Ferrari could do many things with his first electricbut it could hardly be allowed to go unnoticed. The Luce arrives after years of waiting and with an obvious symbolic charge: we are not just talking about changing gasoline for a battery, but about checking how far Maranello is willing to move the limits of its own tradition. The brand has revealed it in Rome today, May 25, 2026, a date chosen for its link with Ferrari’s first victory in 1947, when the 125 S won the Grand Prix di Rome.
Before getting into the details, it is worth remembering where this model comes from. Ferrari presented at the Capital Markets Day 2022 a multi-energy strategy based on technological neutrality, a way of saying that electrification will coexist with other architectures within the brand. The Luce is the first fully electric result of that roadmap, but it is not proposed as a replacement for combustion or hybrid Ferraris.
An electric Ferrari designed to change more than just the engine
The first thing that catches your attention when seeing the Luce is its format. Ferrari had already crossed the four-door line with the Purosangue, but here it takes another step: for the first time it offers five seats in a series production car. The explanation lies in its specific electrical architecture, which allows the battery to be integrated under the floor and the rear seats, freeing up the cabin and eliminating the central tunnel. Ferrari maintains that this configuration would not have been possible with its traditional transaxle schemes, with a front-mid engine and rear gearbox.
The other big change is in who has shaped the car. Ferrari entrusted the design of the Luce to LoveFrom, the creative collective founded by Jony Ive with Marc Newson in 2019, and the first name does not need much introduction for anyone following the recent history of technological design. It is an unusual decision for a brand with its own design center directed by Flavio Manzoni. According to Ferrari, this external look allowed us to introduce a new language that is not limited to the bodywork, but also reaches the interior and the interface.
This approach is especially noticeable in the silhouette. Ferrari defines one of the main features of the Luce as a “glass house” with a clean, almost shell-like shape, which extends below the belt line to the ends of the car. Around it appear front and rear aerodynamic wings that appear to float above the main volume, as well as transparent light panels integrated into the surfaces. And then there are the halo-type rear lights, which Ferrari links to the 360 Modena and the 458 Italia: seeing them for the first time it is difficult not to feel a certain nostalgia in the midst of such a different design.
One of the most recognizable decisions of the project appears in the cabin. Ferrari and LoveFrom have not followed the most obvious path in many current electric cars, where almost everything ends up inside a screen. The Luce combines physical aluminum controls, buttons, dials, switches and OLED screens developed by Samsung Display for this model, with the main information concentrated in front of the driver. The idea, according to Ferrari, is to unite the mechanical and the digital without one thing erasing the other. And that, in a car whose creative direction has gone through LoveFrom, is much more interesting than just another giant screen.
The numbers, however, are inevitable. Ferrari declares a maximum power of 1,050 HP in Launch Control mode, four electric motors, one per wheel, and a 122 kWh battery with 800 V architecture. On paper, the Luce accelerates from 0 to 100 km/h in 2.5 seconds, reaches 0 to 200 km/h in 6.8 seconds and reaches a maximum speed of 310 km/h. The estimated range is around 530 kilometers, although here it is worth maintaining the nuance: Ferrari indicates that this figure is still under homologation.
In an electric Ferrari, sound is not a minor detail. The brand says it has worked five years and 40,000 kilometers of specific tests to develop a system that, according to Ferrari, does not generate a synthetic sound, but rather amplifies the real mechanical vibrations of the electric axles. That signal is processed in real time and changes depending on the e-Manettino mode and the use of the cams. In parallel, the four motors, the active suspension and the rear axle steering ensure that the Luce is not only fast in a straight line, but also capable of managing with great precision what happens at each wheel.
And now it’s time to talk about more numbers. Reuters places its price above 500,000 euros, while the Ferrari page in Spain already allows it to be configured, although it still does not show the price or allow it to be purchased directly: the next step is to send the information to a dealer. The reasonable doubt, as always in a car so loaded with promises, remains for when we can see it on the road and not only in the figures offered by the company.
Images | Ferrari
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