Xiaomi has made profits selling cars in its first year. The problem is that it has optimized for an unrepeatable moment
Xiaomi Auto, Xiaomi’s car division, reported a few weeks ago something that is considered impossible in the automobile industry: achieving profits in its first year. It has had a healthy gross margin of 25.5% and a net profit of 680 million yuan, about 82 million euros, thanks to 109,000 cars delivered in a single quarter. … Read more