Iceland’s public television did not broadcast on Thursdays. Since then the legend of a Thursday “baby boom” has circulated.
For approximately twenty years, Iceland decided not to broadcast television on Thursdays. The reasons for this decision were varied, but they triggered a belief: the obligation not to watch television made many young people look for other entertainment. And they did it. And the birth rate skyrocketed. Today we delve into the history behind this … Read more