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Your classic search engine is blurred to give way to searches for AI

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The transformation is underway. Millions of people around the world are seeing how a New button on Google’s home pagethat same that has marked the internet pulse for decades. It is not a secondary addition or a tab that goes unnoticed. It is the new Ai mode. With this movement, artificial intelligence becomes the protagonist of the search experience, displacing the classic formula which has defined the search engine since its origins. And with this there are changes that not only affect users: they also challenge the information industry and Google’s own business model. From the links to the answers: a jump that changes the rules Ai mode is available, for the moment, only in English, Although its global deployment has already begun. For those who press the aforementioned button, the search engine will stop functioning as until now: the consultations no longer show the lifelong links, but in responses prepared directly by the AI. The land had already prepared with the Google ai overViewsgenerated summaries that occupy the most visible part of the results page. If a couple of years ago you were looking for something like “Cafeterias in Paris with good wifi and quiet corners to work”, Google showed well positioned pagesRecommendations in blogs or forums, and some Google Maps block. Example of results with Google Ai Overviews With the Overviews the dynamics changed: before reaching the links, the user was a summary created by AI as the following: “To enjoy a modern Parisian experience with good wifi and quiet workplaces, consider X place. For its modern environment. X place It also offers a cozy atmosphere. ” Thus the tool responded, linking to the sources he had used to elaborate the generative summary. That jump placed the information processed and summarized in the foreground, but also opened a debate: AI can be wrong. His “hallucinations” They have already left uncomfortable holders, from non -existent presidents to poorly cited years. On the other hand, the impact was immediate: less traffic for content creators, less advertising impressions. And this also reaches Google, that still controls much of the advertising that is inserted in third -party sites. With that context, the launch of AI Mode is another step in this direction. Press the new button, The list of life results disappears. If we repeat the search for Parisian coffee shops, the answer is no longer limited to a contained recommendation. Now a more elaborate compendium is shown: coworking spaces, specialty coffees, interactive maps, quiet areas to work and even practical advice on how to find the best options. Example of results with Google AI Mode In the desktop version some links continue to appear in a reduced module to the right, but the message is unequivocal: Google wants you to solve everything without leaving its ecosystem. The experience is conversational. You can ask for a specific place, ask for comparatives or add nuances, and The system keeps the thread of conversationfeeding on the web to give you the answer. Google summarizes it on its official page: “Are you trying to understand a new topic? Are you looking for specific recommendations? Do you need help to decide between two products? Just ask us.” All this works with Gemini 2.5 In its standard version, although users can access Gemini 2.5 Pro Reasoning capabilities. With AI Mode and AI Overviews, Google takes a radical turn: the search ceases to be a catalog of links to become a response system. And that transition not only redefines how we find information, but opens a new chapter in The balance between the open webthe creators of content and the giant who, to a large extent, controls the entrance door to the Internet. Images | Google | Screenshots In Xataka | Tiktok stole the searches, Depseek beat them in Ia: Baidu discovers that being “the Chinese google” is no longer enough

China has turned the technological geopolitics around with three plays. Western supremacy is being blurred

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China has been working with a very clear technological roadmap for years. Priority has not been to compete on equal terms with the West, but to reduce its exposure to other decisions. The strategy is not born with Trump’s sanctions or with Vetos to Huawei. He came from before, but that promoted it. And it continues its course. Why is it important. Who dominates the subjects imposes the rhythm, who manufactures chips has industrial autonomy and who trains AI models with billions of users can export technology. China is already at the three levels. In detail: → Raw materials China reinforces its position in the first link: access to strategic resources. It controls about 90% of rare earth processing, essential to manufacture all types of technology. The Ministry of Commerce has limited exports from Galio and Germaniowhich impacts key sectors such as solar panels, electric vehicles or radars. The European and the American industry They are not managing to find substitutes in the short term. And China, in addition to maintaining a national reserve for internal use, is regulating its exploitation with geopolitical criteria. → Semiconductors. After the western vetoes, the State assured mass resources to its national industry. Huawei, blocked by the United States, presented A 7 Nm chip manufactured by SMICwithout access to lithography EUV. It is not toe technology … but enough, at least for the moment. There are already patents to continue miniaturizing. The State Semiconductor Fund created a year ago Broken 50 billion dollars, and although total self -sufficiency is still far, the system is already working without access to the outside. → Ia. The great Chinese technology develop their own foundational models. Each has a different sector orientation, but everyone lives under the umbrella of the new national regulatory framework, which requires algorithms registration and validation. The result: more and more Chinese startups dedicated to AI (with brutal results such as Deepseek), and prioritization for direct application in public services, industry and education. What has happened. The sanctions borntoEron as a brake on Chinese development, but they have ended up being an accelerator. China reinforced its R&D centers, reorganized its patent system and gave state coverage to the most exposed technological. And the Ministry of Science and Technology prioritized concrete sectors defining specific objectives for AI, supercomputing and automation. In perspective. As we have told in numerous articles, China does not seek to replicate the western model, but to design their own aspiring to be self -sufficient and at the same time global provider. At least where the legislation allows you to sell. Huawei post-saunciones is a perfect example. Large Chinese technology do not compete for market share in the United States or Europe, but to influence Africa, Central Asia and Latin America, where their systems are already penetrating (ZTE, Huawei, Beidou…). And access to your solutions will be accompanied by your conditions. That includes software, infrastructure, etc. Between the lines. The strategy follows a sequential logic: Ensure resources. Guarantee industrial capacity. Consolidate leadership in innovation. Each phase depends on the previous one and each advance has political coverage. And now what. The next step will be to consolidate the model: AI with national identity, own standards and gradual international expansion. All with government support. In Xataka | Freeman Zhou in Unspash Outstanding image | China has proposed to be independent in all technologies. And for augmented reality it has “five dragons”

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