We talk about how new generations are reported and we try the new XPEng in Crossover 1×21

To read the newspaper Let’s see Tiktok. The new generations seem to reject the traditional media – prensa, radio, television – and for a long time there has been a clear tendency to seek information on social networks. That is precisely what he tells us Emilio Doménech (@Nananisimo), journalist who lived in the first person the US elections or the assault on the Capitol and now reflects on how we consume information In Tiktok era and artificial intelligence. To accompany him they are as always Jaume Lahoz and Carlos Santa Engracia, with whom he discusses that media transformation. Not only that: we also talk about how AI – which more and more floods social networks dangerously – it can end up influencing the way of informing us and the risks that it entails. Although this interview occupies much of the episode, we have two special sections. On the one hand, a section of impossible technological anecdotes. On the other, Jaume has gone to Munich and has tried the XPEng G6 and G9 for Tell us everything. Enjoy Crossover! On YouTube | Crossover

The Xpeng CEO is clear about the future apocalyptic of Chinese cars

China is following a very clear strategy with its cars: flood Europe. And is doing it with both factories on the continent and Large ships that bring thousands of cars from China. Are Battery leaders and The electric car is its avant -gardebut we must not forget Your combustion models. There are more and more models And there are those who think that this wild competition can be what leads to the failure of many companies. To the point that only a handful of them will be short -term. Specifically … five. At least, according to the CEO of The promising xpeng. Spearheads. The proper names of the Chinese car are, now, well known. There are brands like Byd, Omoda either Mg that are increasingly seen in European streets. They are following strategies to Live with big fish In a very competitive market, expanding dealer networks, manufacturing in Europestriving to Understand the European user and associating with brands like Stellantis To create strategic relationships. To those that are already here you can add other proper names of great weight, such as a Xiaomi whose models are awakening so much interest that the brand has turned its main factory into A kind of amusement park. Increasingly. There are more that they have a smaller portion of the cake at the moment, but they have ambition. Xpeng landed in Spain in 2024 And it has been reaching other markets such as the United Kingdom. Its intention is to be present in 60 countries by the end of this year, concessionaires included, and there are still other names that are yet to come. Chery (owner of Ebro, Omoda and Jaecoo), is preparing the landing of a new brand, LEPASand outside the automotive segment, we have brands like Dreame (manufacturers of vacuum cleaners and Pool cleaning robots) that too They have interest In this market with the aim of competing … against the Bugatti Veyron. Only five will remain. And in this panorama in which there are more and more brands of Chinese cars, either for having many models or because they get into the car due to the government impulse, a controversial statement of he Xiaopeng enters. This is the CEO of the aforementioned Xpeng and, in a recent Pódcast, commented that the Chinese automotive sector has entered a elimination phase. Their comments are radical, stating that “no Chinese manufacturer is safe from a elimination round that will reach its end in five years and in which only five brands will remain.” The reasons are the same as not so much They hit the solar panel industry in China. After flood West With its technology, A bestial price war caused sellers to have to operate at losses and do the logical: manufacture less. There are brands like Byd that were profitable, but others depend on reaching a certain scale to survive and there are already analysts that estimate that, although state aid They promoted initial sales, withdrawal of incentives to consumers will impact a very fragmented market. It is not a crazy idea. Alixpartners is a consultant who coincides with the predictions of He Xiaopeng, pointing That the number of viable brands of electric and hybrids will exceed the current 129 to just 15 from 2030, with only a few giants dominating the market. It is something that would take brands like children, which has sought to differentiate (even creating mobiles to complete the experience of their cars), but has suffered financial and capacity problems. And you don’t have to go to China to be catastrophic. Ola Källenius is Mercedes-Benz’s CEO already described last year The current market as “a Darwinian price war” in which many of the current actors will disappear in five years. The Keys of analysts for a brand to survive? Manufacturing capacity, scale to other markets and battery leadership. Images | Byd, xpeng In Xataka | Byd did not go to the Shanghai Auto Salon to show cars. Went to exhibit power

Xiaomi is not alone in his plan to sweep American technology of his electric cars. Xpeng is stepping on his heels

2025 is being a Year of challenges for Chinese companies. The country is accelerating in its effort by reduce American dependenceand the semiconductor industry is the main key to achieve it. Who dominates knowledge in chips will dominate the world. Xiaomi knows it and the design of his own chip, the Xring 01It is proof of this. It is a very different approach to that of Huawei, vetoed of American technology, since He has achieved this milestone with the help of TSMC. The company claimed to be working on its own chips for electric cars, in an exercise to reduce dependence on companies such as Qualcomm or Nvidia. They are not alone in this battle: Xpeng A SUV has just launched in China with a processor signed by the company. The XPEng G7. Before understanding the chip, it is convenient to understand who its bearer is. The company launched the G7 yesterday in Chinaan electric SUV that points directly to Tesla Model Y. Double battery, autonomy of 702 kilometers according to the Chinese homologation cycle and 292 hp of power and … three Turing chips designed by Xpeng. One of the XPEng pillars is in the assisted driving, so far vitaminated by Nvidia chips. The manufacturer remains small compared to Gigantes such as Byd or Geely, but their message is clear: they want to be leaders in autonomous driving technologies. THE THREE TURING CHIPS. In honor of the computer legend, Alan Turing, the three chips that this electric car incorporates their name. According to Xpeng, each of its chips triples the processing capacity of a conventional chip: its three Turing chips are equivalent to Nine Nvidia Drive On chipsone of the most used platforms by manufacturers that are committed to the autonomous vehicle. Platform, by the way, with more than three years of life. Xpeng took five years to develop Turing. “There are so many different chips in a car that, when we decided to make internal chips, we decided to go for the most challenging, and that is the chip of AI,” we also think if we should take over during the trip, since the cost is too high. “ The joint capacity of these chips, according to Xpeng, is more than 2,000 tops (more than 700 tops per chip), a capacity that triples the 250 tops of the Nvidia Drive Orin chips launched in 2022. This capacity makes it a vehicle capable of running autonomous level 3 driving functions of level 3, although they are not active. Why is it important. The XPEng movement settles a clear trend of Chinese electric vehicle manufacturers: commitment to national chips to avoid dependence with NVIDIA and other US manufacturers. They have not transcended details about the external function that manufactures the chips for Xpeng, but it is known Both Nvidia and Xpeng have had an engineers in recent years. Xpeng has been working on an own software platformwhich works together on an integrated platform with the most advanced hardware in Some of its vehicles: Lidar sensorshigh resolution cameras, millimeter wave radars. Interior of the XPEng G7. They are not alone. Xiaomi has claimed to be working on his own chips, the Chinese giant Nio announced last year his first internal intelligent driving chip, the SHENJI NX9031built with an architecture of 5 nanometers, and Huawei develops its own chips to nurture brands such as Aito, Luxeed and Maextro. The key is that both Xiaomi and Nio do not seem to close alliances with US partners. The Shenji Nx9031 and its 5NM process chiva that It has not been manufactured by SMIC or within China. This mixed exercise allows, while the United States continues to provide access to its technology, not to depend for the design and implementation of the chip, although for its manufacture. Spain rubs its hands. Xpeng recently brought its XPEng G6, G9 and P7 to Spain, so nothing prevents G7 from landing in our territory. The company is looking for factories in Europe To avoid tariff pressure, and intends to expand by markets beyond your native country. Image | Xpeng In Xataka | Xpeng P7, the new “Chinese Tesla” promises 706 km of autonomy and level 3 of autonomous driving

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