MrBeast has just revealed what his new business adventure will be: becoming a banker

Jimmy Donaldson, better known as MrBeast, is the best example of maverick entrepreneurwhat has happened to do videos for your channel from YouTube to lead a multi-billion dollar business project. Your best move: diversify. First there were the videos, later his own production company, a brand of very very profitable chocolates and now…a bank. According to one trademark registration applicationthe popular youtuber plans to become a banker from an app installed on your smartphone. A mobile bank: what do we know so far? According to the application submitted Before the United States Patent and Trademark Office, published by different American media on October 13, the company Beast Holdings, LLC, which brings together the different business branches of MrBeast, has registered the trademark “MrBeast Financial”. According to the description of the application, the new brand not only aims to offer a banking app, but also supports associated services of personalized financial advice, insurance, instant money transfers and a robust section for operating with cryptocurrencies. Although no release dates or technical specifications of the app have yet been communicated, public documentation shows the intention to offer payment services in digital assets and decentralized commerce, all managed from a simple mobile interface and focused on young users. As and how they point from Business Insiderone of the requirements for filing a trademark application is an affidavit of firm intent to use the registered trademarkso it seems that, although a presentation date for the project has not yet been announced, MrBeast’s plans to enter the financial market have been launched. MrBeast and the crypto world MrBeast’s history in the cryptocurrency universe is nothing new. Various sources highlight that the youtuber has recognized investments in digital currencies ranging between 1.5 and 2 million dollars in bitcoin and recurring mentions of their operations with NFTs and other tokens. An investigation estimated that, between 2021 and 2023, MrBeast would have achieved profits of worth between 20 and 23 million dollars with cryptocurrencies. However, it is one thing to operate with greater or lesser success with cryptocurrencies or investments, and quite another thing is to venture to create a Fintech platform from scratch that bears your name. “You’re risking the reputation of your brand,” Josh Gerben, a trademark attorney who advises entrepreneurs and celebrities, told Business Insider. “If you’re in an energy drink or a clothing line, the chances of something going wrong are pretty low.” However, the advisor highlights that it is unusual for a content creator like MrBeast to delve into such a regulated and cumbersome sector as is the banking. A recent example is found in X, Elon Musk’s social network that since the millionaire bought it wants to return to the origins of his name to turn it into a banking app from which to make payments and money transfers. Obtaining the necessary permits is being a bureaucratic labyrinth even for someone as bold as Musk. The millionaire YouTuber has collaborated being the visible face of applications and financial services before, but it is the first time that the popular creator is in charge of a financial project of these characteristics, especially considering that in 2024 it was revealed that, who really acts as financial director of his fortune, it was his mother. In Xataka | MrBeast has discovered a much more lucrative business than making videos on YouTube: selling chocolate Image | Prime VideoUnsplash (Edi Kurniawan)

Tesla was a transatlantic for Wall Street. Elon Musk’s political adventure the iceberg that almost sinks with his fortune

Tesla has been synonymous with Innovation and success In the electric mobility sector, with an admired brand image and a privileged position in the stock market. The Apple of the automotive, Some qualified it. However, Elon Musk’s foray into American politics has triggered a series of events that have put both reputation and reputation in check The financial results of the company. Musk’s political experiment It has had consequencesdirectly affecting public perception and Tesla’s sales. The destination of Tesla and that of his CEO go hand in Your personal fortune. Tesla before Musk politicization. Before Elon Musk got involved actively in politicsTesla was considered one of the world’s great technological companies and with potential for exceed billion dollars In stock market capitalization. The company was rubbed by giants such as Apple, Microsoft and Amazon, and its Growth seemed unstoppable Thanks to the confidence of investors and the growing demand for electric vehicles. In that scenario, Musk’s personal fortune also reached record figures, exceeding the second time the roof of 300,000 million dollars. Tesla was seen as a safe bet for its investors and its founder was generously rewarded for it. Elon Musk arrived sweeping everything in politics. Elon Musk’s politics landing divided the opinions of investors among whom he thought that his positioning together with Trump (openly contrary to electric cars) would provide strategic advantages to Tesla, and those who saw the brand the brand endangered. For a while, the euphoria of the markets for the change of government gave wings to the company’s actions that marked records after day, while Musk’s fortune shot overcoming the 420,000 million dollars. The panorama changed radically after the elections and Musk’s role at the head of the Government Efficiency Department (Doge). The Tesla reputation He quickly deteriorated when the new department began applying unpopular measures and Musk became the “demolition ball” of the State, As described The Financial Times. Musk and Tesla are one. The image of Tesla is closely tied to that of Elon Musk, so when Musk’s popularity collapsed, he dragged with Tesla, plunging her into An unprecedented reputational crisis. The company sales 13% fell in the first quarter of 2025, while revenues were reduced by 9%, up to 19,335 million dollars. The net profit sank 71%, leaving only 409 million dollars. From the financial crisis of Tesla there are not even those buyers who have decided to sell their Tesla in 2025, who have seen how, due to the reputation of their CEO and the largest number of teslas put up for sale, its price is being depreciated In the second -hand market. Musk’s popularity (lost). A recent survey performed by CNBC He has revealed that 47% of respondents have a negative opinion of Tesla, while 27% maintain their positive opinion of the manufacturer. Its CEO moves in very similar percentages with 50% of negative opinions and 36% of respondents who give them their support. However, as Micah Roberts, a partner of Public Opinion Strategies, the republican pollster who carried out the study, “where Tesla is stronger is among the people with less likely to buy an electric vehicle”, so those who support the political position of their CEO, will probably never be customers of the brand. Tesla forced retirement. Before the collapse of the results and the pressures received From the Republican bench and by investors of Tesla, Elon Musk has recognized in an evening that has not dedicated enough time to the company. In the presentation of results he has promised reduce “significant“His political involvement from May to get the brand out of the problem in which he himself has put it. In a few months, Musk’s fortune has experienced the same ascent and fall as Tesla. Although the value of its actions in the company has decreased considerably, the Impact on your heritage personnel have been damping by the Spacex growth and of XAI, your AI company. If it weren’t for good performance of these companiesTesla’s debacle would have had even more serious consequences For Musk’s richness, which is currently maintained at the same levels That when everything began. In Xataka | “Sader than a sack of bricks”: Elon Musk attacks the ideologist of the US tariff policy In Xataka | Elon Musk has forged the fame of a bold founder: he did not create either of the two companies that made him a millionaire Image | Flickr (Gage Skidmore), Unspash (Dmitry Novikov)

The most fascinating adventure program is a Spanish Tiktoker who is traveling to Japan with a 1998 Fiat

Fabio Bell is a influencer That, under the nick Volatadipuca It has been specialized in publishing videos about cars and trips on their social networks. He has made routes through countries such as New Zealand or India, as well as by Route 66 North American, and on his channel combines from cars reviews to interviews with vehicle owners of very diverse characteristics. His last idea, however, is the one that is attracting more attention: to travel from Spain to Japan in a Fiat Marea of ​​98. Planazo. Camperize the car To make life in him, advance everything that can be (on day 1, from Barcelona to Monaco, for example), three months planned at the wheel to travel 14,500 kilometers. At the moment it has been (almost for Serbia) and every day a video summary is uploading that in some cases almost four million visualizations. The inaugural video of the trip, the most viral, reached almost 10 million visualizations. In it, he told his more than 411,000 followers how he withdrew the seats on the right side to install a bed, installed a baca and supplied 20 liters of diesel and a spare wheel. 11 tricks to dominate Tik tok I tell you my trip. For some years, travel Tiktokers have become one of the most famous content on social networks. From adventure to more urban environments, there are more specialized ones (@Racherrosargentinos They only make natural scenarios from South America) and more spectacular (@Jacktravelworld Use drones and film plans, which has won more than 400,000 followers), going through those who have a more practical and earthly approach (@Alanxelmundo It focuses on recommendations and advice for those who want to make their own trips). @volatadipuca I think we all wanted a second season with the tide. This time, a little more beast than the previous one. In total there will be 22 countries, 12 currencies and 25,000km, for 3 months. Good luck to all #Nippon #Coches #trips ♬ Original Sound – Fabio Belnome The travel tiktoks phenomenon. Tiktok has become one of the key media to show trips: the hashtag #tikToktravel, for example, has More than 23,000 million viewsbecause the creators who make content for this niche take, often, extreme views: trips linked to adventure, others very strict in the sustainable and ecological aspect (often out of reach of the average user) or, quite the opposite, luxury destinations and unique experiences. Travel Tiktoks offer the type of experiences that the common of mortals will not do, and in that section is, of course, go to Japan in a car. Out risks. Travel Tiktoks consumer can enjoy trips without assuming the risks of the most adventurous creators, such as Alpinisya @Nimsdaithe urban explorer @Shieyfreedom or the traveler to high -risk countries @drew_binsky. Recall that many of these Tiktokers, like @RemnigmaWang Yongning or Sofia Cheung died while recording extreme challenges and trips. However, we can share their emotions to the limit without any risk, which explains Gherem’s success as Belnome. That, but by car. What does Belnome do what distinguishes it from other travel Tiktokers? Without a doubt, the idea of ​​remodeling an old car and using it as a literal engine of its journey. In each video he remembers that it cost him 900 euros in Wallapop, and dedicated several deliveries to comment on how he was repairing and preparing for the trip, in addition to going through the corresponding reviews and ITVs. In addition, it gives a unique suspense touch to the trip: in the first video the engine is heated excessively, and in the second it is already removing the temperature sensor so that the fan works continuously. Each new installment is a “Will it stay lying today?” That they do not have the rest of the Tiktokers of their guild, which brings you closer to adventure Tiktokers than those of travel. The attractiveness of the car that nobody wants. However, we are not talking about a classic car or a car Vintageone of those models that, repaired, fascinate for their design or their benefits. We talked about a Fiat Marea, a car that the Italian brand began to manufacture in 1995 and that, in effect, is not especially attractive or sophisticated. Belnome’s message seems to be rather “I travel to Japan uploaded in the first thing that Pillo”, and given how the engine is heated, the vehicle seems a challenge rather than a real aid. Something that, without a doubt, Belnome also uses so that the risk plays in his favor and in that of his channel. Header | @volatadipuca In Xataka | The videos of AI have broken the Instagram and Tiktok algorithms. Welcome to the new “AI landscape”

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