleled’ may have earned 14 million dollars in just eight days of broadcast. And not only because of the high price of subscriptions to viewing platforms: their viewers are counted in hundreds of millions and there are already brands of cosmetic products with which they establish themselves juicy sponsorships. The secret to such enormous success? Variety, for example, point that if the time of confinement favored the explosion of health services streaming domestic because there was no choice but to be at home, when viewers have gone out again and used public transport, it is the mobile content apps that have skyrocketed their number of users. Behind this content there are mainly two names: on the one hand, Kuiashou, a platform dedicated to short videos that previously fed, like TikTok, on content mainly created by users (and that was the first to adopt the term “microdrama”); and on the other, Douyin, owned by Bytedance, also owner of TikTok. Leap out of Asia. All of this would remain just another format that is only consumed in China if it were not for the fact that microdramas are beginning to expand beyond the borders of the Asian country. In East and Southeast Asia it is beginning to be common and the company Reelshort (behind which is the giant Tencent and Baidu) want to bring microdramas to the United States, where they are starting to gain traction. The stores of Apple and Google apps, with wide penetration outside Asia, have seen applications intended for this type of content downloaded thirty million times in the first quarter of 2024so the foundations are well established. A look at Reelshort. A quick visit to Reelshort It will make it very clear to us what type of content we are talking about. They are series that westernize the Chinese product, as revealed by those titles with an undeniable oriental soap opera flavor: ‘In Love with the Alpha’, ‘The Billionaire’s Contract’ or ‘Fatal Attraction: Mafioso Romance’. All of them are translated and subtitled using AI, and some of them are dubbed with an unmistakable neutral accent, which also gives some clue as to what type of audience the app is aimed at: regular consumers of Latin American soap operas. The relationship with video games. And there is something else: the deep relationship of these products with video games, which starts with the gamification with which many of these programs are presented. Completing tasks such as watching the series gives access to the currency used by each app (which can also be purchased with real money), which allows you to unlock the episodes of the series that are blocked (the “taste” of the five or ten first episodes of each series is free, to hook the viewer). It is not surprising that some of the companies that own these apps (Crazy Maple Studio, owner of Reelshort, for example) are dedicated to the development of mobile games. In Xataka | There are hundreds of Chinese streamers streaming under bridges at night. And there is an explanation

Log In

Forgot password?

Forgot password?

Enter your account data and we will send you a link to reset your password.

Your password reset link appears to be invalid or expired.

Log in

Privacy Policy

Add to Collection

No Collections

Here you'll find all collections you've created before.