The Russo brothers have had a frankly irregular trajectory after the explosion that put them in all the mouths of Hollywood: the last two films of the Avengers, ‘Infinity War‘ and ‘Endey me‘Since then, projects as expensive and very limited, such as’ have stood up, such as’Citadel‘For Prime Video. The credit begins to end, and Before returning to Marvel Redile With the new Avengers films, they have stood up a blockbuster in Netflix, ‘Electric State’, which is not characterized by its modesty. Let’s analyze why it is a company where both they and the platform play a lot.
An ambitious project. The Russo brothers bought the rights of Simon Stålenhag’s illustrations book on which the film is based before it was put on sale. It was the time they walked to the neck with the last films of the Avengers, and Universal was interested in the project. Then he went to Netflix, who made him his new blockbuster after that ‘Red alert‘That he beat records but of which no one is remembered. This presumes 320 million budget and a distribution of stars headed by Millie Bobby Brown and Chris Pratt, and in which there are also first row names such as Stanley Tucci, Ke Huy Quan, Giancarlo Esposito, Holly Hunter, Jason Alexander and the voices of Woody Harrelson, Anthony Mackie and Brian Cox.
A very unique science fiction. Stålenhag is a very peculiar illustrator: his style is pure science fiction, with semi -apocalyptic places, with a retro point and populated by robots and large machines. It also seems to share a certain innocent and childish point of view, as amazed by those mechanical mills that are not fully understood. Tremendously atmospheric and melancholic, his work has been adapted in the Prime Video series’Loop stories‘, with different independent stories around a machine built to explore the secrets of the universe. The series, as contemplative as the original work, was something unnoticed, which doubles strangely Netflix’s intention to turn it into a Blockbuster.
Many millions. Let’s stop for a moment in your budget: 320 million is more than 50% of what have cost films like most Marvel and only a little less than those of the Avengers of the Russo cost. It is already the most expensive film in history that is not a sequel, and has been about to enter the top 10 of more expensive movies in history. If it looks or will not be a matter of opinions, but knowing the history of Netflix blockbusters, films that are not intended to be exhibited on a large screen or formats such as IMAX, it is still a strikingly high figure.
The descending trajectory of the Russo … This ‘electrical state’ is the last layer of a race, that of the Russo-Post Marvel, which has already been characterized not by not getting emulates his Marvel films, but for billing a few failures Barra disappointments. For example, the expensive ‘The invisible agent‘He had a good audience (although not spectacular) and generated a sequel, but did not impress criticism too much. ‘Citadel’ for Amazon was one of the most expensive series in history, but received disastrous criticism and some studies say it was A failure in terms of view. As producers they have given birth to popular series such as ‘from’ or films like ‘Tyler Rake’, but it has been a career full of ups and downs and without clear successes.
… and Netflix blockbusters. Netflix has not finished finding that movie to put it at the level of the Majors From Hollywood, an aspiration he had for a time when he insisted on premiere in cinemas films such as ‘The Irish’. It has long abandoned the purpose, but has changed it for the premiere of exclusive, equally very expensive films, but that it can be said that they meet artistic or commercial expectations: they are titles such as ‘Atlas’, ‘Bright’, ‘6 Underground’, ‘Superdetective in Hollywood: Axel F.’ or the aforementioned ‘red alert’ and ‘the invisible agent’.
Apple’s reflection. Netflix also has a fearsome mirror to look at: Apple’s intentions of becoming a Major And that they have paid with a series of millionaire losses (‘Napoleon‘,’The Moon Killer‘,’Argylle‘) and that have ended the company leaving alone for the streaming Another very expensive bet (‘Wolfs‘) and announcing that cuts are coming in their productions. ‘Electric state’ does not have to be a failure, but if it were, the paradigmatic beards of the neighbor will be short for the measures that the platform will have to take with theirs.
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