Rosalía’s new album has been leaked two days before its release. Actually, it suits you very well.
One of the most careful and meticulously planned promotions in recent times has received a bucket of cold water: the new album by Rosalia‘Lux’, which was scheduled to be released this Friday, November 7, has been leaked on social networks. The question, more than “How did it happen?” It’s more like “How could it have happened at this point?” First notice. A first notice of the leak came with the sudden appearance on Spotify of the second preview song from the album, ‘Reliquia’yesterday Tuesday. It only lasted on the platform streaming a few minutes and was removed almost immediately. What was initially understood as a marketing maneuver was soon identified by the artist’s record label, Columbia Records, as an error on the part of the company’s parent company in the United States. Apparently, ‘Reliquia’ was planned to be a preview prior to the release of ‘Lux’, but not yesterday, Monday. What does ‘Relic’ tell us? The quickest listeners also had the opportunity to look at the song’s credits: no less than seven co-writers, including, in addition to Rosalía herself, the American Ryan Tedder. He is a member of the OneRepublic collective, and has gained some fame as a successful songwriter for stars of many different styles, such as Adele, Beyoncé, Taylor Swift, Ed Sheeran and Beyoncé. Of course, there are already theories that speak of a premeditated leakand which can be read as a message in tune with the spirituality planned in ‘Lux’. Another leak. After ‘Reliquia’, the entire album has been seen on social networks and platforms such as Telegram in files titled ‘Lux Leak’, which has clashed with a millimeter promotional campaign that Columbia Records was preparing. Among other planned actions, there is an appearance next Monday in Broncano’s ‘La Revuelta’ or a private presentation party this Thursday, to which will be added a performance at the LOS40 Music Awards Santander 2025 gala this Friday, the day of the album’s release. The record company has not made an official statement. She’s not the only one. Rosalía is, of course, not the only one who has recently suffered leaks. In 2024 and 2025, someone had access to almost all of Drake’s new album, leaking seven songs and various unreleased materials. In 2024, 100 GB of unreleased content was leaked. In October, Taylor Swift’s ‘The Life of a Showgirl’ It was leaked hours before its official launchwhich even extended to physical copies that some fans received ahead of time. Previously, Swift had suffered leaks of demos and unreleased songs. The almighty K-pop combo BTS too suffered them in 2025although here we do have the culprit: a producer from his record company, who leaked demos of an upcoming album, forcing his label to modify the strategies for this future album. How good it is for you. Although officially, and beyond fan theories, the leak was an accident, the truth is Rosalía She is not going to be harmed by this situation.quite the opposite. The fact that it happened only two days before the worldwide launch not only does not hurt in material terms, but it means that we already spend several days talking about the subject before it arrives. The conjecture is not crazy: it is suspected that Madonna herself, who Today he praised Rosalía’s workhe did (supposedly) with ‘Rebel Heart’, Korn with ‘Untouchables’, and Beyoncé with ‘4’ and ‘Renaissance’. The line between the leak and the mystery teaser is very fine. What will come on Friday. Just a couple of days should not greatly affect next Friday’s launch. ‘Lux’ is Rosalía’s fourth studio album and contains 18 songs in its physical edition. It was recorded in collaboration with the London Symphony Orchestra and promises to be an ambitious work where classical music and experimental pop collide, and where themes linked to feminine mysticism and a certain desire for transcendence will be played. The lyrics are in 13 different languages, including Catalan, Spanish, Arabic, English, French, German, Hebrew and Japanese. In Xataka | Rosalía’s revolution with her score is not an isolated case: pop artists have turned suspense into the best marketing