The biggest barrier to improving your running times is not your body: it is your worn-out shoes.

I don’t want to put pressure on anyone, but there are 24 days left until the Valencia Trinidad Alfonso Zurich 2025 Marathon. It is, probably, the most important event of the year for marathoners on the national scene. Valencia has become a reference inside and outside our borders for the most advanced runners. But it has also become the perfect showcase to continue gaining followers in a world where groups of runners for all levels multiply, specialty coffee shops with running clubs and, phone in handthe new followers of a religion that seems not to reach its ceiling. New faithful who are bombarded with new training plans, with the benefits of the Norwegian methodclothing brands that have understood the concept with a clear turn towards design and fashion or with YouTube channels in which the latest shoe, the latest revolutionary foam and the most complex carbon plate are analyzed. And among numbers that already exceed three figures, the next generation GPS watch and the t-shirt that weighs 35 grams, sometimes we forget that running, which is running, is run with our feet. And what we wear is key to avoiding injuries. This is what Marta Molina, a doctor in traumatology, maintains, who in statements to ABC warns: we must change shoes every 700 kilometers. A big “it depends” “Each runner has different biomechanics. Detecting imbalances or poor support technique can prevent future injuries (…) The most frequent injuries that we see in consultation during these weeks (prior to the Valencian appointment) are Achilles tendinopathies, overloads in calves, plantar fasciitis or discomfort in the knee and hip derived from excessive training or inappropriate footwear” As a runner with a decade under my belt, I will say that I have gone through each and every one of those concepts at some point. In the form of injuries or discomfort, but I have not missed any of those diagnoses along the way. And what’s worse, I have the feeling that most of those who start in this sport go through some type of discomfort of this type. It shouldn’t be like this but usually we don’t realize the mistake until we have hit the wall. Molina talks about inappropriate footwear and change it after 700 kilometers. And yes, it is a common problem. Either for investing little initial money or for wanting to stretch the gum of a product (that of running shoes) whose RRP has settled above 150 euros in a good part of the market. Dani Navarro, a worker at Bikilaone of the most renowned stores in the country. “Our feedback from customers is that training shoes usually last between 700 and 900 kilometers. There can always be exceptions due to pure biomechanics, runners who do not reach that mileage or who, due to having a very refined technique, far exceed them.” In Runneaa media specialized in this sport, echoed a study in which they pointed out that training shoes began to lose part of their properties and effectiveness after 400 kilometers but that runners did not perceive the decrease in performance until 640 kilometers. The problem is that the first warning is usually discomfort. Navarro also points out two important details. The first thing is that it talks about “training shoes”. The second thing is that it puts the focus on the foams. “The mileage could be extended a little if the shoes are rotated, especially for those who run daily. This way the materials don’t wear out as much and they don’t crush the materials as much.” These two points are key, especially with the arrival of the new foams that offer a much softer and more reactive touch but whose useful life is also in question. The so-called “training shoes” are recommended for people who are starting out in sports because they are the ones that protect the muscles the most and are the most comfortable for going at slow paces. They are also used by experienced runners when they want to accumulate kilometers in preparation. The lower the weight and the better the technique, the more kilometers you can get out of the shoes. The catalog is very wide and varied, from the classic Saucony Triumph or Brooks Glycerin with a slightly firmer feel to the ubiquitous and very soft Nike Invincible, which have earned a place in hearts for their endless padding. But both Molina and Navarro agree on the same point: exceed mileage of shoes increases the risk of injury. The shoe is more likely to become more unstable and the joints and muscles will face a greater challenge. In addition, you have to take into account what you buy and why. Navarro remembers that there are “mixed sneakers” designed to run a little faster, face training plans with series or changes of pace (the famous fartleck). These shoes are predicted to have an average useful life of about 600 kilometers. Sneakers among which we find classics such as the Adidas Adizero Boston, the legendary Nike Pegasus or the more modern New Balance Fuelcell Rebel. At the higher end in price and muscular demand are “competition shoes”, items designed to perform to the maximum of our possibilities but with a very short useful life “of 300 or 400 kilometers” estimates the Bikila expert. The maximum representative of this last option were the Adidas Adizero Pro EVOsneakers weighing 138 grams with which Tigst Assefa breaks the women’s marathon world record and that the German company itself warned of a useful life of a single competition and the prior filming for the adaptation of the runner. Starting price: 500 euros and limited units. A category that was previously dominated by aggressive flyers with half-toe midsole and where now foams of wild sizes reign and carbon plates, a new trend that was inaugurated by the Nike Vaporfly and that competitors have replicated with the Adidas Adizero Adios Pro, the Saucony Endorphin Elite or the most striking Hoka Cielo X or the galactic Puma Fast R Nitro Elite. … Read more

A man put an Airtag in his shoes and donated them to the Red Cross. And then discovered strange things

The city doesn’t matter. Neither the country. Not even the time of year. In Europe it is difficult to visit a minimally large town and not be at least a handful of containers For the donation of clothing, especially at busy points, such as commercial areas, urbanizations or the surroundings of Iglesias. The idea is to make people easy to give a second solidarity life to those pants, that shirt, that dress or those shoes that no longer serve us, but … What happens to all those garments? Where do they end? Recently Moe.haaa German influencer, decided to answer those questions in an original way: with the help of an AIRTAG, some old sneakers and an international flight that has ended up generating a considerable controversy. Where does my clothes end? That is the question not much was asked Moe.haaan influencer that one day decided to approach a container of donations from the Red Cross of Germany and throw some sports shoes. The key is that Moe’s. Before the young man had made an incision in the rubber sole to insert An AIRTAG And then cover it with a template, so that the piece passed totally unnoticed. The Airtag, remember, are Location devices That thanks to Bluetooth and the vast network of Apple devices distributed around the world constantly report its location. They are not GPS locators as such, but they are very useful to find out where you have left the keys or portfolio, especially in areas where there are people with iPads, iPhones or Apple Watches. And that was precisely what Moe wanted. What did you find out? That those old shoes began to travel. Literally. On the influencer screen the device drew an itinerary of hundreds of kilometers that even crosses several borders. In Your video Moe.Haa shows how he leaves his shoes in a Starnberg container, Bavaria, and from there they travel first to Munich and then to Puch (Austria), Kranj (Slovenia) and Zagreb (Croatia). The route does not end there. Before stopping, the influencer verifies that the footwear still makes another jump until Cazinin Bosnia and Herzegovina. In total about 800 kilometers. The trip was fascinating in itself, but Moe. To clarify the mystery, the young man climbed an airplane, flew to Bosnia and Herzegovina and then led to the canton of a-Sana. There he located the store in a matter of Cazin and (Bingo!) He identified the shoes with the hidden Airtag on a shelf. And what did they do there? The first thing that the young man checked is that the place is not dedicated to distributing free clothes among people in need. His shoes were on sale. They cost 20 frames, about 10 euros. Intrigued, Moe.Haa approaches them to the box to buy them and there the employee clarifies that her boss is a Bosnium who lives in Germany. The influencer asks then if the money is related to donations and the response of the dependent is sharp: no. “How can it be sold here, 800 km away, without employees reporting that it is a donation to the Red Cross,” He wonders At the end of the video. What does Red Cruz say? Moe’s video has generated such a stir that German Red Cross (DRK) He ended up resorting Also to Tiktok to give explanations and solve doubts. On its website the NGO also contributes Some clues. According to its estimates, the DRK collects between 70,000 and 80,000 tons of used garments, an immense amount of textile that is mostly unusable. The organization estimates that only half can be used. The rest serves only “as raw material.” Of the half that is reusable between 4,000 and 5,000 T they are dedicated to the purpose that donors have in mind when they deliver their clothes: it is destined for needy people. That, Clarifies DRKit is only 10%. The rest of the usable clothing is dedicated to another different purpose. “It is sold”, Confirm The NGO. The garments end in the hands of specialized companies and DRK receives funds that, insistsallow you to pay for your work and finance initiatives in Germany and Bavaria. Why don’t those pieces be sent in good condition to other places, such as African countries with higher poverty rates. The reason is very simple: logistics costs are “prohibitive.” Images | In Xataka |

Federer has just become a billionaire. And not for his 20 Grand Slams, but for some shoes that his wife bought

With unique elegance, Roger Federer He raised tennis to an art form. Throughout a professional career that extended for 24 years, he conquered 20 Grand Slam titlesbecoming one of the most laureate and admired tennis players of all time. Number one in the world for 310 weeks, its fluid style and its consistency in the elite redefined the standards of excellence in sport. However, that economic booty that kneaded During his career he did not enter the most select club of the great fortunes of sport. Multimillionaire. Yes, because Federer has crossed a threshold reserved for very few: he has officially become a billionaire. With an estimated fortune in 1.3 billion of dollars according to the Bloomberg Billionaires indexsports legend not only joins the exclusive club that integrate athletes Like Michael Jordan Or Tiger Woods, but does it without having depended exclusively on his sports achievements. Rather the opposite. Throughout a race that gave him those 20 Grand Slam titles between 2003 and 2018 and some 130.6 million in prizesthe Swiss built a personal brand armored, based on sobriety, constancy, the prestige of the firms that accompanied him and the total absence of scandals. This combination not only multiplied its value outside the clues, but made it one of the most reliable assets of global sport, even after officially retiring in 2022. The quid of longevity. Bloomberg had That Federer’s financial rise was not the product of a late commitment, but a patient construction of long -term commercial relations with top -level companies. Since his early as a professional he signed contracts with signatures Like Rolex, Mercedes Benz, Lindt and Credit suisse (today UBS), all characterized by a conservative, demanding and impeccable reputation approach. His profile fit naturally in that ecosystem, where he was not only brand ambassador, but also national symbol. In 2013, he gave A key step When founding with its agent Tony Godsick the Team8 representation company, which is not only responsible for its businesses but also for the management of its legacy and its foundation. Through it and with the support of the Swiss Format Format A AG, Federer maintained Absolute control About his investments, positioning himself as a self -manager at the height of his legend. The contract with Uniqlo. One of the most striking turns in its commercial career occurred in 2018, when Federer left Nike After more than two decades of relationship. The American firm considered that tennis was no longer a strategic market, which allowed Uniqlo (owned by the Japanese Fast retailing) to do A historical offer: 300 million of dollars for ten years, without clauses linked to sports activity. Federer was then 37 years old and was already in the final stretch of his career, which turned the agreement into an unusual but safe bet: the brand wanted to associate not only with the player, but with the symbol. The contract with Uniqlo, far from marking the end of his great income, laid the foundations for his next master play. THE GREAT INVESTMENT: ON. Talk later From her a while ago. Federer’s greatest financial success was not a sponsorship, but a strategic investment of casual origin: His wife bought some sneakers from an emerging Swiss brand called onspecialized in high performance footwear. Federer, design enthusiast and collector of more than 250 pairs of sneakers, met with the founders in Zurich and shortly thereafter about 3% of the company. The alliance was not limited to capital: he spent hours in the laboratory designing its own model and promoting the brand through its global image. Today, ON Holding AG is valued in about 17,000 million dollarswhich turns Federer’s participation into a source of income of more than 500 million, well above alone of everything he won on the track. His entrance as an investor coincided with the company’s IP, which further reinforced his position as a visionary entrepreneur (and with flower). The profitability of the image. They explained in Fortune that the secret behind Federer’s commercial durability does not only reside in millionaire contracts, but in coherence and control of Your public projection. Unlike other great athletes, Federer has avoided linking To questionable brands, to ephemeral media projects or excessive exhibitions in sports media and comments. His figure remains associated with the elegance, precision and neutrality of his game on the track, deeply Swiss attributes that have made him an ideal ambassador for companies that value stability and reputation. Even its recent appearances, such as The start act of the 24 hours of Le Mans or the launch of his New collection with Uniqlo In Paris, they respond to a measure of visibility measure that enhances the value of their personal brand without wearing it. The legacy. If you want also, Federer’s rise to the status of a multimillionaire not only reaffirms his mastery inside (and outside) of the track, but redefines the horizon of what an athlete You can build No need for controversy, stridency or forced retirement. His case shows that the Personal brandwhen managed with intelligence, coherence, and long -term vision, it can be as powerful as any right -wing blow. Of course, none of this would have been possible without overwhelmingly good That was playing tennis. That and, of course, some luck with the casual purchase of a wife’s shoes. The same ones that are reporting much more than the 20 Grand Slams. Image | Not angouh me, Tigre Municipality In Xataka | In his unstoppable path to world domination, Uniqlo now sponsors Roger Federer In Xataka | On running has been made in the hypercompetitive shoe industry with a secret: the sole

Nike sells to $ 45 one of his best shoes to train

Within the New Year resolutions, they are always pointed out to exercise and a good way to start is with the appropriate implements such as, for example; Good training shoes that cushion the footsteps and avoid injuries. And an option that is calling consumers’ attention is The Nike Promina brand walk shoe which previously cost $ 65 and now on offer is price of $ 45. Until the moments, the consumers have described this shoe as “perfect” to train with 4.5 of 5, Not only for its price so affordable for the 30% discount but also provides comfort and is of high quality. Some clients have already left their comments on the Nike website pointing out that: “Comfort and support are phenomenal! The damping is incredible! I love walking with them! They are a very nice footwear”, Says a buyer, while another emphasizes that“ they are very comfortable. Without a doubt, I would recommend them to anyone looking for comfort, ”said a client. According to the brand, this model has several colors such as Dusty Cactus/White/Black and sizes from 6 to 15 for men. “I work in a warehouse and on the way between 28,000 and 30,000 steps per day, and needed some shoes that were comfortableneither too soft nor too rigid. These were a perfect combination of comfort, ”a user wrote. Continue reading: –Walmart “Give” ideal furniture for extra storage: from $ 300 to $ 60–Target will reduce its diversity and inclusion programs–5 Sam’s Club products if you live retirement (Tagstotranslate) Discounts

Kylie Jenner Calls Her Shoes ‘Toe F——‘ In Hilarious TikTok

NEWS Source: @kyliejenner/TikTok Kylie Jenner has a comical name for her shoes. Aug. 30 2024, Published 11:10 am ET Only Kylie Jenner can take any term and make it into a fashion statement — because she’s Kylie Jenner! On Thursday, August 30, the reality star took to TikTok with a video previously saved to her “drafts” on the app, as she did an outfit check in the mirror before a fun night with her pals. Article continues below advertisement Source: @kyliejenner/TikTok The Kylie Cosmetics founder shared a video of her outfit to TikTok on Thursday, August 29. Article continues below advertisement “I’m having friends over and we’re gonna go see Blink Twice,” Jenner began in the clip, referencing Zoe Kravitz new film starring her fiancé, Channing Tatum. The Kylie Cosmetics founder was briefly distracted by her daughter, Stormy6, who she shares with her ex Travis Scottin addition to their son, Air2. Article continues below advertisement Source: @kyliejenner/TikTok In the video, Kylie Jenner mentioned she was going to watch ‘Blink Twice’ with some friends. Article continues below advertisement “Why are you looking at me like that? Stormi’s looking at me,” Jenner quipped while glancing over at her little girl, who was off camera. Resuming her video, Jenner continued, “This is my ‘fit of the night. I put this together in two seconds,” proceeding to show off her “new favorite pants,” which looked like black low-rise trousers, and a questionable pair of ballet flat-styled shoes. Article continues below advertisement Source: @kyliejenner/TikTok Kylie Jenner hilariously referred to her shoes as ‘toe f——.’ Article continues below advertisement “I call these the toe f——,” the 27-year-old — who was dressed in all black — admittedly comedically before giving a close-up of the footwear featuring a split between her big toe and the rest . In the comments section of the post, some fans were cracking up over Jenner’s name for her shoes, with others gushing over how much they loved seeing Blink Twice in theaters. Article continues below advertisement Source: @kyliejenner/TikTok MORE ON: Kylie Jenner Want OK! every day? Sign up here! Article continues below advertisement “No one talking about the toe fkers (sic). ICONIC 😂,” one person pointed out, as another admitted, “the name of the shoe killed me😂✨.” “The shoe name 🤣🤣🤣🤣😭😭😭,” a third fan reacted, while another said: “The toe what😭. Love u.” Article continues below advertisement Never miss a story — sign up for the OK! newsletter to stay up-to-date on the best of what OK! has to offer. It’s gossip too good to wait for! Article continues below advertisement A fifth admirer confessed: “It feels like I’m in her private story 😭.” Jenner’s post comes just a couple days after she uploaded a video of the makeup mogul and her best friend Stassie Karanikolaou jamming out to Sabrina Carpenter‘s new song “Taste” while out for one of their frequently documented car rides. Article continues below advertisement Source: @kyliejenner/TikTok Kylie Jenner and her best friend Stassie Karanikolaou love vlogging their car rides. Article continues below advertisement The fan-favorite BFF duo playfully lip-synced along to the track — which is rumored to be about Carpenter’s love triangle with Shawn Mendes and Camila Cabello. Jenner and Karanikolaou love hanging out together in their luxury vehicles, as they’ve shared multiple vlogs to social media of the pair going through the In-N-Out Burger drive-thru and heading to one of their favorite desert places Crumbl Cookies. Article continues below advertisement Last month, Jenner’s makeup brand even teamed up with Crumbl Cookie to release an exclusive limited edition set of Kylie Cosmetics cookies. The special edition treats were only available for one day at the West Hollywood Crumbl Cookies location, though fans begged for more to be sold across the country.

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