In the middle of the heatwave, Italy is debating whether it is “idiotic” to pay €95 for an ice cream cone

would you pay 95 euros for a cone ice cream? It may seem like a far-fetched question, but in Italy a thorny debate is heating up that has among its protagonists: Flavio Briatorethe Piedmontese businessman famous for his connection with the Alpine F-1 team. In recent days, the tycoon has heated up the networks by calling “cretin” (idiot) who spends dozens and dozens (and dozens) of euros on a cone ice cream, a comment that was not liked in a shop in Apulia known precisely for that: selling ice cream with gold for €95. As we said, the debate is served. What has happened? To understand the controversy we have to go back a few days, when a story began to circulate in the Italian press. explosive statement from Briatore that has little to do with his usual business: ice cream. Although the businessman is known above all for his connection with Formula 1, years ago he promoted a chain of exclusive pizzerias call Crazy Pizza. Perhaps that is why the ‘Pomeriggio Cinque’ program contacted him to talk about summer and food. Everything was perfect, until Briatore harshly criticized those who buy cone ice cream for 70 eurosenough to enjoy a good seafood dinner. What exactly did he say? He assured that anyone who spends so much money on a cookie and cream cone is a “cretin”a word that in Spanish could be translated as “idiot.” In recent days this outburst has been repeated again and again on Italian networks and media such as Daily of Puglia, Il Messaggero either Leggoamong many (many) other newspapers, fueling the debate about whether, matters of tone aside, Briatore is right: Is it crazy to spend 70 euros on an ice cream cone, no matter how luxurious and tasty it may be? Before continuing, one detail must be clarified. On Monday the newspaper The Republicone of the most read in Italy, accurate that in reality Briatore’s words are not new and his controversial video dates back to 2024. In any case, it doesn’t matter. His statements have now gone viral, the debate has permeated the country and, above all, it is now that the other interested party has responded: a business in the Puglia region that effectively sells ice cream at seafood prices. Of course, now its star product, the one that Briatore criticized, is no longer sold at 70 euros. That was his launch price. Now it costs a whopping €95an increase supposedly forced by the increase in the price of its ingredients. What business is that? Mokambo Gelateriaan artisanal ice cream shop located in Ruvo di Pugliaa city in Apulia of around 25,500 inhabitants. Although it is not a particularly populous town and is far from moving the hordes of tourists who visit Rome, Florence or Venice every year, Mokambo has managed to become a popular reference in its sector. And one of the reasons is its most exclusive product: Lo Scettro del Re (King’s Scepter), an ice cream launched in 2018 for 70 euros. Since then he has given a lot of talk. @nick_radogna Ho Mangiato il Gelato D’oro is €70 🍦Second is it worth it? #gelato ♬ suono originale – Nick Radogna What have their owners said? Basically they have taken advantage of their renewed media pull to show off their chest. Both since your profile on Instagram, where they accumulate 24,000 followers, as in interviews with Italian media. For example, a few days ago one of the business owners, Vincenzo Paparella, chatted with Corriere della Sera to respond to Flavio Briatore. “I think he simply hasn’t understood who we are. He probably imagined that we are one of those who take a normal cream ice cream, put a gold leaf on top and sell it at an exorbitant price. If that were the case, he would be absolutely right to criticize it. But our project is totally different,” claims. What the famous ‘King’s Scepter’ offers, claims the Italian ice cream maker, is not a simple cone with cream, but “a gastronomic experience” with “a journey, a history, a work of research and experimentation.” But… What is the ice cream like? A gourmet product in every rule. The ‘Scepter’ incorporates a sheet of 24-karat edible gold, Iranian saffron, Bronte pistachio and fresh whipped cream. In theory, its ingredients include freshly milked milk from the Murgia area and free-range eggs. Of all these products, the one that makes it most expensive is Sargol saffron of Mashhad, in theory the reason why right now it is charged 95 euros. The ice cream parlor of course offers cheaper items, such as cones for five euros. And is it sold? Although not everyone can spend 95 euros on a cone that can be enjoyed in a matter of minutes, Paparella claims that the ‘Scepter’ has achieved surprising success. “In this time we have received more than 2,000 people who have come from all over the world just to enjoy this experience,” presume the ice cream man In fact, they have 148 people with reservations to try it between now and September. It is not a negligible figure if we take into account that, beyond the price, Ruvo di Puglia is not exactly a well-known destination. What is the underlying debate? “The numbers speak clearer than any controversy,” ditch Paparella. And he is right. We may consider it expensive or not, but the undeniable thing is that the ‘Cetro’ has a market and there are people willing to travel to a remote town and spend almost 100 euros to taste a cone. At its core, the debate is old and quite simple: does the gourmetization? Is it demand that determines prices? Curiously, as was remembered these days in the Italian press, the controversy has now arisen from the hand of a businessman (Briatore) who is no stranger to the world of luxury. Images | Mokambo Gelateria In Xataka | Spain’s favorite ice creams are from Mercadona and have no “brand”. And there is a … Read more

The Government is already debating whether or not to extend fuel aid. If you don’t do it we will pay 15 euros more to fill the tank

Next Monday, June 29, the Council of Ministers will debate whether to extend the fuel tax reduction beyond June 30, which was the established deadline. If you don’t do it, filling the tank in the middle of a vacation trip is going to hurt us a lot more than it does now. Fuel aid. In March, the Government approved a package of urgent measures to stop the rise in energy prices caused by the war between the United States and Iran. The most visible for the driver was the reduction in VAT on fuel from 21% to 10%, accompanied by a reduction in the special tax on hydrocarbons. These measures expire on June 30 and the Government has to decide now what to do with them. What is being studied. According to share From ABC, the Ministry of Economy is considering maintaining VAT at 10% for at least three more months, that is, until September. A gradual withdrawal of aid is also being studied to avoid the so-called rocket effectthat is, a sudden increase in prices from one day to the next in the middle of the high travel season. What happens if it is not extended. According to the calculations of the Spanish Confederation of Service Station Employers (CEEES), the elimination of all aid would mean an increase in the price of 29 cents per liter for gasoline and 22 cents for diesel. With current prices (around 1.46 euros per liter for gasoline and 1.53 for diesel) both fuels would rise to 1.74 euros per liter. In this way, filling a 55-liter tank would go from costing around 70 euros to close to 90. And the blow would come right in the middle of the summer operation. The diesel thing is delicate. The Iran crisis has caused a liter of diesel to cost more than gasoline, something quite unusual taking into account the lower taxation of diesel in comparison. Although the price has fallen for four consecutive weeks, it still remains 5% above what it cost before the start of the conflict, according to collect ABC. If the reduction in the special tax on hydrocarbons is withdrawn, diesel has a good chance of once again overcoming the psychological barrier of 2 euros. Why it is not so easy to extend it. The Government cannot extend these measures on its own because it needs the support of Congress. That means negotiating with the investiture parties, including Junts and the PNV, something that already generated tension in March when the first decree was approved. On the other hand, there is also external pressure, since the Bank of Spain pointed out Just a few days ago, Spain has been the country in the European Union that has mobilized the most public resources in response to this crisis (0.25% of GDP), criticizing that 75% of the measures are not focused on the most affected, but are of a general nature, as is precisely the case with the VAT reduction. The European Commission and the Treasury technicians (GESTHA) also have recommended withdrawing these subsidies considering them contrary to the energy transition. What does the transportation sector ask for? The Spanish Confederation of Freight Transport (CETM) already has asked that any extension explicitly includes the transport of goods by road. In a statement, the organization warns that “leaving transportation outside of these measures would mean ignoring the sector on which a good part of the country’s economic activity is based.” In addition, the CETM demands that the commitment to pay 20 cents per liter of fuel promised to the sector be made effective. What does the president say? Pedro Sanchez has advanced that the new decree will be “to protect the productive fabric and also the citizens”, although without specifying the exact scope of the measures. The Government warns that, even with a peace agreement between the United States and Iran, the economic effects of the conflict will continue to pressure prices for weeks or months. Cover image | Roberto Rodríguez and engin akyurt In Xataka | In February, historic rains broke the roads. Málaga has just received the go-ahead to repair the A-7 and A-45

Western scientists have been debating the origin of Kamo’oalewa for years. China went looking for him

If everything goes according to schedule, the Chinese Tianwen-2 mission will be about to arrive at Kamo’oalewa, the co-orbital object on Earth to which it is heading to discern once and for all whether it is an asteroid or a lunar fragment. Actually this It is not the only coorbital on our planet. There are other objects that take exactly the same time as us to go around the Sun, so they can be said to be our traveling companions. However. z Kamo’oalewa has been one of the best characterized since it was discovered in 2016. Since then, European and American scientists have been striving to find out its origin, leaving the balance more tilted on some occasions towards the lunar fragment and on others towards the asteroid. But it is clear that to have a definitive answer we need to analyze samples of its surface. In order to obtain them, China jumped to the rescue. A mission to answer once and for all. The Tianwen-2 mission was launched in May 2025 bound for Kamo’oalewa. In the next few days it should reach the satellite, to start taking samples next month. The samples will later make the return journey and land on our planet in 2027 so that scientists at the Chinese Academy of Sciences can investigate them. Then we will finally know where our traveling companion comes from. Two hypotheses, many changes of opinion. Kamo’oalewa was first observed in April 2016, thanks to the Pan-STARRS telescope at the Haleakala Observatory in Hawaii. That same year, a team of European scientists made his first characterization. Thanks to them we had very specific information about this object. For example, its orbit was calculated and its thermal inertia was analyzed. That is, the speed with which its surface responds to changes in temperature. After that characterization, further investigations were carried out at the Arizona Planetary Science Institute. From those analyzes two hypotheses emerged for its origin: it could be an asteroid that escaped from the asteroid belt or a fragment of the Moon that jumped from there due to a large impact. This last hypothesis arose from spectroscopic observations made with the Large Binocular Telescope (LBT) and the Lowell Discovery Telescope (LDT). The spectra indicated that this object is very rich in silicates, like the lunar samples collected on the Apollo missions. In addition, there was a reddish band that seemed to correspond to the spectrum of lunar soil that has received many impacts from micrometeorites and solar wind. The first hypothesis returns. This same year, a team of European scientists has carried out a new study in which the probabilities of both hypotheses are analyzed. Clearly, the asteroid option wins over the lunar fragment option. China to the rescue China to the rescue. As Tianwen-2 approaches Kamo’oalewa, Chinese scientists have begun to make their own characterizations from a distance. For example, a study was recently published in which they compared the spectrum they measured in Arizona with that of a chondrite bombarded by laser. The chondrites They are rocky asteroids that have impacted the Earth in the form of meteorites. Laser bombardment mimics the effects of several million years of impacts. When analyzing the spectrum of this manipulated chondrite, they saw a reddish band very similar to that of Kamo’oalewa. Therefore, it is possible that it is an asteroid rich in silicates. There doesn’t have to be just them. on the moon. Specifically, they believe that it may be from the Flora family, coming from the asteroid belt. The hypothesis that is winning. Currently the asteroid hypothesis wins, although there will be no clear answer until the Tianwen-2 samples reach Earth. After many debates by scientists from Europe and the United States, the answer will be brought by a Chinese ship. This, once again, shows us how important it is to work as a team to answer the big questions of the Universe. Image | 中国新闻社 In Xataka | There is a silent race to take over the Moon’s waves: dozens of companies have claimed part of its spectrum

We have been debating for years whether it is better to go to the gym in the morning or in the afternoon. Physiology finally has the answer

In the world of sports there is an eternal debate about the best time to exercise. On the one hand, there are those who defend tooth and nail that get up early to train At six in the morning it activates the metabolism for the rest of the day. On the other hand, there are those who claim that the body only performs at its maximum after leaving work late in the day. Who is right? The answer, as is often the case in exercise physiology, has different nuances, since if we turn to scientific literature, recent studies and controlled trials, we will discover that the best schedule depends on the biology, objectives and internal clock of each athlete. And something that is already known is that our biology does not function in a flat manner during the day, but is governed by circadian rhythms. Here, science already indicates that body temperature and neuromuscular performance reach their maximum peak in the afternoon, generally between 5:00 p.m. and 7:00 p.m. Although the key here is whether this can translate into more muscle in the long term. The concrete studies. In 2019, a group of scientists public a meta-analysis that confirmed that, indeed, baseline muscle strength is greater in the afternoon. However, for early risers, they also pointed out that, if consistency is maintained at the same schedule, the long-term gains in strength and muscle mass are similar, regardless of the schedule, because the human body ends up adapting to what is asked of it. But there is a fairly clear exception, as stated in a study published in 2016. Here, after 24 weeks follow-upit was shown that there is a greater gain in muscle mass in the legs if training is done in combination of bodybuilding and weights. The morning situation. If the goal you have set is not to lift the maximum weight possible, but rather to improve cardiovascular health or combat insulin resistance, the balance tips towards the morning, as confirmed by a study published in 2024 that analyzed patients with metabolic syndrome who performed intense aerobic exercise. Here it was seen that training in the morning achieved a reduction in systolic blood pressure of 4% compared to only 1% in the afternoon group. Additionally, the early risers group experienced a 14% improvement in insulin resistance, compared to 4% for the evening group. Furthermore, narrative reviews suggest that morning exercise helps advance sleep phases and improve the lipid profile. It depends on each person. But beyond what the population averages say, we must take into account the genetic and behavioral component of each person, and above all their chronotype. In this way, people who get up early naturally perform better in the morning, while those who perform better at night, if they are forced to train at six in the morning, the truth is that they will have greater fatigue and a worse perception of effort. The conclusion. Although science finds specific metabolic benefits in the morning and performance peaks in the afternoon, general reviews agree on an insurmountable rule of thumb: the best time to train is the one in which you can maintain long-term adherence. The hormonal peak in the afternoon is of no use if your work obligations prevent you from going to the gym regularly or it means a great sacrifice to radically change the routine you are following. Images | Drazen Zigic In Xataka | Science already knows what is the best “gasoline” to create new neurons: physical exercise

Hollywood has been debating for years whether AI can replace real actors. With Val Kilmer the debate turns into practice

A year after his death, Val Kilmer will appear in a fiction film without filming a single scene. ‘As Deep as the Grave’ uses generative AI to bring the actor to life with the explicit support of his family and respecting the rules of the actors’ union. It is the first documented case of a Hollywood star being digitally recreated on this scale and with this level of legitimacy. Perhaps in the future this film will be seen as the point at which there was no turning back. As deep as the grave. Val Kilmer died on April 1, 2025, at the age of 65, from pneumonia resulting from the throat cancer that he had been fighting since 2014. This week, almost a year later, the production company First Line Films has announced that the actor will return to the screens in a role that he was never able to film. The film, initially known as ‘Canyon of the Dead’, is a historical drama based on the true story of Ann and Earl Morris, early 20th century archaeologists who documented the culture of the Navajo people in Canyon de Chelly, Arizona. Kilmer was cast five years ago to play Father Fintan, a Native American Catholic priest and spiritualist. The role was designed around him: Kilmer identified with the character’s Native American heritage and with the story’s spiritual link to the American Southwest, where he made his home in New Mexico. “We were ready to film his part. Just, (Val Kilmer) was going through a very, very difficult medical time,” has counted director and screenwriter Coerte Voorhees. Go for AI. The production accumulated six years between filming and forced stops due to the pandemic. When the Voorhees brothers (Coerte directs, John produces) reviewed the material, they saw that Father Fintan’s scenes were essential to the story. Replacing the actor was a possible solution, but they did not have the budget to repeat the shoot. So they chose to generate it artificially. What makes this recreation technically unique is not only the use of images of the actor at different stages of his life, many contributed directly by his family, but the decision to use his real voice, deteriorated by the tracheotomy that Kilmer had to undergo during cancer treatment. Father Fintan suffers from tuberculosis in the fiction, which turns his altered voice into a character trait. The character generated by AI occupies, according to those responsible, a significant part of the final footage. Pioneer Kilmer. The curious thing is that Kilmer was one of the first actors to actively resort to AI to preserve his communication skills. In 2021, while working on the documentary ‘Val’, he collaborated with the startup Sonantic to reconstruct your voice from hours of archival recordings. The company had to develop new algorithms (the available material was ten times less than what they used in other projects) and generated more than 40 different models before selecting the most expressive. That work reached the general public in 2022, when Kilmer appeared in ‘Top Gun: Maverick’, in an appearance that was one of the most talked-about moments of the film. Seal of approval. What distinguishes ‘As Deep as the Grave’ is the consents that support it. The actor’s daughter, Mercedes Kilmer, states that “my father always looked at emerging technologies with optimism, as a tool to expand the possibilities of the story. This spirit is what we honor within this film.” The producers also assure that the film followed the SAG-AFTRA union guidelines and that the actor’s family receives financial compensation. The environment. This news comes amid constant updates on the topic of AI to generate prototypes of real actors or completely new virtual creatures. In recent months, the Xicoia company launched Tilly Norwooda character entirely generated by AI whom she presented as an actress, and which SAG-AFTRA unambiguously condemned, calling her a direct threat to the profession. Here, however, we have the posthumous realization of a job that the actor himself had accepted. But… what will happen when the technology is accessible to productions without family endorsement? How is compliance with SAG-AFTRA standards monitored in independent productions? Can a case like this normalize practices in less scrupulous hands? Header | Variety In Xataka | Seedance’s strategy was to copy first, go viral later and back away later. Until Hollywood said “enough”

With half of Europe debating recovering the military, in Spain there is a phenomenon that is gaining strength: military camps for young people

Moncloa has said it clearly: (at least today) there is no question of following in the footsteps of other neighboring nations, like germanyand recover military service. Not even on a voluntary basis. That does not mean that in Spain there is a type of initiative that is gaining strength: youth camps that emulate (in part) the old ‘military’ and promise a cocktail based on military discipline, sport, nature and survival lessons worthy of the preppers. And that tells us a lot about Spanish society. A percentage: 42% a few months ago a YouGov study generated debate with a percentage: 42%. According to their calculations, that is the proportion of Spaniards who welcome young people having to undergo compulsory military service, the old ‘mili’a benefit that disappeared in our country almost 24 years ago. The percentage is lower that of other neighboring nations, such as France (68%), Germany (58%) or Italy (49%) and also reveals that there are 58% of Spaniards who either oppose the return of the ‘military’ or do not have a firm opinion on the matter; but it yields another reading that is equally unquestionable: there is a considerable number of Spaniards (especially among the conservative party voters and older citizens) who are recognized in favor of compulsory military training. Don’t say military, say camp. Today the Government he doesn’t seem very willing to recover the military (Pedro Sánchez came to admit which for him was “a waste of time”), but that does not mean that there are initiatives and businesses that are prospering in the heat of this renewed military push. I confirmed it a few days ago The Confidential in a report in which he puts the thermometer to the interest that camps with military echoes are awakening in our country. There are two pieces of information that corroborate this. According to the newspaperright now these courses mobilize more than 2,000 young people each summer and account for around 5% of the turnover of the summer camp sector, a wide range that includes urban camps and those oriented to languages ​​and sciences. It may not seem like much, but a decade ago they barely existed. “Detect weak points”. A quick Google search is enough to find military camps in Madrid, Castile-La Mancha wave Valencian Community. Its activities focus on summer, they give a key role to young people and, although there may be differences Among them, they share a series of ingredients: uniforms, nature, sport, a discourse very focused on discipline and training in basic notions aimed at survival, which includes everything from lessons to orient yourself with the help of a compass to how to stop bleeding. In some the equation even adds weapons airsoft. “Our camp is military, not military. We are not the entrance hall to the army nor do we prepare young people to enter any other body such as the National Police or the Civil Guard,” explains José Gómeza 54-year-old former military man who has promoted a summer camp in Sigüenza aimed at young people. “It seeks to detect each person’s weak points and help them improve.” The bet doesn’t go badly at all. It started four years ago with just 14 children and in the last edition it exceeded 200. “In a week the kids leave here hardened.” “15 days do not change life”. The camps stand out for their discipline and “values ​​such as loyalty, sacrifice and teamwork”, such as stands out the person responsible for one of these facilities. Not everyone shares his optimism, however. In 2024 elDiario.es echoed from the opinion of some experts who questioned its effectiveness for parents seeking to instill discipline in their children. “You shouldn’t think that taking (a child) to a camp that works at the drop of a hat is going to give him back changed. 15 days doesn’t change anyone’s life,” reflected Mónica Nadal, from the Bofill Foundation. The Youth Institute (Injuve) also has shown his suspicion before this type of camps. Does it only happen in Spain? No. In fact there are other countries in which military camps for youth have been established for some time, such as USA, Russia either China. Again the details may vary, but there are certain elements in common, such as discipline, paramilitary echoes and patriotic discourse. The phenomenon is not foreign to Europe either and goes beyond young people. In the midst of the debate on the increase of defense spendingwith the war in Ukraine as a backdrop, an emboldened Putin and Trump sowing doubts about the future of the US in NATO, in the EU there are countries that have reopened the debate about the military or they have directly begun to recover it. One of the last has been Germany, which has reinforced its Armed Forces with a voluntary military service. The example of Denmark. Denmark leaves another interesting example. There the National Guard (Hjemmeværnet or HJV) is experiencing a real boom, with recruitment data that has not been seen since the 80s, in the middle of the Cold War. During the first trimester something more than 1,700 Danes They filled out and confirmed the form to register in this body made up of volunteers trained to intervene in an emergency and provide support to the country’s army. As a reference, during the first quarter of 2024, just over 1,000 had registered and in 2023 the figure did not even reach 700. The members of the HJV are volunteers, people who in their daily lives work in offices, stores, factories, schools… but receive training to, for example, collaborate during surveillance work, searches or in weather emergencies. With the focus on Gen Z. The phenomenon does not only coincide with a turbulent geopolitical scenario. As pointed out recently Elisabeth Braw in a column of Financial Timesalso connects with some obsessions of the youngest cohort, precisely the one that is now reaching recruitment age. “An epidemic of loneliness and Generation Z’s obsession with physical exercise could help Western countries strengthen civil defense,” … Read more

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