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Spain has become so expensive that the British are starting to choose another place for their vacations: Morocco

When years ago a British family began to plan their summer vacation could doubt with the dates, the accommodation, with which airline flying or what clothes to put in The suitcase; But in many (many) cases what had no discussion was destiny: They were traveling to Spain. Especially to the Mediterranean coast, Balearic Islands or Canary Islands, where they were looking for sun, heat, beach, good landscapes and better food. Now that decision is no longer so clear and increasingly British choose to fly to somewhat more southern latitudes, to North Africa.

The reason is simple: the price increase is leading them to change Catalonia and the Balearic Islands for Tunisia or Morocco.

Issue of expenses. British tourists like Spain. A lot. And that is easy to check. He arrives with a walk through the Canary Islands, Catalonia, Balearic Islands or the Costa Blanca (to name a few destinations) or take a look at the INE data: in 2024 the flow of tourists from the United Kingdom grew 6.6% until adding 18.4 million travelers, which allowed Spain to close the year with A record of almost 94 million foreign visitors.

The influx of tourists is nevertheless the only thing that grows in the sector. They also do the rates. Latest National Price Index It shows that so far this year, hostels, pensions and accommodation services have become sensitive to each other until they are placed almost 7% above a year ago. If we look back the increase is even more pronounced. RTVE Calculate that from the pandemic the hotels have increased more than 50%.

Calin Stan 7A PHX91SU8 UNSPLASH
Calin Stan 7A PHX91SU8 UNSPLASH

Looking north of Africa. With that price increase as a backdrop and despite the considerable pull of Spain in the British market, more and more families in the United Kingdom opt for alternative destinations (and cheaper) in which to spend your vacation. And in that search they end up looking north of Africa, places like Egypt, Tunisia or Morocco.

The trend was verified A few days ago The newspaper Daily Mail, although it is not really new. The sector It has been verifying how English tourists are responding to the rise in prices of Spain or Portugal Looking for more southern alternatives, in North Africa. At the end of 2024 Mirror I already reported that there were British families who were changing the Canary Islands to Egypt to enjoy their winter vacations.

A percentage: 39%. Beyond the statements of the agencies and tour operators, there are a series of data that help to understand the growing interest arouses North Africa among British travelers. For example, Booking has proven that between January and May searches related to Tunisia on their platform have fired 68% compared to the same months of 2024. In the case of Egypt they have grown 64% and in that of Morocco 39%.

And it is not only about plans, desires or forecasts in the medium or long term. The change is already underway. This same summer the tui uk platform has registered 30% more reservations for Egypt that a year ago. In the case of Tunisia, growth also reaches double digit and the company also recognizes a strong demand for Morocco.

More interest, more flights. British airlines have quickly captured that interest and have not taken long to act accordingly, reinforcing their connections with the continent. This year it is expected that the United Kingdom airports take off 19,847 flights destined to North Africa, more than double the 8,653 registered operations before the pandemic. The connections with Spain and Portugal will also grow, but to a much lesser extent: just 10 and 9%.

In that new context Morocco also plays with an extra advantage: proximity. A British who wants to fly to Alicante must invest about two and a half hours on the flight. If you want to go to Cairo the trip will last much more (almost double), but if you choose to move between London and Marrakech the journey will not reach four hours.

Is there so much price difference? Yes. For a British traveling to Tunisia or Morocco translates into more flight hours, but in his favor he has the cost of accommodation. EUROWEEKLY has made calculations and assures That a seven night stay in Agadir, to the south of the country, costs about 889 pounds per person while other similar packages to stay in Mediterranean destinations in Europe, such as Marbella, Santorini or Mykonos, requires Between 1,000 and 2,700 pounds.

“There is a trend, especially in the family segment, towards cheaper destinations,” explained In December a Mirror Sebastien Ebel, executive director of Tui Group, after checking how more and more people were choosing to spend their winter vacations in Egypt instead of the Canary Islands. Already by then Easyjet Holidays found an increase in demand in other African destinations, including Morocco.

Prices … and something else. That more and more British imagine spending their vacations in Tunisia or Morocco instead of in the Balearic Islands or Canary Islands not only explains by the price difference. In play more factors enter. For example, the ‘democratization’ of the tourism market, with a growing group of travelers who do not give up their country despite having adjusted budgets. “We frequently see new customers with less income, but still want to travel with budgets of 800 pounds. If they do not find it in Spain, they look for alternatives,” Ebel points out.

Another key is what tourists are in Tunisia, Morocco or Egyptwarm destinations, with a rich heritage, beaches, landscapes and a hotel sector that has been put the batteries In recent years and offers options that are not far from which British can be found in Spain or Portugal. The new trend also coincides with protestsIn certain points of the country, such as Balearics either Cataloniaof residents tired of the impact of mass tourism.

Images | Heidi Kaden (UNSPLASH) and Calin Stan (UNSPLASH)

In Xataka | The north of Spain has been complaining about mass tourism for years. Asturias has discovered the bitter consequences of losing it

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