the technological leap begins to fit when you see how the color changes

He Samsung R95H Micro RGB It was there, on, surrounded by the lighting of the room and with a very clear idea behind it: to show how far the company wants to take its new commitment to image. This morning, in Madrid, I was able to see it up close during a meeting with Samsung Electronics Spain in which Pablo Requejo, director of the TV Area, presented it as “the latest evolution in image technology.” We are not yet talking about a reviewbut a first contact to understand why the South Korean company wants this television to function as a showcase for its new Micro RGB bet, first presented at CES 2026.

Here the first reasonable question appears: what is Micro RGB and why Samsung is giving it so much prominence. The name can lead to confusion, especially because it is very reminiscent of Micro-LED, a technology that we have been hearing promises about for years. But the difference is important. Micro-LED works without backlighting: each pixel emits its own light through small inorganic RGB LEDs. The OLED also emits light per pixel, but using organic compounds. Micro RGB doesn’t do that. What it proposes is to continue within the LCD field, but with a different backlight, made up of small LEDs that seek to improve color and light control.

Requejo explained it from a very visual idea: “In micro RGB, each of the LEDs have the three native colors, red, green and blue.” The manager summed it up with another idea: by using Micro RGB, the company maintains that it can reduce dependence on traditional color filters and get closer to “spectacular colorimetry.” He also insisted on the size of those LEDs, “the size of a human hair”, a simple way to tell why Samsung wants to sell this technology as more than just a minor evolution.

Technical sheet of the new Samsung R95H Micro RGB

Micro RGB wants to open a third way between Mini LED and OLED

The first image impression goes exactly where Samsung wants to take the conversation: color, brightness and sense of impact. As we can see from the photos, the 75-inch unit was not in a dark room, but in a demo with lots of light around, and yet the image did not appear washed out or washed out. The tones were strong and the panel conveyed that idea of ​​a high-end television that enters through the eyes before entering through the technical sheet. It remains to be tested with varied content and own measurements, but as a first visual contact it is convincing.

Contrast was one of the sections that I was most interested in observing, precisely because this technology continues to be based on an LCD base. Live, the result was solid: blacks looked convincing, brightness didn’t seem to eat into dark areas, and the image maintained a reasonable separation between highlights and shadows. But this is one of those areas where a presentation is not enough. The night scenes, the subtitles on a black background, the viewing angles and the blooming They are tests that need time and specific content.

The version that we were able to see does not need a striking base to look like a high-end television. It achieves it in another way: with minimal frames, a very clean front and a simple central base that fulfills its function without taking the eye away. That decision makes a lot of sense because the important thing here is the screen, not what supports it, and Samsung seems to have sought precisely that: that the design accompanies without competing with the image. In the photos and live you can see that minimalist intentionwith the logo reduced to an almost testimonial presence. The reflection-free screen completes the proposal.

In gaming, this Micro RGB promises. The presence of HDMI 2.1 It is important because it opens the door to improvements designed for very common problems when connecting a console or PC to the television. VRR allows you to synchronize the screen refresh rate with the signal from the console or PC to reduce cuts or jerks in the image. ALLM It can automatically activate low latency mode when it detects that we are playing.

Added to that is a maximum refresh rate of 165 Hz, which means that the screen can update the image up to 165 times per second when the signal allows it. Compared to the traditional 60 Hz, the jump aims for a smoother imagewith less blur and a faster response, something especially useful in action, driving or shooting games. It is worth mentioning it because it is an important part of the technical section, but in this first contact I was not able to test it with a game: there was no console connected to the television. It will remain for a possible in-depth review to see how all this translates into real use.

In software, the proposal goes through One UI Tizenthe layer with which Samsung wants to organize the experience around content, AI and the connected home. I was able to see it working in this first contact and it left me with a positive impression: not so much because of a very striking function, but because of cleaner navigation, with direct access to content and fewer menu layers than previous versions. The experience is completed with Samsung TV Plus, Art Store, Now Brief and SmartThings.

During the meeting, the company explained that its best-selling model by units is a 43-inch Crystal UHDa much more affordable proposal, con a price of 499 euros, which is usually the protagonist of numerous offers. That information helps put things into perspective. The R95H does not aspire to be that mass product, but rather the Micro RGB showcase within Samsung’s television catalog. It’s the model the brand uses to showcase new technology, although that doesn’t necessarily make it the absolute pinnacle of everything the company sells.

Price and availability

In Spain, the R95H series already appears on the Samsung website in three sizes. The 65-inch model is listed with a price of 3,698.99 euroswhile the 75-inch version, the one we were able to see during the presentation, goes up to 4,699.00 euros. Above is the 85-inch variant, located in 6,498.99 euros. They are high-end prices, although Samsung has other models that are just as expensive or more, such as the QN900D Neo QLED 8K.

The Micro RGB family, furthermore, does not stop only at this model. Requejo explained that the R95H will reach up to 130 inches in the future. Below will be the R85H, proposed as an entry to this technology, with sizes from 55 inches and versions planned up to 100 inches.

After seeing it live, the feeling is that Micro RGB starts to make sense when you go from the technical explanation to a screen on in a real room. OLED will continue to be in the conversation, because it would be absurd to talk about high-end without keeping it in mind. This television is about something else: checking if the LCD still has room to surprise when it works better with light, color and the complete experience. In this first contact, the response points in an interesting direction.

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