The counterculture gen Z does not smell like tobacco or drinks, but to coffee and early dinners

Swallow at seven in the afternoon, or even before, it was until recently a gesture associated with tourists from northern Europe or retirees who surprised the waiters for their punctuality. But that costumbrista postcard is transforming. A new generation, the Z, has turned early dinner into an act of modernity: they reserve a table at … Read more

Murcia is convinced that she has a special smell. So he has decided bottling him and turning him into a perfume

If Seville has a special color, as those of the river sang, Murcia can boast another identity equally striking: its smell. At least he considers his City Council, that He has opted by a fragrance inspired by the aromas of the city, such as orange blossom or myrtle, to use it as an institutional gift. … Read more

We knew that smell and memory are closely related. And that unlocks an advantage: detect the Alzheimer’s

Alzheimer’s disease may be difficult to detect. The symptoms of this disorder usually become evident only after the progress of this dementia, which is a huge problem. And, in the absence of a definitive cure, our ability to stop the impact of the disease depends largely on early detection. Smell. One of the clues we … Read more

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