15 years were not enough for Amazon to defeat Steam. Now that defeat is taking its toll on him.

In 2025, Amazon faces a deep crisis that challenges its hegemony. The obvious signs are mass layoffs what you are facing in the last few days, or the massive crash of your cloud serviceAmazon Web Services (AWS), which globally affected numerous digital platforms. But before, there have been multiple signs, some more subtle than others, that have made it clear that his gigantism was preventing him from precisely combating apparently much weaker rivals. One of its last bosses, Ethan Evans, has made it clear by recounting how Amazon tried to impose itself on the leading digital video game distribution platform, Steam. And despite having many more resources, it failed miserably. A revealing chapter. The failure of Prime Gaming within Amazon is a revealing chapter, and has been clearly exposed by Ethan Evans, former vice president of Prime Gaming. In a post that shared on his Linkedin profileEvans said that Amazon decidedly opted to compete with Steam, trusting in its size and resources to prevail. However, this strategy not only failed, but also showed a deep disconnection with the ecosystem in which its rival operated. According to Evans, the company tried everything to unseat Steam, from mergers with smaller stores that it intended to grow, to launching its own services such as Luna cloud gaming platform. But it never managed to deliver an experience that was significantly better. What went wrong. Evans says that one of the critical failures was underestimating the value of Valve, which combined a robust offering with a consolidated community and an interface adapted to the needs of players. Amazon mistakenly believed that its dominant presence and technological infrastructure would be enough, without understanding that players had already solved many of their problems and were unwilling to change. Evans adds to all this problems of focus, frequent changes in direction and the lack of a clear value proposition within a highly segmented and competitive market. As Evans himself says, there were experts who pointed out that this failure was foreseeable given the saturation and maturity of the digital gaming market, where differentiation requires not only capital, but also an innovative vision and solid relationships with users. Prime Gaming, in free fall. Prime Gaming is, perhaps, one of the departments of Amazon’s business that is suffering the most. In 3dJuegos they detail a “huge” cut that especially affects its MMO projects. Amazon will carry out a restructuring that will bring with it a very significant number of layoffs, including a total of 14,000 employees, with a direct impact on the Irvine and San Diego studios, which worked on titles such as ‘New World’ and the MMO based on ‘The Lord of the Rings’. Despite these cuts, Amazon will keep its video game division active, but with a different approach: they will focus on more sustainable products and agreements with third parties instead of continuing with their own big-budget developments. They continue to function as a distributor of the new ‘Tomb Raider’ and the Open world driving game from Maverick Gamessimilar to ‘Forza Horizon 5’. They also have a project from their studio in Montreal, ‘March of Giants’, moving forward with a closed alpha. The official justification for the restructuring is linked to the need to be “more agile” in a context of the explosion of artificial intelligence and changing markets. Goodbye, ‘New World’. Without a doubt, the project that suffers the most from these changes is ‘New World’, an MMO that will soon be discontinued and whose servers will close sometime in 2026. Season 10 and the latest updates, including the ‘Nighthaven’ expansion, will be the last content that the game will receive. As a way of thanking the community, Amazon made the “Rise of the Angry Earth” expansion free for all PC players, which multiplied users to a very notable but apparently insufficient 40,000 daily players. Massive restructuring. Amazon is preparing, at all levels, for major structural changes, starting with the massive reduction of its corporate workforce. As has been knownAmazon plans to cut between 14,000 and 30,000 jobs globally. The impact of the layoffs will be especially felt in areas such as human resources, advertising, payments, device development (including Fire TV), customer analytics and Audible. The overcontracting that took place during the pandemic and the need to redirect resources towards strategic areas such as artificial intelligence are presented as some of the reasons in a very complex situation. In Xataka | Amazon has calculated how much it costs to lay off 600,000 employees: 30 cents per item sold and many robots

In Spain, eating chocolate is becoming a luxury. And that has begun to take its toll on your consumption

Despite price swings And that the tablets no longer take the deficated rhythm of A few months agothe chocolate market continues to cross turbulence. The latest IPC data show that eating chocolate today comes out 19% more expensive that a year ago, which threatens to convert the chocolates and chocolates into (almost) a luxury. Consumption is not falling to the same extent in which prices rise, but the industry begins to understand a reality: demand, even the very very chocolate, It is not immune to inflation. The big question is now … Will prices continue to upload? A percentage: -13%. They do not run good times for cocoa and chocolate lovers. It is something that We have been saying. Your crisis responds to A mixture of factors that transcend Spain, but still the data that are coming from the national market help to better understand its evolution and perspectives. One of the last clues is the INE in your price index August. It shows that both chocolate and cocoa powder continue to make more expensive. The first is today 13.1% more expensive than in January and 18.8% more than a year ago. In the case of the second, the product that is marketed in dust, the percentages are respectively at 10 and 11.8%. They are not as strong increases as those of a few months ago, when the interannual chocolate climb touched 25%but still far exceed General Food CPIwhich barely grew 1.8%. Consumption, in retreat. The price is not the only clue we have to understand the chocolate situation in Spain. Moreover, there is another equally important (or even more) indicator that is directly related to the evolution of costs: demand. And this is also far from moving in positive values. As the price of chocolates, tablets, nougat and other cocoa products rose, its demand was contracted. And what, how has you denounced Facua, at least part of the sector attempted to compensate for raw materials through a strategy of “Redouflation”which basically consists in reducing the size of the product without touching its price. At the end of 2024, for example, the organization detected that practice in Christmas sweets. And how does demand evolve? If we talk about chocolates, cocoa and their derivatives, the data from the Ministry of Agriculture, Fisheries and Food draw a negative curve. Your study ‘Food consumption in Spain’prepared with data from 2024, shows that last year we buy less than the previous one. The fall was 4.4%, although in the specific case of per capita consumption the setback was higher, 5.6%staying at about 3.03 kilos per individual and year. “In the long term, the purchase of these products by Spanish households decreases, because 4.7% less chocolates/cacaos are bought than with respect to 2008,” Precian From map, which clarify in any case that this setback does not affect the entire sector equally. In fact, it is concentrated in derivatives, which retreat 10%. Chocolates grew 6.2%. Four of the 2024 food report published by the Government. Are there more updated data? Yes. And although the figures change the sign, negative. Updated data The Ministry on Food Consumption shows that in the mobile year at the end of the first quarter (March 24-March 25) the demand for chocolates and cocoa in Spain had reduced 6.1%, leaving per capita intake by 2.96 kg. A year earlier that indicator was greater: 3.19 kg. Now, that fall leaves a positive reading for the industry: chocolate is enduring the price increase well. Or at least he is not suffering as much as he could. It is reflected by another report published in July by Nielseniq, which esteem That the demand for sweets in general has contracted 2.6%, that of chocolate 3.2%and that of cocoa 1.7%. It may seem a lot, but it shows an amazing resistance of the product if one takes into account that in a few years it reached take up 30%. Less consumption, more expense. The Data from the Ministry of Food They show a curious trend in the chocolate sector, one that is probably explained by that decoupling between the rhythm to which prices rise and to which demand lowers. In 2024 we might have bought less chocolate, cocoa and derived products, but if we talk about the money moved in the market the data is superior. “In terms of value, the category closes with an increase of 6.4%, which means a gain of 86.5 million euros for the industry,” Confirm the mapwhich has also found the increase in ounces throughout the year 2024. “The average price of these products is € 10.11/kilo, a figure that is 11.3% greater than last year, an increase of € 1.02/kilo.” Year (Tam March) Consumption (kg/per capita) of chocolates/cacaos/dirt 2O25 2.96 2024 3.19 2023 3.21 2022 3.54 2021 4.03 2020 3.57 2019 3.57 Millions of millions (which). The Photo of the year included between the months of March 2024 and 2025 is similar. The millions of kilos of chocolate that moved in the industry fall, but the millions of euros of billing rise. To be precise, the first indicator retreated 6.1%. The second grew by 7.1%. In fact it is one of the greatest increases between the categories identified by Map in its latest report. Only the prepared dishes (10.8%), olive oil (11.8%), frozen potatoes (11.9%), some fresh fruits (8%) and part of the wine industry, although with lower billing levels, are exceeded. How does the industry respond? Recently, coinciding with the World Chocolate DayEfe published a balance that shows that (despite everything) the chocolate industry is maintaining its sales and enduring the guy. It does so in thanks to exports. According to the data it manages, in 2024 consumption grew by 7.5% in value while its volume was reduced by 3.9%. I wish They stand out That data and remember that in 2023 the difference between spending and volume was more pronounced. “There is an effort, since profitability is reduced by the cost of raw material.” For the Spanish industry … Read more

The bathers have always seen the sea shells as an innocent souvenir. And that is taking its toll on the beaches

A shell measures only a few centimeters. Not that, in some cases. That is why it is normal to take a small snail or a valve home seems a harmless act and without the greatest significance. It is. The problem is when that small act is multiplied by thousands, tens of thousands, hundreds of thousands or thousands of millionswhich adds to the visits that humanity makes to the beaches of the planet over a year. With that data on the table the ‘stolen’ shells to the sands do become a challenge, one capable of even Alter ecosystems. Granite granite is made a beach … And it gets rid. A quick (and devastating) calculation. In the world we live around 8,000 million Of people and (almost) we all share a hobby: go to the beach, take long walks through the sand, sunbathe, bathe and why not? Go home with a little shell in your pocket as a memory. After all, what’s wrong with? The act is innocent if we look only at what we do, but the thing changes when we expand the perspective and we put accounts, which was recently a Florida researcher in An interview with The country. “There are almost 10,000 million visits to beaches annually and almost certainly, Explain Michał Kowalewski, a researcher of specialized in the study of invertebrates. “Let’s say that a shell is collected for every hundred visits, which sounds at little, but even so we would be talking about 10,000 tons of shells that disappear from the beaches every year.” In summary, a full -fledged marine plunder with which several Olympic pools could be filled to the top. Are there more calculations? Yes. A few years ago Kowalewski participated in A study Together with experts from the University of Barcelona (UB) that helps to understand what the bathers take home Conchas. Its analysis is interesting because part of a very concrete sandal, the Saolu Long Beachin Tarragona, where the influx of tourists has triplicate Since 70. To know how that boom is affecting the area, experts compared two samples of shells taken with enough margin: the first data of 1978-1981, the second of 2008-2010. What did they find out? That that greater pressure from the bathers was taking its toll on the Reserve of Conchas. And for worse. “The increase in tourism on the Mediterranean coast is related to a 70% decrease in shells during the tourist season of July and August and 60% the rest of the year,” summary From Ub. The area in which they focused their efforts is interesting because the influx of tourists increased 2.7 times during the study period and the analyzes show that the abundance of shells along the coast fell almost to the same extent, 2.6. Is everything due to tourism? The studypublished in 2023 in the academic magazine Plos Oneemphasizes the influence of tourism and its considerable increase between the end of the 70s and early 21st century, but that is not the only factor that has influenced the beach ecosystem. During the three decades that passed between both samples the urban environment of the beach was altered with new hotels and also varied the use and maintenance of the environment. “The correlation could also respond to the increase in water turbidity because there are more recreational vessels or for organic pollution, or the elimination of shells for daily cleaning services, among other reasons,” They recognize Catalan experts, who insist on the need for “more studies”, especially in areas where tourists look actively for their great view, as in the coast of Florida, the Philippines or Indonesia. Why is it important? Because shells are more than whims of nature or potential souvenirs. “They are not there by chance, they are part of the natural gear that keeps our beaches alive and stable,” Clarify in The country Fernando García, one of those responsible for the Malacological Collection of the National Museum of Natural Sciences. The shells help the sands retain their firmness and resist erosion and even influence the acidity of the water. Much more than souvenirs: homes. “The disappearance of shells could have a significant impact on the natural environment, causing alterations in the stabilization of the coastline and a decrease in the production of carbonated sediments, among others,” Underline in the UB. Not to mention that the shells serve to look more than look in our nightstand. There are birds that use them to build nests and serve as a refuge for different organisms. An extra reason: the law. There is one more reason to think twice to fill the shell pockets. In addition to damaging the environment can damage our economy. As I remembered recently Legal, technically the Coastal Law It does not allow “elements of the maritime-terrestrial public domain” and that includes mollusks, stones, sand and shells. “This activity can lead to a sanction of up to 60,000 euros according to the value of the damage “, warns. “Irreparable damage”. At the beginning of 2022 the Cabildo de Fuerteventura recognized that in just four months (and not precisely high season) the island authorities had seized more than 4,500 kilos of shells, rholites, stones and sand at the airport. Hence, remember the local population and tourists “the importance of avoiding practices such as the plundering of materials.” “Every year the Environment personnel return thousands of kilos of this type of Majorero landscape materials that recover from the plunder at the Fuerteventura airport,” insists The organism, which points out that the most seized material is white sand (640 kg) and black (309 kg). “Insular ecosystems are fragile, so any bad condition can be as irreparable damage.” Images | Carlos Alejo (Flickr) and Art of Hoping (UNSPLASH) In Xataka | The beach of the crystals: Galicia has one of the most fascinating sands in Spain by chance

Brussels Baraja tariffs of 10% and 25% to US products. The measure aims to take its toll on the European consumer

We are attending a new climbing in the commercial war between Brussels and Washington. According to the EFE agencythe European Commission proposes to impose 10% and 25% tariffs to certain imported products from the United States. A proposal that, if progress, could have direct consequences for European consumers. The product list. Although the complete list of goods subject to the new tariffs proposed by the European Commission is not yet known, Bloomberg has had access to a document that includes dozens of categories. At the moment, there are two notable absences: digital services and whiskey. This is what appears on the list. Consumer and leisure goods: Appliances Motorcycles Recreation vessels Naipes Luxury products and others: Food products: Embutidos Corral birds and other agricultural products Personal and health care products: Industrial and Security Materials: Two possible tariffs. Bloomberg points out that most of the products included in the proposal would be subject to a 25%tariff, while a minority would face one of 10%. For now, it is not defined what percentage will apply to each category, so we will have to wait for the publication of the official document to know the details. Without bourbon on stage. As we point out, the final proposal does not include alcoholic beverages such as Bourbon whiskey, leaving out the 50% tariff that was initially shuffled. According to ReutersBrussels would have made this decision to avoid the 200% tariff to alcoholic beverages in the EU with which Trump threatened in case that measure went ahead. It is not yet official. 10% and 25% tariffs remain, for now, a proposal. Its public diffusion can be interpreted as a way of measuring the land in full commercial escalation. In any case, it is planned to be approved at the end of this week and enter into force on April 25. The collection, however, would begin in mid -May. View price increase. Tariffs, As explained by Tax Foundationthey function as taxes applied to imports. In practice, this additional cost is rarely assumed by companies: it ends up impacting directly on the consumer pocket. So if we are approved we will probably see products from the most expensive US. Images | European Parliament | The White House In Xataka | There is a clear winner with the 25% tariffs to the car: it is called byd and represents everything that China has to win

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