Quietly, there is an AI becoming everything the others want to be. That AI is called Notebook LM

If I ask you about Google’s AI, it will probably come to your mind Gemini to the head. She is the visible face, the pretty girl and the main focus of the American company. But I do tell you that there is a Google AI that is even more useful for day-to-day tasks, and that it is one of the great hidden ones in the sector. Would you know what I’m talking about? The Silence of Notebook LLM. In silence, and updating little by little with hardly any announcements or press releases, Notebook LLM has become one of the most useful AI tools. Google understands it as “a research and reflection companion”, a tool focused mainly on the academic field. But the truth is that it goes much further. why now. This tool is not new, but it has just been updated with one of the functions most requested by users. Notebook LLM had the potential to create a slideshow by simply uploading a document to it. The problem? Neither did it allow the slides to be modified nor were they compatible with the PPTX format, the king of presentations. Starting today, we can modify any slide using a prompt that indicates the changes. Additionally, the tool adds compatibility with PPTX, allowing presentations to be exported in this format and, soon, in Google Slides. The great covered. Notebook LM is not just a student helper, it is one of the artificial intelligence tools with the best document understanding and creation model. Audio summaries Video summaries Mind maps Information Flashcards Questionnaires Infographics Presentations Data tables A functional AI. Just as text models are beginning to change the search landscape, Notebook LM has the potential to be (almost) everything other AIs aspire to: A reliable model, without hallucinations or inventions. A tool designed by and to streamline processes, without further ado. He doesn’t compete to be the most creative, he competes to be the most useful in his field. It does not browse the web at its own pace, it only works with the files we upload. Doomed to be something small… or not. Google treats its AI suite a little differently than the rest. For example, Gemini is integrated into its Android phones, and Gemini in turn has the text-to-image model integrated. Nano Banana. But if you want to get the most out of the model you need to go to Google AI Studio. Something similar could happen with Notebook LM: it could be a more integrated tool within Gemini, but Google prefers to keep it as an external website, a specific solution for specific uses. Unlike the restGoogle can afford it thanks to its financial muscle since its business model is not to sell AI. It is to get more and more users to use it. Image | Xataka In Xataka | What is Claude Code and what this tool can do to program with artificial intelligence from your computer terminal

Quietly, Big Tech are ceasing to be exclusively technological companies to be something else: energy

Big technology companies not only compete for AI engineers. Now they also do it by energy profiles. And it is no wonder, because without the electricity that powers mammoth data centers necessary for AI tools to remain operational, the AI ​​race slows down. A bottleneck. AI has become the strategic axis of Big Tech, but its biggest bottleneck is no longer the talent around its systems, but access to energy. Data centers training and running larger and larger models consume massive amounts of electricityand guaranteeing that supply has become a business priority. According to account According to CNBC, with data collected by Workforce.ai, the hiring of energy-related profiles grew by 34% year-on-year in 2024. Numbers. As the media reports, a similar jump also occurred last year, with a level of energy profile hiring 30% above that of 2022, just before the explosion of generative AI after the launch of ChatGPT. The main reason is structural, since data centers represented approximately 1.5% of global electricity consumption in 2024, after growing 12% in five years, according to data of the International Energy Agency. Everything indicates that this demand will continue to increase as new AI infrastructure is deployed. What profiles are you looking for?n the Big Tech. According to stands out the middle, Technology companies are looking for much more operational positions: experts in energy purchasing, electricity markets, grid connection and energy strategy. CNBC reports that these positions are directly linked to ensuring real supply, not only to improving the environmental image of companies. Furthermore, not everything is about guaranteeing supply at any cost, but also about ensuring that electricity can be obtained in the most efficient way possible. Who is winning the talent war. Amazon and Microsoft lead in volume of energy signings from 2022, according to point the middle. Amazon has more than 600 additions (including AWS), while Microsoft has more than 570. In the case of the latter, in 2024 signed Carolina Dybeck Happe, former chief financial officer of General Electric, as chief operating officer, a gesture that many interpret as a strategic commitment to integrate energy and management on a large scale. Google, for its part, has accelerated in recent months with more than 300 hires, incorporating profiles from both large energy companies and the academic world. Between the lines. The strategy is not limited to hiring people. Big tech is also buying other companies. Alphabet, Google’s parent company, agreed the acquisition of data center company Intersect for about 4.75 billion dollars. At the same time, they outsource key phases such as the construction of infrastructure, relying on temporary contracts to manage projects, land and works. The clash with the traditional energy sector. The medium too points outthrough data provided by specialized consulting firms, that more and more senior energy infrastructure professionals are considering making the leap into technology, attracted by higher salaries and projects linked to data centers. The problem is that the most in-demand profiles, such as energy strategy or grid connection, were already scarce in the traditional and renewable energy sector. This has led to a tighter and more competitive talent market. Not everything is direct absorption. Some analysts also see opportunities for electricity companies. Travis Miller, energy and utilities analyst at Morningstar, explains to CNBC that the magnitude of the demand makes it unfeasible for Big Tech to do everything on their own. In many cases, they will rely on traditional public service groups to develop infrastructure and operate networks, which can translate into new revenue and employment in the sector. And now what. The border between technology and energy is being diluted in a very interesting way. Meta, Amazon, Google or Microsoft already sign long-term power purchase agreements, even with nuclear projectsand some have requested permits to trade electricity and sell surpluses to the grid. “There are technology companies that are becoming energy companies,” account Daniel Smart, CEO of The Green Recruitment Company, in the middle. Of course, for now, only to feed its own AI. Cover image | Microsoft In Xataka | AI is creating a new paradigm of success: products that everyone uses but have to close due to lack of income

China is quietly winning the AI ​​race thanks to something very simple: cheap energy

“China is going to win the artificial intelligence race,” warned Jensen Huang, CEO of Nvidia. Many thought he was exaggerating, interested in fueling demand for his chips. But, as analyst June Yoon explained in her column for the Financial TimesHuang’s argument contains an uncomfortable truth: the availability of electricity—not chips—is becoming the critical factor for the development of AI. A model like GPT-4 can consume more than 460,000 megawatt-hours per year, the equivalent of the energy consumption of 35,000 American homes, according to a study. The world’s data centers—already colossal—could double their electricity consumption before 2030. And that changes the rules of the game. When there are plenty of chips, but there are no plugs. The race for AI It started with a GPU fever. Big tech companies rushed to buy every Nvidia chip available, but they soon discovered something more worrying: there weren’t enough sockets to connect them. Satya Nadella himself, CEO of Microsoft, he said it bluntly: “The biggest problem we have now is not excess chips, but energy.” Electricity demand has skyrocketed so much that Google, Microsoft and Amazon are already contemplating build nuclear reactors to keep your servers on. The paradox sums up the moment well: the digital leadership of the West encounters a physical limit, that of cheap energy. Energy as a new geopolitics. Analyst June Yoon throw a question that reorders the technological map: what if the AI ​​race had nothing to do with chips, but with electricity? If the last century was defined by oil, this one will be defined by the current China no longer lives off oil: generates it. It has gone from being a petrostate dependent on crude oil to becoming the first electrostate on the planet. More than one quarter of your electricity It comes from renewable sources and its network is growing at a speed that no other country can match. Now that energy sovereignty fuels a new front: artificial intelligence. How did you find the formula? Since September, the Chinese Government Subsidizes up to 50% of energy costs of data centers that use national chips. The inland provinces—Guizhou, Gansu, Inner Mongolia—have become “electric hearts” of Chinese AI: there energy is abundant and cheapand local governments offer historically low rates of just 0.4 yuan per kilowatt-hour. The measure has a dual purpose: Compensate for the lower efficiency of domestic chips compared to Nvidia’s. Promote technological independence in the midst of a trade war. As Bloomberg has detailedthese regions are connected by ultra-high voltage (UHV) lines that transport renewable energy from the interior to the coastal areas where big technology companies, such as Alibaba, Tencent and ByteDance, are concentrated. The goal is clear: ensure abundant, low-cost energy for AI training clusters. According to Rystad Energythe electricity consumption of data centers could more than double before 2030, reaching 1,800 terawatt-hours in 2040. Beijing is preparing to absorb it. The result is a planned, centralized energy ecosystem designed to scale AI. An example is the Talatan Solar Parkwhich extends like a sea of ​​metal mirrors: more than 600 square kilometers of panels that are combined with wind and hydroelectric parks. From there, the power travels along high-voltage lines to data centers on the coast. It is a postcard of the new Chinese power: sun, wind and silicon. China’s electrical advantage. The strategy is also working in the markets. According to Bloombergshares of Chinese power companies have risen up to 40% in a week, driven by demand for AI data centers. UBS forecasts that electricity demand in China will grow 8% annually until 2028. Meanwhile, in Washington, the Trump administration has launched an AI Action Plan to accelerate the construction of data centers and remove obstacles to energy projects. But, as FT analysts point outchip improvements are stuck in single digits, while Chinese renewable energy grows by double digits every year. The power is in the socket. In the race for artificial intelligence, chips are the brain. But the heart beats with electricity. The United States retains leadership and has the best semiconductors (for now); China, the network that keeps them on. As June Yoon wroteall the technological superpowers in history—from coal England to oil America—were built on a source of cheap energy. Today, artificial intelligence needs electricity as it once needed steam. And on that new board, China seems to have found the key: plug in the future before anyone else. Image | Pixabay and Hanwha Xataka | SoftBank abandons the king of chips in its prime. And he bets everything on OpenAI

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